Japuz FS
Japuz FS
Japuz FS
ORIENTAL
BY:
JERALYN N. JAPUZ
GRETCHIN C. RAPATAN
RICA JOY Z. NULO
MARISSA A. PANZA
NOEME N. LECORON
JUNE NINO N. JAPOS
FRANCIS NINO A. VALMORIA
ISRAEL A. ESCALERA
POORI VEGGIES TO THE MARKET OF BALINGASAG MISAMIS
ORIENTAL
A Feasibility Study
JERALYN N. JAPUZ
GRETCHIN C. RAPATAN
RICA JOY Z. NULO
MARISSA A. PANZA
NOEME N. LECORON
JUNE NINO N. JAPOS
FRANCIS NINO A. VALMORIA
ISRAEL A. ACENAS
NOVEMBER, 2022
APPROVAL SHEET
This feasibility study entitled” POORI VEGGIES’’ to the market of
Balingasag, Misamis Oriental was prepared and submitted by the members
of the group in partial fulfilment of the requirements for the course Bachelor
of Science in Business Administration, is hereby recommended from
approval and acceptance.
_____________________
Chairman
__________________ __________________
Member Member
Our family and friends are the ones to whom we commit our
dissertation work. A special sense of thanks to our devoted parents, whose
words of support and push for perseverance continue to reverberate in our
ears and who never left our side.
We sincerely thank Dr. Elena R. Orcales, our research adviser, for her
constant and incisive advice, support, criticism, and inspiration.
And lastly, we thank our Almighty God for giving us a healthy life. This
research is dedicated to him. We are grateful for his guidance, strength,
mental power, protection, and skills. We provide all of these to you.
ACKNOWLEDGEMENT
We would like to express our warmest gratitude and respect to those
who has helped and guided us much during this research time.
We are grateful to our parents love and support that have always been
a continual source of motivation and inspiration for us.
JERALYN N. JAPUZ
GRETCHIN C. RAPATAN
RICA JOY Z. NULO
MARISSA PANZA
NOEMI N. LECORON
JUNE NINO N. JAPOS
FRANCIS NINO A. VALMORIA
ISRAEL A. ACENAS
Chapter 1
INTRODUCTION
Excessive eating of junk food is one of the bad dietary habits that
Filipinos developed over the years. Along with the lack of physical activity,
this habit caused obesity among Filipinos (Smith, 2006). Fast foods and
junk foods are often used interchangeably. Fast foods are foods that can be
served ready to eat fast and most junk foods are fast foods as they are
prepared and served fast. But not all fast foods are junk foods, especially
when these are prepared with nutritious content.
Poori veggies is a Filipino twist inspired from Indian food snacks
usually made from whole wheat flour or 3 rd class flour with a vegetable
filling such as carrot, potato, cabbage, onion, garlic and grind black pepper.
And for the sauce we have Option 1: Plain mayonnaise, Option 3: Hot and
spicy sauce/filling such as mixed ginger, red chili and onion leaves (or called
as palapa) and option 3: sweet and sour. Most varieties contain salt, oil,
and water. It offers a special flavor with healthy benefits to the consumers
that will perfectly blend to their tastes.
Poori veggies is new to the customer, aside from its unique filling it
also rich in nutrients, vitamin C, calcium, minerals, fiber, and potassium, it
may lower blood pressure, help lower cholesterol level, and keep your heart
healthy.
Poori veggies is a perfect foods snacks to offer specially to the
consumer who needs something unique to their tastes. Since our product
contain 3 kinds of dressing; mayonnaise, and palapa; and sweet and sour
sauce, it would undoubtedly pique the curiosity of consumers who enjoy
snacking and are also health conscious. Perfect for their budget because
they do not need to buy both products individually to satisfy their taste.
BACKGROUND OF THE STUDY
A well-timed snack can take care of our hunger pangs and necessitate
energy boost between meals. With the simple but powerful act of snacking,
we can reverse our lifestyle any time.
Our business tends to sell a classic healthy snack that isn’t common
in the community, which is Poori Veggies, it would provide a satisfaction to
the taste of the customer. We sell our product for P20.00 each it will be
solve in our province of Balingasag, Misamis Oriental.
