POLYTECHNIC UNIVERSITY OF THE PHILIPPINES CITY OF SANTA

ROSA CAMPUS

CASE PRESENTATION:

DISTRIBUTION MANAGEMENT OF MONDE NISSIN

CORPORATION

In partial fulfillment of the subject:

DISTRIBUTION MANAGEMENT (MARK30023)

Submitted by:
Zoilo, Mary Grace B.
Rivera, Lord Angel A.
Teodoro, Thurt L.
Pasajol, Zaki T.

BSBA MM 1-3

Submitted to:

HILARION C. YANZA II, MPM, DPO

July 23, 2022

 TABLE OF CONTENTS

I. Background of the Corporation

II. Statement of the Problem

III. Objectives

IV. Target Market

 Geographical Map
 Promotional Activities
 Products and/or Services
 Marketing Strategy

V. Distribution Channel

VI. Channel Design

 Inventory Control
 Logistics Management
 Packaging
 Transportation

VII. Findings and Recommendations

VIII. Conclusion
I. Background Of the Corporation

Monde Nissin Corporation (PSE: MONDE) is a Philippines-based global

food and beverages company and has been incorporated in 1979 and has
continuously provided Filipino consumers high quality products and has been a
consistent top biscuit player in the market. For more than two decades, MNC
has steadily and aggressively risen to be the Philippine’s leading food
manufacturer and is carving its niche as one of the most competitive players in
the global industry. From its first biscuit, MNC has evolved into a premier food
firm. MNC is the country’s market leader in the dry bakery industry, having
consistently making it since 2000 in the highest position for a dry bakery
product manufacturer can reach in the “Top 1000 Corporation in the
Philippines”. Since its first fast-selling biscuits, Nissin Butter Coconut and Nissin
Wafer, rolled out of its Laguna Plant in 1980, MNC has embraced delivering
excellence through its intensive market research and continuous product
innovation lead by its talented pools of people.

Currently, MNC has been producing biscuits and cookies and has a
nationwide reach for its distribution channels from supermarkets down to the
sari-sari store. To further expand its market share and complete its line of dry
bakery products, Monde Nissin Corporation bought MY San Corporation, the
leading manufacturer of famous cracker brands: Sky Flakes, Grahams, and
Fita, and which have settled, too, in the “Top 1000 Corporation in the
Philippines”. Subsequently, it also ventured into instant noodles in 1989 and
introduced wet, dry and no-cook noodles in its Lucky Me! brands.

In 2017, Lucky Me! once again topped Kantar World Panel’s Brand
Footprint Report as the most chosen consumer brand in the Philippines.
According to Kantar’s latest report, Lucky Me! outpaced 460 other fast moving
consumer goods (FMCG) brands in the Philippines as it reached almost all
Filipino households (99%) and is purchased 39 times in a year on average.
Aside from the top brands, Kantar’s latest report also gave recognition to ten
of the fastest rising brands in terms of consumer reach points, owing to the
brands’ aggressive above-the-line and below-the-line efforts. Included in the
top ten fastest rising brands are Nissin Biscuits and Fita Crackers, also from
the Monde Nissin portfolio. MNC prides itself with an efficient sales force that
ensures nationwide distribution. The outlets being served are as follows:
wholesale, distributors, sub-distributors, supermarkets, convenience stores,
and groceries. The distributors handle the orders of smaller retailers and sari-
sari stores. MNC Biscuits are being advertised through television and radio.
MNC rarely uses prints and billboards to communicate its products to
consumers. To name a few of its latest television ads, some 30-second
commercials were done for Sky Flakes, Fita, Bingo Peanut Butter, and Bingo.

