Ma Digital Fashion - Week 1

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Welcome to

MA Digital Fashion
Deidre Niddrie
Post Graduate Course Leader - MA Digital Fashion
Monday 2:00 -5:00pm

Deirdre.Niddrie@Leeds-
art.ac.uk
Agenda
2:00 Course Introduction

2:30 Tour (Studio, Fabric Store, Library)

3:00 BREAK (30 mins)

3:30 701 Techniques for Design Briefing

4:00 Task (Module Plan)


eStudio & Portal
eStudio is a univerisity page that has relevent information on the course Portal is a university resource with information and
you are studying. links for academic support, finance, employability and
You can find your module documentation, briefs , timetable and Much more.
submission Dropbox and much more.

Link to Portal
Link to eStudio
Key Literature
Online Resources
WGSN Fashion - WGSN is a leading resource for
trend content, tools and technology. Use WGSN to
aid in your creative learning process by researching,
developing, and sharing. Features include trend and
colour forecasting, catwalk analysis, image library,
CADs, prints and graphics and insight across 14
product categories.
Please note: Sign-in to WGSN using your university
email address/student Google Account.

Free online resources


Fashion for Good - A platform for sustainable fashion innovation, with a mission to bring together the entire ecosystem and make fashion a force for good.
Fashion Revolution - Ethical organisation founded in response to the Rana Plaza disaster of 2013 where a factory in Bangladesh collapsed killing 1,134 garment workers. Its aim is to
end exploitation and promote a fairer distribution of power across the global fashion industry.
FirstView - The world's largest online archive of current and past fashion collections from the runways of New York, Paris, Milan, London.
Research Collective for Decolonising Fashion - This organisation was established in 2012 to counteract Eurocentric and ethnocentric underpinnings of dominant fashion discourse.
V&A Online Collections – Access more than 1.2 million photographs of items from the fabulous Victoria and Albert Museum

Taught Sessions
Session 1 (03.10):
(no avatar/clo avatar) Short meet and greet, review of interfaces (link folder), user settings, commands, basic tools and simple garment creation (t-shirt or simple top)
(libraries, drawing shapes, avatars and arrangement point, sewing, internal and base lines, particle distance).

Session 2 (17.10):
(clo avatar) Skirts and trousers (drawing simple patterns, darts, elastic waistband, simple belts, buttons, topstitches, hems, checking sewing, annotating, saving
options).

Session 3 (31.10):
(clo avatar) Shirts and blouses (importing patterns from Illustrator/use library, notch, collars, buttons, bond VS strengthen VS solidify VS seam taping, importing
another garment into your file).

Session 4 (07.11):
(clo avatar) Jackets (padding, zipper, pockets, layering pieces, importing graphics and playing with textures, puckering).

Session 5 (21.11):
(own avatar?) Draping and other “digital fashion for 3D” knowledge (draping, pinning, brush tool, mesh type, UV settings, colourway, gravity).

LAUMAFD-701 TECHNIQUES FOR DESIGN


“Our MA in Digital Fashion offers a unique route for creatives interested in the digital future of fashion. It will
enable through practice-led research and new sustainable methods of design and fabrication to reach a new
frontier of fashion design.”
– Emma Grain

About

This module will give an overview of techniques used in digital fashion, and allow you to build on your varied
experience and practice and be guided in relation to your chosen outcome.Through the use of leading software
applications which allow for an intuitive method of design in innovative ways, you will be able to contribute to
responsible design systems and practice.

This module will give an overview of


techniques used in digital fashion, and
allow you to build on your varied
experience and practice and be
guided in relation to your chosen
outcome. Through the use of leading
software applications which allow for
an intuitive method of design in
innovative ways, you will be able to
contribute to responsible design
systems and practice.
Estelle Pearce 2022
In this module, you begin to further develop attributes such as self-direction and the systematic application of
critical awareness directly in relation to your practice. In consultation with tutors and peers, you will outline and
plan in detail your practice-based research project, which will develop as a result of questions, problems or
unexpected outcomes of the simultaneous work for the module, Research for Professional Context. You will
investigate approaches and develop techniques to visualise your research and development.

Tutors work closely with you to develop your ability to work independently and be able to analyse and evaluate
your own work, and that of others. As well as involvement in individual tutorials, you will participate in group
critiques and seminars, designed to delve deep into a range of techniques and applications for digital fashion.

All projects are expected to be experimental in some respect. Experimentation may stem from the use of subject
matter, context, the choice of media or from the critical perspectives adopted. Practical activity and practice
development are based upon your critical engagement with the information, media and materials used in a digital
fashion design practice.
Estelle Pearce 2022

Assessments
LAUMAFD-701 TECHNIQUES FOR DESIGN
Assessments

DIGITAL E-PORTFOLIO
OF WORK 100%

Demmi Navar 2022


A practice-based research project, submitted digitally. Your e-portfolio should be based on a prior-approved
project of a quality and quantity appropriate to the award; normally practice-based it will be negotiated between
the individual student and a specialist tutor. Items agreed in advance that are tangible, relevant and measured
against a generic set of assessment criteria will evidence student achievement.

A typical e-portfolio of work will normally contain: Evidence of visual/ oral/ tactile/practice-based research using
primary and secondary sources; this may be in the form of sketches, drawing, photographs, samples or digitally
generated imagery. Written notes and annotation should reflect on and explain the design techniques used as part
of this module.

Evidence of the development of ideas in either visual, oral, tactile or written form. Evidence of experimentation
with technical methods and processes which are linked to the techniques and ideas development documented
elsewhere in the e-portfolio. Work should demonstrate a resolution of the research, ideas development and
experimentation. Students should show editorial skills and discernment when submitting work for assessment.
Brief

This module requires you to


explore and analyse different
techniques used in digital
design. You will establish and
experiment with different
approaches and record these
findings to help you evaluate
what you may take forward
into future work and why.
Demmi Navar 2022
Brief

This module requires you to


explore and analyse different
techniques used in digital
design. You will establish and
experiment with different
approaches and record these
findings to help you evaluate
what you may take forward
into future work and why.
Demmi Navar 2022
The emphasis is on the exploration you undertake and the recording of it on your creative path. You will be
required to explore more than one technique and experiment, sample, test and produce practical responses to
enable you to analyse their suitability for your ideas going forward and annotate them accordingly to encourage
you to reflect, review and revise your existing practice.
Your learning, although self-motivated, will be facilitated and enabled through seminars, lectures, group crits, and
individual tutorials that will underpin your work and development throughout the module. Specifically, these
sessions will demand that you interrogate your application of ethics, modes of representation, sustainable choices
and cultural knowledge throughout the development of your outcomes.

All postgraduate students are asked to map the Sustainability Development Goals to their work.
The University has a Sustainability Framework which can be found on Portal
http://portal.leedsart. ac.uk/node/4297,
to which all Postgraduate staff and students need to work within. “Education for sustainable development is the
process of equipping students with the knowledge and understanding, skills and attributes needed to work and live
in a way that safeguards environmental, social and economic well-being, both in the present and for future
generations”. HEFCE Sustainability to Leeds Arts University is about operating within a framework, which helps
educate our students about long-term, cultural, economic and environmental health
Digital Fashion COURSE STRUCTURE

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