Quizz 1 E Commerce

Name: Zunab Azhar
M.com sem 4
Quizz 1
1. Where do you use the opportunities of E-Commerce actually

in your daily life?
E-commerce can be used in the following ways:
 Electronic banking
 Electronic shopping
 Conducting Auctions
 Marketing and Advertising
 Providing customer services
 Online travel reservations
2. Which companies do you know which are doing E-

Commerce?
 Amazon
 Ali baba
 eBay
 Jingdog
 Zappos
 Rakuten
 Home depot
 Flipkart
 Zalando
 Otto
3. Consider the Internet-based businesses, which we have
listed above. Are they really
new business categories?
 Bloggin.g
 Virtual assistant services
 Job search consulting and resume writing online business
 Online store ideas
 Start a monthly box subscription service
 Copywriting and content writing
 Publishing
 Editing and proofreading
 Customer support
 Teaching languages
4. Find additional advantages and disadvantages of digital

businesses?
Advantages of digital business:
 Global reaching;
A website or a social channel allows you to find new markets and
trade globally for only a small investment in the project or the
company.
 Lower cost;
It’s properly planned and well-targeted digital marketing campaign
can reach the right customers at a much lower cost than traditional
marketing methods.
It enables the company to spare money, a component that is truly
considered by the associations since the Digital showcasing
techniques don’t require a lot of budgetary responsibility.
 Measurable results;
Measuring your online marketing with social media, web analytics,
and other online metric tools make it easier to establish how
effective your campaign has been. You can obtain detailed
information about how customers use your website or respond to
your advertising.
 Personalization;
If your customer database is linked to your website, then whenever
someone visits the site, you can greet them with targeted offers.
The more they buy from you, the more you can refine your
customer profile and market effectively to them.
 Open new markets;
By getting involved with social media and managing it carefully, you
can build customer loyalty and create a reputation for being easy to
engage with.
Disadvantages of digital business:
 Skills and training;
You will need to ensure that your staff has the right knowledge and
expertise to carry out digital marketing with success. Tools,
platforms, and trends change rapidly and it’s vital that you keep up-
to-date.
 Time consuming;
Tasks such as optimizing online advertising campaigns and creating
marketing content can take up a lot of time. It’s important to
measure your results to ensure a return-on-investment.
 High competition;
While you can reach a global audience with digital marketing, you
are also up against the global competition. It can be a challenge to
stand out against competitors and to grab attention among the
many messages aimed at consumers online.
 Complaints and feedback;
Any negative feedback or criticism of your brand are can be visible
to your audience through social media and review websites.
Carrying out effective customer service online can be challenging.
Negative comments or failure to respond effectively can damage
your brand reputation.
5. Consider the above-mentioned technical and economic

challenges of E-Commerce. Try to find answers to the various
questions, which we have listed.
 Finding the right products to sell
 Attracting the perfect customer
 Generating targeted traffic
 Capturing quality leads
 Nurturing the ideal prospects
 Converting shoppers into paying customers
 Retaining customers
 Achieving profitable long-term growth
 Choosing the right technology & partners

 Attracting and hiring the right people to make it all happen
6. What is E-Commerce? How does it differentiate from

traditional business models?
 E-Commerce is completely an in digital and online mode where the
communication is through electronic form completely whereas
Traditional Commerce is completely offline and through in person or
face to face.
 E-Commerce is reachable worldwide and has more connectivity
whereas Traditional Commerce is limited to a particular geographical
area especially smaller.
 E-Commerce information of exchange takes place in different
forms either through digital ads or emails etc. where as the
information of exchange in Traditional Commerce happens in the form
of hoardings or pamphlets distribution or through any physical mode
of exchange.
 E-Commerce can have one to one marketing whereas Traditional
Commerce can have only one-way marketing.
 E-Commerce can have several payment modes such as online
transactions or digital wallets or cash on delivery whereas Traditional
Commerce can have only cash payment in person.
 The delivery of goods in E-commerce is either the on the same day or
any other day depending on the availability of logistics and several
other restrictions depending on the location of the customers whereas
in traditional commerce the delivery of goods is instant.
 E-commerce provides a lot of discounts and at lower rates whereas in
Traditional commerce there will be no or fewer discounts and no
other options except to approach different seller which takes time.
 E-Commerce provides good customer services in different forms such
as chat option or direct call with customer care executive
whereas Traditional commerce does not provide any such customer
support.
7. What are different business models available for E-

Commerce?
Following are the different business models available for E commerce.
 Business-to-Business.
 Business-to-Consumer.
 Consumer-to-Consumer.
 Consumer-to-Business.
 Business-to-Administration.
 Consumer-to-Administration.
8. How can customers benefit from E-Commerce?

E-commerce allows websites to be functioning round the clock and benefit
their customers with appropriate product details, warranty details, product
reviews and product descriptions so that they can make the right choice.
The lower costs of running an e-commerce store versus a physical store
translate to cost savings for the consumer. This is one of the biggest e-
commerce advantages. Online prices are typically lower than traditional
store prices, and e-commerce sites are able to offer more discounts and
promotions that are easier to claim. Shopping when you want from where
you want is far preferable (and a whole lot safer) than heading out in this
COVID reality we’re now living in. Coronavirus aside, there’s also something
to be said about shopping from your bedroom, without having to venture
out, wait in lines, battle cold weather, and all the other challenges that go
along with consumerism.

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Name: Zunab Azhar

1. Where do you use the opportunities of E-Commerce actually

2. Which companies do you know which are doing E-

4. Find additional advantages and disadvantages of digital

5. Consider the above-mentioned technical and economic

 Finding the right products to sell

 Attracting the perfect customer

 Capturing quality leads

 Nurturing the ideal prospects

 Converting shoppers into paying customers

 Achieving profitable long-term growth

 Choosing the right technology & partners

6. What is E-Commerce? How does it differentiate from

7. What are different business models available for E-

8. How can customers benefit from E-Commerce?

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