Summer Training Project Report MBA (2021-23)

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Summer Training Project Report

On
“SKILLS GAP ANALYSIS”
Submitted to

I.K.GUJRAL PUNJAB TECHNICAL UNIVERSITY

KAPURTHALA
In partial fulfillment of the requirement for the award of degree of

Master of Business Administration (MBA)

Submitted by Supervisor

Vijaylaxmi Gupta Utsav Vatsayan

2108214 Assistant Manager – HR

DEPARTMENT OF MANAGEMENT

SWAMI VIVEKANAND INSTITUE OF ENGEENRING AND TECHNOLOGY

CHANDIGARH

(2021-2023)

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CERTIFICATE

*Certificate of Summer Training from Company shall be attached herewith.

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STUDENT DECLARATION

I “Vijaylaxmi Gupta” hereby declare that I have


undergone my summer training at “ITC Limited,
Munger “ from 27th of July to 5th of September. I have
completed a research project titled “SKILLS GAP
ANALYSIS” under the guidance of Mr. Utsav Vatsayan.

Further I hereby confirm that the work presented herein


is genuine and original and has not been published
elsewhere.

VIJAYLAXMI GUPTA

Student name and Signature

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PREFACE

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Acknowledgement

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Chapter 1 INTRODUCTION
INDUSTRY

ITC Limited is an Indian conglomerate company headquartered in


Kolkata. ITC has a diversified presence across industries such as
cigarettes, FMCG, hostels, software, packaging, paperboards, specialty
papers and agribusiness. The company has 13 businesses in 5 segments.
Its products are available in 6 million retail outlets.

Established in 1910 as the Imperial Tobacco company of India Limited,


the company was renamed as the Indian Tobacco company Limited in
1970 and later to I.T.C Limited in 1974. The company now stands
renamed ITC Limited, where “ITC” today is no longer an acronym. As
of 2019-20, ITC had an annual turnover of US$10.74 billion and a market
capitalization of US$35 billion. It employs 36,500 people at more than 60
locations across India.

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HISTORY

Tobacco business and early years

“ITC Limited” was originally named “Imperial Tobacco Company of


India Limited”, succeeding W.D & H.O. Wills on 24 August 1910 as a
British-owned company registered in Kolkata. Since the Company was
primarily based on agricultural resources, it ventured into partnerships
in 1911 with farmers from the southern part of India to source leaf
tobacco. Under the company’s umbrella, the “Indian Leaf Tobacco
Development company Limited” was formed in Guntur district of
Andhra Pradesh in 1912. The first cigarette factory of the company was
set up in 1913 in Bangalore.

In 1928, construction began for the company’s headquarters, the


‘Virginia House’ at Calcutta. ITC acquired Carreras Tobacco Company’s
factory at Kidderpore in 1935 to further strengthen its presence.

ITC helped set up an indigenous cigarette tissue-paper-making plant in


1946 to reduce import costs significantly. Then, a factory for printing
and packaging was set up in Madras in 1949. The company acquired the
manufacturing business of Tobacco Manufacturers (India) Limited and
the complementary lithographic printing business of printers (India)
Limited in 1953.

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Towards Indianisation and Business diversification

The company was converted into a Public Limited Company on 27


October 1954. The first step towards Indianization was taken in the same
year with 6% of the Indian shareholding of the company. ITC also
became the first Indian company to foray into consumer research during
this time. During the 1960s, technology was given more focus on setting
up cigarette machinery and filter-rod manufacturing facilities aimed at
achieving self-sufficiency in cigarette-making.

Ajit Narain Haskar became the company's first Indian chairman in 1969
and this was crucial in building up the Indian management for the
company. As the company's ownership was progressively Indianised,
under Haskar's leadership, the name of the company was changed from
"Imperial Tobacco Company of India Limited" to "India Tobacco
Company Limited" in 1970. ITC also became the first company in India
to start from the 1971 Scissor's Cup. Innovative market campaigns and
electronic data processing were started in the 1970s.

In 1973, ITC set up its integrated research center in Bangalore, aimed at


diversification and venturing into newer businesses with research and
development. With the unfolding diversification plans, the name of the
company was changed to 'I.T.C. Limited' in 1974. The Indian
shareholding grew further to 40% during this time. ITC entered into the
hospitality sector with hotel business in 1975 with the acquisition
renaming of ITC Welcomgroup Hotel Chola in Madras. ITC chose the
hospitality sector for its potential to earn high levels of foreign exchange,
create tourism infrastructure and generate large-scale direct and indirect
employment.

