Business Plan
Business Plan
Business Plan
Bachelor’s thesis
Valkeakoski Campus and International Business Degree
Autumn 2022
Amanjot Uusitalo
International Business Degree Abstract
This thesis aims to study the Finnish business culture, especially from the perspective of an
immigrant who would like to start a business or invest in Finland. This research covers the
most common legal aspects when setting up a business, the most challenges faced by a
foreign entrepreneur and what strategies need to be considered when overcoming these
challenges with regards to business experts with a foreign background and the experts from
Business Service Enterprises. The researcher used a qualitative-exploratory research method
for this thesis. The research design of this thesis is multiple case studies. The data that has
been taken is from two different professional groups through semi-structured interviews.
The first group belongs to foreign entrepreneurs and the other one is from the experts in
Business Service Enterprises.
The author recognized that the biggest challenges for immigrant entrepreneurship in Finland
are the Finnish language and culture and insufficient working and investment capital. With a
decrease in the working population of Finland, the population and economic growth is
dependent on immigration. The Finnish government has been taking initiatives to attract
international talent to help Finland to compete with the rest of the world for the best talent.
The thesis concludes that in Finland, various business services provide training services,
monitoring, business counselling and guidance for entrepreneurs. These business services
also grant financial support to the entrepreneurs during the start-up and development phase
of business through grants and subsidies. Everyone can apply for funding and does not need
to repay. To be eligible for funding, entrepreneurs must have a solid business plan and a
competitive and profitable business. To get into Finnish culture, experts of Business Services
encourage foreign people to build a network by attending events. Through networking they
will be able to build trust among others and open financial possibilities through making
connections with investors, suppliers, and partners that enhance opportunities to grow a
business. In addition, the legislation to be followed is quite strict and important in Finland
and it is therefore advisable to hire a professional service for dealing with the
documentation process to avoid delays and legal issues, especially for a foreigner. A person
with professional skills can be a successful entrepreneur with the right mindset and a good
execution strategy to implement a business idea.
1 Introduction ................................................................................................................1
1.1 Background ...................................................................................................... 1
1.2 The Motivation for Research ........................................................................... 1
1.3 The Research Question .................................................................................... 2
1.4 Scope and Limitations ...................................................................................... 2
2 Theoretical Framework ..............................................................................................3
2.1 Theories of Immigration Entrepreneurship ..................................................... 3
2.2 Migration Policy and Entrepreneurship ........................................................... 5
2.3 Business Immigration in Finland ...................................................................... 6
2.3.1 Starting up a new business in Finland .................................................. 6
2.3.2 Buying a running company in Finland .................................................. 8
2.3.3 Property Management Business .......................................................... 8
2.4 Steps to Become an Entrepreneur in Finland .................................................. 8
2.4.1 Create a Business Plan ......................................................................... 9
2.4.2 Choose a trade form and name of the company ................................. 9
2.4.3 Obtain the necessary Licences and Permits....................................... 10
2.4.4 Secure Funding ................................................................................... 14
2.4.5 Business Insurances- To avoid unexpected costs .............................. 18
2.4.6 Start-up notification and Registration ............................................... 19
2.4.7 Employing others ............................................................................... 20
2.4.8 Business Advisor ................................................................................. 20
3 Methodology and Practical Research .......................................................................20
3.1 Research Design ............................................................................................. 20
3.2 Data collection and Analysis .......................................................................... 21
3.2.1 The immigrant entrepreneurs who are running a business in
Finland ................................................................................................ 21
3.2.2 The Finnish business advisors provide services and grants for
business development. ...................................................................... 24
4 Result and Recommendations..................................................................................28
5 Conclusion ................................................................................................................29
6 References ................................................................................................................32
Appendices
1 Introduction
1.1 Background
At an international level, Finland has obtained high rankings with regards to business to
setting up a business with stable economic and political environment conditions. Despite a
small country with the population of 0.07 per cent of the world’s population, Finland is
home to world-leading international names, including telecommunications company Nokia,
mobile gaming companies Rovio (Developer of Angry Birds), Supercell, and Fingersoft, and
machinery companies such as Kone, Metso, Valmet, and Wärtsillä. (Väänänen, 2020 &
Edunation, 2020) There are approximately four thousand start-up companies that begin
operating in Finland each year (Edunation, 2021). Finland engages in efforts to encourage
people to start new venture and overcome barriers of economic growth by providing plenty
government support and consultation services to everyone (Väänänen, 2020). In 2019,
Business Finland provided innovation funding of 168 million euros for Finnish start-up
companies (Edunation, 2021).
The business environment of Finland is quite predictable and safe due to the strict rules and
regulations followed by the authorities and this why Finland is one of the least corrupted
countries in the world. Finland is renowned for its knowledge-based and innovative
economy due to free-trade and openness to foreign investment that thrives on a vibrant and
friendly start-up ecosystem (Väänänen, 2020 & Business Finland, n.d. -a). The Finnish
authorities introduced a new resident permit category for start-up entrepreneurs at the
beginning of April 2018. The motive of the scheme is to accelerate economic growth and
employment through bringing new skills which has an influence on Finland’s employment
rate and economic dependency ratio. (Yle news, 2018) Moreover, as per the report of the
Research Institution of the Finnish Economy, ETLA (2018) stated that “the contribution of
foreign residents to the inflow and outflow of entrepreneurs has grown over time. The
number of immigrant employees has grown by almost 90 percent from 2006 to 2014, while
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The main research question for this thesis writing is “How to establish a business in Finland
as an Immigrant”.
