How

to Swing Trade

A Beginner’s Guide to Trading Tools, Money
Management, Rules, Strategies and Routines of a Swing
Trader

© Brian Pezim, BSc, MBA

Preface by Andrew Aziz, Ph.D.
Traders at Bear Bull Traders

www.bearbulltraders.com
DISCLAIMER:

The author and www.BearBullTraders.com (“the Company”), including its employees, contractors,
shareholders and affiliates, are NOT an investment advisory service, registered investment advisors or
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are made as of the date stated and are subject to change without notice. It should not be assumed that the
methods, techniques or indicators presented in these products will be profitable nor that they will not
result in losses. In addition, the indicators, strategies, rules and all other features of the Company’s
products (collectively, “the Information”) are provided for informational and educational purposes only
and should not be construed as investment advice. Examples presented are for educational purposes
only. Accordingly, readers should not rely solely on the Information in making any trades or
investments. Rather, they should use the Information only as a starting point for doing additional
independent research in order to allow them to form their own opinions regarding trading and
investments. Investors and traders must always consult with their licensed financial advisors and tax
advisors to determine the suitability of any investment.
 Preface

The current bull market rally, which started March 9, 2009, is known to
be the longest one on record since World War II. By 2018, the market has
risen more than 300 percent since its low just 9 years ago. Everyone is talking
about the markets these days, from coffee shop customers and baristas to
nurses and grandmothers.

The technology boom, along with widespread high speed Internet use,
social media and new gadgets and apps has made everyone with even just a
passing interest an armchair expert in the world of investing and trading.
While the financial markets once only belonged to the elites of Wall Street,
today teenagers are now doubling their parents’ accounts by trading complex
financial instruments like options or futures.

Millennials are connected 24/7 to the well of knowledge, the Internet,
searching for every answer and not accepting unknowns. They do not want to
leave their money in the hands of advisors, bankers and mutual fund
managers who charge extremely high fees and offer very low returns. They
are in control of their lives, and as a result, more savvy toward their
investments and assets. Because of these new changes, we now have entered
an interesting period for trading.

Hot sector mania is not a new thing, but we see them much more often
these days. In the past, hot sector mania used to be rare and happen only once
every decade or so. They corresponded to technological revolutions such as
the birth of the Internet or advancements in IT such as the dot.com bubble of
the late 1990s. But today, trading has changed. We see a mania almost every
few months. People rush to buy into a sector: the bitcoin and cryptocurrency
mania of 2017, the FAANG mania of early 2018 (Facebook, Apple, Amazon,
Netflix and Alphabet’s Google), and the marijuana and pot mania of the
summer of 2018. For traders, everything is different.

Who would have thought that a photo-sharing app like Snapchat with a
27-year-old CEO would be worth more on its IPO than American Airlines,
Hilton, Best Buy or Ferrari. The stock opened at $17 per share and closed the
day at $24.51, with the market cap as high as $34 billion. Or who would have
imagined ordinary people rushing to buy bitcoin and cryptocurrencies in
2017. The blockchain stocks were the hot new thing that year.

As Brian Pezim details in his book, the value of companies who simply
mentioned the word “blockchain” in a press release would skyrocket. For
example, a company called “Long Island Iced Tea Corp.” (ticker: LTEA)
changed their name to “Long Blockchain Corp.” (ticker: LBCC) and decided
to shift their focus from beverages to blockchain technology. The stock ran
over 200% in a single day. Or who would have thought a company like New
Age Beverages Corporation (ticker: NBEV), which sells beverages like tea,
coffee and kombucha, would see its stock skyrocket 62.5% following an
announcement that they would launch a beverage infused with cannabidiol.

As I sit at my desk writing this preface in September of 2018, the
markets are incredible. Successful trading in these markets requires a new
perspective and new strategies that complement this new era of trading. It’s a
whole new world out there! Old school trading textbooks and strategies
developed by analysts decades ago need updating. Although those systems
have their place, a considerable fortune can be made by adapting to the new
market conditions. That is why I think this book is important and different.

I used to work with Brian at a company while I was doing research in
clean tech. I traveled with him for work a few times and we became friends.
He is older than me, he was semi-retired, and had literally tons of knowledge
and experience to transfer to me. I soon learned about trading from him, and
he in fact was the person who first introduced me to the world of trading.

Although Brian is an engineer by training, he has developed exceptional
skills when it comes to trading in the financial markets. He is now a friend as
well as a colleague in our community of traders, Bear Bull Traders
(www.BearBullTraders.com). We focus mostly on day trading in the stock
market, but from time to time Brian will share his swing trades with us.
Everyone in the community has been wanting to know how he swing trades.
We encouraged him to write a book about his strategies, and he did.

As a person who has known Brian for a long time, I was excited to read
his book, How to Swing Trade. In his book, Brian explains 3 strategies for
swing trading: the conventional method of scanning stocks based on technical
analysis, overnight gaps, and hot sector manias. I found these 3 strategies to
be effective and easy to understand and execute. In his book, in addition to his
swing trading strategies, he also writes about other aspects of swing trading
that are just as important, such as proper tools, a sound psychology and
effective risk and trade management.

Brian’s book, in my opinion, is the quickest way for new traders to get
up to speed with how to swing trade in the markets. I hope you enjoy reading
this book as much as I did.

Andrew Aziz
Author,
1. How to Day Trade for a Living: A Beginner’s Guide to Trading
Tools and Tactics, Money Management, Discipline and Trading
Psychology
2. Advanced Techniques in Day Trading: A Practical Guide to High
Probability Strategies and Methods
www.BearBullTraders.com
 How to Profitably Swing Trade

Chapter 1: Introduction
Chapter 2: How Swing Trading Works

Swing Trading vs. Day Trading

Swing Trading vs. Position Trading
Market Participants: Retail vs. Institutional Traders
High-Frequency Trades
How to Start Trading
Buying Long or Selling Short
How to Enter a Trade
Investment and Margin Accounts
Chapter Summary
Chapter 3: Tools and Platforms for Swing Trading

Type of Account
Commissions and Fees
Platforms and Tools
Tools Available Online
Chapter Summary
Chapter 4: Financial Instruments for Swing Trading

Exchange-Traded Funds
Individual Stocks
Currencies
Cryptocurrencies
Options
Chapter Summary
Chapter 5: Risk and Account Management
Assessing the Risk and the Reward
Setting Stops and Targets
Managing the Trade Size
Maintaining a Trading Journal
Chapter Summary
Chapter 6: Fundamental Analysis

Total Revenue
Earnings per Share
Price to Earnings Ratio
Debt to Equity
Return on Equity
Short Interest
Hot Sector Manias
Chapter Summary
Chapter 7: Technical Analysis – Charting Basics

Candlesticks
Bar Charts
Price Action and Psychology
Candlestick Patterns
Basic Bullish and Bearish Candlesticks
Reversal Candles
Gaps
Chapter Summary
Chapter 8: Technical Analysis – Indicator Tools

Support and Resistance Levels

Moving Averages
Relative Strength Index
MACD: Convergence and Divergence
Average True Range
Chapter Summary
Chapter 9: Technical Analysis – Patterns

Double Bottoms and Double Tops

Bear and Bull Flags
How to Trade Flag Patterns
Bear and Bull Pendants
ABCD Patterns
Head and Shoulders Patterns
Chapter Summary
Chapter 10: Swing Trading Guiding Principles

Keep it Simple
Treat your Swing Trading Activity Like a Serious Business
Develop a Work Plan
Actively Manage your Risk to Reward Ratio; Focus on the Entry
Measure your Results and Adjust Accordingly
Chapter Summary
Chapter 11: Swing Trading Rules

Risks of Holding a Security

Over-the-Counter or Penny Stocks
Chapter Summary
Chapter 12: Swing Trading Strategies

Regularly Scanning for Trades

Short-term Gap Trades
Hot Sector Manias
Chapter Summary
Chapter 13: The Entry and the Exit

The Entry
The Exit
Chapter Summary
Chapter 14: The Routine of a Swing Trader

Setting Goals, Objectives and Strategies

Defining and Building a Routine
Chapter Summary
Chapter 15: Final Thoughts
Glossary
 Chapter 1:
Introduction

Swing trading is a type of trading in which you hold positions in stocks

or other investments over a period of time that can range from 1 day to a few
weeks or more. In this book, I will explain the fundamentals of swing trading
and how it is different from other styles of trading and investing such as day
trading or position trading. I will also describe some swing trading strategies
that many traders use each day. These strategies, and others that you may
decide to develop on your own, could provide you with an opportunity to over
time make a good return on your capital.

If you are a beginner trader, this book will equip you with an
understanding of where to start, how to start, what to expect from swing
trading, and how you can develop your own strategy based on your personal
goals. Simply reading this book will not necessarily make you a profitable
swing trader though. Profits in trading do not come from reading 1 or 2
books. They will come with education, the right tools, practice and ongoing
market research.

If you are a trader with some existing experience, this book will give you
some insights on the author’s approach to swing trading, rules that I follow
and some strategies that I have used over the years to make profitable trades.

When I was a preteen, I would watch my father pour over the stocks in
the newspaper and occasionally hear him on the phone with his broker,
placing orders to buy and sell shares. One day I asked my father if he could
buy some stock and he said sure. He opened an account and bought 1 (one),
yes, 1 share of “The Bell Telephone Company of Canada”. I still have that 1
share today and it has multiplied into a couple of dozen shares through splits
and a dividend reinvestment program.

That was the starting point for my stock ownership/trading career. Ever
since, I have been interested in stocks and the stock market and I have
subsequently traded throughout most of my adult life.

 The one thing we can all count on is change and this holds true for
trading the stock market. When I started actively purchasing stocks, the
Internet did not exist. If you wanted to research a particular company, you
went to the library and asked for a file that would consist of newspaper
clippings and maybe annual reports. Charts. What charts?

The advent of the Internet and online trading changed the financial
industry dramatically. I tried my hand at day trading during the dot-com era. I
made a lot of money and then lost a lot of money. It was a humbling lesson
but I learned much and thankfully did not suffer the fate of many who lost
more than they started with.

One of the many lessons I learned during that era was that it is easy to
make money when prices are increasing (what’s called a bull market). The
key to keeping your money is managing risk and always being vigilant on the
mood or psychology of the market.

I learned trading the hard way but hopefully I can make it easier for you.
That is why I have written this book and actively participate on website for a
community of traders called BearBullTraders.com.

In this book, “How to Swing Trade”, I share how you too can take
control over your life and have success managing your trades and investments
in the stock market. You will need the right tools and you will need to be
motivated, to work hard, and to actively manage your positions and risk. If
you can learn and master these techniques, you have the potential to
successfully manage some or all of your financial assets.

In this book, I start by describing what makes the market “tick” and the
basics of charting. Understanding charting techniques is critical for a trader
because it helps them to get a read on the psychology of the market at any
particular time. I have written the first part of this book with the novice in
mind and have attempted to make it concise, practical and easy to understand.
It is written for everyone because I both share a passion to help others better
understand the stock markets and to assist them in taking control of their
financial situation.

 Intermediate traders will benefit from this book’s overview of some of
the classic strategies that many professional and other Retail traders (they’re
the ones like us who trade for themselves and not for a firm) use effectively to
swing trade. Traders who are already active in the market may decide to skim
the first several chapters of this book that deal with how to set yourself up to
trade securities.

For your convenience, at the end of each chapter I have provided a short
summary in point form of what was covered in that chapter. More
experienced traders can use this summary to ensure they already have an
understanding of the skills contained in the content of the chapter. Novice
traders can use this summary as both a review exercise and for future
reference when they want to remind themselves of what was presented in
each chapter.

The techniques that you will learn should allow you to see opportunities
when they arise, and that will allow you to grow your portfolio over time.
One important aspect of swing trading that you must understand and always
keep in mind is that this is not a way to “get rich quick”. It is a very common
misconception that it is easy to make money trading stocks or other securities.
Novice traders believe it is as simple as buying low and selling high. It sounds
deceptively easy, but it is not. If it were that simple, everyone would be
trading and making money.

You need to be prepared to work at this investment activity and treat it
like a serious business. If you consider this to be a “get-rich-quick scheme”,
or you are not prepared to put the time and effort into managing your assets,
then I recommend you take your savings to a registered and qualified
investment advisor. Working with a professional would be a much better
option compared to losing your money to some other traders in the stock
market.

Having emphasized this point, trading can be a profitable way to add to
your income and take charge of all or part of your own financial future. Keep
in mind that it does require time and work to learn the techniques, to stay
abreast of the market conditions and to monitor your positions. Traders who
are consistently profitable always have a plan and they follow that plan while
making adjustments as required.

In the first several chapters, I will discuss how swing trading works, how
it differs from other types of trading and how this type of trading may be a
good fit with your preferences and lifestyle. I will also discuss what a swing
trader needs in terms of tools to do this type of trading as well as the different
securities that you can trade. A swing trader has a number of different options
that they can trade including individual stocks, Exchange-Traded Funds and
currencies, to name but a few.

In Chapter 5, I discuss the very important topic of risk and account
management. Your capital (money) is one of the most important assets that a
swing trader holds. Without capital, you cannot trade, so you must actively
manage your risk and capital at all times. This means you must trade with a
plan that takes into account how much you are risking on a trade versus how
much you hope to make. This is referred to as a risk to reward ratio and a
good trader will only enter trades that are expected to give them at least 2
times the reward for the risk they are taking.

Another account management strategy discussed in the book is related to
how much you will risk on each trade. A disciplined trader will not risk more
than about 2% of their total account on any one trade. If you risk a significant
amount of your capital on one trade and it does not go the way you hoped, it
could result in a large loss of one of the things you value most as a trader:
your money. Limiting how much you risk on every trade ensures that you will
survive to trade another day even if you have a few bad trades in a row.

A good trader realizes that they will have losing trades and they will
accept those losses and move on to finding the next good setup. I will discuss
how you need to avoid taking losses emotionally or personally because the
markets do not care how you feel or whether you win or lose. The best thing
you as a trader can do is record the details of the trade and then review them,
to both reinforce what you did right and to learn from any mistakes that you
made.

In Chapters 6 through 9 you will learn some basics on fundamental and
technical analyses that will be helpful in finding and entering swing trades
with the best possibilities for success. I will discuss chart basics and conclude
with some familiar patterns that repeat and often provide predictable
outcomes that you can use and trade. The patterns work because they are, in a
sense, a self-fulfilling prophecy. Many traders look for these patterns and
technical indicators and will trade based on certain events happening. When
you have a large number of traders all responding to a certain event in a
predictable manner, then the outcome unfolds as almost everyone expected.

I will follow these chapters with a set of guiding principles and rules that
I like to use when swing trading. My basic rules are ones that I have
developed over years of trading and you are free to adapt them or change
them as you see fit for your own swing trading style. For example, I do not
like to hold stocks through an event such as an earnings report. These reports
can cause a stock price to move significantly up or down. The problem you
encounter is that there is no way of knowing which direction the price will
move. This kind of event can give you a nice profit if you are right but it can
also result in a significant loss if you are wrong. I view this more like
gambling where you are at a roulette wheel betting on red or black. I do not
like to gamble with my capital.

Chapter 12 covers several different swing trade strategies that you can
use in your business. Two of these strategies do not work all of the time while
one strategy can be employed regularly. That specific strategy involves
finding and getting involved in what I call “hot sector plays”. This strategy
requires patience and diligence because these types of plays do not happen
often, but when they do, they offer one of the best opportunities for a swing
trader to profit and make excellent returns on their capital.

Another strategy of regularly scanning the market for tradable entries
can be done in any market condition. Everything you require in order to do
these scans is readily available for free on the Internet. You can change
scanning parameters to search based on certain criteria that you decide
appropriate for the market conditions and your own personal trading style
preferences.

In Chapter 14, I discuss your routine as a swing trader. Swing trading is a
profession, very much like engineering or accounting. Swing trading, similar
to any business, requires the right tools, education and practice. You will have
to spend a lot of time researching, practicing and managing your money. This
means that you should develop a routine that you regularly follow. By
following this routine, you will be able to actively and continuously monitor
your trading business and measure your results accordingly. You can adjust
and adapt your trading approach as market conditions change and you become
a more experienced and skilled trader.

Your routine will also include starting and maintaining a trading journal
where you will document your trades. This process will be very important to
your trading business because it will allow you to methodically plan out each
trade with as little emotion as possible. Making emotional and spur of the
moment trading decisions can be a trader’s worst enemy. Emotional trades
tend to be irrational and certainly not well-thought-out.

By maintaining a trade journal, you will plan each trade you intend to
enter, including the entry price and the price that you will exit the trade. There
are 2 possible outcomes on the exit. You will either take a loss because the
trade did not work the way you planned or you will book a profit. Knowing
the exit prices before you enter the trade is critical to your risk and account
management and, as mentioned, I will thoroughly discuss that topic in the
coming chapters.

A trade journal also provides a document that you can reference to see
where you were successful and where your trades did not work as planned.
You cannot make improvements to your trading business unless you start by
measuring your performance. The journal allows you to review trades and
make adjustments to your style as needed.

I wrap up with some final thoughts for you to consider regarding a swing
trading business. As a swing trader, you have the advantage of time.
Compared to day trading, everything is slowed down, and that is a big help,
especially for new traders. You do not get caught up in a process where you
need to make a decision in seconds. This type of pressure situation is where
many day traders lose out and let their emotions get the better of them. Swing
traders have the luxury of time to make their decisions and are less likely to
make an impulsive losing trade in the heat of the moment.

Lastly, at the very back of this book, I have included a handy Glossary of
the most common terms you will come across in swing trading. If, as you are
reading this book, you come across a term or phrase that you don’t recognize
or recall the meaning of, please go and have a look at its definition in the
Glossary. I’ve used easy to understand language to explain the “lingo” of
swing traders.

If you decide you would like to try swing trading, it will be a relatively
easy process to start

1. Start with a Business Plan: think about why you are trading and
what goals you want to achieve. Do you want to supplement an
existing income, manage some of your assets to get better returns,
become a full-time trader, etc.?

2. Develop a plan and routine: when will you do your swing trading
work, what will your routine look like and how will it fit into your
schedule with your other responsibilities such as work or family?

3. Next step: you do not need any capital to start. I suggest new
traders start by “paper trading”. This is the process of going
through all of the research and work you would normally do to
find trades and then pretend to trade them. Journal the process as
you would with a real trade. By paper trading, you can determine
if swing trading is something you would like to do and whether
you can be profitable if you were to switch to trading with real
money.

4. Startup capital (cash): determine how much you can afford to put
into your business to start with. Everyone’s financial situation is
different and I recommend discussing your situation with a
qualified investment advisor.

I hope that there is much useful information in this book that will benefit
everyone from the novice trader looking to try swing trading to the more
experienced and seasoned trader hoping to learn some new strategies or a new
trading style.
 Chapter 2:
How Swing Trading Works

In this chapter, I will review many of the basics of swing trading and
how it differs from other types of trading such as day trading and position
trading. This chapter will also introduce you to some different types of
participants in the market. At the end of the chapter, I will discuss the
different types of accounts you can open as well as the process of buying and
selling stocks.

What do you look for as a swing trader? You’re looking for stocks that
you expect to move in a relatively predictable manner for a period as short as
overnight to as long as several weeks or more. Holding on to securities for
periods of time longer than 1 day comes with risks, but it also comes with
rewards. Investing in a security that is making a multiday run higher allows
the swing trader to take advantage of and profit from those moves.

Let’s look now at what differentiates a swing trader from other types of
traders and their approach to investing. In the following sections, I will look
at a swing trader’s approach to trading and compare that approach to the ones
used by a day trader and position trader.
Swing Trading vs. Day Trading

Swing trading is a type of trading in which you hold positions in stocks
or other investments over a period of time that can range from 1 day to a few
weeks or more. In comparison, day traders hold positions ranging in time
from several seconds to the close of the trading day. Day traders do not hold
positions overnight – their trading positions are all cashed out when they
finish trading for the day.

I do both day trading and swing trading. However, I am aware that I am
operating 2 different businesses, and I understand that while these 2 types of
trading methods have similarities, they also have some very key differences.

One of the key differences between day trading and swing trading is the
approach to stock picking. If you are part of the community of traders at
BearBullTraders.com, you will be familiar with the process we go through to
find stocks at the beginning of each trading day. One of the key tools we use
in the morning pre-market session and throughout the day is a screening
system provided by a company called Trade Ideas. This is not a strategy you
would use for picking a swing trade position. However, if you are alerted to a
trending security in the morning, you might watch it throughout the day and
then decide to hold it overnight, hoping to make additional profits on the
following trading day.

While there are numerous strategies to identify swing trade
opportunities, stocks that make for a good day trade can also be candidates for
a swing trade in the short term. Veterans of Wall Street often talk about the 3-
day rule, which refers to the period of time you should wait after a significant
event happens to a company before taking a position. This is because it often
takes a couple of days to shake out weaker stockholders and for the price
volatility to subside. However, this volatility offers a swing trader an
opportunity to capitalize on further follow through moves in a subsequent day
of trading. I will discuss this strategy at greater length in Chapter 12, Swing
Trading Strategies. To be clear, you do NOT need to be involved in day
trading activities to do swing trading.

There are a number of other stock-picking strategies that you could
employ for swing trading other than this momentum type trade from a stock
that is trending daily. Many swing traders will also use strategies that identify
stocks in solid companies that they hope will not lose a significant amount of
their value overnight. Holding overnight or longer can provide for good
returns but can also result in significant losses; therefore a swing trader
should do more research to minimize their risk when holding securities for
extended periods of time. I will deep dive into these strategies in Chapter 5,
Risk and Account Management, where I discuss mitigating risk.

As a swing trader, you have a number of advantages over a day trader
and you may find this type of trading more suitable to your lifestyle and
personality. These advantages include the following:

1. Temperament: swing trading may be a better fit for your

personality.
2. Availability: when is the best time for you to do your research and
trading?
3. Lifestyle balance: finding time in your busy day to balance your
work and leisure activities.
4. Financial demands: swing trading can be less financially
demanding, especially if you are just getting started.
5. Less idle time: no sitting around waiting for an alert or a trade to
set up.

Let’s discuss each of these in a little more depth.
Temperament

If you are the type of person who typically does not like to make snap
decisions, then swing trading could be a better option for you over day
trading. One advantage swing traders have is the luxury of time. A swing
trader has more time to consider their trades before taking a position in a
security. They have time to analyze their trade with the tools that they choose
to use with their strategy. In addition, they also have time to determine their
risk and reward, which is critical to becoming a successful trader. In
comparison, a day trader must make those decisions in as little as a matter of
seconds.

 Swing trading is good for a methodical thinker who likes to have time to
plan their trade out in advance - to determine their entry point, analyze the
upside and downside, and then settle on their exit strategy - and all before
pushing their buy or sell button.

In summary, you are the one who is best able to determine if this trading
style is a better approach for you and your particular personality. It is possible
that you may be comfortable doing both types of trading, like myself. People
who are comfortable day trading are often comfortable doing swing trading as
well, but traders using swing trading strategies may not feel the same way
about day trading.
Availability

The opening bell rings on all exchanges in North America at 9:30 AM
Eastern Time (ET) and normal trading continues until 4:00 PM ET. The
opportunities to trade outside of these normal hours are referred to as the pre-
market and after-market, however I rarely trade during these periods due to
the higher volatility and reduced predictability of price movements. That said,
some traders do trade outside of normal hours and it is up to the individual to
decide if that is right for them.

Your opportunity to trade the markets at certain times during the day is
going to depend on where you live and, specifically, what time zone you are
in. For example, I live on the West Coast, which puts me in the Pacific Time
Zone (PT). This means that for myself, the markets open at 6:30 AM PT and
close down at 1:00 PM PT. If you have a regular job in the PT Zone that
requires you to be at work at 8:30 in the morning, then it is possible you could
day trade for perhaps an hour before you need to get ready for your other job.

However, if you live in Chicago for example, and are expected to be at
your office desk or on the shop floor at 9:30 AM ET, day trading at the
market open is not going to work for you. In this case, swing trading would be
a much better suited trading strategy given your availability. You have the
luxury in the evening or maybe even on your lunch break to review the
market action, check in on the stocks you are watching as well as set
appropriate entry and exit orders. Hopefully the price movements of the
securities will come to you and fill your orders during the day while you are
busy with your other commitments.
Lifestyle Balance

As I discussed above, you must work around the markets based on the
style of trading you chose to do and the time zone that you live in. You must
also decide how you want to balance your life between work and play.
Everyone is different – some enjoy their work so much, that is all they want
to do. Others work hard and then on occasion they like to play hard. The
bottom line is you need to figure out how to best balance your life and what
works best for you and your personal situation. You may also have family
responsibilities and other regular commitments that need to be taken into
consideration.

Again, the advantage of swing trading is the flexibility it offers the
trader. You are not tied to a specific time that you need to be in front of your
computer. Almost every day you will need to take some time to review your
positions, research and look for new opportunities, and just stay in touch with
what the market is doing, e.g., going up, down or churning sideways.
However, as a swing trader, the time that you do that review and research is
more up to you and can be based around the other demands you have during
your day and evening.
Financial Demands

In order to start swing trading, ideally you will have at least $5,000.00 to
put into a trading account. More is better but you can start with less.
However, the less money you have to start with, the more limited number of
choices you will have in tradable stocks. To open a margin account, you must
deposit at least $2,000.00 according to government regulations. The deposit
can be in cash or in other negotiable securities such as stocks or bonds that
you may already hold. More information on using margin and margin
accounts will be set forth below.

In comparison, day trading accounts in the US require that a minimum
deposit of $25,000.00 be put into your account before you can start trading.
This amount may be out of reach for some people, so you can see the
advantage of beginning your trading career with swing trading.

Consider a stock like Net Element, Inc. (NETE), a US-based Internet
company that at the time of writing currently trades at around $10.00/share. If
you have $5,000.00 in your account plus available margin, you will be able to
purchase up to almost $10,000.00 in stock. Using NETE as an example, you
would be able to buy 100 shares and have lots of room left to take positions in
other opportunities.

In summary, swing traders can start with much less capital than day
traders can.
Less Idle Time

I do not enjoy sitting around and waiting for something to happen. Most
people usually have other things to do during the day such as chores, work,
recreational activities, family responsibilities, etc. For a day trader, that initial
hour of market action often provides the best trading opportunities from a risk
to reward perspective. So many traders continue to trade throughout the day
and get chopped out of trades – eventually giving back all of their profits
from the open. Others do make additional profitable trades but there is
considerable sitting, watching and waiting involved in-between tradable
opportunities.

