Scribd Logo
Upload

Welcome to Scribd!

  • 190 views

    7 Ps

    Uploaded by

    Chirag Mehta
    Cosmetics are products created to cleanse, beautify or alter one's appearance but cannot change bodily functions. Garnier is a mass market cosmetics brand owned by L'Oreal that produces affordable hair and skin products sold worldwide. It promotes its extensive range of beauty products through celebrity endorsements and is widely available in stores and malls for easy access by customers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd

    7 Ps

    Uploaded by

    Chirag Mehta
    190 views2 pages
    Cosmetics are products created to cleanse, beautify or alter one's appearance but cannot change bodily functions. Garnier is a mass market cosmetics brand owned by L'Oreal that produces affordable hair and skin products sold worldwide. It promotes its extensive range of beauty products through celebrity endorsements and is widely available in stores and malls for easy access by customers.

    Original Title

    7ps

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Cosmetics are products created to cleanse, beautify or alter one's appearance but cannot change bodily functions. Garnier is a mass market cosmetics brand owned by L'Oreal that produces affordable hair and skin products sold worldwide. It promotes its extensive range of beauty products through celebrity endorsements and is widely available in stores and malls for easy access by customers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    190 views2 pages

    7 Ps

    Uploaded by

    Chirag Mehta
    Cosmetics are products created to cleanse, beautify or alter one's appearance but cannot change bodily functions. Garnier is a mass market cosmetics brand owned by L'Oreal that produces affordable hair and skin products sold worldwide. It promotes its extensive range of beauty products through celebrity endorsements and is widely available in stores and malls for easy access by customers.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Cosmetics are products that are created for application on the body for the purpose

    of cleansing, beautifying or altering appearance and enhancing attractive features.


    But cosmetics are not the same thing as medicines and cosmetics cannot be used to
    alter a body’s functions or performance.

    Garnier

    1. Product:
    Garnier is a mass market cosmetics brand of L'Oréal that produces hair care
    and skin care products. Much like other brands from L'Oréal, it is sold in
    several markets around the world folloings are the products..Hair colour &
    Bleaching,Conditioner,Shampoo,Gel lotion,Hair care,Hair spray.

    2. Price:
    The price is the exchange value for the product or service,as the price of
    the Garnier products varies from each other.the price of the Garnier
    product is assumable in all standards of living that is lower class people
    can also buy garnier products within the range off 50-250 and wher by
    upper class can buy within the range of 350-1000.

    3. Promotion:
    One of the key elements of marketing mix is promotion which is used
    for the purpose of encouraging sales and conveys to the customer the
    position of service.Garnier is an international company that has a line of
    extensive range of beauty products. The company sells and researches
    upon cosmetics products that are meant for body care, skin care, hair
    care, hair color and other beauty products. This worldwide leader in
    cosmetics has featured endorsements by Bollywood stars for publicity.
    Garnier, over the years, has become one of the most popular brands.
    4. Place:
    As it is daily use of product the garnier product is available in all
    stores,malls..so people can buy it easily from anywhere and at any time

    5. People:The provider itself reflects the organizational realities.it is


    through the interaction with the staff ,that the customer form an
    opinion towards the garnier products as it provides all the latest
    products in the market as per the demand by customers so it is binded
    by its lacs of customers .

    6. Process:In order to achieve economies of scale & perform consistently


    the operation so that customers feel as being treatrd specially.the
    garnier products are designed in such layout that attracts the
    customer.the garnier brand in india is is atone of the top most cosmetics
    in India.it also deals with the ques of their customer.

    7. Physical evidence: garnier it mainly focuses on clean hygienic & fresh of


    its outlets the products which it distributes in the market are fresh
    products there is no harm to any of the customer by using any product
    at any season.so the garnier enjoys good reputation in the market as
    well as it also gets good respose by the public.

    You might also like