Work From Home Theme Display Guidelines

“FROM HOME THEME” DISPLAY GUIDELINES
Store layout to be updated as per the demand for merchandise and behavioral approach
of the customer. Merchandise to be on high demand need to highlight in the forms of the
focal point, window display, and commercial display with proper communications.
ESSENTIAL MERCHANDISE TO BE CONSIDERED

Office furniture/Tableware and kitchenware/Garden furniture/Living room furniture
MERCHANDISE CATEGORIES TO BE DISPLAYED IN FOCAL POINTS AND WINDOW DISPLAY
• Office furniture
a) Most employees are working from home and the demand for this product is high as they want to make
more comfortable working.
b) Students start studying from home as physical classes are not yet allowed.
• Tableware and kitchenware
a) Most people staying at home will turn to cook and eating they will become active on social media
(Instagram, Facebook, etc.) and will take pictures of their cook food and post their newly found hobby or
skills..
b) Staying from home is endless family gathering.
• Garden furniture
a) Balcony and garden space will be the area for people to stay often as the restriction to go out still in place.
b) This merchandise will sell well if the display is proper.
• Living Room Furniture
a) The living room is the only space people will stay longer.
b) The tendency of selling this furniture is a bit good as people will find out the need for this requirement
that they ignore for so long and want to buy to make their family comfortable.
c) Comfortable stay from home.
NOTE: ALL ABOVE CATEGORIES TO BE HIGHLIGHTED AT THE ENTRANCE OR IN THE WINDOW DISPLAY.
OFFICE FURNITURE FOCAL DISPLAY
Merchandise to be used – Office desk/Study desk | Book case | Office chair | Books | Crockery | Plants
Book case
Display book case with TW/KW

merchandise along with books.
A3 communication
Office desk/Study desk
Grey vinyl
NOTE: CHECK YOUR STORE PLOTTING SLIDE FOR THE LOCATION

TABLEWARE & KITCHENWARE FOCAL DISPLAY- OPTION 1
Merchandise to be used – Crockery | Kitchenware | Cookware | Kitchen accessories | chair pads | Plants | Décor
Curtain rod
Pots & pans, kitchen accessories and table linen
A3 Communication COLOR THEME:

WHITE, GREY, BLACK, WOOD
TW/KW focal to be displayed

at the entrance/first table of
the décor section.
This display is applicable for
those store where Tw/kw and
décor sections are not
possible to be swapped.
Curtain rod
Pots & pans, kitchen accessories and table linen
Free standing fixture
A3 Communication
COLOR THEME:
WHITE, GREY, BLACK, WOOD
6str Dining/4str dining
In case, TW/KW option -1

display is not possible to be
implemented in the store
there option- 2 have to be
Carpet implemented at the entrance,
window or focal point.
GARDEN FURNITURE FOCAL DISPLAY- OPTION 1
Merchandise to be used – Crockery | Cookware | Kitchen accessories | chair pads | Plants | Décor
New fixture
Home ware merchandise(crockery, Décor, Kitchenware, plants)
A3 communication
Garden furniture COLOR THEME:

BEIGE, BROWN, GREEN
Use display option- 1 if new

fixtures are available in the
Carpet store.

Merchandise to be used – Crockery | Cookware | Kitchen accessories | chair pads | Plants | Décor
Merchandise to be used – Swing | Garden chair | Crockery | Plants | Decor
Swing
Home ware merchandise(Crockery, Plants, décor)
Garden chair
A3 communication
COLOR THEME:
BEIGE, BROWN, GREEN
Use display option- 2 in case

of new fixture used in garden
furniture focal display option-
Carpet
1 is not available in the store.
Merchandise to be used – 3+2+1 OR 3+1+1 wooden sofa | Centre table | Crockery | Plants | Décor | Carpet

Home ware merchandise(Crockery,
Plants, Décor)
Wooden sofa with centre table

A3 communication
Side table/ GNG Stool
COLOR THEME:
BEIGE, BROWN, GREEN
Carpet
This display to be
implemented in case
garden furniture’s are not
available in the store.
Merchandise to be used – 3+2+1 OR 3+1+1 wooden sofa | Centre table | Crockery | Plants | Décor | Carpet
Merchandise to be used – 3str OR 2str wooden sofa | Centre table | Crockery | Plants | Décor | Carpet | GNG Merchandise
merchandose
Home ware merchandise(Crockery,
Plants, Décor)
Wooden sofa with centre table
A3 communication
Side table/ GNG Stool
COLOR THEME:
BEIGE, BROWN, GREEN
Carpet
This display to be
implemented, in case
space constraints in store
for option 3 display.
LIVING ROOM FURNITURE FOCAL DISPLAY
Merchandise to be used – Lounger OR 3+2+1 sofa | Centre table | Side table | Home ware merchandise
Lounger Sofa OR 3+2+1 sofa

