Fashion & Lifestyle Assignments Ameesha Pawar
Fashion & Lifestyle Assignments Ameesha Pawar
Fashion & Lifestyle Assignments Ameesha Pawar
Submitted to:
Ms. Ananya Pati
Course Name-
Post Graduate
Professional Diploma In Fashion Business
Roll No - 5000018807
This project would not be possible without the invaluable help and
support of a number of my professors, classmates and colleagues. I
would like to take this opportunity to express my sincere gratitude to
all those who have accompanied me on this academic journey.
I would like to thank my Dean (Mr. Antonio M. Grioli) who gave me the
opportunity to do the project.
I would also thank my tutors ( Ms. Ananya Pati), for her guidance in
helping me to conduct the project.
Thank you!
Date - 21/12/2022
INDEX
PAGE
SR NO. TITLE
NO.
1 2 INTRODUCTION
6 40 CONCLUSION
7 41 HARVARD REFRENCING
Bengali
Wedding
1
1.INTRODUCTION
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2. PRE-WEDDING OUTFITS & RITUALS
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2.2.1 DHAKAI JAMDANI
Dhakai Jamdani
Saree
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2.3 AIBURO-BHAAT- The Last Meal as Unmarried
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Kone is the bride, and Bor is the groom. The groom's boy
companion from the aiburo-bhaat until the wedding is known as the
nitbor. A young girl from the bride's family does the same for the
bride. She goes by the name of Nitkone.
5
2.2.2 SHANKHA-POLA-Sign of Marriage
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3. WEDDING MORNING RITUALS AND OUTFITS
Bengali wedding customs begin long before dawn. The bride and
groom are given flattened rice, known as chuda, that has been
soaked, along with mishit doi or sweet yoghurt.
The bride and groom will only eat this dinner properly up until their
wedding. Other than sweets and water, they are not allowed to eat
or drink anything.
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3.2 NANDI MUKH– Homage to the Ancestors
It is a Vedic ceremony in
which a priest must
participate. This tradition
requires the bride to don
a brand-new cotton sari. theweddart.com
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3.3 GAYE HOLUD- Smearing of the purifying Turmeric
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3.3.1 GAYE HOLUD- Outfits
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3.4 TATTA- The Gifts
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4. WEDDING RITUALS AND OUTFITS
The saris are among the best in India, and they are renowned for
their luxurious needlework, exquisite silk, and gold and silver
brocade, or zari.
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12
4.1.1. 6 Red Banarasi Wedding Saree Designs
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2. Brick red saree with purple dupatta
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A saree that is brick red with dull pink borders and silver work all
over it.
The key feature of this outfit is the short pallu, which makes it
simpler to handle a long dupatta.
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3. Rose red saree with yellow blouse
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Wear a flowy pallu with a red Banarasi bridal saree in a rose hue.
For an edgy style, wear your saree with a 3/4-sleeved yellow blouse.
15
4. Scarlet red saree with a purple pallu
For the important event, a red Banarasi wedding saree with a purple
pallu was worn.
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5. Blood red saree with a heavy embroidered pallu
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Either draping the saree in a Bengali or Gujarati way with the pallu
coming from the front.
17
6. Wine red saree with a long back pallu
Here's a drape that practically every bride in the nation loves right
away.
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4.2 Essential elements for a Bengali Bride
4.2.1. Jewelry & Ornaments :-
Nupur ( Anklet) -
In the belief that it will bring pleasure and prosperity to the home, it
is adorned on the bride's ankle.
Silver anklets, which are worn with saris, are a significant item of
jewellery at Indian weddings.
A stunning pair of silver payals are all that's required for a woman
to give her feet some flair.
Nupur (Payal)
19
Kamarbandh ( Waistband)-
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Kamarbandh
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Mantasha (Hand Wristlet) -
Bengali women hold the gold wristlet in their hands when they wear
it.
