Importance of Communication

Importance of Communication
Some of the the primary objectives of communication is to convey information like instructions,
policies, procedures, decisions etc., so the listener can read, hear and understand what is said and
accept the message.
Communication enables a group of people to think and act together. Without communication,
there will be no organization. Poor communication leads to poor coordination and similarly,
cooperation depends on communication.
Now let's discuss some importance of communication.
Importance OF Effective Communication

A. Connection
Connection is the most important factor between sender and receiver. Without connection, no
one can build any relationship with others. And most importantly, communication helps one to
connect with others.
B. The Basis of Coordination
The manager explains the organizational goals, achievement, interpersonal relationships and
organizational goals to the employees. This provides coordination between departments and
employees. Here, communication acts as a basis for coordination.
C. Fluent Working
A manager coordinates the physical elements and the human of an organization to run it
efficiently. This coordination is impossible without proper communication.
D. Increase In Size
To handle a large scale of operation in business firm, effective communication has been largely
felt.
E. Growing Specialization
An increase in departments has headed to the requirement of specialization inside the

organization. Sound communication is essential for ensuring mutual understanding between
different departments for the smooth functioning of the organization.
F. Competition
Due to globalization and liberalization, intense competition has resulted between public, private,
and foreign banks. Now communicating through the newspaper, mass media, social media and
advertisements etc. has become the most important survival factor in the rat race.
G. Decision Making
Proper communication provides information that is necessary for decision making for the
managers. The decision shouldn't be taken in the absence of information. So, communication is
the basis for making the correct decisions.
H. Trade Union Movement
Basically, trade unions are very powerful and strong. Consulting and regular exchange of
information helps to maintain a healthy relationship between them. In this case, communication
is considered the most necessary factor.
I. Human Relations
To develop confidence and mutual trust, it is important for both employees and management to
communicate with each other. In the management process, the participation of employees has
bought in a sense of belonging and loyalty towards the organization.
J. Public Relations
Every organization wants to keep it's stakeholders, government, customers and the other section
of the society informed about its products and contribution to the society. It helps to build
goodwill for the organization.
K. Personal
Good communication skills are required for every successful job. The ability to communicate in
an effective manner is equally important for promotion in a career. A manager should be a good
public speaker and every employee should have the proper sense of communication to maintain
their interpersonal relationships. This is why communication is so important in every field and
every moment in our life.
L. Interpersonal relationships
Communication is the key to sharing a good relationship with your family members. Through
Communication, family members share their sorrow, happiness, thoughts and stories. It helps
you to share a good relationship with your family.
Neglecting communication causes uncomfortable relationships with close members of your
family.
Related terms:
What is Communication?
Communication is the act of transferring information from one person, group or place to
another.
Each communication needs at least one sender, one recipient, and a message. Maybe it sounds
simple but actually, communication is a very complex subject.
The transmission of the message from the sender to the recipient can be affected by a lot of
barriers. These include our cultural situations, emotions, location and the medium used to
communicate. For these barriers, accurate, effective and unambiguous communication is actually
extremely hard. read more>>
https://educationleaves.com/what-is-communication/
What is Communication.
What is Decision making in management?

Decision making is the judgment of the process by which one can choose between a number of
alternative courses of action for the purpose of achieving goals. Managerial decision making is
synonymous with the whole process of management. It decides, what should be done? how
should it be done? when and by whom should be done? A decision may also be conceived as a
conclusion that a manager has reached so as to know what he should do later on. It calls for
both judgemental and imagination activity to select one from many alternatives, so decision
making is an intellectual activity. read more>>
References:
www.economicsdiscussion.net/management/communication/what-is-communication/32117
https://www.toppr.com/guides/business-studies/directing/communication/

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Importance of Communication

Now let's discuss some importance of communication.

Importance OF Effective Communication

B. The Basis of Coordination

An increase in departments has headed to the requirement of specialization inside the

H. Trade Union Movement

What is Decision making in management?

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