The shareholding went over 60% in 1976 and more hotels were started
by the company in the following years. ITC Sangeet Research Academy
was set up at Calcutta in 1977. In 1979, ITC entered the paperboards
business by promoting ITC Bhadrachalam Paperboards Limited. J N
Sapru took over as the company's chairman in 1983 and the international
expansion started with the acquisition of Surya Nepal Private Limited in
1985. The year 1986 saw vigorous moves from the company with the
opening of an Indian restaurant in the city of New York, acquisition and
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renaming of Vishvarama Hotels to ITC Hotels Limited, setting up of two
new ventures – the ITC Classic Finance Limited and ITC Agro Tech
Limited under its umbrella. ITC also entered into the edible oils industry
with the launch of the Sundrop brand of cooking oils in 1988. Tribeni
Tissues Limited was acquired in 1990. K L Chugh assumed the role of
chairman in 1991 and ITC Global Holding Private limited was started as
an international trading company in Singapore in 1992. In 1994, all the
hotels under the company were transferred into the listed subsidiary
company ITC Hotels Limited. ITC, through the brand Wills, sponsored
the 1996 Cricket World Cup.

Y.C. Deveshwar took over as the company's chairman in 1996 and the


corporate governance structure was re-crafted to support the effective
management of multiple businesses. ITC exited from edible oils business
and financial services; sold the ITC Classic Finance Limited to ICICI
Limited and handled the Sundrop business to ConAgra Foods Limited
in 1998. In the year 2000, an innovative initiative for farmers called "e-
Choupal" was started in Madhya Pradesh 2000. The same year
witnessed the launch of ITC's Wills Sport range of casual wear with its
first retail outlet in New Delhi and ITC's entry into stationery products
and gifting business introducing the 'Expressions' range of greeting
cards and Classmate notebooks. A wholly owned information
technology subsidiary, ITC Infotech India Limited was also started in
2000 and the ITC Bhadrachalam Paperboards Limited was merged into
ITC Limited. The name of the company was changed to "ITC Limited"
omitting the dots and adapting the strategy "No stops for ITC" in 2001.
An employee stock option scheme was introduced for the first time and
a web portal for the company was launched. Subsidiaries for ITC
Infotech were set up in the United Kingdom and the USA.

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Shareholding and Listings

ITC’s equity shares are listed on Bombay Stock Exchange (BSE),


National Stock Exchange of India (NSE) and Calcutta Stock Exchange
(CSE). The company’s Global Depository Receipts (GDRs) are listed on
the Luxembourg Stock Exchange, ITC is s constituent of two major stock
market indices of India: BSE SENSEX and NIFTY 50 of NSE.

Shareholders (as on 31 March Shareholding


2020)

Financial Institutions 42.41%


FIIs and FPIs 14.63%
Foreign Companies 29.47%
NRI’s, OCIs, and Foreign 0.69%
Nationals
Body Corporates 1.03%
Public and Others 11.65%
Share underlying Global 0.12%
Depository Receipts
Total 100.0%

ITC Limited
ITC Limited has sustained its position as one of the fastest-growing
FMCG businesses in the country, leveraging a robust portfolio of brand,
a slew of first-to-market offers, a range of distinctive, customized
products, innovation, premiumization, along with an efficient supply
chain and expanding the distribution network.

BUSINESS
 Fast Moving Consumer Goods (FMCG)

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 Hotels
 Paperboards & Specialty Papers
 Packaging
 Agri-Business
 Information Technology
 Group Companies

ITC Ltd [ Products List Brands] Company


Subsidiaries

So here is the ITC products list. ITC Limited launched over 50 new
FMCG products, across categories such as

 Foods,
 Personal care,
 Education, and
 Stationary products,
 Agarbatti and Matches,
 Strenthening its diverse and differentiated
portfolio of FMCG offerings.

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Products of ITC

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ITC’s Institutional Strengths
Synergising Institutional Strengths

Powering FMCG Competitiveness

A synergy of ITC's institutional strengths provides unique sources of competitive


advantage to the Company's businesses. ITC's extensive capabilities in superior
consumer insighting, agile innovation, strong sourcing capabilities through ITC’s
Agri Business, cuisine knowledge resident in Hotels Business, state-of-the-art
manufacturing facilities, cutting-edge packaging knowhow, deep & wide multi-
channel distribution network and robust R&D platforms nurtured by ITC’s Life
Sciences and Technology Centre (LSTC) and a pool of world-class talent enable the
Company to rapidly scale up its businesses and launch innovative first-to-market
products.