The Poori Veggies is worth buying and suitable for the taste of our
community particularly to the student, parents, teacher’s, worker and
others which our target market.
We made it how it would be also good for the people who sell flour and
vegetables in this time of crisis.
We expect a lot from our product, including a bigger profit than the
money we invest in it. Everything is properly planned and organized to help
us meet all the problems involved in producing or selling the product.
STATEMENT OF THE PROBLEM
Primary Data
1.What are the factors on marketing aspect do Poori Veggies become leading
in to the area of Balingasag, Missamis Oriental?
2. What are the ingredients of Poori Veggies that’s make it healthy and
unique than the usual bread?
3. How do you define the Poori and veggies of the product? Is it the
combination you never thought you liked?
Secondary Data
3. How this product will have a good impact on the business?
4. Does the consumer accepts the product?
5. On the finding of the study, how many respondents like the product?
CONCEPTUAL FRAMEWORK
THEORETICAL FRAMEWORK
Contribution to the
Product Process Competetive Condition Total Expense Structure of business
society
Pricing Strategy
Promotion
Packaging
To the teachers – the planned study will improve your health, particularly
the health of elderly persons who can benefit from these items’ various
advantages, including protection against osteoporosis and relief of
gallbladder disease symptoms.
To the farmers – the planned study will assist farmers in growing more
veggies and ingredients that we will sell and use to help farmers market
their goods.
The study of offers the user a product that is cost-effective but has health
advantages. The farmers will also have the chance to start a business that
will act as a stepping stone for economic development as a result of this.
Additionally, this feasibility study will act as a road map and stepping stone
for economic development, particularly for farmers who are the primary
producers of this commodity and for those looking to launch their business.
DEFINITION OF TERMS
Poori – A whole wheat bread formed in flat rounds of dough that puff up
when deep fried.
Palapa – is a spicy Filipino condiment made with blended ginger, red chili
and onion leaves.
Mayonnaise-a thick creamy dressing consisting of egg yolks beaten with oil
and vinegar and seasoned.
Balance Sheet-one of the financial statements that show the total assets,
total liabilities and equity of a business.
Income Statement- type of financial statement that shows the annual sales
of the business with its expenses incurred for the whole year.
Chapter II
METHODOLOGY
Our product, a deep-fried bread made with unleavened whole wheat flour,
was inspired by India cuisine. Both of which are typically consumed for
breakfast and snacks. It is also served for vegetarian and is suitable for
everyone.
RESEARCH DESIGN
RESEARCH LOCALE
Instructor 1
Business
Administration 49
Education 35
AB History 15
Total: 100
Table 2.1
Chapter III
MARKET FEASIBILITY
Products
Our products are made of whole wheat flour with
vegetable filling’s and it also have dressings and
sauce.
Feature
Well displayed, eco-friendly and taste great.
Benefits
The customer will be satisfied.
SIZE OF INDUSTRY
TARGET MARKET
Parents are one our target audiences since they have the power to
persuade kids to eat and select Poori Veggies as a delightful snack treat,
especially those who lead healthy lifestyles. This demonstrates the
enormous market that Poori Veggies will serve.
MARKET SEGMENTATION
Poori Veggies takes in to account all types of people in all ages, from
all origins, regardless of gender or religion, and regardless of whether they
have a high or low income. For the benefit of our potential customers, we
take the time and effort to differentiate and understand their needs, wants,
and preferences in order to meet their satisfaction with our innovative
product.
DEMAND STUDY
100
80
Respondents’ answer
60
Yes 79
40
No 21
20
0
YES NO
100
80
60
40
20
Respondent’s Answer
Everyday 64
Occasionally 30
Often 5
Very Often 1
Below here, the results that there are 90 of the respondents said
that they like to eat bread while only 10 of the respondents said
that they don’t like to eat bread. The result implies that our
product has a big chance to be patronized by the consumers
based on the resulting findings.
