SCHOOL OF MANAGEMENT

ASIAN INSTITUTE OF TECHNOLOGY

MASTER-LEVEL

BUSINESS

ADMINISTRATION

Flexibl e mode:
ONE YEAR OR TWO YEARS
ONLINE (LIVE CLASSE S VIA ZOOM)
OR IN PERSON
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Course 1: Leadership & Organisation Management

Details of the course:

In the current rapidly changing environment, start-up businesses and well-established large organizations alike will
need to develop an efficiently responsive and effective management system to enhance its business sustainability.
Leadership becomes an essential resource for organizations to drive towards organizational effectiveness. This
course provides the knowledge base on how organization is developed and changed over time to cope with changing
environment; how organizations improve their performance and leadership for business sustainability in various
business sectors. It emphasizes the role of leadership and leadership development in organization management.

The course also aims to develop the learners’ ability to develop effective leadership and management skills for their

organizations.

Those taking this course will be able to:

Apply contemporary leadership and organisationalIntroduction to Leadership and Organisation

theories in business environmentManagement
Analyse and evaluate management issues in theDevelopment of an Organisation and its System
workplace setting Organising for Performance Improvement
Develop and implement effective managementEffective Performance Management System
intervention schemes to solve managementLeadership and Vision
problemsThe Role of Leadership in Organisation Planning
Undertake self-assessment of leadership andLeadership and Organisation Dynamics
management skillsLeadership and contextual environment
Leadership and Organisation Management:

Mode/dates of delivery:A Synthesis

August-September: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Course 2: Accounting for Decision-Making

Details of the course:
The course is “accounting” in the sense that it deals with information regarding revenue, expenditure, asset,
liabilities, cost, and profit. The course is also “managerial” in the sense that it focuses on using accounting
information intelligently as a manager, rather than on preparing the information as a good accountant. This course
aims to provide knowledge in financial accounting and managerial accounting. The course is expected to build
confidence in applying the concepts of accounting, while at the same time encouraging to strive for a level of
sophistication. Financial analysis proceeds sequentially, probing deeper and deeper for credible insights. The course
is also expected to help you understand the nuances of interpreting the results of the financial analysis.

Those taking this course will be able to:

Evaluate business organizations based on financial accounting reports and information.
Implement cost accounting in business organizations.
Integrating new concepts into your continually evolving picture of what it means to you to use accounting analysis to “Think
like a manager”.
Building an awareness of the subtlety and ambiguity in the concepts which people who haven’t thought about them as long
cannot see.

Course outline:
Conceptual Basis of Financial Accounting
Financial Statements Interactions and Business Decisions
Inventory and Depreciation Accounting
Reporting and interpreting Stock holder’s Equity
Financial Statement Analysis
Implication of Financial Decision on Business
Conceptual Basis of Cost Accounting
Cost Behavior
Activity Based Costing
Cost Measurement and Analysis
Budgets for Planning and Control
Measuring and Managing Process Performance
Financial Control

Mode/dates of delivery:
August-September: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Course 3: Strategic Management

Details of the course:

Good strategy-making and good strategy-execution are the key ingredients of company success and the most reliable
signs of good management. This course is designed to help managers, management consultants, or investment
bankers gainan understanding of the theory and practice in the field of strategic management. The goal is to give
course participant s a thorough understanding of the analytical techniques and tools necessary to identify and
formulate strategies successfully and howto implement them. Specifically, the course will focus on three main areas:
(a) strategic analysis, including: how to rigorously analyze a firm’s competitive environment and its internal
resources(b) strategy
formulation, including: how to formulate functional-level, business-level and corporate-level strategies; and (c)
strategy implementation, including: organization design and leadership. Moreover, this course will include elements
of sustainability that managers need to take in consideration when they design their corporate strategy.

