Hybrid: Welingkar Institute of Management Studies and Research

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CONTACT NO – ADITYA .

M (TEAM LEAD) 7506335782

Hello,
I am forwarding the details of Master’s Level Program (PGDM) from Welingkar. This
course is on Hybrid learning basis, wherein without affecting your current work
profile you can continue with your studies to enhance your management skills.

WELINGKAR INSTITUTE OF MANAGEMENT STUDIES AND RESEARCH


Accreditations and Recognitions

 SAQS (South Asian Quality Assurance System)


 National Board of Accreditation (NBA)
 All India Council for Technical Education (AICTE), New Delhi
 HRD Ministry, Government of India
 ISO Certified

Ranking

 Ranked 1st in Infrastructure, 2nd in Academic Excellence and Industry Interface, 3rd in West
India and 4th in Top 10 most promising B-Schools category by Silicon India B-School Survey.
 Ranked 3rd in Student Exchange Program category
 Ranked 4th by Career 360o in their “Best Institutes for Top 10 Programmes article
 Best Innovative Institute by Associated Chambers of Commerce of India (ASSOCHAM) in the
year 2016.
 'No.1' for Placements and at ‘ No.9’ in Top 25 Finance Specialists, Outlook Money ‘Best MBA
Finance Rankings 2016’
 First A Grade Management Institute to have obtained ISO 9001 Certification in 2000, certified
by Bureau VERITAS Certification. Upgraded to ISO 9001:2008 in 2009

Eligibility :
Graduates from recognized Universities

We School's Hybrid Features

Enjoy a unique learning experience through our 'Hybrid' program structure. We combine
modern and traditional teaching techniques to help students to learn continuously and
conveniently, from anyplace and at anytime.

- Virtual Classroom Facility - Updated Curriculum


- Online Placement assistance - We Lectures- Recorded Lectures
- Personal Contact Program - We Lounge
- Industrial Visits - Free Subscription to Newswire Facility
“We also provide you with Text books & E- Learning courseware where you can study at your own
convenience which consists of Audio lectures, Chapter wise summary, Presentations & Mock Tests”

Program duration: 2 Years, For First year common for all specialization

18 Specializations offered in second year

- Marketing Management - General Mgmt/ Business Administration


- Finance Management - Banking Investment, Insurance
- Human Resource Management - Rural and Agri Business
- Retail Management - Media and Advertising
- International Business - Travel and Tourism

- Supply Chain Management - Services Excellence

- Operations - Healthcare Management

IT Management Specializations - Hospitality Management


- E Business
- E Commerce
- Information Technology Project Management

Syllabus for the First Year

Advanced Diploma in Business Administration (ADBA)

Semester I Semester II

Principles of Management Strategic Management

Financial Accounting Cost Accounting

Human Resource Management Innovation Management

Marketing Management Elements of Communication and Networking Skills

Organisation Behavior Legel Aspect of Business

Managerial Economics Project WE LIKE


Specialization --- Marketing

Semester III Semester IV

1) Marketing Research and 1) Product / Brand Management

2) Advertising and Sales Promotion 2) E- Commerce & CRM

3) Distribution Management 3) Internet Marketing

4) Consumer Buyer Behavior 4) Social Media Marketing

5) Marketing Finance 5) Project

Specialization --- Finance

Semester III Semester IV

1) Financial Management - I 1) Project Finance

2) Financial Management - II 2) Mergers and Acquisitions

3) Advanced direct and indirect tax 3) Retail Banking

4) Investment Management - I 4) International Finance

5) Investment Management - II 5) Project

Specialization --- Human Resource Management

Semester III Semester IV

1) Human Resource Management-II 1) Wages and Salary Administration

2) Functional Administration 2) Effective HR Training & Development Strategy

3) Industrial Relations and Labor Laws 3) International HRM

4) Recruitment Management 4) Performance Management and Reward Systems

5) HR Information Systems (NEW) 5) Project


Specializations --- Operations

Semester III Semester IV

1) World Class Manufacturing 1) Radical Business Performance Improvement

2) Project Management 2) Global Supply Chain Management & Outsourced


Manufacturing

3) Production Planning & Control 3) Customers Centric Organization

4) Total Quality Management (NEW) 4) Six Sigma (NEW)

5) Production & Operations Management 5) Project

Specializations --- Supply Chain Management

Semester III Semester IV

1) Purchasing Management & Materials Management 1) Logistics & Distribution Management (NEW)

