Community Mapping Worksheet

Community Mapping Worksheet
Community Mapping is a process of gathering important and relevant information about a particular
community. This information will help you get started in developing a comprehensive engagement or
outreach plan. It will help you determine who you have relationships with and who you may need to
build them with as you initiate inclusive city-wide planning for a transition to 100% renewable energy.
Why Do Community Mapping?
• To identify partnerships and stakeholders

• To be strategic and inclusive when launching new initiatives
• To identify resources, knowledge and community assets that can contribute to your goals
• To map key contacts and networks
• To connect your initiative with the interest and needs of the community
• To identify key groups that can help shape your plan or spread the message To identify core
constituents, allies and potential opposition
Community Mapping Process:
1. Determine who should be involved in the community mapping process

2. Begin with what you know and is easy to answer
3. Consider who else you might need to talk to in order to find out the information you don’t have
4. Develop a system to map, track and update your community outreach plan
5. Decide how often you will update your community map
Community Characteristics
Communities are impacted by their cultural, demographic, economic, and social environments. Begin by
laying out the characteristics of your community. This can help you identify who else you need to talk to
in order to build out a comprehensive community map.
• “Define” or lay out the characteristics of the community – What are defining social, economic and
demographic features of the community?
• What defines and shapes this community (i.e. culture, language, public institutions & agencies,
history & traditions, informal networks)? Who influences what happens in this community?
Community Engagement Wheel

The community engagement wheel should help you begin to think about different pieces of the
community pie, or categories that represent specific groups and individuals you will need to engage.
What categories best represent your community? What groups and individuals fit within those
categories?
Map your community on the wheel. Start by filling in the categories specific to your community (e.g.
environmental community), then fill in the box with specific organizations, entities and individuals that
belong in each category (e.g. Sierra Club).
1
Community of color Immigrant community
THE Refugee AND

Immigrant Center
FOR Education AND
Legal Services
Parents
PTA of Texas
Texas State Teachers

Association
Educators
2
Prioritize outreach to achieve your goals:
This diagram is another way to organize and think through the planning and prioritization of your
outreach.
• Core Constituencies – Start with those organizations that are already involved and with you. This
will likely be a small group.
• Stakeholders - Early in the process brainstorm everyone that needs to be at the table – those that
can help achieve your goals, and those most deeply affected by the issue. This is likely where there
will be the most direct interest and engagement will lead to higher likelihood of success.
• Other Potential Aallies - Who else may be needed to achieve your goal? Which groups are
potentially aligned or do you have previous relationships with? These are a third tier for outreach.
• Potential Opponents – Who might be opposed to your objectives? It is useful to anticipate potential
opposition and consider proactive outreach to those groups.
Core
Constituencies
Stekholders
Potential Allies
3
Plan and prioritize your outreach by group, identifying the appropriate point of contact and then
developing a tailored outreach plan for each:
Group/Individual Relationship/Contact Outreach Plan
Turn Around Agenda, [email protected] The delivery of social services to urban

Ashley Randolph youth and their families.
Girls Inc. of Metropolitan [email protected] To keep girls aged 6-18 years old
Dallas, (214) 654-4554 engaged in school.
Sherri Cook
The University of Texas [email protected] Introduce computer programming to

at Dallas, K-12 Outreach every school student in greater Dallas
Dr. Jey Veerasamy, area & beyond.
Dallas Housing Authority Provide access to postsecondary

Opportunity Rising [email protected] education for DHA students and help
Chyrel.Roseborough lift low income residents out of
proverty.
Dallas NAACP ACT-SO [email protected] achievement program designed to

program recruit, stimulate, and encourage high
Shelonda Weaver academic and cultural achievement
among African-American high school
students.

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Community Mapping Worksheet

Why Do Community Mapping?

• To identify partnerships and stakeholders

Community Mapping Process:

1. Determine who should be involved in the community mapping process

Community Engagement Wheel

Community of color Immigrant community

THE Refugee AND

Texas State Teachers

Prioritize outreach to achieve your goals:

Turn Around Agenda, [email protected] The delivery of social services to urban

The University of Texas [email protected] Introduce computer programming to

Dallas Housing Authority Provide access to postsecondary

Dallas NAACP ACT-SO [email protected] achievement program designed to

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