Those taking this course will be able to: Course outline:

Determine the importance of strategic planning Strategy Making Process

and its role within strategic management, and External & Internal Analysis
understand the key stepsin the strategic planning Building Competitiveness through Functional Level
process. Strategies
Identify the process of corporate and business Building Competitiveness through Business Level
strategy development to achieve competitive Strategies
advantage. Corporate Strategies
Demonstrate how to integrate elements of Trend analysis & scenario planning
environmental sustainability and stakeholders
interests and benefits in strategy planning and
implementation. Mode/dates of delivery:
Develop a corporate strategy for gaining March-April: Flexible/Online (hybrid mode), in person
sustainable competitive advantage at Asoke or main campus
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Course 4: Corporate Finance

Details of the course:

The purpose of this course is to provide students thorough knowledge in financial management and financial
decision tools. The course aims to provide understanding in corporate finance for both practical and theoretical
aspects and an opportunity to utilize valuation techniques in investment banking transactions.

On completion of this course, you will be able to:

Apply time value of money for financial decisions

Derive cash flows, interest rates and make appropriate
financial decisions
Formulate sound capital budgeting, financial and capital
asset investment decisions
Critically assess the value of companies and investment
banking transactions

Course outline:

Basic Concepts of Finance

Introduction to Financial Management
Capital Assets Investment
Long-term Financing
Short Term Financial Planning
Investment Banking Transaction
Corporate Governance

Mode/dates of delivery:
January-February: Flexible/Online (hybrid mode),
in person at Asoke or main campus
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Course 5: Change Management

Details of the course:

Change is the only constant that we can rely on in the business world, especially in the current ‘VUCA’
environment. This course will help students understand and apply the principles of change management in the
workplace by essentially, understanding, promoting, coping and valuing change.

On completion of this course, you will be able to:

Develop an appreciation of the theories

associated with change management and
apply this to the way businesses have changed
since the start of the century
Synthesize the theory into practical examples
of corporate structure adding value
Analyze and apply improved change
management structures onto corporate entities
Evaluate a range of companies who have undergone
successful and unsuccessful
change management and identify the
advantages and disadvantages to both approaches

Course outline:

Expectations and Setting Boundaries ( Balancing self, team, organisation and social context; The Nature, types and
contexts of change; Change Management methodology – principles, processes and elements)
Mobilising the organisation for change (Assembling the change team; Aligning leaders, sponsors and workforce;
The vision for change; The business case and communications plan; Current state assessment; Outline of
desired state)
Understanding the role of technology in the change process
Designing the desired state (Organisational change readiness assessment; The case for change defined and
communications defined; Impact assessment – people, systems, processes and culture; Complete blueprint of
desired state)
Implementing Change (Employee involvement process implemented; Aligning processes and systems; Designing
training process; Preparation for go-live)
Sustaining Change (Training and consolidation; Coaching management and team leaders to sustain change)

Mode/dates of delivery:
January-February: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Course 6: Managerial Economics

Details of the course:

The objective of this course is to equip students with an economic perspective for managing business units or entire

companies in different industries. This course introduces a range of economic tools and analytical techniques available to

today’s managers for business decision-making. Demand analysis, pricing, forecasting, production and cost analysis,

macroeconomic factors affecting business environment, etc. are some of the major topics covered in this course.

Course outline:

The Fundamentals of Managerial Economics

Estimating Demand
Market Forces: Demand & Supply
Business Forecasting
Consumer Behavior
Production and Costs
Measuring National Income & Growth
Economic Growth & Development
Business Cycles
The Monetary System
Inflation
Monetary and Fiscal Policy
Country Level Economics

Mode/dates of delivery:

March-April: Flexible/Online (hybrid mode),

in person at Asoke or main campus
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Course 7: Managing Technology & Innovation

Details of the course:

Technology and innovation are sources of corporate competitive advantage, profitability and sustainable growth.
The ability of the modern-day managers to analyse and make strategic decisions with respect to technology and
innovation has an important bearing on the survival, competitiveness and sustainable growth of the firms. The
objective of this course is to provide participants with knowledge and tools to understand, anticipate, acquire and
use technology for attaining competitiveness at the marketplace. The course focuses on integrating various techno-
economic and human factors that condition the firm’s creativity, strategies, structures and operations for managing
product and service innovations.