100
80
60
40
20
Yes No
Respondents’ Answer
Yes 90
No 10
80
60
40
20
Respondent’s Answer
Everyday 55
Occasionally 25
Often 18
Very Often 2
The result show that 59% of the respondents finds Poori Veggies as an
alternative for conventional deep-fried breads as very satisfying, 13%
of the respondents finds that they’re satisfied, 10% of the respondents
finds that average, and 8% of the respondents finds that poor. By
these results we are confident that our products will be patronized by
the consumers.
1.2
1.4
Satisfying
Average
Poor
Respondents’ Answer
Very Satisfying 59
Satisfying 23
Average 10
Poor 8
6. How much are you willing to pay for the Poori Veggies?
Based on the pie below, while just 13% of respondents choose to pay
10 pesos, 87% of respondents said they would be prepared to pay
between 15-20 pesos. These finding help us determine what pricing
would be appropriate for our Poori Veggies product.
Sales
1st Qtr
2nd Qtr
Respondents’ Answer
PHP 15-20 87
PHP 10 13
7. What dressings or sauce of Poori Veggies is your favorite?
1st Qtr
2nd Qtr
3rd Qtr
Respondents’ Answer
Plain Mayonnaise 61
Hot and Spicy 28
Sweet and sour 11
Respondents’ Answer
Category Very satisfied Satisfy Average
Taste 84% 9% 7%
Display 55% 35% 10%
Cleanliness 73% 20% 7%
Price 80% 12% 8%
As stated above, the survey provided us with insight into how we will
handle the following factors that affect the product operation based on
the respondent responses.
MARKET AND SALES ACTIVITY
DETAILED PRODUCT
COMPETITION
THE PRODUCT
This product brings your nature at its best – delicious and nourishing
bread. The new version Poori Veggies add a fresh garden taste and the
nutrition of one full serving of vegetables in each, perfect for every bite.
PACKAGING
Paper bag: paper bag packaging with our logo on the outside is designed for
the customers who purchases our product through online or for those who
buys it in our stall. We used paper box for safe delivery of the product and
for the customers who purchase while passing by in the stall. It is made
from paper for a eco-friendly purposes.
MARKETING STRATEGY
PRICING
The pricing of each Poori Veggies is based from actual free tasting and
survey questionnaire gathered by the researchers. The researchers floated
survey questionnaires with an option of prices. Then the costing of the
products immediately adjusted based from its sole so that it would
compensate the pricing from the survey questionnaire. Each Poori Veggies
cost 15.00 to 20.00 pesos based on the research result that we conduct, but
it well adjusts based on the economic growth of the country or the price of
the minor to the major ingredients of the Poori Veggies and for the
transportation and etc., that will affect the price of our product. The prices
of the Poori Veggies products will be dependent on how the market price of
the main ingredients is. Any change of the price of Poori Veggies products
will be taken into consideration to the factor that measures the consumer’s
capability to purchase the product.
Chapter IV
Technical Feasibility
Every person doing suck work must wash their hands and arms
before starting the task or preparing, mixing, or handling any ingredients
used in the creation of products.
Production Process
Ingredients:
Dough
Whole wheat flour - 1cup
3rd class flour- 1 cup
Salt - 1/2 teaspoon
Oil- 3/4 ° 1/4 teaspoon
Water-2/3-3/4
Cooking oil -max. 2kls (for frying)
Fillings/ Sauce
Red chili
Ginger
Onion and Onion leaves
Garlic
Knorr cubes (chicken)
White sugar
Ground Pepper
Vinegar
Vegetables- carrots, cabbages and potatoes
Procedure:
Process of puri- The puri is basically a deep-fried snack made with dough.
The dough is made of flour, water and salt. This dough is then shaped into
small disc using rolling pin and deep-fried.
1.) Add 1cup whole wheat flour, 1cup 3rd class flour or plain flour and 1/2
teaspoon salt to a mixing bowl.
2.) Pour 3/4 teaspoon oil. Mix all of them and pour 2/3-3/4 cup water.
3.) Begin to mix to form a stiff dough. Sprinkle more water only as needed.
4.) Make a stiff and tight dough that is not crumbly or dry. It must not be
soft like roti dough.
5.) Drizzle another 1/4 teaspoon oil and knead lightly to just smoothen the
ball. Do not knead it for longer like it is done for roti or chapati. Dough must
still be stiff and tight. When you press it with your fingers, you will still feel
it is tight and stiff, not soft.
