Political Opinion Poll - July 2021
Political Opinion Poll - July 2021
Political Opinion Poll - July 2021
METHODOLOGY
Dates of Field Work 22ND -30TH OF JULY 2021
Sampling Methodology Random, Multi-stage stratified using PPS (proportionate to population size) Spread across
all the 47 counties in Kenya. Sample split was guided by all adults age 18+
proportionate to size as per the KNBS Census, Sept. 2019.
Population Universe Kenyan adults, aged 18 and above living in all the 47 counties of Kenya
Sampling Error +/- 1.75 % with a 95% confidence level (Note: Higher error-margins for sub-samples)
BBI Media
BBI We measure the reach of radio stations as well as
We explore the level of support for the BBI document. the consumption of social media within the Kenyan
public
TOP PROBLEMS CURRENTLY FACING THE COUNTRY
71% Unemployment
37% Corruption
58%
71%
65%
67%
High cost of living
78%
70%
30%
Corruption 46%
45%
37%
20%
22%
Poor health care
28%
26%
16%
14%
8%
Jul-2020
11%
8%
Food insecurity
6%
9%
Jan-2021
15%
Poverty/Rich-Poor gap
16%
8%
11%
8%
Drought
4%
7%
10%9%
Poor roads
5% 6%
TOP PROBLEMS CURRENTLY FACING THE COUNTRY - TREND
10%
11%
Water shortage
6% 6%
2%
14%
2%
Very Satisfied Moderately Satisfied Neither satisfied nor Moderately dissatisfied Very dissatisfied
dissatisfied
34%
27%
20%
17%
3%
Very Satisfied Moderately Satisfied Neither satisfied nor Moderately dissatisfied Very dissatisfied
dissatisfied
14%
DON’T KNOW MUCH ABOUT BBI
14% of the respondents do not know the
contents of BBI and as such have not formed
opinion.
56%
DO NOT SUPPORT BBI
56% of the respondents do not support the BBI
BBI SUPPORT TREND
Jul-2020 Oct-2020 Jan-2021 July 2021
60%
56%
50%
43%
11%
40% 38%
34%
33%
30%
30% 33%
25%
21% 23% 23% 23%
20%
16%
14% 14%
11%
10% 11%
10%
34%
0%
Support BBI Do not support BBI Don't know much about BBI Don't care either way
BBI support has taken a further hit, dropping 5% of nationwide support since January 2021
BBI SUPPORT TREND - CENTRAL
Jul-2020 Oct-2020 Jan-2021 July 2021
60%
55%
50% 49%
46% 46%
11%
40%
30%
26% 33%
25%
23%
20% 20%
20% 18% 17%
15% 14% 14%
12% 11%
10%
10%
34%
0%
Support It Don’t Support It Don’t Know about it Don’t Care Either Way
BBI SUPPORT TREND - NAIROBI
Jul-2020 Oct-2020 Jan-2021 July 2021
60%
53%
50%
50%
45% 11%
40%
36%
33%
30%
26%33%
21% 22% 23% 21%
19% 20%
20%
13% 13% 12%
10% 8%
6%
34%
0%
Support It Don’t Support It Don’t Know about it Don’t Care Either Way
BBI SUPPORT BY REGIONS
Don’t Care Either Don’t Know about
REGION Support It Don’t Support It
Way it
No
67% Voter apathy towards the BBI referendum
is greatest in the South Rift and Lower
Eastern regions.