On completion of this course, you will be able to:

Evaluate how technology is embodied in a firm and the capabilities required to exploit it for achieving
competitive advantage and for integrating technology and business strategies
Analyse the issues involved in the process of technology acquisition and the different loci of innovation
Compare technology-push and market-pull innovation and identify how companies should approach market
research for each
Analyse the different strategic postures of a firm and related innovation strategies.
Evaluate the importance of external linkages in the innovation process, and the factors that determine the
choice of in-house research and development versus external collaboration

Course outline:

Technology Trends, competitiveness and types of technological innovation

Technology Evolution, Change and Disruptive Technology
Developing Technology Strategy
Technical Standards Battles and Design Dominance
Industrial Innovation
Managing Creativity and Knowledge for Innovation
Research Alliances and Innovation Partnerships
Innovation Strategies

Mode/dates of delivery:
June-July: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Course 8: Operations Management

Details of the course:

Operations management involves the

activities that transform inputs into the
goods and services in all organisations. The
course provides students with theories and
practices in planning and managing the
operations part of an organisation. In the
course, students will be able to develop
managerial skills in planning business
operations covering both long and short
term planning, such as capacity plan and
production resource scheduling
respectively. Moreover, they will be able to
acquire analytical skills in making decisions
in operations management. These decisions
include capacity expansion, facility location,
and inventory control.

Course outline:

Overview (Introduction to operations management; Issues in operations management)

Forecasting (Forecast characteristics and its role in operations management;
Forecasting techniques for operation planning)
Product development and long-term operations planning
(Product development; Capacity plan; Facility location)
Inventory management (Principles of inventory management; Economic order quantity)
On completion of this course, you will be able to:
Medium and short-term operations planning
(Aggregate planning; Materials requirements planning;
Plan the operations of an organisation as part ofShort-term scheduling)
the business management, covering both long-Quality management
(Dimensions of quality;term to short-term plans Principles of quality management)
Plan and control temporary operations structureJust-in-time and lean production
(Origin of lean; Just-in-organised as a projecttime and Lean philosophy;
Implementation of lean)
Analyse the operations problems for decisionProject management
(Purposes and types of projects; makingProject management principles; Techniques for project

planning and control)

Mode/dates of delivery:
October-November: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Course 9: Marketing Management

Details of the course:

This course aims to provide knowledge in marketing concepts from a managerial perspective. The course focuses
on how managers analyse the market environment, competition and customers and how to design effective
marketing strategies. The course emphasises marketing process as a system to plan and deliver an integrated
marketing mix of product, price, place and promotion that create value for customers, and achieve organisational
objectives.

On completion of this course, you will be able to:

Apply the concepts of marketing management and marketing strategies to solve real-world situations
Analyse business situations and identify relevant marketing problems to create and capture customer value
Assess an organisation’s activities, develop and implement a marketing strategy

Course outline:

Overview (Introduction to operations management; Issues in operations management)

Forecasting (Forecast characteristics and its role in operations management; Forecasting techniques for
operation planning)
Product development and long-term operations planning (Product development; Capacity plan; Facility location)
Inventory management (Principles of inventory management; Economic order quantity)
Medium and short-term operations planning (Aggregate planning; Materials requirements planning; Short-term
scheduling)
Quality management (Dimensions of quality; Principles of quality management)
Just-in-time and lean production (Origin of lean; Just-in-time and Lean philosophy; Implementation of lean)
Project management (Purposes and types of projects; Project management principles; Techniques for project
planning and control)

Mode/dates of delivery:
June-July: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Course 10: Responsible and Sustainable Management

Decision-Making

Details of the course:

The objective of this course is to highlight irresponsible decision-making and further to illustrate what responsible
management is and the decision-making and individual skills required.

Learning Outcomes :
The students on completion of this course would be able to:
• Employ the key theoretical frameworks relating to responsible management in order to analyze and
synthesize a view on how good and bad decision-making occurs,
• Explore and develop solutions to key international and regional decision-making challenges, identifying
political or social constraints that hamper such efforts
• Comprehend the responsible management decision-making in practice via specific case studies.
• Identify the skills required to generate stronger responsible management decision-making

Course outline - topics covered:

Introduction to responsible and irresponsible management decision-making
Approaches to ethical decision-making
The rise of 'ESG' (environmental, social, governance) as an instrument of responsible management
Decision-making mechanisms in the context of applied business ethics
Responsible management skills
Responsible management initiatives in business school education
Environmental Sustainability
Systems thinking and scenario planning in responsible management