Mantasha
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Chur & Bala (Bangles of a bengali woman) -
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Loha Bandhona
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Saath Noli Haar (Alluring Layered Necklace) -
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The longer gold necklace with the name "Sita Haar" was inspired
by celestial jewellery.
Sita Haar
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Jhumko (Classic Earrings)-
Jhumko
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Nolok
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Tikli (Head Pendant)-
Tikli
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The "Gaach Kouto" is a pot that often contains a silver coin and a
scarlet powder called sindoor. It is given to newlywed women. They
are expected to transport them alone.
Gach Kouto
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Chandan Kolka ( Bindi) -
Chandan Kolka
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Alta (Mehndi)-
Women's hands and feet are typically dyed red with alta, which is
most common in the Indian subcontinent. During weddings and
festivities, it is administered with a cotton swab or brush to the
hands and feet.
Alta
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4.2 Groom's Outfit- Punjabi & Dhoti
Dhoti -
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Punajbi -
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4.2.1. Essential elements for a Bengali Groom
Topor -
Both the Bengali bride and the husband wear topor. It is a type of
traditional headgear fashioned from shoals and paper. It's a white
cone-shaped item that Bengali men wear as part of their wedding
apparel and is thought to be lucky.
One is for the bride and one is for the groom because it comes in a
pair. It is rare to have a wedding where the groom is not donning a
Topor.
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Jor :-
The Bengali boys who are engaged are expected to wear jor, a
silken drape, throughout the wedding festivities. The majority of it
is off-white, while cream-colored options are also available.
During the wedding rites, the groom wears only the Jor, which
typically has a delicate golden embroidery, and sits bare-chested
with it slung over his left shoulder. When performing their wedding
ceremonies, some Hindu grooms wear silk stoles similar to the Jor.
The jor is fastened to the bride's dupatta before the bride and
groom do their seven circles around the holy fire as priests recite
sacred mantras.
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Jutti -
The aircraft dhoti, which has just one small piece of beautiful
needlework on it, is the cause. The Jooti is available in colours of
red and brown and is richly decorated. Bengali grooms dress in
their wedding attire with a Jutti, much like other grooms do. For
weddings, some organisations also choose leather loafers or
sandals.
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5. WEDDING EVENING RITUALS
The Bengali bride's home remains tranquil until her fiancé and the
bor jatri, or his friends and relatives, come.
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5.2. PATTA BASTRA – The Sacred Attire
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The groom must change into special clothing known as the patta
bastra before the rites can begin.
This outfit consists of a dhoti and a piece of cloth that the groom
must wrap over the upper half of his body. It is given to the
husband by an elderly bride's family member.
33
5.3. SUBHO DRISHTI – The First Auspicious Glance
She is led in seven rounds around the groom while a betel leaf is
used to conceal her face.
The bride and groom then slowly remove the betel leaf from their
faces and look at each other for the first time on their wedding day.
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5.4. MALA BODOL – Exchange of Garlands
The bride and groom then trade garlands three times. During this
festive tradition, the bride is raised by friends so that it becomes
more difficult for the husband to place the garland around her neck.
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5.5. SAMPRADAN – The Induction of Bride into Groom's Family
36
5.7. SAPTAPADI – The Seven Important Steps
Although this rite may resemble Saat Phere, that is not the case.
The bride leads, while the groom moves a nora with his feet. A nora
is a cylinder-shaped stone used for spice grinding.
The bride's saree pallu is fastened to the groom's patta bastra prior
to this procedure.
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5.8. ANJALI – The Offering
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5.9. SINDOOR DAAN – Smearing the Vermillon
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5.10. BIDAY – The Farewell
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6. CONCLUSION
40
7.HARVARD REFERENCING
41
INDEX
SR NO. PAGE NO. TITLE
1 1 INTRODUCTION
2 2 HISTORY
3 3 FOUNDER
4 4 OWNER
5 5 BRAND IDENTITY
10 22 CONCLUSION
11 23 HARVARD REFRENCING
1.INTRODUCTION
1
2. HISTORY
Mario Prada founded the business in Milan, Italy, in 1913 under the
name Prada Brothers. Mario Prada forbade any female members of his
family from working for his company because he didn't think women
should have a place in business.
