Artificial Intelligence Powered Banking PoV
Artificial Intelligence Powered Banking PoV
Artificial Intelligence Powered Banking PoV
POWERED BANKING
Preface
Artificial Intelligence has been around since 1956. Over the following
decades, it continued to be a topic of fascination for corporates,
but it never really found its way into real world applications.
However, recent developments and maturity of certain underlying
technologies meant that AI powered applications became
commercially viable. A new generation of emerging businesses
and the progressive conventional ones across industries saw this
as an opportunity to integrate AI as part of their value proposition.
This led to consumers being exposed to a slew of smart virtual
assistants, be it Alexa, Siri, Google Home or Amelia redefining
how they found answers to some of their everyday questions.
Amazon recommended a product that would best match their
taste or interest. Even businesses in the industries like healthcare,
manufacturing, aerospace and agriculture found that AI offered a
better way to operate their business.
The banking domain has not been different here. AI driven start-
up ventures are looking to redefine banking and progressive banks
have launched AI based pilots, be it in the space of customer services,
fraud management, or credit scoring, among others. These ventures
and pilots have sprung up because AI powered banking is viable
now and it is also seeing acceptance among end consumers. All this
has led to banking business and technology leaders agreeing that
artificial intelligence is among the hottest banking trends that will
reshape banking in 2017.
The graphic below summarizes the business and technology factors driving AI adoption today.
Competitive advantage
Executive-led decision
Indicates
Internal experiment a top down
approach
Customer demands
58
52 54
47 50 50 50 51
41
Fast moving consumer goods
32 Pharmaceuticals/life sciences
Automotive and aerospace
Energy, oil gas and utilities
Financial services
Manufacturing
Public sector
Healthcare
Telecoms
Retail
AI infused
business use Customer Sales and Fraud Financial
...
Service Marketing Management Advisory
cases
Natural Natural
AI Building Machine Deep
Language Language Visual
Blocks Learning Learning
Processing Generation Perception
Case example: ICICI Bank trialed a humanoid robot, “Nao”, to provide customer service.
India’s ICICI Bank has deployed software robotics in more than 500
3.4 Expert Systems
business processes, covering a million banking transactions every
day. It is the first bank in India to do so. Expert systems are similar to SVAs, except that they do not act on
behalf of users. Instead, expert systems collect and assimilate all the
The use of software robots has cut the time taken to respond to relevant content in a chosen domain area, and then provide users
customers by 60% and increased accuracy to 100%. The robots, with recommendations and answers. This is done both proactively
which are working in a variety of retail banking operations, as and reactively, based on the circumstances and the systems’
automated formatting, text mining, reconciliation and exchange industry, especially for providing investment advice. Wealthfront
rate processing etc. and Betterment are examples of two fintechs that have deployed
software that work as expert systems.
Robots take on many different forms, ranging from humanoid, Clearly, this is not limited to wealth management space. One can
which mimic the human form and way of moving, to industrial, train advisory on other domains such as compliance, internal
whose appearance is dictated by the function they are to perform. policies, tax management etc.
Robots can be used to provide customer service in brick-and-
mortar bank branches. Mizuho Financial Group and Mitsubishi UFJ
Financial Group are using humanoid robots for this purpose.
i i
Settlements
Customer service Risk assessment
processing
Following are three examples of how banks are deploying AI in the front, middle and back office.
Marketing campaign Selecting the most likely adopters using the data available
Delivering offers At the device and time most likely to get positive attention
Immediate interaction Answers questions, qualifies lead based on the discussion, if needed,
with virtual advisors it can pass the context to human experts
Empowering Virtual advisor - send details on conversation and potential areas for
relationship manager readiness of the meeting, including answers to questions expected
Designing a more With the help of advanced data analytics techniques, one
appropriate liquidity can project the account balances of the underlying accounts
management structure and perform analysis for designing the structure betters.