To study the above research question, it is, therefore broken down into following the
research problem area:
1. How to consider the legal environment for immigrant entrepreneurship
2. The general process to set up a business in Finland
In general, the procedure of establishing a business in Finland is the same for everyone but
for immigrants, there are some different immigration policies and other requirements to
follow than Finnish citizens. This thesis writing has focused on what is required to establish a
business in Finland as an immigrant. The necessary information allows the author to
establish a business and to know what government support is available for an entrepreneur
during the establishing state. This thesis does not include obligations of the entrepreneur
when starting a business operation such as taxation, book-keeping, income register, or the
entrepreneur’s responsibility for the safety of their employees. This research is relevant to
starting a company as a small enterprise in Finland. Much of the information is relevant
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globally, however, different countries have different procedures to follow so parts of the
theoretical portion of this research may not fit when starting a business in another country.
2 Theoretical Framework
“Immigrant” is a person living in different country other than home country while
“Immigrant Entrepreneurship” is a process of creating opportunities to undertake
entrepreneurial activities by immigrants in their country of destination. (Debic et al., 2020).
International migrants have a more entrepreneurial personality than the average person
contributing to economic growth, creating new enterprises. Self-employment creates a
substantial number of jobs and contribute significantly to poverty reduction and
development (Lofstrom & Wang, n.d.). Kerr & Kerr (2016) reports that “general rates of
business ownership are higher among the foreign-born than natives in many developed
countries, including the United States, United Kingdom, Canada, Australia, and Nordic
countries”. Because entrepreneurship can be an engine of sustainable economic growth,
various research examines what factors encourage immigrants to seek self-employment.
Some factors that might explain the reason for a higher rate of entrepreneurial activity
among immigrants than natives born are culture, lack of job options, regulations in the host
country, social networks with fellow nationals, access to capital, and success rates due to
globalization in foreign markets. (OECD Report, 2010, p. 6).
Several theories shed light on the dynamics of immigrant entrepreneurship. The theories
presented by the author in this paper have been adapted to the internet context. A brief
overview of a few prominent theories is as under:
Cultural approach
The cultural approach highlights the importance of shared cultural traits that emphasised
individualism, motivation, legitimation of entrepreneurial vocations and self-reliance and
that’s why certain ethnic minority groups have high rates of entrepreneurship (Ghufran,
2018, p. 4). Entrepreneurship may not only be driven by economic motives but also by
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psychological motives like higher willingness to take on risks, desire to innovate and creation
of new products. The social identity and culture of immigrants plays an important role in
motivating them to become entrepreneurs. These immigrants are exposed to the business
environment from a very early age which helps shape up their business minds. OECD report
(2010) explained that “the legacy of Jim Crow laws in the United States (which prohibited
business ownership) may explain the lower rates of entrepreneurship among black
Americans even if they no longer face the same discrimination but an attitude toward risk
and entrepreneurship can persist and be passed down within the family and community”.
(OECD Report, 2010, p. 7)
Migrants typically have lower rates of employment which lower the opportunity cost of self-
employed is often referred to as the push effect of unemployment. However, there are
other factors that may compel immigrants in the direction of creating a new venture are
earning lower wages than natives in the paid-employment sectors and job dissatisfaction
(ETLA Report 83, 2018, p. 5). These conditions are emphasized significantly due to lack of
network and guidance, lack of education or language skills, criminal backgrounds, employers’
inability to recognize foreign credentials, and racial or ethnic stereotyping (OECD Report,
2010, p. 9).
An ethnic group is group of people who shared geographically same attributes of culture,
sets of traditions, religion, or language and that is what distinguish them from others. The
ethnic theory suggests that immigrant group form a niche in a market and that specific
market niches brings opportunities to the immigrants to create a new venture in areas that
do not attract native entrepreneurs. (Asoba, 2020, p.4) From a labour market perspective,
immigrants have low earning jobs than the natives with limited opportunities of job
progression. This gives an economic advantage to the immigrant entrepreneurs and
meanwhile, they have access to cheap labour in return for employment and training explains
a solution where everyone benefits economically (Ghufran, 2018, p. 6).
Immigrants’ desires to become self-employed can be identified by the better business and
economic opportunities, better living conditions and nature of regulations of the host
country. These pull factors help them to determines the ease of entering a market, better
financial support, contract enforcement, and access to capital that they do not have in their
home country (OECD Report, 2010, p. 9). Promoting entrepreneurship is a national priority in
most developed counties and many developed countries have created special visa programs
to attract foreign investors and entrepreneurs (Lofstrom & Wang, n.d.).
Schumpeter’s theory
Immigration seen as the catalyst for a creation of new jobs, new enterprises, and economic
growth. To make Finland more attractive to international talents, the Finnish government
has focused on promoting immigration entrepreneurship by introducing start-up residence
permit category in cooperation with Business Finland for applicants from outside the EU who
would like to establish a business as a convenient migration channel from third countries in
April 2018. (Yle news, 2018) Finnish start-up companies raised the highest amount of
funding in 2018 and foreign investment has reached around 208 million € (Edunation, 2021).
