Fandom
Fandom
Fandom
History
2004–2009: Early days and growth
Fandom was launched on October 18, 2004, at 23:50:49 (UTC) under the name Wikicities (which
invited comparisons to Yahoo's GeoCities),[15] by Jimmy Wales and Angela Beesley Starling—
respectively chairman emeritus and advisory board member of the Wikimedia Foundation. The name
of the project was changed to Wikia on March 27, 2006.[16] In the month before the move, Wikia
announced a US$4 million venture capital investment from Bessemer Venture Partners and First
Round Capital.[17] Nine months later, Amazon.com invested $10 million in Series B funding.[18]
By September 2006, Wikia had approximately 1,500 wikis in 48 languages.[19] Over time, Wikia has
incorporated formerly independent wikis such as LyricWiki, Nukapedia, Uncyclopedia,
and WoWWiki.[20] Gil Penchina described Wikia early on as "the rest of the library and magazine
rack" to Wikipedia's encyclopedia.[21] The material has also been described as informal, and often
bordering on entertainment, allowing the importing of maps, YouTube videos, and other non-
traditional wiki material.[22]
On January 25, 2016, Wikia launched a new entertainment news site named Fandom.[29]
On October 4, 2016, Wikia itself was rebranded as "Fandom powered by Wikia", to better associate
itself with the Fandom website. The parent company Wikia, Inc. remained under its then-current
name until 2019, and the homepage of Wikia was moved to wikia.com/fandom and later
to fandom.com.[8]
In December 2016, Wikia appointed Dorth Raphaely, former general manager of Bleacher Report,
as chief content officer.[30]
On May 18, 2017, Fandom updated their branding with a refreshed logo, all-uppercase lettering and
a flat design instead of the previous green-blue gradients.[citation needed]