University of The Punjab Gujranwala Campus BBA-Morning (Section A) 2017-2021
University of The Punjab Gujranwala Campus BBA-Morning (Section A) 2017-2021
University of The Punjab Gujranwala Campus BBA-Morning (Section A) 2017-2021
Gujranwala Campus
BBA-Morning (Section A) 2017-2021
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DATE 15-Mar 19-Mar 20-Mar 26-Mar 29-Mar
Teacher's Signature
he Punjab
Campus
on A) 2017-2021
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Strategic Management Topic Schedule
Date Lecture # Chapter Topics
8-Apr-20 1 CH.1 The Nature of Organizing Theme,Strategic Management
Strategic Defined,Terminolgy,Brief History, Strategic Managent Process
Mangement and its three stages, Key Strategic management terms
Slides 1-14
9-Apr-20 2 Slides 14-22 Vision Statement, External opportunities & Threats, Internal
Strengths & Weaknesses, Long term objectives, Strategies
15-Apr-20 3 CH.2 The Business Comprehensive SM Model, Dollar General,Vision and mission,
Mission Slides Developing Vission and Mission , Characteristics of a Mission
1-21
22-Apr-20 5 CH. 3 The External External Assesment, External Audit, Key External Forces
Assesmet
Slides 1-13
23-Apr-20 6 Slides 14-19 Process of External Audit, Key external Factors, Economic
Forces
29-Apr-20 7 Slides 20-42 Social and Environmental Forces, Plitical, Govt. and Legal
Forces, Technalogical Forces
30-Apr-20 8 Slides 43-46 Competitive Forces, Competitive Analysis : Porter's Five Forces
Model
2-Sep-20 15 CH. 5 Strategies in Definetion, Long Term Objectives, Nature of long term
Action objective, Integration Strategies
Slides 1 - 15
17-Sep-20 20 slides 59-70 porter's generic strategies contd, cost leadership, low cost
producer advantage, differentiation, focused strategies.
23-Sep-20 21 slide 71-87 meeting challenges of high velocity change, means for
achieving strategies- joint ventures, reasons for merger and
acqusition fails, first mover advantage, outsourcing. End of
chapter.
24-Sep-20 22 ch no.6 slide 1-14 generating and selecting strategies, strategy formulation
analytical framework, stage 1,2,3.