Finland has created special visas and entry programs to attract more specialists and
employees with special skills not currently available in Finland.
Ministry of Economic Affairs and Employment of Finland states that, “Migration and the
mobility of international talent are increasingly important issues for the Finland’s wellbeing
and competitiveness. According to a number of reports, the availability of the is one the
biggest obstacles to growth and internationalisation in companies and other organisations.
Finland’s working population is decreasing, and population growth is based exclusive on
immigration. Finland competes with the rest of the world for the best talent”. To boost
international investment in Finland and make Finnish companies internationalise, the
government of Finland launches various programmes that attract international skilled
people to work, study, and to invest in Finland. (Ministry of Economic Affairs and
Employment of Finland, n.d. -a) Business immigration program by self-employment allows to
start a business and get settled in Finland.
To start a business in Finland person must have a residence permit with a minimal starting
capital of 35000 € to cover the company’s expenses. Entrepreneurs need to stay for two
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hundred days annually in Finland to manage their business own (Finconsult, n.d.-a). At least
two founders needed of a start-up team to apply for the Finnish start-up permit with
significant ownership of the team applying for permit of not less than 60 percent of the
company. The start-up permit can be issued for two years first time and it can be renewed
before getting expire. (Business Finland, n.d. -b) However, there are different business
models available in Finland such as Private Entrepreneurship (Tmi), Limited Liability
Company (Oy), General Partnership (Ay), Limited Partnership (Ky), Public Limited company
or Corporation (Oyj), and Cooperative Association (Osk) (Finconsult, n.d. -b & 1Office, 2016).
Finconsult, the Immigration company in Finland recommend establishing a company using
either Private Entrepreneurship or LLC business model for foreign businessman (Finconsult,
n.d. -b).
Private Entrepreneurship- This is the most common and simplest business form in Finland
that does not require special formalities (The Nomad Today, 2018). The advantage of having
this model of business is low a cost of business registration about seventy-five euros, no
need for minimal capital, and one person is responsible for decision making. (Finconsult, n.d.
-b). This form has no board of member or a managing director. The private trader
responsible to take care of company’s finance separately through accounting. Private traders
used to operate business alone and will make all decisions. The main drawback of being
private trader is that there is always personal risk involved for the company’s commitment
with his personal assets. It means in case of bankruptcy private trader is responsible to pay
all the company’s debts or obligations contracted using his assets. (The Nomad Today, 2018)
Limited Company- A Limited Liability Company (LLC) is an independent legal entity just like a
natural person. The company money and debts belong to the company only. A one person
can register an LLC company however, it is obliged to have at least one deputy member. The
initial minimum capital is to be deposited of 2.500 € to a bank by the shareholders to
operate but this minimum capital abolished by July 2019. In this business model no
minimum capital is to deposit anymore but the registration cost is 330 €. The biggest
advantage is the entrepreneur is only liable for the business operations and the amount of
capital invested in the company rather than personal assets in case of bankruptcy (The
Nomad today, 2018). Another form of a limited company is a Public limited company
constituted by at least three board members and a CEO on board of representatives. This
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form allows the public to trade its shares on a stock market and this is used by large
companies. To constitute a Public limited company minimum partner needed is one and the
minimum share capital needs to deposit in a bank to operate is 80.000 €.
coaching for dealing with legal documents and helps to identify the significant growth
challenges. Every region in Finland has its business consultation organizations e.g., The New
Enterprise Centres (Uusyrityskeskus), the State-Employment office (TE-Toimistot), the
Ministry of Economic Affairs and Employment (TEM), and the Federation of Finnish
Enterprises (Yrittäjät). (The Nomad Today,2018) To set up a business and become a
successful entrepreneur there is a procedure need to take into consideration to set up a
business as follows:
A good business plan is a roadmap that guides an entrepreneur at each stage of starting and
managing a business and is used as a tool for business development. In other words, a
business plan is a formal written document that indicates how to structure, run, grow, and
implement the business idea in practice. (Uusyrityskeskus, 2021, p.22). An innovative and
solid business plan will increase opportunities for investment and launch of a business (Just
Landed, n.d. -b). A business plan identifies financial resources, estimated costs, and
estimated revenues. A cash flow statement, balance sheet, income statement and a budget
are the main key components of the business plan that helps to assess the company’s
position in the market to identify the need of the capital for an investment in a start-up
(Uusyrityskeskus, 2021, p.22).
Selection of the most suitable form of enterprise to carry out business operations in Finland
is important to determine the organized structure of the business for example, who is
responsible for a loan (owner or Company), and if the owner owns the company alone or
with others (Just Landed, n.d. -b). The type of organization influences a company’s taxable
income significantly. If a company is a legal entity, then the income tax would be incurred as
a part of the company’s tax while it is a personal tax for other forms. (Suomi.fi, n.d. e) For a
start-up, choosing the right name for a business is the biggest and essential decision as it is
the first impression to the customers and investors. The company’s name is the trademark
design that has the power to create a brand image to stand out from the competition or
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completely break it. To establish the identity of a business, the name must be
indistinguishable and must convey a right message. (Uusyrityskeskus, 2021, p.46)
“All information on permits, licenses, and approvals is specified by industry and municipality
at WWW.SUOMI.FI as well as available at WWW.UUSYRITYSKESKUS.FI.“ (Uusyrityskeskus,
2021, p. 35)
Citizens of Nordic countries: A person who belongs to Nordic countries other than Finland
does not require a specific permit, but they need to register themselves to the Digital and
Population Data service Agency within a week of moving to Finland if the stay is longer than
six months. To register a business online to the Finnish Trade register a Finnish personal
identity code is compulsory for them but, a personal Finnish code is not mandatory if the file
start-up notification is on paper. (Uusyrityskeskus, 2021, p.37)
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Citizens of EU/EEA member states: A person who is a citizen of EU member states other
than Nordic countries does not need to have a resident permit. But they must register
themselves within three months of staying in Finland with the Finnish Immigration Service
(www.migri.fi). Need to follow the procedure to register with the Digital and Data Service
same as the citizens of the Nordic countries. The rules and regulations are equal for all the
residents who have the Finnish Social number to start a business in Finland.
