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    Semrush SEO Checklist 2021

    Uploaded by

    Calvyn Lee
    This document provides an SEO checklist for 2021, including essential SEO basics, technical SEO tasks, on-page optimization steps, and off-page link building strategies. It recommends setting up key tools like Google Search Console and Analytics, optimizing pages for keywords, fixing crawl errors and broken links, analyzing competitors' backlinks, and leveraging PR opportunities. The checklist covers the fundamental areas of SEO to focus on for the year.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Semrush SEO Checklist 2021

    Uploaded by

    Calvyn Lee
    2K views1 page
    This document provides an SEO checklist for 2021, including essential SEO basics, technical SEO tasks, on-page optimization steps, and off-page link building strategies. It recommends setting up key tools like Google Search Console and Analytics, optimizing pages for keywords, fixing crawl errors and broken links, analyzing competitors' backlinks, and leveraging PR opportunities. The checklist covers the fundamental areas of SEO to focus on for the year.

    Original Description:

    A 2021 SEO checklist from Semrush

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    This document provides an SEO checklist for 2021, including essential SEO basics, technical SEO tasks, on-page optimization steps, and off-page link building strategies. It recommends setting up key tools like Google Search Console and Analytics, optimizing pages for keywords, fixing crawl errors and broken links, analyzing competitors' backlinks, and leveraging PR opportunities. The checklist covers the fundamental areas of SEO to focus on for the year.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    2K views1 page

    Semrush SEO Checklist 2021

    Uploaded by

    Calvyn Lee
    This document provides an SEO checklist for 2021, including essential SEO basics, technical SEO tasks, on-page optimization steps, and off-page link building strategies. It recommends setting up key tools like Google Search Console and Analytics, optimizing pages for keywords, fixing crawl errors and broken links, analyzing competitors' backlinks, and leveraging PR opportunities. The checklist covers the fundamental areas of SEO to focus on for the year.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 1

    The only SEO checklist

    you will need in 2021

    SEO basics SEO basics tools


    Set up GSC and Bing
 Generate & submit a sitemap
    Google Search Console

    Webmaster tools
    Google Analytics

    Create a Robots.txt file

    Set up Google Analytics


    Bing Webmaster Tools

    Check Search Console


    Install and configure an SEO for manual actions
    Yoast

    plugin (WordPress) Dynomapper
    Make sure that your website

    is indexed
    Keyword Research K yword R
    e e s arch tools
    e

    Identify your competitors


    Find uestion keywords

    q Semrush Key ord agic Too


    w M l

    Conduct a keyword gap analysis


    Analyze the intent of pages that rank
    Google Ads

    Semrush Topic Research

    Find your main money keywords


    Create a keyword map

    eople Also Ask

    ' '
    P

    Find long tail keyword variations


    - Prioritize by search volume &
 Ans er The ublic
    w P
    keyword difficulty

    Technical SEO Te ch ical SEO tools


    n

    Leverage Inspect UR
    “ L” feature in GS C
    Check for duplicate version s
 GSC & GA

    of your site
    ageSpeed Insights

    Ensure your website is mobile friendl - y

    Identify & fix broken links


    Google’s obile-Friendly test

    M
    Check your site s loading spee
    ’ d

    Use an SEO friendly UR structure

    - L
    Semrush Site Audit

    Make sure you are using H P


    TT S

    Structured Data ar up elper


    M k H
    Find & fix orphaned pages

    Find & fix crawl errors


    M er le Schema ar up Generator
    k M k

    Check canonical tags

    Check the page depth


    Add structured data

    On-Page & Content O n-P a ge & C o t t tools


    n en

    Fix duplicate, missing & truncated
 Run a content audit and prune content


    Semrush Content Audit

    title tags
    Semrush Topic Research

    Optimize images for SEO

    Find & fix duplicate, missing SEO Writing Assistant


    meta descriptions
    Organize topic clusters

    Find and fix multiple H1 tags


    Find & fix keyword cannibalization

    Improve title & meta tags, and page Update outdated content

    content Improve content readability

    O -Page SEO
    ff O ff-P a ge SEO ools T

    Analyze your competitor s link profile

    ' Implement the Skyscraper techni ue


    q Semrush Bac lin Audit
    k k

    Conduct a link intersect analysis


    Turn unlinked mentions into links
    Semrush Bac lin Analytics

    k k

    Set up and optimize Google Semrush Bac lin Ga k k p

    Steal your competitors ’


    My Business
    broken backlinks
    Semrush in Building too
    L k l

    HAR O

    Leverage digital PR
    Pro lw y

    Google y Business
    M

    semrush.com

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