The Company aspires to improve the well-being of people and the

society and create sustainable solutions for food security. These core values
are reflected in our product innovations and operations to deliver societal value
and contribute to sustainable development. It provides incentives and benefits
to its employees such as allowances, educational assistance, good healthcare,
management support the employees needs for career growth and accident
insurance plan, various employee programs and recognition of top performing
employees and service awards, among others. Recognizing the need of
employees for growth, training, and development programs are regularly
provided by MNC across all levels. Regarding Senior Management and the
business runs a Leadership Academy and Mentor's Leadership Training for its
officer’s program whose goal is in line with the succession planning strategy of
the company. In trainings in-house on change management, fundamental
negotiating, and leadership skills Additionally offered are retailer initiative,
fundamental operational and quality control processes. from the Company to
Staff. On the basis of yearly training, they are periodically offered either
monthly or quarterly calendar. The purpose of internal trainings is to
supplement and enhance the employee's abilities and talents.
 A corporation like Monde Nissin encounters a lot of risks factor such as
food safety issues, risk derived from changes in demographic trends, risk of
decline in brand value, risk of product liability, risk of increases in prices of raw
materials, risk of natural disaster, risk related to overseas operations, risk
related to information system, risk of declining market values on marketable
securities, risk related to the accounting for impairment of fixed assets,
reliance on certain business in clients, exchange rate fluctuations.
Furthermore, that all companies have this kind of consequences, even though
they are still promoting an apprising improvement of creating an alternative
way of actions that can help the company to overcome any challenges they
encounter. An application of this courses can be effective approaches for any
circumstances that leads to gain opportunities. One of the main factors of the
problems of the whole company not only Nissin, is the lack or depletion of
resources and also the phenomenal crisis or natural disasters, it indicates as an
economical change that has a lot of negativity outcome or even to the
customers impact can be disadvantage for the sake of getting an inappropriate
appreciation. Other consumption related to the problems are the competitors,
it can do a little bit of conflict in terms of manipulating prices, products, or
other services.

II. Statement of the Problem

1. Concept of causes that many issues related to the product consume.

 Food safety issues

 Risk derived from changes in demographic trends
 Risk of increases in prices of raw materials

2. Monde Nissin facing a modern movement, besides of underlying trends due

to increasing competitors.

 Risk of natural disaster/crisis

3. Monde Nissin’ complexities in supply chain and warehousing.

III. Objectives
The study aspires to improve the wellbeing of people and the planet,
create sustainable solutions for food security. These core values are reflected
in the product innovations and operations to deliver societal value and
contribute to sustainable development. Also actively developing a healthier
portfolio and providing consumer education and engagement on health and
nutrition. Specifically, the research sought to:
1. Attain the prospect satisfactions.
2. Conjured appreciations/feedback.
3. Have an accurate strategy form.
4. Make the management system function-able, furthering flexibility
balance for the technology and equipment’s.
5. Adaptational developments

IV. Target Market

Monde Nissin primary target market is grocery stores and sari-sari stores.
The company are providing affordable product which are good for those
people who are budget conscious. It also has a product like wafer for kid’s
consumers and even on teenagers. It also offers instant noodles and biscuits
for those busy person that wanted to prepare food quickly. The company's
other prospect is both female and male, ranging in all ages. They are also
offering beverages for all of its target market.
A. Geographical Map

NATIONAL CAPITAL REGION (NCR)

D1. MAKATI

D2. PASIG

D3.
MANDALUYONG

LUZON

D1.
BATANGAS STA.ROSA

D2.
BATANGAS MALVAR
 D1.
PAMPANGA

PULUNG CACUTUD
ANGELES, PAMPANGA

VISAYAS

D1. CEBU

MINDANAO

D1. DAVAO

DAVAO DEL SUR

DAVAO CITY
B. Promotional Activities
Monde Nissin Corp. across by used of channel marketing approaches in
engaging platforms and other multimedia networks, establishing strategic
promotions of processes products with their customers and other sectors
involved. As of creating an opportunity action, on distinguishing every possible
way of pursuing goals or objectives. Nissin conquer stability to its best work in
every aspect of strategy, frequently makes other branches connected to
Internet while they can be considered as one of valuable business in which can
take advantages for it. Nissin Company has developed a promotion for "luck
me noodles" calling it “happy kahit saan promo" this can be benefit for any
chances you have and getting exclusive rewards offered. Nissin noodles are
promoted with the help of Television commercials especially on Kids’ channels
aiming to achieve to get more customers and give some extreme experiences.
Monde Nissin

