L1 Supply Chain Strategy Introduction
L1 Supply Chain Strategy Introduction
L1 Supply Chain Strategy Introduction
Strategy
Course Information
General Information
• Course Title: Introduction to Supply Chain Strategy
• Number of Credits: 3
10
Mission & Goals
• Mission
– The reason for an organization’s existence
• Mission statement
– States the purpose of the organization
– The mission statement should answer the question of
“What business are we in?”
• The mission statement serves as the basis for organizational
goals
• Goals
– Provide detail and the scope of the mission
• Goals can be viewed as organizational destinations
– Goals serve as the basis for organizational strategies
11
Strategies
• Strategy
– A plan for achieving organizational goals
• Serves as a roadmap for reaching the organizational destinations
– Organizations have
• Organizational strategies
– Overall strategies that relate to the entire organization
– Support the achievement of organizational goals and mission
• Functional level strategies
– Strategies that relate to each of the functional areas and that support achievement
of the organizational strategy
12
Functional level strategies
15
Supply Chain Management
17
18
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Supply Chain Strategies
• A focus on satisfying end customers
• Efficient consumer response (ECR)
• A focus on managing the chain efficiently
• Inventories, “bottlenecks”, capacity, smooth flow of
materials.
• A focus on supply chain flexibility
• Agility: an emphasis on market focus and leanness, fast
movement of goods and services with shared information.
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