L ESSON 1: E NTREPRENEURSHIP : OVERVIEW AND CONCEPTS through small businesses started by

entrepreneurial-minded individuals, it will

Entrepreneur also create jobs for the people.
- a person who creates unique ideas that will be  Entrepreneurial education is an individual
useful for a starting business. lifelong process. It helps increase the level of
knowledge and competence and improve the
Entrepreneurship quality of life.
 Entrepreneurship education benefits every
- the science of converting processed ideas into
student by giving an alternative career path
a remarkable business venture.
at any time of his or her life.
- It refers to the setting up of a business or
businesses while taking into consideration its Competencies
financial risks, geared towards the
attainment of profits. - are considered as the capability, capacity,
and ability of a person to handle situations in
The following will be the benefits to senior high school various areas in business operations such as in
students for studying entrepreneurship: marketing,

 It will increase an individual’s entrepreneurial management, production, and finance.

interest.
 It will help to discover innovators who also Table 1. Common entrepreneurial competencies
have the competence and edge of becoming Specific Goal Setting
entrepreneurs.
 It will help the learners analyze creative and - Entrepreneurs should set goals that are
attainable ideas. specific, measurable, attainable, realistic,
 The learners will be able to write a business and time-bound because it will increase the
plan. chances of achieving that goal.

Self-Efficacy

Usefulness of the Course to the Students - Entrepreneurs must believe in their ability.
Entrepreneurs with high self-efficacy will turn
 It develops skills that will be needed for negative feedback into positive and use this as
starting up a business. a basis for improvement.
 It enhances knowledge on how to operate
business. Need for Achievement
 It demonstrates how to manage a business.
- Entrepreneurs must have a high desire to
 Learners may consider becoming an employer
rather than an employee. accomplish goals. This includes repeated
efforts to achieve success.
 Learners change their attitude towards the
course as a means of living. Ambition
 Learners change in personal and career
attitudes such as communication ,problem- - Entrepreneurs must have motivation and
solving skills, collaboration, motivation, persistence to pursue their goals.
creativity, and teamwork.
Willingness to Learn
Importance of Entrepreneurship Education
- Entrepreneurs should have a strong
The following are the importance of entrepreneurship willingness to acquire new knowledge and
education: skills.

 Entrepreneurship serves as a key economic Adaptability and Flexibility

driver. It focuses on wealth creation, and
 - Entrepreneurs must learn how to be knowledge to identify opportunities that can
adaptable and flexible in every situation. They be attained by the business.
can manage change well and generate new
Decisiveness
actions even with undesirable events.

Willingness to Take Risks - An entrepreneur should know how to make

choices and resolve issues quickly.
- Entrepreneurs must be willing to accept the
consequences of every decision. They must Optimism
know how to calculate and identify risk. They - An entrepreneur should always think
are skilled in developing new plans. positively even when faced with unexpected
problems.
Interpersonal Skills

- Entrepreneurs should have strong skills in Customer Relations Service

working with people. They should have an - An entrepreneur should know how to build
understanding of the behavior of others. trust and long-term relationships with
customers.
Table 2. Competencies for entrepreneurial success

Integrity People-centered

- An entrepreneur should know how to

- An entrepreneur should have a positive
senseof values and personal beliefs, motivate people and see and value the best in
others.
particularlywhen encountering difficult or
challenging situations.

Conceptual Thinking

- An entrepreneur is open to new approaches

and analyzes ideas that may enhance work
and will lead to significant improvements.

Risk-taking

- An entrepreneur anticipates future conflicts

but knows how to solve problems that may
arise in business organizations.

Collaboration

- Entrepreneurs should know how to work with

people or groups to attain common goals and
to promote teamwork.

Strategic Thinking

- Entrepreneurs understand and use

strategies as a way to accomplish goals in
relevance to aims and objectives.