Mechanics:
Reward your little kiddo for a job well done
with these FREE fun sticker sheets for every
purchase of Nissin Classic Wafer Choco,
Breadsticks, and Eggnog!
Durations:
Hurry! To get a chance to get this promo
until the supplies last.
Mechanics:
PROMO: FREE MONDE NISSIN
Sa kada pagpalit mo ng P350 (single receipt)
worth of Monde Nissin Products, may FREE
items or goods ka!
Duration:
To claim your Free Items/Goods, just
present lang ang inyong receipt or proof of
purchase in claiming booth in every stores.
Mechanics:
Buy Lucky Me cup noodles to get free cash
or load.
1.Look under your Lucky Me! Supreme lid
and match 1 LUCKY code with 1 HAPPY
code.
2. Text the 2 codes to 5656 using the
following format: LUCKY[CODE]
[space]HAPPY[CODE] E.g.,
LUCKY1A2B3C4D5 HAPPYE6F7G8H9I
Duration:
Available in every super market in the
Philippines until September 27, get free load
or cash in very cup.
Mechanics:
Buy 1 bag of SkyFlakes 24s + Buy 1
skyFlakes + 1 Breadstix 10s, to get free
Lucky Me Chicken Mami.
Durations:
Hurry! Promo packs available until
supplies last!
 Mechanics:
Get your all-time Monde Nissin favorites and
enjoy week-long deals up to 20% OFF +
free shipping, vouchers and free items!
Duration:
Join us as we celebrate Monde Nissin's
Grand Launch on Shopee happening this
Wednesday, May 26 up to June 6!

C. Product and Services

For you and with you. We create a future of food where taste,
health and the planets are all satisfied.
Products

When we’re talking about popular Filipino

instant noodles, Lucky Me! Pancit Canton
automatically comes to mind. With flavors
ranging from the much-coveted Kalamansi to
other iterations like the Original, Chilimansi,
Sweet & Spicy, and Extra Hot Chili, these
instant noodles come in many forms. In fact,
Lucky Me! even offers comforting soup-based
ones like Chicken and Beef, which they call
Instant Mami.
 Size Price

Pancit canton Pack ₱13.50

all flavor
Multipack ₱82.00

Cup ₱31.00

Multi-cup ₱

Instant Mami Pack ₱9.00

all flavor
Multipack ₱50.00

Cup ₱20.00

Multi-cup ₱167.00

Monde products are all made with real eggs

and fresh ingredients. They have special
“mamon” with variety of flavors. Each of
those products will gives a different taste in
every fluffy bite. They also have a dessert bar
with different flavors. This bar is freshly bake
with a sweet taste. Monde cream puffs is
combination of crunchy and melt in the mouth
pastry. It is perfect for snacks and desserts.
Specially to those who loves to eat sweets.
They also offering baked “puto”. It is chewy soft cake with a right level of
sweetness and its flavor. It is perfect for” meryenda” in every Filipino.

Size Price
Special mamon 43g per piece ₱ 86 per pack (6 pcs.)
Desert Bar 23g per piece ₱ 148 per pack (10
pieces)
Cream puffs 25g per piece ₱ 12.50 per piece
Baked puto 30 g per piece ₱ 52.65 (6 pieces)
 Nissin has a variety of products. Their
products are perfect fit in any range of
age. The products that shown in the
pictures are makes a person’s hunger
surpass. It serves as snacks not only for
Kids but also in adults.

Size Price

Nissin wafer ₱ 45.19

12g Per piece per pack (20
pcs)
Nissin cube
wafer 25g ₱ 18.09
per piece
Nissin stick
wafer 25g per ₱ 52.55
piece per pack (10
pieces)
₱ 122.65
Waffle
per box (12
deluxe 24g per
pcs)
piece
₱ 52.54
per
Eggnog 18g multipack
per piece (10 pcs)
₱ 52.54
Bread stick per
20g per piece multipack
(10pcs)
Voice and Bingo are aware of the teens'
curiosity and love of exploration. Each teen
lifestyle, whether it be about trying out new
hobbies or forming sweet relationships, is
complemented by the assortment of sweet
and rich tastes offered by these biscuit
brands. Teenagers can count on Voice and
Bingo to be their dependable friends as they
navigate the age of exploration and
socialization.

SIZE PRICE
BINGO (ALL ₱ 57.85 per
FLAVORS) pack (10S)
28g per
sachet ₱ 54 per
VOICE (ALL pack (10S)
FLAVORS)
28g per ₱ 152 per

sachet box (16S)

COOKIE FEELS
26g per
sachet

The breads from Walter Health Nutrition are

low in fat, high in fiber, and free of trans
and cholesterol fats. Walter develops
products that combine nutritional value and
great taste by consulting with nutritionists
and using only the finest ingredients. Aimed
at the quality- and health-conscious Filipino,
Walter Bread currently offers the most
comprehensive selection of healthy breads in the area. Walter Bread is also
dedicated to developing even more delectable healthy baked goods.

