TERM PAPER

ON
“ARTIFICIAL INTELLIGENCE”
UM18MB554-DIGITAL TRANSFORMATION

BY
BHARATHI.K
SRN: PES1201802292
MBA PROGRAM
DEPARTMENT OF MANAGEMENT STUDIES
PES UNIVERSITY, BANAGALORE-560085

SUBMITTED ON: 10/04/19

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 ARTIFICIAL INTELLIGENCE IN HEALTH CARE SECTOR

Key wards : Artificial Intelligence(AI) general introduction, definition, applications, limitations, societal
impact, economic value created, size of the market, predictions.

INTRODUCTION
The Artificial Intelligence (AI) may seem like thinking of a futuristic world similar to those in science
creative movies, but in actuality, the lines between reality and fiction or imagination have blurred. AI is
drape the world and the lies of people and it becoming an engine growth of economics and organisation.
Whether it is a simple Google search, a conversation with Goole home or Amazon alexa or apple’s Seri or
simple chat bots on some website we can visited, we may already be interacting with AI/ML driven tools
and well boards in many of our daily activities! This without a doubt, is changing the way we perform our
daily activities, organise the work or business and how we can take decision’s in our daily today lives.

The Internet of Things (IoT) is a network of physical devices and other items, an embedded with software,
network connectivity, electronics, sensors, which enables these objects to exchange and collect the data. Its
impact on medicine may be the most important, and personal effect. By 2020, 40% of IoT perhaps related
technology will be health-related and also other category, making up a $117 billion market. The
convergence of medical information technologies, such as medical informatics will transform healthcare as
we know that, curbing costs, saving lives and reducing inefficiencies.

The number of technologies can be reduce overall costs for the prevention of chronic diseases or illnesses.
The devices can constantly monitor health indicators, devices like track real –time health data or that auto-
administer therapies, or when a patient self-administers a therapy. Because of they have increased access to
smart phone and high-speed Internets, the many patients have started to use mobile applications (apps) to
manage the various health needs. These devices and mobile apps are now increasingly integrated and used
with tele health and telemedicine via the medical Internet of Things (mIoT). This paper reviews mIoT and
big data in healthcare sector.

The Pharma IoT concept including digitalization of medical products and related medical care processes
using medical devices and IT services like (web, mobile, apps, etc.) during clinical trials, patient care and
drug development. The outcomes of Pharma IoT in development and clinical trials can be employ
combinations of services and advanced technologies to create the new kinds of disease treatment
possibilities (e.g., Treatment 2.0). In patient care, Pharma IoT can enable patient and healthcare
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professionals to use medicines with sensor hardware, and craft personalized care services and processes
(Product 2.0). for instance; of the Pharma IoT solutions are the connected sensor for Parkinson’s disease and
multiple sclerosis disease patients, which provide health care management, improving the patient health and
the quality of life.

Background information about AI

The history of AI began in myth and antiquity, the stories and gossip of Artificial intelligence beings
endowed with consciousness by master tradesman. The modern AI were planed by classical philosophers to
attempted to describe the process of human thinking as the mechanical creation of symbols. This in the
invention of the programmable digital computer in the 1940’s, a machine based on the Mathematical
reasoning. This device has the ideas behind it inspired a handful o scientists to building an electronic brain.

The interest and investment in AI reverberate in the first decades of the 21st century, when the machine
learning was successfully applied to many problems in institutes and industries due to the presence o
powerful computer hardware.

 The birth of AI 1952-1956

AI is the human-like intelligence, learning, judgement, and awareness of the machines with the major
branches of computer science an engineering and technology that seek to create intelligence machines.

The term AI was established in the mid 1950’s .the first project utilization AI is traced in the year of 1955
when Carnegie Mellon University researchers developed a computer programme to work through the result.

In 2015, the Oregon Health, Intel and Science University established a joint project, the Collaborative
Cancer Cloud: the high-performance analytics platform that collects and safely stores private medical data
that will be used for cancer research, including working on cures the Parkinson's diseases.

Engineering simulation solutions are making (P4medicine) such as; participatory, predictive, personalized,
and preventive via the medical Internet of Things (mIoT).