Swing trading allows the investor to take and/or monitor positions and
then continue on with their other duties and responsibilities for the day. They
are not tied to a computer screen waiting for an alert from a scanning software
program or for a market event to take place that will move securities
decidedly in one direction or the other. In comparison, day trading requires a
lot of sitting, which some will find tedious.
Summary

Given all of the factors listed above, swing trading may be a better
option for you compared to day trading. However, as I previously mentioned,
it is also possible to be a swing trader and a day trader. If you have the time,
temperament and financial ability to do both, then that is an option you should
consider. Many of the skills required to do swing trading, such as recognizing
chart patterns, are equally applicable to day trading.
Swing Trading vs. Position Trading

There is another type of stock trader who is commonly referred to as a
position trader. Position traders are usually large institutions such as mutual
funds, but individuals can be position traders as well. Position traders make
investments in a company’s stock for the long run. They may feel that a
particular company or sector is undervalued and they are willing to take a
position in the hope that eventually things will turn around and the market
will value their company in line with where they see it going in the future.

Warren Buffett would be a good example of a position trader. He invests
for the long term and takes positions in companies he considers to be
undervalued, either because of market conditions or because he expects the
companies’ fundamentals to improve in the future.

The one reason investors like Warren Buffett take positions is because
they are managing billions of dollars. They cannot use their massive wealth
effectively to buy and sell large quantities of stocks in a small capital
company in a short period of time without moving the stock and distorting the
market price. They will often make deals with other large security holders and
trade shares using a block order (where a large number of shares are traded
between 2 parties, usually hedge funds or institutions). The other option they
have is to accumulate their positions over weeks or months. This is where the
relatively small-sized swing trader such as yourself has the advantage over the
position traders – you can jump in and out of positions without impacting the
market price of a stock you are trading.

At the time this book is being written, Warren Buffett has just announced
that Berkshire Hathaway has bought another 75 million shares of Apple Inc.
stock in the first quarter of 2018. This is added to his existing position that is
reported to be over 165 million shares. While a swing trader would never be
able to take that size of a position, they can still benefit by buying based on
the news of Warren Buffett’s purchase, which is an event that moved the price
of Apple stock.
Market Participants: Retail vs. Institutional Traders

Now that I have discussed the different trading styles that can be used in
the markets, let’s look at the different types of traders who are employing
these trading styles. Retail traders are independent people who are likely
trading from a home office. Retail traders can be part-time traders or full-time
traders, but they are not working for a firm and they are not managing other
people’s money. Although it is much higher than compared to even 5 years
ago, Retail traders still make up a relatively small percentage of the total daily
trading volume in the market.

More and more people are striking out on their own and doing their own
self-directed investing. The Internet, with its plethora of information and
tools, has primarily driven this trend, along with the opportunity to trade
online without the use of a professional broker. Many investors have
discovered that with a little work they can match or better the performance of
many of the mutual fund managers, especially when taking into account the at
times exorbitant management fees being charged by these money managers.

The larger category of traders in the market are the Institutional traders,
which include the Wall Street investment banks, proprietary trading firms
(called prop traders), mutual funds and hedge funds. A lot of their trading is
based on complicated computer programs (also called algorithms). In many
cases, there are no humans directly involved in the trading operations of these
large accounts. These Institutional traders have considerable money behind
them and they are very sophisticated. These guys are pros and, as a Retail
trader, you need to keep that in mind. These are the people and machines that
you are competing against. Retail traders can compete with them, but you
need the appropriate tools and a well-thought-out plan.

Individual Retail traders do have some advantages over Institutional
traders. These Institutional traders are motivated to trade often and in large
volumes. In comparison, Retail traders can wait for a good setup and trade
when they see a good risk to reward opportunity. Institutional traders also
have large accounts and cannot move their money in and out of a position as
readily as a Retail trader. An Institutional trader is not going to take a 1,000
share position in the stock of a small company that trades 250,000 shares in a
day. It is just too small for them to bother.

Mutual funds and similar Institutional traders may also have internal
fund restrictions that prevent them from buying stocks that trade below a
certain price or have a market capitalization below a certain level (market
capitalization is the total value of all of the shares of a company, for example,
if a company has 1,000,000 shares, and they are trading at $10.00 each, then
their market capitalization is $10,000,000.00). This leaves some stock
opportunities for the Retail trader that larger institutions cannot participate in.

Ironically, large numbers of individual Retail traders will not use this
advantage to their benefit and for various reasons they will instead overtrade.
They succumb to greed and fear and that causes them to trade unwisely.
Instead of being patient and exercising the self-discipline of winners, they
become losers by overtrading. Retail traders who want to be succesful in
trading with the professionals must be patient. They must also recognize and
manage the psychology of fear and greed and how it affects a trader’s actions.

With swing trading, you are waiting for an opportunity to move in and
out of the market in a relatively short period of time in order to generate
profits while keeping your risk to a minimum. That period of time can be as
short as overnight (from the market close on one day to the opening of the
market on the following trading day) to as long as several weeks or more. You
don’t necessarily want to outsmart or beat these Institutional traders. In fact,
you may be trading with them and taking the same positions that they are
building or already holding. It never hurts to hitch a ride on their cruise ship,
but your advantage is that you can jump on and off of the ship very quickly,
whereas it takes them a lot longer to stop or change direction. As a Retail
trader, you are simply waiting for an opportunity to reach your profit target
and either sell or start to scale out of your position.

Managing your risk is also easier as a Retail trader. You can follow your
trading plan and exit your losing positions quickly if the stock you are holding
does not move as you expected. This is much more difficult if a trader is
holding several hundred thousand shares or more in an Institutional account. I
will discuss determining your risk to reward and exit plan in Chapter 5, Risk
and Account Management.

 As a Retail trader, you can also play stocks that other Retail investors are
playing. Checking in on social media sites like StockTwits and Twitter will
give you a good sense of where Retail investors are investing their money,
however, do not get caught up in the specifics of all of the posts. There are
lots of twits on StockTwits making wild predictions and touting how they just
made $7,000.00 on a trade in XYZ Company. Take everything you read with
a large grain of salt.

A Retail trader can use these social media sites to their advantage in
several ways. First, use these sites to find out where other traders are playing.
I like to use the playground analogy – if you are in a playground at the far
corner of the field and a bunch of people are playing soccer on the other side
of the field, you’re obviously not in the game. Hot stocks and sectors will
show up as trending in social media - a swing trader should always be going
with the flow, especially if they’re playing momentum type trades.

Another way to use social media is to follow a handful of credible
traders and posters. These traders make meaningful posts like, “MU is
bouncing off the 50-day moving average and may go higher,” versus a
meaningless post like, “I just made $6,000.00 buying and selling Micron.”
There is a huge advantage to being in a community of smart traders for
harvesting ideas and getting other “intelligent” opinions and thoughts on
individual stocks and the market.

Summarizing, as a swing trader, you must be careful that you are not on
the wrong side of the trade against either Institutional or other Retail traders.
Institutional traders can move markets, but they try to buy in or sell out of
positions without distorting prices through aggressive buying or selling. As a
Retail investor, you will never know for sure what these institutions are doing,
so you need to rely on the charts and your own technical analysis in order to
help you read the market sentiment. You can often see where Retail investors
are playing by watching social media and using various technical tools. These
technical tools will be explained in Chapters 7, 8 and 9 where I discuss
technical analysis.
High-Frequency Trades

There are a number of investment banks, funds and other companies that
base their trading on sophisticated computer algorithms. They trade
frequently and at lightning speed. To illustrate how important speed is to these
firms, some have located close to the exchanges while others install dedicated
fiber optic cables to gain a tiny fraction of a microsecond execution on a
trade. These types of trades are referred to as High-Frequency Trades (HFT)
due to how often they happen during a normal trading day.

There is much debate about whether HFT are good for the market. Some
say they add liquidity, while others say the machines are getting their trades in
ahead of individual traders, which creates an unfair advantage for the
machines and their operators. As a swing trader, you should not be overly
concerned about these types of trades. These programs are often designed to
make a profit by trading multiple times on very small moves in the price of
the stock, hence the term HFT. As a swing trader, you are looking for larger
trends or reasons to hold the stock longer than a few seconds.

These HFT can be annoying to some traders, specifically day traders. As
a swing trader, you realize that all stocks will move in waves, climbing and
falling as the day traders enter and exit positions or as funds try to take or exit
larger positions in a stock. Swing traders are looking to capture moves that go
on for days or weeks and are therefore not concerned with the minute-by-
minute movements in a stock’s price during a trading day.

In summary, you should be aware that there are many types of traders in
the market, but as a swing trader, this should not affect your overall trading
strategies.
How to Start Trading

Now let’s look at how I trade in the market. Some readers of this book
may already be well-versed in these concepts, but others who are completely
new to trading will need to understand these fundamentals. In this section, I
will discuss the following concepts:

the types of positions you can take: going long or going short
how to enter a trade and take a position

I will look at each topic separately as follows.
Buying Long or Selling Short

A stock price will do 1 of 3 things over time: it will go up, go down or
move sideways. As a swing trader, if you take a position in a stock, you are
expecting it to either go up or down. If a swing trader expects a stock will go
up in price, they will buy the stock. This is referred to as going long or having
a long position in a stock. Being long 100 shares of Facebook, Inc. (FB)
means that you have bought 100 shares of FB and are expecting to sell them
later at a higher price for a profit. Obviously, going long is what you do when
you expect the price to go higher.

This also means you are “bullish” on FB stock. Bulls expect prices to
rise.

What if you believe that the price of a stock is about to go lower? In this
situation, you can borrow shares and sell them with the expectation that you
will buy them back at a lower price and make a profit. But how is it possible
to sell shares that you do not own or hold in your account? Simple –
brokerages have a mechanism that allows traders to “borrow” shares. Selling
shares that you do not actually own is referred to as going short, or being
short a stock. When traders say, “I am short IBM”, it means they have
borrowed shares from their broker and sold them with the expectation that the
price of IBM will drop and they will be able to replace those shares by
purchasing them later at a lower price. It is still the same old adage of “buy
low and sell high”; you’re just doing it in reverse. You are selling high and
buying low.

An investor who shorts IBM is “bearish” on that stock. Bears expect
prices to fall.

When you set up your account to trade, you will likely need to fill out
additional forms with your broker that will allow you to take a short position
in a stock. You should understand that shorting a stock could be riskier
compared to purchasing or going long on a stock, so you need to actively
manage your position. Simply put, when you go long on a stock, the absolute
worst thing that could happen is the company goes bankrupt and you lose all
of your original investment. If you go short on a stock and the price starts to
rise, your losses can be much higher than your original investment because
there is no limit to how high in price it can go.

Let’s look at an example from a company called Longfin Corp. (LFIN).
Imagine you think the stock is overvalued at $5.00, so you decide to short 500
shares and then go about your other daily duties without monitoring the
position or setting up a stop (I will discuss stops later). The next day, you
check your position and see that LFIN is now trading at $20.00. The 500
shares you sold for $2,500.00 now will cost you $10,000.00 to replace. If you
decided to hold, thinking it could not go any higher, things got a lot worse,
with the stock heading to a high of $140.00 per share. Replacing the 500
shares that you borrowed at that price would have cost you $70,000.00. This
example is illustrated in Figure 2.1 below, the chart of LFIN.

Obviously, this is an extreme example and most smart traders would not
have let this trade go so wrong. However, the example does illustrate an
important concept about shorting stocks and the need to manage your
position, especially when going short. You can lose a lot more than your
original investment.

Figure 2.1 - A chart of LFIN going up like a rocket and illustrating how being
short can be much more risky (chart courtesy of StockCharts.com).

Short selling is an important tool for a swing trader because stock prices
usually drop much more quickly than they go up. It is a commonly held rule
of thumb that stocks fall 3 times faster than they rise. The explanation for this
lies in the human psyche – the fear of loss is much more powerful than the
desire for gain. When a stock starts to move lower, shareholders fear they will
give up their profits or gains and they quickly sell. This selling activity feeds
into more selling as shareholders continue to take profits and traders start
shorting. The additional shorting activity adds to the downward pressure on
price. The stock price goes into a strong decline, which means short sellers
can make very good profits while other long traders and investors go into
panic mode and dump their shares on the decline.

The following is an old stock market adage with the Bull-Bear
terminology:

BULLS TAKE THE STAIRS UP; BEARS TAKE THE WINDOW DOWN.

As an illustration of this adage, look at the chart of SPY in Figure 2.2
below. This chart shows how SPY stair steps higher from November 2017
through January 2018. After 2 months of a gradual rise in price, SPY
subsequently drops and loses all of those gains in about 8 trading days.

Figure 2.2 - A chart of SPY showing stairs up and the window down (chart
courtesy of StockCharts.com).

One other thing to note in this chart is the gradual rise in the price with
small waves of selling as SPY trends higher. This price action offers some
insight into how it is relatively easy to make money in a bull market. There
are very few violent moves that would shake a long-term stockholder out of
their long position.

However, when SPY does roll over and the selling starts to kick in,
notice how much more volatile the moves become. There are a few significant
bounces that occur on the way down as traders try to pick the bottom of the
sell-off. Traders who are short also cover their positions for fear of giving up
their gains, which adds to the more volatile bounces. With each bounce up,
eventually the buying runs out of steam and the sell-off continues with the
trend continuing lower.

Let’s discuss short selling a little more since it offers a good way to
make a profit for a swing trader. Short selling was made legal in the US in
1937 and referred to as the uptick rule because you could only short a stock
on a price move at or above the previous trade. This rule has been relaxed
since then and now you can short on down moves in stocks. However, if a
stock price is dropping significantly, exchanges can impose what is referred to
as a “short selling restriction (SSR)”. Short selling restrictions impose an
uptick rule temporarily to prevent an unwarranted precipitous drop due to
relentless selling by traders taking short positions.

Shorting stocks as a legitimate trading activity is still hotly debated
today. Some feel that short sellers unnecessarily punish investors by causing
stocks to drop faster and in larger moves than otherwise would have occurred.
In addition, short sellers can use social media and other methods to spread
inaccurate information to cause a stock price to drop.

Traders who are active supporters of short selling argue that it brings
more liquidity and healthy price discovery to the market. Short sellers often
perform a large amount of due diligence to discover facts and flaws that
support their belief that a company may be overvalued. Without short sellers,
the price of stocks could unreasonably move higher.

Citron is an investment firm that specializes in attempting to find
“overvalued” stocks. This firm is quite powerful. An announcement by Citron
that indicates they feel a stock is overvalued often sends the price of that
stock plummeting. For example, look at Figure 2.3 below, the chart of SHOP.
On October 4th, 2017, Citron came out with research indicating they felt the
stock was extremely overvalued based on their business model. SHOP’s share
price fell precipitously on this announcement.

Figure 2.3 - A chart of SHOP after a negative report from Citron (chart
courtesy of StockCharts.com).

This news release provided a great opportunity for a swing trader to join
the party by shorting SHOP. Knowing the power that a Citron opinion holds,
it was obvious that this sell-off was going to be more than a 1-day selling
event, as SHOP stockholders scrambled to get out of their long positions. It
was like yelling fire in a crowded room; it takes time for everyone to get out.

In summary, there are 2 ways to make a profit trading a stock. You can
be bullish and go long on a stock, meaning you will buy and hope to sell at a
higher price. Alternatively, you can be bearish on a stock and, as a swing
trader, you would borrow and sell the shares. This means you are going short
and hope to buy the shares back at a lower price.
How to Enter a Trade

If you are a new trader, you are likely wondering how you buy or sell a
security. Whenever the market is open, there are always at least 2 prices listed
for any stock or other financial instrument being traded. There is a “bid” and
an “ask”. A bid is what buying traders are offering to pay for that stock at that
particular moment. The ask is the price that traders are wanting in order to
sell. A bid is always lower because buyers want to pay less. The ask is always
higher because sellers want more for their holding. The difference between
the bidding price and the asking price is called the “spread”.

These spreads in the bid and ask can vary for each stock and even for the
same stock at different times of the day. If the stock does not have a lot of
buyers and sellers, then the spread could be quite large (up to $0.50 or more
per share). If there are lots of buyers and sellers then the spread between the
bid and ask could be as low as $0.01 per share.

When a swing trader wants to enter a position, they have 2 choices. They
can pay what the seller is asking immediately or they can place a bid at or
below the current bid price. Paying the ask immediately ensures that the order
is filled (filled means the purchase transaction is completed). When a trader
places a bid at or below the current bid price, they may get a purchase at a
lower price. The disadvantage of this purchase option is that the trader may
not get their order filled. For example, if a trader puts in a bid to buy an
uptrending stock, the bid may never get filled, leaving the trader without an
entry in a profitable trade.

I will discuss more about entering a trade in Chapter 12, Swing Trading
Strategies. An important factor to remember is managing the risk you are
taking in each trade and making sure you are not chasing a security price past
your planned entry. Managing your risk will be discussed in Chapter 5, Risk
and Account Management.
Investment and Margin Accounts

Let’s look at 2 types of accounts you can open to trade stocks. One is
generally referred to as an investment account and the other is called a margin
account. The margin account allows you to borrow against the capital that is
in your account. The investment account allows you to buy up to the dollar
value you hold in that account. A straight investment account is like a debit
card; you cannot spend more than is in your account.

When you open a margin account, you may be able to borrow money
from your investment firm to pay for part of your investments. This is
commonly referred to as buying on margin. Buying on margin offers you the
advantage of being able to buy more shares than you would be able to afford
compared to having a basic investment account. It’s a way of using leverage
to get greater returns from your money. However, as with anything that offers
greater returns, it also comes with greater risks. When you borrow money to
make investments, at some point you need to pay back that loan. Making
investments with leverage can magnify the percentage losses on your money.

Here are 9 things you should know about buying on margin:

1. You have to open a margin account to buy on margin.
2. Investing on margin is generally not allowed in “government
registered accounts”.
3. The brokerage firm sets the minimum amount you must deposit in
a margin account. This is sometimes called the minimum margin.
4. How much margin you will have access to partially depends on the
price of the stocks you’re buying (usually stocks that trade under
$5.00 are not eligible as margin security).
5. Your investment firm will dictate how much margin they are
willing to offer you. This is called your maximum loan value.
6. Like all loans, there are interest charges applied to any funds you
borrow to buy or sell on margin. Those interest costs may be a
deduction from your taxable income.
7. The stocks you buy are used as collateral for the loan (unless they
do not qualify as per point #4) and therefore must remain in your
account in order for you to have access to the loan value of those
 securities.
8. If you are at your loan value maximum limit and your stocks drop
in value (assuming you are long), your investment firm will likely
ask you to put more money into your account to maintain
your margin. This is referred to as a margin call – more on that
below.
9. Shorting stocks on margin have different funding requirements
versus holding long positions on margin. Check with your broker
on their specific funding requirements.

Different brokerages will offer different levels of margin. Some might
offer to lend up to 100% of the value of your existing assets in your account.
For example, if you hold 100 shares of a security that has a value of $50.00
per share, you have $5,000.00 worth of assets in your account. Therefore, the
brokerage firm will allow you access to another $5,000.00 to invest in other
securities. Sounds great, but as I mentioned, there is a downside.

If your $50.00 security suddenly drops to $45.00 per share, your broker
is going to revise down to $4,500.00 how much they are willing to lend you.
If you have already used that $5,000.00 margin to buy another security, you
are going to get a call from your broker. This is referred to as a “margin call”
and depending on the broker, they may expect you to sell some of the holding
immediately to get you back inside of their borrowing requirements.

Alternatively, they could just ask that you immediately put more money
into your account to meet their requirements. They also have the right to sell
your positions to get your account back in line and they may do this without
your approval.

Let’s look at an example of shorting on margin. When you short a stock,
a broker will want you to maintain a certain amount of excess capital in your
account to make sure they do not end up with costs if you do not have enough
money to buy back the shares you have borrowed. The usual amount is 150%
of the original short value, so if you short shares and get $5,000.00 in your
account from selling those shares, the broker will want you to have another
$2,500.00 of other shares or dollars in your account as margin.

 Imagine that you have the bare minimum when you enter a short. You
have $2,500.00 cash and you went short 500 shares at $10.00/share so you
have $5,000.00 from the short trade. Your account now holds $7,500.00 of
cash and an obligation to replace those shares at a future date. But what if you
are wrong and the stock moves against you with the price jumping to
$11.00/share – now you immediately need $8,250.00 to maintain that 150%
margin requirement (500 shares x $11.00/share = $5,500.00 plus the 50% of
$5,500.00 = $2,750.00).

This is when you get the call from the broker to say you need to come up
with the extra capital immediately or all or part of the position will be closed.
Don’t be surprised if the brokerage sells your shares without notice to ensure
they do not incur any liability for your short position. It is their right to do so,
but with proper risk management and an understanding of this aspect of
margin trading, you should not ever get into this situation.

Going long and short selling on margin offers an active trader another
tool for making money and getting a better return on their investment and can
be very effective when combined with some of the strategies in trading that
will be discussed later in this book.
Chapter Summary

In this chapter, I provided an overview of swing trading, participants in
the market, trading basics and some swing trading rules. The following is a
summary of the chapter for your review.

Swing trading differs from other types of trading such as day

trading and position trading, however, some of the basic principles
of trading are the same.
Swing traders look for stocks that are expected to move in a
predictable manner over a relatively short period of time. That
period of time can be as short as overnight (from the market close
on one day to the opening of the market on the following trading
day) to as long as several weeks or more.
Swing trading may be a better fit as a trading style for some people
due to their personality, time schedule and availability, lifestyle
balance with other responsibilities, financial restraints that limit
how much they are able to invest, and the less idle time that must
be spent sitting in front of one’s monitors waiting and watching for
trading opportunities.
I discussed how the Retail investor is a relatively small player in
the overall market that is dominated with Institutional traders,
which can give the Retail trader an advantage. They are easily able
to enter and exit positions with small trades compared to
Institutional traders with larger positions.
High-frequency trading was discussed along with the fact that
these participants in the market have little to no impact on swing
traders.
The term “going long” was discussed. Going long means a trader
buys a security with the expectation that the price will go higher
and they will be able to sell for a profit. When a trader goes long
they are considered “bullish” on the security.
The term “going short” was discussed. Going short means a trader
borrows and sells a security with the expectation that the price will
go lower and they will be able to buy the security later for a profit.
It is the same principle as “buy low and sell high”, but it is done in
reverse. When a trader goes short they are considered “bearish” on
the security.
The basics of “the bid” and “the ask” were discussed when buying
and selling a security. The bid is what traders are willing to pay for
a security at a certain time and the ask is what the traders are
willing to sell the security for. The bid is always lower than the ask
and the distance between the bid and ask is called the spread.
Different types of accounts were discussed including margin
accounts. A margin account allows the trader to buy more
securities than the value in their account. The broker essentially is
loaning the trader funds that are secured by what is already in the
account (cash or securities).
A margin call will occur if the trader does not meet the loan
requirements of the broker. In this case, the trader must provide
more cash, more security or sell some positions to meet the
requirements.
 Chapter 3:
Tools and Platforms for Swing Trading

Like starting any other business and profession, be it part time or full
time, you require a few important tools to trade. First, you will need to open
an account with a broker if you do not already have one. Your broker will
supply an online order execution platform. It will be up to you to learn how to
use it, but all of the platforms are pretty straightforward and easy to use.

Fortunately, there are numerous brokers and stock trading platform
options available today that allow you to trade online. The brokerage choices
available to you will depend on the country you are currently residing in.

If you do not have an active trading account, I suggest you do a Google
search to find current reviews on brokers in your area that come
recommended. The following is a list of factors you will want to consider
when choosing a broker:

1. type of account
2. commissions and fees
3. platforms and tools

Let us examine these factors in more detail below.
Type of Account

The first decision you need to make is whether to open an investment
account or a margin account. I covered this topic extensively in Chapter 2 and
discussed the pros and cons of these 2 types of accounts. Margin accounts
allow you to borrow against equity that you hold in the account. This allows
you to make bigger investments with your money, which can result in better
returns but can also result in higher percentage losses. There are also
minimum funding requirements for margin accounts.

You will also need to complete additional paperwork that will allow you
to short securities. I discussed going short in the previous chapter as well and
mentioned it can be a little riskier unless you manage your risk actively. From
my perspective, not being able to short a security would be like buying a car
that only has forward gears. I like to be able to play both sides of a security’s
move – remember, as a general rule, stocks go down a lot faster than they go
up.

In summary, you will need to decide which type of account makes the
most sense for you and your personal financial situation and whether you
want to go short as well as go long. These are things you can always change
or add later, so if you are not sure, start with the basics.
Commissions and Fees

Trading costs are usually on an investor’s mind when it comes to buying
and selling stocks. If you do several trades a day, these trading costs can add
up. For a frequent trader, getting the best deal on commissions is somewhat
important. However, as a swing trader, you may do several trades a day and
there may be days when you will not trade at all.

Comparing broker commissions can be a little confusing. Many offer a
flat fee that will typically range between $5.00 to as high as $25.00 per trade.
These flat fees can change depending on how many trades you do in a month.
Many brokers will give discounted trading commissions based on making a
minimum number of trades each month.

Other brokers will charge a fee based on how many shares you purchase
or sell (with a minimum charge). An example of this type of fee would be
$0.005 per share with a $1.00 minimum. Therefore, if you purchased 1,000
shares of a stock, it would cost you $5.00 in commission.

Some also charge an activity fee or other fees depending on the level of
services and tools that they provide; more about that topic in the next section.
Regardless, if you are considering swing trading or position trading only, I
suggest getting a broker with a commission rate of $5.00 to $7.00 per trade.
This commission fee will not impact your account significantly even if you do
a couple of trades every single day.
Platforms and Tools

Trading platforms can vary significantly from brokerage to brokerage.
Some brokerage firms offer different levels of services for various costs. To
do swing or position trades, you will want a platform that offers real-time
quotes and a straightforward order process that executes immediately so you
can confirm your trades.

It would also be ideal to have a platform that can do real-time charting,
provide at least a basic level of technical analysis (moving averages, etc.) as
well as provide research reports, financial data and analysts’ ratings. These
features are not absolutely critical though since you can get much of this
information from sites like Finviz and ChartMill.

Some of the more powerful broker platforms will also have tools that do
technical analysis and studies that will find the price and volume patterns that
I look for as swing or position traders. These tools will identify and flag them
for your consideration. While these can be helpful in making a trading
decision, I never blindly trade off of these tools without further research.