Size Price
Walter Double Fiber Bread 360g ₱ 77 pesos
Walter Sugar Free Wheat bread
350g ₱ 61.50 pesos
Walter Sugar Free Wheat Pan De
Sal 370g ₱ 50 pesos
 Subsidiary Brand
So good, you won't want to share it! Fita's perfectly
blended sweet and salty flavor makes it everyone's
favorite snack.

Size Price
Sky Flakes Crackers 25g per sachet ₱ 55 per pack (10S)
Sky Flakes Crackers Sandwich (All ₱ 58 per pack (10S)
flavors) 30g per sachet
Sky flakes Crackers (Cheese Chives ₱ 62 per pack (10S)
and Garlic flavor) 25g per sachet
Sky flakes Fit Crackers (Oat Fiber, ₱ 68 per pack (10S)
Omega 3 with Flax seed) 25g per
sachet ₱ 57 per pack (10S)
FITA Crackers 30g per sachet ₱ 60.00per pack
FITA Spreads (all flavors) 25g per (10S)
sachet

Quorn
Quorn is sold in ready-to-cook forms, such as
cubes and a form resembling minced meat. The
company later introduced a range of chilled
Size Price
Quorn Mince 300g ₱ 205.00

Quorn Pieces 300g ₱ 205.00

Quorn Crispy Nuggets 300g ₱ 215.00

Quorn Swedish Style Balls

300g ₱ 260.00

Quorn Fillets 300g

₱ 260.00
Quorn Vegan Fishless Fingers
200g ₱ 280.00
 vegetarian meals, including pizzas, lasagna, cottage pie, and products
resembling sliced meat, hot dogs, and burgers.

Affiliate Brand
Jelly Vit jelly Drink
Jelly Vit Jelly Drink has a delightful flavor that
makes you smile on the inside and a fun jelly
mouthfeel. Additionally, it contains collagen and
vitamins A, C, and E that improve the
appearance of your skin and make you feel
beautiful. Jelly Vit makes you feel beautiful and

Size Price
Jelly Vit Jelly Drinks for kids (all ₱ 15.00
flavors)100ml

Jelly Vit Jelly Drink (Strawberry ₱ 23.00

flavor with L- Glutathione,
Calamansi flavor with antioxidant,
lychee flavor with L- Glutathione
and vitamin C 150 ml
content.

Agency Brand

Dutch Mill brings a beverage that contains

goodness of milk, yoghurt, and real fruit juices.
It comes in different delicious fruits flavors; it is
healthy as it is fortified with vitamins and
minerals and is made with natural ingredients.
Dutch Mill Drink is a healthy and delicious milk
beverage that is a good source of calcium and
B-Vitamins to keep our baby strong.
 Size Price
Dutch Mill yoghurt drink ₱ 70.00 (4pieces)
(all flavors)180ml

Dutch Mill Proyo100ml ₱ 67.00 for 5 pieces

Dutch Mill soy Secretz ₱ 67.00 for 3 pieces

230ml

Dutch Mill delight400ml ₱ 39.00

Mama Sita’s

A delectable sauce extracted from real oysters. Mama Sita's Oyster Sauce
boasts a full-bodied flavor that can stand alone.

Size Price
Mama Sita’s Tocino Mix75g ₱ 36.50

Mama Sita’s Sisig Mix40g ₱ 40.00

Mama Sita’s Lumpia Shanghai Mix 40g ₱ 30.00

Mama Sita’s Guava Soup Base Mix 40g ₱ 34.75

Mama Sita’s Palabok Mix57g ₱ 40.25

Mama Sita’s Adobo Mix50g ₱ 37.25

 Mama Sita’s Caldereta Mi50g ₱ 40.00

Mama Sita’s Stir Fry Mix 40g ₱ 38.75

Mama Sita’s Menudo/ Afritada Mix 30g ₱ 36.50

Mama Sita’s Kare-Kare Mix 100g ₱ 67.25

Mama Sita’s Oyster Sauce 405g ₱ 84.25

Mamaa Sita’s Adobo Simmer Sauce ₱ 116.00

205ml
Mama Sita’s All-Natural Vinegar ₱ 211.00 for 3 bottles
Sampler 60ml per bottles