Commercial Aptitude

- An entrepreneur should be updated with the

developments in the locality and with
L ESSON 2: CORE COMPETENCIES IN ENTREPRENEURSHIP uniqueness and value are clear to the
customer.
Core Competencies in Entrepreneurship
Entrepreneurs start small to big
Core competencies
- Most successful entrepreneurs start small and
- are the features or characteristics that allow think big.
a business to stand out from its competitors. - Many entrepreneurs start a small scale
- These competencies cover the business’s business but with managerial talents and
manpower capabilities, acquired assets, persistence, they will be able to make the
capital, and registered patents. company grows.
- They’re very similar to the strengths of a
business. Factors that Develop Entrepreneurial Activity
 The concept of core competencies was
There are several factors that contribute to the
developed by C.K Prahalad and Gary Hamel.
 They revealed the three general conditions development of entrepreneurial activity.
Entrepreneurs always bear in mind these things and
that a business activity must meet:
utilize them as needed to gear their businesses
1. The activity must provide superior value or towards success.
benefits to the consumer.
Entrepreneur’s initiative
2. It should be difficult for a competitor to replicate.
- With the interest in the opportunity at hand,
3. It should be rare. the entrepreneur takes the initiative of
venturing into the business.
Table 1. Core competencies of entrepreneur - It is the ability of entrepreneurs to convert
Entrepreneur as a missionary ideas into actions.
- It also includes the ability to plan and
- The entrepreneur considers the business as a manage projects with creativity, innovation,
mission. For these people, there is a passion and risk-taking in order to achieve goals.
rather than drive.
Organization of capital resources
Entrepreneurs are goal-driven
- Human resources and financials are
- Goal-oriented entrepreneurs achieve the important in starting up a business.
maximum results of their efforts because - With the entrepreneur’s savings and other
they work towards clear and measurable resources, he will start the operation of his
targets. business. He may ask his trusted family
- Working towards clearly defined goals is members or friends that could help him start
important. They think of what they want and his dream business.
how to get it.
Development of administrative machinery
Entrepreneur as a marketing man
- The management will develop a structure
- Marketing is an important process for based on the need for operations. Duties and
entrepreneurs. responsibilities are assigned to individuals
- The process of acquiring and retaining with skills that will fit to their position
customers is the focus of marketing. andqualifications. It is based on their capacity
Entrepreneurs must design the product, set its to do the job and not on personal connections
price, distribute the product to the market with the entrepreneur.
and promote the
- product. Entrepreneurs must differentiate Development of entrepreneurial autonomy
their company’s product or service so its
 - The entrepreneur develops autonomy as he promote their products. If you are knowledgeable in
leads all the activities in the business
organization. online selling and search engine optimization (SEO), it
- He knows the best direction because he also will be a great help for your starting business.
knows how to calculate the risk involved.

Development of SWOT analysis

Management There are management positions in
- In SWOT analysis, strengths and weaknesses every industry. You
are internal elements in the business while
opportunities and threats are external may start out as a management trainee or in a
elements.
management training program. Working towards a
 Strengths are the things that the company
does well. career in management will give you the leadership,
 Weaknesses are the things that the company
lacks. people, and communication experience that you need
 Opportunities are factors/events in the
to be successful.
environment of the business which are
favorable for its growth and success.
 Threats are the elements that could endanger
the profitability of the business. Software, Web or App

Advertising, Marketing, and Public Relations Developer

- Working in advertising, marketing, and public

relations will help you gain ideas on how to
Every business needs technology. Your work as a
reach a target customer when you already
have your own product or services. These jobs software, web or app developer will enhance your skill
build communication between consumers and
the sellers of the product by creating set that will be vital when you start to grow your own
promotions, advertisements, and building a
business. Incorporating technology in business is a
brand image.
great advantage.
Business Development

- Business development officers are employed

by companies to develop and execute Sales Manager/ Account
strategies to increase sales and profits. You
will be able to identify opportunities for the Executive
business.

Design If you have an interest in fashion, home or Sales management positions provide experiences and
product
opportunities that will allow you to generate income
design, these skills will help you create your own for
product design, especially on the packaging and labels the business, meet and achieve sales goals.
of your product.

Business Consultant Business consultants service

E-commerce and Social Media Most businesses today different companies all at
use the Internet to sell and
the same time. They help companies find solutions to

the different business challenges and obstacles being

met.

L ESSON 3: R ELEVANCE AND OPPORTUNITIES IN

ENTREPRENEURSHI