(Uusyrityskeskus, 2021, p.37)
Citizens of Non-EU countries: If an individual living outside the Europe Economic Area (EU,
Iceland, Liechtenstein, Norway) needs to follow the rules and regulations to work and act as
an entrepreneur. Before establishing a Finnish company by a non-EU citizen, he needs to get
a permit first from the Finnish Patent and registration office and then he might apply for the
entrepreneur’s resident permit through the Finnish Immigration Service. To get the permit, a
person can apply by submitting a word file or through an application form. (Suomi.fi, n.d. -a
& Uusyrityskeskus, 2021, p.37)
Being an owner of the company is not only the condition of getting an entrepreneurship
residence permit by the Finnish Immigration but also is to work for his company in Finland.
The application for a residence permit will be processed in two stages for an entrepreneur:
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2. After the approval of the ELY centre for the application, the Finnish Immigration
Service will proceed with the application and give its decision based on their
assessment. (EnterFinland, n.d. & infoFinland.fi, n.d.)
i. A private entrepreneur
1. For the first Finnish Start-up Permit, the applicant must have a Positive Eligibility
Statement from Business Finland that remains valid for two months only to serve as a
start-up entrepreneur.
2. Apply for a start-up residence permit through the Enter Finland service and visit the
Finnish Immigration Service office or the Finnish diplomatic mission to establish a
personal identity. (infoFinlad.fi, n.d.)
1. Positive Eligibility Statement from Business Finland (no more than two months old)
for first Finnish start-up residence permit. If the statement has expired, a person will
not be considered a start-up entrepreneur. A person does not need this eligibility
statement from Business Finland if applying for an extended permit.
Executing a business plan into reality always needs money. The business plan and the nature
of the business have a significant role in the need for initial funding. (Uusyrityskeskus, 2021,
p.32). In Finland, there are many available financing options for start-ups such as loans,
start-up grants, investment companies, Crowdfunding companies, and public financing
organizations.
company may not exceed EUR 160,000. If the Start Guarantee criteria are not met,
enterprises can apply for Finnvera Guarantee for funding obtain from a bank. In
addition, a business can apply to Finnvera for an investment and working capital loan
(Finnvera Loan) as well as a Personal Entrepreneurial Loan” (Uusyrityskeskus, 2021,
p.32).
• Start-up grant: Support for the livelihood of a new entrepreneur- Start-up grants
are intended for new entrepreneurs granted by the TE Office to promote new
business and employment. Its purpose is to secure a new entrepreneur’s livelihood
and to encourage people to continue as entrepreneurs. It is granted for a maximum
of 12 months during the starting phase when the income generated by the company
is low and it is applied within six months when the business starts. The eligibility
criteria for a start-up grant include:
A. Full-time entrepreneurship
The monetary value of the start-up grants equals the basic unemployment allowance and is
paid for five working days in a week. (Suomi.fi, n.d. -c & Ministry of Economic Affairs and
Employment of Finland, n.d.- b)
• Business Development Aid- The Business Development Aid is meant to grant the
fund by the ELY Centre for SMEs development and long-term competitiveness on a
discretionary basis. To get the Business Development Aid, company must need to
meet the pre-required conditions of growth and profitability of the project
(Uusyrityskeskus, 2021, p. 32). The ELY Centre issues the Business Development Aid
only if the growth and the development efforts of the company are significantly
distinguishable from its normal operations to improve competitiveness. The objective
of the funding is to provide better business opportunities and helps businesses to
explore new markets. There are some exceptional industries to which this financial
aid is not available by the ELY Centre for example, this aid cannot be granted either
to a fishery, farms, or forest holding or cannot granted to the businesses related to
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have not received support money of more than EUR 200,000 over the current year
and two previous tax years. (Business Finland, n.d. - c & Business Finland, 2021)
Statutory Pension Insurance for Self-Employed: YEL is mandatory pension insurance for the
self-employed or a light entrepreneur and must take out within six months of the starting
date of business activities by an entrepreneur. With YEL insurance, entrepreneurs accrue
pensions and take care of other social security of the self-employed person. The YEL income
is equal to the monetary value of the entrepreneurial activities of the self-employed. A self-
employed person can receive various types of benefits, so salary is not only contributed to
YEL income. YEL insurance contribution is a certain percentage of the YEL income. The more
self-employed pay, the better the social security and pension would be. The minimum
estimated value of YEL income is EUR 8,261 and the upper value is EUR 187, 625 annually.