POLITICS &
ELECTIONS
IF ELECTIONS WERE HELD TODAY, WHO WOULD
YOU VOTE FOR AS PRESIDENT? Kivutha Kibwana Others
Kalonzo Musyoka 1%
Hassan Joho 1%
2%
2%
Alfred Mutua
3%
Musalia Mudavadi
3%
Fred Matiangi
5%
William Ruto
Gideon Moi 43%
5%
Won't Vote
6%
Undecided
15%
Raila Odinga
14%
IF ELECTIONS WERE HELD TODAY, WHO WOULD YOU
VOTE FOR AS PRESIDENT (TREND) Oct-2020 Jan-2020 Jul-2021
42.7%
40.7%
38.8%
28.2%
21.0%
19.9%
14.2% 14.8%
8.3% 8.1%
5.2% 5.1% 5.7% 5.6% 5.5%
3.7%
3.0% 3.4% 3.3%
2.1% 2.5% 2.5% 2.0% 1.8%
1.8% 1.1% 1.4% 1.4% 1.4%
0.7% 0.9% 0.7%
0.7% 0.6% 0.6%
0.5%
William Ruto Raila Odinga Gideon Moi Fred Matiangi Musalia Alfred Mutua Hassan Joho Kalonzo Kivutha Others Undecided Won't Vote
Mudavadi Musyoka Kibwana
If elections were held today, who would you vote for as
President? (By Demographics)
Candidates Total Male Female 18-24 25-29 30-34 35-39 40-49 50+
William Ruto 42.7% 43.8% 41.5% 44.4% 41.7% 45.6% 44.8% 34.7% 40.1%
Raila Odinga 14.2% 15.8% 12.6% 12.3% 15.3% 13.1% 13.3% 18.0% 17.0%
Gideon Moi 5.2% 4.9% 5.5% 4.5% 5.8% 4.8% 6.3% 4.3% 4.9%
Fred Matiangi 5.1% 4.9% 5.3% 3.9% 5.4% 3.6% 9.1% 3.7% 3.8%
Musalia Mudavadi 3.4% 3.3% 3.4% 3.3% 3.6% 4.0% 1.8% 4.3% 3.8%
Alfred Mutua 2.5% 2.7% 2.3% 2.5% 3.4% 2.6% 1.4% 2.3% 1.6%
Hassan Joho 2.0% 2.1% 2.0% 1.9% 2.4% 2.1% 1.4% 2.0% 2.7%
Kalonzo Musyoka 1.8% 2.0% 1.6% 1.5% 1.6% 2.4% 2.2% 1.7% 2.2%
Kivutha Kibwana 1.4% 1.3% 1.5% 1.7% 0.9% 2.6% 1.0% 1.3% 0.5%
Mohammed Abduba Dida 0.5% 0.3% 0.7% 0.7% 0.4% 0.7% 0.2% 0.7% 0.0%
Mukhisa Kituyi 0.5% 0.5% 0.4% 0.5% 0.9% 0.0% 0.4% 0.0% 0.5%
Ekuru Aukot 0.2% 0.1% 0.3% 0.2% 0.3% 0.0% 0.0% 0.3% 0.0%
Wycliffe Oparanya 0.2% 0.2% 0.1% 0.1% 0.2% 0.0% 0.2% 0.3% 0.0%
Uhuru Kenyatta 0.1% 0.1% 0.1% 0.1% 0.0% 0.2% 0.0% 0.0% 0.0%
Undecided 14.8% 13.7% 16.0% 16.8% 13.4% 12.1% 13.5% 20.0% 13.7%
Won't Vote 5.5% 4.2% 6.8% 5.6% 4.7% 6.2% 4.6% 6.3% 8.8%
If elections were held today, who would you vote for as
President? (By Regions)
LOWER NORTH NORTH SOUTH UPPER
Candidates TOTAL CENTRAL COAST EASTERN NAIROBI EASTERN RIFT NYANZA RIFT EASTERN WESTERN
William Ruto 43% 49% 32% 30% 40% 34% 56% 37% 59% 40% 45%
Raila Odinga 14% 6% 15% 8% 14% 17% 9% 39% 9% 16% 10%
Gideon Moi 5% 8% 5% 8% 1% 2% 9% 5% 9% 4% 0%
Fred Matiangi 5% 10% 1% 11% 1% 7% 1% 7% 11% 1% 4%
Musalia Mudavadi 3% 1% 5% 0% 2% 0% 2% 3% 1% 1% 15%
Alfred Mutua 3% 1% 5% 10% 3% 1% 2% 1% 1% 0% 1%
Hassan Joho 2% 0% 13% 0% 1% 6% 1% 1% 0% 0% 0%
Kalonzo Musyoka 2% 0% 3% 15% 1% 0% 1% 0% 0% 1% 0%
Kivutha Kibwana 1% 1% 1% 8% 2% 0% 0% 0% 0% 3% 0%
Abduba Dida 1% 0% 1% 0% 1% 6% 0% 0% 0% 0% 0%
Mukhisa Kituyi 0% 0% 2% 0% 0% 0% 1% 0% 0% 0% 1%
Ekuru Aukot 0% 0% 1% 0% 0% 0% 1% 0% 1% 0% 0%
Wycliffe Oparanya 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 1%
Uhuru Kenyatta 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%
Undecided 15% 20% 12% 6% 21% 24% 13% 5% 9% 20% 17%
Won't Vote 6% 5% 4% 3% 12% 3% 5% 2% 1% 14% 5%
Regardless of whom you will vote for as President,
who do you think will win?
