PHILIPPINE MERCHANT MARINE SCHOOL

San Antonio Valley Rd., Talon Uno, Las Pinas City

SENIOR HIGH SCHOOL

Entrepreneurship
Third Quarterly Examination

Name: _________________________________ Gr./Strand/ Section: _______________

Teacher: _______________________________ Date: ___________________________

General Directions:
1. Read and follow all test directions.
2. For the identification type of test, DO NOT use big letters for your
answer except the beginning letter, for it will be automatically marked
wrong by Google Form.

Test I. IDENTIFICATION: Identify the word or group of words referred to in the following
sentences.

_____________ 1. It is a “set of marketing tools that the firm uses to pursue its marketing
objectives in the target market.
_____________ 2. It is the marketing communication used to make the offer to the
potential customers and persuade them to investigate further.
_____________ 3. These are individual employees or workers who are directly involved
in the production, marketing, and sale of the products or services.
_____________ 4. These are business offers for the sale and may include products or
services.
_____________ 5. It is the direct or indirect channels to market, geographical
distribution, territorial coverage, and the like.
_____________ 6. It is the process of putting the product in the container.
_____________ 7. The place occupied in the mind of the customers.
_____________ 8. It is also known as the 4 P’s broad levels of marketing decision.
_____________ 9. An individual who creates something for the first time; is highly
driven and motivated by his or her work.
_____________ 10. It is the push for innovation and improvement.
_____________ 11. Getting feedback coming from the customers and potential market.
_____________ 12. All the members of the group contribute to sharing ideas,
comments, and suggestions.
_____________ 13. It is the process of searching and looking for new products and
business opportunities.
_____________ 14. It is the act of reading an inspirational story of a successful
entrepreneur that can lead to the development of a new product.
_____________ 15. It is a review of market factors, revenue, cost, and trend.

Entrep3Q-1
Test II. MULTIPLE CHOICE: A. Choose the letter that corresponds to the correct answer.

________ 16. Entrepreneurs work until a job is done. They are determined to overcome
problems.
a. creative c. persistent
b. inquisitive d. responsible

________ 17. Entrepreneurs must be able to get along with others and enjoy meeting
and talking to people.
a. Human Relations Skills c. Problem Solving/Decision Making
b. Math skills d. Technical Skills

________ 18. Entrepreneurs look for challenging opportunities.  They are not afraid to take
risks.

a. goal-oriented c. responsible
b. inquisitive d. risk-taker
________ 19. Entrepreneurs want to make their own decisions. They set their schedule
and can work without supervision. 
a. independent c. risk takers
b. persistent d. self-confident

________ 20. Entrepreneurs are curious about things that may affect their business. 
They are not afraid to ask questions or conduct research to solve
problems. 
a. Independent c. Inquisitive
b. Risk Taker d. Self-confident

________ 21. What is a risk an entrepreneur takes in running a business? 

a. Going bankrupt. c. Losing the money invested
b. Not having a steady job/paycheck d. All of these.

________ 22. Which of the statements below is true?

a. An entrepreneur has limited c. Entrepreneurs are the reasons
career opportunities. for
b. Entrepreneurs are prone to the unemployment problem.
constant high income. d. Entrepreneurs are a contributor
to
the development of society.

________ 23. Which term refers to the gender, marital status, age, employment status
of individuals who is likely to form entrepreneurial intentions?
a. Demographics c. internal factor
b. External factor d. internal risk
________ 24. What do we call the process of dividing the market in terms of what the
customers think and believe?

a. Behavioral Segmentation c. Psychological Segmentation

b. Demographic Segmentation d. Target Market
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________ 25. Who among these can take a prime position to take lead in covering a
local business beat?
a. Business reporter c. Research and Development
b. Non-profit fundraiser d. Teacher

Test III. TRUE OR FALSE: Read each statement carefully. Write True on the blank if the
statement is correct and False if it is wrong.

_____________ 26. An entrepreneur must first believe in the product or service they will
offer to their customer.
_____________ 27. The wider the market potential, the lesser the chances of growth
and success,
_____________ 28. The business landscape is continually changing; so, there is a need to
get new resources and develop new materials.
_____________ 29. In launching a product with existing competitors, we must know its
strengths and weaknesses.
_____________ 30. A unique product or service needs an effective distribution strategy
to get customers into the basket of demand potential.
_____________ 31. A product warrantee has nothing to do with the product.
_____________ 32. Poor design can improve the marketability of the product.
_____________ 33. Entrepreneurs must have full knowledge as to what products are
needed by society.
_____________ 34. The business name must be understandable, so it is easily stored in
the memory.
_____________ 35. The business name must be cited as freely as it can be.

Test IV. A. Identify the type of entrepreneurs described in the following statements. Write
A for innovative
B for imitating
C for drone
D for Fabian
E for the social entrepreneur.
_____________ 36. They follow the path shown by innovative entrepreneurs.
_____________ 37. They wait for some time before the innovation becomes well tested
by others.
_____________ 38. These are die-hard conservatives even ready to suffer the loss of
business.
_____________ 39. They think of newer, better, and more economical business
organization and management ideas.
_____________ 40. They drive social innovation and transformation in various fields
including health, human rights, and environmental development.
 Entrep3Q-3

V- Unscramble the letters in the parenthesis to form the correct word. Note that some
letters need to be omitted to form the word. Use the given words or phrases as your
clue.
_____________ 41. Capital (T M E I V N S E N P)
_____________ 42. Engineering Technology (Y G L O T H E C N F O)
_____________ 43. The huge marketing cost (B N D A R G T)
_____________ 44. Licenses and Permit (N R O E I G T U A L K)
_____________ 45. Place or venue (L O O A C I M T N)

VI Short Answer Classify the given product/service according to its kind.

_____________ 46. refrigerator
_____________ 47. legal consultancy
_____________ 48. education
_____________ 49. car insurance
_____________ 50. car rental

VI – Essay 51-60 Explain briefly. 10 points)

1. How does SWOT analysis help the entrepreneur becomes successful? (3 points)
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2. What are the different categories of consumers? Differentiate one from the other. (7
points)
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Prepared by: Reviewed by: Approved by:

Marie Joy L. Francisco, LPT Sebastiana E. Tupaz, LPT, MAEd Dr. Magdalena T. Corre
Subject Teacher SHS Program Head Dean of Studies