(Varma.fi, n.d.) The YEL insurance is the mandatory insurance for the entrepreneurs if the
business activities are for at least four months. But, if business activities are for less than
four months or at a small scale with work input lower than 689€ per month, then no need to
take out YEL insurance for the person. (Uusyrityskeskus, 2021, p. 14 & Varma.fi, n.d.)
Business Insurances: Besides YEL pension insurance, businesses need business insurance to
cover the costly damages of the business operations and liability claims that are not likely to
cover by the entrepreneur’s personal YEL insurance. The extent of business activities and the
nature of the business help to determine the right insurance required by the business. To
keep business running safely, entrepreneurs need to decide what insurance would be
suitable for their business operations.
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soon as its notification is entered into the Business Information System by either the PRH,
the tax administration, or any other local register offices. The person or a business who filed
the notification receives a Trade Register Extract when the start-up notification has been
entered that contains the details entered in the Trade Register free of charge.
When recruiting an employee, there must conclude a written employment contract that
states the details of the employment relationship. Each employer needs to consider the
labor cost of hiring an employee such as salary paid for the job, indirect wages, employer
contribution (withholding tax, employer’s health insurance premium, and statutory
insurances), and other labor costs such as employee benefits, occupational health care, and
staff training. (Suomi.fi, n.d. -d)
To start a business in Finland is easier and safer compare with other countries. However,
there is a lot of paperwork need to be handled while establishing a business. They are
complicative and mostly written in Finnish or in Swedish. It is advisable to find a business
advisor to help more in detail to set up a profitable business. In Finland, there are national
services, such as Business Finland, TE-Palvelut, and Uusyrityskeskus that provide professional
assistance and provide help to fill out all the forms. (Just landed, n.d. -b)
For most of the research topics, collecting and analysing data a qualitative, a quantitative, or
mixed-method approaches can be used. A rule of thumb for deciding whether to use
qualitative or quantitative data is:
To know the common difficulties and obstacles faced by immigrants to establish a business
in Finland and how they overcome and deal with hard times they had, the author conducted
interviews with three immigrant entrepreneurs are: Juan Nieto (Nieto’s food truck),
Davinder Singh (Intian Helmi restaurant) and Adil Ramazani (Erik’s Kabab Pizzeria). It was
face-to-face interviews with Juan Neito in February 2022 and with Davinder Singh in April
2022. Adil Ramazani had a busy schedule to give an interview either face to face or online
and we agreed that the author will send him questions through e-mail and after that, he will
revert with all the answers to the questions whenever it is possible to him. These all
interviews were conducted from February-May 2022. All interviewees agree that Finland is a
business-friendly country by providing start-up grants and free start-up services to
encourage new businesses and employment. The outcome of the interview with them is as
such:
In Finland, there could be various main factors that motivate immigrant people to be an
entrepreneur and to start their businesses activity: lack of employment opportunities,
language barrier, job dissatisfaction, or better living standards. The author recognized
through his findings that for immigrants the biggest challenge to survive in Finland is to have
a job in their profession. It could be because of the language barrier or the lack of trust in
immigrants by Finnish people and for that, they are forced to do blue-collar jobs. That is
what motivates them to become self-employed by providing employment opportunities to
other immigrants to support them. All the above, being an entrepreneur is the passion for
ideas, goals, and doing beyond your comfort zone. There are several common challenges
faced by the entrepreneurs but being an immigrant, they might encounter distinctive issues.
After all, the self-satisfaction achieved by going beyond their comfort zone and achieving
success has an amazing experience in life experienced by all these interviewees.
Registration of start up a business in Finland is easier with a good business plan. Though the
biggest challenge is dealing with permits and related paperwork during entrepreneurship.
The main issue with dealing legalized documents for an immigrant is they are in Finnish and
complicated. As a foreigner, how educative or experienced a person could be but still, it is
challenging to handle alone and to avoid any kind of hassle in the whole process it becomes
easy to contact legal experts. It makes costs to hire experts or professional services to
handle paperwork as these services usually require a fee. The author also realized how a
business that required special authorization and permits could take time around a year to
start a business because of complicated procedures. For food-related businesses, the health
inspector would not come with a notice. Entrepreneurs need to take care of the essential
details up to date. Moreover, as an entrepreneur, if your businesses need a permit then it
might be possible for a fixed period, and after that need to apply again that which makes
another expense. Another challenge is to get a start-up grant that is meant to support
entrepreneurs during the initial stage of running a business. It is possible only if a business
plan is more profitable and distinctive than other businesses in the market. In case there is
already the same kind of businesses in the market then entrepreneurs would not have a
chance to get a start-up grant.
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The author came to know through entrepreneur experiences that administrative procedure
is very hard and unnecessary rules are strictly enforced in Finland. Because of this needs to
follow each little rule of doing business otherwise it can ruin business activities. Secondly,
Finnish people have mixed behaviour that is not easy to understand. They like to try new
things but are still afraid to go forward to ask if do not have an exact idea about it.
Finland is famous as a bureaucratic country with very hard rules and all these rules are
common to all. While establishing business it is not common to face any kind of
discrimination in Finland. Although in Finland, brotherhood culture is very commonly found,
and if you have a good relationship or approach with the authorities, then definitely it
contributes to a wide range of positive outcomes. In this case, immigrants with a good
approach to the official person are not common. One of three entrepreneurs shared his
experience of how his co-worker enjoys the benefit of acquiring double space for his
business at the same price as he is giving for half premises of his co-worker. It is possible
only because of his good contacts with the authorities. Like in every country known to right
people in business culture will give you benefits of getting better premises, more secure
environment.