Mode/dates of delivery:
October-November: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Electives for MBA
Selected Topic: Consumer Behavior
This course aims to equip and familiarise students with consumer behaviour as an underpinning notion to
their marketing education. The lectures embrace and integrate a mixture of concepts derived from various
disciplines such as psychology, sociology and anthropology which are used to study and explain consumer
behaviour.
Mode/dates of delivery:
January-February: Flexible/Online (hybrid mode), in person at Asoke or main campus

Negotiations and Pressurised Decision-making

In this course you learn how to frame the situations you face enabling you to get the right outcome by
engaging the right people to talk about the right issues, in the right way, and at the right time and space. You
will get to practice negotiation tactics and methods in a situation of your choice as well as a high-pressure
simulation which culminates in a stressful final session at the end of the course.
Mode/dates of delivery:
January-February: Flexible/Online (hybrid mode), in person at Asoke or main campus

Strategic Supply Chain Management

Supply Chain Management views the supply chain in the integrated fashion in order to improve the
performance of each entity (supply chain member) and the supply chain as a whole. Supply Chain
Management is about how we can coordinate among supply chain members so that decisions made by them
to maximize their own performance will also result in the maximized performance of the supply chain. The
course will prepare students as managers in a competitive environment to think supply chain and be able to
manage it to enhance their firm’s competitive position.
Mode/dates of delivery:
March-April: Flexible/Online (hybrid mode), in person at Asoke or main campus

Service Marketing: Competing on Customer Experiences

This course aims to equip students with knowledge of how to manage services marketing focusing on
customer experience that provides customer satisfaction loyalty in service firms. Students will have an
opportunity to examine the key drivers of customer experience and the challenges inherent in competing on
customer experiences.
Mode/dates of delivery:
March-April: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Electives for MBA
Selected Topic: Consultancy skills
The purpose of this course is to equip students with creative problem-solving concepts and strategies that
will enhance the ability to structure, define and execute in complex situations. This course follows the
consulting lifecycle, reviewing the core fundamentals at each stage, ending up with how one can start a
career in consulting. It also aims to give MBA-level professionals, the skills, business acumen and toolkit to
effectively navigate businesses. The course will focus on Management Consulting, for Senior
Consultants/Managers in Strategy & Operations - in particular how to diagnose, structure, test and resolve
issues. This is a practical course for people who are interested in consulting careers and/or people who will
manage consultants.
Mode/dates of delivery:
March-April: Flexible/Online (hybrid mode), in person at Asoke or main campus

Strategic Human Resources Management

Successful organizations excel in bringing different kinds of people together to accomplish a common goal.
As people drive the performance of their organizations, achieving success depends on an organization’s
ability to manage human resources. This course provides an insight into human resources management
(HRM) activities. Students will be equipped with an understanding of identifying, recruiting, selecting the right
people; appraising, training, and retaining employees. Course participants will have an opportunity to apply
HRM theories to practice and examine how HRM can contribute to overall organizational effectiveness.
Mode/dates of delivery:
June-July: Flexible/Online (hybrid mode), in person at Asoke or main campus

Project Management
This course aims at introduce the essential techniques and approaches in project management that include
developing and planning new projects as well as effectively managing and controlling their implementation.
Though group projects and case studies, the students will also be exposed to the real project experiences in
both business and development sectors.
Mode/dates of delivery:
June-July: Flexible/Online (hybrid mode), in person at Asoke or main campus
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Electives for MBA
The Business of Frontier Technologies
Artificial Intelligence (AI) has been heralded as one of the next great phases of human advancement. The
practical applications of AI are vast and will touch almost every aspect of business and society. As with any
major technology revolution, it presents both immense opportunities and significant challenges. This course
will aim to provide students with an overview of the main branches of AI as well as explore use cases and
practical business implementation with in different industries to better understand these Frontier
Technologies.