In summary, if you do not have an account, I recommend that you do
some research on a site like StockBrokers.com and find a platform that offers
the following:

Research: some platforms will provide exclusive research reports

to subscribers. Much of the research you need is available online
so I do not put much value on this factor.
Investment offerings: some brokers will differ on what stocks,
mutual funds and Exchange-Traded Funds they will allow you to
trade. Most offer a relatively good range of financial instruments
to trade, so again, I think most brokerages will be suitable.
Education: there are brokers that will offer some tutorials on how
to use their platform and maybe even some basics regarding stocks
and trading. These are nice to have but are not critical since the
platform should be designed for ease of use and there are many
resources available to better understand swing trading (such as this
book you are reading!).
 Mobile access: having mobile access is “nice to have” but, as a
swing trader, generally speaking, you should not be making trades
on the fly. With that said, mobile access to your trading platform
can be an asset on occasion.
Scanning tools: you will also need a way to scan for buying
opportunities. Fortunately, you do not necessarily need a real-time
scanner like Trade Ideas, which is a tool that a day trader would
utilize. Some excellent scanning tools are available for free online,
which I will discuss in the following section.
Alerts: the brokerage should provide an alert service that sends a
text or email to a client when a certain event occurs. For example,
if you are watching a stock for a good entry price, you can set an
alert and then quickly act if needed, without letting an opportunity
pass you by.

Let’s discuss now some free services available to swing traders.
Tools Available Online

Fortunately for the swing trader, a number of excellent free resources
and online tools are readily available. Below are several I have used in the
past with some details on the kinds of information they provide.

Finviz (finviz.com): the website name is short for Financial

Visualizations. This site provides a massive amount of information
on the stock market, different sectors, currencies, etc. It further
provides financial analysis, research and data visualization, as well
as excellent scanning tools. The website does a good job of
summarizing a large volume of information into charts and maps.
This is a go-to site for a swing trader and I will discuss using this
site in Chapter 12, Swing Trading Strategies.
ChartMill (chartmill.com): this site offers much of the same
information provided by Finviz (discussed above). The site also
has a proprietary rating feature that gives a grade on a stock’s
situation and rates the quality of the setup if a trader is considering
entering a position. This is another excellent site to find investment
opportunities.
StockCharts.com (stockcharts.com): this is another excellent
website that contains information similar to that offered by Finviz
including charting tools, research data, commentary, and
education. I have found that the ability to visualize data, such as
through the services offered by StockCharts.com and similar
companies, helps us to make informed decisions.
Estimize (estimize.com): Estimize is an open financial estimates
platform designed to collect forward-looking financial estimates
from independent, buy-side, and sell-side analysts, along with
those of private investors. The site also has an excellent calendar
which can be used to see the upcoming company, government and
industry announcements that might move individual stocks, market
sectors or the market overall.
StockTwits (stocktwits.com): StockTwits is a social media
platform designed for sharing ideas between investors, traders, and
entrepreneurs. Anyone can join and share their thoughts and ideas
related to different securities. There are many worthless posts but
the site does offer a way to see what is trending and actively
trading.
 CNBC (CNBC.com): CNBC is a provider of business news and
real-time market coverage.
Yahoo Finance (finance.yahoo.com): a quick go-to website for
business news, commentary and real-time quotes.

The websites listed above are only a few of the sites that a swing trader can
utilize to find trading opportunities. These are primarily the ones that I utilize
and I suggest you visit each one and become familiar with the information,
research and scanning tools they offer. The scanning tools that are offered for
free online will likely be as good as anything that your broker offers.

The services and information presented here were available as of the
writing of this book. Be aware that the owners of these websites may change
the service levels and information they provide at any time.

Chapter Summary

In this chapter, I discussed the tools that you will need to run a
successful swing trading business. I also presented some free online resources
that a trader can use for research and scanning tools. The main points of the
chapter are outlined below.

Different account types are available for swing trading. A normal

investment account allows a trader to buy shares up to the limit of
the cash deposited in the account. In comparison, a margin account
allows the trader to borrow money against security that they have
in their account. The additional borrowing gives the trader more
buying power.
Commissions and fees can vary between brokers. For a swing
trader, the commissions are not as important because of the limited
number of trades that are done with this type of trading. Most
brokers offer competitive rates of under $10.00 per trade.
Other services such as research reports, scanning tools, charting
tools, etc. are offered by many brokers. They are nice to have but
many of these resources are also available for free on the Internet.
A large number of excellent resources are available on the Internet
including, but not limited to, the following:
Finviz (finviz.com)
ChartMill (chartmill.com)
StockCharts.com (stockcharts.com)
Estimize (estimize.com)
StockTwits (stocktwits.com)
CNBC (CNBC.com)
Yahoo Finance (finance.yahoo.com)
 Chapter 4:
Financial Instruments for Swing Trading

There are numerous types of financial instruments that you can swing
trade with and each one of them has its own advantages and disadvantages.
As I have discussed previously, each trader is different, so there may very
well be one particular instrument you prefer over others based on your
personal risk profile, your level of experience in the market, the current
market conditions, your personal temperament, etc.

Below I will discuss a number of different instruments that you can
consider for swing trading. The list is not all-inclusive but does cover the
most popular vehicles for this type of trading. This list includes:

Exchange-Traded Funds (ETFs)

individual stocks
currencies
cryptocurrencies
options

While I will discuss each in more detail below, I will focus my
discussions on the first 3 in the list.
Exchange-Traded Funds

You can trade ETFs on the market through your brokerage account
similar to how you would trade a regular company’s stock such as Microsoft
Corporation (MSFT) or Apple Inc. (AAPL). You can buy them and sell them
as a day trade or hold them longer for a swing trade. In the United States,
most ETFs are set up as “open-ended” investment companies. This type of
investment structure allows the funds to have greater flexibility in utilizing
futures and options as well as being able to participate in security lending
programs.

ETFs have been available to trade in the US for about 25 years now. In
2008, the US Securities and Exchange Commission proposed changes that
essentially loosened the rules on the requirements for ETFs. Since then, these
funds have grown dramatically in numbers and according to the “2017
Investment Company Fact Book”, ETFs now make up about $2.5 trillion
dollars in value.

These funds have changed significantly since the first broad-based index
fund appeared in 1993. This first fund was set up to track the S&P 500 Index.
You can think of an ETF as a pool of investments that the owners each own a
piece of. The manager of the ETF will have a set of objectives and policies
that will dictate the focus of the fund.

Today you can find ETFs that track virtually everything from indexes
and bonds to stock sectors, commodities, currencies, and even the volatility of
the market. Most recently, several firms have tried to create an ETF based on
holding a basket of cryptocurrencies. ETFs can also be used to play both the
long and short side of the market. If you suspect a sector like gold mining
companies is dropping in price, then you can in effect go short on gold mining
stocks by going long on DUST – an ETF that goes up in price when the prices
of stock in gold mining companies drop.

To make things a little more interesting, some ETF managers have also
created what is referred to as “beta” funds. These funds use derivatives like
“options” and “futures” to magnify the movements of the underlying asset in
the fund. For example, UNG is an ETF that moves with the price of natural
gas, which can be quite volatile on its own. If that is not enough excitement
for you, try UGAZ, which is another ETF that moves in sync with the price of
natural gas except, through the use of these derivatives, it will move 3x in
whatever direction the underlying natural gas asset does.

For example, let’s say the price of natural gas jumps up 3% on an
inventory report. If you hold the ETF UNG, the price will be up about the
same 3%, but if you owned UGAZ, the price of that ETF would be up 9% (3
beta times 3%). You can easily see that owning UGAZ is great as long as the
price of natural gas is going up, but it is very painful for an ETF holder if the
price of natural gas drops, as the loss is correspondingly magnified.

Another issue with beta (also called leveraged) ETFs is that they need to
be rebalanced at the end of each trading day. I will not go into the details on
how the rebalancing process works, however, for those who are interested,
please feel free to research this topic for yourself. There’s quite a bit of
information readily available online. It is important for the leveraged ETF
investor to know that their leveraged holding can lose value over time, and
especially in a volatile non-trending market. That means leveraged ETFs are
better to hold in a trending market (either up or down) and should not be held
for an extended period of time like a non-leveraged ETF or mutual fund.

The following are some of the reasons why an ETF can make for a good
swing trade instrument.

Expense ratios: ETFs have a relatively low expense ratio compared

to other investment vehicles such as mutual funds. You always
have to “pay to play” though, so try to keep these costs as low as
possible.
Ride a sector: let us imagine you really like the biotechnology
space in general. There have been some mergers and acquisitions
recently in this area and all of the stocks in the sector are reacting
positively. Rather than going out and trying to buy up a basket of
stocks in the sector, you can purchase an ETF like XBI, which
invests in S&P stocks in the biotechnology sector. This is a much
more cost-effective way to invest in a number of stocks in a sector
without actually purchasing small numbers of numerous stocks.
Risk management: using the same example of the biotechnology
 sector being hot, let’s assume you decided to go out and buy a few
individual stocks in this space instead of an ETF such as XBI. One
of them could have been PUMA Biotechnology Inc. (PBYI).
While XBI has been climbing higher through mid-January 2018,
on January 23rd. PBYI finds out they will not be getting a key drug
approval from Europe and the stock falls from $94.00 at the close
to $65.00 after hours. In comparison, XBI experiences a small
drop of about $2.00 per share on that same day. The bad news
hurts XBI a bit but this small loss is nothing in comparison to what
happened to those owning PBYI stock. Which would you rather
own in this situation? This is a very fundamental principle of
security ownership and highlights how bad it can be if you’re not
diversified in your portfolio. Diversification means not having all
of your eggs in one basket, therefore owning an ETF spreads your
risk across the sector and not in one stock. Holding individual
biotechnology stocks can be particularly risky when negative
events occur such as seen in Figure 4.1 below with PBYI.

Figure 4.1 - Charts of the Biotechnology ETF LABU versus PUMA showing
how important, especially in the biotechnology sector, diversification can be
(charts courtesy of StockCharts.com).

Mobility of capital: using an ETF allows the investor to move in
and out of sectors with a single trade. Sectors often rotate in and
out of favor with investors. If you are long in one sector’s ETF,
and it looks like that sector is about to head lower in price, one
trade can get you out of your long position. You are now back in
cash looking for the next opportunity.

Let’s look at some of the more commonly traded ETFs and ones that I
have traded in and out of in the past. I am not recommending that you trade
any one of these funds specifically. You will need to do your own due
diligence. What was traded in the past may not be a good trade today.

The Select Sector SPDR ETF is commonly referenced by professional
traders and offers a good way to play a specific sector on the long side. This
fund manager has an ETF that closely matches the entire Standard & Poor’s
500 Index. They have also divided that index into 10 sectors and created
funds that try to match the performance and yield of that underlying sector.
They are listed in Table 4.1 below and offer a swing trader a good way to play
the whole market or a sector trend on the long side.

Some Select Sector ETFs

ETF Name and Symbol Focus of ETF

SPY S&P 500 Index

XLU Select Sector SPDR Utilities

XLE Select Sector SPDR Energy

XLRE Select Sector SPDR Real Estate

XLP Select Sector SPDR Consumer Staples

XLY Select Sector SPDR Consumer Discretionary

XLV Select Sector SPDR Health Care

XLI Select Sector SPDR Industrial

XLB Select Sector SPDR Materials (commodities)

XLK Select Sector SPDR Technology

XLF Select Sector SPDR Financial

Table 4.1 - A list of Select Sector ETFs available to trade.

The Select Sector SPDR ETFs are fairly stable and may not move a
significant amount from day-to-day but they do offer a good way to play a
trend in a sector. They do not offer as much reward for the swing trader, but
neither do they present as much risk of loss.

Let’s look in Table 4.2 at some more volatile funds that a swing trader
can use to play both long and short opportunities. Direxion is a fund
management company that develops and offers “magnified” (leveraged)
exposure to the underlying assets that the fund is focused on. Again, I am not
endorsing these products. I am listing them here because they are popular and
therefore heavily traded in the market. They offer large gains or losses should
you choose to trade them due to the leverage mechanism used by the fund.

Some Popular Direxion Funds

ETF Symbol Focus of ETF

TNA Russell 2000 Small Cap Bull 3x

TZA Russell 2000 Small Cap Bear 3x

NUGT Gold Miners Index Bull 3x

DUST Gold Miners Index Bear 3x

LABU S&P Biotech Bull 3x

LABD S&P Biotech Bear 3x

SOXL Semiconductor Bull 3x

SOXS Semiconductor Bear 3x

Table 4.2 - A list of Direxion leveraged ETFs available to trade.

These are just a small sample of Direxion funds that are offered by this
one company. The 3x indicates that the fund will move approximately 3 times
that of the underlying asset, so do remember that while this can offer
significant gains, it can also result in much larger losses if you’re on the
wrong side of the trade.

You can also see that these funds offer a way to short without actually
being short the asset. For example, the TZA ETF will rise in price as the
Russell 2000 market sells off. This means that even if you have not opened an
account that allows you to short, you can still short the market or a sector
through these types of bear ETFs.

ETFs are a good way to play sector uptrends and downtrends in both the
market and a specific sector. There are even ETF products that allow you to
play currencies and other countries’ stock market performances. Don’t be
overwhelmed by the number of ETFs that are available to trade. Just be aware
that they exist and can be a good option for playing a sector trend either up or
down. Finally, be aware that leverage funds can erode in value day to day if
the sector you are invested in is chopping along and not trending either up or
down.
Individual Stocks

One of the obvious choices for swing trading is with individual company
stocks. As I have discussed already, there are pros and cons to holding
individual stocks. Holding an individual stock can expose you to single event
risk. Suppose you are long a stock and some negative news comes out such as
the loss of a big contract, an SEC investigation or a lawsuit. This is something
you would like to avoid, but if you swing trade individual stocks, you are
always subject to single event risk.

The advantage of holding an individual stock is that you can take
advantage of a single stock setup or hot sector story that is playing out in
some individual stocks. The marijuana sector got hot in 2017 but there were
no good ETFs in that space at the time. There were, however, several clear
leaders in the business and their stock price performance was stellar and made
a lot of investors very wealthy.

Select single stocks will also occasionally perform better than their hot
sector. Let’s look at a comparison of Micron Technology, Inc. (MU) versus
the XLK Technology Select Sector SPDR Fund. You can see in Figure 4.2
that the technology sector was a great performer through February 2018 but
MU had a much higher percentage gain over the same period.


Figure 4.2 - Charts illustrating the performance of the XLK Technology

Select Sector SPDR Fund versus the performance of MU during the same
period (charts courtesy of StockCharts.com).

This is an example of a very hot stock in a hot sector that would have
made for a much better swing trade.

The ETF XLK increased by about $9.00 for a gain of about 15%, but in
comparison, MU gained about $22.00 or 55% during that same period. This
illustrates that you can get much better returns by investing in individual
stocks but you also take on more risk by putting your money into a single
stock with the potential of single event risk.
Currencies

I have also tried trading currencies in the past, but like most investments,
I found that this is not a get-rich-quick proposition. With swing trading and
day trading in the stock market, the Retail investor has some advantages
compared to the larger players like investment funds and money managers. In
the foreign exchange markets (forex), the smaller and often under-capitalized
investor may be trading at a disadvantage compared to the well-financed
forex traders.

The forex trader has a significant amount of leverage, which can be an
advantage, however the forex trader also needs to apply the same risk
management principles to their trading account and not over-invest in one
position. They should keep investments to 1 to 2 % of their portfolio. On an
under-funded account, this leads to small potential gains so traders will often
break these risk management principles and use tight stops. Unfortunately,
tight stops on forex trades will often get triggered and the investor will
accumulate an ongoing series of small losses.

Forex trading as a swing trade vehicle can offer some opportunities but I
do not recommend trading currencies for the beginner. If you are an
experienced trader and you are interested in this trading vehicle, I recommend
considerable research before you begin trading forex.
Cryptocurrencies

Trading these new currencies has been a whole new frontier and has
attracted both sophisticated and very unsophisticated traders and investors.
Some of the more popular coins include:

Bitcoin
Ethereum
Bitcoin lite
Ripple

There are many more cryptocurrencies and so called Initial Coin Offerings
(ICOs).

Swing trading these currencies is not for the faint of heart. These trading
instruments are constantly subject to single event risks with announcements
about hacks, losses of coins, possible government regulations, SEC probes
into ICOs, etc.

They made for great swing trades when Bitcoin and others were on a
parabolic run higher. But like all parabolic runs, reality set in and prices came
down as fast as they went up, leaving some overly optimistic investors in a lot
of financial pain. As of the writing of this book, Bitcoin and other
cryptocurrencies are very volatile.

I have heard of some traders using indicator tools such as moving
averages to predict future coin price movements. These tools are also used to
evaluate and predict stock price movements. Traders are using similar levels
of 50, 100 and 200-day moving averages to find areas of support and
resistance but I feel there is still too much uncertainty in these markets to be
able to make smart trades and manage risk. I will be discussing the use of
tools such as moving averages later in this book.

At this point, I believe that for the foreseeable future, there will be no big
gains to be made in cryptocurrencies, and trading or holding cryptocurrencies
is too risky for me personally. There are many varied predictions and opinions
on the future value of these trading vehicles that range from zero to “the sky
is the limit”. Until a new trend emerges, I will not consider swing trading
these currencies.
Options

To understand the opportunities in swing trading options, you first need
to understand how options work. The following 4 items are required to define
a stock option:

the stock that the option is being applied to (AAPL, IBM, etc.)
is it a “call” or a “put”
the strike price
the expiry date of the option

A “call” option gives the buyer the option to buy the underlying stock at
a defined price (the strike price) before expiry. Obviously you would not
exercise that option unless it was profitable for the trader.

As an example, FB is trading at around $170.00 in the middle of March
2018. If you think FB will go higher over the next few weeks, you can buy
100 FB shares for $17,000.00 or you can buy a $180.00 call option for
$1.90/share that expires April 20th (at the time of writing, $1.90/share was the
quoted market price to purchase this $180.00 call). Your 100-share investment
in FB costs you $190.00 plus commission ($1.90 x 100 shares). Now you
need FB to go up to over $181.90 per share to break-even on the trade
($180.00 strike price plus the $1.90 you paid for the options on 100 shares).
Options move up or down in price with the underlying stock, so if your FB
shares go up to $175.00 the following day, your option is going to be worth a
lot more than the $190.00 you paid. You would likely have doubled your
money or more with your $180.00 call rising significantly in value.

There is a downside though because if FB just trades sideways or drops
in price, the value of your options will also drop until you get to April 20th at
which time they will expire worthless if the price is not above the $180.00
strike price.

Playing a stock to the downside is also equally easy. Instead of buying a
call, you would buy a put, which gives you an option to sell the stock before
expiry. A put buyer benefits when the underlying stock price drops below the
strike price but the same caveats apply to buying puts. They can expire
worthless and your entire investment will be lost if the price of the stock does
not drop as hoped for.

I do not trade options except on rare occasions and I do not recommend
any trader participate in the options market without much more research than
this book is providing. Regardless, it is part of the overall market and all
swing traders should be aware of the following pros and cons for trading
options:
Pros
Allows for an investor to trade high-priced stocks with very little
capital.
Leverage is much higher in options so small investments can result
in big rewards, but be careful, they can also result in big losses.
Cons
There is a time limit on options and they can expire worthless, and
that results in a 100% loss.
Options have a time value so, as the expiry date gets closer, the
value of the option will drop assuming there is no movement in the
stock price.
Option trading volumes are often much lower compared to stocks.
This means that the spread between the bid and ask can be
relatively wide making them more difficult to exit profitably.

There are also a number of different strategies traders and investors
employ using options in combination with holding stocks. These are more
sophisticated strategies and beyond the scope of this book. Regardless, it is
good for an educated swing trader to be aware that these strategies exist in
case they want to do more research and possibly employ these techniques in
the future.
Chapter Summary

In this chapter, I discussed the various types of securities that you can
swing trade. This book focuses on stocks, however you can use the same
principles on a number of different trading instruments such as currencies,
cryptocurrencies and options. Within the realm of stock trading, a swing
trader can trade individual company stocks and ETFs. A summary of the
chapter follows.

There are numerous ETFs that a swing trader can use to trade.
These ETFs can be used to trade almost any aspect of the market
including specific sectors such as financials or biotechnology.
ETFs can also be used to trade commodities, currencies, market
indexes and market volatility to name a few.
Trading an ETF can be less risky compared to trading stocks due
to the single event risk that can happen with individual stocks.
ETFs also can be structured by the fund owner to magnify moves
of the underlying security. For example, an ETF that moves with
the price of gold can be set up using derivatives to move twice as
much as the price of gold moves. These ETFs are referred to as
being leveraged or high beta.
Individual stocks are another option for the swing trader. A good
stock can move more than a sector of stocks does, therefore
offering a swing trader a better return.
Currencies and cryptocurrencies are another trading instrument
that a swing trader can use, however, it can be more difficult to
trade these due to higher volatility, the specialized markets, and the
need for more capital so the trader can survive the waves of buying
and selling without stopping out.
Options were also discussed and are used by some swing traders in
certain trading strategies. An in-depth analysis of these options
strategies are beyond the scope of this book, but a general
introduction was presented in order to help you determine if
options trading might be of interest to you and therefore be
something you should investigate further.
 Chapter 5:
Risk and Account Management

As a trader, the money you are investing in the market, your capital, is
one of your most important and vital tools. Without capital, there is no way
for you to make money, no matter how many other tools and skills you might
possess. Protecting this capital should, therefore, be the highest priority for
any swing trader. To protect your capital, there are 4 very important processes
a successful trader must use:

properly assessing the risk and the reward

setting stops and targets
managing the dollar size of the trade
maintaining a journal of trading activity to measure and improve
performance

Let’s look at these 4 important risk and account management processes in
more detail in the following sections. At the end of the chapter I will discuss
trading psychology and how your emotions can impact your feelings about
risk and, ultimately, your trading success.
Assessing the Risk and the Reward

Your most important objective in any type of trading is to manage your
risk. The objective is not to buy and sell stocks – it is to make a profit. Your
broker is the only winner when you are buying and selling stocks in the
market. Your job is to manage your risk and your account. Whenever you
click “buy” or “sell” (going short) on your trading platform, you expose your
money to a risk of loss.

An unsuccessful trader will likely look at an entry and only think about
how much they are going to make on a trade. A successful trader will always
consider what is the upside and what is the downside on any particular trade.
In other words, how much am I risking if I have to take a loss? This is not
about being right on a trade or being wrong; it is about comparing the risk you
are taking to the reward you hope to get from the trade. If you are risking a
loss of $0.50 per share on a trade and only expect to get $0.25 per share as the
upside reward, then this is NOT a good risk to reward ratio.

To have a good trade setup, you should expect to get at least 2 times the
reward in comparison to the risk that you are taking. Obviously, having more
than 2 times the reward is even better. If you use this risk to reward strategy in
your trading, you will still be marginally profitable even if you are wrong
60% of the time.

Let’s look at a setup for a good swing trade and how we can assess the
risk compared to the reward. On February 11th a trader is looking at the chart
of the ETF XBI and notices a nice setup for buying some shares (going long).
The basic principles of why this trade setup looks good for a long will be
discussed in the following chapters. Referring to Figure 5.1 below, an
experienced swing trader would look at this chart and determine that if they
went long on XBI at $87.50 per share, they would risk $1.00 per share
($87.50-$86.50=$1.00). At around the $86.50 level (the low close of a recent
price move), a swing trader would consider the trade a failure and they would
sell the position for a loss.

For the reward, they are hoping XBI gets to $91.00 per share (a prior
area of resistance which I will discuss later in the book) for a possible gain of
$3.50 per share ($91.00-$87.50=$3.50). In this setup, the trader is risking
$1.00 per share to make $3.50 per share. That is a very good risk to reward
ratio, and in this particular example you can see it worked exactly as
expected, with XBI easily hitting the target price of $91.00.

Figure 5.1 - A chart of XBI illustrating a very good risk to reward ratio for a
long trade setup (chart courtesy of StockCharts.com).

In Chapters 7, 8 and 9 I will discuss in depth how to recognize these
setups and determine good entry and exit prices so you can determine the risk
to reward of each trade you consider entering. A good trade setup will always
offer a swing trader 2 times or more reward for the risk that they are taking.
Setting Stops and Targets

Now that I have discussed the concept of risk to reward, the next step is
to understand how to put this into action. The stop-loss is a must for a
successful trader and is one of the most important tools a trader will use to
preserve their capital. A winning trader must have a belief that a stop-loss is
one of their best friends. Any trading system or strategy will have losses –
that is a given. A successful trader will accept it and move on from a losing
trade.

Once you have done a complete assessment of a trade, and determined
that your potential reward is at least or better than 2 times your risk, you will
push the “buy” or “sell” button. Your capital is now at risk and you need to
set your stop-loss price. This stop point is at a price level where you have
determined that the trade is not going in the direction you expected. I will
discuss how to determine a stop-loss price on a trade later in the book. You
need to trade your plan and, if necessary, get out of the position before a small
loss becomes a big loss.

As noted, the trade I outlined in the previously referenced Figure 5.1
worked perfectly as planned, but oftentimes they will not behave as you
expect. XBI could have continued to trend lower, and in that case a
disciplined swing trader would have stopped out, or in other words, sold their
position for a loss. Remember: you must protect your capital so you can
survive to trade another day.

It sounds simple to make a trading plan and follow that plan, but novice
traders often get caught up in the emotion of the trade. They hate taking a loss
because it seems like an admission of failure and they do not want to lose
money. Rather than taking a small loss and moving on, they reassess and
rationalize why they believe the trade will turn in their favor. Emotions take
over.

As a swing trader, you must accept that the market is always right – no
matter how wrong you think the market is! Keep your ego and emotion out of
the trading equation. You, the trader, cannot control the market – you can only
go with the flow. If you are rationalizing a trade or looking for justification as
to why the stock or the market is not moving in the direction you expect, you
are in trouble. You need to learn that losing on a trade does not make you an
unsuccessful trader. There is no trader on Earth that makes profitable trades
100% of the time and you need to accept the fact that you will not be an
exception.

Remember these words of wisdom from the famous economist John
Maynard Keynes:

“The market can remain irrational longer than you can remain solvent.”

If you have already determined the level for your stop and it broke
through that price, the chances are the security will move further against you
and your losses will increase. You can likely imagine the 5 stages of grief that
a novice trader will go through as they watch a trade go against them (and
they have not followed their plan):

1. Denial: they cannot believe that the trade that looked so good
when they entered did not work out as hoped.
2. Anger: “The market makers hate me!” or “Those damn short
sellers are killing my position!”
3. Bargaining: “OK, just get me back to break-even and I will get
out.”
4. Depression: they feel depressed as they finally realize that they
have lost money.
5. Acceptance: the pain of losing money becomes so severe, they
close the trade at a much bigger loss than originally planned.

As I discussed, the advantage for a swing trader is that everything slows
down. Day traders can more easily get caught up in the emotion of the
moment because everything in day trading is happening so quickly. As a
swing trader, you have time to sit and consider what is happening with the
trade you have entered, so it should be easier to take stock of your emotion
and follow your trade plan objectively. You just need to be aware of the trap
that many novice traders fall into by not making and following a trading plan.

