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    Broadbent PDF

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    K.P. Ajay
    The document discusses four modes of architectural design: pragmatic, iconic, canonic, and analogic. Pragmatic and iconic design are associated with pre-modern design and involve designing based on trial and error or matching designs to target users. Canonic design also draws from existing prototypes but allows changing design variables. Analogic design, the most familiar modern paradigm, shapes a representation of the design before physical implementation through methods like drawing, modeling, or CAD.

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    Broadbent PDF

    Uploaded by

    K.P. Ajay
    135 views58 pages
    The document discusses four modes of architectural design: pragmatic, iconic, canonic, and analogic. Pragmatic and iconic design are associated with pre-modern design and involve designing based on trial and error or matching designs to target users. Canonic design also draws from existing prototypes but allows changing design variables. Analogic design, the most familiar modern paradigm, shapes a representation of the design before physical implementation through methods like drawing, modeling, or CAD.

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    The document discusses four modes of architectural design: pragmatic, iconic, canonic, and analogic. Pragmatic and iconic design are associated with pre-modern design and involve designing based on trial and error or matching designs to target users. Canonic design also draws from existing prototypes but allows changing design variables. Analogic design, the most familiar modern paradigm, shapes a representation of the design before physical implementation through methods like drawing, modeling, or CAD.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    135 views58 pages

    Broadbent PDF

    Uploaded by

    K.P. Ajay
    The document discusses four modes of architectural design: pragmatic, iconic, canonic, and analogic. Pragmatic and iconic design are associated with pre-modern design and involve designing based on trial and error or matching designs to target users. Canonic design also draws from existing prototypes but allows changing design variables. Analogic design, the most familiar modern paradigm, shapes a representation of the design before physical implementation through methods like drawing, modeling, or CAD.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 58

    WHAT’S THE MAIN

    SKILL REQUIRED FOR


    AN ARCHITECT?

    LOCAL STRUCTURE SERVICES COST


    ANALYSIS S

    GENERATION OF A 3 DIMENSIONAL
    FORM / DESIGN
    HOW DO WE GENERATE A 3
    DIMENSIONAL FORM?

    ARE THERE ANY SPECIFIC


    METHODS TO DO THAT??

    HOW MANY METHODS ARE


    THERE???
    Welcome to architectural theories
    THE NATURE OF BUILDINGS
    MODES OF DESIGNING – Geoffrey Broadbent

    - PRAGMATIC

    - ICONIC

    - CANONIC

    - ANALOGIC
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    PRAGMATIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    ICONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    CANONIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    ANALOGIC DESIGN
    SUMMING UP . . .

    The first three, pragmatic, iconic and


    canonical design can be readily associated
    with pre-modern design, but all describe
    actions one could see modern architects
    apply.

    Pragmatic ("try it and see") design


    commonly occurs on building sites; eg.
    Where and when inadequacies in
    documentation become evident and
    immediate action is necessary to avoid
    delays and claims.

    Residential and commercial property


    developers routinely instruct consultants,
    including architects, to apply iconic and
    canonic principles; eg. To match floor areas,
    standard layouts, fittings and finishes to a
    target purchaser model identified through
    market research.
    SUMMING UP . . .

    However, in analogical design, when the designer


    shapes and develops a representation of a design,
    or variations of it in detail, before making a physical
    embodiment, it is the most familiar and dominant
    paradigm.

    It is the method student designers are taught to


    apply, almost universally.

    The actions of analogical design, such as drawing,


    model making or using CAD, typify what many
    people would identify as the outward actions of
    designing.

    Recent developments of 2D and 3D design


    computing software have magnified the power of
    analogical approaches by enabling almost any
    aspect of a design to be modeled, throughout its life
    cycle.
    EXTENDED THOUGHT . . .

    A more process oriented form of classification than Broadbent's, divides designing into;
    v. Routine
    vi. Innovative
    vii. Creative.

    Routine design: is applied to designing which proceeds from existing prototypes. This
    would include iconic design.

    Innovative design: refers to designing which also proceeds from existing prototypes,
    but with the freedom to change the ranges of prototype variables. This could include rule
    based canonic design. Eg. Where a designer adopts traditional forms but changes their
    proportions. The typical result of innovative design, by this definition, has a familiar
    structure but novel appearance because the values of the defining variables are
    unfamiliar.

    Creative design: is distinguished from the first two by the use of new variables,
    producing new types and providing the capacity to produce a paradigm shift. Creative
    design and analogical design can themselves be regarded as analogous when they
    involve transfer and adaptation of prototypes or an analog medium Innovative and
    creative designs are two forms of non-routine design.
    This was the contribution of Geoffrey
    Broadbent to Architectural Theory…
    Just to check if you have understood . . . Tackle the quiz!

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