Mama Sita’s Sarsa ng Lechon ATBP ₱ 51.00

312g bottle
D. Marketing Strategy

Monde Nissin is a large perishable consumer goods maker in the

Philippines and known for iconic Filipino instant noodle brand such as Lucky
Me and leading products in the category of biscuits and snacks. Marketing
Strategy of Nissin Foods analyses the brand with the marketing mix framework
which covers the 4Ps (Product, Price, Place, Promotion). There are several
marketing strategies like product innovation, pricing approach, promotion
planning etc. These business strategies, based on Nissin Foods marketing mix,
help the brand succeed in the market. Nissin Foods marketing strategy helps
the brand/company to position itself competitively in the market and achieve
its business goals & objectives.

Product Strategy

Nissin Foods is one of the most popular noodles brands in the world.
Nissin is ideally eaten with the chopsticks by purists. The spoon able noodles
are short noodles which are easy to serve and eat, just like instant cup
noodles. It’s a term for convenient process of food, that can attract premium
customers to try it on. In this strategy Nissin was the main source of attraction
of the people perspective, and because of they love noodle reasoning for being
in part of traditionality they can easily get and touched.

Pricing Strategy

Nissin keeps its prices slightly lesser than the competitors in case of
similar products. In order to tackle the existing large and loyal customer,
Nissin had to come with more products and keep the prices lower so that they
can attract and achieve the target markets. Along with that, they rarely offer
discounts like buy one get one free. They are constantly gaining customers via
their cup noodles product range which is extensively available in shops in all
the countries of its presence. Along with these, Nissin has taken care of the
local tastes in different countries, like introducing Masala cup noodles in India,
beef noodles in EU, seafood noodles in Thailand, Indonesia, Hong Kong,
Singapore, and China, Chicken flavor in Brazil and USA.
Place & Distribution Strategy

Nissin can be easily bought from retail shops selling grocery and general
consumables in almost all parts of the countries. In emerging markets, these
noodles are available in organized supermarkets and retail chain stores. Nissin
noodles are extensively present very close to the consumers and can be
bought easily. The cup noodles brand from Nissin has been able to penetrate
the colleges, offices and other canteens in buildings. Along with these
supermarkets, the noodles can also be bought from many e-tailing sites like
amazon, Flipkart and Ebay. Nissin also tie up with regional players in markets
to increase the reach. They place their products along with other products of
similar category in the shelf in these supermarkets. They have a strong
distribution network to ensure its presence in large number of stores in all the
locations.

Promotion & Advertising Strategy

Nissin are promoted with the help of Television commercials especially

on Kids' channels. Nissin has an act to must prioritize differences between the
prospect approaches in fields of distributing goods and services they assure
the future firms by given well designed in promoting. Apart from that, they
have launched some innovative campaigns in its target market for the launch
of some new products. And it had been considered to a long departure of
promotional.

 They also joined up with Final Fantasy XV to promote their cup

noodles and came up with a very creative commercial from the mash-
up, named as 'Cup Noodle XV'. Nissin also came up with their global
commercial by taking reference from a classic movie, Seven Samurai
using seven extreme sports players, dressed as Samurais doing
extreme sports.
V. Distribution Channel

MANUFACTURER

DISTRIBUTOR

RETAILER(STORES)

CONSUMER
Distribution Process

1st Step: Manufacturer

 In this process, Monde Nissin is a conglomerate of manufacturing

company that produces noodles, biscuits, and some dairy products that
fit the needs and tastes of every Filipinos and because they produce a
high volume of products with a high standardized requirement, the
process type that they are using is continuous.

2nd Step: Distributor

 In this process, in terms of getting the goods to the merchants, Monde

Nissin's procedure has a significant influence on our market right now.
Distributors have a direct obligation to ensure that goods are end up to
the shop shelves.

3rd Step: Retailer (Store)

 In this process, this is the stage where the distributor eventually

contacts its distribution networks, which range from supermarkets to
 sari-sari stores, and they ensure that none of the items are harmed
during or after delivery. Since Monde Nissin Corporation is a renowned
international food and beverage brand, it takes pride in its effective
sales team, which guarantees countrywide distribution.