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DEFINITION:

According to Accenture research, “AI is the collection of multiple technologies that allows machines
to understand, act, detect and learn to the Augment human activities.”

They could have a many of the abilities of a human being – the capability to learn and distinguish between
things. But they also have a great advantage over humans—they do not need to rest function! According to
Accenture study that AI can be double annual economic growth rates in the year of 2035 by changing the
way of work and create a new relationship between machine and man, and also increasing labour
productivity by up to 40%

Applications
Artificial intelligence processes are applied in real systems and in a wide variety of sector. Here are few
examples:

1. It and security: The most popular use of AI in business areas. About 44% of 835 companies
Surveyed by Tata consultancy services are already using AI to detect and prevent intrusions, 41%
use it to solve technical problem of users, 34% to reduce the workload and automate their processes
in the production are Gartner predicts that, by 2020, at least 75% of security software tools will
include both predictive and prescriptive analytics based on (enable a to person to discover)
heuristics, AI based machine and skills of learning algorithms (a process or set of rules).
2. Customer service: companies know how important this area is and how much it can affect the
brand. And in-spite o that, sometime mistake are inevitable. The Microsoft state o Global service
2016, found that 60% of consumers stopped interacting with a company, just because they served,
the solution to overcome these issues are AI Chat bots can be analyse the customer information
through data collection from their interaction and it is useful perspective on how to serve the
consumers .
3. Business operations and decision support: AI can be helpful in many activities like team
meetings, scheduling conferences, business trips.AI will be able to aid us in decision making.
4. Finance and accounting: AI can help like an Accenture predicts that 80% will be automated in the
coming years.
5. Human resources :AI can help streamline many of the HR processes, like hiring or recruiting for
prepare interview schedule, filtering candidates, training and development, performance appraisal
etc..
The most of the companies using artificial intelligence all over the world such as:-
 IT activities are the most popular
 Detecting and security instructions
 Resolving user’s technology problems
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  Production management work by automating tools
 Gauging internal compliance using approved technology vendors
 Using run book automation
 Anticipating future customer purchases and presenting offers accordingly
 Improving media buying
 Monitoring social media comments to determine overall issues
 Tailoring promotions like online or offline
 Financial trading like high frequency trading enabled by AI
 Automating call distribution.

LIMITATIONS OF AI

There are many business benefits of AI, there are also certain barriers or disadvantages to keep it in
mind.

 One of the main limitations of AI is the cost. creation of smart technologies can be more
expensive, its lead to their complex nature and the need for repair and ongoing maintenance.
 Software programmes need regular upgrading to adapt to the changing business environment and
in case of breakdown, present risk of losing ode or important data. Restoring this is often time
consuming and costly.
Other limitations like:
 Implementation times, which are often lengthy
 Integration challenges and lack of understanding of the state of the art systems
 Usability and interoperability with other systems and platforms
 If we are decide to take on AI driven technology we should also consider:
- Customer privacy
- Potential lack of transparency
- Technological complexity
- Loss o control over the business decisions and strategy
AI and ethical concerns
The rapid development of AI, leads to ethical issues like:
 The prospective of automation technology leads to job losses
 The need to retain employees to keep them in jobs
 Fair distribution of wealth created by machines
 The effect of machine interaction on human attention and behaviour
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  The need to elimination of bias in AI that is created by humans
 The security of AI systems (eg: automation of weapons) that can potentially cause
damage

SOCIETAL IMPACT OF AI

The social impact of computerisation and discuss natural language processing , machine translation ,
expert systems and overall effect of AI application on employment.

