Microsoft Cloud Partner Program Walking Deck

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Microsoft Cloud

Partner Program
Walking deck

Updated: October 3, 2022


Contents Microsoft Cloud Partner Program

Program overview
• Welcome to the Microsoft Cloud Partner Program
• Foundation for growth and profitability
• Focusing on customer needs and your growth
• New Solutions Partner designations
• Holistic measurement through the partner capability score
• How to attain a Solutions Partner designation
• Requirements for each Solutions Partner designation
• Grow your partner capability score with partner associations
• Benefits for Solutions Partner designations
• Differentiate with specializations

Key dates

Next steps

Additional resources
Welcome to the Microsoft Cloud Partner Program

The world and how we work is rapidly In this walking deck, we’ve outlined the
changing. The opportunities for Microsoft Microsoft Cloud Partner Program—focused on
partners—whether you build and sell services, simplifying our programs, delivering greater
software solutions, or devices—are significant. customer value, investing in your growth in
The capabilities required by our customers are new ways, and recognizing how you deliver
evolving, and our partner programs are customer value.
changing to meet that demand.
The Microsoft Cloud Partner Program is your foundation for
growth and profitability
Our program is a portfolio of tools, resources, and offerings to help you meet evolving customer
opportunities, innovate for any cloud scenario on an extensible platform, join a community of partners
committed to serving customers, and deliver successful solutions to industries and markets worldwide

Innovate on the most


Tap into the largest Do business with a partner
comprehensive, end-to-end
technology ecosystem you can trust
cloud platform
Focusing on customer needs and your growth
We’re providing clear pathways for partners to grow their business, deliver customer success, and invest in
their partnership with Microsoft

Simplified partner Validating partner capabilities to Investing in partners’


programs deliver successful outcomes profitability

New Solutions Partner designations New partner capability score Program benefits continue to
demonstrate your organization’s holistically measures your support you as you grow your
breadth of capabilities on the organization’s technical capabilities business. We are making investments
Microsoft Cloud. The six solution and experience across performance, to help encourage business
area designations in market are skilling, and customer success. development, increase customer
aligned to where we see customer reach, and expand technical skilling
demand and where partners have the and enablement.
greatest opportunity to scale to meet
customer needs.
New Solutions Partner designations
The Solutions Partner designation is the first opportunity for you to set yourself apart from the competition
by demonstrating your organization’s breadth of capabilities in solution areas with high customer demand
and opportunities to scale

Easily identifiable Choose one or more Opportunity

Customers want to work with Partners can choose to earn one There are significant opportunities for
partners who have the right skills and Solutions Partner designation, or partners in this new world of work—
capabilities to meet their needs. more, if applicable to your whether you build and sell services,
A Solutions Partner designation organization. software, or devices.
identifies partners with specific Once you attain a Solutions Partner We’re continuing to invest in new
capabilities and experiences in high designation, subsequent designations to differentiate solutions
customer demand solution areas. designations can be attained, after based on partners’ technical maturity
requirements are met, with no and customer success.
additional fee.
Distinguish yourself with Solutions Partner designations

Solutions Partner Solutions Partner Solutions Partner Solutions Partner Solutions Partner Solutions Partner *Solutions Partner
for Business for Data & AI for Digital & App for Infrastructure for for for Microsoft
Applications (Azure) Innovation (Azure) (Azure) Modern Work Security Cloud

Designations aligned to the Microsoft solution areas recognize your broad technical capabilities and
demonstrated success delivering technology solutions.

Benefits aligned to your Solutions Partner designation include product benefits, go-to-market services, co-
sell eligibility, skilling and sales enablement resources, and customer-facing badges to help you market
your expertise.

Specializations further validate deep technical expertise after you attain a Solutions Partner designation
and set you apart from the competition.

*Partners who attain all six Solutions Partner designations receive a Microsoft Cloud badge, recognizing your capabilities across the Microsoft Cloud.
Holistic measurement through the partner capability score
The Solutions Partner designation has a holistic measurement framework, the partner capability score, which
measures your organization’s technical capabilities, allowing you to showcase solutions you have delivered to
help customers succeed and grow.