The discipline in following your trading plan also applies to taking
profits at your expected target price. When a trade becomes a winner, people
are inclined to immediately take a profit to reinforce their inherent need to be
right. Some traders want to believe that they can achieve a high win/loss ratio,
and as long as they close out a trade profitably, then they will be a profitable
trader. A novice trader may see a profit in a trade, but instead of sticking with
their planned exit strategy, they take profits before the target is hit, fearing
that their gain will reverse and turn into a loss.

Unfortunately, taking profits too early negates the process you initially
went through to determine your risk to reward ratio. By exiting a trade early,
you may be barely getting a 1 to 1 risk to reward ratio. That means you now
need to be right 50% of the time just to break-even. Those odds are not nearly
as good as getting at least 2 times the reward in comparison to the risk you are
taking. You surely do not want to spend all of that time and effort just to
break-even.

There are, however, occasions when a trader might want to change their
original trading plan. Again, as a swing trader, you have the luxury of time
and therefore the ability to monitor your trades as they unfold. This includes
constantly monitoring existing positions to ensure that nothing has changed
from the time you entered the trade.

For example, assume you entered a trade in the Health Care ETF XLV in
May 2015. You liked the way it was trading technically and the fundamentals
were good, with the overall market consensus that the sector will continue
higher. Your trade is looking good, and then a chorus of tweets hits the wire
from US politicians about the greedy, evil health care companies ratcheting
up prices. This immediate turn of events is not good news for health care
stocks.

The successful swing trader will refer to their trade journal and review
each trade on an ongoing basis to see if their assumptions about the trade have
changed and gone from positive to negative. This will not happen often, but
the health care news described above is a good example of a situation where
you should change your plan. Having politicians use the stock sector you’re
invested in as a political punching bag is not going to end well. It’s time to get
out immediately and not wait for your stop to be hit.

 Refer to the XLV chart in Figure 5.2. Imagine a trader had entered a long
trade on the stock in early April 2015 and had already seen some good gains
and was targeting higher, but then the bad political news hit the sector. By
constantly monitoring positions, the trader would have avoided seeing a
winner turn into a loser by recognizing something had significantly changed
regarding the assumptions in their trade plan. An alert trader would have
exited the trade quickly.

Figure 5.2 - A chart of XLV after some negative tweets by US politicians

about the pharmaceutical and health care industry (chart courtesy of
StockCharts.com).

As a swing trader, you need to constantly review your existing positions
and trades. This does not mean you should be making changes to your trading
plan daily because of every little gyration in a particular position. However,
you should continue to make sure that nothing fundamentally has changed
that would make you want to reconsider your stops and your target exit
prices.
Managing the Trade Size

Managing and controlling how much of your capital you invest in one
trade is also very important. Even with the best planning and strategies, you
will never know which of your trades will become winners and which ones
will turn into losers, therefore, you should not overcommit your capital to any
one trade.

Most experienced traders use the “rule of thumb” that says you should
not put more than 2% of your capital at risk on any one trade. This means that
if you have $20,000.00 of capital in your account, you should not put more
than $400.00 at risk on a trade (2% of $20,000.00). Let’s take a look at how
this would apply to an imaginary trade as described below.

Assume you are looking at a stock that is trading at $10.00/share. The
price movements are looking like it will go higher and you want to take an
entry because it looks like it could head to $10.75 where it will find some
price resistance. You like this trade because it looks like there is price support
around $9.75 where it made a low on some bottoming price action. So if you
get an entry price of about $10.00/share, then you are risking $0.25 ($10.00 -
$9.75 stop) to make $0.75 ($10.75 exit - $10.00). This is a good trade because
the reward is 3 times the risk (reward $0.75 versus $0.25 risk). Remember, I
said you should expect to get 2 times or more reward for the risk you take.

So, the next question is, “How much should I buy?” In other words,
“What is the most money that I should put into this trade?” Using the
previous example of an account with $20,000.00 total capital, you should be
risking no more than $400.00. With a stop-loss of $0.25 per share below your
entry at $10.00, you would purchase no more 1,600 shares ($400.00 divided
by $0.25/share). Therefore, if you do get stopped out, you will lose about
$400.00 based on holding 1,600 shares.

A loss of any kind is not what you are hoping for of course, however, by
limiting your investment you also limit the loss to 2% of your capital. This is
how managing your stop-losses and the amount you put at risk will ensure
that you survive to trade another day.

Some traders might think that they can adjust the amount they risk on a
trade based on how confident they feel about their trade. However, most
experienced traders feel that this is still a random approach and a departure
from good trading practice. All experienced traders have had trades they felt
extremely confident about but ended up getting stopped out. Alternatively,
these traders have had trades that gave big surprises to the upside even though
they thought initially that the trades were marginally promising. In some
cases, they turned out to be their best trades of the year.

For this reason, especially if you are a novice trader, you should avoid
adjusting the amount you intend to risk on a trade based on your level of
confidence in the setup and entry. As you develop your own trading style and
strategies, you might start to feel comfortable taking larger risks on certain
setups. For example, maybe double bottom patterns (which I will discuss later
in the book) almost always turn into a winning trade for you and therefore
you are willing to risk more of your portfolio on those types of patterns versus
other patterns. Possibly you have better success with short selling versus
going long on trades. You will need to make sure your confident feeling is
producing the result you think by recording and reviewing all of your trades.

Decisions to change your trading strategies will come with both practice
and the documenting of all of your trades so you can track what works for you
and what is not working well. This leads us to the next section – maintaining
a journal of your trading activity and reviewing the outcome of trades.
Maintaining a Trading Journal

In industry and other sectors we often hear the phrase, “what gets
measured gets improved”. This is only partially true. For example, if you are
growing a vegetable garden and you want to ensure a good crop, you will
want to make sure the garden is getting enough water. However, putting a rain
gauge out and measuring the rainfall during your growing season is not going
to be enough to ensure a good crop of vegetables. While it is important to
know how much rain you are getting in your garden, it is equally important to
have a plan in place and to act on the information that you collect. In the case
of our proverbial garden, we measure the rainfall and if the plants are not
getting enough water, then we take action to water them.

It is the same for almost any system or process - you need to measure
performance (very important) and then take that information and use it to
determine what actions you can take to improve on that performance. This is
one of the main reasons keeping a trading journal is so important to being a
successful trader.

There are many ways that you can keep a trading journal and the process
that you should follow will be up to you and your personal preferences.
Everyone is different, so you need to figure out what works best for your
personality. Because your trades will unfold over days to weeks, it may be
best to keep some sort of log – either an electronic-based or paper-based
recording system.

There are also a number of web-based journaling platforms such as
Tradevue, TradeBench and Edgewonk. Each platform has a free subscription
level, which offers a limited number of tracking options. Fees apply to unlock
additional features in each platform. If you want to consider using a web-
based platform for journaling activities, I suggest you research a number of
these sites to decide if one of these will meet your needs.

Regardless of what you chose to use, the following are items I suggest
you keep track of before placing a trade, after the trade is placed and when the
trade is closed:
 date
market internals: i.e., conditions overall, S&P, Nasdaq, industry
sector
source of trade idea
reasoning to enter trade
sector alignment: is the trade you’re considering aligned with the
market and sector direction
technical indicators including RSI and MACD values (discussed
later in this book)
check for upcoming events to avoid holding through
entry price
stop price
target price
a risk to reward ratio > 2
actual entry price
actual exit price
profit/loss
comments: whatever seems relevant to you at the time, this may
include notes on the trade as well as your execution and your level
of confidence versus the actual trade result

Remember, that if you are trading a plan that is right 60% of the time, 4 out of
10 trades are going to be wrong and you will get stopped out. You will have
no idea in what order these gains and losses will occur – there may be 5
winning trades in a row, followed by 3 losers, which are then followed by 2
winners. You will not be able to predict trade by trade what will happen,
however, by keeping a journal you will be able to track your success rate and
come up with an average over time, and that is much more important.

As you adjust your trading style and the strategies that you decide to use,
you can take my suggested list and either add items you want to track or
delete items that don’t seem relevant to you. Remember, market conditions
change, so you have to be ready to adapt and move from one strategy to
another as these changes occur.

Trading Psychology

 Many new traders will start out with a simulator or fictitious account and
practice making trades with “pretend money”. After having some success and
starting to build some confidence with a practice account, they will move to
trading with their real money. Some traders who have been successful with a
simulator subsequently have problems when their money is at risk and
therefore do not have the same trading success they enjoyed when it was all
“pretend” money. The question is, “What has changed?”

A trader who is working with imaginary funds is not as emotionally
invested in the trades they are making. A key reason why many traders fail is
that they take negative events and real losses in trading personally. Their
confidence and peace of mind are connected to their trading results. When
traders do well, they feel good. When they encounter losses, they become
discouraged, doubtful, and frustrated, questioning themselves and their
strategy. Instead of dealing directly and constructively with their losses, they
react to the emotions triggered by personalizing the events.

Successful swing traders are focused on finding good trading setups,
planning their trades, and executing a correct profit target or stop-loss level.
Consistently profitable traders take every negative or positive trade they make
as an opportunity to improve (which is why they keep a journal). A journal
can help keep you grounded by allowing you to come back to each trade at a
later time and, with as little emotion as possible, review the reason you
entered the trade. You can then look at each decision in a rational way and
learn from it.

Keeping a record of both your physical and mental condition may also
be instructive. I believe that one of the key contributors to traders’ self-
discipline is their physical and mental health. People who eat well-balanced
nutritional meals, exercise regularly, maintain proper body weight and fitness
levels, and get adequate rest are likely to have the levels of energy and
alertness that are required to make them effective traders. You may be
surprised to read this, but your state of alertness, your energy level, and your
overall health can have an impact on your trading results. Those who neglect
these aspects of their well-being or, even worse, abuse alcohol or drugs, will
find it difficult to concentrate and make good decisions.

Aspects of personal lives outside of trading can also impact your
effectiveness as a trader. Changes in personal relationships such as a breakup
or divorce, family issues like illness, or financial problems, can reduce a
person’s ability to focus and make appropriate decisions. For example, it is
common for young traders to experience more stress after they have married,
had children, or purchased a new home, because these added financial
responsibilities create additional worry and stress (but also hopefully much
pleasure!).

The swing trading strategies you might consider using, such as what are
outlined in Chapter 12, Swing Trading Strategies, should improve with time.
You will begin to realize that the key to being a successful trader is practicing
self-discipline, maintaining your physical and mental health as well as
controlling your emotions. You have to know in advance what you will do in
any given trading situation and stay with your plan. It’s challenging to predict
what the market will do, but you have already lost if you first don’t know
what you yourself will do.

New trading strategies, tips from chatrooms or from this book, or even
the most sophisticated software imaginable, will not help traders who cannot
handle themselves and control their emotions. The swing trading advantage is
that you have time to think through your trades in advance. There is no need
to make snap decisions. Before entering any trade, you can take your journal
and ask yourself some basic questions:

How am I feeling mentally: am I able to make rational and non-

emotional decisions right now?
Does this fit into my trading personality and my risk tolerance?
What strategy will this fit into?
If this trade goes the wrong way, where is my stop?
How much money am I risking in this trade, and what is the
reward potential?

Be in touch with the results of your decisions and constantly be reviewing
your performance.

Are you trading profitably?

Have you had 5 wins in a row or have you had 5 losses in a row?
 If you are on a losing streak, will you be in touch with your own
emotions and maintain your composure, or will you let your
judgment be impaired?

I cannot emphasize enough just how important the following steps are: you
must take the time to prepare, you must work hard, you must plan your trades,
and you must take the time afterward to review your trades.

Some of these skills are comparable to learning to ride a bicycle. Once
you’ve learned to ride, that is a skill that can’t be taken away. However, after
you learn to ride and hit the road, you cannot forget or ignore the rules of the
road. If you do, you are at risk of getting flattened. In a similar way, once
you’ve learned the skill of identifying a good stock, that skill will always be
with you. But remember, discipline in trading is something you will need to
constantly work at and remember in order to be successful.
Chapter Summary

In Chapter 5, I discussed how the swing trader must protect one of the
most important trading tools: their capital. There are a number of rules that
you can follow to ensure that you do not have an issue with a significant loss
of capital. Some of these rules and major points about risk management that I
covered in this chapter are listed below.

Protect your capital: without it you cannot be an active swing

trader.
Leave your ego at the door and submit to the market and price
action, because that is all that is important – remember, “the
market can remain irrational longer than you can remain solvent”.
Honor your stop-loss, do not let small losses turn into big losses.
Respect your target price and do not take profits too early and thus
change your original trade plan and the risk to reward ratio you
had established earlier.
Learn and respect that having some losses is part of the swing
trading game. Do not take it personally.
Constantly review your existing trades to ensure that nothing has
changed fundamentally in the stock, sector or market. This is the
only reason you should consider changing your trade plan.
Actively manage the size of each trade so that you do not risk
more than about 2% of your capital.
Maintain your trading journal and review it regularly to determine
what works and what needs to be changed.
Keep your mind and body fit. Recognize points in your life where
you might be stressed or sad and consider whether your mood or
sentiment could affect your trading decisions negatively.
 Chapter 6:
Fundamental Analysis

What is fundamental analysis? In simple terms, it is an analysis of hard

data on a company, a commodity, a financial instrument, a sector, etc. That
data can include one or more of the following:

total revenue
earnings per share (EPS)
price to earnings ratio (P/E)
leverage: the amount of debt to equity
product pipeline: future potential growth driver
competitive advantages a company may have over competitors
conditions that might favor or disadvantage a particular
sector/commodity
company management
peer-to-peer comparisons
regulatory environment and pending changes
short interest
hot sector manias

The fundamental measures listed above are not a complete list but they are
some of the more common ones that are used when performing fundamental
analysis. The challenge for many of us is that we do not have the time or the
expertise to, for example, deep dive into financial statements. We should
leave that work and effort to the accountants and the analysts.

Fundamental analysis has significant relevance for a value investor like a
Warren Buffett. Value investors typically take larger positions and look for
moves over longer periods of time because it often takes a year or more for
other investors to realize the future value of a stock.

Some fundamental analysis can also be helpful for a swing trader and
there is one factor that is very relevant. This involves watching for hot sector
manias. In my opinion, it is one of the most powerful opportunities to make
great returns on your money using fundamental analysis. I will discuss this
fundamental factor later in this chapter and in Chapter 12, Swing Trading
Strategies.

Regardless, a basic understanding of some of these fundamental factors
can be helpful to a swing trader. In particular, you’ll be better able to
recognize potentially good investment opportunities in stocks. Let’s look at a
few of these important factors in more depth and then examine the one I feel
is the big winner. I will cover the following stock fundamentals in this
chapter:

total revenue
earnings per share (EPS)
price to earnings ratio (P/E)
debt to equity ratio
return on equity (ROE)
short interest
hot sector manias

After reading this chapter, you should have a basic understanding of these
fundamentals and how to apply them when looking for potential swing trade
opportunities.
Total Revenue

A company’s total revenue is important and can be easily understood
even by investors with limited financial knowledge. This revenue number is a
measure of a company’s total sales of their products and/or services. It is
often a good indicator that a company is doing well if its revenue is growing
at a steady pace year over year. If the revenue numbers are flat or dropping
year over year, it shows that a company is probably having trouble growing
its business and that profits will likely be flat or dropping as well. Falling
profits usually translate to a falling stock price.

Analysts will do projections on future revenues and these estimates are
usually public information on websites like Yahoo Finance, CNBC and
Estimize. The Estimize site is a good source of information because they
crowdsource earnings and economic estimates from over 72,000 hedge fund,
brokerage, independent and amateur analysts. Collecting and presenting
estimates from a wide community of experts and amateurs often provides a
more accurate set of financial numbers compared to an investor referencing
only a couple of sources.

As a swing trader, you can check to see if the stock you are considering
for a position has growing or declining revenues and determine if that is
aligned with your trade. For example, are you going long on a stock with
growing total revenue numbers?
Earnings per Share

Earnings are calculated by taking the total revenue and subtracting the
direct costs of production. Positive earnings are important in the long term for
any business to continue operating. However, the name “earnings” should not
be confused with profit or profitability. Profits are calculated by subtracting
the additional costs of doing business such as interest paid on debt. At some
point in a company’s history, it will need to start turning a profit or investors
will lose patience, funds will run out and bankruptcy will follow.

Simply put, the long-term value of a company is based on the future cash
that the company will generate in its business. The more cash it is expected to
generate in the future, generally speaking, the more investors will value the
company today. Think of it as making an investment in a cash generation
machine. The more cash the machine generates in a year, the more it is worth.

Like the total revenue numbers discussed above, past and projected
earnings numbers are readily available online. Investors are usually prepared
to pay a premium share price for a company that is projected to be growing
earnings. The higher the projected earnings growth, the higher the premium
they are willing to pay.

However, earnings are only part of the equation. To get a real
understanding of the value of a company and how it compares to the value of
another company, you need to look at the earnings per share (EPS). To arrive
at this number, you take the earnings and divide it by the number of shares
outstanding. For example, if a company that reports $100 million in earnings
for a given year has 20 million shares of stock outstanding, then that company
has an EPS of $5.00 per share. Knowing the EPS of one company makes it
easier to compare that company to others in a similar business. Using our
example, a similar company with an EPS of $6.00 per share is earning $1.00
per share more for shareholders.

Like total revenue discussed above, stock prices of companies will
usually rise if there is an expected growth in EPS numbers. Information is
readily available to help you determine if your trade is aligned with the
numbers.
Price to Earnings Ratio

Price to earnings ratio (P/E) is considered by many investors to be the
one fundamental measure that tops all of the others in determining a
company’s stock price movement. The P/E gives you a view of how the
market is pricing a company’s shares in relation to its earnings. It is calculated
by taking a company’s price per share (P) and dividing by its earnings per
share (E). For example, if a stock is priced at $100.00 per share and it has an
EPS of $10.00 per share, then the P/E ratio is 10 ($100.00 divided by $10.00).
A higher P/E ratio means investors are willing to pay more for each dollar of
annual earnings. You can use this number to compare how investors are
valuing other companies in the same business sector. A higher P/E in relation
to other companies in the same sector indicates that investors are feeling
particularly bullish on the company. If a company has no earnings to date,
then it will not have a P/E ratio.

Similar to the EPS ratio, you can use this measure to determine if a
company’s stock price is overvalued or undervalued by the marketplace by
comparing the P/E to its industry peers. EPS numbers and company
comparisons are all available online for your reference. I will suggest a
number of good websites to source this information later in the book.
Debt to Equity

Most companies need funds to start up and operate their business. They
need money to pay employees, to purchase inventory, to buy equipment and
computers, etc. That money can come from 2 sources: 1) debt and 2) equity.

Debt is essentially borrowed money that the company usually pays
interest on for its use. The debt will also need to be repaid at some point in
time. Equity is money that is invested in the company and, in return, the
investor is given shares. Those shares represent some percentage of
ownership in the company. At some point the investor is hoping to sell their
shares for a profit and/or collect dividends, which are payments that come
from the company’s profits.

Debt and equity represent different levels of risks for a company and its
shareholders. Debt comes with obligations to pay interest and repay the
outstanding loan at some point. Therefore, it is a higher risk to the company
compared to equity, which has no such obligations. Equity has more risk for
the shareholders because if the company goes bankrupt, the debt holders
usually get first pick at whatever is left of value. The equity investors get
what is left over and that is usually nothing.

When considering the financial structure of a company, it is good to have
a balance of debt and equity. Generally speaking, a company should not have
more debt than equity. This is a significant generalization, but in most cases,
financial people want to see a ratio of debt to equity of less than 1. More debt
is considered to be more risky for the company and its ongoing operation.

If you do a search for stocks that are appropriate to take a long position
in, you could include this factor in your scan. Look for the companies that
have a debt to equity ratio of less than 1. Scanning for trading opportunities
will be discussed in Chapter 12, Swing Trading Strategies.
Return on Equity

Return on equity (ROE) is a measure, expressed as a percentage, of how
much profit a company generates with the money shareholders have invested.
For example, if an investor puts $100.00 into a savings account that earns 1%
per year, they expect their $100.00 to be worth $101.00 in a year. In a similar
way, investors in a company expect to see the company make a good return
on their investment. The measure of ROE indicates how well the company is
doing in terms of the invested capital.

Companies with higher and growing ROE numbers tend to be more
highly valued by investors. Doing a search that includes companies with
higher ROE numbers is another fundamental search option that you can
experiment with as a swing trader when doing your scans for trading
opportunities.
Short Interest

I have already discussed how investors who feel negative about a stock
can sell short. They are borrowing shares and selling them into the market and
hoping that they will be able to purchase them back at a lower price at some
point in the future. They are still buying low and selling high, except they are
doing it in reverse.

When numerous investors and traders in the market feel that a stock is
particularly overvalued, the number of shares that get borrowed and sold short
increases. In theory, the maximum number of shares that can be shorted is
limited to the number of shares that are available for trading – this number of
tradable shares is referred to as the float. You will never have a situation
where the entire float is shorted, but there have been some extreme cases
where over 50% of the tradable shares in a company have been sold short.

Brokerages that loan shares for shorting are required to report the
number of shares they have loaned out to short sellers. Most exchanges take
this short information and report it to the public monthly. The Nasdaq requires
this short information from brokers twice per month. Therefore, the total
number of shares of a company that are sold short is available to investors and
traders, albeit the data may be a little out of date. By dividing the shares
shorted by the total float, the short interest can be calculated as a percentage.
For example, if a company has a float of 40 million shares and 10 million of
them are reported short, then the short interest is 25% (10 million divided by
40 million).

The level of short interest is an indicator of market sentiment for a stock.
If the short interest is under 5%, there is some level of negative sentiment but
it is not extreme. There will always be some traders and investors who feel a
company is overvalued. If the short interest is over 20%, then it is an
indication that a significant number of traders have a negative opinion on the
stock and hold a strong conviction that the stock price will go down.

The level of short interest can have some implications for the future
price action of a stock. While a high level of short interest indicates a negative
sentiment, it can also be a catalyst for a strong price increase. Let us say that a
stock with a high level of short interest releases some unexpected good news.
Buyers immediately enter the market and purchase shares based on the news,
which drives the price up. Short sellers start to worry that they are going to
have to buy the shares back at much higher prices so they start to cover their
short positions by purchasing shares as well. This additional purchasing adds
to the buying frenzy. This event is referred to as a short squeeze and it can
result in very strong upward price moves depending on how many shares are
shorted and the size of the float.

I will discuss how you can use short interest information to find potential
swing trade opportunities in Chapter 12, Swing Trading Strategies.
Hot Sector Manias

Now that I have covered some of the basic fundamental financial
analysis that can help in assessing a stock’s future value, let us look at the one
that I feel has by far the greatest potential to create a good swing trade setup.
This is by no means a big secret. It is a well-known fact that catching a
popular sector early is like grabbing a tiger by the tail. Once you grab one,
hold on for the ride. I refer to this phenomenon as “hot sector manias”
because all investing common sense seems to be abandoned by investors and
traders. Many traders pour money into companies with no earnings or profit
on pure speculation that maybe someday they will be profitable. Other traders
are just following the money and hoping not to be the last one out with a loss.

Let’s examine one of the potentially profitable trading opportunities that
a hot sector offered a swing trader through 2017. I will also expand on this
topic in Chapter 12, where I discuss a number of different strategies to use for
swing trading.
Bitcoin and Blockchain Mania

Prior to 2017, very few people knew about bitcoin, let alone the
blockchain, but this budding new business opportunity was a boon for many
who saw the opportunity and got in early. Like most of these hot sector trades,
there was lots of time to invest and make money, even if you were not in on
the ground floor. These opportunities tend to play out over time but you need
to be vigilant because the earlier you are in, the better. If you are hearing
about a “great investment opportunity” from a cab driver or the person who is
making a latte for you in the morning – you are too late. In fact, that is a
pretty good sign that the crest of the wave is coming - it’s either time to get
out or, at the very least, time to take profits and be very, very cautious moving
forward.

As most know by now, bitcoin is a cryptocurrency created in late 2008. It
is essentially a digital asset, which is designed to work as a medium of
exchange. This exchange uses cryptography to control the creation of bitcoins
and its management. Early in its inception, individuals participating on the
bitcoin forum established the initial value of the first bitcoin transactions. It
was reported that one of the first and notable transactions was the purchase of
2 pizzas for the indirect cost of 10,000 bitcoins. Imagine how many pizzas
that would buy today.

Blockchain technology went hand in hand with the advent of
cryptocurrency and was important in guaranteeing the digital asset was secure
and not spent multiple times. The security of the blockchain is made possible
because it is a decentralized, distributed, public digital ledger. This ledger is
used to record transactions across many computers in a network. The
distribution of records in many computers prevents the record from being
altered randomly without the alteration of all subsequent blocks attached to
that ledger. Any alteration requires the collusion of many computers in the
entire block network.

When bitcoin and other cryptocurrencies really started to take off in
2017, blockchain also gained significant popularity for another reason.
Blockchain technology was starting to be viewed as having a large potential
to transform business operation models. It was felt that the blockchain
distributed ledger technology had the potential to create new foundations for
global economic and social systems. This would make it more of a disruptive
technology with many different applications other than just cryptocurrency
uses. Some potential uses include bringing significant security and
efficiencies to global supply chains, financial transactions, and decentralized
social networking.

All of this information about bitcoin and blockchain is interesting in
itself, but it also provided some of the best opportunities to make some great
swing trading returns in 2017. As bitcoin prices started to go parabolic, many
companies also took interest in the underlying blockchain technology as a
possible means to ramp up their business.

Riot Blockchain, Inc. (RIOT) is a great example of how a hot sector play
can make you a lot of money. It is also a good example of the silliness that
will occur in a hot sector. This company was a struggling diagnostic medical
device maker in the biotechnology sector. They saw the blockchain space as
an opportunity to shift their business and take advantage of this hot sector. On
October 2nd, 2017 they unveiled a new direction for their company and Figure
6.1 below shows how that unfolded.
Figure 6.1 - RIOT announces news on October 2nd, 2017 regarding their shift
to blockchain technology (chart courtesy of StockCharts.com).

I played this as a day trade and as a swing trade. When you get this kind
of action in a hot sector, you can make some very profitable trades by getting
in as early as possible and then letting the herd of traders follow.

As with all hot sector plays, there is never just one. Others in the capital
market take notice and follow suit (i.e., follow the money). For example,
those of us with a few gray hairs (or more) will remember the company
Eastman Kodak. They were a Dow Jones listed powerhouse in the camera,
film and photography business until they began to struggle in the late 90s and
eventually filed for bankruptcy in 2012. Since then they have been trying to
reinvent themselves and, in the process, grabbed on to the idea of adding
blockchain to their business model.

In early January 2018, Kodak announced it would be getting into the
blockchain business and issuing its own cryptocurrency appropriately called:
the KODAKCoin. The resulting price move in the stock was similar to all of
the other companies that added blockchain to their name or business model.
See Figure 6.2 for a chart of the KODK price action after their announcement.