1. ENTERTAINMENT: Example Netflix , in future we could sit on the coach and order of a custom
movie featuring virtual actors of our choice. Meanwhile, film studios may have a future without
flops : sophisticated Preductive programmes will be analyze the film scripts storyline and focused
its box office potential.
2. MEDIINE: AI algorithms will enable doctors hospitals to better analyze data and customised their
healthcare to the genes, environment and lifestyle of each patient . For example the diagnosis of
brain tumour can be deciding and treatment will work best for an individuals. So AI will dry the
personalized medicine revolution.
3. CYBER SECURITY: According to USC Experts say the self learning and automation capabilities
enabled by AI can protect data more systematically affordably, keeping people safer from terrorism
or even smaller – scale identity theft.
4. VITAL TASKS : AI assistance will help older people stay independent and lie in their homes longer.AI
tools will keep nutritious food available, safely reach objectives on high shelves, and monitor
movement in the senior home but the AI assisted work may be even more critical in dangerous fields
like mining , fire fighting, clearing mines and handling radioactive materials
5. TRANSPORTATION: AL is the biggest impact in the near future is self driving cars. Driverless trains
already we can see in European cities. More and more industries are influenced by AI and our
society as we know it is transforming.
6. ADVERTISING: AI is going to take targeted / personalised advertising to a whole other level. The
product recommendations, such results and social news feed items are all examples of places where
advertises are embedding smart adds that use AI to target and individual consumers.
7. CRIMINAL JUSTICE: Advancement in facial recognization of making the finger print obsolete. Tech
stat ups are using AI to automat legal work and to determine parole eligibility.

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ECONOMIAL VALUE CREATED OF AI

The companies slowly adopting AI based productivity improvements be warned: the AI is the largest
commercial opportunity for companies, industries and nations over the next few decades, according to a
recent report from PWC.AI advances will increase global GDP by up to 14% between now and 2030, the
equivalent o an additional $15.7 trillion contribution to the world’s economy.

Network effects will future increase consumer demand.AI front runners will gain the enormous
competitive advantages through their ability to leverage this rich supply of customer data to shape
product development and business models helps to catch up of slower moving competitors.

China is expected to see the largest economic gain from AI, a $7 trillion or 26% boost in GDP growth. It
based on manufacturing, where AI is expected to have a particularly big higher rate of AI investments
compared to North America and Europe.

In North America, the economic gain from AI are expected to reach $3.7 trillion or 14.5% of GDP
growth by 2030.but china will likely being to catch up by the middle 2020s given its accelerating AI
investment.

SIZE OF THE MARKET OF AI

The global AI market size is expected to reach $169,411.8 million in 2025, from $4,065.0 million in 2016
growing at a CAGR of 55.6% from 2018 to 2025. AI is the fastest growing technologies in recent years. AI
is an associated to human intelligence with similar characteristics like language understanding, reasoning,
learning, problem solving and others. manufacturers in the market witness huge underlying intellectual
challenges in the development and revision of such a technology.

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The rise in number of innovation start ups and advancement in technology have lead to increase in
investment in AI technology. More over, growth in demand for analyzing and interpreting large number of
data is boosting the demand for AI solution. lack of trained and experience staff can hinder the growth of the
AI market.

Key benefits for shareholders

 The report provides an extensive analysis of the current and emerging market trends, and dynamics
in the global AI market.
 In depth analysis is conducted by constructing market estimation for the key market segment
between 2018 and 2025 etc.

PREDICTION OF AI

There are five things that we can expected to happen:

AI increasingly becomes a matter of international politics:-

When confronted with tariffs and export restrictions and services used to create AI imposed by the US
government, china has stepped up its efforts to become self reliant when it comes to research and
development.

With nationalist politics enjoying a resurgence (renewal), there are two apparent dangers such as:-

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Firstly, that AI technology could be increasingly adopted by authoritarian regimes to restrict freedoms, such
as the rights to privacy or free speech.

Secondly, that these tensions could tensions could compromise the spirit of cooperation between academic
and industrial organizations across the world.

1. A move towards “transparent AI”

When it involves dealing with human data is obstructed by the “black box problem”. Mostly it working
seem mysterious and unfathomable without a thorough understanding of what’s actually doing. But build
trust in AI system is not just about reassuring the public.

2. AI and automation drilling deeper into every business

AI solutions for managing compliance and legal issues are also likely to be increasing adopted.

In 2019 the more companies will be adopt this strategy and they can be understand the value of the
information.

3. More jobs will be created by AI than will be lost to it.

The rises of the machines will be leads to human unemployment and social strife, for the next year, it seems
it is not going to be immediately problematic in this regard. May be end of the 2019 AI will be creating
more job than it is taking.

4. AI assistants will become truly useful

AI driven predictions are make the works an experience flow. AI assistance like Siri, Alexa or Google
homes assistants for instance: to help us make sense of the myriad of data sources available to us in the
modern world.