Finland is famous for providing different kinds of support services in the process of starting a
business for entrepreneurs including business counselling, mentoring, and grants for
promoting and developing entrepreneurship in Finland. In this study, the author’s finding is
that immigrant entrepreneurs can have counselling for entrepreneurial activities before
establishing a business, and it is quite beneficial, and each region has its business service
center. Potkuri (Business service center in Turku) where the interviewee had counselling
services regarding the form of enterprises, assistance from where to get financial support,
and obtaining authorization from the legal authority. Finnvera, for obtaining finance to
support business activities is the best option and easy to approach as per one of the
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interviewee’s experiences. Finnvera helps you by providing a guarantee for bank loans but
only if your business idea is good and profitable.
For immigrants, learning the Finnish language and cultural values is the right step to
establishing common grounds to communicate and understand customers and Finns will
appreciate efforts regardless of proficiency. As Finns are afraid of trying new things,
especially for what they do not have any idea. In this case entrepreneurs need to be active
with good marketing skills that give clear information of business name and idea to the
Finns. For dealing with legalization documents within a time it is good to manage by hiring
professionals but, entrepreneurs need to be sure what specific services they would need
from professionals otherwise it would make them more cost by using professional services
before starting. Getting financial support is not as easy as it seems. It is advisable to know all
the prior conditions of government financial support for SMEs to plan finance of operating
business activities. Moreover, Finnish business advisor organizations must organize various
kinds of events of entrepreneurship about start-ups, taxation, financial management, etc. for
immigrants as per the interviewee’s point of view.
3.2.2 The Finnish business advisors provide services and grants for business
development.
To know how to minimize the risks and challenges related to establishing and running a
business by immigrants, the author interviewed three versatile and professional business
advisory service organizations. The author had a video call on 10 June 2022, with Timur
Arifulin, the Marketing manager of Fintegra company known for providing services in
immigration for business in Finland. The author had several times discussions on phone with
Hanna Tarvainen , the Service Specialist (palveluasiantuntija) of Varsinais-Suomen Yrittäjät
and Yrittäjät is known for providing services from all fields, especially to Small and Medium-
sized Enterprises (SMEs), and a personal interview with Peter Lostedt on 9 June 2022, a
25
Business Advisor from Turku Science Park Ltd, a business advisory organization of Turku
region. These all interviews were conducted in June 2022. The outcome of the interview
with them is as such:
To have a Right form of a business is a necessity of a business. A business entity must select
as per the needs and the demand of the business activities. Through the research findings,
the author realised that the Limited Liability form is the best option for an immigrant to start
a business in Finland. In the future, when the company grows and needs a partner to expand
a business, another person can be the partner at any stage in the limited liability form of a
business. Secondly, an immigrant applying for the entrepreneurship residence permit must
have a business partner residing either in Finland or in European countries in their company
in Finland. The reason is that a foreign person cannot establish an individually owned
business until domicile in an EEA country.
In Finland, the person holding a Finnish security code and a Finnish account number can
register a business. But immigrants residing outside the EEA region need to follow the
international entrepreneur rules to get a residence permit. A foreign person intended for a
start-up entrepreneur in Finland, needs to apply for a start-up residence permit. Getting a
start-up residence permit, the start-up team must have two founders and a concrete
business plan with a vision for the international growth. For this, Business Finland will
evaluate whether the business plan and the resources have the potential for the
international growth or not. In this case, a start-up team need to get a “Favourable
Assessment or Eligible Statement” from Business Finland before sending a residence permit
application to the Finnish Immigration service. Getting a Start-up residence permit is not
easy with the possibility of rejection. For this, experts suggest applying for the
Entrepreneur’s residence permit to a foreign person residing outside EEA region either by
buying a ready-made company or by being a partner in a general or limited partnership is
the most approachable way to start a business in Finland. For this entrepreneurship
residence permit, a Finnish company must register in the Trade Register of the Finnish
26
Patent and Registration office with at least three members of the Board of Directors. In
addition to the main foreign founder of the Finnish company, a Finnish (or European)
resident must be involved in the Board of Directors team to get the entrepreneur’s residence
permit. An applicant applying for an entrepreneur’s residence permit must have a business
ID. If the foreign person has planned to work as a private trader, then he must be a resident
of an EEA region. The process of the entrepreneur’s residence permit application involves
two stages. First, assessment of the profitability of the company by ELY centre (centre for
Economic Development, Transport, and the Environment). Then, The Finnish Immigration
Service will grant its decision.
There is always a risk associated to every business decision due to uncertainties in business.
