Scribd Logo
Upload

Welcome to Scribd!

  • 16 views

    Airtel Digital Marketing Strategies and Case Study

    Uploaded by

    maanjunath racer
    Airtel has a domain authority of 75. It generates 95k in paid search traffic and has over 32.1 million backlinks. The document provides an overview of Airtel's SEO statistics including organic and paid traffic, backlink types and sources, competitive positioning for organic and paid keywords, and examples of Airtel's social media marketing strategies on platforms like Instagram, Facebook, and Twitter.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Airtel Digital Marketing Strategies and Case Study

    Uploaded by

    maanjunath racer
    16 views21 pages
    Airtel has a domain authority of 75. It generates 95k in paid search traffic and has over 32.1 million backlinks. The document provides an overview of Airtel's SEO statistics including organic and paid traffic, backlink types and sources, competitive positioning for organic and paid keywords, and examples of Airtel's social media marketing strategies on platforms like Instagram, Facebook, and Twitter.

    Original Description:

    Please open it

    Original Title

    airtel-digital-marketing-strategies-and-case-study

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Airtel has a domain authority of 75. It generates 95k in paid search traffic and has over 32.1 million backlinks. The document provides an overview of Airtel's SEO statistics including organic and paid traffic, backlink types and sources, competitive positioning for organic and paid keywords, and examples of Airtel's social media marketing strategies on platforms like Instagram, Facebook, and Twitter.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    16 views21 pages

    Airtel Digital Marketing Strategies and Case Study

    Uploaded by

    maanjunath racer
    Airtel has a domain authority of 75. It generates 95k in paid search traffic and has over 32.1 million backlinks. The document provides an overview of Airtel's SEO statistics including organic and paid traffic, backlink types and sources, competitive positioning for organic and paid keywords, and examples of Airtel's social media marketing strategies on platforms like Instagram, Facebook, and Twitter.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 21

    Airtel SEO Statistics

    Airtel website
    Airtel website has a
    Domain authority of 75

    Domain Authority is a search engine ranking score that gives a measure of how
    successful a site is when it comes to search engine results. It was created by
    software development company Moz, and gives an overview of likely search
    engine performance.
    Airtel Traffic overview
    Airtel Organic Traffic overview

    Organic traffic is those visitors that land on your website from unpaid sources, aka
    essentially free traffic. Organic sources here include search engines like Google, Yahoo,
    or Bing.
    Airtel paid Traffic overview

    Paid search traffic is attributed from visitors clicking on a link in an advertisement or


    sponsored listing that a business has paid for in order to appear at the top of search
    results.
    Airtel Traffic

    Branded will show you all branded keywords that we find for the
    queried domain. Non-branded will show keywords that are not
    branded for any domain at all.
    Airtel has 95k Paid search traffic and Backlinks of 32.1 M

    Paid search traffic is attributed from visitors clicking on a link in an


    advertisement or sponsored listing that a business has paid for in order to
    appear at the top of search results.
    Airtel Backlink Profile
    A backlink profile is the quantity, anchors and quality of links pointing
    to your website.

    Dofollow backlinks and nofollow backlinks are two ways of identifying a link and
    telling Google how to associate the website you are linking to your website.

    Dofollow links are a way to pass on authority to a website, while a nofollow link
    does not pass on link juice.
    Airtel Backlinks types

    70 % of the backlinks is from Text


    26 % of the backlinks is from Frame
    26 % of the backlinks is from Image
    Airtel Backlinks Referring Domains
    Airtel Top Organic Competitors

    An organic competitor is a website you're competing against for position


    on keywords, be it for one or many
    Airtel's Competitive Positioning Map
    Organic Keywords

    A competitive positioning map is a visual positioning tool that compares brands,


    products or services.
    Airtel's Competitive Positioning Map
    Paid Keywords

    A competitive positioning map is a visual positioning tool that compares brands,


    products or services.
    Top Paid Keywords of Airtel

    Paid keywords are keywords you bid for inside Google Ads. You pay
    Google a fee for each click in order to appear in their sponsored
    action for keywords related to your business.
    Sample Text Ads of Airtel
    My Airtel mobile app

    My Airtel mobile app is one of the best and successful shopping app available
    Airtel Instagram Marketing Strategies
    Airtel Facebook Marketing Strategies
    Airtel Twitter Marketing Strategies

    You might also like