6.) Keep this dough covered always until all of the dough is used up to roll
pooris. I usually do not rest the dough for more than 3 to 5 minutes.
7.) Divide it to 15 to 20 parts.
Rolling puri
8.) Gently roll them in between your palms just to make them smooth. Do
not knead them.
9.) Sprinkle flour over the rolling area or smear some oil. Using oil for rolling
keeps the deep frying oil clear till the end. It is good especially if you are
making lot of puris. If using flour, make sure you use as little as possible
and dust it off from each of the puri before frying.
10.) Flatten the ball and smear little oil. Begin to roll the poori evenly from
the center.
11.) Do not roll them too thin or too thick.
12.) They need to be moderately thick otherwise they will not puff.
13.) Next after making 5 to 6, heat the oil on a medium high flame. Do not
leave the rolled puris without frying for long. While it heats, continue to roll
up the rest as well.
14.) Check if the oil is hot by dropping a small portion of dough. If the oil is
hot enough for frying, it will rise immediately. But it should not brown
quickly.
15.) Gently slide the puri from the side to the hot oil. If you have used flour,
do dust off the excess flour before frying. As soon as it is added to the pan, it
sinks completely.
16.) Do not disturb until the poori comes up at least half way to the surface.
17.) Then quickly but gently keep pressing the poori down to the oil. If you
press too hard, holes can form on the poori and will not puff.
18.) Poori puffs completely.
19.) Next flip the poori and fry until crisp and golden. Remove to a steel
colander. To fry the rest of them as well, make sure the oil is hot enough but
not smoking hot.
The most important step to make good pooris is to make the dough
correctly. It must not be sticky or loose but must be a tight dough.
This helps in puffing them well without soaking up oil. Amount of
water to use for making the dough depends on the kind of flour. So
adjust the amount of water as needed while forming the dough.
Kneading: Do not knead the dough to the extent it becomes soft like
roti dough. The key here is to just knead it for a short time until the
dough becomes smooth and uniform but not soft. If you press down
the dough you should feel it is tight and not soft. This is the stage at
which you need to stop kneading. Resting dough: Try as much not to
rest the dough as soaked dough will absorb more oil. If making in
large quantities then, make the dough in batches. It is not that you
can't make pooris with rested dough but they won't be the best
Rolling: The dough has to be rolled to a disc that is neither too thin
nor too thick. So rolling them to the correct thickness also matters for
a puri to puff well.
Frying: For the pooris to puff well, oil has to be hot enough. If you fry
them in oil that is not hot enough then they will soak up oil and won't
puff. So do the heat test by simply dropping a small flat piece of dough
to the hot oil. It has to rise immediately without turning brown. This is
the right temperature. Regulate the stove as needed to maintain the
heat consistently.
Frying: For the pooris to puff well, oil has to be hot enough. If you fry
them in oil that is not hot enough then they will soak up oil and won't
puff. So do the heat test by simply dropping a small flat piece of dough
to the hot oil. It has to rise immediately without turning brown. This is
the right temperature. Regulate the stove as needed to maintain the
heat consistently.
Troubleshooting Dry & crumbly dough: Too dry or crumbly dough will
yield you hard puris. So if the dough is dry, feel free to sprinkle little
water as needed while forming the dough. Sticky dough: Be cautious
while you add water. But if it becomes sticky, then you can always
add some flour to bring it to the right texture - non-sticky tight dough.
Poori not puffing: Roll them evenly to a not too thick or too thin discs.
Oil is not hot enough. Heat up the oil a bit more
Plain mayonnaise
1. Just mayonnaise
Vegetable fillings
Workflow of Process
CREATE AND
WAIT UNTIL ITS
DEVELOP A POORI FRY THE DOUGH
DONE
BREAD CONCEPT
Product Description
Poori veggies is a Filipino twist inspired from Indian food snacks usually
made from whole wheat flour or 3 rd class flour with vegetable filling such as
carrot, potato, cabbage, onion, garlic and grind black pepper and a dressing
based on your like-to-taste;
Option 1: Plain mayonnaise
Option 2: Hot and spicy sauce such as mixed ginger, red chili and
onion leaves (or called as palapa).