Recommending
AI technologies can also help optimize structure dynamically basis
structure changes
changes in the FX rates for the underlying accounts
based on emerging
For the respondent organizations in our survey, the priority of Are you Ready for AI?
deployment is as follows: Big data automation heads the list, with Internal readiness
65 percent of organizations having already deployed or planning How successful a bank is in pursuing AI depends on its prior
to do so. About half the respondents are considering predictive experiences in integrating new technological innovations. AI-
analytics (54 percent) and machine learning (51 percent), 44 percent powered banking needs a group of technologies and a vast array
are investing in expert systems and 31 percent in neural networks. of digital components-from big data to cloud-based solutions. The
bank also needs to figure out if it is ready internally, but before that
Organizations are readying themselves to deploy these it needs to answer certain questions – questions, such as whether it
technologies by making investments in IT infrastructure (60 really needs AI, and if so, whether it should build or buy it. The bank
percent) and developing the required knowledge and skills (53 should then determine if there is a non-AI solution that presents a
percent). However, they are also seeking outside help from experts better business case as compared to an AI solution.
in areas such as planning (46 percent) and knowledge gathering
(40 percent). For developing artificial intelligence capability completely in-
house, a bank should consider the following:
65%
of respondents say that their organization has
deployed or plans to deploy big data automation Business
for collecting, processing and storing data In-house Tech
vision and Timelines …
skills readiness
differentiation
54%
are looking at
51%
are looking at
What is your bank’s vision and strategy ?
Where does AI fit into that ?
predictive or machine learning Does your bank have a business case where AI can deliver
prescriptive analytics differentiated results?
60%
are investing in
53% What are the timelines for delivering the AI solution?
supporting Does your bank have the necessary in-house skills and investments
IT infrastructure required to not only develop and deploy AI solutions internally,
but also maintain and scale the technology in future?
Deployment Options What has been the rate of success for deploying and integrating
new technologies in your organization?
Banks can choose between platforms, applications and cloud
services for deploying AI. It is generally accepted that a combination
of all three is both practical and desirable. Does your organization have a framework to measure the project's ROI?
How vast is the breadth and depth of the vendor's AI solution stack?
How well is the vendor’s AI offering and vision aligned with your organization's requirements ?
What is the expertise and experience of the vendor in deploying AI powered applications in banking?
Is it acceptable for your bank and for the regulations in your country to send
data to an external third-party vendor or host it on the cloud?
What is the vendor's track record in deploying AI based solutions among your peer group?
54% 54%
47% 49%
47%
37%
Senior Cultural Concerns about Lack of knowledge Lack of in-house Employee fear of
management acceptance handing over about where AI skills to implement change
resistance control can assist and manage
AI will take over many of the routine, repetitive jobs performed thinking, problem solving and innovation, which only they are
by humans today. It will also fundamentally transform the finance capable of. Our research shows that most organizations know this –
function performed by banks over the next few years. Going of the 75 percent of respondents planning to replace the workforce
forward, banks could use AI to build or redesign their operating with AI, the majority (80 percent) was going to retrain and redeploy
models and processes. Robotic Process Automation is a natural fit the impacted employees.
Consideration of AI ethics
53%
believe ethical concerns stop 8%
6% Yes, completely
36%
20%
do
AI Foundational Readiness for Potential for While few assistants followed the thread of conversations, many
Technologies business use banking others did not understand that the second command was associated
Machine Learning Medium High with the first one.
Robotic Process
High High
Automation
While the technology’s evolution is both rapid and impressive, With AI, the industry will go through a long voyage of reimagining
banks, and indeed, all enterprises, should ground their adoption banking, spanning several years, many milestones and at least a few
strategies and expectations in reality. Nevertheless, regardless challenges.
4. Digibank by DBS
https://www.dbs.com/digibank/in/index.html
10. Article ‘Encompass and ComplyAdvantage use AI for AML service’ on Finextra: https://www.
finextra.com/pressarticle/68815/encompass-and-complyadvantage-use-ai-for-aml-service/
transaction
11. Accenture report ‘Artificial Intelligence: Healthcare’s New Nervous System’: https://www.
accenture.com/us-en/insight-artificial-intelligence-healthcare
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