APPLICATION OF ARTIFICIAL INTELLIGENCE IN HEALTH CARE (MEDIAL SECTOR)

Medical Internet of Things and Big Data in Healthcare

Methods
Medical internet of things (MIoT) is a critical piece of the digital transformation of medical or healthcare, as
it includes new business models to emerge and enables changes in work process, cost containment,
enhanced customer experiences and productivity improvements.

Keywords: Telemedicine; Smartphone; Mobile Applications; Wireless Technology; Disease Management

Illustrates how this revolution in medicine or health care will look in a typical software or internet of things
practices in hospital sector. For example; a patient with diabetes will have an ID card that, when scanned
and links to a secure data or cloud, it stores their electronic health records and investigation results, medical
and prescription histories. Physicians, nurses, technicians can easily access this record on a desktop
computer or tablet.

It probably basic thing, but the adoption of Electronic Health Records (EHRs) is a game changer. In less
than a decade, pen-and-paper system of managing records that goes back thousands of years will be replaced
and digitized.

The advantages are many and obvious. Paper records used often written in questionable penmanship, can
get stuffed away in filing cabinets, out of the reach of health care providers or researchers. Instead, by
keeping all the important information in one place, and easily access or sharable, EHRs will be eliminate
many inefficiencies, and save the lives.

The major challenges to implementing the IoT is the communication; although many devices now have a
sensors to collect data and also they often talk with the server in their own language. Manufacturers each
have their own proprietary protocols, which means sensors by different makers can't necessarily speak with
each other. This fragmented software environment using for privacy concerns and the bureaucratic inertia to
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cache all collected information, frequently a (brownish red color) maroons valuable info on data islands,
process of lessening the effectiveness of whole idea of the IoT.

Exactness medicine, as it's called, is a term that can be frequently heard in coming years. It started from the
genomics and goes through the remaining of the omics platforms, and it providing multi scale data for
analysis, and interpretation.

II. IoT - The Future of Pharma?

Pharma companies long ago that just selling traditional medicines will not produce growth or even sustain
competitive advantages. This basically change, known as moving ‘beyond the pill’

Typically from one or two realizations:

(1) Medicines are often not enough to achieve an optimal clinical outcomes for patients, and

(2) Pharmaceutical pipelines dry up, businesses will be valuable new sources of revenues. This has created
growing and focusing methods of utilizing the new technologies and business processes for patient care and
development, leading to Pharma IoT.

The existing medical device products such as;- inhalers and insulin pens can be adding to the sensor and
advance technologies to collect data for further care analysis, and even phisical therapy.

This will improves the personal health care and medical processes, because of patient care data provides
competitiveness and new sources of innovation. The transformation also includes some challenges: at the
same time, pharma companies wants to take including the forthcoming European Union (EU) privacy
legislation and data protection, it will give patients control of their health care data.

For example, patients can allowe to transfer their care and health data to multiple service providers, it leads
to the emergence of across new kinds of service platforms and business models, e.g., data brokers.

III. Devices and Mobile Apps for Healthcare

We can heading into the age of information, where data and knowledge will be key. We can also entering
into the age of the customer, the customer is going to determine what they want. Our Tomorrows is one
instance of the changing look of business models, in this case, directly connecting pharma and customers. In
this new age, apps and devices will be used to create a “health safety”.

For instance:

• The Myo, originally used in orthopedics for patients who need to physiotherapy after a fracture. With the
aid of the Myo, patients can monitoring their progress and also doctors can measure the angle of movement.

• The Zio, it used to measures heart rate and electrocardiogram (ECG) and it is the US Food and Drug
Administration approved. Where is pharma in all this turmoil? Interestingly, there are signs that pharma is
reaching out from its traditional health care-centric approach.

• Glaxo, recently investing in electro ceuticals, bioelectrical drugs that used by micro-stimulation of nerves.

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• J&J, has teamed up with Google to develop robotic surgery. In addition, they are collaborating with
Philips on wearable devices like blood pressure monitors.

• Novartis,is working with Google on sensor technologies, like the smart lens, and a wearable device, to
measure blood glucose levels.

