FIN 301 : Financial Institutions and Markets

School of Business Studies, IBA Karachi

Program: BSAF/BBA
Department Offering: Marketing
Class ERP Number: 70484 & 70731
Faculty: Muhammad Ali Raza Madni

Class details

Class Timing and Room Online Virtual – Zoom @ 6 pm

Session Days Thursdays

Credit Hours: 3 Credit Hours

Email [email protected]
Contact # 630-998-6737

Course Description

Data Manipulation and Visualization is an applicative course aimed at building technical skills in business
graduates. The skills developed in this course will cover a data pipeline allowing students to query data from SQL,
fetch it in Excel, and visualize it in PowerBI. The course is designed to help students understand data pipelines
and basic database queries along with dashboard creation to prepare them for leading similar projects in the
corporate environment. It will also enable them to set realistic timelines and negotiate on the same when working
with resources from other departments and teams such as the DBAs or the development teams.

BSAF/BBA Program Learning Goals

1. Communication Skills
Students will become effective speakers, listeners, writers and team members

2. Knowledge of All Business Disciplines

Students will gain a broad based understanding of a range of business disciplines

3. Critical Thinking
Students will develop the ability to classify, analyze and evaluate the available data using appropriate techniques
for effective decision making.

4. Ethics
Students will have an awareness and understanding of ethical issues.

5. Glocal Mindset
Students will develop a focus on global connections with local contexts through awareness of diversity across
cultures and markets.
 Course Learning Outcomes (CLOs)

1. Students will learn advanced Excel skills to understand and manipulate data to analyze business problems
(mapped to PLO 301)
2. Students will be able to comprehend and understand Machine Learning Models
(mapped to PLO 302)
3. Students will be able to utilize PowerBI to create visualizations and dashboards to analyze data
(mapped to PLO 501)
4. Students will be able to understand relational DBMS and develop basic ERP design
(mapped to PLO 203)
5. Students will be able to understand and utilize SQL queries to pull data from database
(mapped to PLO 303)

AOL Assessment Mapping

Teaching and Learning Methodology

1. Students are required to have a stable internet connection and computer to attend class
2. Students should be ready for surprise quizzes/assignemts in class
3. Assignments/Projects/Tests will be uploaded on Learning Management System (LMS).
4. Unannounced quizzes will be taken to gauge student progress

Course Learning Outcomes mapped to Program Learning Outcomes

Knowledge of
Communication Critical Glocal
All Business Ethics
Program Learning Skills Thinking Mindset
Disciplines
Goals

Course
Learning
Outcomes

1 PLO 301

2 PLO 302

3 PLO 303

4 PLO 501

5 PLO 203

Mapping to Course
Focus Session Topic
Learning Outcomes
 Course introduction
Installing PowerBI
Power BI CL01 Understanding data/context
Load data into PowerBI
Create visualizations in Power BI

Principles of good data display

CL01
PowerBI Telling a story with dashboards
CL06
Using tools and slicers

Choosing the right chart types

CL01
PowerBI Making a chart in Power BI
CL06
Using tools and slicers

MS Excel Basics
CL02
Excel Inputting basic formulasSUM, COUNT, MIN, MAX, AVERAGE
CL05
Formatting

MS Excel intermediate formulas

CL02
Excel VLOOKUP, HLOOKUP, XLOOKUP, INDEX, MATCH,
CL03
SUMIF, COUNTIF, AVERAGEIF, IF, nested IF, AND, OR

CL02
Conditional formatting
Excel CL03
Pivot tables
CL06

Course introduction
Installing SQL
DBMS/ERD CL04 Accessing a database Accessing a table
Load data into SQL
ERD

Retrieving data from a table

SELECT FROM WHERE commands with text, date, and numeric
SQL Queries CL05
data
Sorting results

Text Book and Pre-Course Reading Material, Important Dates.

Recommended Text:
Database Management Systems Third Edition – Ramakrishnan . Gehrke

Prerequisite Skills and Knowledge to take this Course

Principles of Marketing
Introduction to Computer Applications
Business Mathematics
Be comfortable with using technology for learning

Assessments and Grading Scheme

 Assessment Due Date Remarks
Ongoing Awarded based on relevant contribution to
Participation
class discussion
Quizzes Ongoing There will be a perfect zero if you miss the quiz
End of semester Marks allocated based on rubric shared with
Report/Project
students
Midterm Exam Exam Weeks Includes modules covered
Final Exam Exam Weeks Includes all modules of the course
This course follows absolute grading.

Marks Distribution

Total Marks
Marks Head Total Frequency Total Exempted Marks /Frequency
/Head

Participation Y 0 0.2/y 15

Quizzes 4 0 5 20

Assignments 3 0 10 30

Midterm Exam 1 0 20 15

Final Exam 1 0 40 20

Total Marks 100

Comments and/or Suggestions

• Since subsequent topics build on previously learned material, it is imperative that students keep up with
the material. In addition, you should ensure that lectures are understood properly.
• A student who misses a class is responsible for obtaining any handouts and information on course
content, assignments, due dates, test dates, etc.
• Unethical behavior (cheating, plagiarism, proxy attendance) will be strictly penalized – Will be reported
to HOD

Technology & Innovation

• All course materials will be posted on LMS and grades will be posted on ERP. Students are responsible
to stay updated on these platforms.
• Students should have laptops+internet connection for all sessions
• For discussions and course related queries, please join the course Whatsapp Group

Experiential Learning Exposure(s)

Students will get a chance to work on real work data models and cases

Social Contribution / Impact

The course will emphasize on the importance of data in business

 Academic Conduct

IBA policy

Attendance Policy

IBA policy – 10% Grade is based on attendance

Plagiarism Policy

IBA policy – Will be reported right away

Withdrawal Policy

IBA policy