But after he passed away in 1958, his son had no interest in taking
over, so Luisa Prada, his daughter, took over and maintained the
business until 1978.
Luisa Prada's daughter Miuccia took over and has been running the
business ever since. Miuccia expanded the business by giving it a
more bohemian aesthetic.
2
3. FOUNDER- Mario Prada
Mario Prada, who was the company's creator and original designer and
was born in Milan and passed away in 1958, was a fashion house
known for its high-end footwear, purses, luggage, and leather items for
both men and women. Mario Prada and his brother Martino established
Prada as Fratelli Prada in 1913. (English: Prada Brothers). Its initial
headquarters were in Milan, Italy. For over a century, Prada has
existed. The House of Prada was established in 1913 by Mario Prada.
The first store opened on Milan's iconic Galleria Vittorio Emmanuele II.
This original store, which was owned and handled by Mario Prada,
initially sold luggage, trunks, steamers, and other leather products.
3
4. OWNER- Miuccia Prada
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4
5. BRAND IDENTITY
PHYSIQUE
PERSONALITY
Modern Style Elegant
Opulent Fabrics Sophisticated
Earthy Tones Forward Thinking
Clean Lines Confident
RELATIONSHIP CULTURE
Enduring Italian
Straight Forward Garceful
Rich Taste Craftsman
Functional Leather Goods
REFLECTION SELF-IMAGE
Refines Feminine
Natural Confident
Graceful
Ultra Modern
5
6. PRODUCT CATEGORIES
The Prada brand currently sells apparel, footwear, and leather goods
for both men and women that combine cutting-edge, sophisticated
design with the individuality of handcrafted items.
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B.SHOES & HEELS:
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C.EYEWEAR:
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D. PERFUMES:
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E. HANDBAGS:
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7. PRODUCT LINE OF PRADA HANDBAGS:
11
Satin mini-bag with crystals Prada Cleo brushed leather
shoulder bag
On this small bag with a chain
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Prada Top Handles
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Prada Hobo Bags
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Re-Nylon padded hobo bag
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Prada Totes
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Prada Mini Bags
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Prada Backpacks & Beltbags
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Prada Brief Cases
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8. PRADA'S SAFFIANO LEATHER
Since then, Prada has employed the newly invented leather optic in
several of its most popular bags.
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9. HISTORY OF THE HERO: THE PRADA NYLON BAGS:
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10. CONCLUSION:
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11. HARVARD REFERENCING:
23
INDEX
SR NO. PAGE NO. TITLE
1. 1 INTRODUCTION
2. 2 HISTORY
PROCESS OF MAKING
5 6
TEMPLE JEWELLERY
IMPORTANT FACTS
6. 7-9 RELATED TO TEMPLE
JEWELLERY
TYPES OF TEMPLE
7. 10-19
JEWELLERY
FOUR BRANDS TO
8. 20-23 FOLLOW FOR TEMPLE
JEWELLERY
9. 24 CONCLUSION
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1
2. History
The Chola and Pandya empires are credited with creating temple
jewellery. This type of jewellery was originally produced from
precious metal contributions given to south Indian temples and
was intended to be worn by royalty and deities. Jewelers took
inspiration from temple architecture, history, and the beauty of
deities as temple dancers and devotees began to utilise copies of
such jewellery in their daily rituals. Temple jewellery evolved into a
religiously charged object over time, becoming a crucial heirloom
in every south Indian bride's jewellery collection. Around 3,000 to
400 BC, civilizations that flourished in the Mediterranean and what
is now Iran are where the first evidence of jewellery may be found.
