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    (Pornwasin, A (2014) - On-Demand Cab Service at Your Fingertips. Retrieved December 9, 2014 From

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    GrabTaxi aims to benefit all stakeholders in the taxi industry ecosystem, including taxi owners, drivers, and riders. The mobile app helps drivers and owners cut costs and increase revenue by efficiently matching drivers to nearby passengers to reduce empty trips. It also promises riders safety, security, and timely arrival. GrabTaxi works by having both drivers and passengers download the app. Drivers register and are vetted, while passengers can book rides that then display available nearby drivers on a map. Confirmation is sent quickly along with driver details. A university study found Grab provided positive social impacts for drivers and passengers in Jakarta by solving issues like overloading or wait times, and that both groups had confidence in the app's reliability and value

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    (Pornwasin, A (2014) - On-Demand Cab Service at Your Fingertips. Retrieved December 9, 2014 From

    Uploaded by

    larra
    135 views2 pages
    GrabTaxi aims to benefit all stakeholders in the taxi industry ecosystem, including taxi owners, drivers, and riders. The mobile app helps drivers and owners cut costs and increase revenue by efficiently matching drivers to nearby passengers to reduce empty trips. It also promises riders safety, security, and timely arrival. GrabTaxi works by having both drivers and passengers download the app. Drivers register and are vetted, while passengers can book rides that then display available nearby drivers on a map. Confirmation is sent quickly along with driver details. A university study found Grab provided positive social impacts for drivers and passengers in Jakarta by solving issues like overloading or wait times, and that both groups had confidence in the app's reliability and value

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    GrabTaxi aims to benefit all stakeholders in the taxi industry ecosystem, including taxi owners, drivers, and riders. The mobile app helps drivers and owners cut costs and increase revenue by efficiently matching drivers to nearby passengers to reduce empty trips. It also promises riders safety, security, and timely arrival. GrabTaxi works by having both drivers and passengers download the app. Drivers register and are vetted, while passengers can book rides that then display available nearby drivers on a map. Confirmation is sent quickly along with driver details. A university study found Grab provided positive social impacts for drivers and passengers in Jakarta by solving issues like overloading or wait times, and that both groups had confidence in the app's reliability and value

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    135 views2 pages

    (Pornwasin, A (2014) - On-Demand Cab Service at Your Fingertips. Retrieved December 9, 2014 From

    Uploaded by

    larra
    GrabTaxi aims to benefit all stakeholders in the taxi industry ecosystem, including taxi owners, drivers, and riders. The mobile app helps drivers and owners cut costs and increase revenue by efficiently matching drivers to nearby passengers to reduce empty trips. It also promises riders safety, security, and timely arrival. GrabTaxi works by having both drivers and passengers download the app. Drivers register and are vetted, while passengers can book rides that then display available nearby drivers on a map. Confirmation is sent quickly along with driver details. A university study found Grab provided positive social impacts for drivers and passengers in Jakarta by solving issues like overloading or wait times, and that both groups had confidence in the app's reliability and value

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    According to Pornwasin A.

    , Juthasree Kuvinihckul, a co-founder and director of GrabTaxi in


    Thailand said that "One of our aims is to cut costs and increase sales, our system looks after the
    taxi industry's ecosystem — the taxi owner, the driver and the rider. The system helps taxi
    owners and taxi drivers cut costs and increase overall revenue, as they don't have to travel
    around or find a fare towards a traffic jam, and now they have a choice to pick up the nearest
    passengers. Furthermore, pace, safety and security are our promises to deliver to the
    passengers at all times.”
    (Pornwasin, A (2014). On-demand cab service at your fingertips. Retrieved December 9, 2014 from
    http://www.nationmultimedia.com/homeOn-demand-cab-service-atyour-fingertips-30229943.html.)

    How does GrabTaxi works?


    According to GrabTaxi, both supply (taxi fleet and drivers) and demand (passengers) are using
    fast, cost-effective mobile-based technology. The current taxi driver has to register with
    GrabTaxi to be part of the service, pass a background check, and bring a mobile device /
    smartphone with the GrabTaxi app installed. There may be some drivers at this stage who do
    not own a smart device but want to work on the GrabTaxi platform; the company is helping
    them through microfinancing smart devices, where payments would be deducted from monthly
    installments. At the end of the customers, passengers would need to download, register and
    create their own profiles, the GrabTaxi program. When customers have successfully registered
    and wish to book a taxi, they simply trigger the application and the system will show all
    available taxis automatically on the online map from within a specified range. Customers must
    then enter their desired destination to complete their reservation, and with less than a minute,
    their booking confirmation will be sent to them, along with the driver's name and contact
    details, vehicle registration number and estimation of arrival time.
    (GrabTaxi Bangkok, Thailand. (2014). FAQ. Retrieved December 8, 2014 from
    http://grabtaxi.com/bangkok-thailand/faq/.)

    According to a Social Impact Report by a team from the University of Cambridge Judge Business
    School MBA programme, Grab, the leading ride-hailing app in Southeast Asia, has created
    positive social impact for Jakartan drivers and passengers. According to Ridzki Kramadibrata,
    "The report shows that Jakartans think ride-hailing apps such as Grab are greatly enhancing
    their lives. Jakartans are worried about concerns such as overloading or waiting times and Grab
    is pleased to be able to solve these problems for our passengers. Grab launched as a taxi-hailing
    app in June 2012 and has since introduced many transportation options, such as cars and bikes.
    The report highlights the confidence that Grab drivers and passengers have in the Grab app's
    reliability and the value we offer in terms of quality rides and better driver profits. It's
    heartening encouragement when we are celebrating our fourth anniversary.”
    (Ridzki, K. (2016). Retrieved June 3, 2016 from https://www.grab.com/id/en/press/consumers-
    drivers/studi-menunjukkan-grab-mendorong-dampak-positif-para-penumpang-dan-mitra-
    pengemudinya/)

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