Business English

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Question 1:- Elaborate the objectives of the Business English

Answer:-
Business English is a branch of English for Special Purposes (ESP). It is designated to improve the
job-related skills of people so that they become operationally effective. In a business environment
where there is cut-throat competition, it is necessary for people to become effective communicators.
They may not be much concerned about understanding the refinements of the English language, but
want to learn adequate English to perform their jobs sufficiently. If persons are working full time,
then they have even less time to learn a new language. Time is usually scarce among us of Business
English. Therefore, the main objective Business English is to be able to perform our jobs better.
Some important objectives of Business English are as follows:
 To develop confidence and fluency in speaking English:-
In daily job routine English is mostly used in corporate area. Business English boost the
confidence of talking English fluently and writing skills by knowing the correct grammar and
standards set for business.
 To organize and structure information in English language:-
Business English helps us to organize and structure the sentence in oral communication as
well as written communication.
 To communicate ideas clearly and confidently:-
All of we are well aware of English language but the problem is how to present confidently
and clearly mainly cause due to less grammar and business English skills. Business English
helps in communicate ideas clearly and confidently in presence of anyone.
 To respond promptly to the messages delivered by others:-
In Business communication being prompt is important. Business English helps in to
communicate quickly in proper meaning to reach the client properly.
 To develop awareness of the appropriate behaviour and language for the culture in
which they are operating:-
It is one of the most important Objective of Business English. It helps with the developing the
proper way to connect with other with the standards and a well cultured manner.
 To develop practical reading and writing skills:-
Business English helps in developing the practical reading skills and writing skills a lot.
Almost every letter/E-mail in Business is written in a standard format and every letter/E-mail
has a it’s own meaning in Business world. Business English helps to find out that meaning
and replaying or writing a fresh letter with much confidence.

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