2) Inventory Management 2) Global Supply Chain Management & Outsourced


Manufacturing

3) Total Quality Management (NEW) 3) ERP & Web Based Supply Chain Management

4) World Class Manufacturing 4) Legal aspects in Supply Chain Management

5) Stores Management 5) Project

Specializations --- Supply Chain Management

Semester III Semester IV

1) Purchasing Management & Materials Management 1) Logistics & Distribution Management (NEW)

2) Inventory Management 2) Global Supply Chain Management & Outsourced


Manufacturing

3) Total Quality Management (NEW) 3) ERP & Web Based Supply Chain Management

4) World Class Manufacturing 4) Legal aspects in Supply Chain Management

5) Stores Management 5) Project


Specializations --- General Management/ Business Administration

Semester III Semester IV

1) Marketing Research 1) Investment Management - II

2) Financial Management - II 2) Internet Marketing

3) Advertising & Sales Promotion 3) Customer Centric Organization

4) Human Resource Management - II 4) E- Commerce

5) Functional Administration 5) Project

Specializations --- International Business

Semester III Semester IV

1) World Class Manufacturing 1) Internet Marketing

2) International Marketing 2) Global Supply Chain Mgmt. and Outsourced


Manufacturing

3) International Business Environment 3) Import- Export Management

4) International Finance 4) E- Commerce

5) Foreign Exchange Management 5) Project

Specialization --- Banking, Investment and Insurance

Semester III Semester IV

1) Banking Fundamentals & Negotiable Instruments 1) Trade Finance & Foreign Exchange Management

2) Retail banking 2) Branch Banking & Role of Branch Manager

3) Corporate Banking 3) Marketing of Financial Services

4) Introduction to Insurance and Risk Management 4) Management of Insurance Products and Companies
Specialization --- Services Excellence

Semester III Semester IV

1) Functional Administration 1) Services marketing

2) Industrial relation & labour laws 2) Customer centric organization

3) HRM-II 3) Total quality management

4) Services Management – I 4) Services Management - II

5) Six Sigma 5) Project

Specialization --- Rural and Agri Business

Semester III Semester IV

1) Rural Dynamics 1) Social Entrepreneurship

2) Agri Finance Management 2) Customer Centric Organisation

3) Rural Marketing 3) E-Commerce

4) Management Of Agri Input Industry 4) Agri Price Risk Management

5) Micro Finance 5) Project


Specialization --- Travel & Tourism

Semester III Semester IV

1) Introduction to travel and tourism 1) Internet Marketing

2) Tourism Marketing 2) Tour operations management

3) Travel Agency Management 3) Customer Centric Organisation

4) Geography of Travel 4) Relationship Marketing

5) International Tourism 5) Project

Specialization --- Healthcare management

Semester III Semester IV

1) Essentials of Healthcare Administration 1) Revenue Cycle Management in Healthcare

2) Planning & Designing of Healthcare Facilities 2) HR in Hospitals

3) Hospital Operation 3) Material Management & Equipment Management

4) Customer Centric Organisation 4) Legal Aspects of Healthcare

5) Quality Management in Healthcare 5) Project

Specialization --- Hospitality Management

Semester III Semester IV

1) Introduction to Hospitality Management 1) I.T. in Hospitality

2) Front office operations 2) Hotel Marketing

3) Hotel housekeeping 3) Stores & purchasing management

4) Food & beverages Management 4) HR in Hospitality

5) Hotel accountancy 5) Project


Specializations --- E-Business

Semester III Semester IV

1) CRM 1) Enterprise Solutions- ERP,SAP AND CRM (NEW)

2) Business Analysis 2) Business Process Outsourcing (NEW)

3) I.T. Infrastructure 3) I.T. Compliances

4) Managing I.T. Projects 4) E- Commerce

5) I.T. Security & IS Governance 5) Project

Specialization --- IT Project Management

Semester III Semester IV

1) Managing I.T. Projects 1) Managing Project Vendors

2) Scheduling & Tracking of Projects 2) Enterprise Solutions

3) Managing Project Teams & Resources 3) Software Engineering &


Quality Man
4) Estimating Software Projects & managing Costs 4) Using System & Tool in Projects.

5) Business Analysis 5) Project

Specialization --- E-Commerce Management

Semester III Semester IV

1)Introduction to E - Tailing 1)Venture capital & Crowd sourcing

2)Starting of a E-commerce venture 2)Logistics Management in E-commerce

3)Business and E-Commerce Laws 3)CRM

4)Internet Marketing 4)Social Media Marketing

5)Customer Centric Organisation 5)Project


Examinations:
Examination pattern is completely objective based. Multiple choice questions only.

