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    COURSE OUTLINE Bba 6th

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    Blue Stone
    The document outlines a course on entrepreneurship which covers topics such as emerging trends, identifying opportunities, developing business plans, sources of capital, marketing challenges, financial preparation, strategic growth, transitioning management styles, valuing ventures, and harvesting ventures. It provides an overview of the key concepts and issues addressed in each section.

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    COURSE OUTLINE Bba 6th

    Uploaded by

    Blue Stone
    41 views3 pages
    The document outlines a course on entrepreneurship which covers topics such as emerging trends, identifying opportunities, developing business plans, sources of capital, marketing challenges, financial preparation, strategic growth, transitioning management styles, valuing ventures, and harvesting ventures. It provides an overview of the key concepts and issues addressed in each section.

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    COURSE OUTLINE bba 6th

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    The document outlines a course on entrepreneurship which covers topics such as emerging trends, identifying opportunities, developing business plans, sources of capital, marketing challenges, financial preparation, strategic growth, transitioning management styles, valuing ventures, and harvesting ventures. It provides an overview of the key concepts and issues addressed in each section.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    41 views3 pages

    COURSE OUTLINE Bba 6th

    Uploaded by

    Blue Stone
    The document outlines a course on entrepreneurship which covers topics such as emerging trends, identifying opportunities, developing business plans, sources of capital, marketing challenges, financial preparation, strategic growth, transitioning management styles, valuing ventures, and harvesting ventures. It provides an overview of the key concepts and issues addressed in each section.

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    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
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    COURSE OUTLINE: Entrepreneurship: AN EVOLVING CONCEPT

    Entrepreneurship –A Perspective
    Emerging trends: The Internet and E-Commerce
    Entrepreneurial Opportunities
    The evolution of entrepreneurship

    Understanding strategic issues in Business Plan development


    Comparative analysis of entrepreneurship in other countries
    Strategic objectives
    Competitor Analysis

    Understanding strategic issues in Business Plan development


    STP Strategies
    Marketing Mix Strategies

    Understanding the Entrepreneurial Perspective in Individuals


    The Entrepreneurial Perspective
    The DarK Side of Entrepreneurship
    Entrepreneurial Motivation
    Entrepreneurial Perspective in Organizations
    Corporate Entrepreneurship
    Social Entrepreneurship and The Ethical Challenges of Entrepreneurship

    Innovation- The Creative Pursuit of Ideas


    Opportunity Identification- The Search for new Ideas
    Entrepreneurial Imagination and creativity
    The role of creative thinking
    Areas in which people are creative
    Innovation and Entrepreneur
    The Innovation Process

    Pathways to Entrepreneurial Ventures


    The Pathways to new ventures for Entrepreneurs
    Creating new ventures
    Acquiring an established Entrepreneurial venture
    Franchising: The Hybrid

    Legal Challenges for Entrepreneurial Ventures


    Legal Challenges for Entrepreneurial Ventures
    Intellectual Property Protection: Patents, Copyrights, and Trademarks
    Identifying Legal structures for Entrepreneurial ventures
    Sole Proprietorship
    Partnerships
    Corporations
    Specific forms of Partnerships and Corporations
    Understanding Bankruptcy

    Sources of Capital for Entrepreneurial Ventures


    The Entrepreneur’s Search for Capital
    Debt Versus Equity
    The Venture Capital Market
    Informal Risk Capital: ‘ANGEL’ Financing

    Assessment of Entrepreneurial Plan


    The Challenge of New Venture Start-up
    Pitfalls in selecting New Ventures
    Critical factors for New Venture Development
    Why new ventures fail
    The Evaluation Process

    Marketing Challenges for Entrepreneurial Ventures


    The Marketing concept for Entrepreneurs
    Marketing Research
    Inhibitors to Marketing Research
    Internet Marketing
    Developing the Marketing Concept
    Developing a Marketing Plan
    Pricing Strategies

    Financial Preparation for Entrepreneurial Ventures


    The Importance of Financial Information for Entrepreneurs
    Understanding the Key Financial Statements
    Preparing Financial Budgets
    Pro Forma Statements
    Capital Budgeting
    Break-Even Analysis
    Ratio Analysis
    Developing an Effective Business Plan
    What is Business Plan?
    Pitfalls to avoid in Planning
    Benefits of a Business Plan
    Developing a well-conceived Business Plan
    Elements of a Business Plan
    Updating the Business Plan
    Presentation of a Business Plan: the ‘PITCH’

    Strategic Entrepreneurial Growth


    The Nature of Strategic Planning in Emerging Firms
    Strategic Planning
    The Lack of Strategic Planning
    The Value of Strategic Planning
    Managing Entrepreneurial Growth
    Venture Development Stages
    The Entrepreneurial Company in the Twenty-First Century
    Building the Adaptive Firm
    The Transition from Entrepreneurial Style to a Managerial approach
    Understanding the Growth Stage
    Unique Managerial concerns for Growing Ventures
    The International Environment: Global Opportunities
    Achieving Entrepreneurial Leadership in the New Millennium

    Valuation of Entrepreneurial Ventures


    The Importance of Business Valuation
    Underlying issues while acquiring a Venture
    Due Diligence
    Analyzing the Business
    Establishing a Firm’s Value
    Term Sheets in Venture Valuation
    Additional Factors in Valuation Process

    Harvesting the Entrepreneurial Venture


    Harvesting the Venture: A focus on the Future
    The Management Succession Strategy
    Key Factors in Succession
    Recommended Book: Entrepreneurship: Theory, Process, Practice 8th Edition
    Author: Dr. Donald F. Kuratko (Dr. K)

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