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    BSBMKG514 Assessment 3

    Uploaded by

    Whitney Kelly
    Local Threads is a local textile manufacturer that is looking to attract more of the local Sydney market. They have improved their products and services to focus on quality for their customers. The article introduces Local Threads and their commitment to high quality materials and fair pricing. It emphasizes their dedication to customer service, communication, and incorporating customer feedback. Local Threads is seeking community support as they focus on customer satisfaction and quality clothing.

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    BSBMKG514 Assessment 3

    Uploaded by

    Whitney Kelly
    5 views2 pages
    Local Threads is a local textile manufacturer that is looking to attract more of the local Sydney market. They have improved their products and services to focus on quality for their customers. The article introduces Local Threads and their commitment to high quality materials and fair pricing. It emphasizes their dedication to customer service, communication, and incorporating customer feedback. Local Threads is seeking community support as they focus on customer satisfaction and quality clothing.

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    Local Threads is a local textile manufacturer that is looking to attract more of the local Sydney market. They have improved their products and services to focus on quality for their customers. The article introduces Local Threads and their commitment to high quality materials and fair pricing. It emphasizes their dedication to customer service, communication, and incorporating customer feedback. Local Threads is seeking community support as they focus on customer satisfaction and quality clothing.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    5 views2 pages

    BSBMKG514 Assessment 3

    Uploaded by

    Whitney Kelly
    Local Threads is a local textile manufacturer that is looking to attract more of the local Sydney market. They have improved their products and services to focus on quality for their customers. The article introduces Local Threads and their commitment to high quality materials and fair pricing. It emphasizes their dedication to customer service, communication, and incorporating customer feedback. Local Threads is seeking community support as they focus on customer satisfaction and quality clothing.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    1.

    Newspaper article

    Local Threads, taking local textiles to another level

    We are a local textile manufacturer and we have been working behind the shadows to

    attract the local market through the provision of quality products and services. We have now

    levelled up and are ready to satisfy the quality-minded Sydneysiders.

    Local Threads understands the importance of quality among its customers and we have

    worked to ensure that all the raw materials are selected from the best fabric producers across

    Australia. With this, we will be able to produce the desired quality of products which will be

    charged fairly for the affordability of our esteemed customers.

    We are dedicated to your service and your voice and needs are what will drive us. We

    will open all channels of communication to ensure that you are heard and your opinions are well-

    considered. Because without you, there is no us.

    We, therefore seek local support as we walk the road of production and customer

    satisfaction, because of the customer to us, it the heart of our practices. As we walk together to

    ensure you are dressed in high-quality clothing, we will need your support and opinions at all

    times.

    We are pleased with the support you have given us. With this strategy to improve the

    firm's products and services through the concentration of quality and customer needs, we aim at

    taking our customer satisfaction higher. All customers are welcomed at our stores or our website

    for commenting, ordering, purchasing, or advising.

    Welcome One, Welcome All.

    Author:
    Eli, K.
    Marketing manager of Local Threads.
    2. Send an email to your assessor
    To: The marketing officer
    From: Marketing assistant
    Subject: The Newspaper Marketing article
    As a mean to achieve the objectives of the firm, it was decided that newspaper marketing should
    also be used. I hereby present to you a marketing article that will be posted in the local
    newspapers as part of the marketing activities of the firm.
    The article focuses on informing the customer of the firm's intent on majoring on quality and
    good pricing and hence earns their trust in our products and services. Also, the article majors on
    the focus of the firm on customer engagement and seeks to source for customer support. With
    publishing of this article, the firm will market itself as a customer-centric firm with a focus on
    the product's quality.
    Please find the attached article for assessment and advice accordingly. Thank you in advance.

    Yours faithfully,
    Agnes

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