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ITC HOTELS

ITC’s Paperboard & Packaging business

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INDIAN TOBACCO COMPANY LIMITED
Cigarettes remain ITC’s biggest earner, representing 62% of the
Company’s gross revenue in 2016 (42% of its net revenue). ITC’s popular
brands of Cigarettes and Cigars.

BUSINESS PORTFOLIO: ITC LIMITED


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ITC LIMITED

AGRI PAPERBOARD
FMCG HOTELS
BUSINESS & PACKAGING

PERSONAL PACKAGED
CIGARETTES FOOD
CARE
PRODUCTS

ITC, MUNGER

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Cigarettes

ITC is the market leader in cigarettes in India. With its wide


range of invaluable brands, ITC has a leadership position in
every segment of the market.

ITC is the market leader in cigarettes in India. With a portfolio of


invaluable brands, ITC's cigarette business stands testimony to the
company's unwavering and unrivalled commitment to quality,
innovation and consumer focus.

More than one hundred years of expertise in developing products to


match the evolving taste of consumers, has led to a portfolio of brands
including, Insignia, India Kings, Classic, Gold Flake, American Club,
Wills Navy Cut, Players, Scissors, Capstan, Berkeley, Bristol, Flake,
Silk Cut, Duke & Royal.

The Company is characterised by a single-minded focus on continuous


value creation for consumers through significant investments behind
innovative product designs, state-of-the-art manufacturing technology &
superior marketing and distribution.

ITC's cigarettes are manufactured in state-of-the-art factories at


Bengaluru, Munger, Saharanpur, Kolkata and Pune, with cutting-edge
technology & excellent work practices benchmarked to the best globally.

In overseas markets, ITC's cigarette business continues to maintain high


standards of international quality and competitiveness. West Asia is a
key export region for ITC and we offer a wide portfolio of high-quality
cigarettes in this region. With a Portfolio of brands under the Classic,
Wills, Scissors and ACE Umbrella Trademarks.

ITC has cemented its international standing being the 3rd largest player
in the countries of Bahrain & Qatar. ITC was also the first company to

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introduce a flavour-on-demand (capsule) product in the economy
industry segment in the West Asia region.

Armenteros Handrolled Cigars

CIGARS

ITC launched its handrolled cigar, Armenteros, in the Indian


market in March 2010
The world soaked in leisure has its Armenteros, from the house of ITC.
An experience nothing short of extravagance.

Launched in the Indian market in 2010, it is one of the most savored


cigars in the country today. Armenteros cigars are hand rolled to
perfection, providing an unmatched balance of Flavor, Aroma, and Taste
for cigar connoisseurs. Right from holding the cigar between your
fingers, wrapping your lips around it and watching the tip of the cigar
come alive, it soothes all your senses with its smooth and earthy texture.

This signature blend is sourced from one of the premier cigar


manufacturers in the world - The La Aurora, run by the much celebrated
Leon Jimenes family. There's a quality, a workmanship, a passion that
goes into the making of each Armenteros cigar. Be it the full bodied
aromatic wrapper leaf, the immaculate binder, or the skillful blend of
carefully matured tobaccos, everything comes from the best growing
regions of the world and is rolled by the Master Rollers. Borrowing the
strong earthiness from Nicaraguan & Brazilian tobaccos, and the mild
yet rich taste of tobaccos from the Dominican Republic & Peru, it is truly
the most satisfying blend offering a rich wisp of spicy and sweet flavor.

You feel the craftsmanship in every Armenteros cigar and its casing is
no less. Armenteros hand rolled cigars are placed with utmost care
inside an exclusive wooden box that enriches the woody and earthy
aromas of the cigars. The box also carries a Certificate of Authenticity
signed by the Master Blender & the Production Director as a pledge to
deliver the best product.

Topic
“SKILLS GAP ANALYSIS”

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Skills Gap Analysis is a part of ADDIE Modals and this modal is a part
of training and Development process and also known as Learning and
Development
ADDIE stands for Analysis, design , development, implementation and
evaluation.

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