4th Step: Consumer

 The final step in this process is Consumers this the last chain of product
flow or goods from a production supply chain at the beginning. This
alternate form contains the number of items, and this can consider to
be done in order to get the satisfaction of the consumers.

VI. Channel Design

A. Warehousing and Distribution Center

In the field of warehousing operations, Monde Nissin contributes to the
efficient control of goods flows through strict quality management and the
systematic monitoring of all processes. The number of important covers of
areas, from the receiving, checking, recording, organization, fulfillment, and
distribution processes. These areas occupy: The forces of goods and services
received. Organizing and storing inventory, moving objects inside or between
warehouses, putting things away, and selecting objects for manufacture,
assembly, or shipment are all characteristics of warehouse activities.
Assembling goods for sale or inventory is another illustration.

Distribution Center

A general manager who oversees the entire facility and is typically

directly subordinate to many department managers. Responsible for the overall
operations of finished goods warehouse and peripheral function of the
distribution center of the company. The Warehouse Operations staff is
responsible in ensuring the continuous flow of activities needed to run the
operations of Distribution Center. The responsibilities include invoice
processing, coordination on the dispatch status, creation and analysis of
 reports and overseeing dispatch operations. As all over sectors they also
conclude dividing into two categories, the direct and Indirect labor.
Indirect

Supervisors, responsible for the concept of regulating and monitoring

employee’s performance on the assigned tasks for them, attaining the
requirements for pursuing objectivity standards of the company. The deadline
approval set to come out the next vision and plans of the new series of
commitments for the goals company. Organizing workflows so that can
constructively have feedback and coaching.

Direct

A wide range of tasks, including managing, arranging, and retrieving

stock and other items are the responsibility of warehouse personnel. These
tasks contain receiving and processing incoming stock and commodities.
Inter-warehouse transfer management
1. Ensures that inter-warehouse transfers to cross-dock hubs are dispatched on
time to prevent potential backlogs.
2. Ensures product quality standards are maintained during receiving of goods.
 B. Inventory Control
Steps/Diagram

Step 1: Ensuring in keeping track of raw

materials, safety stock, finished goods or
even packing materials, collecting crucial
data that influences the future purchasing
and fulfillment operations.

Step2: Choosing which items to

prioritize for re-purchase in the
restock inventory.

Step3: Conjured criticize

method of Inventory
Patterns.

Type of Channel

MANUFACTURERS  responsible in implementing and distributing its products to

the end customer.
(Monde Nissin)
 ensuring and maintaining the products before distributing
it.

 provide a segment-based product assortment.

DISTRIBUTOR
 provide product information and fast delivery.

 Offers widespread categories of products and services.

RETAILER (STORES)
 the one who connects and delivers the goods and
services directly to the customers.

CONSUMERS  helps to expand markets by increasing the wealth of a

firm.

 facilitates Product development .

Process
C. Logistics Management

Delivering “Delicious,” “Quality” and “Safety” while also assessing the

environmental factors is what Monde Nissin’s concerns and priority. In each
region, Monde Nissin organizes distribution centers by product category and
temperature area. From the manufacturing site to the point of delivery to the
market, every product is retained at an ideal controlled temperature. The
“Deliciousness,” “Excellent Flavor” of their products are kept through this
distinctive distribution technique. Freshly prepared foods including Lucky me,
Biscuit and Snacks can reach retailers faster thanks to this coordinated delivery
system by temperature zone. Since its inception, when it was intended that
the manufacturer would transport the product, Monde Nissin has been working
diligently to achieve unified distribution.
 “Assessing Environmental Factor” maintains the safeness of each and
every product that is being delivered. Products that are very fragile needs to
be protected even though Monde Nissin assures that all products are safe and
sound. Delayed delivery is still a disaster but still Monde Nissin handles every
bad occurrence just to avoid inconvenience. Consistent preparedness in
Delivery Failures maintains the convenience and safeness of products.