Figure 6.2 - A chart of KODK following its blockchain news announcement

in January 2018 (chart courtesy of StockCharts.com).

Another blockchain convert was the Long Island Ice Tea Corp. This
little-known small publicly listed company announced on December 21st,
2017 that it was now the “Long Blockchain Corp.” Subsequently, the stock
price leaped more than 200% at the open of the trading day. It then closed up
183% and continued to go higher in the days to come. This company, that had
been a beverage maker, stated in a news release that it was “shifting its
primary corporate focus toward the exploration of and investment in
opportunities that leverage the benefits of blockchain technology”. A
company spokesperson said they would do this while maintaining their iced
tea beverage business.

There are many more examples of similar great opportunities, and they
all have one factor in common: it is important to take advantage of these hot
sector manias when they occur. Let us stress that final phrase one more time:
when they occur. Not after they occur. You only need one of these in a year to
make a great return on your money. These events are one of my favorite
swing trading strategies, which I will discuss in more detail in Chapter 12.

 In summary, sector mania plays are the one fundamental factor I like the
most. The downside is that these do not occur very often and you will need to
be patient but vigilant as you wait for the next hot sector trading opportunity
to come along.
Chapter Summary

In this chapter, I discussed a number of fundamental factors that can be
used by swing traders to assess the potential for a profitable entry and exit.
Points discussed in this chapter are as follows.

Performing detailed fundamental analysis can take a significant

amount of time and effort.
Real in-depth analysis of a company’s financial statements
requires some expertise in accounting, which most swing traders
do not have.
There are a few fundamental analysis tools that a swing trader with
very little accounting experience can use when searching for
trading opportunities:
- total revenue
- earnings per share (EPS)
- price to earnings ratio (P/E)
- debt to equity
- return on equity (ROE)
These financial ratios listed above can be used to assist you when
you’re looking for swing trading opportunities.
The level of short interest provides some insight on the sentiment
of traders toward a stock. A high level of short interest indicates
that traders are expecting the price of the stock to drop
significantly. However, if some good news comes out on a stock
that has a high level of short interest, it can act as a strong catalyst
to drive the stock price higher with a short squeeze.
A short squeeze occurs when traders who are short a stock buy in
mass when they see the price of that stock start to rise
dramatically.
The best fundamental analysis factor for a swing trader is finding
and investing in hot sector mania plays.
Hot sector mania plays defy most fundamental analysis principles
– common-sense investing is completely discarded.
One of the best opportunities for good returns is to find these
sector mania plays when they start to occur, get in early, and then
get out before the inevitable pullback or collapse.
 Chapter 7:
Technical Analysis – Charting Basics

Technical analysis of securities is based on the principle that past price

movements in a financial instrument are a predictor of the future moves in the
price. Trading volume (the number of securities being traded) is often
combined with price movement to help improve these price prediction
models.

In this first chapter on technical analysis, I will cover the basics of
charting. I will look at how you can construct a graph that represents the price
action of a stock using candlesticks and bar charts. I will also look at how
these candlesticks and bar charts can be used to get a read on the market
sentiment and possible changes in the sentiment toward a stock.

Some readers of this book may be well-versed on this topic already
while others may be new to trading and charting. This section is critical for
new traders because many swing trade strategies are based on graphing price
action and reading charts that are readily available online.

In this chapter I will cover the following topics:

1. candlesticks
2. bar charts
3. price action and psychology
4. candlestick patterns

In the following Chapters 8 and 9, I will discuss how to use these charting
techniques in conjunction with a number of tools and patterns in order to gain
insight into the future price movements of a stock.
Candlesticks

In the following section I will start by discussing “the candlestick”. To

do technical analysis you must be conversant with this type of charting tool.
The Japanese began using technical analysis and some early versions of
candlesticks to trade rice in the 17th century. Much of the credit for
candlestick development and charting goes to a legendary rice trader named
Homma from the town of Sakata, Japan.

While these early versions of technical analysis and candlestick charts
were different from today’s version, many of the principles are similar. The
type of candlestick charting that traders are familiar with today first appeared
sometime after 1850. It is likely that Homma’s original ideas were modified
and refined over many years of trading, eventually resulting in the existing
system of candlestick charting that everyone uses today.

To help you understand the technical analysis and trading strategies
discussed in the pages to come, I will start by explaining the fundamentals of
candlestick charts and what they tell us about “price action”. Candlesticks do
not just represent the price action of a stock during a period of time. When
these candlesticks are put together in a timeline, they can also be thought of as
a window that gives the trader some insight into the overall market sentiment
or feeling about a stock’s perceived value. Candlesticks convey the majority
of the traders’ psyche regarding that stock’s valuation over the period of time
being examined.

In order to create a candlestick chart, you must have several numbers,
including the following:

beginning price for the chosen time frame (also called the opening
price)
highest price in the time frame
lowest price in that time frame
last price for the time frame (also called the closing price)

The time frame can be 1 minute, 5 minutes, hourly, daily, weekly, or any
other period you choose. Typically with swing trading, traders will commonly
look at daily charts or those that cover longer periods of time because your
hold time will typically be measured in days or weeks or possibly even longer
intervals. From the set of numbers listed above, you can create a candlestick.

A candlestick is made up of a “body” and up to 2 “tails”. The wide
portion of the candlestick is called the body. The long thin lines above and
below the body that represent the high/low price range are called tails (also
referred to as “wicks” or “shadows”). The top of the upper tail identifies the
highest price in the period and the bottom of the lower tail identifies the
lowest price in that period.

Two examples follow in Figure 7.1 as follows:

An upward move in price for the period: if the stock closes higher
than its opening price during the time period being measured, the
body of the candlestick is drawn with the bottom representing the
opening price and the top of the body representing the closing
price. On a stock moving higher, the body is usually green (the
user can adjust the color in most charts based on their preference).
This is referred to as a bullish candlestick because it represents an
increase in price over the measured period.
A downward move in price for the period: if the stock closes lower
than its opening price, a filled (usually red) candlestick is drawn
with the top of the body representing the opening price and the
bottom of the body representing the closing price. The tails on the
candlestick represent the absolute high and low during the period.
This is referred to as a bearish candlestick because the price is
dropping over the period in question.
Figure 7.1 - Candlestick examples showing an increasing price and a
decreasing price for a single period of time. The color of the candle body can
be defined by the chart user to differentiate between a period where the price
increases compared to a period where the price decreases.

Let us look at some other scenarios for price action in a single period. If
a stock closed the period at the high of that time frame, then there would be
no top tail because the high of the period was also the closing price. If a stock
started at the lowest price during the period and traded last at the highest
price, then there would be no tails on the top or the bottom of the body.

Some single and double candlesticks can provide an indication of future
price moves. They can also be looked at over multiple periods of time to
provide insight into future price movements in a stock. Before I start
discussing these specific chart patterns, let’s look at another charting
technique that some traders prefer called the bar chart.
Bar Charts

There is another way that some traders look at the price movement of
financial instruments in a chart. It is referred to as a bar chart. Instead of
creating a “body” for each time frame, there is a simple vertical line that
represents the range of price movement over the time period being examined.
On each side of that vertical line, there is a small horizontal line. On the left
side, the small horizontal line shows the price at the beginning of that time
period, and the horizontal line on the right side shows the last price traded at
the end of the period. Figure 7.2 shows a typical bar chart for a price move up
and a price move down. Colors can also be added to these bar charts to give
you a better visual on which way the price is moving.

Figure 7.2 - Bar chart examples showing an increasing price and a decreasing
price for a single period of time. To help differentiate the bar’s direction
during a time period, most charts have options that allow the user to define a
color for periods where the price increases and a different color for periods
when the price decreases. For example, I use green for a price increase and
red for a price decrease.

 Both charts show the same information and it is a matter of personal
preference as to which option you choose to use. Most charting tools will
provide you with multiple options regarding chart type, color, time frame, etc.
I prefer to use candlesticks and you will see that my examples and
illustrations will be displayed as such.

Regardless of which charting style you choose, candlestick and bar chart
patterns tell you a great deal about the general trend of a stock and the level of
interest between buyers or sellers of that stock. In the following sections, I
will discuss how the charts showing price action can reflect the overall
sentiment of traders. Specifically, I will examine which chart patterns traders
look for in an attempt to predict future price moves.
Price Action and Psychology

Basically there are 3 categories of traders: the buyers, the sellers, and the
undecided. As with any market, the buyers want to pay as little as possible,
while the sellers want to charge as much as possible. This different
perspective between buyers and sellers results in the bid-ask spread that I
discussed in Chapter 2, How Swing Trading Works. The “ask” is the price a
seller wants to sell their stock for. The “bid” is the price that a buyer offers to
purchase the stock. The actual transaction prices are the result of the decisions
and actions of all of the traders at a particular point in time: the buyers, the
sellers, and the undecided.

The presence and actions of undecided traders can put pressure on either
the buyers or the sellers depending on which way this group is leaning. These
undecided traders could suddenly decide to take a position and make the deals
that the others are considering. If the buyers wait too long to decide on a
transaction, someone else could beat them to it and drive up the price. The
sellers who wait too long for a higher price might be disappointed by other
traders who sell at the bid, which drives the price down. Their ongoing
awareness of the presence of undecided traders makes the buyers and sellers
more willing to trade with each other.

The buyers are buying because they expect that prices will go up. If there
are more buyers than sellers, then the result is that buyers are willing to pay
higher and higher prices and subsequently will bid on top of each other. When
this occurs it is said that the “buyers are in control”. They are apprehensive
that they will end up paying higher prices if they don’t buy now. When
undecided traders see the price increase, they may also decide to become
buyers, which creates a feeling of urgency among all of the buyers. The price
of the stock then starts to accelerate further upward.

The sellers are selling because they expect that prices will go down.
When a stock price is dropping it means that the “sellers are in control”. The
result is that sellers are willing to accept lower and lower prices to get out of
their positions. They are concerned that they will end up selling at even lower
prices if they miss selling immediately. Undecided traders who are holding
the stock see the selling pressure and they decide to sell as well. This added
selling creates a sense of urgency among the sellers, causing the stock price to
drop faster.

Your goal, as a successful swing trader, is to discover the balance of
power between the buyers and the sellers and then bet on the winning group.
Fortunately, candlestick charts reflect this fight in price action between the
buyers and sellers. The price action shown in the charts reflects the sentiment
of the majority of traders and investors over a period of time. A successful
trader will use their charting tools to interpret the sentiment of the traders in a
particular stock. Who is in control – is it the buyers, the sellers or the
undecided?

In the next section, I will provide you with a quick overview of several
of the most important individual candlestick patterns for swing trading. In the
following 2 chapters, I will explain how you can trade using these patterns in
one or more of your swing trading strategies.
Candlestick Patterns

Now that I have discussed candlesticks and bar charts, let us look at
some specific patterns that these charting methods create and how a swing
trader can use these patterns to assess potential long and short trades.

I will look at the following patterns in this section:

basic bullish and bearish candlesticks

reversal patterns
gap patterns

A detailed discussion on each of these patterns follows.
Basic Bullish and Bearish Candlesticks

Figure 7.3 shows 2 different bullish candlesticks where the closing price
of the stock was higher than the opening price during the period. The larger
the body of the candlestick and the shorter the upper tail, the more bullish the
candlestick and possibly the overall trend. In the figure below, the candle on
the right is much more bullish compared to the one on the left. It means that
the buyers are in control of the price action, and it is likely that they’ll keep
pushing the price higher.

A seasoned swing trader will also confirm the bullish move by checking
the volume (the number of shares being traded during that time period).
Increasing volume relative to previous periods will confirm that the trend is
strong. The volume of shares traded is represented by a bar located under the
candlestick. The height of the bar is proportional to the number of shares
traded.

Figure 7.3 - An illustration showing 2 bullish candlesticks. The candlestick on

the right is more bullish in comparison to the one on the left. The figure also
shows the volume bars underneath the candlesticks with the tall bar
representing a larger number of shares traded in comparison to the smaller
bar.

Bearish candlesticks, as shown in Figure 7.4, are any candles that show a
bearish body. These candlesticks tell you that the sellers are in control of the
price action in the market because the closing price was lower compared to
the opening price during the period. The candlestick on the right is much
more bearish. A small bottom tail on a bearish candlestick means the price
closed the period at or near the low of that period.

As with bullish candlesticks, a seasoned trader will again check the
number of shares traded in the period to see if during the selling the volume
was increasing relative to previous periods. This is another confirmation that
the sellers are firmly in control of the price movement.

Figure 7.4 - An illustration showing bearish candlesticks. The candlestick on

the right is more bearish compared to the one on the left. The figure also
shows the volume bars underneath the candlesticks with the tall bar
representing a larger number of shares traded in comparison to the smaller
bar.

By learning to read these candlesticks and the patterns that they generate
over a period of time, you will begin to understand which group of traders is
in control of the price action. Is there overall buying pressure pushing the
stock price higher or are the sellers in control and pushing the price lower?
The price action or price movement seen in the charts represents the mood of
these buyers and sellers over a period of time.

Your primary goal is to discover the balance of power between the
buyers and the sellers and to bet on the winning group. If the buyers are in
control, you should buy and hold. If the sellers are in control, you should sell
your position or even sell short. If the price action indicates a lack of
conviction between the buyers and sellers, then you will wait or look for
another opportunity. You should let the bulls and the bears fight with each
other and then enter a trade only when you are reasonably certain which side
is likely to win.

You never want to be on the wrong side of the trade. This is why you
need to learn how to read candlesticks or bar charts and then be constantly
interpreting and reassessing the price action while you are in a trade. In the
following section, I will outline a few favorite swing trade chart patterns that
can indicate who is in control or who is about to take control.
Reversal Candles

Reversals are one of the most basic types of strategies that you can use
as justification to enter a swing trade. In fact, there are dozens of different
candlestick patterns but several are fairly consistent in predicting future price
direction, especially when used in conjunction with other indicators. These
patterns include the following:

engulfing pattern
doji: harami cross
doji: gravestone and dragonfly

Let’s examine the characteristics of each of these patterns in more detail.
Engulfing Pattern

One of these popular trading pattern setups is referred to as an engulfing
candle. This engulfing candle pattern illustrates a potential change in control
between the buyers and sellers. The engulfing pattern can either be bullish or
bearish, which means either the buyers are taking control (bullish) or the
sellers are taking control (bearish).

As with many indicators, both price and volume are taken into
consideration to assess a possible trade opportunity. A short candle followed
by a longer candle characterizes these reversals with this longer candle
moving in the opposite direction of the previous price trend. It is referred to as
engulfing because (in the case of a bottom reversal) the price will start lower
than the previous period’s close and end above the high of the previous
period. The current candle engulfs the previous period’s candle indicating a
decisive change in control between the buyers and sellers. Figure 7.5 shows a
simple illustration of both a bullish engulfing candle and a bearish engulfing
candle.

Figure 7.5 – Two illustrations showing a bullish engulfing candlestick and a
bearish engulfing candlestick.

The trading volume is used to confirm a change in control with this
indicator usually being displayed at the bottom of a chart as a bar. The short
candle has lower volume indicating that the buying or selling action is getting
exhausted. The longer reversing candle will have a higher volume of trades,
which indicates that control has changed hands and there is likely a decisive
shift in the direction of the stock price.

An example of an engulfing trade is shown below in Figure 7.6 when
TZA made a strong reversal from a downtrend in price (bearish) to a trend
higher (bullish) with an engulfing candle.


Figure 7.6 - A chart of TZA showing an engulfing candle associated with a

change in trend. In addition, the chart shows a harami cross, which also
indicates a potential change in stock price direction (chart courtesy of
StockCharts.com).
How to Trade Engulfing Candles or Bars

These engulfing candlesticks can be bearish or bullish. A bullish
engulfing candlestick suggests that the bulls have taken control of the price
action. Leading up to the engulfing candlestick it was the bears who would
have had control of the stock, keeping the price action in a downtrend. The
bullish engulfing candlestick accompanied by a spike in volume indicates
either a large new interest in owning the stock or possibly the covering of
short positions held by traders.

A swing trader should start by checking other indicators to get some
confirmation that a potential reversal in price action is happening. Other
confirming indicators can include the Moving Average Convergence
Divergence (MACD) and the Relative Strength Index (RSI), both of which
are known as momentum tools. I will discuss these tools in the following
Chapter 8, Technical Analysis – Indicator Tools.

It is important to get into a reversal trade early to ensure that you have
the best possible risk to reward ratio. You should look at your chart to identify
areas of resistance or support in the stock or market. With the engulfing
pattern, if you are going to take a long trade, then your stop out price should
be no lower than the low of the engulfing candle. Some traders might set the
stop out price even higher, at the low of the previous candlestick that was
engulfed.

Once you know your stop out price level and potential entry price, you
can then determine your potential reward by looking at where you would
expect to sell. You now have enough information to calculate your risk to
reward ratio. If there is at least 2 times more reward compared to risk, it could
be a good setup to examine more closely for an entry.

You can also try to assess if there have been some fundamental factors
behind a possible reversal. Look for news or other events that might be
causing a reversal in order to confirm the trade you are considering.
Doji – Harami Cross

The “doji” candlesticks can provide trading information on their own or
they can be read as part of a series of candlesticks. A doji pattern is formed
when a stock’s opening price and closing price are equal or almost the same.
The length of the upper and lower tails can vary depending on the price action
during the period and the resulting candlestick can end up looking like a
cross, inverted cross or plus sign. Any reading into bullish or bearish price
action is usually based on the preceding price action and volume. Figure 7.7
shows doji candlesticks with long and short tails.

Figure 7.7 - An illustration of doji candlesticks with long and short tails.

One particular type of doji that shows a potential reversal in price action
is called the harami cross. The key to reading this pattern is to look for the
trading volume confirmation. You should see strong volume on the preceding
days followed by a drop in volume with shorter tails on the final harami cross
candlestick. This change in volume and price action usually indicates a shift
in traders’ confidence on the continued direction of the stock price. An
illustration of a bullish and bearish harami cross is shown in Figure 7.8.

Figure 7.8 - An illustration of a bullish and bearish harami cross.

Referring back to Figure 7.6, you can see how a harami cross appeared
just before an engulfing candle in the chart of TZA, indicating the price was
ready to reverse and move higher. The engulfing candle confirmed this signal
and shows how this indicator can be used in combination with other
indicators.
Doji – Gravestone and Dragonfly

A gravestone and dragonfly are doji patterns that are also associated with
reversals in sentiment between buyers and sellers. They are both characterized
by opening and closing prices that have long tails and are near each other.
While the opening and closing prices don’t have to be precisely the same for
either pattern to be valid, they should be relatively close. Figure 7.9 below
shows both types of doji.


Figure 7.9 - An illustration of gravestone and dragonfly doji candlesticks.

The gravestone doji can be found at the end of an uptrend as shown on
the left side of the figure. The long upper tail suggests that the bulls took
control early but later in the period it was the bears who were in control,
pushing the price back down to the open.

The dragonfly doji is the opposite of the gravestone in that it is the bears
who start out in control of the price by pushing it lower at the open. As the
period continues, the bulls take control of the price movement, returning the
price back to the open.

Traders will sometimes scan for these patterns and then take long
positions or initiate short positions based on this setup although it is important
to use other technical analysis tools as a confirmation of this reversal signal.
Some research on this pattern has shown them to be less reliable compared to
other patterns.

 Traders should also look at the volume of shares traded with the doji and
compare that volume to the previous period – ideally the volume will be equal
to or larger during the period that the doji occurred. The following chart in
Figure 7.10 shows a gravestone doji in Pfizer, Inc. (PFE) stock following a
significantly high volume uptrend. This doji was the start of a significantly
bearish reversal in the price of PFE until a dragonfly doji appeared and the
stock reversed again with the price starting a trend higher.

Figure 7.10 - A chart of PFE showing both gravestone and dragonfly doji
candlesticks with corresponding stock price reversal action (chart courtesy of
StockCharts.com).
How to Trade a Doji

Doji patterns can be traded in a similar way as to how you would trade
an engulfing candle. The first objective is to get in as early as possible when
you recognize the pattern appearing. For example, on a dragonfly doji, a
swing trader could go long with their stop at the bottom of the tail. A tighter
stop for a more conservative trader would be about 50% of the tail. Let’s say
the stock started and finished the day at $25.00 with a tail tracing down to a
$24.00 low of the day. That would put the 50% stop at $24.50. Recall that
your reward needs to be at least 2 times the risk that you are taking, so for this
price stop level, you would need to expect at least $1.00 in reward per share.

Again, you should check other indicators to get some confirmation that a
potential reversal in price action is happening. Also, you should assess if there
have been some fundamental factors behind a possible reversal.
Gaps

There are 2 types of gaps made by candlesticks when a stock price
moves suddenly. One is referred to as a “gap up” and the other is called a
“gap down”. A gap up occurs when the opening price of a stock is higher than
the previous close. If the opening price of a stock is lower than the previous
close, then it is a gap down. Figure 7.11 below shows examples of these 2
types of gaps.

Figure 7.11 - An illustration showing examples of a gap up and a gap down

between trading sessions.

Gapping price action normally occurs between trading sessions. The size
of the gap is often very small but at other times it can be very large. Larger
gaps are usually caused by some new information that has come to light,
which affects the sentiment of the traders and investors toward the stock. It
could be negative news such as a drug test failure or it could be good news
such as the announcement of a new product launch. After a gap has occurred,
1 of 3 things will happen:
 1. gap and go
2. gap and consolidate
3. gap and pullback (called “filling the gap”)
I will look at these 3 possible scenarios in the following sections.
Gap and Go

The gap and go happens when it takes several days for the market to
settle on a new valuation for the stock. This usually happens after a major
announcement or event. Overly exuberant buying or selling will drive
valuations to such extremes that an eventual pullback will occur.

These types of scenarios will likely play out on extremely good news or
in markets that are very bullish or bearish in sentiment. For stocks gapping
higher, if there is a high number of traders holding short positions (over 20%
of shares are shorted for example), then panic covering of these short
positions creates additional buying that drives the price even higher. This is
referred to as a “short squeeze”, which I discussed in Chapter 6, Fundamental
Analysis.
Gap and Consolidate

Some gaps are 1-day events and all of the news gets priced into the stock
in the session immediately following the event. After that, the stock’s price
will move sideways with a bit of up and down action as investors take profits
or losses and new investors come in to take new positions. After a period of
sideways consolidating price action, the price will start to move higher or
lower. The direction the stock goes after consolidation depends considerably
on the event and the overall market direction.

If the news was good but the overall market is trending lower, then
eventually the market direction may override the event and take the stock’s
price lower. If the news has long-term implications for the stock (either
positive or negative), the stock will likely continue to move in the direction of
the gap after consolidation.
Gap and Fill

 Some gaps are not sustainable. Traders and investors will take profits in
the gap and it is possible that short sellers will see an opportunity to sell high
and buy low. Long traders will sell into a pop up in price and the short
uptrend will reverse with the stock “filling the gap”.

Figure 7.12 - A chart of NETE showing the gap up and follow through for
several days, followed by a gap and fill (chart courtesy of StockCharts.com).

Figure 7.12 shows a gap and go as well as a longer-term gap fill on Net
Element International, Inc. (NETE). You can see there was a large gap up on
the news from the open on the first day, but it would have been difficult to
determine a good stop price unless you got an entry right at the open on that
first day.

This chart also shows another example of an engulfing candlestick that I
discussed earlier. As often happens, the stock price found support after
dropping back to the point it broke out from (areas of support and resistance
will be discussed in Chapter 8).
How to Trade Gaps

For a swing trader, gaps can be difficult to trade after they have already
happened. Gaps can result in overreactions to some news and those
overreactions can last a day or they can last for several days. In an uptrending
market, a swing trader can take a position during the first day of the gap up.
They could take a position near the end of the day if the stock continues to
trend higher and closes out the day close to or at the high. There is a good
chance under this scenario (a strong market and a strong stock price action)
that the price will gap up again on the following day. I will discuss this
particular strategy of playing gaps in more detail in Chapter 12. In the NETE
case, even though the trade looked good for a follow-through day, the next
day the stock opened lower in price, however it did eventually break to a new
high.

Another way to play gaps is to use the gap and fill principle. Often the
points where a stock gapped higher or lower become, respectively, levels of
resistance or support. Looking at the NETE chart shown in Figure 7.12, you
can see that as the price started to drop back, the price movement seemed to
pause briefly around the $8.50 level. This is where it opened on the first gap
up day. These levels are often respected and traded by market participants, but
once it broke that support level, the price continued to drop back to where
NETE started its journey higher. Knowing where there will likely be levels of
resistance and support, a swing trader can make trades based on this principle
regarding these levels. I will discuss using support and resistance techniques
in Chapter 8.

Overreactions in the market happen all of the time and eventually these
overreactions will correct themselves. A swing trader can watch for top or
bottom patterns in a stock that would indicate the buyers or sellers are
exhausted and that a reversal in price is about to happen (which will represent
a trading opportunity). I’ve discussed reversal engulfing and doji patterns as
specific patterns to watch for. I will cover additional tradable top and bottom
patterns in the following 2 chapters.
Chapter Summary

In this chapter, I covered the basics of constructing a candlestick and a
bar chart. Charts containing these figures are readily available online. I also
looked at some basic candlestick patterns that many technical traders watch
for and base their trades on. In the next chapter, I will look at some more
advanced charting patterns and some additional tools that a swing trader can
use to find good trade setups. The following topics were covered in this
chapter.

Candlestick basics: how a candlestick or bar chart is constructed

and what it tells you about the opening and closing price during a
period as well as the highs and lows of that period.
How to construct or identify a bullish candlestick (price moving
higher) and a bearish candlestick (price moving lower).
Several reversal candlesticks were discussed including the
following:
- Engulfing candle: one large candle that fully engulfs and moves in
the opposite direction of the previous candle.
- Harami cross candle: has the appearance of a cross with a very little
body and often approximately equal top and bottom tails.
- Gravestone doji: shows that the price of the stock opened low, it rose
in price, but then dropped back and closed fairly near to the open
price, its long upper tail indicates possible bearish action.
- Dragonfly doji: shows that the price of the stock opened high, it
dropped in price, but then increased and closed fairly near to the open
price, its long lower tail indicates possible bullish action.
Engulfing candlesticks and doji can indicate a trend reversal. You
can trade these as a trend reversal and especially with other
confirming indicators like the MACD and RSI. You can also look
to see if there has been some fundamental shift that has caused the
stock or sector to reverse. There are additional reversal patterns
that I will cover in the next chapter.
Gap ups and gap downs were described in the chapter. I discussed
why they happen and what can happen after the event that caused
the gap.
Gaps can be traded as a continuation trade (the uptrend or
downtrend continues for an extended period of time) or watched
for an overreaction. You can watch for a topping or bottoming
pattern due to an overreaction in price action (which indicates that
the buyers or sellers are exhausted and that a reversal in price is
about to happen) and then take a reversal trade.
 Chapter 8:
Technical Analysis – Indicator Tools

As I discussed in the previous chapter, the technical analysis of stocks is

based on the principle that past price movements are a predictor of the future
moves in price. Trading volume (the number of stocks traded) is often
combined with prior price movement to help improve these price prediction
models.