Option 3: Sweet and sour sauce such mixed sugar, vinegar, ground
pepper and onion.
The fillings will be added to the fried poori bread right after the consumer
eats it for the fillings not to over flow. And then added with dressing base on
your choice.
KITCHEN TONGS
APRON BAKING GLOVES
Display Displacement
Product Lay-out
This is the proposed business stall for displaying the product. Since it
will be located within the school building, the proposed business stall just a
small, foldable wood so that it will not consume more space. The glass
design is for the bread not to get infected with flying insects. When the
owners decided to display outside the campus, they can easily carry it with
them since it is small, light to carry and foldable except the glass. We will
find a for-rent stall and will add some glass for the bread not to get touch by
flying insects.
Chapter V
Financial Feasibility
FINANCIAL ASSUMPTION
1. Plain 1 20.00
mayonnaise
For the delivery cost, we will accept minimum of 10 pcs of poori veggie
bread with a delivery fee based on the location. 10 pesos per kilometer. And
we will only cater a delivery within the Municipality of Balingasag.
SCHEDULE 1:
PURCHASED OF RAW MATERIALS
ITEM QUANTITY PER UNIT PRICE AMOUNT
PRODUCTION
Monthly Yearly
SCHEDULE 2:
STALL EXPENSES
ITEM QUANTITY PER UNIT PRICE ANNUAL
PRODUCTION(MONTHLY) COST
SCHEDULE 3:
STALL SUPPLIES
ITEM QUANTITY (MONTHLY) UNIT PRICE ANNUAL
COST
RECORD BOOK 1 80.00 80.00
(for the whole
year)
BALL PEN 3PCS 6.00 72.00
CALCULATOR (for 1 150.00 150.00
the whole time)
TOTAL 236 302.00
SCHEDULE 4:
PACKAGING
ITEM QUANTITY (monthly) UNIT PRICE ANNUAL
COST
PAPER BAG 4 DOZEN 45.00 540.00
PRINTED LOGOS FREE FREE FREE
TOTAL 45.00 540.00
SCHEDULE 5:
TRANSPORTATION COST
ITEM COST PER MONTH ANNUAL COST
DELIVERY 200.00 2,400.00
EXPENSES
TOTAL 2,400.00
SCHEDULE 6:
PROMOTIONAL EXPENSE
ITEM QUANTITY (monthly) UNIT PRICE ANNUAL
COST
LOAD Promo data good for 1 99.00 1,188.00
month
TOTAL 99.00 1,188.00
SCHEDULE 7:
EQUIPMENT EXPENSE
ITEM QUANTITY (monthly) UNIT PRICE ANNUAL
COST
Frying pan 1 365.00 365.00
Rolling pin 2 45.00 90.00
Fry pakons 1 39.00 39.00
strainer
Gas stove 1 1,500.00 1,500.00
Hairnet 8 10.00 80.00
Apron 8 31.00 248.00
Gloves 6 7.00 42.00
Kitchen tongs 2 110.00 220.00
Baking bowls 4 61.00 244.00
TOTAL 2,168.00 2,828.00
Big Inventory:
Add:
2021 2022 2023 2024 2025
Purchase of 61,262.12 70,762.12 80,262.12 89,762.1 99,262.12
Raw 2
Materials
Direct Labor
Overhead:
Packaging 540.00 540.00 540.00 540.00 540.00
Cost of goods 61,802.12 71,305.12 80,802.12 90,302.1 90,802.12
sold 2
Note: Added 9,500 every year for the purchase of raw materials, we will
upgrade every year.