It’s good to ask and talk to the local business advisors and experts to know the associated
risks with the business idea and how to deal with them in advance. Before establishing a
business, it is good to consider the financial statements through the business plan template
by the local enterprise agency to know all the investments and expenses required to operate
the business. How accurately calculations budgeted by the entrepreneur that accurately he
can examine the profitability of a business. The biggest and the most common problem for
foreign entrepreneurs is likely to face is the language and cultural barrier in Finland. The
Finnish people hesitate to speak in English, especially the old one. If they realise the
customer service cannot talk in Finnish to them, then most will avoid using the business
services. For this, it would be nice to keep a person who knows the Finnish language to deal
with customers for a foreign entrepreneur as the expert’s point of view. In Finland, a
network has a significant role in a foreign entrepreneur’s professional life as it is a less
densely populated country while the immigrants residing is in a small fraction. Then,
Professional networking would help them to understand the Finnish culture by getting
familiar with the Finnish working culture. Hiring an accounting service to manage business
finance in Finland is quite efficient instead of management by the entrepreneur itself
because book-keeping is time-consuming besides being hectic. In that meantime, an
entrepreneur can focus more on business activities.
There is a big difference between financial planning and the financial statements. The
financial column of the business plan is one of the most important tasks to be considered by
an entrepreneur because without a round figure is just a concept rather than an actual plan.
Besides having a good business plan, an entrepreneur needs finance to start a business. For
this, the person who decides to establish a business must calculate expenses and identify
income sources under the business plan as accurate as possible to get the idea of
profitability by the investors or banks to finance a business. The easiest and most accessible
funding option available for every kind of business in Finland is Finnvera. Finnvera helps
entrepreneurs by providing a guarantee to the banks of the loans, but the coverage includes
80% at the most. In this case, a person still should have some own savings to invest the rest
of 20 % of the budget. So, entrepreneurs need to know and identify every aspect of funding
a business before starting a business. A foreign person from non-EU country who has a
temporary residence permit in Finland can have the same financial opportunities. But a
person must have enough validity of an expiring residence permit card. Otherwise, it can
delay granting a fund. The immigrant who applies for a start-up entrepreneur residence
permit or residence permit of entrepreneurship must have enough finance to cover the
company’s expenses. But, when he has the Finnish security code and register themselves
with the Digital and Population Data Service Agency, they could also have the same financial
support as other residents.
The establishment procedure of a business is the same for a foreign person with Finnish
security code as for Finnish citizens. The business registration process is done by filing a
notification paper to the Trade and Register and Tax Registration with a single form (Y form).
Before starting a business, the matter that needs to consider most is whether a business
idea is innovative and profitable. In Finland, various Business development Agencies are
available to advise entrepreneurs to consider whether a business idea is good to start or not
through market research and by calculating the profitability from financial statements
mentioned under financing column of Business plan template. To encourage immigrant
entrepreneurship, various Business Consultation enterprises provides services in English
besides the official Finnish or the Swedish language to the entrepreneurs. Moreover, several
28
Business Development enterprises designing their market page in English other than Finnish
and Swedish official languages to penetrate the immigrant community.
Finland is internationally known for its low-level corruption and high-quality administration.
This aspect supports by civil servants who follow legislation and act impartially to everyone.
Finnish people are well educated, and the following rule is full of self-esteem to them.
Therefore, the business environment in Finland is quite transparent, safe, and predictable.
According to the author, the entrepreneur faces issues with foreign backgrounds in Finland,
and the biggest problem is the language and culture barrier commonly faced by immigrant
entrepreneurs. Networking and making a good connection with the higher authorities is an
additional advantage to the entrepreneur. But for immigrants, it is not that simple to make
good connections without any references. Because of a lack of approach to the authorities, a
foreign person gets an idea of discrimination against them compared to the native Finnish.
However, it is just a universal brotherhood culture that exists everywhere in this world.
Building a network is a very essential and crucial skill if a person wants to become an
entrepreneur in Finland. Entrepreneurship networks by attending variety of events can open
financial possibilities and enhance opportunities to grow business through the connections
with potential investors, suppliers, or partners. However, building and maintaining a
relationship with local people and local entrepreneurs can help to build trust and helps the
immigrant entrepreneur to broaden the customer segment for the business so a foreign
person would not feel like being a foreigner anymore. The planning of investments and
working capital must be planned at the start-up phase carefully before starting a business
under a business plan template. It would be wise to make an entrepreneur sure that there
are enough funds for operating a business without any financial hiccups. The Finnish
government provides financial support to encourage businesses, such as ELY Centres
development aid, start-up grant and Funding from Business Finland. The author finds out
through this research that though Finland provides various public grants and subsidies at
different phases of business operations, still it is not as simple as it seems online. The
entrepreneur can receive public Grants and Subsidies for establishing a business, taking the
company to the next level of development, or investment in the company. These grants do
not need to repay, but there are pre-required conditions that must meet by an
29
entrepreneur. The entrepreneur must have a sound business plan ready when applying for
financial grants with the motive to grow internationally and have enough potential to run a
business profitably. Anyone can start a company with a Finnish Security number and Finnish
bank account in Finland regardless of nationality. But a foreign person must get knowledge
of Finnish culture, market research, to get familiar with the laws governing the business field
and get Finnish language skills at least of basic level besides having enough professional skills
to start a business. As per the author’s findings, it is advisable to consider public and private
organizations that provide free consultation guidance to everyone who would like to start a
business in Finland. It would be easier for beginners to deal with all documentation and
registration process of a business through outsourcing services to avoid delays and potential
legal as most of the documents are in the Finnish language, and consideration of legislation
is quite significant. To become an entrepreneur is an adventure to undergo a risk. Nowadays,
being an entrepreneur is not only executing a business to print money, but it also must
provide a solution to the issues related to the environment, economy, and society to go far
in a business. There is no magic formula to being a successful entrepreneur. Every successful
business has gone through hard times and has another side. Determination and professional
skills do not guarantee an entrepreneur making a good business decision. Even great minds
have made mistakes and got failures, but they have not to stop learning and trying. Being a
good entrepreneur means having the right mindset with all the other professional qualities.