D. Packaging
Packaging is very important in every business. It is one of the factors in
getting the attention of the customers. A great packaging design that
incorporates unique visual equity features may serve as the foundation of a
successful brand identity. The monde Nissin Corporation products packaging
consisting of nutritional facts, proper waste disposal, instructions, ingredients
and included contact information for customers to be able to contact them.
Most of the MNC products are made of plastic but they are very concerned
about sustainability such as reducing plastic waste packaging. The MNC have
plans to counterbalance the amount of plastic they use to their products.
Give convenience and sealed packaging.

Lucky me! Pancit Canton and noodles are

packaged in plastic pouches and in a plastic
cup with sealed lid. The products are safe
and clean because of the quality of the
packaging. Cup noodles give extra
convenience to the customer because they
can eat the product on its packaging.

Easy to bring.

The size of the packaging that the Monde

Nissin use for their products are perfectly fit
for the customers who love to have a snack
for their break time and when they are feel
hungry. It is easy to put in a small bag for
snack in school, work and even in get
together. The packaging is sealed properly
and that makes the products safe and clean.

Simple and clean.

The transparent packaging of this bread

gives the customers to check if the product is
clean and in a good condition. It builds the
trust of the customer.
E. Transportation

The Monde Nissin Corporation, assist in managing the overall daily

operation to ensure regulatory compliance while cost-effectively managing the
routing of incoming and outgoing shipments to achieve high customer
satisfaction and company operating targets. Assist in overseeing the
operations of the product based on their characteristics in order to retain the
quality of the products.

The Monde Nissin product logistics system uses a combination of air,

sea, and land freight transportation to reach deep into mountainous regions,
rural communities, and even isolated offshore islands, giving inhabitants of
remote locations access to the same services as people living in cities has a
thorough distribution network as a key advantage.
VII. Finding and Recommendation

Findings:
Monde Nissin Corporation experienced problems with current issues,
when it comes on food security, changes in the theme of modern trends, and
the lack of supply chain and warehousing systems. Some challenges they
encountered in part of negative views are increasing competition and
decreasing chances of loyal customer. These are equivalent to have a critic
conflict on the name of the corporation. The challenges lead their customers
shift to another competitor's store and indicate it as an inappropriate outcome.
According to an article MNC develop research about other technologies
Equipment’s and Practices on the channel management further attainment on
the risk circumstances they faced towards to overcome it.

Recommendations:

The researchers recommend that MNC should be more precise and

improve their capabilities in all aspects of acquiring. Focuses on more specific
options on what needed to fulfill and must elaborate the conjunction of all
related activities in implementing the main objective. Pursuing the better
production of food security and develop new strategic methods of distribution
to coped up on latest trends, future to help and occupy spaces between the
two sites of problems with full effective performance usage. Use centralized
system so that can control the action process and promotions of the product
on the customers, managing the plot of supply chain and warehousing system
so that can provide an efficient alternative market styles to attain and maintain
the main firm objectives. Monde Nissin should also determine the exact light
path in gathering data and information, so that they can relate the problem
and executed it to engage as an advantage for evaluating.

1. The betterment of inquiring reports and responses on the consumer, also

deliver as an observation point of view and acculturation of underneath
reputations. The process should cope up with the challenges faced by
consumers and enhance unique preferences and safety requirements
 further to achieve the essential variety of implementing satisfactions and
preferential treatment.
2. The platforms criteria on the channel management should have to continue
prosecuting advance in terms of delegating aggressively. It is
recommended to modify other systems into an asset comprehension that
gives stops to what should not be allocated or emphasized, because there
is a less favorable chance of getting poor ratings in other fields. but it also
does not go far from better communicating with the existence of so -called
sentimental value in summarizing.
3. The Monde Nissin since they encountered some challenges and other
consumption related to their food security and competition right now, so
they should have to occur it with an action plan to figure it out and
overcome it using the new promotional approaches and contained more
appropriate equipment that leads to get a valuable advantage for other
competitors. So that it can prevent the coincidence conflicts and for that
some sort of reaction that has a lot of course to be obtain, so that they
must be conquered by adapting an organic level of policies, movements,
objections for that to help executing phenomenal challenges.