With the advent and then increased use of computers over the past
decades, a wide range of different technical analyses has become much more
accessible to every individual Retail trader. Imagine how labor intensive it
would have been 25 years ago to sit down with a pencil, paper and calculator
to plot out an average comprised of 200 numbers. How about 50 years ago,
doing it with a slide rule?

Today, many Institutional trading firms are using computers to make
purchase and sale decisions on different markets. These computers run
“algorithms” (essentially a computer program) that monitor price and
volume, perform ongoing technical analysis, and then make actual trades
based on the results of that analysis. The programmers design the algorithms
to perform functions at a certain point or technical event. One can imagine the
impact that these algorithms might have if a number of different firms were
all running programs with similar action parameters. Moves would certainly
be somewhat predictable.

There are now hundreds of different technical studies that are readily
available to all traders and machines. These studies analyze and attempt to
predict stock price movements. Below is a short list of some commonly used
technical studies:

moving averages (simple and exponential)

support and resistance lines
momentum indicators
trading patterns

 Because machines and their algorithms make technical analysis ever
more important today, these studies are very useful to swing traders, and
essentially create self-fulfilling events. In other words, an expectation about a
stock price movement event can affect the buying group’s behavior toward
that movement, which will then cause the expectation to be realized.

As an example, traders and machines that do technical analysis
commonly watch a 20-day simple moving average of a stock’s price. When a
stock’s price is on the rise, the 20-day moving average price will follow along
on the uptrend, while remaining under the current price. Let’s assume there is
some profit-taking and the stock starts to drop. Unless there is some
fundamental reason for the change in attitude toward the stock, people and
machines wait at the 20-day moving average price to buy. When the stock hits
that price or close to it, the buyers come in and the price rebounds, continuing
to reinforce that the 20-day moving average event is almost always an area of
support.

The large number of studies now available for use by traders can be
overwhelming and leave you to wonder which one or ones you should use. I
suggest that you find a couple of tools that you feel comfortable using and
then focus on them rather than getting bogged down with trying to manage
and find alignment with too many indicators.

In this second technical analysis chapter, I will look at some specific
tools that you can use to identify potentially profitable trading opportunities.
The tools I will look at are ones that I use on a regular basis and include the
following:

support and resistance levels

moving averages (simple and exponential)
Relative Strength Index (RSI)
MACD: convergence and divergence
Average True Range (ATR)

After reading and studying this section, you will have some excellent tools to
use to identify trading opportunities. There are also many other swing trading
tools available, so I encourage you to continue looking at other measures as
you further develop your trading skills and strategies.
Support and Resistance Levels

Now that you understand the candlestick and how it shows price action
in the market for a stock, I will examine how support and resistance levels can
be used to predict future price movements in a stock. This is one of the easiest
forms of charting and does not require any formulas or complicated
calculations. All you need is your eyes and a small amount of creativity.

When stocks move up, they tend to find price levels that are hard to
break through. For stocks heading higher, these levels are called areas of
resistance. Conversely, stocks that are dropping will eventually find price
levels where buyers come in and prevent the price from moving lower. These
are called areas of support. If you look at a chart that contains a series of
candlesticks over a long period of time, you should be able to identify where
these areas of support and resistance occur. You can do this for a 1-hour chart,
a daily chart or even a weekly chart. Sometimes these support and resistance
levels are common to all time frames.

Support and resistance line charting is the first and most basic charting
tool you should be able to master as a new swing trader. Once you start doing
scans, which I will discuss in Chapter 12, Swing Trading Strategies, you will
start identifying potential trade ideas for numerous stocks. The next step will
be to scan the price charts of these stocks. Your eye will quickly become
trained to identify previous areas of support and resistance, and that will help
you assess key price levels for entries and exits on a trade.

Horizontal support or resistance trading is simple but very effective. My
years of trading experience have shown and taught us that the market
remembers price levels, which is why these support or resistance lines make
sense. You might ask - why does the marketplace remember these levels?
Again, it is a self-fulfilling prophecy. Most of the knowledgeable traders and
machines are looking at the same charts and drawing the same lines and they
all arrive at roughly the same values for support and resistance. So naturally,
when one of those price levels is reached, there is additional buying or selling
pressure depending on whether it is an area of support or resistance. Minor
support or resistance areas will often cause price trends to pause. Major areas
of support or resistance will often cause the prices to at least temporarily
reverse.

Support is a price level where buying is strong enough to interrupt or
reverse a downtrend. When a downtrend hits a support level, it bounces.
Support is represented in a chart by a horizontal line connecting 2 or more
bottoms. Resistance is a price level where selling is strong enough to interrupt
or reverse an uptrend. Resistance is represented in a chart by a horizontal line
connecting 2 or more tops.

Figure 8.1 and Figure 8.2 shown below illustrate how levels of support
and resistance can clearly be seen on the daily charts of the SPDR S&P 500
ETF (SPY) and Sun Life Financial Inc. (SLF). Identifying these past levels
can give you a clear indication of where future price levels will either bounce
or be rejected.

Figure 8.1 - A chart of SPY that shows both support and resistance levels
from February through to April 2018 (chart courtesy of StockCharts.com).
Figure 8.2 - A chart of SLF that shows how levels of support and resistance
were respected a number of times in the past (chart courtesy of
StockCharts.com).

Listed below are a number of items that you should be aware of when
drawing support or resistance lines in hourly, daily or weekly charts:

1. The more recent levels of support or resistance are more relevant

in comparison to levels that are from further in the past.
2. Levels of support or resistance that are tested often are stronger
than levels only tested once and therefore they are harder to break
through.
3. Look for individual indecision candles in the area of support or
resistance because that is where the buyers and sellers are fighting
to take control. An engulfing candle or doji at support or resistance
will help confirm a possible price action reversal.
4. Often half-dollar ($0.50) and whole dollar numbers act as a
support or resistance level, especially in lower than $10.00 stocks.
5. Support or resistance lines do not give you an exact price. They are
more of an “area” where you will find this level. For example, if
you drew a line in a stock chart and found an area of support at
$21.20, you should not expect the price to go to and bounce
exactly off of that $21.20 level. However, if you picked your line
correctly, there is a good chance that somewhere around that level
there will be some buying support. The stock might actually
bounce at the $21.45 level or it could drop to $21.00 before
bouncing back. Some factors that might affect the exact bounce
 level include overall market conditions on that day, the price of the
stock (does it trade at $10.00 or $100.00 per share) and its Average
True Range (how much the stock price varies day to day on
average) to name a few.
6. The level of support or resistance should provide a very clear
indication that it is in fact a level of support or resistance. If after
reaching that price the stock flounders around that price level, and
does not clearly reverse direction, then it may not be respecting
that level. A common phrase is “the trend is your friend” –
floundering around a price level will, more often than not, result in
the price action continuing in the direction it was going initially.
7. If the price of a stock breaks through a level of resistance and
continues higher, then that level of resistance now becomes a level
of support if a downturn in price occurs. The same applies for
downtrending stocks that break a level of support. That level of
support now becomes a resistance level should the stock turn and
try to move higher.
8. For swing trading, you can use other tools to confirm support or
resistance. You can look at moving averages like the 20, 50 and
200-day moving averages because an apparent level of support or
resistance may also be happening at one of those levels. Other
tools I will discuss later in this chapter, such as the Relative
Strength Index (RSI) and the Moving Average Convergence
Divergence (MACD), may also be used to confirm your
assumption about a level of support or resistance.
Diagonal Lines

Some traders who work with charts also look for and rely on diagonal
trendlines. You will typically find these in stocks and other financial
instruments that are in long-term trends, either up or down. These can be
useful because stocks never go straight up or down: they move in waves.
These waves of price action can slowly move a stock up or down depending
on whether the buyers or sellers are in control.

The challenge with diagonal waves is that they tend to be more
subjective and open to interpretation by the creator. Other indicators like
moving averages and momentum indicators can provide similar information
but are not as open to interpretation by the chartist. This is why I prefer not to
rely too heavily on any diagonal trendlines, however I am aware that
numerous technical chart analysts do use them in assessing stocks that are
trending higher or lower.

Diagonal lines can also be drawn in a stock that is either trending up or
down to create a channel of trading in that trend. These diagonal channels of
stocks in a long-term uptrend or downtrend can be used to keep you in a
position for an extended period of time to maximize profits. You need to
recognize that if you are using diagonal channels in this manner, your hold
time may be much longer than a typical swing trade. Your trade could become
a long-term hold and that may not be a bad thing if you are continuing to
build wealth.

Shown below in Figure 8.3 is an example of a diagonal line chart pattern
that could have been used to keep a trader in a stock for a very long time. This
figure shows Amazon.com, Inc. (AMZN) slowly grinding higher in waves of
buying and selling. A break in the horizontal trendline provides a longer-term
swing trader with an indication that the uptrend may be ending and it would
be time to take profits on a long trade or go short to take advantage of a drop
in price.

Figure 8.3 - A chart of AMZN in a long-term uptrend with a break in trend at

the end of March 2018 (chart courtesy of StockCharts.com).
How to Use Support and Resistance Levels

You will often start with a scan of the market to identify possible trade
opportunities. I will discuss how to do these scans in Chapter 12, Swing
Trading Strategies. Once some potential trades are identified, you should look
at the charts to see if you can identify levels of support and resistance.

Let’s imagine you have a particular stock that during a scan has been
identified as a potential long trade. You look at the chart and notice that the
current price is close to a level of prior resistance. This is a price where it has
not been able to break higher in the past. You would probably want to pass on
going long on this stock because this is an area of prior price resistance.

Alternatively, if you find a stock that is trading just above a level of prior
support, this may provide a good long entry from a risk to reward perspective.
Your risk would be the price difference from the support level to the entry
price. Next, you would look to find where you might expect the stock price to
meet some resistance and then calculate your risk to reward ratio. Recall that
your potential reward should be at least 2 times the risk you are taking on the
trade.

Let’s take a look at Figure 8.4 as an example of how you could have
traded using levels of support and resistance. This daily chart of FireEye, Inc.
(FEYE) clearly shows areas of support and resistance. The stock price
fluctuates between these 2 levels giving opportunities to go long and to go
short as shown in the figure. At the break of support in August, you would
have quickly been stopped out or not have taken that trade at all due to the
gap down and erratic price action.

The chart in Figure 8.4 also shows how support becomes resistance once
the support is broken. There is a pause at the previous level of support before
news related to the stock results in a gap and go price movement. The news
was particularly good because the upper prior level of resistance did not stop
the stock from moving higher after a very short pause.
Figure 8.4 - A chart of FEYE showing how you could have used levels of
support and resistance for entries and exits (chart courtesy of
StockCharts.com).

Levels of support and resistance will often provide you with good
reference prices for risk and reward calculations assuming you get the entry
price in your trade plan. Having a good risk to reward ratio is crucial to your
success as a trader.
Moving Averages

Moving averages are another very popular and relatively simple trading
tool that can be used by a swing trader. They can assist you in getting a good
entry on a stock and further help you to stay in a position to take advantage of
a long-term trend. They can also provide a good signal for when you should
make an exit.

Moving averages come in 2 primary types: simple and exponential. Both
of these moving averages can be calculated using different periods of time.
The longer the time period used, the more likely the average will lag behind a
stock price in an uptrend or downtrend. Let’s start by looking at the difference
between the simple and exponential moving averages, and then look at
different time periods, and then, finally, consider how best to use them with
your swing trading strategies.
Simple vs. Exponential Moving Averages
The difference between the simple moving average (SMA) and the
exponential moving average (EMA) can be significant and your choice of
which one you choose to use can make an impact on your trading. An SMA is
calculated by starting with a period of time. Let’s use 20 days as an example.
You take the closing price for each of the previous 20 days, add these price
numbers together, and then divide by 20. This gives you the average price for
those 20 days. The next day you repeat the same process with the new set of
numbers: the oldest day from your previous calculation gets dropped out
because it is no longer in your 20-day range and the most recent closing price
replaces it. As each day passes, you calculate a new 20-day SMA number that
you can plot on a graph against the time. For the 50-day and the 200-day
SMAs, you go through the same process with the corresponding number of
days.
If the stock price you are plotting is constantly moving down, then the
moving average prices get dragged lower as well. This gives you a trendline
that you can monitor for trend changes. In our example, if the price reverses
and starts to move higher, then the stock price will eventually cross the
moving average, which has been lagging behind the current price movement.
This cross provides a possible indicator of a change in sentiment.

Figure 8.5 shows a plot of Micron Technology, Inc. (MU) trending lower
with the moving averages following the price down until it starts to reverse.
On August 14th, MU’s price crosses over the 20-day SMA. This is a sign of a
possible change in investor sentiment with a new uptrend beginning. In our
MU example, the price consolidates (churns sideways) for almost 2 weeks
until the price starts to break above the 50-day SMA. After this event, the
price trend change is clearly established and MU’s stock price moves higher.

The chart of MU also shows how for a number of times the 20-day SMA
acts as a support as the stock moves higher with waves of buying and selling.
This illustrates how moving averages can be used to get a good entry in a
trade and also to keep you in the trade in order to maximize profits.

Figure 8.5 - A chart of MU showing the stock price crossing the 20-day SMA
and then the 20-day SMA providing support as the price trends higher (chart
courtesy of StockCharts.com).

The exponential moving average calculation is a little more complicated
so I will not provide an explanation of it in this book. The formulas used are
readily available on the Internet. The important thing to know when
comparing the 2 different moving averages is that the EMA is more sensitive
to recent changes in the price of the stock. This means that the EMA will react
more quickly and, depending upon the situation, may or may not be good.

Because the EMA reacts faster when the price changes direction, it can
provide an earlier signal of a possible change in trend. But, especially during
times of higher volatility, this quicker reaction can also give the wrong signal.
Stocks move in waves regardless of what direction they are moving: up, down
or sideways. If a stock in a downtrend starts to bounce higher after a wave of
selling, the EMA could start pointing up and potentially send a signal that
there is an overall change in direction of the stock’s price. This may not be the
case if it is just a temporary bounce higher before continuing on a downtrend.
Therefore this early indicator can result in a false trend change signal.

Because the SMA moves more slowly, it can keep you in a winning trade
longer by smoothing out the inevitable bounces or pullbacks that normally
occur during a long-term trend. Conversely, this slower moving trendline may
also keep you in a trade when the trend has actually changed, so you may
have to use other tools or fundamental analysis to decide if this trend is
changing to the other direction. You will more often use the SMA when you
are in your trades for longer durations and you are thus wanting to stay with a
trend for as long as possible.

Due to the different levels of sensitivity between the 2 types of moving
averages, you should consider adjusting which one to use based on the
particular market environment. In volatile markets, where prices are bouncing
up and down, an SMA may be a better tool. In less volatile market conditions,
you would consider using the EMA to get earlier entry signals on trend
changes.

Referring to Figure 8.6, you can see the difference between using the 20-
day SMA versus the 20-day EMA. You’ll notice that the EMA gives a slightly
earlier signal as the MU price first crosses the faster reacting moving average.
In this case, you may have got a slightly lower entry price on the trade,
however, given the great run on MU it would not have made a big difference
in your total return on the trade.
Figure 8.6 - A chart of MU that shows the difference in signals between the
20-day SMA and the 20-day EMA (chart courtesy of StockCharts.com).
Moving Average Time Periods

As a swing trader using moving averages tools, you will need to consider
what periods of time you want to use that give the best signals for your
trading style. The first thing you should do is to stay with some of the periods
that are commonly used by traders and computers. As I have discussed
already, these moving averages work as technical indicators because they are,
in effect, self-fulfilling prophecies. Many other traders and machines are
looking at the same indicators and they work in part because of that fact.

The shorter the number of days used to calculate the moving average, the
sooner you will see a change in direction because the short time periods more
strongly reflect current price action. Like the EMA, these shorter time frames
can be good in identifying a shift in sentiment between the buyers and sellers,
but they can also give false signals by reflecting the waves of buying and
selling that occur within the typical wave action movements of a stock’s price.

The most common periods used by swing traders are 20-day, 50-day and
200-day SMAs. Because traders are watching price movements in relation to
these averages, they usually offer areas of support and resistance. The 200-
day SMA is highly revered and normally provides the strongest level of
support when a stock is selling off and the strongest level of resistance when a
stock is starting to move higher from a low.

Traders also use the percentage of stocks in the market that are trading
above their 200-day average as a gauge to determine the overall health of the
stock market. The higher the percentage of stocks above their 200-day SMA,
the more the overall market is biased to trending higher, therefore, the better
trades for a swing trader may be long trades versus going short.

Below are some further thoughts to consider in developing your
strategies related to using moving averages when swing trading:

The 20-day SMA is a good tool to use for a short-term swing trade.
In a trending stock, the price action will often respect this level and
it will also quickly identify a shift in sentiment and thus a reversal
in trend.
The 20-day EMA is a faster reacting tool that can be used for
short-term swing trades. It can get you into a trade earlier but in
more volatile markets, it can also give you a false trend reversal
signal.
The 50-day SMA is also a popular gauge for a longer-term swing
trade and it will allow you to ride a potentially profitable trade
longer in order to make additional gains. It is a good intermediate
balance between the shorter 20-day and the longer 200-day SMAs.
The 200-day SMA represents almost 1 year of past price action
(there are about 250 trading days in a year). In a downtrending
stock, this SMA may provide significant support and therefore be a
good entry for a long position due to it being a very popular level
for traders (remember the discussion on self-fulfilling prophecies).
The risk on this sort of trade is when the price finds a support level
just below the 200-day SMA and the trader is then stopped out.
The Golden Cross and the Death Cross

One other way to use moving averages to determine a directional price
change is to watch for what traders refer to as a “golden cross” or a “death
cross”. This indicator uses the 50-day and 200-day SMAs. For example, let’s
consider a stock that has been in a long-term downtrend. Due to this trend, the
50-day moving average is creating a line that is below the 200-day SMA line.
A golden cross signal on this stock will occur when the 50-day SMA crosses
the 200-day moving average from below to above. When this happens, it is an
indication that the negative sentiment is possibly changing with the
downtrend in price shifting to an uptrend. This cross happens because the 50-
day SMA is reflecting more current price action while the 200-day SMA is
lagging further behind, reflecting prices that are further in the past.

The death cross is the opposite of the golden cross. It occurs when a
stock is in a general uptrend and the price action starts to trend lower. Once
again, the faster-reacting 50-day SMA starts to turn down faster than the
slower reacting 200-day SMA and they eventually cross. The 50-day SMA
crosses from above the 200-day SMA to below it, showing a change in
sentiment and stock price direction.

Figure 8.7 - A chart of XLP showing a golden cross event where the 50-day
SMA crosses the 200-day SMA (chart courtesy of StockCharts.com).

Figure 8.7 is a chart of the Consumer Staples Select Sector SPDR Fund
(XLP). You can see where the 50-day SMA crosses the 200-day SMA.
However, you can also see from this chart that the signal is a relatively late
indicator because both of these moving averages are longer-term indicators
and therefore they take longer to reflect changes in sentiment. The event of a
50-day SMA crossing a 200-day SMA is something you can scan for when
looking for potential trades but it is important to recognize that they reflect
longer-term trends. In Chapter 12, I will discuss finding these events by
performing market scans.
Moving Averages in Range-Bound Stocks and Markets

As a swing trader, you need to be aware that SMA and EMA tools do not
work well in markets or in stocks that are trading in a limited range (where
the price makes relatively small moves between support and resistance). This
type of market or stock is referred to as being “range-bound”, and the price
action is commonly referred to as “churning”. In these range-bound trading
cases, all of the different time period SMA and EMA lines ripple sideways
between levels of support and resistance. The price action does not respect
these lines, therefore, these tools are most effective when trends are
occurring: either higher or lower.
How to Use Moving Averages

The first way you can use moving averages is to scan for opportunities in
the market based on the SMA tool. I will discuss scanning techniques in
Chapter 12, Swing Trading Strategies. You can search for events such as the
20-day SMA dropping below the stock price while the 50-day and 200-day
SMAs are still above the price. This event could be an indication of a stock
price reversal, with the faster reacting 20-day SMA indicating the sentiment
shift while, in comparison, the longer-term moving averages have yet to
reflect the change in sentiment.

You can also monitor these averages once you have entered a trade in
order to help you to decide whether to exit a trade completely at a target price
or to take some of the position off at one target and continue to hold the rest
as the stock price continues to move in your favor. This is referred to as
“scaling out” and will be discussed later in the book.

The SMA can be used to find a potential area of support or resistance.
For example, if you are holding a short position, you might consider covering
all or some of that short position as the price of the stock approaches the 200-
day SMA, which is watched by many traders and trading machines as an area
of significant support.

 Moving averages can be used as an indicator to enter a trade, to exit a
trade and to stay in an existing trade. Therefore, it is a good tool in your
arsenal when markets and/or stocks are trending up or down.
Relative Strength Index

The Relative Strength Index (RSI) is another indicator that you can use
to help you pick a good entry or exit on a stock. The index was developed by
J. Welles Wilder and is an indicator that measures the speed and change of
price movements. Some traders refer to it as a “momentum oscillator”.

Many professional technicians believe that stocks are constantly moving
between a position of being overvalued or undervalued and that their true
value lies in the middle of these wave actions. Occasionally, stocks will
become extremely overvalued or undervalued. The RSI is one way to measure
how much over or undervalued a stock might be.

The RSI calculation generates a number that ranges between zero and
100. I will not discuss or show the formula that is used to calculate this
number but, for those interested, it is readily available on the Internet. Almost
every trading platform will do this calculation for you. As a swing trader, you
only really need to understand what the RSI number is telling you about a
stock’s price action.

The RSI will never actually reach zero or 100 but traders who use the
RSI get interested in stocks that are either below 30 or above 70 on the index.
A number above 70 will indicate that a stock’s price has been rising strongly
to the point it may be getting overbought or extended to the upside in price.
Conversely, a RSI number that is below 30 indicates that a stock’s price has
been in a strong downward move and might be getting oversold or extended
to the downside. Index readings above or below these numbers provide an
indication that the stock price may be due for a reversal in price trend. In the
case of a stock selling off with an RSI of 23 for example, it might mean the
stock could reverse and the price will start to move higher, even if only
temporarily.

While some traders use 30 and 70 as levels to watch, I prefer 20 and 80
for swing trading because these are more extreme levels of overbought and
oversold and therefore give a more definitive signal on potential topping and
bottoming price action. The downside of using these more extreme levels of
20 and 80 is that some changes in sentiment could be missed and a reversal
will happen before the RSI reaches these levels.

In an uptrending market, the RSI value will run between 45 and 85, with
the 45 area on the index acting as support. A downtrending market will result
in RSI values of 15 to 55, with resistance being around 55.

The RSI indicator, when plotted on a graph under the price action of a
stock, can also form patterns such as the double top or double bottom. I will
discuss these patterns in the next chapter, Chapter 9, Technical Analysis –
Patterns. Another chart event to watch for occurs when the stock’s price
action and RSI number are not in sync. An example of this is if the price
action is making a new high or low and the RSI does not also make a new
high or low but instead moves in the opposite direction. This is a good
indication that some topping or bottom action is occurring in the stock and a
trend change could follow.

Figure 8.8 - A chart of DDD showing how the RSI reflects future price
movements when an overbought signal is given by the indicator (chart
courtesy of StockCharts.com).

Figure 8.8 is a chart of 3D Systems Corporation (DDD) and shows how
the extreme level of the RSI (over 80) predicted a subsequent drop in the
price of DDD. On the next wave of buying in DDD, the RSI only reached the
70 level before another drop in price occurred.
How to Use the RSI Indicator

The RSI is a good indicator for you to employ and can be used to scan
for potential trades on its own or in combination with other indicators. It can
be used to indicate when stocks have been either overbought or oversold.
When a stock is getting overbought and the RSI reaches 80 or higher, the
price has risen to an extreme level and may be due for a price drop. When the
RSI drops to 20 or below, then the price action on a stock is getting very
oversold and may be due for a reversal and a subsequent bounce higher.

These trend reversals can be temporary and the stock may return to the
original trend or it could indicate some bottoming or topping action in the
stock price. I do not suggest that the RSI is a good stand-alone indicator as it
is better used in combination with the other tools and indicators discussed in
this book to confirm if a bottoming or topping in price action is happening.
MACD: Convergence and Divergence
As I discussed in the previous sections, spotting a reversal offers an
opportunity to take advantage of a profitable trade in a stock. Spotting a trend
change consistently and getting a good entry on that change is equivalent to
finding the Holy Grail of swing trading. Another common reversal tracking
tool used by traders is the Moving Average Convergence Divergence, which
is commonly referred to as the MACD. This tool measures the momentum of
a stock and is intended to help you spot a change in the sentiment of the
market or in a stock.
Although the momentum of a stock will trend just like the price, changes
in momentum will often precede changes in price. Imagine you get in your
car, put it in drive and push down on the accelerator - you begin to move
forward and pick up speed. If you keep your foot on the gas pedal, you will
keep going faster until the resistance outside of the car builds up to a point
where you are in equilibrium between the resistance of the wind and the force
applied by the engine. If you now take your foot off of the gas, you will start
to gradually slow down. The car is still moving forward but it is decelerating
in speed.
Now think of your car’s movement in terms of the price of a stock. Your
foot is off of the gas, and the car is still moving forward (the stock price is
still going up), however, both the car and the stock price are slowing down.
Eventually, the car stops (the price stops moving up) and if it is on a hill, it
starts rolling backward (the price starts dropping). The MACD calculation
allows you to see this gradual change in sentiment between the buyers and the
sellers before the price reflects this change happening.
The MACD was developed by Gerald Appel to chart the momentum of a
stock by measuring the increasing and decreasing space between short-term
and long-term exponential moving averages. Traders use different time
frames to calculate their 2 moving averages depending on their preferences
but typical periods are the 12-day and the 26-day. The shorter period moving
average (12-day) is always closer to the current price when a stock is
consistently moving one way or another. The longer period moving average
lags a trending stock’s current price. Therefore, as the price starts to level off,
these 2 moving averages start to converge or come together. The price of the
stock may continue to rise or fall but the rate may be slowing which causes
the convergence or coming together of the 2 moving averages.

If the stock price is accelerating higher, the 2 averages will move apart or
diverge with the short-term moving average moving more aggressively higher
compared to the longer-term average.