Examinations are divided into:


Mid Term – It carries 20% weightage. Objective pattern only. This exam can be given from
home , office or cyber café at your flexibility .
End Term – It carries 80% weightage. Objective pattern only. This exam has to be given by
you from any designated Aptech centre. You can decide your own date and time for every
subject in end term exams.

Certificates:
After completion of 1st year - Advance Diploma in Business Administration
After completion of 2nd year - Post Graduate Diploma in Management (In whatever
specialization you opt for) + Experiential Certificate.

Personal Contact Program (Optional)


Welingkars will conduct Personal Contact programs for 1 year subjects, 4 times a year, and prior to
examinations. The Personal Contact Programs will conducted preferably at weekends. Fees 3600/-

Program Fees:

Installment Plan for PG Course from Welingkars

1st Year 2nd Year

1st 2nd 3rd 4th 5th 6th Total


Installment Installment Installment Installment Installment Installment Amount
Plan I 81000 81000

Plan II 43500 42500 86000

Plan III 20000 13000 /- 13000/- 19000/- 13000/- 13000/- 91000


(PDC) (PDC) (PDC) (PDC) (PDC)

Placements: (Please check the attachments)


We provide with 100% placement assistance from the day student enrolls into the course.
A list of some of the companies which have recruited our students is given below.

Bank of Baroda IT / ITES Engineering

 Dena Bank  Deloitte Consulting Offshore - Technology  Aditya Birla Group


 Global Trust bank Group eServe  Blue Star
 HDFC Bank  Geometric Software Solutions  Essar
 ICICI Bank  GTL  Godrej & Boyce
 Reserve Bank of India  HCL Infosystems  Great Eastern Shipping
 HSBC  L&T Infotech  Mahindra & Mahindra
 Development Credit Bank  Lawkim  Paper Products
 IDBI Bank  Emerson network  Voltas
 Bajaj Alliance General  Epicenter Technology Ltd.  Associated Cement Co.
Insurance  Hexaware Technologies  Atul Limted
 Darashaw Finance  I-Flex Solutions  Gammon Infrastructure
 Fortress Financial Services  Kale Consultants  Prince Plastics
 HDFC Ltd.  Mphasis BFL  Siemens India Limited
 HDFC Standard Life  Siemens Information System  ABB Ltd.
Insurance  WNS Global Services  Bharat Petroleum
 SICOM Ltd.  Internet Global Coporation Ltd.
 Avendus Advisors  Rave Technologies  Hindustan Petroleum
 Bechmark Asset  Rediff Coporation Ltd.
Management  Tata Consultancy Services  Borosil
 Cholamandalam Group  Tech Pacific  Hindustan Polyamides &
 CRISIL  Computer Associates Fibres Ltd.
 Dewan Housing Finance  Finolex
 ICICI Prudential Company Advertising  Philips India Ltd.
 IL&FS Investment  Crompton Greaves
 FCB Ulka
 India Infoline  Mettler Toledo
 Lowe
 Karvy Consultant
 Maddisson Media
 Metlife Insurance Consumer Products
 Ogilvy Interactive
 Quest Screening
 Add pens
 Way 2 Health Securities
 Ampoules & Vials
Pharma / Health Care
 REFCO Sify Securities
 Asian Paints
 Haribhakti Group  Nicholas Piramal
 Goodlass Nerolac Paints
 Zurich International,  Novartis
 Pidlite
Dubai  Ranbaxy
 Carbon Jwellery
 United Phosphorous
 coca Cola
Media  Glaxo Smithkline Beecham
 Himalaya Drug Company
  Zandu Pharmaceuticals
Star TV  GTC Industries
 Zee Television  Nitco Paints
Services
 India Today Group  Tata Chemicals
 Cartoon Network  Taj Group of Hotels  Shrenuj
 Oberoi Hotels  Sapat Group
Retail / Apparel  Naukri.com  Titan
 Arvind Brands  Tata International
 Orchid Hotel
 Shoppers Stop  Vl e Trans
 ITC Retail
 Piramyd Consulting

 Siyaram
 Cap Gemini Ernst & Young
 Cerebrus Consultants
Telecomm
 Mahindra Consulting
 NET Techologies  Universal Consulting
 BPL Mobile  Avalon Consulting
Communications  Deloitte Touche & Tohmatsu
 Reliance Infocomm  Kaizen Institute
 D-link

Feel free to ask any doubts or concerns…


Regards,
Feel free to ask any doubts or concerns…
Regards,

Aditya Maithani
Team Lead
7506335782
Welingkar Institute of Management Studies

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