Sensors will provide a lot of information to support pharma development, but it is particularly important to
select the right patients for the right clinical trials. Body sensors, once gadgets that were mainly used by
runners and athletes, are now rapidly entering the general market, and consumers and pharma can get soon
have access to a health of information including not only the pulse, ECG, blood pressure, glucose level in
the blood and respiratory rate, temperature, but also more advanced data, like inflammation about sleep
patterns, etc.

A more number of mobile apps which support device using have emerged, including myDario and SleepBot
among others. The Hacking Medicine Institute recently announced RANKED Health, a program to critically
evaluate and rank health-focused connected devices and applications.

Such as;- insight optics, talkspace, medici, digital pharmacist, everly well, ibluebotton, practo etc.

It will be predicted that in the near future we will look at our smart watch or phone to check health
conditions more often than we can now to check our mail or WhatsApp. A typical situation might includes
an elderly people, recovering from a medical outcome at home, linked to a combination of several connected
services or devices or apps streaming information towards different parties, such as family members,
telecarer and physicians.

(Figure 2).

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 Recently the Medtronic will be partnering with a digital health app company that Canary Health to be
supporting a re-seller of its digital chronic disease management programs, its including CDC-recognized
Diabetes Prevention Program, which is aimed at changing life style modification and behaviors in
prediabetic people. But the partnership goes back just reselling Canary Health’s digital tools. In fact, both
Medtronic and Canary Health plan to develop solutions that “leverage Medtronic’s serices, devices, apps
and infrastructure as well as Canary Health’s match of behavior-change programs, expertise, design, and
most user engagement experience,”.

One of the reason that Medtronic must have been attracted to Canary Health is that the company’s digital
tools are reimbursable. As digital health care programs mature, payers are looking at innovative, to reduce
their cost burden for chronic disease like diabetes. According to the Centers for Disease Control and
Prevention (CDC), people maintain pre diabetes who is the part in a structured lifestyle modification
program—such as the one Canary Health has developed, among others—“can preventing their risk of type 2
and type 1 diabetes by 58% (71% for people over 60 years old)”.

The CDC helping then people lose 5% to 7% of their body weight through maintain their diet and 150
minutes of physical activity a week”.

Many people think like diabetes is an expensive, chronic disease, hospitals, doctors, patients, and payers are
equally keen to tame this epidemic and also the moves to helping a transform companies from simply
providing health care to the sick people to actually delivering healthcare.

IV. Data, Data, Data

The driver behind all these wearable sensors is the data that is generated, and various parties are trying to
bundle the data streams and obtain control. Microsoft developed the Health Vault, an e-health safe, acting as
an EMR. In Holland the Radboud University Medical Center collaborated with Philips and Salesforce on
HereIsMyData, a database where patients can store their health data and determine who can access them.

The role of Salesforce is interesting. The Salesforce platform powers Veeva, the customer relationship
management (CRM) now widely used in pharma. This positions Salesforce to be able to bridge the gap
between patient’s medical data and pharma. “Big data” is a phrase that has been used pervasively by the
media and the lay public in the last several years. While many definitions have been proposed, the common
denominator seems to include the “three V’s”—Volume (vast amounts of data), Variety (significant
heterogeneity in the type of data available in the set), and Velocity (speed at which a data scientist or user
can access and analyze the data).

Defined as such, healthcare has become one of the key emerging users of big data. For example, Fitbit and
Apple’s ResearchKit can provide researchers access to vast stores of biometric data on users, which can then
be used to test hypotheses on nutrition, fitness, disease progression, treatment success, and the like. Most
complex high dimensional data sets include imaging (photos, X-rays, MRIs, and slides), wave analysis such
as EEG and ECG, audio files with associated transcripts, free text notes with natural language processing
(NLP) outputs, and mappings between structured concepts such as lab tests and the Logical Observation
Identifiers Names and Codes (LOINC) codes or the International Classification of Diseases-9 (ICD9) and

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ICD10 codes. Among the things that the data analysis should provide is the means to continuously update
the annotations based on acquired knowledge, while keeping the location of the data in place.

The Centers for Medicare & Medicaid Services (CMS) have vast stores of billing data that can be mined to
promote high value care; the same is true of private health insurers. And hospitals have attempted to reduce
re-admission rates by targeting patients where predictive artificial intelligence (AI) algorithms indicate
people who may be at highest risk based on an analysis of available data collected from existing patient
records (Figure 3).

