Investment Banking
Investment Banking
Investment Banking
Ashish Anand
Introduction
The Indian startup ecosystem has come a long way with many tech startups going public and
many achieving unicorn status. As the business grows, startups need funds for operations,
expansion, marketing, production. Depending on which stage the business is in and its ability
to generate returns, startups take seed funding from angel investors, then move to venture
capitalists, and later launch an Initial Public Offer ( IPO ). There are three types of startup
Seed Capital
Seed capital is the initial funding a startup receives to get off the ground. This type of capital
typically comes from early-stage investors, including angel investors, venture capitalists, and
sometimes even friends and family members. Seed capital is used to fund the earliest stages
testing the business concept. Seed funding is crucial for startups as it helps them turn their
i. Pre Seed Funding : It occurs when founders are just starting to get their company off
the ground, and helps them prepare for the seed stage.
ii. Seed Funding : It is often the first official funding a founder acquires. It helps launch
iii. Series A funding : This funding expands startups market or product base after a
successful launch.
iv. Series B Funding : It helps a successful startup to scale and meet consumer demand.
vi. Series D+ Funding : This funding goes on until a startup is either acquired or goes
public.
Venture Capital
Venture capital (VC) is a type of private equity financing that is typically provided by
institutional investors, such as venture capital firms or corporate venture capitalists. Venture
capitalists invest in startups and early-stage companies that have a high potential for growth
VCs provide funding in exchange for equity in the company, often taking a seat on the board
of directors to help guide the company’s strategic decisions. They typically invest in startups
that have a clear path to profitability and can demonstrate a strong competitive advantage in
their industry.
Angel Investment
Angel investors are wealthy individuals who invest in startups in exchange for ownership
equity or convertible debt. Angels typically invest in companies at an earlier stage than VCs,
Crowdfunding
Crowdfunding involves raising small amounts of money from a large number of individuals,
often through online platforms. It’s a popular option for startups to raise capital while
Debt financing
Anand 3
Debt financing is a type of funding that allows a company to borrow money from lenders,
such as banks or other financial institutions, in exchange for the promise to repay the
Unlike equity financing, where the company sells ownership shares in exchange for capital,
debt financing allows the company to retain full ownership and control. However, the
company must make regular interest payments and repay the borrowed principal on a set
schedule.
i. Bank Loans: A traditional bank loan is a common type of debt financing for startups.
The loan can be secured or unsecured, and the interest rate and repayment terms are
ii. Lines of Credit: A line of credit is a flexible form of debt financing that allows a
charged on the amount borrowed, and the repayment terms are flexible.
iii. Convertible Debt: Convertible debt is a type of debt that can be converted into equity
at a later date. This can be an attractive option for startups that are not yet ready for
An ICO is a way for blockchain startups to raise capital by issuing their own cryptocurrency
or token in exchange for funding. ICOs have become a popular way for startups to raise large
Works Cited
types-startup-funding.
buy-business/start-business/start-up-financing-sources.
Inc, Team. “12 Options for Startup Funding in India.” Inc42 Media, 15 Feb. 2022,
inc42.com/resources/12-options-for-startup-funding-in-india.