A visual representation of the MACD is a graph that shows the distance
between the 2 moving averages as seen in Figure 8.9, a chart of the Consumer
Staples Select Sector SPDR Fund (XLP). There are 2 lines that represent the 2
different SMAs and a bar chart that represents the distance between the 2
moving averages. The bars that are increasing in size mean that the moving
averages are moving further apart and thus representing a continuation in the
price trend (either higher or lower). When the bars start to decrease in size,
the distance between the 2 moving averages is decreasing and a possible
reversal in trend may be coming.

In Figure 8.9, the chart of XLP shows how the MACD tracks the price
move higher while the RSI starts to signal that the stock is overbought. If a
long trader was just looking at the RSI alone, they would have missed a big
price move up, as the MACD continued to show good price strength. As the
price movement started to top around June 5th, the MACD bars became
shorter, indicating the moving averages were converging and the uptrend
price action was running out of momentum and that it was a good time to exit
if you were long.

Figure 8.9 - A chart of the ETF XLP with the MACD and RSI indicators
showing a pending price reversal (chart courtesy of StockCharts.com).
Since both the RSI and the MACD are momentum indicators, you might
ask, what is the difference between the 2 measures? The main difference lies
in what each is designed to measure. The MACD is primarily used to gauge
the strength of price movement while the RSI provides an indication as to
whether the market or a particular stock is in an overbought or oversold
condition in relation to recent high or low prices.
You should be aware that the 2 indicators are measuring different factors
and, therefore, they sometimes give opposite or contrary indications. The RSI
may be over 70 for a sustained period of time, indicating an overbought
condition in relation to recent prices, while the MACD may indicate that the
buying momentum in the same stock or market is still increasing.
Regardless, either indicator may assist you by signaling an upcoming
trend change. When both indicators are aligned, it can provide you with a
good indication of a continuing trend or reversal.
How to Use the MACD
Although the RSI is more commonly used as a momentum indicator, the
MACD is another indicator that you can use to check the momentum of a
stock’s price action. When looking at charts of potential trade setups, the
MACD and RSI charts can be overlaid to see if there is an alignment between
these 2 momentum indicators. If there is, this will give you more confidence
in taking a position.
It should be noted that some scanning tools include the RSI but do not
include the MACD. Both are good indicators to support a swing trader’s
conviction for entering a trade. There are a number of different specific
MACD strategies that some traders use for determining entries and exits that
are beyond the scope of this book. As you develop your swing trading
business, you may want to do a more in-depth study on MACD trading
strategies, however, the tools that I discuss in this book should provide ample
opportunities to find and make profitable trades.
Average True Range

The Average True Range (ATR) indicator was also developed by J.

Welles Wilder. Initially aimed for use in trading commodities, it has since
become more widely accepted as an indicator for other financial instruments
such as stocks.

The ATR is an indicator that measures the “volatility” of price action or,
in other words, how much a stock price can swing over a certain period of
time (such as a day). Wilder designed the ATR with commodities and daily
prices in mind because commodity price action can be more volatile than
stock prices. Commodities will often gap up and gap down between trading
sessions, therefore, a volatility formula based only on the high-low range
during a trading session (ignoring the gaps) would fail to capture all of that
volatility. The ATR indicator takes into account those gaps as well as the
swings in price throughout a normal trading session.

I will not provide the details on the formulas used to calculate this
indicator but they are readily available on the Internet for those wanting more
details. Wilder started with a concept called true range, which takes into
account the previous day’s close to capture any gaps that might have occurred
between trading sessions. Absolute values are used because he was interested
in measuring the distance between 2 points and not the direction. Absolute
values are all positive numbers, so in the case of a drop in price which is
negative, the number becomes a positive (for example, -$0.75 becomes a
+$0.75).

Figure 8.10 shows the price movement of Micron Technology, Inc. (MU)
with a corresponding graph below showing the ATR value for each day. The
ATR indicator will change over time as shown in the chart and is dependent
on the level of volatility that the stock is currently experiencing. As the daily
price variation increases, so does the ATR.
Figure 8.10 – A chart of MU showing price action and corresponding changes
in the ATR indicator (chart courtesy of StockCharts.com).

Because the ATR represents a range in the price of the stock, lower-
priced stocks will have lower ATR values than higher-priced stocks. For
example, a $25.00 stock will likely have a much lower ATR value than a
$250.00 stock. This is because a 1% move in the higher-priced $250.00 stock
will be much larger than a 1% move in the lower-priced $25.00 stock, which
means that the ATR values are not comparable unless they are converted to
percentages of the stock’s price.
How to Use the ATR Indicator

If you are willing to take on more risk as a swing trader, the ATR
indicator can be used to find stocks with extremely high volatility. In addition,
the ATR indicator can be used to illuminate high volatility stocks in your scan
in order to assist you in finding less volatile stocks that may not move as
much in any one session. The more volatile the stock, the higher the ATR, and
therefore the more the price is going to vary over each period of time. Less
volatile stocks are not going to move as much over a period of time and may
very well behave in a more predictable fashion.

 For example, you may find 500 stocks if you do a simple scan to search
the stocks that are in an uptrend. In a second scan, you may decide to
eliminate the higher volatility stocks from the results, which may further
reduce down to 100 the stock opportunities presented by the scan.

The ATR indicator can also tell you how much variation in price you can
expect to see from day to day. Understanding daily volatility and movement
on any one day will help keep you from being stopped out on a position
because of the normal price variation that you would expect to experience
given the ATR value for a particular stock. For example, let’s imagine a stock
with an ATR of $1.50. If you use a stop-loss of $0.50 from the current price,
then it is more likely you will get stopped out due to the normal volatility of
the stock.

There are other more advanced strategies for using the ATR as a trade
decision tool. Some traders will use it as an exit indicator for an existing
position. If a stock price closes more than one ATR value away from its most
recent close, it is possible that a significant change in the sentiment of the
stock has occurred.

Other traders have used the ATR as a trailing stop for a stock. Using a
long position example, they will take the highest high since taking the
position and subtract 2 times the ATR to determine a trailing stop price for
their position. The use of the 2 times multiplier is somewhat subjective.
Others will use 3 times the ATR to determine their stop out price level.

As a new swing trader, you will likely want to be aware of this indicator
only as a measure of volatility. Once you gain more comfort and experience
with the various indicators, you can look at expanding your use of the ATR.
Chapter Summary

In this chapter, I discussed a few of the technical tools that are derived
from doing calculations on the past price action of a stock. These technical
tools often work because many traders and computers are watching them and
they all trade off of key events such as a price hitting the commonly watched
200-day SMA. They therefore become self-fulfilling events. Below are
highlights of the chapter for your review.

Horizontal support and resistance lines are one of the most

common tools and are relatively easy for novice swing traders to
learn how to use.
When a swing trader refers to a stock’s chart, it should be apparent
that, in the past, there were areas of support where its price traded
down to a certain level, and then it either paused or reversed to go
higher. This would be a level of support.
There should also be areas that can be identified where a stock
moved higher to a point and then the price movement either stalled
and consolidated or dropped back. This is an area of resistance.
By connecting the areas of support and resistance with horizontal
lines, a swing trader can identify these price levels which will
likely be in play with future price moves. A break above a prior
level of resistance or a break below a prior level of support
indicates a trend continuation and possible entry for a trader.
Diagonal lines can also be drawn in a stock that is either trending
up or down to create a channel of trading in that trend. A break of
the channel may indicate a change in sentiment.
Moving averages are another tool that is commonly used by swing
traders and computers. The 2 common moving averages are the
simple moving average (SMA) and the exponential moving
average (EMA). The EMA responds faster to potential changes in
price direction, which can get a trader into a trade sooner. The
upside is a potentially more profitable trade but the downside is
that it could be providing an indication of a false trend change. A
false trend change indication often happens when the market is
more volatile with more price swings.
There are a number of different time periods that the moving
averages are commonly calculated for. These include the 20-day,
50-day and 200-day periods. The shorter periods respond faster to
price changes and shifts in sentiment.
Moving averages can be used in market scans in a number of
different ways, which I will discuss in Chapter 12, Swing Trading
Strategies.
The Relative Strength Index (RSI) is a momentum oscillator that
can be used to determine if the price of a stock is at an extreme
level compared to its recent price. Stocks move between levels of
being overbought or oversold and on occasion these situations
become extreme. Whenever the RSI is below 20 (oversold) or over
80 (overbought), a possible reversal trade opportunity is being
represented.
The Moving Average Convergence Divergence (MACD) measures
the momentum of a stock’s price movement and can be an
indicator of a trend reversal using 2 EMAs. A shorter period EMA
is compared to a longer period EMA and the distance measured
between the 2 can be used to flag either a price trend reversal or
continued strength in a trend.
The Average True Range (ATR) is an indicator that measures the
“volatility” of price action. It measures how much a stock price
can swing over a certain period of time such as a day and
incorporates the gap up and gap down action that can occur
between individual trading days. The ATR is a good number to
know so that stops are not set so close to the current price that they
will get triggered on an average day of price swings.
 Chapter 9:
Technical Analysis – Patterns

In the previous chapter, I covered a few of the technical indicators that

are derived by doing calculations based on the past price action of a stock.
Now let’s look at another type of technical analysis that can be used to help
you make swing trade decisions. This indicator requires you to recognize
certain classic chart patterns that reoccur time after time. Getting used to
seeing these patterns as you look at candlestick or bar charts will help you to
find good entries for profitable trades. Often as you look for and find these
patterns, your technical analysis calculations that I discussed in the previous
chapter will confirm your assessment of a possible trade entry.

Listed below are a few of my favorite classic chart patterns that you
should be aware of and watch for when you are reviewing charts for potential
swing trades. These classic patterns include:

1. double bottoms and double tops

2. bull and bear flags
3. bull and bear pendants
4. ABCD patterns
5. head and shoulders patterns

There are many more patterns but I do not want you to get bogged down in
looking for too many of these setups. I feel that looking for the patterns listed
above will provide you with ample trading opportunities as a swing trader. All
of these patterns work in part because other traders are watching for them and
trade the trend off of them. You should stay with the trend in swing trading
because the trend is your friend. A trend may very well be your only friend in
the market. Let’s look at each of these patterns in more detail.
Double Bottoms and Double Tops

Double bottoms and double tops are classic patterns that indicate a
potential reversal in price trend. I will discuss the double bottom pattern with
the understanding that the double top is just the reverse of a double bottom
and the same principles apply. The difference between the 2 is that the double
bottom refers to a stock or market that is in a downtrend and potentially
signaling a reversal to the upside. A double top is an upward trending stock
that is signaling the potential to turn and start a downtrend in price.

The double bottom pattern resembles the shape of a “W” when looked at
in a chart. A stock in a downtrend reaches an initial bottom, bounces higher
for a short period of time, and then retests the low it made on the initial
bottom. That initial low, if it holds on the second pullback, will now become a
significant level of support and often indicates a level where the sellers are
exhausted and the buyers may believe that there is value in the stock at that
price.

There is some market psychology involved with this “W” pattern. Once
the initial bottom is put in and the stock moves higher, the buyers of the stock
at much higher prices may see the bounce as an opportunity to cut their losses
and get out at this higher price (fearing the stock is going to continue lower).
Others who bought in on the first bottom may be short-term holders who are
happy to take their small gain on the bounce.

As the stock price drops back after the initial bounce higher, the value
investors may be looking to get a second chance at buying the stock at this
lower price. These buyers wait and then buy in at the initial support level
created by the first bottom. The stock then starts to move higher again and
forms the familiar “W” pattern. Traders who have been short the stock may
add to the buying pressure once they see a strong level of support has been
established. Short sellers will then buy to cover their positions and that fuels
the price rise on the second leg up.

This pattern also works in reverse. The double top forms an “M” pattern
instead of a “W” in the chart. The initial push higher and subsequent pullback
is seen by some investors as an opportunity to take an entry or add to their
existing position. Unfortunately for these new longs, the first top acts as a
level of resistance and the second attempt to move higher fails. Some traders
who are long the stock will see this failure to break higher and start to sell.
Other traders who short stocks might also start selling because they see that
an area of resistance has developed. The added short selling will create
additional downward pressure on the stock price. The stock then continues
lower on a reversal in price action.

Let’s look at Figure 9.1, an example of both a double bottom pattern and
a double top pattern on Micron Technology, Inc. (MU). On February 9th, 2018
you can see a second bottom form as support develops around the $40.00 per
share level. A doji is also formed on the second bottom, which provides
additional confirmation that a trend change is about to happen and that going
long here is likely going to be a profitable trade. From this second bottom,
MU’s price develops a strong uptrend through the rest of February and into
March.

After March 13th, MU’s upward price movement stalls and the price pulls
back. Some traders might have seen this pullback as another bull flag but, on
the bounce higher, MU fails to break to a new high. This second top is put in
on March 21st, which creates the double top pattern I look for as a trader.
From this second top, the sellers take control of the price action and MU’s
stock price drops quickly.
Figure 9.1 - A chart of MU showing a double bottom pattern and a double top
pattern, both of which indicate a reversal in price action (chart courtesy of
StockCharts.com).

This example in Figure 9.1 shows that either a double bottom pattern or
a double top pattern is very tradable for a swing trader and that alignment
with other indicators like a doji provides further confirmation of the trade
setup.
How to Trade Double Bottoms and Double Tops

One thing that makes double bottoms and double tops attractive is the
ability to easily define the risk to reward ratio. Establishing the stop price on
your potential trade is the key to managing your account and the risk that you
take in a trade. Once a double bottom pattern is traced out, the low on the
“W” pattern becomes the stop-loss price. Prior levels of resistance can be
established as exit points, thus making it possible to calculate a risk to reward
ratio.

If you can catch an entry near the second bottom on a long trade, then
the difference between your entry price and that bottom price on the “W”
should be relatively low. That low price difference creates a situation where
you do not require a lot of upside in the price to get that 2 times reward you
need in order to make this a good trade. Getting a good entry on a stock can
make a big difference in your risk to reward ratio.

The opposite applies to taking a short trade on a double top. Try to get an
entry as near as possible to the second top which should give you the most
desirable risk to reward ratio. Your stop will be around the high price of the
topping pattern. If the price does start to continue higher, you should cover
your short promptly to limit your losses.

In summary, ensure your long entry is as close to the second bottom as
possible and, for a short sale, ensure your entry is as close to the second high
as possible.
Bear and Bull Flags

A flag pattern can be bullish or bearish and needs to be considered in the
context of the overall trend of the stock. The “flag” is a period of
consolidation before the overall trend continues higher or lower. It is referred
to as a flag because visually in a chart it resembles a flag on a flagpole.

A bull flag chart pattern starts with a strong price move up that looks like
a flagpole. This flagpole pattern is followed by a diagonal seesaw pullback,
which forms the flag. The diagonal upper trendline of the flag forms a
temporary level of resistance but, once this level is broken, the buyers take
control once again. A push through this line of resistance triggers the
beginning of the next leg of the trend higher.

Alternatively, a bear flag pattern is the reverse and starts with a steep
price drop. The flagpole portion of this pattern, representing an initial strong
price movement in one direction of the other, is what separates these patterns
from other typical breakout or breakdown patterns. Let’s examine both the
bull flag and bear flag patterns in more detail.
Bull Flag

The bull flag starts with a strong price spike higher that often catches
traders who are short the stock off-guard. The many market scanners do their
work and identify the long opportunity, so momentum traders then get in long
to help feed the buying frenzy and push the price higher. Eventually, the
initial price spike runs out of steam and the price action starts to form an
orderly pullback where the highs and lows are close to parallel with each
other. Drawing the diagonal support and resistance lines forms a sort of tilted
rectangle. The tilt on the rectangle can have various levels of slope with some
being almost flat.

The breakout happens when the upper resistance line is broken as the
price surges higher again. As the stock’s price breaks through the high of the
formation, it triggers yet another breakout and uptrend move. The sharper the
spike higher on the flagpole, the more powerful the bull flag move can be.
Figure 9.2 shows an illustration of the typical bull flag with options marked
for an entry buy. When the resistance and support lines are almost horizontal,
the 2 entry points are close to being the same.

Figure 9.2 - An illustration of a bull flag with various options for entry and
stop-loss points shown.
Bear Flag

The opposite of the bull flag is referred to as the bear flag. It has the
same chart pattern as the bull flag except it is inverted and results in the
continuation of downward price action in a stock. The upside down flagpole
starts with an almost vertical price drop due to the sellers being firmly in
control of the price action. Downward moves in price can be much more
aggressive than upward price action. However, nothing drops forever and at
some point the traders who shorted the stock look to cover their positions and
the value investors see a potential opportunity. The appearance of some
buying results in a selling reprieve. This results in the seesaw price action that
forms a parallel upper resistance line and lower support line. These lines form
the familiar flag pattern.

When the lower support line eventually breaks, the sellers emerge once
again and the downtrend resumes with another leg down. Similar to the bull
flag, the severity of the previous price drop on the flagpole determines how
strong the bear flag will be for a continuation of the trend. Figure 9.3 shows
an illustration of a bear flag with the possible entry points for a short position
as well as the price point where you would be stopped out if you had decided
to go short.

Figure 9.3 - An illustration of a bear flag with various options for entry and
stop-loss points shown.

Similar to the bull flag, if the support and resistance lines are closer to
horizontal, then the 2 entry points will be closer as well.
How to Trade Flag Patterns

Flag patterns require a little patience while you wait for the flag to form
after the initial run up or drop. Once you have recognized the beginning of the
pattern, you should start to plot the upper and lower trendlines as they form.
These trendlines will be one of your potential entry points and/or stop out
levels.

You will usually have 2 possible entry spots on any flag formation in
order to play the continuation of the trend. The first possible entry is on the
break of the trendline. The second entry option occurs when the price action
breaks the high or low of the flagpole (depending on whether it is an uptrend
or downtrend continuation). Both entry options are illustrated in Figures 9.2
and 9.3 above.

The first entry will get you into the position a little earlier, which will
allow you to profit more on the next surge in price action (up or down). The
downside of getting in earlier is that there is always the potential for the stock
to have a failed breakout and not move in the direction you expect. Waiting a
little longer for the break in the top of the flag results in a little higher
probability of a successful trade.

These flag patterns also give you 2 stop-loss price level options to use in
case the stock does not move in the direction expected. If the stock fails to
follow through and continue the trend, then the trendlines can provide a price
level for a stop. On a downtrend, you would use the upper resistance line in
the flag and in an uptrend you would use the lower support line.

The second stop-loss option is to use the low of the lowest candle in the
bull flag and the high of the highest candle in a bear flag. Both stop-loss
options are also shown in Figures 9.2 and 9.3.

If you are a more conservative trader, you would use the closer stop price
to keep losses to a minimum. However, this may result in getting stopped out
of a trade that is becoming more volatile as the trend starts to continue. This
means that, while you may take a smaller loss with this stop out price level,
using this level may result in missing the move you were intending to play by
getting stopped out due to some volatility in price.

This volatility component is why some traders will give the trade a little
more room to avoid having their stop triggered due to some volatility as
opposed to a real direction change. Therefore, they will place their stop at the
lower support trendline on uptrends and at the higher resistance trendline on
downtrends.

A more sophisticated or experienced trader might use multiple entries
and exits to offset some of the risks of entering the trade too early. A smaller
percentage of the total trade in shares can be used as a starter position and
then added to at the second point above or below the flagpole.

Figure 9.4 shows a chart of Caterpillar, Inc. (CAT) in a nice uptrend with
4 bull flags over a month-long period before the trend reverses. Notice the
double top that takes place as I discussed in the previous section, giving a
clear indication that the upward trend is out of energy and a reversal in price
is about to happen. After the reversal, there are several bear flags formed on
the overall trend down as bargain hunters think the bottom is forming and
they go long. Traders who went short at the double top start taking profits,
giving a temporary lift in the stock’s price before the selling continues.
Figure 9.4 - A chart of CAT with both bull and bear flags giving you some
options to enter and exit a position in this stock (chart courtesy of
StockCharts.com).
Target Price Levels

Before you enter a flag pattern, as an effective swing trader you should
also be planning your targeted exit price or prices. This will allow you to
calculate that very important risk to reward ratio that I have discussed
previously. You should be expecting at least 2 times the reward for the given
risk that you’re taking in the event that you get stopped out. You should look
at prior longer-term levels of resistance as possible exit points if you go long
and areas of support to exit if you go short.

If you chose to enter at the break of the trendline, then your initial target
can be set at the high or low of the flagpole. However, if the flag was close to
horizontal, then that may not give you enough reward for the risk you are
taking. You will have to look for other good exit points to get that 2 times
reward you need to justify your trade. Other factors you may want to consider
are the strength of the trend, overall market trends and the possible strength of
the fundamentals driving the move.

 You may also consider scaling out of the position, which means taking
some initial profits at the top of the flagpole by selling some of your position
and then letting the remainder ride to your next expected level of resistance or
support. In this case, you must never let a winner turn into a loser. Lock in
your profits and set your stop on the remainder at or near the entry price.
Bear and Bull Pendants

The bear and bull pendants are similar to the bear and bull flags I
described above. They start with a strong price move either up or down and
then pause for a period of consolidation. The difference between the pendant
and the flag is in the shape that the price action creates during this period of
consolidation.

With a flag, the highs and lows of the consolidating price action create 2
parallel lines of support and resistance that I illustrated in Figures 9.2 and 9.3.
With a pendant, the range of price action narrows over the passage of time.
When support and resistance lines are drawn off of the highs and lows, they
come together in a point as illustrated in Figure 9.5. The buyers and the
sellers have been fighting it out and when the price action narrows to this
point, often a winner finally emerges.

Figure 9.5 - An illustration of a bull pendant pattern.

Usually the trend will continue after this narrowing period of

consolidation, however, you should wait for a signal before taking an entry.
Do not assume that the trend will continue and take an early entry. While you
wait for the pattern to play out, take time to look at the daily charts and
identify areas of support and resistance that have occurred in the past. Find
potential profit target prices so you are prepared to do your risk to reward
calculation in case you eventually consider an entry.

The narrowing price action is often compared to a coiled spring getting
ready to pop one way or another. You can find this narrowing price action on
stocks that have been consolidating for days or weeks. These are also good
stocks to watch because eventually either the buyers or sellers emerge in
control and the ensuing price action can be strong.
How to Trade Pendant Patterns

My illustration in Figure 9.5 shows how you should trade a pendant
pattern. You will wait for a confirmed break in the narrowing price action and
take an entry on that move. This breakout move will likely be accompanied
by a spike in volume and will provide you with further confirmation that a
new trend is being established. Your stop out price will be where the
narrowing price action started, as also shown in Figure 9.5.

Let’s look at an example of how you could have traded 3D Systems
Corporation (DDD) in January 2018. Figure 9.6 shows a pendant forming
over about 10 trading days as DDD’s price action narrows to around the
$10.75 price level. At that point, the stock breaks down in price, giving a
good signal for an entry to short the stock. Let’s assume you got an entry at
$10.50, which was about the close of the first day in the breakdown.
Figure 9.6 - A chart illustrating how a pendant trade on DDD would have
worked (chart courtesy of StockCharts.com).

As with every trade, you need to ensure that your reward will be at least
2 times the risk you are taking. Your stop out price would be set around
$11.00 based on the fact that the price was experiencing resistance to go
higher at that level. Your profit target would have been down at a point of
previous resistance, which has now become support at around the $9.50 level.
Therefore, this is an acceptable trade because you are risking $0.50 ($11.00
stop minus $10.50 entry) to make $1.00 ($10.50 entry short minus $9.50
cover buy) and your 2 times reward ratio has been met.

Notice that in the case of DDD, the trend did not continue upward but
instead reversed and went lower. This illustrates why you need to have
patience to let the trade unfold before taking a position. Do not take an entry
early on the assumption that the trend will continue out of a pendant pattern.
ABCD Patterns

The ABCD pattern is another one of the basic and relatively easy
patterns to recognize and trade. It is essentially a price move higher or lower,
followed by a flag and then a continuation of a trend. As with much technical
analysis-based trading, it often works because so many traders and computers
are watching for the pattern and subsequently trading this setup. It becomes
another one of those self-fulfilling prophecies I discussed previously in this
book.

This pattern is based on the principle that stock prices move in waves.
These waves are due to the fact that price control is continually moving
between the buyers and the sellers. If you examine a daily price chart of any
stock, you will see waves of fluctuation up and down. Then, if you compare
that daily chart to a weekly chart of the same stock, you will also see waves,
but they will likely have larger price ranges because you’re looking at a
longer period of time. Within each one of those weekly bars there are 5 1-day
bars, creating smaller waves inside bigger waves.

Knowing that stocks are moving in waves allows you to play on those
waves much like a surfer. As a swing trader, you are waiting to catch and ride
a wave, but like surfing, timing is very important. You will never see a surfer
starting to paddle like crazy at the top of a wave to catch a ride. They wait to
begin their ride as the wave is just starting to approach. Similarly, a trader
needs to anticipate the next wave and get on board at the beginning of the
next move in price action. Figure 9.7 shows a representation of the 2 types of
ABCD patterns (bearish and bullish).
Figure 9.7 - An illustration of 2 ABCD patterns (bearish and bullish).

Bullish ABCD patterns start with a strong upward move. The buyers are
aggressively buying a stock from point A and consistently making new highs
of the day (point B). You should not enter the trade here because at point B
the price action is very extended. More importantly, your stop-loss will be
way below your entry, giving you an extremely poor risk to reward ratio. As I
discussed earlier, you should be looking for at least 2 times the reward for the
risk that you are taking. Using our surfer analogy, that wave snuck up on us
and passed us by, so we wait for the next wave.

At point B, the traders who bought the stock earlier start selling it for
profit and the price comes down. You should still not enter the trade because
you do not know where the bottom of this pullback will be. However, if you
see that the price does not come down from a certain level, such as point C, it
means that the stock has found a potential support. You can now plan your
trade in the same manner that I described previously for trading flags and
pendants. You should decide on an entry price, a stop out level and an exit
point(s) for a profit.

Bearish ABCD patterns are the reverse of the bullish pattern, with the
stock price heading lower initially, and then there will be a bounce, which will
be followed by a continuation lower.

Let’s look at an example of an ABCD trade on Advanced Micro Devices,
Inc. (AMD) in Figure 9.8. The price action on this stock creates a very
tradable pattern for a short trade. AMD pulls back from a high at point A to
level B. It then forms a nice bear flag and also creates a double top when it
fails to break through the previous high. I have already discussed the double
top and flag patterns. The alignment of these patterns are all telling you the
same thing, making this an excellent setup for you to take a short position on
AMD.