PROJECTED DEMAND AND SALES FOR 2021-2025
SALES
Poori 35,500.00 38,500.00 41,500.00 44,500.00 47,500.00
Bread with
mayonnais
e
Poori bread 35,500.00 38,500.00 41,500.00 44,500.00 47,500.00
with
palapa
Poori bread 35,500.00 38,500.00 41,500.00 44,500.00 47,500.00
with sweet
and sour
sauce
TOTAL 106,500.0 115,500.0 124,500.0 133,500.0 142,500.0
0 0 0 0 0
POORI VEGGIE’S
PROJECTED STATEMENT OF CASH FLOW
FOR THE YEAR ENDED DECEMBER 31, 2021 - DECEMBER 25, 2025
2021 2022 2023 2024 2025
CASH INFLOWS
CASH BEG
PARTNERS 8,000.00 8,000.00 8,000.00 8,000.00 8,000.00
CONTRIBUTIONS
SALES 106,500.00 115,500.0 124,500.00 133,500.00 142,500.00
0
TOTAL CASH 114,850.00 123,500.00 132,500.00 141,500.00 150,500.00
INFLOWS
POORI VEGGIE’S
PROJECTED BALANCE SHEET
AS OF DECEMBER 31, 2021 – DECEMBER 25, 2025
ASSETS
CURRENT
ASSETS
CASH 3,621.88 12,271.88 21,271.88 30,271.88 39,271.88
TOTAL
CURRENT
ASSETS
LIABILITIES
AND EQUITY
CURRENT
LIABILITIES
PARTNERS
EQUITY
PARTNERS 8,000.00 8,000.00 8,000.00 8,000.00 8,000.00
CONTRIBUTIO
N
ADD NET 24,731.88 24,228.00 23,731.88 23,231.88 31,731.88
INCOME
TOTAL 32,731.0 32,228.0 31,731.8 31,321.8 39,731.8
LIABILITY AND 0 0 8 8 8
EQUITY
RETURNS ON INVESTMENT
FINANCIAL RATIO
2021 2022 2023 2024 2025
PROFIT 24,731.88 24,228.00 23,731.88 23,231.88 31,731.88
MARGIN 106,500.00 115,500.00 124,500.00 133,500.00 142,500.00
23% 21% 19% 17% 22%
FORM OF OWNERSHIP
ORGANIZATIONAL CHART
Noeme Gretchin C.
Lecoron Rapatan
Assistant Manager Bakery Chief Leader
Francis Niño
Valmoria
Assistant Chief
JOB ANALYSIS
Job Description
Responsibilities:
Design strategy and set goals for growth
Control budgets and optimize expenses
Ensure employees are motivated and productive
Oversee day-to-day operations
Design strategy and set goals for growth
Maintain budgets and optimize expenses
Set policies and processes
Ensure employees work productively and develop professionally
Oversee recruitment and training of new employees
Evaluate and improve operations and financial performance
Direct the employee assessment process
Prepare regular reports for upper management
Ensure staff follows health and safety regulations
Provide solutions to issues (e.g. profit decline, employee conflicts, loss
of business to competitors)
JOB TITLE: ASSISTANT MANAGER
NAME: Noeme Lecoron
Job Description
Responsibilities:
Job Description
Responsibilities:
Job Description
Responsibilities:
Job Description
Responsibilities:
Job Description
Responsibilities:
Job Description
Responsibilities:
Job Description
Responsibilities:
Company Policies
I. Employees are mandatory to keep the stall safe, and secure it to the
safest area after the working hours.
II. Follow safety provisions to avoid accidents.
III. Observe cleanliness in the working area.
IV. Employees are required to wear white t-shirt.
V. The item is not returnable.
VI. Customers who order online pay cash upon delivery.
Management Policies
SOCIO-ECONOMIC STUDY
This chapter includes the socio-economic benefits to the
proposed product. The suggested product aims to support local
communities and farmers nationwide while promoting a healthy lifestyle
among the populace. Today, it's critical for small business owners to
understand the value of innovation and launching a venture that will
significantly advance the nation's socioeconomic development.
The findings in this given project is to take into consideration of every
aspect of the business, especially the social impact developments, profit, will
help improve the status of living, work opportunities, society, government,
community development, and Health & wellbeing.
RECOMMENDATION
CONCLUSION
Survey Questionnaire
Name:
Dear Respondents,
Survey Questionnaire
Name:
You are hereby requested to answer and evaluate the performance of the
POORI VEGGIES that the researchers created for completion of our
requirement in Feasibility Study.
YES NO
.
2. How do you often eat vegetables?
YES NO
6. How much are you willing to pay for the Poori Veggies?
15-20 10