Home ware merchandise
Centre table & side table

A3 communication
Carpet
COLOR THEME:
BASED ON FURNITURE SELECTION
Use open area for the living room

Focal display

FLOOR PLOTTING- FOCAL DISPLAY
Office furniture/Tableware and kitchenware/Garden furniture/Living room furniture
VIKHROLI- MUMBAI
Floor plotting for “from home theme” focal display
Living room Office furniture
Garden furniture
Tw/kw table
MATUNGA- MUMBAI
Tw/kw table
Office furniture
Garden furniture
Living room
MALAD- MUMBAI
Tw/kw table
Office furniture
Garden furniture
Living room
PMC- PUNE
Living room
Office furniture Garden furniture
Tw/kw table
MSM- PUNE
Garden furniture
Office furniture
Living room
Tw/kw table
NAGPUR- PUNE
Office furniture Garden furniture
Tw/kw table
Living room
NASHIK- PUNE
Tw/kw table
Garden furniture
Living room
SANGATH ground floor- GUJARAT
Tw/kw table
Garden furniture
Office furniture
SANGATH 1st floor- GUJARAT
Living room
AHM-1- GUJARAT
Tw/kw table
Garden furniture
Office furniture
Living room
MANTRI- BANGALORE
Tw/kw table
Office furniture
Garden furniture
Living room
MARATHALLI ground floor- BANGALORE
Tw/kw table
MARATHALLI 1st floor- BANGALORE
Garden furniture
Office furniture
Living room
JP NAGAR- BANGALORE
Tw/kw table
Garden furniture Office furniture
Living room
CHENNAI ground floor- BANGALORE
Garden furniture
Tw/kw table
CHENNAI 1st floor- BANGALORE
Living room
Office furniture
PANJAGUTTA 2nd floor- HYDERABAD
Tw/kw table
PANJAGUTTA 3rd floor- HYDERABAD
Living room
Garden furniture
Office furniture
INORBIT- HYDERABAD
Living room
Garden furniture
Office furniture
Tw/kw table
GACHIBOWLI- HYDERABAD
Garden furniture
Office furniture
Living room
Tw/kw table
NOIDA- NORTH
Garden furniture Tw/kw table
Office furniture
Living room
AMBIENCE- NORTH
Office furniture
Garden furniture
Tw/kw table
Living room
JMD- NORTH
Office furniture
Garden furniture
Living room
Tw/kw table
RAJARHAT- EAST
Living room Garden furniture

Tw/kw table
Office furniture
BHUBANESHWAR ground floor- EAST
Garden furniture
Tw/kw table
Office furniture
BHUBANESHWAR 1st floor- EAST
Living room
GUWAHATI ground floor- EAST
Tw/kw table
GUWAHATI 1st floor- EAST
Garden furniture
Living room
Office furniture
PATNA- EAST
Tw/kw table
Living room Garden furniture
Office furniture
SILIGURI- EAST
Tw/kw table
Garden furniture
Living room
Office furniture
A3 COMMUNICATION
OFFICE FURNITURE A3 COMMUNICATION
Stands – Wooden standee | acrylic stand
NOTE: PRINT THIS COMMUNICATION ON A3 COLOR PRINT

TABLEWARE & KITCHENWARE A3 COMMUNICATION

GARDEN FURNITURE A3 COMMUNICATION

LIVING FURNITURE A3 COMMUNICATION

Work From Home Theme Display Guidelines

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“FROM HOME THEME” DISPLAY GUIDELINES

ESSENTIAL MERCHANDISE TO BE CONSIDERED

Display book case with TW/KW

Office desk/Study desk

NOTE: CHECK YOUR STORE PLOTTING SLIDE FOR THE LOCATION

A3 Communication COLOR THEME:

TW/KW focal to be displayed

Free standing fixture

In case, TW/KW option -1

Home ware merchandise(crockery, Décor, Kitchenware, plants)

Garden furniture COLOR THEME:

Use display option- 1 if new

NOTE: CHECK YOUR STORE PLOTTING SLIDE FOR THE LOCATION

Use display option- 2 in case

Free standing fixture

Wooden sofa with centre table

Wooden sofa with centre table

Lounger Sofa OR 3+2+1 sofa

Centre table & side table

Use open area for the living room

NOTE: CHECK YOUR STORE PLOTTING SLIDE FOR THE LOCATION

Living room Office furniture

Office furniture Garden furniture

Office furniture Garden furniture

Garden furniture Office furniture

Garden furniture Tw/kw table

Living room Garden furniture

Living room Garden furniture

NOTE: PRINT THIS COMMUNICATION ON A3 COLOR PRINT

NOTE: PRINT THIS COMMUNICATION ON A3 COLOR PRINT

NOTE: PRINT THIS COMMUNICATION ON A3 COLOR PRINT

NOTE: PRINT THIS COMMUNICATION ON A3 COLOR PRINT

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