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HOME CARE FORMULATION

2X Economy Laundry Detergent H-FC-0019

This formulation demonstrates the benefits of using Novethix™ L-10 polymer to thicken an economy liquid laundry detergent. This
rheology modifier provides reduced splashing, very good shear-thinning flow properties. These properties provide consumer valued flow
properties with improved pourability of the product providing convenience to the consumer due to its excellent material drain from the
container. This formulation uses the diluted form of sodium dodecylbenzenesulfonate.

Weight
Chemical Name, Trade Name Function Typical Product Properties:
%
Appearance: Clear
1. Deionized Water 67.84 Diluent
pH: 11.0 - 12.0
2. Sodium Citrate 3.00 Builder
Viscosity (mPa·s)**: 500 - 800
3. Sodium Dodecylbenzenesulfonate 10.00 Anionic surfactant
Clarity (NTU): 20 max
Bio-Soft® D-40 (1) (40 wt% TS)
Pass 12 weeks @ 45°C
Stability:
4. C12-15 Pareth-7, Tomadol® 25-7 (2) (100 wt% TS) 3.00 Nonionic surfactant Pass 5 freeze-thaw cycles
Cleaning Comparable to commercial
5. Sodium Laureth Sulfate (1 mole), Sulfochem™ 12.00 Anionic surfactant Performance: laundry detergent
ES-1 Surfactant (25% wt% TS) * (3)
**Brookfield RVT @ 20 rpm, 25°C, #3 spindle, measured at 24 hours
6. NaOH (50%) 0.60 Neutralizer
(3) (62
7. Noverite™ K-752 Polymer wt% TS) 0.65 Scale inhibitor
Supplier References:
(3)
8. Novethix™ L-10 Polymer (30 wt% TS) 1.70 Rheology modifier
9. Sodium Carbonate 1.00 Buffer/neutralizer (1) Stepan

(4)
(2) Air Products
10. Ocean Breeze Fragrance 0.20 Fragrance
(3) Lubrizol Advanced Materials, Inc.
11. D&C Blue #1 0.01 Color (4) Lebermuth Co., Inc.

* Available only in North America


Procedure:
1. Weigh deionized water into a mixing container. Under medium agitation, add
sodium citrate. Wait until citrate is completely dissolved, then add surfactants in
the order listed. Allow solution to mix 10-15 minutes, or until all surfactants are H-FC-0019
properly dissolved. Edition: July 2009
2. Add sodium hydroxide.
Reference #: 2150-001-07-19
3. Add Novethix™ L-10 polymer. Allow solution to mix for 10-15 minutes. Original Edition: February 28, 2008
4. Add sodium carbonate. Mix until fully dissolved.
5. Add fragrance and color.

Lubrizol Advanced Materials, Inc. / 9911 Brecksville Road, Cleveland, Ohio 44141-3247 / TEL: 800.379.5389 or 216.447.5000
The information contained herein is being furnished combination with other substances or in the User’s process. THE IMPLIED WARRANTIES OF MERCHANTABILITY
for informational purposes only, upon the express condition Due to variations in methods, conditions and equipment OR FITNESS FOR A PARTICULAR PURPOSE. It is the
that the User makes its own assessment of the appropriate used commercially in processing these materials, no User’s sole responsibility to determine if there are any
use of such information. While the information contained warranties or guarantees are made as to the suitability of issues relating to patent infringement of any component or
herein is believed to be reliable, no representations, the information or products for the applications combination of components relating to the supplied
guarantees or warranties of any kind are made as to its disclosed. Lubrizol shall not be liable and the User information. Nothing contained herein is to be
accuracy, suitability for a particular application or the assumes all risk and responsibility for any use or considered as permission, recommendation, nor as
results to be obtained herefrom. Lubrizol Advanced handling of any material beyond Lubrizol's direct an inducement to practice any patented invention
Materials, Inc. ("Lubrizol") cannot guarantee how any control. LUBRIZOL MAKES NO WARRANTIES, EXPRESS without permission of the patent owner.
products associated with this information will perform in OR IMPLIED, INCLUDING, BUT NOT LIMITED TO,
For further information, please visit: www.lubrizol.com/homecare
Lubrizol Advanced Materials, Inc. is a wholly owned subsidiary of The Lubrizol Corporation
© Copyright 2016 / The Lubrizol Corporation

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