An entrepreneur must be aware that he is not the only one with the current business idea
that he has but, many people have had the same idea but failed to execute it. That is why an
entrepreneur should have a good execution plan with a great business idea and be
determined enough with his execution strategy to run a successful company.
5 Conclusion
As the data reconfirms, migrants are valuable assets to the host country’s economic growth
and spurring innovation. Migrants arrive with special skills and boost the working age
population. Through entrepreneurial activities, migrants can contribute economically to both
their home and host country. Finland is a competitive country where upscaling
entrepreneurship by the Finnish government is a policy priority. The business environment
of Finland is quite economical, predictable, and profitable for investment. Setting up and
running a business involves various challenges and issues at each phase of its operation.
30
Besides these challenges, there are many other issues faced by entrepreneurs with foreign
backgrounds that are not recognizable to native Finns. An immigrant who would like to
establish a business is often unaware of some features of setting up a business in Finland.
This research writing is done to find out the basic procedure and legislation of setting up a
business in Finland and to study the common challenges faced by an immigrant before
entering to the business activities. It is found that anyone who is residing in Finland and has
a Finnish security code can start a business. But getting funding for the business operation
would be tough if the validity of the residence permit granted to the individual is short. For
this, it is advisable to enter business with a renewed residence permit for a long period.
As the finding demonstrates, an individual who is a resident of an EU/EEA region does not
require a special residence permit. However, one needs to register with the Finnish
Immigration Service within three months of residence in Finland and the procedure for
setting up a business is the same as for native Finns. A citizen who is from outside the EU
needs a residence permit and it is a long and complicated procedure to follow. There are
two kinds of permit categories based on business immigration. If a person would like to
create a new venture in Finland, need to apply for a residence permit as a start-up
entrepreneur. The Finnish immigration service works in cooperation with Business Finland to
grant a start-up permit. In this case, Business Finland will assess the business plan of the
start-up first and provide an Eligibility Statement to the applicant for further procedure. But
if an applicant is willing to invest in the Finland market by buying a company, then there is a
category of residence permit for entrepreneurship to apply. The ELY centre gives its decision
first to the residence permit application after assessing the market position of the business.
Then, Finnish immigration will proceed after getting a positive decision from ELY Centre with
the entrepreneurship application. Besides permits and licence, basic business requirements
need to be fulfilled by the applicant for getting a residence permit. For entrepreneurship, a
company must have at least three members of the Board of Directors and one main
representative must be a resident of the EU/EEA region. For the start-up, a team of at least
two founders is needed with a solid business plan.
From immigrant entrepreneurs’ perception, the biggest challenges faced by them are
dealing with legal documentation and paperwork and Culture and language barrier.
Nowadays, English is widely spoken in Finland, but not prevalent much. The Finnish people
give importance to their culture and language. This is the reason that each official
31
The question is does Finland is a discriminatory country? Further findings illustrate that the
authorities strictly follow the rule of law, and they are quite aware of their rights. There is
nothing like discrimination as such but, brotherhood culture is quite prominent in the
Finnish working culture. Because of this, a person can have an advantage in legal aspects if
have a strong link with higher authorities. However, it does not mean without having
interconnections a person will suffer. To build trust among the Finnish community and make
a better connection, building a network is a very significant as the immigrant community is
very low in Finland. Attending entrepreneurial events can bring new opportunities to grow
business through connections with potential investors, suppliers, or partners.
Migrants do have multiple reasons to go for self-employment.
It is suggested to the immigrants learn the Finnish language and get knowledge of the
Finnish business culture engage in various business conferences, and seminar and develop a
strong network. Finland offers growth potential and opportunities through various funding
options to the entrepreneur at every stage of the business. Every grant and subsidy come
with pre-conditions to meet. The significant information for getting business funding is an
individual must have a strong and concrete business plan. Every grant and subsidies come
with pre-conditions to meet. As per the research, no one from the interviewed immigrant
entrepreneurs gets the funding before starting a business that is supposed to support during
the initial phase of the business by the Finnish government. There are various kinds of
growth opportunities available, and innovation is happening across every sector of the
economy in Finland. It is good to start a business with innovative strategies that help to grab
these opportunities.
32
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Appendix 1 / 1
1. What do you think the basic requirements of starting a business in Finland besides having a
good business plan?
3. Do students or immigrants with a temporary residence permit can have the same financial
support to start a business as the natives have?
4. As per the entrepreneur’s experience getting finance is not that easy as it seems on the
Finnish online sites. What could be the reason for it?
5. An immigrant entrepreneur or start-up entrepreneur must have the finance to cover the
company’s expenses to get a residence permit in Finland. What if they need financial
support in future, do they can have financial support as others (Citizens or permanent
continuous permit holders) have in Finland?
7. Do you have any other comments or suggestions for immigrants who would like to
establish a business in Finland?
Appendix 2 / 1
2. What challenges you have while establishing business in Finland and how did you
overcome these challenges?
3. What kind of support you have received from the government or entrepreneurial
associations during establishing a business?
6. Any other comments or experiences about this topic that you would like to share?