Won't Vote
3%
Kivutha Kibwana
1%
Hassan Joho
Alfred Mutua 1%
1%
Kalonzo Musyoka
1%
William Ruto
Musalia Mudavadi 49%
2%
Fred Matiang"i
5%
Gideon Moi
5%
Raila Odinga
16%
REGARDLESS OF WHOM YOU WILL VOTE FOR AS PRESIDENT,
WHO DO YOU THINK WILL WIN? (TREND)
Oct-2020 Jan-2021 Jul-2021
60%
50%
40%
30%
20%
10%
0%
William Raila Gideon Moi Fred Musalia Kalonzo Alfred Hassan Joho Other Can't Tell Won't Vote
Ruto Odinga Matiangi Mudavadi Musyoka Mutua
Regardless of whom you will vote for as President, who do
you think will win? (By Demographics)
CANDIDATES TOTAL Male Female 18-24 25-29 30-34 35-39 40-49 50+
William Ruto 49% 51% 47% 52% 48% 50% 50% 42% 48%
Raila Odinga 15% 17% 14% 12% 18% 17% 12% 21% 17%
Gideon Moi 5% 5% 5% 4% 5% 5% 6% 5% 5%
Fred Matiang"i 5% 5% 5% 3% 5% 4% 9% 4% 3%
Musalia Mudavadi 2% 2% 2% 2% 2% 3% 1% 3% 1%
Kalonzo Musyoka 1% 2% 1% 1% 1% 2% 2% 1% 2%
Alfred Mutua 1% 1% 1% 1% 2% 2% 1% 1% 1%
Hassan Joho 1% 1% 1% 1% 1% 1% 1% 1% 2%
Kivutha Kibwana 1% 1% 1% 1% 1% 2% 1% 0% 1%
Others 1% 1% 1% 1% 1% 1% 1% 0% 1%
Can’t Tell 15% 13% 17% 17% 14% 13% 13% 18% 15%
Won't Vote 3% 2% 4% 3% 3% 3% 3% 4% 5%
Regardless of whom you will vote for as President, who do
you think will win? (By Regions)
LOWER NORTH NORTH SOUTH UPPER
CANDIDATES TOTAL CENTRAL COAST EASTERN NAIROBI EASTERN RIFT NYANZA RIFT EASTERN WESTERN
William Ruto 49% 54% 41% 34% 50% 43% 63% 42% 59% 45% 51%
Raila Odinga 15% 8% 17% 14% 16% 18% 11% 30% 8% 17% 18%
Gideon Moi 5% 8% 3% 7% 3% 2% 6% 5% 8% 6% 1%
Fred Matiang"i 5% 9% 1% 11% 1% 7% 0% 6% 11% 1% 3%
Musalia Mudavadi 2% 0% 4% 0% 1% 0% 1% 2% 1% 1% 8%
Kalonzo Musyoka 1% 0% 2% 13% 0% 0% 1% 0% 0% 0% 0%
Alfred Mutua 1% 1% 3% 6% 2% 1% 2% 0% 0% 0% 0%
Hassan Joho 1% 0% 9% 0% 1% 1% 0% 1% 0% 0% 0%
Kivutha Kibwana 1% 0% 1% 7% 1% 0% 0% 0% 0% 2% 0%
Others 1% 1% 3% 0% 0% 3% 1% 0% 1% 0% 1%
Can't Tell 15% 14% 14% 6% 21% 23% 12% 12% 12% 23% 15%
Won't Vote 3% 4% 3% 3% 5% 3% 3% 2% 1% 5% 2%
WHICH POLITICAL PARTY ARE YOU CLOSEST TO TO?
UDA
24%
None
32%
Others
8% ODM
15%
WIPER
3% Jubilee Party
NASA
14%
4%
GLOSSARY
REGIONS DEFINITION
REGIONS COUNTIES
Central Kiambu, Nakuru, Murang'a, Nyeri, Kirinyaga, Nyandarua, Laikipia
Nairobi Nairobi
Western Kakamega, Bungoma, Trans Nzoia, Busia, Vihiga
Upper Eastern Meru, Embu, Tharaka-Nithi, Marsabit, Isiolo
Lower Eastern Machakos, Kitui, Makueni
Coast Mombasa, Kilifi, Kwale, Tana River, Taita Taveta, Lamu
South Rift Kajiado, Narok, Bomet
Nyanza Kisumu, Kisii, Homa Bay, Siaya, Migori, Nyamira
North Rift Uasin Gishu, Turkana, Kericho, Nandi, Baringo, West Pokot, Samburu, Elgeyo/Marakwet
North Eastern Wajir, Garissa, Mandera