Assignment Business 2019
Assignment Business 2019
Assignment Business 2019
The Open University of Mauritius will not hold itself responsible or liable for the non-award of
marks if you fail to submit the assignment as per the required mode of submission.
1
Module Name: Business Economics
Lecturer’s Name: Anesh Hevin Ramsarakha
Date of Submission: 12th October 2019
Total Marks: 50 marks
Word limit: 1200- 1500 words
1. The data below gives estimates of the elasticity of demand for selected
foods in the UK.
(a) With reference to the data, explain why all the price elasticities of
demand are negative and some income elasticities of demand are
positive and some are negative.
[3 marks]
(b) Comment on the values shown in the table for the cross elasticity of
demand for beef and mutton.
[4 marks]
(c) Explain clearly the factors that are likely to affect the price elasticity of
demand for a
good such as fruit juices.
[6 marks]
2
(d) It is expected that levels of income in the UK will rise. It is likely that
large food retailers will wish to take account of the data on elasticities
in their marketing decisions.
2. The demand and supply functions of an agricultural product (call it ‘good X’)
are given by:
Qd = 50 — 3P
Qs = P — 10,
where P is price (in Rs.) per unit, and Qd and Qs are quantities demanded
and sold, respectively, in thousands of units.
(a) Find the equilibrium price and quantity good X. Using a demand and
supply diagram, show how you will represent the above information. In your
answer, clearly label your axes, prices and quantities and the equilibrium
price. [Hint: Solve the two equations simultaneously. Alternatively, try
plotting the curves graphically.] [5 marks]
3
Labor (man-hours) Output (units)
1 8
2 18
3 26
4 32
5 37
6 41
7 44
8 46
9 47
10 47
Derive the marginal product and average product curves. At what point do
diminishing marginal returns set in? How does this relate to the point of
diminishing average returns? Explain. [6 marks]