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3. The Land of Temple Jewellery
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3
4. Tools and Raw materials used
Silver Stripes
2. Lacquer: For the purpose of securing stones, the lacquer is filled into the
flowery pattern's holes.
Lacquer
Forceps
Gold Solution
4
6.Soap Solution: This solution is used for cleaning and polishing jewellery.
Soap Solution
Stones
9. Gold Leaf: Between the silver lines and stones, the gold leaf is fastened..
Gold Leaf
10.Wire: The beads are fastened to the jewellery with golden wire.y
Wire
5
5. Process of making Temple Jewellery
STEP 2- Silver pieces are cut into desired strips using scissors
and bent according to desired design.
STEP 3- Using flux paste the designed silver pieces are pasted
and heated.
STEP 10- Aaraku is heated to stick the Gems. Gems are stuck to
the silver designed piece before sticking it to the Aaraku is
heated and the colour paper is stuck under the gem.
STEP 11- Once the gems are stuck, later golden paper is stuffed
in between the gaps. Metal wire is cut and pearls are inserted i
the wire and fixed to the locket.
6
6. Important Facts related to Temple Jewellery
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6.2. The art of temple jewellery evolved over the years
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6.3. The cultural significance of temple jewellery for brides
Due to the nature of temple jewellery, each time you wear a piece,
you will feel the presence of the divine. Even in modern times,
brides still want to include a little bit of tradition into their special
day. Temple jewellery adds the ideal traditional finishing touch to a
fashionable outfit. Even more so than diamonds, this type of
jewellery is a superb investment for the bridal trousseau because it
is made from large amounts of gold.
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7. Types of Temple Jewellery
7.1. Chains
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7.2. Chokers and Necklace
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7.3. Bangles & Barcelets
The most important pieces of jewellery for a married woman are her
bracelets and bangles, and everyone dreams of having a set of temple
jewellery bangles. This jewellery comes in a wide range of styles, from
hefty wristbands to dangling ones. People love to wear hanging bell
bracelets that have been tied to them during weddings and other
festive occasions.
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7.4. Armlet
The bride who wears temple armlets at her wedding has made them a
status symbol. It comes with strings to tie around the arms or as
classic armlets that attach. These armlets are made in the style of a
temple sanctum, keeping in mind their historical significance. Most
often, Goddess Lakshmi is positioned in the centre to give the design
an exquisite appearance.
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7.5. Earrings
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7.6. Rings & Toe Rings
Temple rings and toe rings come in a wide range of styles and are
embellished with both precious and semi-precious stones. The use of
figurines of gods or goddesses as centrepieces has increased
significantly during the past few decades. These rings are expertly
created to give the jewellery a gorgeous appearance and make it
appealing. As the name suggests, toe rings are typically made of silver
and are worn in the toes by women.
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7.7. Anklets
Most temple anklets are made of silver as the base metal and are covered
in gold to give them a dazzling appearance. These are the main highlights
of a classical dancer, who wears heavy anklets with trinkets in their feet.
Although worn today on festive occasions by regular women.
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7.8. Nose Rings
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7.9. Waistbelt
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7.10. Price Range
From 2.5 to 10 lacs in price. The price of gold increases with its purity.
Our Temple jewellery gold necklace price ranges from 2.5 Lac to 5 Lac,
and it can reach as high as 10 Lac, depending on the piece's
complexity.
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19
8. Four Brands to follow for Temple Jewellery in India
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8.2. JCS Jewel Creations
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8.3. NAC Jewellers
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8.4. VBJ Moments
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9. Conclusion
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10.HARVARD REFERENCING
“Indian Temple Jewelry Is Famous All over the World. But I Had No
Idea about These Facts!” Www.culturalindia.net,
www.culturalindia.net/jewellery/types/temple-jewelry.html.