Some Step Guidelines for the Company Occupation:

1. Commit to the Continuous Learning with a Growth Mindset – understand

the change will be exponential; embrace it and believe in the potential to
improve and grow the capabilities. work hard and learn from mistakes.
2. Commit to the Collaboration with Empathy – The value diversity, to others’
ideas, shares of struggles with transparency, make hard decisions with
empathy, and work together to accomplish common goals.
3. Commit to the demonstrate Care in Action – attaining the extra miles to
demonstrate the care and concern about the wellbeing of the people,
company, and the society.
 They need to be able to solve problems, make decisions, think critically,
communicate ideas effectively and work well within teams and groups. These
skills and attributes are increasingly recognized as being essential to succeed
in other areas, including many workplaces. These skills and qualities cannot be
developed without the use of active learning methods through which pupils
learn by doing and by collaborating with others.

VIII. Conclusion

In 1979, Monde Nissin Company was incorporated and has continuously

provided Filipino consumers with high-quality products and has been a
consistent top biscuit player in the market. For more than two decades, MNC
has steadily and aggressively risen to be the Philippines’ leading food
manufacturer and is carving its niche as one of the most competitive players in
the global industry. The company suffered various types of activity and
challenges regarding some issues, but somehow, they still managed it and
overcame it as well to get the satisfaction and needs of the customers. Despite
all of the struggles and conflicts, they chose the right movements and devised
an appropriate strategy to assess and establish every possible conclusion and
put everything in order. Having properly constructed regulatory systems aids in
maintain proper inventory control, be well organized, and be able to supply
each product it has to the many retail locations. In addition, every product
should have backup and in-demand large-scale supplies, especially during
emergencies and tragic events. Every product's stock must be protected in
order to prevent consumption or rapid depletion. Finding new products that
are beneficial and enjoyable for consumers is important since, once they catch
on, you need to have a lot of them. It is essential to know the expiration dates
of commodities and food items before distributing them to the intended
locations. It also helps the community by giving protection and implementing
effective services. Handling its purpose to complete the health and
recommendations with/of beneficiaries. Monde Nissin serves not just quality
products but leads the Filipino heart to satisfaction.
 References:

Background and Product https://ph.mondenissin.com/products/brand/lucky-me

https://marvzmartinez.wordpress.com/

Case Analysis Monde Nissin 2014/12/02/a-case-analysis-on-biscuits-monde-

nissin-corporation/ https://pdfcoffee.com/final-component-1-marketing-v2docx-pdf-
free.html

Company Information https://ph.mondenissin.com/news/title/lucky-me-emerges-

as-the-filipinos-most-chosen-brand https://www.dematic.com/en/downloads-and
resources/articles/monde-nissin http://www.iconexecutive.asia/business-news/lucky-
me-maker-monde-nissin-eyes-the-philippines-biggest-ipo-to-date-at-p63-billion-6

Geographical Map https://images.app.goo.gl/aYguvgG9py9cVQK36

Logistic Services https://www.nissin-tw.com/english/service/warehouse/

http://www.iconexecutive.asia/business-news/lucky-me-maker-monde-nissin-eyes-
the-philippines-biggest-ipo-to-date-at-p63-billion-6

Marketing Plan for Monde Nissin https://pdfcoffee.com/final-component-1-

marketing-v2docx-pdf-free.html

Marketing Strategy https://www.mbaskool.com/marketing-mix/products/17275-

nissin-foods.html https://ph.mondenissin.com/news/title/lucky-me-emerges-as-the-
filipinos-most-chosen-brand

Monde Nissin Operations (BGS) https://www.dematic.com/en/downloads-and-

resources/articles/monde-nissin/

Monde Nissin products Information

https://ph.mondenissin.com/products#brands
https://www.google.com/amp/s/www.reportr.world/amp/news/lucky-me-owner-
betty-ang-interview-prices-pandemic-a4736-20210915
https://ph.mondenissin.com/products/brand/lucky-me

Prices of products https://www.waltermartdelivery.com.ph/departments/monde-

nissin/monde_special_mamon_classic_43g_6s/p/1564405684702550085#!/?
department_id=22448457 https://shopwise.gocart.ph/search?q=Quorn
https://www.heuschenschrouff.com/asianbrands/yumyum/attachment/mamasitas_b
anner/

Product Safety and Advertising (MNC) https://mb.com.ph/2022/07/07/monde-

nissin-insists-its-products-are-safe/?amp

Promotional Activities
https://www.facebook.com/457868277897014/posts/1679035725780257/

Promotional brand Lucky me Noodles

https://ph.mondenissin.com/news/title/join-the-lucky-me-happy-kahit-saan-promo