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    BOM 102 Prelims

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    Mariphie Osian
    The document is a preliminary exam for a university course on balance scorecards. It contains two parts - an identification section with 10 multiple choice questions defining business strategy terms, and an enumeration section asking to list five business strategy concepts.

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    © All Rights Reserved
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    BOM 102 Prelims

    Uploaded by

    Mariphie Osian
    15 views1 page
    The document is a preliminary exam for a university course on balance scorecards. It contains two parts - an identification section with 10 multiple choice questions defining business strategy terms, and an enumeration section asking to list five business strategy concepts.

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    The document is a preliminary exam for a university course on balance scorecards. It contains two parts - an identification section with 10 multiple choice questions defining business strategy terms, and an enumeration section asking to list five business strategy concepts.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    15 views1 page

    BOM 102 Prelims

    Uploaded by

    Mariphie Osian
    The document is a preliminary exam for a university course on balance scorecards. It contains two parts - an identification section with 10 multiple choice questions defining business strategy terms, and an enumeration section asking to list five business strategy concepts.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 1

    University of Luzon

    College of Business Administration


    Preliminary Examination in Balance Scorecard

    Name: _____________________________________________________ Permit Number: __________ Score: _______


    Reminder: Strictly NO ERASURE, ALTERATIONS and SUPERIMPOSITIONS allowed.
    Part 1. Identification. Write your answer on the space provided.
    1. The management of an organization’s resources to achieve its goals and objectives.
    2. The process of using available knowledge to document the intended direction of a business and the
    actionable steps to reach its goals.
    3. The best way to get a third-party perspective of all of the best options for your marketing campaign.
    4. Defined as the sum total of all the buyers and sellers in the area or region under consideration.
    5. It is important for identifying the key factors to success.
    6. Refers to the set of internal rules and policies that determine how a company is directed.
    7. A successful strategy can allow your organization to share one clear vision, catch biases by examining the
    reasoning behind goals, and track performance with measurable ________.
    8. The power of ________ lies in combining the power of the right decision with the right time.
    9. Strategic management involves analyzing the _________, evaluating strategies, and ensuring that
    management rolls out the strategies across the organization.
    10. A process of understanding the interaction of decisions and their impact upon the organization to gain an
    advantage.

    Part 2. Enumeration. In any order.

    1. Dimensions of Market Analysis (7pts.)


    2. Process of Strategic Management (4pts.)
    3. Porter’s Competitive Forces (5pts.)
    4. Primary Value Chain (5pts.)
    5. Supports of the Primary Activities (4 pts)

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