Mode/dates of delivery: August-September: Flexible/Online (hybrid mode), in person at Asoke or main

campus

Entrepreneurship and New Ventures

The objective of this course is to provide an understanding of the interrelationships between the
management of new ventures and entrepreneurship in an innovation-driven and knowledge-based economic
development. In addition, this course will enable students to design and present to venture
capitalists/professional investors both, a business model canvas and a complete business plan for a new
business venture. This course helps students to understand typical success and failure factors most
frequently encountered by new business ventures in knowledge intensive industries and provide future
entrepreneurs with strategic tools of planning the operations for the new company.
Mode/dates of delivery:August-September: Flexible/Online (hybrid mode), in person at Asoke or main
campus
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Electives for MBA

Selected Topic: Fintech and Tech Transfer

The objective of the course is to help students understand the challenging role of financial technology
(FinTech) in the banking landscape. The course will cover the role of FinTech in the process of technology
transfer, technology commercialization, FinTech eco-system and technology financing to support FinTech
start-ups.
Mode/dates of delivery:October-November: Flexible/Online (hybrid mode), in person at Asoke or main
campus

Big Data Analytics

The course aims to highlight the complexities associated with the increase in data production, collection and
collation, whilst students will gain an understanding of what the data can tell us now. A further objective is
the introduction and application of complex tools and integrated approaches that are applied to the analysis
of big data.
Mode/dates of delivery:October-November: Flexible/Online (hybrid mode), in person at Asoke or main
campus

Strategic Brand Management

This course provides students with an overview on the reasons why brands are the most valuable asset of a
company. Students will be equipped with knowledge in the strategic dimensions of branding and an
understanding of the need for firms to build strong brands to compete in international markets. This course
will give students an opportunity to examine strategies to build and leverage brand equity.
Mode/dates of delivery:October-November: Flexible/Online (hybrid mode), in person at Asoke or main
campus
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Introducing some of the faculty members

Dr. VIMOLWAN YUKONGDI

Associate Professor and Director of the MBA Program in the School of Management at Asian Institute of
Technology. She holds a Ph.D. degree in Organisational Behaviour from Melbourne Business School, University of
Melbourne. Vimolwan is the recipient of AIT’s Distinguished Teacher Award which recognises outstanding
achievement in teaching and pedagogical development. She has worked at Exxon Mobil and as consulting manager.
She is the joint editor of The Changing Face of Women Managers in Asia and Women in Asian Management. She
currently serves on the Editorial Board of Asia Pacific Business Review journal.

Dr. YUOSRE BADIR

joined the School of Management (SOM), at Asian Institute of Technology (AIT) in September 2008 and was promoted
to the rank of Associate Professor in 2015. He is currently the Director of the Doctoral Programs (both PhD & DBA) at
SOM. Prior to AIT, Dr. Badir has worked as a Research Fellow at Tokyo Institute of Technology (Tokyo-Tech), Research
Associate at the College of Management of Technology at the Swiss Federal Institute of Technology (EPFL), Visiting
Scholar at New York University (NYU), and a Lecturer at the European University in Geneva. Expertise: Managing
technological innovation; digital transformation; innovation within and across firms (i.e., strategic alliances); green
innovation; employees Innovativeness.

Dr. VATCHARAPOL SUKHOTU

Adjunct faculty at School of Management, Asian Institute of Technology. He has experience in both business and
academia with the areas of specialisation in supply chain management and operations management. In addition, he
has done several business consulting works in supply chain planning, operational developments, and business
process improvements. Vatcharapol received his Ph.D. in Industrial Engineering from Texas A&M University in the
area of Operations Research.

BENJAMIN QUINLAN
CEO and Managing Director of Quinlan & Associates. An outstanding public speaker and corporate trainer, Benjamin
has worked at PWC, UBS, Oliver Wyman and Deutsche Bank (positions included Head of Strategy for Equities
Business).

LAKEESHA K. RANSOM
Over twenty years of experience working with educational, corporate, not-for-profit, and governmental
organisations and teams. Previously, she was a senior manager for a Fortune 50 consumer retail company and
cultivated initiatives in collaboration with the World Economic Forum.

SAM HANNA
Sam has led and worked with several Fortune 500 companies over a 30- year period at senior Executive and
CEO levels at Shell, Allied Signal, Honeywell in ASEAN and China leading these organisations to achieve record
results during his tenure.

TIM EDMUNDS
MD of Weave Consulting, a Hong Kong based consultancy company. His early career focused on project management
and specialised in response to crises. After completing his MBA from HKUST, he has worked as a consultant. Weave
consulting aims to give advice on improving supply chain performance, guiding them through the transformation
process to deliver impact for the apparel, footwear, accessories & electronic goods markets.