70

Maintain flexibility Validate capability Track your progress Showcase your expertise

New telemetry-based Demonstrate your The partner capability New customer-facing


partner capability score organization’s capability in score dashboard in badges help you stand out
model provides you with 1) performance, Partner Center shows how and market your
flexibility to demonstrate 2) skilling, and you’re tracking towards capabilities once you’ve
your knowledge, skills, 3) customer success. new designations and attained a designation.
and experience. where you can take action
Partners need at least 70
to increase your score.
points out of a possible
100 points to attain a
Solutions Partner
designation.
How to attain a Solutions Partner designation
The partner capability score provides flexibility to demonstrate knowledge, skills, and experience across
subcategories of performance, skilling, and customer success.

A minimum of 70
points must be earned,
with points in each
category. Performance Skilling Customer success
This category is This category verifies This category is
There are 100 measured by net and demonstrates your measured by usage
points possible in total customer adds. dedication to skilling growth and the number
across categories. and training by of solution deployments.
intermediate and
advanced certifications.

Admins can sign in to Partner Center to see how your organization is progressing towards a Solutions Partner designation..
Requirements for each Solutions Partner designation
Each designation has a specific number of possible points that can be earned per category. You have the
flexibility to choose which categories to focus on within a solution area to match your business needs
Each Solutions Partner
designation requires
70+ points Solutions Partner Solutions Partner Solutions Partner Solutions Partner Solutions Partner Solutions Partner
with at least one point for Business for Data & AI for Digital & App for Infrastructure for Modern Work for Security
in each subcategory
Applications (Azure) Innovation (Azure) (Azure)

-------------------------------------------------------------- Subcategory ----------------------------------------------------------


--------------- Category -------------

Performance Net customer


15pts
Net customer
30pts
Net customer
30pts
Net customer
30pts
Net customer
20pts
Net customer
20pts
adds adds adds adds adds adds

Intermediate Intermediate Intermediate Intermediate


20pts 20pts 20pts 10pts
Certs Certs Certs Certs
Intermediate Intermediate
Skilling Certs
40pts
Certs
40pts

Advanced Advanced Advanced Advanced


15pts 20pts 20pts 15pts
Certs Certs Certs Certs

Customer Usage Growth 30pts Usage Growth 20pts Usage Growth 20pts Usage Growth 20pts Usage Growth 30pts Usage Growth 20pts
Success

represents maximum number Deployments 20pts Deployments 10pts Deployments 10pts Deployments 10pts Deployments 25pts Deployments 20pts
# of points in that subcategory
Grow your partner capability score with partner associations
Make sure your organization is receiving the points you’ve earned by having the right associations in place

Associations are the sole mechanism by which customer success, performance, and skilling subcategory
points are acknowledged and calculated towards achieving Solutions Partner designations

There are two paths to earning points:


 Partner associations recognize partners for performance and customer success subcategories including
net customer adds, usage growth, and deployment
 Certified professional associations provide visibility into the certifications individuals in your company
have earned

Ensure your partner associations are connected as you prep to attain Solutions Partner designations

Explore the Partner Associations Playbook for more information on which associations are right for you
and additional steps to maximize your partner capability score.
Benefits for Solutions Partner designations
Benefits for Solutions Partners are effective, helpful, and relevant to your organization. We’re investing more to help
you with business development, increasing customer reach, and expanding technical skilling and enablement.

Encouraging business Increasing Expanding technical skilling


development customer reach and enablement
• Product benefits (formerly internal • Co-selling with Microsoft to • Personalized assistance,
use licenses) have been designed to expand your customer footprint comprehensive courses, and
align to the Solutions Partner • Go-To-Market services, assets, and world-class Microsoft experts
designations, including: personalized consultation to help to build your knowledge
o Azure bulk credits for your you along your marketing journey • Technical presales and deployment
organization • Microsoft solutions provider services to help you deliver
o Access to development placement to increase exposure solutions faster
environments • Customer-facing badges to • Product (on-prem and
o New cloud services showcase your capabilities cloud), platform, and technical
subscriptions that are most support to help you troubleshoot
relevant in market specific issues

For details about benefits specific to each Solutions Partner designation, review our benefits guide
Differentiate further with specializations
Once you attain a Solutions Partner designation, you can further differentiate your deep technical expertise
and experience with specializations

Greater customer Prioritization Incremental product Showcase your expertise


confidence benefits

Earning a specialization Benefits to earning a Gain access to incremental Earn a customer-facing


validates your deep specialization include product benefits to further badge to display on your
technical expertise, prioritization ranking in the accelerate your business, business profile in the
differentiates you from commercial marketplace including greater access to Microsoft AppSource
your competitors in areas and evaluation for active Azure credits, additional partner gallery to promote
with high customer cooperative selling product licenses, and your expertise
demand, and helps opportunities with cloud service subscriptions
customers identify your Microsoft field sellers that are most relevant in
ability to meet their market today
specific needs

