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    Marketing

    Uploaded by

    uzal shrestha
    The document is a perceptual map that shows four brands positioned based on their price and quality. PADelux is positioned as having a high price and high quality, while Shapers has a high quality but lower price. The remaining space on the map is unlabeled but suggests one brand may have a low price and quality, while another has a low price but higher quality.

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    Download as DOCX, PDF, TXT or read online from Scribd

    Marketing

    Uploaded by

    uzal shrestha
    10 views2 pages
    The document is a perceptual map that shows four brands positioned based on their price and quality. PADelux is positioned as having a high price and high quality, while Shapers has a high quality but lower price. The remaining space on the map is unlabeled but suggests one brand may have a low price and quality, while another has a low price but higher quality.

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    The document is a perceptual map that shows four brands positioned based on their price and quality. PADelux is positioned as having a high price and high quality, while Shapers has a high quality but lower price. The remaining space on the map is unlabeled but suggests one brand may have a low price and quality, while another has a low price but higher quality.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    10 views2 pages

    Marketing

    Uploaded by

    uzal shrestha
    The document is a perceptual map that shows four brands positioned based on their price and quality. PADelux is positioned as having a high price and high quality, while Shapers has a high quality but lower price. The remaining space on the map is unlabeled but suggests one brand may have a low price and quality, while another has a low price but higher quality.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Perceptual Mapping

    High Price

    PADelux

    Shapers
    Low Quality High Quality

    Low Price

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