25
INDEX
1 1 INTRODUCTION
2 1 THE SCENARIO
6 13 CONCLUSION
7 14 HARVARD REFRENCING
URBAN
EVENING
1.INTRODUCTION:
2. THE SCENARIO:
Me (Ameesha ) went on a date with my boyfriend (Yasham) to
Aer Lounge, Mumbai last night . We decided to go to this
beautiful place as it was perfect for our date night with a
magnificent rooftop view of the whole city, This place is in worli,
it has a serene vibe with a great ambience, and serves best food
and wine.
3. ABOUT THE PLACE:
Name: Aer Lounge
Known for: Its view of the city
Cuisines: Continental, Mexican, Finger Food, Desserts.
1
4. AMEESHA'S ATTIRE:
DRESS
DESIGNER NOTES:
This chic knit dress is easy to wear from day to night thanks to its flattering
cut.
Size: 111.5 cm (Size 8)
slim silhouette
knit fabric with ribs
round neckline
split cuffs on the sleeves with fit
adjustable waistbelt
side split in a fitted midi skirt
slip-on design
55% viscose, 12% polyamide, and 33% polyester
MRP:₹7,800.00
2
JACKET
PRODUCT DETAILS:
Coat with long sleeves
and shoulder padding.
Lapel collar. welt
pockets up front. front
with buttons.
MATERIAL:
3
SHOES
PRODUCT DETAILS:
Low block heels with pointy toes,
slip-on closure, solid colour, and
solid mid-top shape define these
faux leather ankle boots. Put on a
trench coat over it and accessorise
with a turtleneck top and midi knitted
skirt.
• Boots for a casual look
Closure: Slip-On; Style: Boots;
Occasion: Casual
Block heels are one type of shoe.
Solid colours.
MRP: ₹1,854
4
HANDBAG
5
ACCESSORIES
Rings:
PRODUCT DETAILS:
Add a little This collection of
seven rings may be mixed
and matched to create a chic
stack. Each piece is
individually designed and
made of gold-tone metal.
MRP:₹ 1,500.00
Earrings:
PRODUCT DETAILS:
These little, straightforward
hoops are the ideal
competitor for your earring
stack. The cylindrical profile
has a hand-hammered, rustic
appearance.
MRP:₹ 1,200.00
6
Watch:
PRODUCT DETAILS:
7
5. YASHAM'S ATTIRE::
SHIRT
PRODUCT DETAILS:
8
PANTS
PRODUCT DETAILS:
STYLE
Product Style: Chinos
Regular fit
Button and zip fastening
Unlined
Na
Has Belt loops: Yes
Na
Trouser Style: Na
Added stretch
COMPOSITION
97% cotton, 3% elastane (exclusive of trimmings)
MRP:₹3,999.00
9
SHOES
PRODUCT DETAILS:
Product Colour: BLACK
Product Occasion: Smart Casual
Product Year: 2021
Product Season: Summer
Product Material: Leather
Product Pattern: Solid
Product Warranty: 3 months
Fastening: Slip-On
Ankle Height: Regular
Sole Material: TPR
Type: Driving Shoes
MRP:₹ 3449
10
WALLET
PRODUCT DETAILS:
Composition and care
Leather
Wipe it with a clean dry cloth
Specs
Bi-fold
Embossed logo on upper
One main compartment with separator sleeve
Two slip pockets
Eight card slots
Inner flap with two cardholders and one ID Cardholder
Comes in a presentation box
Dimensions: 11.5 x 2.0 x 9.5 (in cm)
Country Of Origin - India
MRP: ₹1,739
11
WATCH
PRODUCT DETAILS:
The designer brand's 46mm
matte all-black dial is a stylish
accessory for men. A stainless
steel case with a powder-
coated finish and a chain strap
that terminates in a butterfly
clasp house the all-black
display with a white date telling
slot in a chronograph
mechanism.
Shape: Round
MRP:₹15,995
12
6. CONCLUSION:
This is a representation of my visual research on my date night in Mumbai. .
I had a wonderful time at Aer Lounge, they had organized a live music setup,
which made our evening more special.
13
7. HARVARD REFRENCING: