CeramTec GMBH v. CoorsTek Bioceramics LLC - Notice of Appeal
CeramTec GMBH v. CoorsTek Bioceramics LLC - Notice of Appeal
CeramTec GMBH v. CoorsTek Bioceramics LLC - Notice of Appeal
NOTICE OF DOCKETING
A petition for review has been filed and assigned the above Federal Circuit case
number. The court's official caption is included as an attachment to this notice. Unless
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Official Caption
CERAMTEC GMBH,
Appellant
v.
Short Caption
v.
CoorsTek Bioceramics
LLC f/k/a C5 Medical
Werks, LLC , Respondent or Appellee.
hereby petition(s)/appeal(s) the court for review of the order of the Trademark Trial &
Appeal Board entered on 12/6/22 . The order or decision was received
on 12/6/22 .
CERTIFICATE OF SERVICE
I HEREBY CERTIFY that on this day, a copy of the foregoing document was served via
[email protected],
[email protected],
[email protected]
[email protected]
Email: [email protected]
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EXHIBIT A
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_____
Anna Kurian Shaw, Katherine Bastian Phillips, Lauren Cury, Ryan Stephenson and
Brendan Quinn of Hogan Lovells US L.L.P.
for CeramTec GmbH.
_____
I. Background
odyssey to decide whether the color pink as applied to a composition for hip joint
of two registrations on the Supplemental Register for the following marks and goods:
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Appln. No.
Appln Filing Date
Reg. No.
Mark Mark Description Reg. Date Goods
configuration of the goods. The sole claim for protection in each registration is for the
1Because of the size of the reproductions of the registration drawings above, the broken lines
are difficult to discern. According to convention for color marks, in the drawings, the entire
configurations appear in broken lines, “inform[ing] the viewer where and how color is used
on the product…, while at the same time making it clear that the shape of the product … is
not claimed as part of the mark.” TRADEMARK MANUAL OF EXAMINING PROCEDURE (TMEP)
§ 1202.05(d)(i) (2022).
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In each Petition for Cancellation, both filed on March 3, 2014,2 C5 Medical Werks,
Section 23(c), 15 U.S.C. § 1091(c), on the grounds that the color pink, as applied to
committed fraud on the U.S. Patent and Trademark Office (“USPTO”) in obtaining
the registrations. The Board has updated the case caption to identify CoorsTek
In its Orders of May 8 and May 10, 2014, the Board suspended both proceedings,3
pending the resolution of a then-pending civil action between the parties in the U.S.
District Court for the District Court of Colorado (the “Colorado Litigation”). We
Petitioner’s consent to amend the date of first use claimed in Registration No.
4319096 from March 16, 2000 to March 20, 2001.4 Because, in its response, Petitioner
2 Cancellation Nos. 92058781 and 92058796; each petition for cancellation is located at
1 TTABVUE. References to the pleadings, the evidence of record and the parties’ briefs refer
to the Board’s TTABVUE docket system. Coming before the designation TTABVUE is the
docket entry number; and coming after this designation are the page and paragraph
references, if applicable.
3Board Order of May 8, 2014 in Cancellation No. 92058781, 8 TTABVUE; Board Order of
May 10, 2014 in Cancellation No. 92058796, 8 TTABVUE.
4 12 TTABVUE in Cancellation No. 92058796.
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did not provide its unequivocal consent to the amendment,5 Respondent’s motion was
In its Order issued February 14, 2017, the Board consolidated the two cancellation
proceedings, with Cancellation No. 92058781 being designated the parent case.7
Unless otherwise stated, from this point forward our citations to the evidentiary
Following a final determination of the Colorado Litigation, on June 29, 2020 the
Board resumed the cancellation proceedings.8 In its Answers filed separately in each
of these proceedings, Respondent denied the salient allegations of the Petitions for
The consolidated cases are fully briefed. The parties participated in an oral
II. Summary
Petitioner bears the burden of proving its Trademark Act Section 23(c)
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Tool Works Inc., 124 USPQ2d 1508, 1520 (TTAB 2017) (“We conclude, based on the
functional.”). Having considered the evidentiary record, the parties’ arguments and
applicable authorities, as explained below, we find that Petitioner has carried this
Petitioner’s additional claim regarding Respondent’s alleged fraud upon the USPTO.
Fuji Medical Instr. Mfg. Co., Ltd. v. Am. Crocodile Int’l Grp., Inc., 2021 USPQ2d 831,
at *38 n. 69 (TTAB 2021) (citing Multisorb Techs., Inc. v. Pactiv Corp., 109 USPQ2d
1170, 1171 (TTAB 2013) (“[T]he Board ... generally use[s] its discretion to decide only
those claims necessary to enter judgment and dispose of the case. ... More specifically,
Respondent’s motion filed in Cancellation No. 92058796 to amend the claimed date
that it did not infringe the mark in either registration. Respondent (a German
company) moved to dismiss Petitioner’s lawsuit on the ground that the Colorado
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district court lacked personal jurisdiction over it. C5 Med. Werks, LLC v. CeramTec
GmbH, 112 USPQ2d 1857, 1858-59 (D. Colo. 2014) (“CeramTec I”). Finding that it
had jurisdiction, the district court denied Respondent’s motion. Id., 112 USPQ2d at
1861.
Two years later, the parties proceeded to a bench trial, extending from August
through October 2016. In April 2017, the district court issued its opinion (with a final
its pink-colored ceramic hip implant components were functional and thus
trademark infringement and unfair competition under federal and Colorado state
law. C5 Med. Werks, LLC v. CeramTec GmbH, 249 F. Supp. 3d 1210, 1212 and 1223
On appeal, the U.S. Court of Appeals for the Tenth Circuit held that the Colorado
district court did not possess personal jurisdiction over Respondent, C5 Med. Werks,
LLC v. CeramTec GmbH, 937 F.3d 1319, 2019 USPQ2d 339846, at *1 (10th Cir. 2019)
(“CeramTec III”), thus reversing the district court’s denial of Respondent’s motion to
dismiss for lack of personal jurisdiction, and remanded the case to the district court
with instructions that the case be dismissed. Id., 2019 USPQ2d 339846, at *5. The
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district court entered its amended final judgment, dismissing the case without
As noted, these consolidated proceedings resumed on June 29, 2020, at which time
the parties submitted their stipulated protective order and stipulation regarding
discovery.12 The Board approved and entered these stipulations into the record by its
The record includes the pleadings and, by operation of Trademark Rule 2.122(b),
The parties entered into numerous stipulations regarding the evidence obtained
during the Colorado Litigation and these proceedings, which they filed during the
parties’ testimony periods before the Board.14 Thus, the parties stipulated to the
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B. Petitioner’s Evidence
On April 21, 2021, Respondent filed the parties’ joint stipulation regarding the admission of
certain trial testimony and trial exhibits in Cancellation No. 92058796, the child proceeding.
25 TTABVUE in Cancellation No. 92058796. Inasmuch as these proceedings were
consolidated in 2017, 16 TTABVUE, the stipulation should have been filed in the parent
proceeding only. For purposes of efficiency, the then-assigned Interlocutory Attorney noted
the April 21, 2021 stipulation and placed a copy in the parent proceeding. 68 TTABVUE.
15 Submission of non-conforming materials under Notices of Reliance is normally
impermissible under the Board's Rules of Practice. However, the parties stipulated to this
method of introduction here. See Target Brands Inc. v. Hughes, 85 USPQ2d 1676, 1678 (TTAB
2007) (parties stipulated to the entire record in the case including business records, public
records, government documents, marketing materials, Internet materials, and numerous
factual matters); Blackhorse v. Pro-Football Inc., 111 USPQ2d 1080, 1084-85 (TTAB 2014)
(parties stipulated that the record of a prior proceeding may be submitted into evidence under
notice of reliance, reserving the right to object based on relevance), aff’d, 112 F. Supp. 3d 439,
115 USPQ2d 1524 (E.D. Va. 2015), vacated and remanded, 709 F. App’x 183 (4th Cir. 2018)
(mem.); See generally TRADEMARK TRIAL AND APPEAL BOARD MANUAL OF PROCEDURE
(TBMP) § 705 (2022) (noting the various ways of stipulating to evidence not otherwise
admissible pursuant to the Board’s Rules of Practice).
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C. Respondent’s Evidence16
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18 Respondent filed a Corrected Twelfth Notice of Reliance at 124 TTABVUE, in which the
demonstrative exhibits used by Respondent’s witnesses during the trial in the Colorado
litigation were omitted and expressly withdrawn.
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19The confidential and public versions of Dr. Barnett’s Rebuttal Report also were filed at
55-56 TTABVUE.
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V. Evidentiary Issues
District of Colorado [action] … between the Parties” (that is, the district court’s
argues that (i) Respondent did not object to the manner in which Petitioner
introduced the Colorado district court’s decision into evidence in these proceedings,
and (ii) none of the evidence introduced in these proceedings which came into being
subsequent to the CeramTec II trial would have persuaded the Colorado district court
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The vacated decision has been set aside and has no effect. We therefore cite the
Colorado district court’s opinion solely for procedural context and to explain the
sources of the evidence the parties submitted from the Colorado Litigation. We do not
rely on it for any of the findings of fact, conclusions of law or the holdings of the
district court in CeramTec II. The Board’s rulings in these proceedings are based upon
The parties over-designated as confidential large portions of the record. Only the
disclosed confidential information should have been filed under seal pursuant to a
protective order. Made in Nature, LLC v. Pharmavite LLC, 2022 USPQ2d 557, at *12
(TTAB 2022).
the party’s designation, and will treat as confidential only testimony and evidence
that is truly confidential and commercially sensitive trade secrets. See Trademark
Rule 2.116(g), 37 C.F.R. § 2.116(g) (“The Board may treat as not confidential that
designation.22 See AT&T Mobility LLC v. Thomann, 2020 USPQ2d 53785 , at *12
22Our treatment here of the parties’ confidentiality over-designations should not come as a
surprise. In the Board’s August 25, 2020 order approving and entering the parties’ Stipulated
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We credit the parties for having entered into the numerous stipulations discussed
above regarding the entry and admissibility of evidence. However, less helpfully, the
for example, once (sometimes twice or even thrice) by Notice(s) of Reliance and again
Made in Nature, 2022 USPQ2d 557, at *12 (criticizing the parties for this practice).
The parties further paid little attention to Trademark Rules 2.120(k)(7) and 2.122(a),
37 C.F.R. §§ 2.120(k)(7) and 2.122(a), which provide that when evidence has been
made of record by one party, it may be referred to by any party for any purpose
Whether the parties are unfamiliar with the Board’s Rules of Practice or simply
materials and other exhibits numerous times (or at least spending the time to
determine whether they were duplicates, if not actually reviewing them in toto). The
trial. See Calypso Tech. Inc. v. Calypso Cap. Mgmt. LP, 100 USPQ2d 1213,
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1218 (TTAB 2011). Suffice it to say, testimony and evidence does not become more
D. Irrelevant Evidence
Moreover, noticeable portions of the evidentiary record were not pertinent to the
functionality claim or unclean hands defense, such that the Board was forced to spend
proofs. See, e.g., RxD Media, LLC v. IP Appln. Dev. LLC, 125 USPQ2d 1801,
1803 (TTAB 2018), aff’d, 377 F. Supp. 3d 588 (E.D. Va. 2019), aff’d, 986 F.3d
361, 2021 USPQ2d 81 (4th Cir. 2021) (“Simply put, the parties introduced into the
record thousands of pages of testimony and other evidence without regard to what
they needed to prove, apparently in the hope that in wading through it, we might find
something probative. This is not productive. ‘Judges are not like pigs, hunting for
truffles buried in ... [the record].’”) (quoting U.S. v. Dunkel, 927 F.2d 955, 956 (7th
Cir. 1991).
Haftel, as well as Drs. Kadane, Mecholsky, Barnett and Carty, were the entirety of
the transcripts from each of their discovery depositions. These filings were in
2.122(g).
Of all these witnesses, only Mr. Haftel was a person designated by Petitioner to
testify pursuant to Fed. R. Civ. P. 30(b)(6) at the time his discovery deposition was
taken; all the others were expert witnesses. We first discuss the introduction of Mr.
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cross-examination.
Reliance those portions of Mr. Haftel’s discovery deposition transcript and select
relevance of those transcript portions and exhibits to the issues in the proceeding
Thus, refiling the entirety of Mr. Haftel’s discovery deposition transcript again as
considered only those portions of Mr. Haftel’s discovery deposition transcript that
as Mr. Klein and Drs. Kadane, Mecholsky, Barnett and Carty, should not have been
motion under the specific circumstances noted in Trademark Rule 2.120(k)(2). The
Rule requires that the party seeking to rely on a discovery deposition of a third-party
witness for purposes of trial make an affirmative showing at the time of the proffer
23 Haftel Discov. Depo., RNOR13, 82 TTABVUE 2-202 (confidential), 129 TTABVUE 2-199
(redacted/non-confidential).
24 Haftel CX Testim. Depo., 146 TTABVUE 129-537.
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of such evidence that circumstances exist that justify acceptance of the evidence,
unless the party is invoking “exceptional circumstances,” in which case the motion
must be filed promptly after the party learns of the circumstances. Vans, Inc. v.
Branded, LLC, 2022 USPQ2d 742, at *7 (TTAB 2022) (citing numerous cases). No
such stipulations or motions were filed with respect to these trial witnesses.
transcripts from the discovery depositions of Mr. Klein and Drs. Kadane, Mecholsky,
Barnett and Carty as part of their cross-examination trial testimony. However, use
their trial testimony does not automatically make the entire discovery deposition
transcripts of record. Vans, 2022 USPQ2d 742, at *8. Therefore, only to the extent
that portions of these expert witnesses’ discovery deposition transcripts were read or
Finally, rather than using full TTABVUE citations with the docket entry and
Trilobite, Ltd., 109 USPQ2d 1473, 1477 n.6 (TTAB 2014), the parties used their own
numbering systems. For exhibits, the parties used the TTABVUE docket number but
then cited to exhibits by their assigned exhibit numbers (without specifying the
parties used the page and line numbers provided by the court reporters rather than
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the TTABVUE citations with the docket entry and electronic page numbers. For
testimony submitted by declarations, the parties used the numbers assigned to each
paragraph, but neglected to provide the TTABVUE electronic page numbers at which
Especially with the voluminous record compiled by the parties, this citation
evidentiary references for use in this opinion. In turn, this lengthened the time for
review of the record, drafting of the decision and ultimately for issuance of this
opinion. See Made in Nature, 2022 USPQ2d 557, at *14-15 (criticizing this practice,
and encouraging parties in future cases to cite properly to the evidentiary record).
manufactured ceramic prosthetic implant components for hip, knee and shoulder
joint replacements. Respondent sells these products to medical device companies that
incorporate those components into their own prosthetic devices. Those medical device
companies subsequently sell such devices to their customers such as, for example,
hospitals.25
Petitioner was formed in 2005, under its original name C5 Medical Werks, LLC,
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outset that Respondent would be its principal major competitor.26 The original
company has since undergone a number of re-organizations and name changes;27 and
Our resolution of these proceedings will involve the use of numerous scientific and
other technical terms. For the benefit of the reader, we have culled from the record
and present here the definitions of these terms. Throughout this opinion, for brevity,
we include in any citations to technical articles only the principal author(s) and year
of publication (unless no author is provided, in which case we recite the article title).
We have omitted formal citations to article titles and the publications in which the
articles appeared. However, we have included cites to the TTABVUE record, and
there the reader can find the formal citations to the article titles.
26 Brad Coors Colorado litigation trial testimony (“Brad Coors Lit. Testim.”), PNOR2,
42 TTABVUE 129-134; Petitioner’s business plan; PNOR12, 54 TTABVUE 475-78, 480, 483,
492-93, 504.
27Jonathan Coors Colorado litigation trial testimony (“Jonathan Coors Lit. Testim.”),
PNOR2, 42 TTABVUE 145-46.
28 Strong Decl., 57 TTABVUE 2, ¶¶ 3-4; Haftel Decl., 59 TTABVUE 2-3, ¶¶ 4-7.
29 Kuntz Decl., 101 TTABVUE 4, ¶ 10.
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30 Carty Rpt., 60 TTABVUE 15, ¶ 33; Mecholsky Lit. Rpt., 105 TTABVUE 51, ¶ 78.
31Carty Rpt., 60 TTABVUE 15, 21-23, ¶¶ 33, 48, 50, 52; Mecholsky Lit. Rpt., 105 TTABVUE
40, ¶ 59.
32Carty Rpt., 60 TTABVUE 15, ¶ 33; Mecholsky Lit. Rpt. (confidential), 106 TTABVUE 108,
¶ 170.
33 Carty Rpt., 60 TTABVUE 14, ¶ 33; Mecholsky Lit. Rpt., 105 TTABVUE 20, ¶ 20.
34 Carty Rpt., 60 TTABVUE 14, ¶ 33; Mecholsky Lit. Rpt., 105 TTABVUE 20, ¶ 21.
35 Carty Rpt., 60 TTABVUE 16, ¶ 33; Mecholsky Lit. Rpt., 105 TTABVUE 20, ¶ 20.
36 Carty Rpt., 60 TTABVUE 16, ¶ 33; Mecholsky Lit. Rpt., 105 TTABVUE 20, ¶ 21.
37 Carty Rpt., 60 TTABVUE 16-17, ¶¶ 33, 36; Mecholsky TTAB Rpt. 105 TTABVUE 197, ¶ 14.
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46Carty Rpt., 60 TTABVUE 15. 24-25, 85, ¶¶ 33, 56, 178; ; Mecholsky Lit. Rpt. 105 TTABVUE
23-24, ¶ 28; DePuy Synthes brochure (2013), PNOR5, 45 TTABVUE 83; (Green (1998),
PNOR9, 51 TTABVUE 163-171 at 170.
47Carty Rpt., 60 TTABVUE 15, 22-23, ¶¶ 33, 50, 53; Mecholsky Lit. Rpt. 105 TTABVUE
24-25, ¶¶ 30-31; DePuy Synthes brochure (2013), PNOR5, 45 TTABVUE 83.
48 Carty Rpt., 60 TTABVUE 16, 28-29, 66-67, ¶¶ 33, 65, 67, 146; Mecholsky Lit. Rpt. 105
TTABVUE 42, ¶¶ 66; DePuy Synthes brochure (2013), PNOR5, 45 TTABVUE 83; Zagra et
al. (2018), PNOR8, Exh. 15, 50 TTABVUE 348-354 at 350.
49 Zagra et al. (2018), PNOR8, Exh. 15, 50 TTABVUE 348-354 at 350.
50 Zagra et al. (2018), PNOR8, Exh. 15, 50 TTABVUE 348-354 at 350.
51 Carty Rpt., 60 TTABVUE 15, 22, ¶ 33, 50; Mecholsky Lit. Rpt. 105 TTABVUE 22, ¶ 25.
52 Mecholsky Lit. Rpt. 105 TTABVUE 43, ¶ 68.
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phase stability of the Zirconia portion of the ZTA compound in turn affects the
toughness and wear performance of the material.53
Generally, plaintiffs in proceedings before the Board may not rely on unpleaded
matters, and the Board will not consider them. See P.A.B. Produits et Appareils de
Beaute v. Satinine Societa In Nome Collettivo di S.A. e.M. Usellini, 570 F.2d 328, 196
USPQ 801, 804 (CCPA 1978); UVeritech, Inc. v. Amax Lighting, Inc., 115 USPQ2d
1242, 1244 (TTAB 2015). As an exception to this general rule, the Board will consider
matters that have been tried by express or implied consent of the parties. Fed. R. Civ.
P. 15(b)(2); NT-MDT LLC v. Kozodaeva, 2021 USPQ2d 433, at *14-15 (TTAB 2021).
Matters will be found as having been tried by implied consent when, even if not
expressly raised in the pleadings, the parties introduce evidence regarding the unpled
matters without objection and discuss the issues relating thereto in their briefs.
Conolty v. Conolty O’Connor NYC LLC, 111 USPQ2d 1302, 1305 (TTAB 2014).
In its Petitions for Cancellation, Petitioner asserts that the color pink as applied
when chromium oxide is added to the composition, it naturally appears in that color.
Moreover, Petitioner alleges, chromium oxide (chromia) is added for the hardening
effect it provides.54 However, the parties did not limit their functionality evidence and
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arguments solely to the hardening effects of chromia. Both parties also presented
the pleadings amended to conform to the evidence and arguments of the parties
IX. How the Parties’ Products are Used within a Hip Replacement
System
As used within a hip replacement system, the products appear and function as
shown below:
55Petitioner’s factual materials and expert opinions summarized in Carty Decl. and Carty
Rpt., 48/60 TTABVUE, Carty Rebuttal Decl. and Carty Rebuttal Rpt., 141/153 TTABVUE;
Respondent’s factual materials and expert opinions summarized in Mecholsky Decl.,
Mecholsky Lit. Rpt., Mecholsky Lit. Rebuttal Rpt., Mecholsky TTAB Rpt. and Mecholsky
TTAB Rebuttal Rpt., 105/106-116 TTABVUE. See respective arguments made in Petitioner’s
Brief, 157/158 TTABVUE 17-20; and Respondent’s Brief, 159/160 TTABVUE 11-16.
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56 57
58 59
As can be seen from the above diagrams, a hip joint “ball” is also referred to as a
Stating the obvious, the implantation of a hip replacement system into the human
body involves major surgery to provide a patient with a substitute for a significantly
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deteriorating skeletal joint. This is not the type of surgery a patient would want to
repeat. Thus, it is undesirable that any part of the replacement system would fail,
The parties agree the development of materials that are highly resistant to impact
fracturing and long-term wear has historically been a major challenge in the
development of hip implant components. Metal heads and polyethylene inserts have
been used, but these systems have created polyethylene wear debris causing
metal implants because they produced less polyethylene wear debris, thus reducing
osteolysis. However, while ceramics have some favorable characteristics, they also
have limited impact resistance and a greater risk of fracturing.60 At one time, hip
component (the subject of unacceptably high fracture rates) were subject to a major
product recall.61 Therefore, the processing and manufacture of ceramic femoral heads
and acetabular cups with the most efficacious chemical combination, resulting in the
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Respondent began offering ceramic femoral heads and acetabular cups as hip
implant components using an alumina chemical composition sold under the name
BIOLOX in 1974. The first generation introduced in 1974 was made of highly-pure
alumina and was manufactured using a pressureless sintering process. The second
impurities and featuring a decreased grain size. The third generation chemical
composition was introduced under the name BIOLOX forte in 1995, featuring an even
smaller grain that was manufactured using hot isostatic pressing (or “H.I.P.”). The
fourth generation chemical composition was introduced under the name BIOLOX
Today, in the United States, Respondent offers ceramic ball head and liner hip
implant components made from the BIOLOX forte and BIOLOX delta chemical
compositions. The BIOLOX forte composition features pure alumina ceramic, and
Respondent asserts that the BIOLOX delta composition has superior material
properties – particularly the fracture rate and wear rates – compared to BIOLOX
62Petkow Decl., 114 TTABVUE 4, ¶¶ 7-8, Exh. 1, 27-28; see also Clark et al. (2007) describing
the history of the development of ceramics used for hip replacement system components,
PNOR4, 44 TTABVUE 645-655 at 645-646.
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forte, but Respondent claims the BIOLOX forte composition has a higher hardness
value.63
Whereas BIOLOX forte has an ivory, beige or cream color, BIOLOX delta is
decidedly pink:64
We find, and the parties do not dispute, that the chemical composition of BIOLOX
delta hip joint implant components are pink in color because of the presence of
platelets. Each of these three components contains other ingredients. Specifically, the
alumina portion of the BIOLOX delta composition contains chromia. This chromia is
dissolved into the alumina portion of BIOLOX delta material. Similarly, yttria is
The production of the BIOLOX delta composition begins with four raw fine
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process comprises milling, binder addition, spray drying, powder pressing, green
hot isostatic pressing, towards the end of the sintering process to further densify the
material and control the grain size of the material. Changes to any of these processes
can affect the final properties and performance of the material.67 As discussed in
greater detail below, the parties dispute the contribution of chromia (which turns the
product pink), versus the addition of yttrium, better sintering techniques, and control
Today, BIOLOX delta accounts for the vast majority of Respondent’s hip implant
components sales. This is because, as Respondent claims, components made with the
BIOLOX delta compound have a superior mechanical performance and lower fracture
rates than components made with the BIOLOX forte compound, although both
products meet and exceed the international standards for hip implant components.68
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or greater) share of the ceramic hip implant component market.69 Respondent has not
Petitioner has developed two ZTA ceramic materials for hip implants:
(1) CeraSurf-p, a material that contains chromium oxide, which renders it pink, and
(2) CeraSurf-w, a white-colored material that does not contain chromium oxide. The
primary difference between the two materials is the presence of chromium oxide in
pink CeraSurf-p ceramic femoral head and acetabular cup appear as follows:
71
properties of the material), while CeraSurf-w does not. Petitioner claims the market
69Strong Decl., 57 TTABVUE 4, ¶ 9; Abeyta Testim. Depo., Exh. 3, 133 TTABVUE 148, 152;
Respondent’s Business Plan, PNOR12, Exh. 12, 54 TTABVUE 478; e-mail exchange between
Nield and Wanadoo/Biotechni (April 2015), DNOR6, Exh. 6, 75 TTABVUE 37-41 at 38;
Petitioner’s Brief, 157/158 TTABVUE 7.
70 Haftel Decl., 59 TTABVUE 5, ¶ 12.
71Image from CoorsTek Bioceramics Overview (2018), Stavish Testim. Depo., Exh. 7, 135
TTABVUE 284.
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Respondent’s education of the market, when surgeons see a pink hip ball, they
At least as of the close of testimony periods before the Board, Petitioner had not
developed any specific marketing materials for its white product, CeraSurf-w,73 and
Petitioner had only one significant customer interested in purchasing CeraSurf-w for
The customers and potential customers for the parties’ ceramic hip implant
Biomet, Smith & Nephew, DePuy Synthes and Stryker – that in turn produce total
surgeons.75
regulatory system requiring assurances that their products comply with applicable
requirements imposed by the U.S. Food and Drug Administration (“FDA”) for implant
grade materials. The OEM customers comprise major medical device companies that
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are experts in the medical device field and have high standards for their suppliers.76
They have deep technical knowledge of orthopedic implant products, complete their
own internal product and material testing, perform their own clinical testing while
working closely with surgeons and other healthcare professionals, and are
responsible for obtaining regulatory approval for devices incorporating the parties’
components.77
No. 5830816 (the “’816 Patent”), Burger et al., for a chemical composition to be used
in the manufacture of cutting tools, titled “Sintered Molding,”79 the same chemical
The ’816 patent expired on January 21, 2013.80 As we discuss below, it is after this
date that Respondent began to change its position regarding the contribution of
chromia (which turns the compound pink) to the material properties of the
composition.
In any event, the Abstract of the ’816 patent, in part, states: “[z]irconium dioxide
(emphasis added). Independent Claim 3 of the ’816 Patent recites (emphasis added):
continuations, the ’816 issued was January 21, 1993. ’816 Patent, PNOR3, Exh. 1, 43
TTABVUE 13, col. 1, lines 3-8. Twenty years from that date is January 21, 2013.
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g) the zirconium dioxide has a grain size not exceeding 2 μm. (emphasis
added).81
more of the inventions described and claimed in the ’816 patent.82 However, nowhere
in the ’816 patent is the color pink mentioned. The disclosures and discussion within
The problem still exists of improving the known materials and to make
available sintered moldings which have a high strength level and in
which good toughness is combined with great hardness. The invention
is aimed at making available a sintered molding which will satisfy these
requirements, and due to its range of properties will have greater
resistance to wear, so that the sintered molding will be suitable as a
cutting tool, especially as a cutting insert, and quite especially as a
cutting insert for the machining of cast-iron and steel materials, while
an additional objective is seen in proposing a sintered molding which
can be used as a cutting insert for interrupted cutting.83
It has now been found that the solution of the problem in question
requires a sintered molding with an entirely special composition. In
addition to the transformation toughening, which is achieved by
embedding in a ceramic matrix a zirconium dioxide containing
stabilizing oxides, the invention, in accordance with a first embodiment,
provides as the matrix a mixed crystal of aluminum oxide/chromium
oxide. Furthermore, the invention provides that the zirconium dioxide
embedded in the matrix, and the chromium oxide forming the mixed
crystal with the aluminum oxide, are in a specific molar ratio to one
another. This measure makes it possible for the first time to achieve
hardness values such as have not previously been achieved at such
zirconium dioxide contents, even at the relatively high zirconium dioxide
contents which may be necessary to obtain an especially good
toughness. On the other hand, at low zirconium dioxide contents,
81 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 17, col. 9, lines 59-67; col. 10, lines 21-37.
82Respondent’s Admission Response No. 28 from the Colorado litigation, PNOR5, 45
TTABVUE 239; Kuntz Colorado litigation trial testimony (“Kuntz Lit. Testim.”), PNOR2, 42
TTABVUE 195-97.
83 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 14, col. 3, lines 39-50.
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During the prosecution of the underlying application to the ’816 patent, in order
(emphasis added):
84 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 4, col. 3, lines 51-67 through col. 4, lines 1-2.
85 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 14, col. 4, lines 5-16.
86 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 14, col. 4, lines 53-56.
87 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 15, col. 6, lines 18-21.
88 ’816 Patent, PNOR3, Exh. 1, 43 TTABVUE 15, col. 6, lines 35-39.
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Respondent’s materials expert, Dr. John Mecholsky, concedes that “[t]he ’816
Patent … covers a broad range of chromium, including amounts so low that they
respect to alumina) … [and, o]n the high end, … at least 6 wt % chromium, and
possibly higher. The ’816 Patent also discloses a very broad range of ratios between
That the ’816 patent, on its face, is directed to a sintered molding of a particular
composition for use as a cutting tool is of no moment. Respondent’s internal and sales
presentation documents (some of which mention the color pink as being caused by the
addition of chromia) disclose that even though the material developed under the
name DC25, now produced and sold under the name BIOLOX delta, was conceived in
Respondent’s industrial division and initially manufactured for cutting tools, it has
since been optimized for medical use – specifically for prosthetic hip joint
89Patent Appln. Ser. No. 08/674,458, Office Action Response dated April 15, 1997, PNOR3,
Exh. 7, 43 TTABVUE 404.
90Mecholsky Lit. Rpt., 105 TTABVUE 174, ¶¶ 301-02; see also Kuntz Decl., 101 TTABVUE
12, ¶ 36 (“The [’816 P]atent claims a wide range of chromium content.”).
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claiming the beneficial effects of chromia, the chemical that turns the compound pink.
On September 17, 2002, a related company to Respondent was issued U.S. Patent No.
6452957 (the “’957 Patent”), Burger et al., “Sintered Shaped Body Reinforced with
Platelets.”92 The ’957 patent expired on November 2, 2018.93 Chromium oxide is noted
The disclosures and discussion within the ’957 patent, in relevant part, provide
(emphasis added):
91Questions and Answers for Respondent’s Meeting Discussion (May 2013), PNOR1, 41
TTABVUE 49; Respondent’s internal memorandum authored by Lukas Gottwik, (Translated
Version, August 2, 2011), PNOR4, Exh. 3, 44 TTABVUE 38-44; CeramTec Sales
Questionnaire and FAQs (March 2, 2012), PNOR5, Exh. 5, 45 TTABVUE 91-144 at 95;
CeramTec/DePuy Sales Training (August 2013), PNOR12, Exh. 1, 61 TTABVUE 6-105 at 18;
Kuntz Lit. Testim., RNOR1, 70 TTABVUE 388-96.
92 ’957 Patent, PNOR6, Exh. 6, 43 TTABVUE 215-222.
93The filing date of the earliest application from which the ’816 patent issued was the Patent
Cooperation Treaty (PCT) application filed on November 2, 1998. ’957 Patent, PNOR3, Exh.
6, 43 TTABVUE 216.
94 ’957 Patent, PNOR3, Exh. 6, 43 TTABVUE 221, cols. 9-10.
95 ’957 Patent, PNOR3, Exh. 6, 43 TTABVUE 217, col. 1, lines 6-9.
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aluminum oxide, are in a specific molar ratio with respect to each other.
This measure makes it possible for particular hardness values to be
attained even in the case of comparatively high proportions of
zirconium dioxide that may be required in order to obtain a particularly
good level of fracture toughness. On the other hand, in the case of
low proportions of zirconium dioxide there may even be a comparatively
small chromium-oxide content, inhibiting embrittlement of the
material.96
In accordance with the invention, the matrix material contains an
aluminum oxide/chromium oxide mixed crystal and a further mixed
crystal in accordance with one of the general formulae … One effect
that increases the toughness results from the zirconium dioxide that
is incorporated in the mixed-crystal matrix, whilst the chromium
addition counteracts any drop in the hardness values when the
proportion of zirconium dioxide rises.97
On January 19, 2016, Respondent was issued U.S. Patent No. 9237955 (the “’955
noted as a constituent element in one of the dependent claims of this patent.99 The
disclosures and discussion within the ’955 patent, in relevant part, provide (emphasis
added):
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Moulded.”105 The Abstract of the ’237 Application describes “[a] sintered molded body
zirconium oxide with Y-stabilization and strontium aluminates with variable Cr-
101’955 Patent, PNOR7, Exh. 8, 49 TTABVUE 50, col. 2, lines 51-63; see also 49 TTABVUE
52, col. 6, lines 35-44.
102 ’955 Patent, PNOR7, Exh. 8, 49 TTABVUE 51, col. 3, lines 38-40.
103 ’955 Patent, PNOR7, Exh. 8, 49 TTABVUE 53, col. 7, lines 31-35.
104 Kuntz Decl., 101 TTABVUE 3-4, ¶¶ 4, 8-9.
105 ’237 Application, PNOR7, Exh. 7, 49 TTABVUE 42-45.
106 ’237 Application, PNOR7, Exh. 7, 49 TTABVUE 3.
107’237 Application, PNOR7, Exh. 7, 49 TTABVUE 44, second column, to 45, first and second
columns.
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The disclosures and discussion within the ’237 Application, in relevant part,
provide:
The material composition disclosed in the ‘237 Application includes “aluminum oxide
(emphasis added).109
The parties made of record a wealth of technical literature about the benefits of
(for example, Burger, Kuntz and Porporati). We summarize below pertinent portions
108 ’237 Application, PNOR7, Exh. 7, 49 TTABVUE 44, first column, paragraph 0002.
109 ’237 Application, PNOR7, Exh. 7, 49 TTABVUE 44, first column, table immediately
following paragraph 0003.
110Petitioner and Respondent submitted many of the same technical articles as evidence. Due
to the order in which the parties’ evidence was presented, if Petitioner made of record a
technical article first, we do not recite where the identical article submitted by Respondent
appears elsewhere in the record. Further, neither party objected that any of these articles
are hearsay or otherwise are inadmissible. We set out below the article excerpts not for their
truth, but for what they show on their face at the time of publication, as stated by
knowledgeable persons in the scientific community.
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(0.5%) to enhance toughness and diffuse crack energy. The final AMC [alumina
matrix composite] material consists of roughly 75% aluminum oxide, 25%
zirconia, and less than l % chromium oxide and strontium oxide. [Cai and
Yan (2010), PNOR5, Exh. 6, 45 TTABVUE 145-152 at 149].
• [A]lumina/zirconia composites represent the newest generation of ceramic
materials and the most promising candidates for replacing metallic bearing
parts in arthroplastic applications. … Cr3+ addition to the composite structure
could … affect … an ability of the alumina phase [during processing], thus
ultimately leading to a different rate in polymorphic transformation in the
zirconia phase. Results collected by [other authors] on the phase stability at
room temperature of tetragonal zirconia added with Cr2O3 dopant indeed
support this suggestion. According to the findings of those researchers, the
observed stabilization … resulted from a strong interaction between Cr2O3 and
the ZrO2 surface, which prevented the diffusion of oxygen from the atmosphere
into the ZrO2 lattice. … [T]his paper … suggests a role of Cr2O3 dopant on
thermal stability and, thus, the possibility of tailoring environmental
performance through a suitable doping not only of the ZrO2 phase but also of
the Al2O3 matrix phase. [Pezzotti, Porporati, et al. (2010), PNOR6, Exh. 1, 46
TTABVUE 5-13 at 6, 12].
• Some alumina-zirconia composites are already implanted or developed by
companies (Biolox delta by Ceramtec being an improved version of these
composites, with SrO and Cr2O3 additions and alumina grains with platelet-
like morphology). As expected, they show significant improvement in
ageing resistance …, and excellent crack resistance. [Douillard et al.
(2012), PNOR10, Exh. 9, 52 TTABVUE 122-134 at 124].
• Additionally to the reinforcing components, there are also stabilising elements
doped to the material. Chromium is added, which is soluble in the alumina
matrix and which increases the hardness of the composite. The minor
amount of chromium is the reason for the mauve colour of the material.
[Masson and Kuntz (2013), PNOR6, Exh. 5, 46 TTABVUE 42-51 at 45].
• Chromia (Cr2O3) is one the many additives potentially able to improve the
physical properties of alumina. … The addition of Cr2O3 … increases the
hardness, tensile strength and thermal shock resistance of alumina (Riu
et al., 2000). When a small amount of Cr2O3 (~ 2 mol %) is added, the grains
become larger and bimodal in size distribution. At the same time, the fracture
toughness and flaw tolerance of alumina are also improved. The hardness
as well as elastic modulus is increased. However, fracture strength
decreases with the addition of Cr2O3 (Riu et al., 2000). … The effects of Cr2O3
addition on the mechanical properties and microstructurc of ZTA were
investigated. When a small amount of Cr2O3 (~0.6 wt %) was added, the grains
becomes larger and acquired a platelike shape. As a result, fracture
toughness was improved remarkably by the small addition of Cr2O3 (~0.6
wt %). [Azhar et al. (2013), PNOR11, Exh. 2, 53 TTABVUE 14-21 at 16, 20].
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• The Biolox delta ceramic was developed to address some of the drawbacks of
the third-generation alumina designs using nano-sized yttria-stabilized
zirconia particles (17%), which are dispersed in the alumina matrix (81.6%)
along with strontium (1%) in the form of a platelet to inhibit crack propagation,
providing more strength. The addition of zirconia greatly increases the fracture
toughness; and the addition of chromium oxide recaptures the hardness of
the basic alumina matrix. [Chang et al. (2018), Exh. 3, 53 TTABVUE 22-29 at
26].
• [T]he fourth and most recent edition of the ceramic (CeramTec, BIOLOX delta)
femoral head has been optimized with zirconia, strontium oxide, and
chromium oxide to diffuse crack energy, limit crack propagation, and
improve hardness. This has shown to further reduce the incidence of
ceramic head fractures …. [Robinson, et al. (2019), PNOR8, Exh. 14, 50
TTABVUE 341-347 at 343].
• Fourth-generation ceramics are called alumina matrix composites (AMC) and
marketed as BIOLOX Delta (CeramTec GmbH, Plochigen; Germany). They
have higher grain uniformity, smaller grain size, and contain about 82%
alumina and 17% zirconia which is incorporated as tetragonal, nano-sized
yttrium-stabilized particles and this improves the composite’s mechanical
properties by preventing initiation and propagation of cracks. Chromium
oxide is added to increase hardness while addition of small quantity
strontium oxide forms platelets which deflect subcritical cracks, further adding
to the toughness. [Tapasvi, et al. (2019), PNOR10, Exh. 4, 52 TTABVUE 60-67
at 61].
• The effect of Cr2O3 addition in different volume ratios (0.5, 1, 5 vol %) on
microstructure and mechanical properties of Al2O3 were examined to assess as
an alternative to the pure Al2O3 for ceramic armour applications. … 0.5 vol%
Cr2O3 addition increased the flexural strength 44% by the grain boundary
modification of the larger size of the Cr3+ ions. A 6% and 13% hardness
increase was achieved because of the combined effect of increasing relative
density and solid solution formation with 0.5 vol% and 1 vol% Cr2O3
additions, respectively. Even though the fracture toughness values remained
unchanged for all the compositions, the crack propagation behavior turned
from mostly intergranular to a mixture of intergranular and transgranular
with the Cr2O3 addition by the localized compressive stresses that induce the
strengthening of the grain boundary. [Yildiz et al. (2019), PNOR10, Exh. 5, 52
TTABVUE 68-76 at 75].
• [T]he fourth and most recent edition of the ceramic (CeramTec, BIOLOX delta)
femoral head has been optimized with zirconia, strontium oxide, and chromium
oxide to diffuse crack energy, limit crack propagation, and improve hardness.
This has shown to further reduce the incidence of ceramic head fractures.
[Rankin et al. (2019), PNOR11, 53 TTABVUE 30-36 at 32].
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As explained, in its filings with the FDA, Respondent states that the presence of
The FDA is a large agency, organized into centers. For example, there are centers
for medical devices, drugs, biologics, veterinary medicines, foods and cosmetics, and
tobacco products. The Device Center primarily reviews and approves or clears new
The categories of medical devices for which the Device Center has oversight
cardiovascular and more. The FDA categorizes these devices into classes. The amount
111Kramer Colorado litigation trial testimony (“Kramer Lit. Testim.”) on FDA practices,
RNOR1, 70 TTABVUE 611-12. Petitioner did not introduce any testimony of its own expert
on FDA practices.
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risk and novelty or the extent of information known about the product. Class 1
includes simple devices, some of which do not even require FDA clearance prior to
marketing. Class 3 devices carry the highest risk, such as heart valves and
pacemakers. Class 2 devices fall in the middle. Orthopedic hip implants are
categorized into either Class 2 or Class 3. How a medical device is classified depends
on a variety of factors, including the type of surfaces that are articulating or moving
against each other. For example, an orthopedic device having a femoral head that is
If the device has two ceramic components articulating against each other, it is a Class
3 device.112
file with the FDA depends on the class in which the device is categorized. If it is a
referred to as a 510k, from the section of the law where it originated. The premise of
device.” For one device to be substantially equivalent to another, the two devices must
have the same intended use. A new device does not need to be identical to a predicate
device typically is a legally marketed product. The predicate device most often is itself
found substantially equivalent to an earlier legally marketed device through the 510k
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process, and shown to be in the same generic category as the new device. If a company
have to undergo the process for Premarket Approval (or “PMA”) used for Class 3
devices.113
The FDA found hip-implant systems incorporating components made from the
very first 510k for a device incorporating BIOLOX delta components was such an
example because there was no prior BIOLOX delta. Yet the FDA still found the
because they had the same technological characteristics. That is, BIOLOX delta was
(and is), a ZTA-type material and the predicate devices contained components made
from alumina and zirconia. Even though there was a change to the material
composition, the FDA cleared the medical device incorporating a component made
from the BIOLOX delta composition for marketing and sale in the U.S.114
Component parts for medical devices are not subject to being cleared through the
510k clearance process. The FDA reviews or clears and approves finished medical
devices, not pieces and parts. So unless for some reason a component is presented as
a finished medical device in its own right, it would be approved only in the context of
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For some medical devices, the component manufacturer might have information
in its possession that is helpful to its customer, the final medical device manufacturer
needing to submit a 510k or PMA application to the FDA. In such a case, a method
over some of its information, to provide that information directly to the FDA. The
form for providing confidential information directly to the FDA is called a “master
file.” A master file permits a third party, such as a component supplier, to provide
would not have direct access to it. However, the finished-device manufacturer could
tell the FDA it knows this master file exists, and provide a letter from the master file
Component suppliers are not required to submit master files to the FDA; it is a
voluntary process.116
submitted to the FDA in 2004, 2008, 2012, 2013 and 2015, in which Respondent
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stated that chromium oxide had been added to BIOLOX delta ceramic matrix to
increase the hardness of the ceramic, explaining in some, but not all, instances that
the addition of chromia is the cause of the pink color of the material (emphasis added):
Master File No. 197 for Respondent’s ceramic ball heads (April 17, 2004), PNOR3, Exh. 2, 43
TTABVUE 19-59 at 24-25; Exh. 5, 43 TTABVUE 173-193 at 178-79.
118Respondent’s BIOLOX forte and BIOLOX delta ceramic cups and inserts (October 1,
2008), PNOR3, Exh. 3, 43 TTABVUE 60-107 at 62-63, 86.
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119 Respondent’s Master File 197, Amendment 11, BIOLOX forte, [a]nd BIOLOX delta
ceramic ball heads (October 11, 2012), PNOR3, Exh. 4, 43 TTABVUE 197-172 at 109, 134.
120Respondent’s Master File 746, Amendment 20, BIOLOX delta ceramic liners (June 25,
2013), PNOR12, Exh. 6, 61 TTABVUE 343-428 at 377, 379.
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for the pink color of the composite. … The resulting BIOLOX delta
material further develops nearly the hardness of Alumina while
offering a major improvement in strength and toughness. (2015).121
Respondent did not retract the statements made in its master files regarding the
composition until 2015 and 2016 in correspondence and enclosures filed with the
FDA. This was after Petitioner filed its district court action and these cancellation
Specifically, in its letters to the FDA dated August 26, 2015 and April 25, 2016, 122
Respondent cited to an October 22, 2014 article written by Dr. Meinhard Kuntz
Alumina Composites” (the so-called “White Paper” discussed in detail below). In its
correspondence, Respondent reported Dr. Kuntz’s conclusions to the FDA that the
chromia in the BIOLOX delta ceramic material did not contribute to the hardness of
previously made in its Device Master Files, quoted above, that chromium increases
hardness in the BIOLOX delta ceramic material, which Respondent said were at odds
Respondent’s Master File 746, BIOLOX delta ceramic liners (Update March 15, 2015),
121
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Respondent and its customers (OEM medical device manufacturers) have for
many years engaged in product advertising, extolling the benefits of chromia within
• BIOLOX delta is a new alumina matrix composite, which makes use of the
following principles: [1] Transformation toughening resulting from the
addition of small homogeneously dispersed oxide particles in the alumina
matrix, [2] Platelet reinforcement resulting from the formation of larger oxide
crystals. [3] Composite hardening resulting from the addition of chromium
oxide. BIOLOX delta is composed of aluminum oxide (approximately 75%),
zirconium oxide, chromium oxide and other oxides. [BIOLOX delta, A new
ceramic in Orthopaedics, CeramTec (undated), PNOR5, Exh. 1, 45 TTABVUE
5-13 at 8].
• BIOLOX delta is an aluminum oxide matrix composite ceramic consisting of
approx. 82% alumina (Al203), 17% zirconia (ZrO2) and other trace elements
(percent by volume). The pink color is due to the chromium oxide (Cr2O3).
… Alumina provides the material’s hardness and wear resistance, while
zirconia, together with other additives, provides improved mechanical
properties. These properties are achieved, among other things, by means of
the high strength, the high density of the material and the very small grain
size of the alumina matrix. [Ceramic-on-Ceramic – Scientific Information,
BIOLOX delta Ceramic, Zimmer website (undated), PNOR8, Exh. 10, 50
TTABVUE 301-03 at 302].
• The alumina material provides BIOLOX delta with high hardness, excellent
biocompatibility and hydrothermal stability. Yttria-stabilized zirconia
particles (Y-TZP) are finely dispersed throughout the alumina matrix,
increasing mechanical strength and fracture toughness over pure alumina. In
zirconia-toughened alumina (ZTA) materials, some of the original hardness of
the alumina material is lost. The addition of chromium oxide restores the
desired material hardness to the matrix. [BIOLOX delta ceramic femoral
heads material rationale, DePuy Synthes (2003), RNOR5, Exh. 7, 45
TTABVUE 153-65 at 157].
• BIOLOX delta is an aluminum oxide matrix composite ceramic consisting of
approx. 75% alumina (Al2O3), 24% zirconia (ZrO2) and other trace elements.
The pink color is due to the chromium oxide (Cr2O3) that improves the
hardness of the composite material. [BIOLOX delta ceramic femoral head
data sheet, Zimmer (2008), PNOR4, Exh. 8, 44 TTABVUE 180-84 at 182].
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Respondent readily concedes that “in certain older advertising and marketing for
BIOLOX delta,” it “stated that the product was pink because of the presence of
chromium in the BIOLOX delta material and in some instances also stated that the
chromium increased the hardness of the product,” and “included this statement
originally in some of [its] … materials in order to provide … customers with the full
information about the BIOLOX delta material and to explain why the components
were pink.”123 Prior to late 2014 (as noted in the numerous examples above), the
statement that chromium increased the hardness of the BIOLOX delta compound
websites and materials – going (by Respondent’s own account) as far back as 2001.124
Since at least as early as 2012, Respondent in fact was actively giving presentations
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and telling customers that chromium oxide contributed to hardness,125 and as late as
2019 Respondent was still sending articles to its customers referencing the fact that
scientific literature, filings with the FDA, and advertising and marketing activities,
delta composition, render suspect Respondent’s current assertions that (1) “it was not
[Respondent]’s understanding that this increase to the hardness of the material [from
of the material” and that (2) Respondent “did not believe chromia materially impacted
the quality of BIOLOX [d]elta or was essential to the use or purpose of BIOLOX
[d]elta.”127
above-noted marketing activities, Respondent states it was the first to offer pink
ceramic hip implant components, and points to its advertising and marketing efforts
around the color pink, from 2009 through 2021, evincing its evolving strategy to build
an entire brand around the color pink.128 Respondent also states that, once one of its
scientists (Dr. Meinhard Kuntz) in late 2014 (after the petitions for cancellation were
125 Echols Discov. Depo., PNOR13, 154 TTABVUE 13, 23-25, Exh. 1.
Echols Colorado litigation trial testimony (“Echols Lit. Testim.”), PNOR2, 42 TTABVUE
126
167-69; Echols Discov. Depo., PNOR13, 154 TTABVUE 31-41, 52-117, Exhs. 1, 3-6.
127 Kuntz Decl., 101 TTABVUE 10, ¶ 30.
128 Petkow Decl., 114 TTABVUE 6-8, ¶¶ 14-15, 17, 19-22, 24 and 115 TTABVUE 138-74, Exh.
8.
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filed) investigated and reported that chromia did not contribute to the hardness of
the BIOLOX delta ceramic, Respondent formulated a plan to contact all customers
and inform them of this new information and ask them to correct their websites and
The parties submitted a wealth of experimental data and reports, and suggested
the ZTA compound (resulting in the pink color of the ceramic) contributes to the
experimental data and report submitted by the proponent (by way of experts or
which he later managed until his departure from the company in 2017.130 Based on
other experimental activities conducted by his work colleagues in 2006, 2008 and
2009, Dr. Kuntz began to suspect that chromium possibly may not be contributing to
Petkow Decl., 114 TTABVUE 9-11, ¶¶ 29, 33-39 and 115 TTABVUE 175-79, 206-250, 116
129
TTABVUE 2-46, 117 TTABVUE 2-30, 118 TTABVUE 2-59, 119 TTABVUE 2-51, 120
TTABVUE 2-13, Exhs. 9, 12-17, 113 TTABVUE 23-47, Exh. 18.
130 Kuntz Decl., 101 TTABVUE 4, ¶¶ 8-9; Kuntz Lit. Testim., RNOR1, 70 TTABVUE 373-74.
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In order to confirm his suspicions, Dr. Kuntz conducted an experiment testing the
effect of chromium on the material properties of BIOLOX delta. Dr. Kuntz published
the results of his findings in a so-called “White Paper” in October 2014.132 In his White
Fischman, criticized the experiment and results of Dr. Kuntz’s white paper in several
respects: (1) Dr. Kuntz’s experiment was not reproducible because the oxide
information was not provided, (2) the alumina levels were not held constant in the
different vats of materials Dr. Kuntz compared, and (3) Dr. Kuntz’s study lacked a
control.134 Even Respondent’s materials expert at the Colorado Trial, Dr. Mecholsky,
Kuntz Decl., 102 TTABVUE 14-17; ¶¶ 42-50; Kuntz Lit. Testim., RNOR1, 70 TTABVUE
131
413-429.
Kuntz Decl., 101 TTABVUE 20-21; ¶¶ 56-57; Kuntz Lit. Testim., RNOR1, 70 TTABVUE
132
450-57.
133 Kuntz White Paper, Kuntz Decl., Exh. 7, 101 TTABVUE 77-81 at 78, 81.
134Dr. Gary Fischman Colorado litigation trial testimony (“Fischman Lit. Testim.”), DNOR1,
70 TTABVUE 284-86, 291-92.
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had his own criticisms of Dr. Kuntz’s white paper: (1) it wasn’t peer-reviewed, and
literature in this area.135 Dr. Kuntz himself recognized some of the shortcomings of
the White paper when he testified at the Colorado trial that (1) it was not peer-
the White Paper be sent out as quickly as possible, so the paper was not scientific
journal quality, and (3) Dr. Kuntz did not show in the White Paper the complete
In his initial report for these proceedings, Petitioner’s materials expert, Dr.
William Carty, discusses his similar criticisms of Dr. Kuntz’s White Paper, and
included others, namely: (1) lack of peer review, (2) the samples Dr. Kuntz used for
the White Paper were processed differently than the equivalent medical grade
product intended for implantation, (3) the paper does not fully disclose the
reproduce, (4) the underlying worksheet memorializing the data from Dr. Kuntz’s
study contains numerous errors, again making a reproduction of the study underlying
the White Paper impossible, (5) Dr. Kuntz’s study does not attempt to optimize the
mechanical properties of the material for purposes of implantation in the body, (6) the
White Paper does not evaluate any mechanical properties of the samples other than
hardness, and (7) the White Paper does not disclose the sintering conditions of the
Dr. John Mecholsky Colorado litigation trial testimony (“Mecholsky Lit. Testim.”),
135
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samples tested, which can have significant impact on the properties of the
composite.137 In his rebuttal report for these proceedings, Dr. Mecholsky dismisses
factors outside of the White Paper’s scope (that is, the mechanical properties other
than hardness).138
As we noted earlier, the trial in the Colorado Litigation ended in late 2016, the
district court’s decision issued in 2017, and the Tenth Circuit’s decision reversing the
district court on jurisdictional grounds issued in 2019. In between these events, Dr.
Kuntz and his colleague, Dr. Reinhard Krüger, performed experiments on different
material properties of the same samples Dr. Kuntz used for his 2014 White Paper.139
In 2018, Drs. Kuntz and Krüger published their paper in a scientific journal (which
[U]p to an amount of 0.5 wt% [the amounts tested here were 0.00, 0.14,
0.32 (prepared with a compound YCr03 oxide), 0.33 (prepared with
separate Y203 and Cr203 oxides) and 0.5 wt%], there is no effect of
chromia to the mechanical performance (hardness, toughness, stiffness,
scratch performance) or manufacturing process [of ZTA compositions
and alumina similar or equivalent to the commercial materials BIOLOX
delta and BIOLOX forte]. It was further investigated how variation of
grain size and final density influence the material properties of ZTA and
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As he did with Dr. Kuntz’s 2014 White Paper, Dr. Carty had a number of criticisms
of the 2018 Kuntz/Krüger paper: (1) the actual chemistry of the test specimens was
not provided, so it is impossible to duplicate or reproduce the test results, (2) the
specific sintering conditions for the samples in order to isolate potential effects of
grain growth on mechanical properties are not disclosed, (3) the levels of raw
materials and the densities of chromium used to prepare the samples for testing were
not given, i.e., the batch information, or recipe, used to create the test specimens were
not provided, (4) the Kuntz/Krüger paper does not consider the impact of the variation
performance in vivo, (5) in their paper, Dr. Kuntz and Dr. Krüger claim their research
and conclusions are consistent with the Bradt (1966) article,142 when Dr. Carty
believes they are not, and (6) the data in Dr. Kuntz and Dr. Krüger’s 2018 paper is
impact on hardness.144 Once again in his rebuttal report, Dr. Mecholsky dismisses
Dr. Carty’s criticisms point-by-point, either as immaterial to the results Dr. Kuntz
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and Dr. Krüger obtained or because Dr. Carty did not conduct these experiments
those shortcomings147 – and that the data used for the Kuntz White Paper and
did not reveal to the publication in which the article appeared that he was a testifying
expert on Respondent’s behalf. This presented Dr. Mecholsky with a clear conflict of
disclose his interest in the matter.150 When asked about his apparent conflict of
interest during cross-examination, Dr. Mecholsky conceded that he did not bring the
litigation was over and that his participation in the litigation was not relevant.151 Dr.
Mecholsky also noted there was another designated anonymous reviewer for the
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Kuntz/Krüger paper, Jerome Chevalier, but later when pressed, Dr. Mecholsky could
not say for sure whether Dr. Chevalier was actually another reviewer of the paper.152
Part of Dr. Mecholsky’s report in the Colorado Litigation included his own analysis
Unfortunately, a very sizeable portion of this part of Dr. Mecholsky’s report has been
filed under seal in these proceedings. We therefore can only discuss Dr. Mecholsky’s
Similar to the experiments supporting the Kuntz White Paper and the Kuntz/
Krüger paper, Dr. Mecholsky conducted hardness testing on ZTA ceramic compounds
containing < 0.01, 0.15, 0.33 and 0.5 %-vol. chromium oxide, discussing the make-up
of the samples and his testing procedures in detail.154 Based upon this data, as
confirmed with Respondent’s statistics expert Dr. Kadane, Dr. Mecholsky concludes
that “the hardness values are the same for all compositions” and “that chromium did
not impact the hardness of these ZTA samples.”155 Except in a passing footnote,156 Dr.
Carty appears not to have critiqued Dr. Mecholsky’s testing and analysis of the
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Switzerland. As a part of those litigations, the Stuttgart Regional Court directed the
Federal German Institute for Materials Research and Testing (Bundesanstalt Für
“BAM”) to examine whether chromium had any effect, other than color, on the
material properties of certain ceramic hip implant components. The German Federal
Institute is a senior scientific and technical federal institute with responsibility to the
German Federal Ministry for Economic Affairs and Energy. In the German
Torsten Rabe, the leader of the German Federal Institute’s department of Technical
Ceramics, conducted BAM’s testing and drafted these reports.157 As the only BAM
report for the German Litigation (translated into English) made of record in these
proceedings was the one for the litigation between Petitioner and Respondent (and
not between Respondent and Metoxit), that is the only report we discuss here. Since
the BAM report in its entirety was filed as confidential, we discuss it only in general
terms.
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In the German Litigation, Dr. Rabe obtained ceramic specimens from both
Petitioner and Respondent containing 0, 0.1, 0.3 and 0.5 % chromium oxide content
by both companies were produced with identical production parameters, with BAM
requiring that these parameters for the test specimens correspond to the respective
possible.159 The BAM report notes there were no significant differences in the Al2O3
(alumina), ZrO2 (zirconia), HfO2 (hafnia), Y2O3 (yttria) and SrO (strontia) content
between the specimens provided by the parties, except the strontia content of the
samples free from chromium oxide was somewhat higher in the samples provided by
Petitioner.160
BAM tested the parties’ specimens for color, hardness and wear resistance. The
German Federal Institute concluded that, with the addition of chromium oxide to a
ZTA ceramic in quantities up to 0.5 Ma.-% wt., the pink color intensity increases as
the chromium oxide content increases, but there was no increase in the hardness or
Petitioner’s materials expert, Dr. Carty, criticizes BAM’s testing methodology and
conclusions as follows: (1) the hardness levels start high and remain high with the
addition of chromium oxide throughout Respondent’s samples in the BAM study, and
158 BAM Report, Haftel CX Testim. Depo., Exh. 11, 147 TTABVUE 4 at 13-14.
159 BAM Report, Haftel CX Testim. Depo., Exh. 11, 147 TTABVUE 4 at 15.
160 BAM Report, Haftel CX Testim. Depo., Exh. 11, 147 TTABVUE 4 at 24-25.
161 BAM Report, Haftel CX Testim. Depo., Exh. 11, 147 TTABVUE 4 at 7-8, 48, 56, 63.
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this high baseline hardness serves to mask any contribution of chromium oxide; (2)
the BAM report does not state that the tested samples were subject to autoclaving
before testing; (3) the BAM report does not provide the precise sintering conditions of
the samples; (4) the BAM report does not seek to determine the role of chromium in
a ZTA system optimized for performance in the body over long periods of time;
(5) contrary to the conclusions of the BAM report, the wear data of Petitioner’s tested
chromium; and (6) BAM’s experimental procedure does not mirror the environmental
conditions under which it has been demonstrated that chromium improves the in vivo
Dr. Mecholsky’s replies to Dr. Carty’s criticisms of the BAM report were all filed
rebuttals to Dr. Carty may be summarized as follows: (1) as noted by Dr. Carty,
material properties to represent a functional difference in the material; (2) Dr. Carty
does not explain what he means by “an optimized system” or how such discussion is
relevant to the question presented (whether chromium affects any property of a ZTA
ceramic material); (3) Dr. Carty cites to no experimental data on the relevant
materials to establish that chromia at a level within the range tested, and not any
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other factor, contributes to any material property of a ZTA ceramic; (4) Dr. Mecholsky
questions Dr. Carty’s conclusion regarding the improvement in wear resistance with
the addition of chromia to Petitioner’s samples, because Dr. Carty does not appear to
have conducted any statistical analysis of the BAM data; and (5) Dr. Carty’s
criticisms that BAM did not perform its examinations using in vivo testing or
autoclaving is not supported by any such testing Dr. Carty performed himself, and no
As noted above in our review of the technical literature, Dr. Alessandro Alan
Porporati was co-author of a paper with Dr. Giuseppe Pezzotti suggesting a role of
Cr2O3 (chromium oxide) dopant on thermal stability and, thus, the possibility of
tailoring environmental performance through a suitable doping not only of the ZrO2
(zirconia) phase but also of the Al2O3 (alumina) matrix phase.164 At trial in the
Colorado Litigation, Dr. Porporati testified about his theories that chromium might
be impacting phase stabilization of the ZTA material, which in turn would mean it
Porporati’s experiments first indicated to him that chromium oxide might improve
TTABVUE 496-97.
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phase stabilization, then that it might negatively affect phase stabilization, then that
Dr. Porporati also testified at the Colorado trial regarding his hardness testing on
Respondent’s materials with and without chromium oxide. When reporting his
and in turn its positive effect on fracture toughness and aging resistance in
his declaration, Dr. Porporati seeks to distance himself from the paper he co-wrote
with Dr. Pezzotti, stating “Prof. Pezzotti’s observations when comparing chromia and
chromia-free material were due to the fact that the yttria contents in the chromia and
chromia-free material varied, and were not due to the chromia content in the
material.”170 Dr. Porporati’s present position is that “small changes in yttria content
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research does not establish that changes in chromia content between 0 and 0.33 wt
% have any impact on the material properties or wear performance of a ZTA ceramic
….”171
his current employer.173 What Dr. Porporati reports in his declaration as “changes in
potentially … wear performance” of the ZTA material is in fact the addition of yttrium
chromite (YCrO3), a chemical combination of yttrium and chromia, not the addition
of yttrium by itself, albeit increasing the overall yttria content while keeping chromia
content relatively constant.174 In addition to this observation from our own reading
experiments demonstrate that yttria can have an impact on zirconia phase stability
in ZTA ceramic materials, this does not establish that chromium oxide does not also
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materials between 2010 and 2020. Petitioner’s tests show that CeraSurf-w — which
does not contain chromium oxide — is not as hard as CeraSurf-p — which does
contain chromium oxide (0.33 wt%).177 Also in 2020, Petitioner conducted and
hardness. Petitioner’s test data showed significantly higher flexural strength values
for CeraSurf-p than for CeraSurf-w.178 In 2021, Petitioner conducted further testing
and analysis, again to demonstrate that its CeraSurf-p material has greater hardness
and greater flexural strength than its CeraSurf-w material from that year.179
CeraSurf-p and CeraSurf-w testing data was filed in this proceeding as entirely
177 Haftel Decl., 59 TTABVUE 7-9, ¶¶ 18-23; and Exhs. 2-4, 58 TTABVUE 35-64
(confidential).
178 Haftel Decl., 59 TTABVUE 9-10, ¶¶ 26-26; and Exh. 5, 58 TTABVUE 65-67.
179Haftel Rebuttal Decl. 138 TTABVUE 2-3, ¶¶ 4-5; and Exhs. 1-2, 137 TTABVUE 5-48
(confidential).
180 The critique from Dr. Joseph Kadane (Respondent’s statistics expert) of Petitioner’s
CeraSurf-p and CeraSurf-w testing data mirrors that of Dr. Mecholsky, except from a
statistical analysis point of view. Kaden Rpt. 103 TTABVUE 21-31, ¶¶ 26-43. Dr. Kadane’s
critique too was filed in this proceeding as entirely confidential. Like Dr. Mecholsky, Dr.
Kadane opines that, over time, the hardness of Petitioner’s pink samples increased. This
increase, Dr. Kadane says, was not related to chromium oxide concentration because, over
time, all of the pink samples had the same amount of chromium oxide by percentage of
weight. To determine whether the inclusion of chromium oxide increases the hardness of a
sample, says Dr. Kadane, it is necessary to compare samples from the identical time periods.
According to Dr. Kadane, Petitioner’s data from 2013-2016 was unreliable for the reasons
explained by Dr. Mecholsky. Thus, the only reliable test data Petitioner provided, from 2010,
shows at best weak evidence that the 2010 pink samples were harder than the 2010 white
samples. Petitioner’s statistics expert, Dr. Arnold Barnett, opines that Dr. Kadane’s remedy
of excluding the vast majority of Petitioner’s pink measurements between 2010 and 2020 is
far more extreme than warranted. Dr. Barnett’s analyses that compare pink measurements
with a far larger data set from the disputed time periods generates statistically-significant
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terms. In the Colorado Litigation, Dr. Mecholsky investigated the hardness testing
show that chromium oxide had any impact on the hardness of Petitioner’s material.181
evidence that chromium oxide increases the hardness of Petitioner’s ZTA samples. Kadane
Rpt., 56 TTABVUE 15-24, ¶¶ 23-38.
181 Mecholsky TTAB Rpt., 112 TTABVUE 59, ¶ 98.
182 Mecholsky Lit. Rpt., 106 TTABVUE 128, 137, 151-52, ¶¶ 204, 225, 227, 246 and 249.
Mecholsky Lit. Rpt., 106 TTABVUE 128, 133-34, 136, 137-150, ¶¶ 205, 216, 223, 226, 228-
183
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• Dr. Mecholsky noted several irregularities calling into question the hardness
measurements and the ultimate conclusions reached by Petitioner. Any
hardness differences Petitioner found was due to one or more of the following
deficiencies or discrepancies: differences in the number of samples tested (far
more pink than white), differences in the timing and testing and powder
preparation from which the samples were made, differences in testing methods
over time, differences in material processing.185
Mr. Haftel appears to agree with Dr. Mecholsky’s conclusion that Petitioner has
gotten better at making ceramic samples over time including “getting better
repeatability out of the preparation process.” Mr. Haftel also notes that Petitioner
has seen improvements to both its pink and white material over time, but that “there
[are] not a lot of data points” with regard to any potential improvement in the white
material. Mr. Haftel notes that Petitioner produces pink material on a regular basis,
but, with the exception of two batches made in 2020, does not regularly produce white
material.186
testing was performed at different times, on samples created during different time
testing showed that four different testing methods were used.187 The measurement
185 Mecholsky Lit. Rpt., 106 TTABVUE 130-135, ¶¶ 210-215 and 218.
186Mecholsky TTAB Rpt., 112 TTABVUE 60, ¶ 99; Haftel Discov. Depo., RNOR13,
129 TTABVUE 75-77; Haftel CX Testim. Depo., 146 TTABVUE 42-44.
187Mecholsky TTAB Rpt., 112 TTABVUE 60, ¶ 101; Mecholsky Lit. Rpt., 106 TTABVUE 131,
¶ 213; Haftel CX Testim. Depo., 146 TTABVUE 42-44.
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high, having a wide range of potential testing values, making it less likely to
performing the tests and taking the measurements, the performance of visual versus
methods.189
Even if Petitioner’s pink material is, on average, harder than its white material,
such difference is slight, having no functional effect on the quality of the ceramic
material produced. The ceramics used to make hip implant components are very hard,
and small changes in hardness (on the order of the changes that Petitioner is arguing
exist in these proceedings) do not impact the performance or function of the material
Dr. Mecholsky also says his criticisms discussed above of Petitioner’s hardness
testing apply to its fracture toughness testing measurements of its pink and white
materials as well. Dr. Mecholsky notes Mr. Haftel’s belief that a further “scientific
151, ¶¶ 246-47.
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endeavor” would be required to draw any conclusion that Petitioner’s pink material
Dr. Carty reviewed Petitioner’s comparative hardness and flexural strength test
results of Petitioner’s pink CeraSurf-p product and its white CeraSurf-w product. In
Dr. Carty’s opinion, Petitioner’s data confirms that chromium oxide affects the
Petitioner’s flexural strength test data shows significantly higher values in flexural
says that even though there is scatter (outliers in the measurement observations) in
the data, hardness measurably increases with the addition of chromium oxide, even
at the low levels observed in Petitioner’s chromium-doped ZTA.193 Dr. Carty was not
surprised that the hardness properties of Petitioner’s pink ZTA material changed
over time, because this was also true with respect to Respondent’s pink ZTA material
based on Respondent’s data Dr. Carty analyzed.194 Finally, Dr. Carty points out that
191Mecholsky TTAB Rpt., 112 TTABVUE 62, ¶ 105; Haftel CX Testim. Depo., 146 TTABVUE
50-52.
192Carty Rpt. 48 TTABVUE 61-64, ¶¶ 134-39 (confidential); 60 TTABVUE 62-65, ¶¶ 134-39
(charts redacted).
193 Carty Rebuttal Rpt., 153 TTABVUE 26, ¶ 65.
194 Carty Rebuttal Rpt., 141 TTABVUE 27, ¶ 66 (confidential).
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As to the additional testing data that Petitioner provided for its ZTA ceramic
products for 2021, it appears that the backup documentation on Mr. Haftel’s
summary chart (in his rebuttal declaration) was not provided for Petitioner’s white,
CeraSurf-w product; only for Petitioner’s pink, CeraSurf-p product.196 This renders
Mr. Haftel’s summary chart suspect as it purports to include testing data for both
products.
processing and testing methods, data collection, reporting and conclusions reached
over the relevant time period to cast doubt on the probative value of this evidence.
We further find wanting the efforts of Petitioner’s experts, Drs. Carty and Barnett,
orthopaedic surgeons to establish that the primary significance of the color pink used
in the context of hip implant components is to tell orthopaedic surgeons from what
type of material the hip implant component is made. Ninety percent of respondents
in Dr. Parkih’s survey considered the color pink used in the context of hip implant
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consider it to indicate that the material is ceramic.197 Dr. Parikh’s test stimulus was
a BIOLOX delta (pink) hip joint ball or head; the control stimulus was a BIOLOX
forte (ivory) hip joint ball or head.198 Dr. Parikh’s understanding of “primary
significance” refers to the general meaning of something, for example when someone
Respondent’s survey expert, Robert Klein, opines that neither the methodology
nor the primary question employed by Dr. Parikh tests for or measures functionality.
Dr. Parikh conceded during her cross-examination that her survey did not test for
significance” of the color pink for a femoral ball hip implant component. The “primary
significance” of a trademark, however (says Mr. Klein), commonly relates to the issue
measuring any alleged functionality of a mark.201 That is, the key question of Dr.
Parikh’s survey: “What, if anything, does the color tell you about the hip implant
the color pink is essential to the use or purpose of a hip implant component (the
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utilitarian concerns).202 Mr. Klein’s other criticisms of Dr. Parikh’s survey include:
Other problems with Dr. Parikh’s survey methodology were elicited from her
• The survey universe was too broad, in that it included both users and
prospective users of metal and ceramic hip implant components. That is, they
could use any type of material as implant components in the surgeries that
they perform, and they would still qualify for Dr. Parikh’s survey. Even an
orthopedic surgeon who had never used a ceramic hip implant component
before, or an orthopedic surgeon who would never consider using a ceramic hip
implant component were considered part of the survey universe.205
• Dr. Parikh did not screen for respondents who were familiar with ceramic hip
implant components in particular. Dr. Parikh did not know whether it was
possible that respondents in her survey may never have used ceramic hip
implant components before in their surgeries.206
• In reporting her results, Dr. Parikh did not “net out” (subtract) the ivory
(control) survey results from the pink (test) survey results. This is important,
because one of the conclusions Parikh drew when she looked at the results in
the test group and in the control group was that the results were similar in
several respects; if not virtually identical.207
which are suggestive or leading in nature are an inappropriate Parikh CX Testim., 152
TTABVUE 31-34).
204 Klein Decl., 84 TTABVUE 8, ¶¶ 20-21.
205 Parikh CX Testim., 152 TTABVUE 37-40.
206 Parikh CX Testim., 152 TTABVUE 43-46.
207 Parikh CX Testim., 152 TTABVUE 53-56.
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accounting for control group results, an overly broad survey universe and insufficient
screening of survey respondents). These concerns alone cast significant doubt on the
Our greater problem with Petitioner’s survey is that it asked the wrong question.
Inquiring about the primary significance to orthopaedic surgeons of the color pink in
connection with a hip implant component in no way seeks to resolve the issue involved
survey did not test for functionality. For this reason alone, we give Petitioner’s survey
SFM, LLC, 978 F.3d 1298, 2020 USPQ2d 11277, at *6-7 (Fed. Cir. 2020), cert. denied,
141 S. Ct. 2671 (2021). To establish entitlement to a statutory cause of action under
Trademark Act Section 14, 15 U.S.C., § 1064, a plaintiff must demonstrate “an
interest falling within the zone of interests protected by the statute and … proximate
causation.” Corcamore, 2020 USPQ2d 11277, at *4 (citing Lexmark Int’l, Inc. v. Static
Control Components, Inc., 572 U.S. 118, 109 USPQ2d 2061, 2067-70 (2014)).208 Stated
Our decisions have previously analyzed the requirements of Trademark Act Sections 13
208
and 14, 15 U.S.C. §§ 1063-64, under the rubric of “standing.” We now refer to this inquiry as
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from the registration. Australian Therapeutic Supplies Pty. Ltd. v. Naked TM, LLC,
965 F.3d 1370, 2020 USPQ2d 10837, at *3 (Fed. Cir. 2020), cert. denied, 142 S. Ct. 82
(2021); see also Empresa Cubana Del Tabaco v. Gen. Cigar Co., 753 F.3d 1270, 111
trademark under [Trademark Act Section 14, 15 U.S.C.] § 1064 has demonstrated an
interest falling within the zone of interests protected by § 1064. Similarly, a party
demonstrates proximate causation within the context of § 1064.” See Corcamore, 2020
When Petitioner first sought to enter the ceramic hip replacement component
developing its first ceramic component products, Petitioner waited to introduce its
entitlement to a statutory cause of action. Despite the change in nomenclature, our prior
decisions and those of the Federal Circuit interpreting Trademark Act Sections 13 and 14
remain applicable. Spanishtown Enters., Inc. v. Transcend Res., Inc., 2020 USPQ2d 11388,
at *2 (TTAB 2020).
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products until Respondent’s ’816 patent had expired in 2013.209 Upon introduction of
at a Paris trade show. This event was the first time Petitioner became aware that
Respondent claimed trademark rights in the color pink for the compound used to
make ceramic hip implant components.210 Following the seizure, Respondent sent
follows:
Jonathan Haftel Colorado Litigation trial testimony (“Haftel Lit. Testim.”), PNOR2, 42
209
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by the statute, and Petitioner has a reasonable belief that damage is proximately
Council of Am., Inc. v. Gary Indus., Inc., 440 F.2d 1404, 169 USPQ 608, 609 (CCPA
1971) (“It seems clear enough that registration of the mark as applied for could
weaken the sales positions of appellants’ members and hence reduce the income of
appellant. We think this last factor is alone sufficient to bring appellant within the
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McGowen Precision Barrels, LLC v. Proof Research, Inc., 2021 USPQ2d 559, at *17-
filed complaint in federal court against Petitioner as the defendant, alleging that gun
1974, 1977 (TTAB 1988) (Opposer’s “use of the word [CONFIDENCE] on its
brochures, its right to continue such use, and the cease and desist letter sent by
a cause of action].”). Petitioner has thus established its entitlement to petition for
“mark,” it must be distinctive and not functional. Two Pesos, Inc. v. Taco Cabana,
Inc., 505 U.S. 763, 23 USPQ2d 1081, 1084 (1992). These also are requisites when the
claimed “mark” is a particular color applied to the entirety of a product. Qualitex Co.
v. Jacobson Prods. Co., 514 U.S. 159, 34 USPQ2d 1161, 1163-64 (1995) (green-gold as
applied to dry cleaning press pads); Brunswick Corp. v. British Seagull Ltd., 35 F.2d
1527, 32 USPQ2d 1120, 1121-22 and 1125 (Fed. Cir. 1994), cert. denied, 514 U.S. 1050
(1995) (black as applied to outboard boat motors). Petitioner has not pled that the
and the parties have not argued that question in their briefs. The sole issue to be
functionality.
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The Trademark Act does not exist to reward manufacturers for their innovations.
“It is the province of patent law, not trademark law, to encourage invention by
granting inventors a monopoly over new product designs or functions for a limited
time …, after which competitors are free to use the innovation.” Qualitex, 34 USPQ2d
at 1163. “[T]rademark … law can[not] properly make an ‘end run’ around the strict
Sept. 2022 update). Thus, a product feature that is functional “is incapable of
H & C Milcor, Inc., 107 U.S.P.Q.2d 1829, 1837 (TTAB 2013). Accordingly, Trademark
Act Section 2(e)(5), 15 U.S.C. § 1052(e)(5), prohibits registration of “a mark which ...
There are two types of functionality recognized by controlling case law. One
purpose of the article or if it affects the cost or quality of the article.” Inwood Labs.,
Inc. v. Ives Labs., Inc., 456 U.S. 844, 214 USPQ 1, 4 n.10 (1982). This we refer to as
‘aesthetic value’ lies in its ability to ‘confe[r] a significant benefit that cannot
‘functional.’ … The ‘ultimate test of aesthetic functionality,’ … [under this theory], ‘is
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functionality.” It is clear from our reading of the pleadings, evidence and briefing in
this case that Petitioner’s functionality claim under Trademark Act Section 2(e)(5) is
671 F.2d 1332, 213 USPQ 9, 15-16 (CCPA 1982), suggested four factors to consider
See also, In re Change Wind Corp., 123 USPQ2d 1453, 1456 (TTAB 2017)
However, the U.S. Supreme Court has stated that if functionality is established
under the Inwood test (essential to the use or purpose of the article or affecting the
cost or quality of the article), a full analysis of all types of Morton-Norwich evidence
is not necessary. TrafFix Devices, Inc. v. Mktg. Displays, Inc., 532 U.S. 23, 58 USPQ2d
1001, 1006-07 (2001) (“Where the design is functional under the Inwood formulation
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other design possibilities, … which might serve the same purpose. ... Other designs
The U.S. Court of Appeals for the Federal Circuit later had occasion to comment
Valu Eng’g, Inc. v. Rexnord Corp., 278 F.3d 1268, 61 USPQ2d 1422, 1427 (Fed. Cir.
2002).
each particular case. Valu Eng’g, 61 USPQ2d at 1424. Petitioner bases its
consider the Morton-Norwich factors to the extent raised in the arguments and based
on the evidence made of record. All four Morton-Norwich factors need not be
212 Petitioner’s Brief, 158 TTABVUE 41-51; Respondent’s Brief, 160 TTABVUE 40-49.
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considered or proven in every case, nor do all four factors have to weigh in favor of
However, for the sake of completeness, we will address each Morton-Norwich factor
below.
As the Supreme Court said long ago, “there passe[s] to the public upon the
expiration of [a] patent … the right to make the article as it was made during the
patent period .…” Kellogg Co. v. Nat’l Biscuit Co., 305 U.S. 111, 39 USPQ 296, 299
or trade-mark is the exercise of a right possessed by all – and in the free exercise of
which the consuming public is deeply interested.” Id. at 301. The public policy as
stated in Kellogg has been brought into the modern age by the Supreme Court’s
functionality case law; particularly when expired patent rights are involved.
Whether one can assert trademark rights following the expiration of its utility
patent is not newly trodden ground in trademark law. For example, in TrafFix, the
plaintiff, Marketing Displays, Inc. (“MDI”) was the holder of two utility patents for a
despite adverse wind conditions. After the patents expired, a competitor, TrafFix
Devices, Inc. (“TrafFix”), sold sign stands with a visible spring mechanism that looked
like MDI’s. MDI brought suit against TrafFix for, inter alia, trade dress infringement
based on the copied dual-spring design. TrafFix, 58 USPQ2d at 1003-04. The district
court granted summary judgment to TrafFix, in part on the basis that MDI’s asserted
dual-spring design was functional. Id. at 1004. The court of appeals reversed,
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suggesting that the district court committed legal error in its functionality ruling on
Our inquiry whether a utility patent renders asserted trade dress functional is
The inquiry into whether such features, asserted to be trade dress, are
functional by reason of their inclusion in the claims of an expired utility
patent could be aided by going beyond the claims and examining
the patent and its prosecution history to see if the feature in
question is shown as a useful part of the invention.
Id. at 1005 (emphasis added); see also, Kohler Co. v. Honda Giken Kogyo K.K.,
125 USPQ2d 1468, 1478 (TTAB 2017) (Our “analysis requires us to do what we must
claims and disclosures in the patent show the utilitarian advantages of the design
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Co., 675 F.3d 1368, 102 USPQ2d 1372, 1377 (Fed. Cir. 2012)). The Supreme Court, in
fact, did just that in TrafFix by looking not only at the claims of MDI’s expired patents
but also their specifications and “statements made in the patent applications and in
the course of procuring the patents demonstrat[ing] the functionality of the design.”
We start with the parties’ agreement that the addition of chromia to a ZTA
ceramic causes the material to become pink. In further support of its argument that
practicing the ’816 patent renders Respondent’s pink trade dress functional,
in its BIOLOX delta product, with each patent claim including the presence of
chromium oxide, (2) statements made in the patent’s specification regarding the
benefits of chromia to the mechanical properties of the material, and (3) assertions
chromia in a specified ratio to the other chemical additives (alumina and zirconia) in
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order to overcome prior art;213 all of which we set out in detail above. Looking at this
evidence collectively, the claims, specification and prosecution history of the ’816
patent disclose the functional benefits of chromia with respect to the toughness,
Petitioner also directs us to Respondent’s ’955 and ’970 patents, the disclosures of
Respondent’s ’237 application that discusses the benefits of Cr-doping to make the
Respondent asserts that the expired ’816 patent does not, by the evidentiary
presumptions outlined in TrafFix, render its trade dress functional because pink is
not claimed in the patent.215 However, Respondent readily concedes that a pink
argues that the patent claims a range of chromium that could naturally produce a
broader range of pinkish hues (“almost white, red, or purple”).217 However, “[t]he fact
that the patent[] may encompass a wide variety of [design variations] means only
that the patent[] [is] broad in scope, not that [Respondent’s] particular [registered]
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design is not functional.” McGowen Precision Barrels, 2021 USPQ2d 559, at *75.
Respondent’s further statement that “the color pink is not a natural byproduct of
practicing [its] … patent”218 is thus a non sequitur. In any event, we need not, and do
not, constrict our inquiry to the ’816 patent claims. As noted above, the patent’s
Respondent further contends that the so-called “central advance” of the ’816
patent is not directed to the improvement of the composition for hip implant
components, but rather for cutting tools.219 This argument fails for two reasons. First,
Respondent derives its “not the central advance” theory from a passing comment in
TrafFix, 58 USPQ2d at 1005 (“the central advance claimed in the expired utility
holding of nor arguably even dicta from TrafFix. Second, as noted numerous times in
the record, even though the ZTA chemical combination developed, produced and now
sold under the name BIOLOX delta originally was conceived for cutting tools, it has
since been optimized for medical use – specifically for prosthetic hip joint components
We thus find that the expired ’816 patent, as supported by the statements made
in the ’955 and ’970 patents and the ’237 application combined with Respondent’s
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admissions that the addition of chromia renders the ZTA ceramic pink, is strong
evidence that the color pink for ceramic hip implant components is functional. We
further find that the color pink is not merely an ornamental, incidental, or arbitrary
aspect of what is disclosed in the patent, but rather the natural byproduct of
practicing the patent. See McGowen Precision Barrels, 2021 USPQ2d 559, at *81
(“[T]he appearance of the barrel [resulting from practicing expired patent] is dictated
by its function”).
product, this constitutes strong evidence of functionality.” Kohler, 125 USPQ2d 1468,
1502 (TTAB 2017) (quoting Kistner Concrete Prods., Inc. v. Contech Arch Techs., Inc.,
97 USPQ2d 1912, 1924 (TTAB 2011)). In the context of the evidence made of record,
Respondent, as well as statements made on Respondent’s behalf (or with its apparent
pink ceramic material were introduced in 2003. Since at least that time until 2013,
the record discloses that Respondent and its OEM customers made promotional
literature available to the public extolling the benefits of chromia to the mechanical
properties and performance of its compound used to make ceramic hip implant
this literature also mentions that chromia is responsible for the pink color of the
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material. As late as 2019, Respondent was still sending articles to its customers
referencing the fact that chromium oxide increases the hardness of the BIOLOX delta
ceramic compound.
The record also includes technical literature dated from 1966 to 2020, expressing
resistance. A good number of these articles excerpted above were written or co-
and Porporati. Some of these articles also mention that chromia is responsible for the
to the FDA in 2004, 2008, 2012 and 2013, stating that chromia contributes to the
hardness of its ceramic hip components, once again mentioning that chromia is
responsible for the pink color of the material. Respondent did not alter or revise these
in scientific literature, filings with the FDA, and advertising and marketing
activities, served to educate the relevant market for an extended period of time that
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In the context of Respondent’s current litigation position that chromia does not
proceedings is probative:
Review 2012 and BIOLOX Brand: New Slogan, New advertising Campaign Message 2013,
220
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The impression we are left with is that Respondent sought trademark protection
to stave off competition after the expiration of its patent protection. We find
Respondent’s extended and continual advertising and other public statements (made
advantages of chromia in its ceramic product mix and that adding chromia turns the
understanding that there are only a few companies that make these ceramic hip
implant components because of the technical challenges involved; there are only a
sold in different colors – and integrate them into their own total hip replacement
systems, which are then sold to hospitals or buying associations. Respondent cites
the following examples: a Swiss company called Metoxit AG offers blue and
offers a blue ceramic hip implant component; a Swiss company called Mathys AG
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manufactures and sells a white ceramic hip implant component; and Smith &
A problem we have with these examples is that, except for Kyocera,225 Respondent
has not provided evidence that the competitors’ products are equivalent in desired
at 1427 (discussing that the law of functionality considers in part “[t]he existence of
actual or potential alternative designs that work equally well [which] strongly
suggests that the particular design used by plaintiff is not needed by competitors to
MCCARTHY ON TRADEMARKS AND UNFAIR COMPETITION, § 7:75, 7-180-1 (4th ed. 2001)).
determination whether the color pink for the products of interest is functional.
Petitioner is not aware of any difference in the overall cost for manufacturing its
pink and white products, whether in manufacturing or raw material. They are pretty
similar to make and manufacture.226 Respondent, on the other hand, believes that
because the raw material yttrium chromite is much more expensive than if
224 Petkow Decl., 114 TTABVUE 5, ¶ 13, 115 TTABVUE 104-131, Exhs. 2-5.
225 As to the competitive equivalence of Kyocera’s product, see, e.g., Dieter Burkhardt
Colorado Litigation Testimony (“Burkhardt Lit. Testim.”), PNOR2, 42 TTABVUE 9-14;
Kuntz Lit. Testim., PNOR2, 42 TTABVUE 198-99 and DNOR1, 70 TTABVUE 423; Haftel
Lit. Testim., DNOR1, 70 TTABVUE 146-47; Kuntz Decl., 101 TTABVUE 17, ¶ 47.
226 Hughes Lit. Testim., RNOR1, 70 TTABVUE 113.
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Respondent were to use yttrium oxide, chromia does impact the cost of its product.
That is, using chromia makes Respondent’s product more expensive to produce.227 In
either event, in view of this testimony, we find that adding chromia to a ZTA ceramic
does not make the product simpler or less expensive to make. We therefore find this
E. Other Considerations
Respondent spent a great deal of time and effort to support its argument that
“recent” reported experimental data should convince us that chromia has little to no
impact on the desired mechanical properties of a ZTA ceramic. The experimental data
to which we refer comprises the Kuntz 2014 White Paper, the Mecholsky 2016
litigation findings, the Kuntz/Krüger 2018 paper and the BAM 2018 findings from
the German Litigation. As detailed above, Dr. Carty extensively criticized this
research, and we find his criticisms persuasive.228 Our additional concerns with this
research over and above what Dr. Carty testified to are of a different ilk.
Specifically, the theme running through most of the experimental research offered
228We are additionally troubled that the Kuntz 2014 White Paper and the Kuntz/Krüger 2018
paper appear to have been written to justify Respondent’s litigation positions that are
contrary to its public statements regarding chromia made for over a decade prior. We also
noted above our concern that the Kuntz/Krüger 2018 paper was peer reviewed by
Respondent’s litigation expert, Dr. Mecholsky, who failed to disclose his conflict of interest to
the publisher.
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performance of the composite material. Kuntz and Krüger suggest other reasons for
improvements in the material, such as grain size and final density. Dr. Porporati’s
research suggests that changes in yttria content have an effect on toughness, zirconia
phase stabilization, and potentially wear performance of the ZTA material (although
the product actually tested was yttrium chromite (YCrO3), a chemical combination of
yttrium and chromia, not the addition of yttrium by itself, albeit increasing the
The problem with Respondent’s research is that it goes only so far, and not far
enough in its scope – to address the full range of chromia content encompassed by the
’816 patent. For one, suggesting other reasons for improvements in the material does
not perforce exclude the contributions of chromia as well based upon the technical
literature made of record. Further, we recall here the disclosures in the ’816 patent
weight contributes to hardness and toughness, and can serve to counteract the
embrittlement of the material. When the ’816 patent expired, its claimed and
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As can be observed, the materials vary in color. The first three materials on the top
left comprise a combination of alumina and chromia with no zirconia. At much higher
chromia concentrations than the 0.33 wt % of BIOLOX delta, the material becomes
dark red. In between the lightest shades (practically white) and the dark red are
multiple gradations of pink, growing progressively darker. The materials colored blue
and green were simply test samples as a proof of concept that Respondent could
What this evidence shows is that chromia can be added to the ceramic composite
tested. It is certainly possible that, based on the historical literature made of record
and reviewed by both parties’ materials experts, 231 greater concentrations of chromia
properties of the ceramic material and still come within the coverage of the now-
expired ’816 patent. However, we do not know this because the research was not done
Thus, due to a lack of proof, we do not know whether adding levels of chromia in
excess of 0.5% (by %-wt.) to the ZTA ceramic would contribute to the mechanical
properties of the material, yet the material would still turn out pink – as shown in
Petitioner also spent a great deal of time and effort to support its argument that,
over time, its pink ZTA ceramic containing chromia, CeraSurf-p, exhibited greater
hardness and strength than its white ZTA ceramic not containing chromia,
sufficient doubts about Petitioner’s processing and testing methods, data collection,
reporting and conclusions reached over the relevant time period to cast doubt on the
established, that level was kept constant. In any event, Respondent’s developmental timeline
for the BIOLOX delta composition showed that hardness clearly increased linearly with
chromium content. Accordingly, different compositions (including those in the so-called
“older” literature) are relevant to the ultimate issue of whether chromia contributes to the
hardness of a ZTA ceramic compound. Accordingly, Dr. Mecholsky’s suggestion that
measured properties in prior literature should not be considered, because they are not the
same composition as BIOLOX delta, is unsupportable given the developmental timeline for
the development of the BIOLOX delta compound. Carty Rebuttal Rpt. (confidential), 141
TTABVUE 11-13 ¶¶ 15-18. We decline Dr. Mecholsky’s invitation to cast aside the findings
made and conclusions from the historical experimental research, published over an extended
period of time in peer-reviewed articles by experts in the field.
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probative value of this evidence. We further find wanting the efforts of Petitioner’s
experts, Drs. Carty and Barnett, to explain away Respondent’s critique of Petitioner’s
testing data.
significance of the color pink used in the context of hip implant components, was
heavily criticized by Respondent’s survey expert. Further problems with Dr. Parikh’s
survey methodology defects alone cast significant doubt on the probative value of
As we also noted above, our greater problem with Petitioner’s survey is that it
asked the wrong question. Petitioner’s survey in no way sought to determine whether
weight.
byproduct turns the chemical compound pink – and that is the color shown in
behalf – for an extended period of time – touted the utilitarian advantages of chromia
the comment that the addition of chromia turns the material pink. Respondent did
not withdraw these noted advertising and other public statements until the parties
neutral factor here, due to the dearth of relevant evidence. In view of the parties’
testimony that the use of chromia either does not affect the cost of a ZTA ceramic or
makes the product more expensive, whether the addition of chromia (turning the
The parties’ product testing data, and the survey evidence offered by Petitioner,
does not change our findings with respect to the Morton-Norwich factors. In sum, we
find that the color pink (caused by the addition of chromia) of the compound used to
the Board. Trademark Act Section 19, 15 U.S.C. § 1069 (“In all inter partes
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contain any defense, including the affirmative defense[] of unclean hands, …, or any
However, we may properly exercise our discretion, when there is a strong public
policy interest in removing a category of marks from the Register, to find the defense
unavailable against certain claims for cancellation. See Loglan Inst., Inc. v. Logical
Language Grp., Inc., 962 F.2d 1038, 22 USPQ2d 1531, 1534 (Fed. Cir. 1992) (“The
Board did not err in declining to apply the [unclean hands] defense[], as the public
[this defense].”); Maids to Order of Ohio, Inc. v. Maid-to-Order, Inc., 78 USPQ2d 1899,
Vitamin Prods. Inc. v. DowBrands Inc., 22 USPQ2d 1313, 1314 (TTAB 1992) (“Where
hands, are not available in light of the overriding public interest in removing
We exercise our discretion now, and thus hold that the unclean hands defense is
interest in removing registrations of functional marks from the register. See ERBE
Elektromedizin GmbH v. Canady Tech. LLC, 629 F.3d 1278, 97 USQP2d 1048, 1057
(Fed. Cir. 2010) (“the ‘functionality doctrine stems from the public interest in
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In sum, we find that the color pink for the identified goods in Respondent’s
not reach Petitioner’s alternative claim that Respondent’s Registration Nos. 4319095
and 4319096 were procured through fraud. We further find Respondent’s unclean
fraud claim that we did not reach). Finally, we deny as moot Respondent’s motion
filed in Cancellation No. 92058796 to amend the date of first use claimed in
Decision:
The Petitions to Cancel Trademark Registration Nos. 4319095 and 4319096 are
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