Figure3.

The Centers for Medicare & Medicaid Services (CMS) data system

Underlying these and many other potential uses, however, are a series of technology, legal and ethical
challenges relating to, among other things, privacy, discrimination, intellectual property, tort, and informed
consent, as well as research and clinical ethics.

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V. Challenges

for mIoT Leading IoT platforms must provide simple, powerful application access to IoT devices and data to
help designers rapidly compose analytics applications, visualization dashboards and mIoT apps.

The following are 5 key capabilities that leading platforms must enable:

(1) Simple connectivity: A good IoT platform makes it easy to connect devices and perform device
management functions, scaled through cloud-based services, and to apply analytics to gain insight and
achieve organizational transformation.

(2) Easy device management: A thoughtful approach to device management enables improved asset
availability, increased throughput, minimized unplanned outages and reduced maintenance costs.

(3) Information ingestion: Intelligently transform and store IoT data. APIs bridge the divide between the
data and the cloud, making it easy to pull in the data that’s needed. Data is ingested from diverse data
sources and platforms, then the essential values are extracted using rich analytics.

(4) Informative analytics: Gain insight from huge volumes of IoT data to make better decisions and
optimize operations. Apply real-time analytics to monitor current conditions and respond accordingly.
Leverage cognitive analytics with both structured and unstructured data to understand situations, reason
through options, and learn as conditions change. An intuitive dashboard makes it all easy to understand.

(5) Reduced risk: Act on notifications and isolate incidents generated anywhere in the company
environment from a single console.

VI. Challenges for Big Data in Healthcare

The challenges fall into two main categories:

fiscal/policy and technology.

1.Fiscal and policy issues: In a fee-for-service environment, the only way that healthcare practitioners get
paid is to have face-to-face encounters with patients. This creates heavy bias against promoting technologies
that streamline non-faceto-face interactions. However, as we move away from that model and more towards
value-based care, where global risk-based payments are made to delivery organizations (hospitals, patient
centered medical homes, accountable care organizations, etc.), then there is more incentive to use new
technologies that reduce unnecessary in-office encounters. In such an environment, face-to-face encounters
are actually a cost center, not a profit center, and positive health outcomes of populations are rewarded.

2. Technology issues: The biggest technical barrier to achieving this vision is the state of health data.
Created by legacy EHR systems, health data is largely fragmented into institution-centered silos. Sometimes
those silos are large, but they are still silos. Exchanging individual records between silos, using increasingly
standardized vocabularies (code sets) and message formats (ADT messages, C-CDAs, even FHIR objects),
is where much current effort is being directed. But that does not solve the problem of data fragmentation.

More and more people in the health information exchange arena are seeing that the next generation of health
technology is around aggregating data, not simply exchanging copies of individual records (the traditional
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query-response approach). Only by collecting the data from many different sources, normalizing that data
into a consistent structure, resolving the data around unique patient identifiers as well as unique provider
identifiers—only then can the data become truly useful.

Aggregated data has two additional advantages.

(1) It solves the interoperability problem. Systems and institutions no longer need to build data bridges, and
translate how the data is structured between two proprietary systems; everyone instead simply connects to a
central standard API “plug.” If built right, the aggregated data can be the basis for very effective AI
technology. Such technology is very fast (consider Google suggestions as-you-type in a search bar,
retrieving suggestions from billions of record options).

(2) It is also sufficiently flexible to allow machine learning, and AI will be able to function in a real-time
fashion.

VII. New Generation of Digital Health Advisors Once a data store has been built from many different
sources—EHR data, payer data, device and IoT data, patient survey responses, consumer health data—and
has been integrated into a unified data structure, then AI can yield meaningful insights.

AI, after all, is about pattern recognition, comparing a particular pattern of data around a given individual
with similar (not necessarily identical) patterns found elsewhere, and making predictive recommendations
based on what happened in those other situations. This is very much what clinicians do when exercising
“clinical judgement”—identifying a pattern, taking into account medical problems, medications, labs values,
personal and family history, and comparing it to similar patterns from the clinician’s experience. A new
generation of “Health Coaches”, Tele-Carers or Digital Health Advisors can be trained to make these AI-
derived recommendations useful.