Learn more about earning specializations to further differentiate your capabilities to customers.
How specializations map to Solutions Partner designations

Business Data & AI Digital & App Infrastructure


Modern Work Security
Applications (Azure) Innovation (Azure) (Azure)
Microsoft Low Code AI and Machine Learning on AI and Machine Learning on Hybrid Cloud Infrastructure Adoption and Change Cloud Security
Application Development Microsoft Azure Microsoft Azure with Microsoft Azure Stack Management
Identity and Access
HCI
Small and Midsize Business Analytics on Microsoft Azure DevOps with GitHub on Calling for Solutions for Management
Management Data Warehouse Migration Microsoft Azure Hybrid Operations and Microsoft Teams Information Protection and
to Microsoft Azure Hybrid Operations and Management with Microsoft Meetings and Meeting Governance
Management with Microsoft Azure Arc Rooms for Microsoft Teams
Hybrid Cloud Infrastructure Threat Protection
Azure Arc Linux and Open Source
with Microsoft Azure Stack Modernize Endpoints
Database Migration to
HCI Kubernetes on Microsoft
Microsoft Azure Teamwork Deployment
Azure
Hybrid Operations and
Microsoft Azure Virtual
Management with Microsoft Microsoft Low Code
Desktop
Azure Arc Application Development
Kubernetes on Microsoft Modernization of Web Microsoft Azure VMware
Azure Applications to Microsoft Solution
Azure Networking Services in
Linux and Open Source
Microsoft Azure
Database Migration to
Microsoft Azure SAP on Microsoft Azure
Modernization of Web Windows Server and SQL
Applications to Microsoft Server Migration to
Azure Microsoft Azure
Windows Server and SQL
Server Migration to
Microsoft Azure
Last day to renew legacy competencies Legacy competencies and associated badging are no longer in
market after this date. Partners could choose to retain their
September 30, 2022 legacy competency benefits.

Key dates for


Solutions Partner General availability (GA)
designations October 3, 2022

Eligible to attain the new Solutions Partner Not eligible, need more time?
Options for existing Microsoft designation(s)? If your organization doesn’t yet meet the criteria for
partners to transition to the If your organization meets the criteria for Solutions Solutions Partner designation:
Partner designation, earning 70 points or more:
new Solutions Partner • No change to your benefits until your first anniversary
• Between GA and first anniversary date, partners will date after GA.
designations
receive the new designation if they meet the • At any time after October 3, 2022, meet the
requirements. requirements and earn the Solutions Partner
• No change to your benefits until your first anniversary designation.
date after GA.
• Go to Logo Builder in Partner Center and
download your new customer-facing badge.

First anniversary date after October 3, 2022

Looking to continue with the new Solutions Partner Still not eligible?
designation(s)? For partners who don’t meet the requirements for a Solutions
After meeting all requirements for your Solutions Partner Partner designation and have renewed a legacy competency
designation(s): by September 30, 2022, you’ll have the option to continue to
pay a fee (aligned to your legacy competency fee) and retain
• Renew into Solutions Partner designation with badge
your legacy benefits.
• Choose between new Solutions Partner benefits or legacy
If you choose not to purchase your legacy benefits, you also
benefits package
have the option to purchase a Microsoft Action Pack.
• Take the next step in your Microsoft partner journey and earn
a specialization with access to incremental product benefits
Next steps

Admins can sign in to Partner Center to see how your


organization is progressing towards a Solutions Partner
designation and see the associated benefits.

Go to Training Gallery & Microsoft docs to learn about the


requirements needed to attain a Solutions Partner designation.

For more information visit the Microsoft partner website and


Microsoft partner blog.
Additional resources
Training asset gallery Partner capability score dashboard Microsoft partner blog

Solutions Partner for Solutions Partner for Solutions Partner for


Business Applications Data & AI (Azure) Digital & App Innovation (Azure)

Solutions Partner for Solutions Partner for Solutions Partner for Digital & App
Business Applications overview page Data & AI overview page Innovation overview page

Solutions Partner for Solutions Partner for Solutions Partner for


Infrastructure (Azure) Modern Work Security

Solutions Partner for Solutions Partner for Solutions Partner for


Infrastructure overview page Modern Work overview page Security overview page
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