AER Solution Proposal
AER Solution Proposal
AER Solution Proposal
PROPOSAL
MEMBERSHIP FIX
In 2012, I took a step back to reflect on what I really wanted from this life. They always say
that life is short, yet there comes a point where it really hits home. This was that point for
me.
I was tired of working for people whose only motivation was how much they could increase
their bottom line. That mentality left me feeling drained and purposeless. Instead, I felt
called upon to be part of the solution within a world that just kept growing in stress and
anxiety. Can you relate?
At first, I wanted to get into direct service; that is, I wanted to be a therapist or counselor. It
was a nice start, but I realized that my heart was telling me that I wanted to go bigger. In
other words, I wanted to impact more people -- and on a greater level -- than I could in a 1-
on-1 environment.
This led me down a rocky path of subscription services. My first membership business was a
bust. I struggled to get people to join and once they were there, I really didn't know what to
do with them. The idea of developing a system to retain or engage clients eluded me.
Needless to say, this didn't lead to nearly the impact that I desired.
Fast forward a year... I had a thriving membership business and I absolutely loved it! People
experienced transformations. I was working from around the world. I earned a steady
$10k/month. It felt blissful...
... Yet, I still wanted more. There is an old philosophy, "Give a man a fish and you feed him
for a day. Teach a man to fish, and you feed him for a lifetime." Well, I wanted to help others
"fish." That is, I wanted everyone to experience the freedom and fun that I had enjoyed.
Moreover, I wanted coaching and mental health services available to everyone across the
globe. (Some may call me foolish; I say I'm just ambitious!)
Life is a mosaic. If something feels disjointed, confusing, or broken, put it into the bigger
picture and it becomes a beautiful work of art.
My work with Membership Fix is exactly that. I have taken all the missing parts of typical
business coaching and fused together a program that helps people holistically. Now, they
experience major business and life transformations. This fills my soul.
xx,
Sylvia LeRahl
PAGE 01
BACKGROUND
Membership Fix helps mission-driven coaches and mental health professionals
develop a "Category of One" program that positions them as the go-to expert in their
field and allows them to triple their income while significantly increasing their impact.
Our mission is to make mental health care and coaching accessible to everyone. To
that end, we use proven strategies to create transformational, online businesses that
allow service-providers to go deeper with clients, build predictable, recurring income,
and enjoy making an impact from anywhere at any time.
THIS PROGRAM IS A COMPLETE GAME-CHANGER & FOR YOU IF YOU WANT TO:
Gain new levels of confidence in yourself and your ability to create lasting
change for your clients.
Empower your own work and your clients' lives with more choice and freedom.
Discover how you can have a lot more fun being yourself and getting paid well
for doing the work you love.
EXPECTED OUTCOME
#1
Deepen your business and coaching
skills, repair your own limiting
beliefs, and contribute to a more
evolved, conscientous world.
PAGE 02
CLIENT EMPOWERMENT
MODEL
In counseling, the client needs your wisdom.
In coaching, they need their own.
WHY CHOOSE THIS BUSINESS MODEL?
#2
EXPECTED OUTCOME
Fully developed systems necessary
to attract, engage, and retain clients
month after month.
PAGE 03
WHAT MIGHT YOUR PROGRAM
INCLUDE?
While every client's business looks different, you may choose to include:
Group calls
Video & audio training
Community forum
Meet-ups
Gamification
#3
EXPECTED OUTCOME
A complete program that you can
sell on repeat, including irresistible
messaging, client outcomes, pre-
launch emails, and a content
calendar with automated releases.
PAGE 04
YOUR OBJECTIVES
To create a business with predictable, 6 or 7-figure recurring income
OUR METHODOLOGY
Here's our 7-step proprietary method that guarantees you get amazing
results:
SCOPE
1. Construct a Powerful Foundation Designed for Impact
2. Design a Conversion-Centered Website
3. Build a Hot Audience of Ready-to-Buy Clients
4. Develop Revenue-Boosting Processes for Scalability
5. Craft a Systematic Approach to Retain Clients Monthly
6. Create Compelling Content Using a Repeatable Methodology
7. Use Proven Strategies to Enroll a Steady Stream of Paying Clients
#4
EXPECTED OUTCOME
A mission-driven methodology that
allows you to greatly increase your
impact and income.
PAGE 05
OUR PROCESS
1 2 3
On-Demand Coaching Connection Weekly Coaching
We are so committed to your success, Access a private community of Accelerate your results with the most
that we offer 1-on-1, on-demand mission-driven professionals who are comprehensive mindset and business
coaching. committed to the same level of heart- training available.
centered work as you.
Experience greater stability and Every week, your Business and
security as you learn exactly what You'll have the space to go deeper Mindset Coaches will spend a
needs to be done to push your with the content, as well as to ask dedicated two hours answering
business forward. questions and share experiences with questions and helping you move
others in the program. forward in your business and life.
4 5 6
Mindset Support Digital Training Brand & Website
Develop a Millionaire Mindset to Enjoy forever-access to a robust Alleviate any fears of tech, as we take
break through all of your money library of content designed to create a that entire lift off your shoulders.
blocks and limiting beliefs so that you predictable flow of clients and add
can truly have the business of your $10k-$50k of additional revenue. You'll have support from our in-house
dreams. Creative Director & Designer, who
Learn from experts who have been will coordinate your personal
Maintain the confidence and passion there, done that. New content is branding & craft a professional
to keep progressing forward & added regularly. membership platform for you.
showing up powerfully.
PAGE 06
TIMEFRAME
PHASE ONE
Begin authority positioning as an industry leader WEEKS 1-3
Create irresistible offer & compelling messaging
Design a strategic content plan to ease delivery
PHASE TWO
Build waitlist & begin accepting payments WEEKS 4-8
Form efficient growth & scalability systems
Design & build your prominent website platform
PHASE THREE
Engage in organic marketing for greater profits WEEKS 9+
Develop PAS content to increase conversions
Elevate your position through strategic partnerships
AGREEMENTS
WE PROVIDE: YOU PROVIDE:
Unlimited Business Coaching WordPress Business Account
Unlimited Mindset Coaching Website Domain
Unlimited Copywriting Support Any (Optional) Paid Advertising
Complete Website Design & Build
All Plugins and Website Hosting
Supportive Community of Peers
Weekly Group Coaching
Forever-Access to a Robust Library of Video Tutorials,
Cheatsheets, Templates, and so much more!
PAGE 07
OUR TEAM
OUR GUARANTEE
PAGE 08