They need to be easy-to-use, consumer-orientated persons who can connect to the aggregated data store and
the AI analytics engines that sit on top of that. They can empower consumers/patients, and reduce the
demand burden on clinicians. Will they replace clinicians? No, of course not. But they will help filter the
demand to those who truly need to be seen, while empowering patients with real-time, believable and
personalized guidance for the more common things in day-to-day life.

So what stands in the way of Digital Health Advisors? Policy (how we pay for healthcare) needs to
encourage self-care and facilitate healthy behaviors, rather than encourage inoffice doctor visits. And,
simultaneously, health data needs to become reorganized in order to empower AI and drive the emergence
of new apps and related technologies. It will be a while before we get there, but we can see the path to that
new generation of healthcare technology.

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CONCLUSION

Adapting a new technology has become unavoidable for companies to succeed in present marketplace. It
provides companies that chance to advance creativity and segment their target markets most effectively than
traditional advertising. The digital marketplace is increasing rapidly and it will continue to do, so with
raising amount of companies transitioning to these successful interactive manoeuvre.

Artificial intelligence is the centre of a new enterprise to build computational model of intelligence. The
main prediction is that AI (human or otherwise) can be represented like the symbolic operations and symbol
structure which can be programmed in a digital computer. That would be model of all human intelligence
aspects of intelligence behaviour, like solving problems, learning and understanding language, making
inferences , that have already been coded as computer programs and within very limited domains, such as
identifying diseases of soybean plant, AI programs would be outperform human experts.

The mIoT is the rehabilitate healthcare services, as people have started using IoT to manage their health
conditions. For instance, people can use IoT devices to remind them regarding appointments, variations in
blood pressure, calories burnt, blood glucose level, respiration rate, pulse and much more. One of the best
parts of the IoTs in the health-care industry is the remote health monitoring system, where people can be
monitored and advised to from anywhere. The Real-time location services are major approach IoT offers. By
using the service, doctors can easily trace the device locations, which directly reduces lot of time spent.
Smartphone usages are raising rapidly, and also people have started using mobile apps for almost
everywhere. We can see it in healthcare industry, mobile apps can improving communications between
patients and doctors over a secured connection. The primary work of Digital Health Advisors and the
practitioners will be to work collaboratively when the organization is shifting towards IoT-enabled
infrastructure. Proper training and feedback are necessary for better result or deployment. The traditional
method of recording a patient’s health care data, i.e., a pad of paper used on the patient’s bed, is not work
effectively, since such records are using for certain accessible to a limited few, and can be lost or misused.
This is an application where on-areas tablet/ mobile/ technology might work, since they are offer hassle-free
record maintenance on the applications in the device. Health care information will be available and recorded
in the form of electronically, mainly security and privacy issues are less.

Now a days most of the people using smart phones and they can install the health care apps for examples
practo, and they can collecting the information based on the their requirements or health conditions. People
can find out the doctors based on their specializations, experience, reviews, then patient can decide to
consult the specialized doctors. The main advantages of this devises or apps such as less time consuming,
cost effectiveness, clear doubts about choosing the particular doctor etc.

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https://www.forbes.com

C. Raja Mohan, “raja Mandala: AI, real politics”

https://deepmind.com/research/alphago/

en.m.wikipedia.org

https://content.wisestep.com

Guides.library.illinois.edu

Dimitrov, D. V. (2016). Medical internet of things and big data in healthcare. Healthcare informatics
research, 22(3), 156-163.

Belch, George E., and Michael A. Belch. "The Internet and Interactive Media." vertising and Promotion: An
Integrated Marketing Communications Perspective. New York: McGraw-Hill/Irwin, 2012. 493-515. Print.

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 INDEX

SL Page
No CONTENT No

1 INTRODUCTION OF ARTIFICIAL INTELLIGENCE 1

2 BACKGROUND INORMATION ABOUT AI 2-6

3 APPLICATION OF AI IN HEATHCARE SECTOR 7-12

4 13-15
CHALLENGES
5 16
CONCLUSION

6 REFERENCE 17

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