The stop-out price level on the short would be a break higher at about the
$12.50 level. A failure of the stock to move higher would have allowed you to
hold the position as it moved lower, possibly scaling out instead of selling the
position for a profit all at once. By scaling out, you can lock in some profits
and keep moving the stop out price lower as the price moves lower to
maximize the gain on the trade.
Figure 9.8 - A chart of AMD illustrating an ABCD pattern (chart courtesy of
StockCharts.com).
How to Trade ABCD Patterns

The real key to trading this pattern is to watch for the pullbacks that
inevitably occur when a stock makes a push higher or lower. Look for those
bull or bear flags to form and plan your entries, exits and stops accordingly, as
I discussed earlier in the previous section.

These patterns will often end with a double top or double bottom pattern.
This is another pattern I have discussed earlier and like to use as a trade setup.
A topping pattern will usually have one or more gravestone type doji and the
price action will struggle to make a new high and then ultimately fail and
move lower. A bottoming pattern will be the reverse – one or more doji will
make a dragonfly pattern signaling that the sellers are exhausted and the
buyers are starting to take control. These signals do not necessarily have to
appear but they help to confirm a setup for an entry on a trade.

To summarize my trading strategy for the ABCD pattern:
You look for stocks in a strong uptrend or downtrend. You will
find these by using a scan (discussed later in this book) or through
some other source such as social media.
You then watch for the stock to transition into a consolidation
period where the price action becomes choppy for a period of time.
As the choppy price action continues, you draw your lines of
support and resistance and plan your trade with an entry point,
stop-loss price and exit strategy for a profit.
You enter the trade when the price hits your entry point and then
you follow your trading plan, taking profits either by a single sale
or by scaling out if you think the trend will continue. If the trade
does not go as expected, you stop out, take the loss and move on to
the next opportunity.
Head and Shoulders Patterns

The head and shoulders chart pattern can be a top reversal signal and the
so-called “inverted” head and shoulders pattern can be a bottom reversal
pattern. This pattern is generally thought to be one of the most reliable swing
trading patterns and therefore should be on your radar for stocks tracing out
this type of price action.

The general pattern for the topping head and shoulders starts with a
general uptrend in price action, which hits a peak and then slightly falls back
or chops sideways for a period of time. The stock then pushes higher through
the previous peak and makes a new high before failing once again. Selling
price action takes the stock back to the previous low after the first peak and
the price action stays flat or bounces a little.

This price action in a chart traces the outline of a head and 2 shoulders;
thus the name. A horizontal trendline can be drawn across the 2 lows on the
pullbacks and is referred to as the neckline. Once the price of the stock drops
below this neckline, an established downtrend is in place and shorting the
stock is now a tradable option. Figure 9.9 is a chart of Advanced Micro
Devices, Inc. (AMD) that illustrates a topping head and shoulders pattern with
a following strong sell-off in price.
Figure 9.9 - A chart of AMD illustrating a head and shoulders pattern with
neckline (chart courtesy of StockCharts.com).

The head and shoulders pattern shown in Figure 9.9 could also be
considered a sort of triple top. Similar to the double top, the buyers and the
sellers fight for control of the price. Some believe that this pattern gives an
even stronger indication that a price trend reversal will happen.

Let’s look at another chart, this time with a bullish inverted head and
shoulders pattern. Figure 9.10 shows a chart of Cheesecake Factory Inc.
(CAKE). Once again, this chart pattern depicts the underlying fight between
the buyers and the sellers. The sellers in the stock try to take the price lower 3
times, with the third low higher than the previous low. An area of resistance
forms around the $50.00 level (remember that these resistance areas like
whole numbers). This resistance level creates the neckline of the inverse head
and shoulders. Once the neckline is broken, the stock moves higher.
Figure 9.10 - A chart of CAKE illustrating an inverted head and shoulders
bottom with neckline (chart courtesy of StockCharts.com).
How to Trade Head and Shoulders Patterns

This pattern offers a number of different entry options. It is possible that
you can pick it up as a double bottom if the second move was not that
exaggerated. In other words, if the head part of the pattern was not too
extended from the right shoulder. This entry gives you the best risk to reward
because you are getting an entry near the lowest point of the pattern and the
risk is clearly defined as the extreme price of the head.

The second possibility for an entry is at the left shoulder. This entry is
not as attractive because your stop out level could still be at the extreme high
or low of the head portion of the pattern. If the left shoulder is trading
sideways for an extended period, you can draw a line of support on the
bottom or top of the pattern and use that as a stop out price level.

Many traders will use the break of the neckline to go short on a head and
shoulders or to go long on the inverse of the pattern. Once the price breaks
through the neckline, strong moves usually follow. This allows you to set
your stop price around the neckline, which will exit you from the trade on a
failed move. Figure 9.10 includes entry points for this trade as well as levels
where you should stop out if the price action does not follow through as
hoped.
Chapter Summary

In Chapter 9 I looked at the more common patterns that repeat in charts.
Once you are familiar with these patterns, they become easy to pick out and
they offer an opportunity to get entries on stocks that will hopefully turn into
profitable trades. The patterns I discussed are as follows.

Double bottoms and double tops are very good patterns to trade off
of for a long or short position respectively.
The psychology of the double bottom trade is relatively simple and
is based on the assumption that on the second bottom, the sellers
are exhausted and the buyers are taking control. Once a second
bottom is confirmed, a trader can often get a long position with a
good risk to reward ratio. The stop on the trade is a price just
below the second bottom.
The double top is the reverse of the double bottom. The second top
indicates where the buyers are exhausted and the sellers are taking
control. Once a double top is confirmed, swing traders can short
the stock with a stop price just above the high of the second top.
The risk to reward ratio is often very good because the entry is
relatively early in the downward move from the second high.
Bull and bear flags are important to recognize for a swing trader.
They can provide a good entry point for a trade or they can be
recognized as a pause in a longer-term trend before an additional
move in the trend direction.
A bull flag starts with a strong trend higher, followed by a period
of consolidation where the price of the stock churns sideways
before continuing higher. Entries can be made on the price break
higher after the period of consolidation, with the stop price set at
or just below the low of the period of consolidation.
A bear flag starts with a strong trend lower, followed by a bounce
higher as shorts cover and bargain hunters buy because they think
it is a bottom. After the short bounce and consolidation, the price
breaks down as buyers disappear and the stock goes lower. The
entry and stop are at the low of the price break lower and the stop
out price level is at the high of the period of consolidation.
A pendant is also a consolidating price action similar to a flag. The
distinguishing difference with a pendant is that the support and
resistance lines drawn off of the highs and lows slowly converge to
a point. Usually during the narrowing process, either the buyers or
the sellers will emerge as the group that takes control and if that
trend continues, you will have a good entry for a trade.
ABCD is a common pattern seen in a longer-term trend and is
based on the principle that stock prices move in waves where the
buyers and sellers are in a constant fight for control of the price.
The pauses often result in flags or pendants that can be tradable
setups.
As a swing trader, knowing that these waves of buying and selling
occur will let you hopefully stay in a trade longer by recognizing
that stocks rarely go straight up or down for an extended period of
time without the occasional pause.
The head and shoulders pattern is appropriately named because of
the shape that the price action makes in a chart. Over a period of
time, the candlesticks or bars trace out a left shoulder, followed by
a head. The price then drops back to the level where the first
shoulder was formed which creates the right shoulder in the chart.
A neckline can be drawn in the chart and once broken provides for
a good entry for a short. Stops can be back at the neckline or at the
high of the shoulder if the trend does not continue lower as
expected.
The inverse head and shoulders pattern is created by the opposite
price action, where the trend reversal indicates the stock is going
to move higher, so a swing trader would consider taking a long
position with a similar entry and stop out price level.
 Chapter 10:
Swing Trading Guiding Principles

Swing trading is a type of trading in which you hold positions in stocks

or other investments over a period of time that can range from 1 day to a few
weeks or more. Before I discuss various strategies that can be used to swing
trade, let’s look at the basic guiding principles that I build these strategies on.
They are as follows:

1. Keep it simple.
2. Treat your swing trading activity like a serious business.
3. Develop a work plan and stick with it.
4. Actively manage your risk to reward ratio; focus on the entry.
5. Measure your results and adjust accordingly.

Each of these principles is discussed in more detail below.
Keep it Simple

You may have heard of the term “paralysis by analysis”. This happens
when you analyze something to the point where you cannot make a decision.
Some swing traders overcomplicate their analysis of a security by using
multiple indicators that all have to line up for them to enter a trade. In real
life, everything does not often line up perfectly and you have to go with what
you feel is right.

I have thus far covered many different tools and indicators you can use
to help you to make a decision. You do not need to use all of them to be a
successful swing trader. Once you find 1 or 2 that work well for you, you
should then stick with those. If you decide to use a few different tools that all
need to align, it will likely mean that you are not going to be trading very
often. That is not necessarily a bad thing though. It is better to sit on your
hands and wait for a good trade versus jumping in and out of marginal trade
setups and slowly lose your money. The only one who wins in that case is
your broker, as they collect fees for all of your trades (the successful ones and
the losing ones).

Find several indicators that work well for you and focus on using them.
Don’t trade often, but trade smart, by knowing why you are entering a trade
and, most importantly, knowing your risk to reward ratio and exit price points.
As you gain more experience in swing trading, you will be able to better
recognize trades that are going to work out even if everything is not perfectly
aligned.

Having said this, when you do happen to find a number of indicators that
are all aligned with the trade you are considering taking, it can certainly
provide some level of confidence that you have a potentially profitable trade.
Treat your Swing Trading Activity Like a Serious
Business

Should you decide that swing trading is a right fit for your personality,
and that it is able to fit into your life along with all of your other interests and
responsibilities, then you need to treat this activity as a very serious business.
It will require an investment of time and effort, which hopefully will lead to
some very good rewards.

Have a designated area where you do your research and keep all of your
records. You are essentially becoming a professional money manager for
yourself, so you should keep your work organized at all times. Everything
you do with your business should be oriented toward making sure you are a
success. If you feel like a professional, then you are more apt to trade like
one.
Develop a Work Plan

Have a work plan and stick with it. Your work plan should include
checking the market at the open and before the close. During this time you
should monitor your positions, set alerts and possibly enter orders at target
levels that you think might get filled during the trading day.

I also recommend that you review your portfolio and market
performance every night from Sunday to Thursday to ensure your
assumptions about your positions and portfolio are still valid. On the
weekend, you should try to do a more thorough review.

It is important to establish a work plan and keep it consistent. By
keeping your work plan relatively consistent, you can measure your
performance without introducing additional variables. Measuring your
performance allows you to find areas to improve and make changes as you
see fit.

I will discuss the routine of a swing trader in Chapter 14, which you can
adopt or use as a guide to developing your own plan that works for you and
your specific situation.
Actively Manage your Risk to Reward Ratio; Focus
on the Entry

As a swing trader, your first and most important tool is your capital or
cash. As I have said before, without cash you cannot be a trader. I have
written at length already about the necessity of assessing the risk to reward
ratio on every trade and also on how much capital you should put into each
trade. Following your rules on these points will prevent you from quickly
losing all of your capital. You will be wrong on your trades some of the time
and you need to make sure you live to trade another day.

Just planning and knowing your stop-loss and profitable exits are not
enough for swing trading. Your entry becomes the next important step in your
trade. You have already determined your stop-loss point and your target
price(s) for a profitable exit. However, you calculated the risk to reward ratio
based on an assumed entry price point.

Let’s assume you found a good setup during a scan in the evening after
the market has closed. The security closed the day at $10.50 and you see an
upside to $12.00 with support at $10.00 where you would stop out. Therefore,
you have a potential $0.50 loss compared to a $1.50 gain to the upside. That
is a 1 to 3 risk to reward ratio, which is very good, and you are ready to pull
the trigger and place a buy order in the morning. The market opens the next
morning and the security you are ready to buy opens up at $11.00. What do
you do? The novice trader is already invested mentally in the trade so they
buy. Unfortunately for them, their risk to reward is now 1 to 1 with the
downside to $10.00 and upside to $12.00. This is no longer a good trade at
that entry point.

The rational trader reassesses the situation. They may put a buy order in
at $10.50, hoping to catch the entry they wanted on the security during the
normal daily price gyrations in the market. This will give them the risk to
reward ratio that they need to make a good swing trade. If they do not get a
fill, then they need to reassess again, and maybe move on to finding another
trade with a more appropriate risk to reward ratio.

 The bottom line, do not get emotional and chase a trade. The “fear of
missing out” can motivate you to make a bad trade and you should be aware
of this when picking your entry price on a trade.
Measure your Results and Adjust Accordingly

As a trader, you must track your results to measure your performance.
Nothing gets improved that does not get measured first. Every trader should
use a tool to record the different aspects of each trade, from initial assessment
through to the risk to reward expected, the entry point, and, finally, the exit.
The tool can be a spreadsheet, it can be done on paper or it can be web-based.
It does not matter how you do it as long as the process allows you to track the
details of each trade as well as your performance.

Once you have your trades recorded in detail, you can go back at any
time and review how the trade worked. You can compare your performance
on using the different indicators, i.e., is one working particularly well versus
the others that you use? Are you getting good entry points on your trades or
do you need to exercise more patience? Are your exits working or are you
consistently exiting a trade too early and not getting all of the money you
could on a profitable trade? Are you respecting your stops?

Having all of this information to review will help you adjust your trading
process and plan accordingly to maximize your performance without letting
emotion enter into your decision-making. I will discuss the details of using a
journal to track your trades in Chapter 14, Routines of a Swing Trader.
Chapter Summary

In this chapter, I discussed the key principles that you should build your
swing trading strategies and business around. These principles included the
following.

Keep your strategies relatively simple. There are lots of tools

available and much analysis that you can do, but the more you
include, the less likely you will find alignment on all of them.
Focus on finding and using several tools that work for you.
Focus on finding and trading only what you consider to be high-
quality setups. You do not have to trade often to make a good
return on your money.
Develop a consistent work plan and routine that you follow. Try to
keep your trading process and procedures consistent so that you
can measure your results without introducing other variables.
Make sure your trades are offering a good reward to the risk that
you are taking. Manage the size of the risk that you are taking so a
large part of your capital is not at risk. Honor the levels you have
decided to exit a trade at if it does not work out the way you had
hoped.
Measure and review your results regularly using a journaling
process.
Adjust your trading plan or strategies if something stops working.
The market changes constantly as sectors come in and out of favor
and overall trends change. Be prepared to change and adjust with
the market.
 Chapter 11:
Swing Trading Rules

Before discussing specific strategies that can be used for swing trading,
let’s go over a few rules that I usually follow and why I have them. These are
my general rules, which have evolved through experience and knowledge
gained over the years. It is up to you to develop your own set of rules, which
may include some or all of these.

The rules are based on 2 factors that I consider important in order for a
trader to keep their capital and have a profitable business. These factors
include the following:

risk of holding a security

over-the-counter stocks

Each of these factors is discussed in detail below.
Risks of Holding a Security

As a swing trader, under the right conditions you can see significant
gains just by holding overnight or up to several weeks, which is what makes
this type of trading attractive. Every trader has seen the “gap ups” or “gap
downs” that happen when the market opens and then thought to themself, I
wish I had bought and held that stock yesterday. Hindsight is always 20:20.

However, with the potential for large gains comes the added risk
associated with holding a position after the market closes. Events can happen
after the market has closed that may negatively impact your position, leaving
you stuck holding a loser. By the time the market reopens, the position you
have taken could end up resulting in a big loss if it gaps up or down against
you. You will never get big rewards without taking on risk at the same time.

The following are the kinds of after-market events that can take the wind
out of what you thought was a good-looking swing trade position:

1. earnings reports
2. announcements about a product or service
3. secondary offerings
4. downgrades, upgrades and short sellers reports
5. other announcements such as Securities and Exchange
Commission (SEC) investigations, key management turnover, etc.
6. changes in overall market sentiment

Let’s look at each in a little more detail.
Earnings Reports

I view earnings reports as a crapshoot. In other words, a security will
probably move after an earnings release but it is hard to predict which way it
will go. I never hold a long or short swing position through an earnings report
– I have been burned too often on these events in the past. There are certainly
good long position gains to be had if the company exceeds on every line item
and beats market expectations, but there is always the potential for losses.

Even if a company reports good total revenue and profit numbers, there
can still be some negative comments made on “forward guidance” for
earnings that the market did not expect. One negative comment could easily
send the price heading lower even if all of the other results were very good.
This would be great if you were short the stock, but not good if you were long
and hoping for a move higher after the report.

There are other ways to play earnings report events such as using options
to limit risk and potential losses. Options strategies are more advanced and
are not covered in this book.
Announcements about a Product or Service

Any positive or negative announcement about a product or service
provided by the company has the potential to move the price significantly,
either up or down. Pharmaceutical companies are a great example of this type
of announcement. Events such as the results of a drug trial can cause a stock
price to swing dramatically one way or the other depending on the outcome.
If the results are negative - look out below – because small pharmaceutical
companies have been known to lose 75% or more of their value overnight. If
you happen to have a long position in the stock, you will have a substantial
loss. Just like earnings reports, the problem with this situation is that the
trader does not know which side to take prior to the announcement.

Other events, such as a product recall that would negatively impact your
position, can also take you by surprise. Alternatively, you might be holding
shares in a small company that wins a contract with a large company. Singular
events like these are harder to predict and can be primarily managed by
limiting how much of your portfolio is invested in any one position.
Secondary Offerings

Companies that need to raise money to sustain their operations while
they develop a product or service often do secondary offerings.
Announcements about an offering are usually done after normal trading hours
and might come as a surprise to many holders of the stock. These offerings
are often done when their stock price is moving higher, which would have led
you to think you’re “on a good roll” with your long position.

Secondary offerings are almost always done below market prices and are
dilutive (more shares get released for trading), which means that the stock’s
price usually “gaps down” when the market reopens. The amount of the gap
down will depend on how far below the current market price of the stock the
offering was completed at. For example, if a stock ends the trading day at
$30.00 per share and the company announces a secondary offering at $23.00,
that is probably going to be viewed by existing shareholders as very negative.
Recent investors at around $30.00 are going to be really unhappy and selling
will likely follow. If the secondary offering was done at $28.00 on the other
hand, then that is not so bad because the new investors are paying much
closer to the market price.

The offerings are not made public until they are completed and so there
is no way to know when a company might do a secondary offering. This
makes them hard to guard against as a swing trader. The best you can do is
understand it is a risk and companies that burn a lot of cash with little current
incoming revenue are the most susceptible to this risk.
Downgrades, Upgrades and Short Sellers Reports

Brokerage firms and analysts are constantly upgrading and downgrading
companies and modifying their performance expectations. Some brokers have
specialists that follow only one stock such as Apple. Other firms have
specialists that research and report on a sector like semiconductors. A rating
downgrade or upgrade by a brokerage research firm can cause a stock price to
move one way or the other depending on the sentiment expressed in the
report.

There are also a number of firms that specialize in looking for companies
where they can make an argument that the business model is flawed or where
there is the potential for fraud being committed. These firms focus on finding
companies to short and then release their arguments as to why they feel the
company is overvalued. I recommend you watch “The China Hustle” (which
is available on Netflix at the time of writing) if you have any doubts about
how fraud can happen relatively easily in our regulated markets.

Citron is an example of a short selling research firm that can move the
market price of a stock. They have the potential to make a small fortune
shorting stocks and then release a report questioning a company’s outlook.
Their record is not perfect in the long term as, for example, they suggested
Nvidia Corporation was overpriced in December of 2016 and it fell about 6%
to $108.00 on that day. Nineteen months later, it was trading around $254.00
per share. Citron and other “research” firms like them can move markets and
getting caught on the wrong side of one of their calls can be painful.

These analysts will normally release their reports outside of normal
market trading hours, therefore, unfortunately for a swing trader, it is
impossible to see these reports coming. Like many other unique events, the
only way to protect yourself from a big loss is to practice your risk to reward
strategies and limit how much of your total portfolio is invested in one
position.
Other Announcements

Any other negative announcement such as a data breach, an SEC
investigation, or a new lawsuit can hurt your position if you’re long. A
positive announcement such as the introduction of a new product, a
partnership with another company, or the resolution of a lawsuit can
negatively impact your account if you are short.

Unanticipated events are one of the challenges a swing trader faces and,
as with all other unexpected occurrences, the best way to protect yourself
from these is to practice your risk to reward plan. There is always the
possibility that a singular event will work in your favor, such as being long a
stock that announces a major partnership. You are there to capture the upside
but you need to follow your trading plan and your risk to reward plan to
protect your account on the downside.
Changes in Market Sentiment

Events and announcements can change market sentiment overnight.
Regular reports such as the Institute of Supply Management’s Manufacturing
Purchasing Managers’ Index (known as the PMI) are used as an indicator of
the overall economic condition of the manufacturing sector. A release of an
unexpected number can cause the overall market sentiment to become more
positive or negative. With the PMI, a reading above 50 indicates that that
particular sector of the economy is expanding, and a reading below 50
indicates it is generally contracting.

There are numerous other government and non-government reports
regularly released such as housing starts, non-farm payroll numbers, inflation
numbers, and Federal Reserve announcements, and each has the ability to
impact overall market sentiment. A swing trader should be aware of these
coming events and whether or not the market participants are putting a lot of
weight on the release of an upcoming number. These events are easily
accessible on a variety of websites including Estimize (under its Calendar
tab). A screenshot of this calendar is included below as Figure 11.1.

Figure 11.1 – A screenshot of the Estimize website calendar page showing

upcoming news releases.

In summary, there are many events that can turn your potential winning
position into a big loser and many of these announcements will happen when
the markets are closed. On the positive side, you can minimize a few of these
risks with a little research and some good money management, which I
discussed in Chapter 5, Risk and Account Management. Below are 4 of my
rules for swing trading based on the risks of holding securities overnight or
for an extended period of time:

Rule #1: avoid holding positions on a stock through an earnings report.
Rule #2: avoid holding positions through known events. (For example –
the date a pharmaceutical company is scheduled to release a trial result.)
Rule #3: research the company you are investing in and determine if the
basic fundamentals support your forecast for the stock price.
Rule #4: follow your risk to reward plan and do not over-invest in one
position.
Over-the-Counter or Penny Stocks

Over-the-counter trading happens off of the regular exchanges like the
NYSE, Nasdaq and NYSE American (formerly known as AMEX). These
transactions happen between dealers and can include stocks, bonds, currencies
and other financial instruments. The stocks traded can include both company
shares that are listed on recognized exchanges like the NYSE and stocks that
do not have a recognized listing on an exchange. These unlisted stocks are
primarily referred to as over-the-counter (OTC) equities.

These unlisted equities are traded through dealers because they are too
small to get a regular listing on a recognized exchange and therefore they are
unlikely to meet an exchange’s requirements for listing. Unlike listed
companies that are required to make regular filings with the SEC, OTC
equities may not file as often or with as much detail, which means there could
be limited information available about the company.

OTC equities may also trade in just a small number of shares per day.
This limited trading activity means that there is a greater potential for share
price manipulation by insiders and that it could be difficult to exit a trade once
you have a position.

I avoid trading any OTC equities for the reasons listed above. I also try
to avoid trading penny stocks (stocks under $1.00 per share), as they can also
be more easily manipulated by insiders and are therefore less predictable. On
occasion, I may consider a stock trading under $1.00 if there is a strong case
for going long, but it would be a rare exception to my rule.

There is no need for a Retail trader to trade listed stocks OTC. If a stock
is not listed on a regular exchange, then I do not trade those equities. This
leads us to my next rule:

Rule #5: avoid trading over-the-counter (OTC) equities or stocks trading

for under $1.00.
Chapter Summary

In this chapter, I provided an overview of my own swing trading rules.
The following is a summary of the chapter for your review.

There are a number of things that can impact a swing trader due to
the fact that they hold securities from days to weeks to even longer
periods of time. To address any negative events that might happen
while holding a security, I presented a number of rules for swing
trading as follows:
Rule #1: avoid holding positions on a stock through an
earnings report.
Rule #2: avoid holding positions through known events.
(For example – the date a pharmaceutical company is
scheduled to release a trial result.)
Rule #3: research the company you are investing in and
determine if the basic fundamentals support your
forecast for the stock price.
Rule #4: follow your risk to reward plan and do not
over-invest in one position.
Rule #5: avoid trading over-the-counter (OTC) equities
or stocks trading for under $1.00.
A swing trader should monitor the overall market sentiment.
Changes in overall market conditions can impact all stocks and a
trader should make sure that the market sentiment remains aligned
with their existing positions as well as the trades that they are
considering.
 Chapter 12:
Swing Trading Strategies

In the previous 2 chapters, I discussed the guiding principles and some

rules that you should consider following with your swing trading business.
Now I will discuss some of the different strategies that you can use to identify
trading opportunities. The strategies that you decide to use will depend both
on market conditions and, of course, your own personal preferences.

The following 3 strategies are the ones that I primarily employ:

1. regularly scanning for trades

2. short-term gap trades
3. hot sector manias

These strategies do not work at all times and therefore you will need to
be constantly tuned to the overall market to ensure that the strategy you are
using is appropriate for the existing market conditions. As I have alluded to
before in this book, sometimes the best trade is “no trade” at all.

In keeping with my first guiding principle outlined in Chapter 10 - keep
it simple - I have limited my strategies to 3 distinct approaches. I feel that
these 3 strategies will offer you many opportunities to enter trades on good
setups.

Let’s look at these 3 swing trading strategies in more depth below.
Regularly Scanning for Trades

Swing traders often have a daily or weekly routine of scanning for
trading opportunities in the market. Scanning can generally be done on your
broker’s platform because most brokers now offer scanning software. If your
broker does not offer this service, scanning can be done through a very good
website called Finviz (finviz.com). Finviz provides you with a wealth of
information as well as allowing you to scan for stocks that meet your own
defined parameters. This is not the only option you have for scanning the
market though. ChartMill (Chartmill.com) is another site that offers a similar
free scanning service.

You do not need the subscription version of these websites unless you
plan on doing more sophisticated scans and backtesting. Backtesting is the
process of trying out a trading strategy on historical data. This helps you to
confirm that the strategy you have developed has a good chance of success
before you put your actual capital at risk. I am confident though that the free
Finviz or ChartMill website service will meet most of your needs.

Let’s look at the Finviz site specifically and see how it can be used to
scan for and find trading opportunities. ChartMill works in a comparable
fashion and, if you choose to instead use your broker’s site, then you will
likely go through a similar process as follows:

1. review overall market conditions

2. review performance of market sectors
3. screen for opportunities
4. review the short list of opportunities

Let’s go through each step in the process as outlined above.
Review Overall Market Conditions

When you open up the Finviz home page you will see an overwhelming
amount of information – let’s keep it simple and look at what I feel are the
most important pieces of data. You will see 3 bar charts at the top of the page
that show the DOW, Nasdaq and S&P performances for the day. However, as
a swing trader, you should be more interested in the data just under those
charts, which includes:

% advancing versus declining (stocks up on the day versus down)

% new highs versus new lows
% stocks above their 50-day SMA and % below
% stocks above their 200-day SMA and % below
% bull-bear sentiment of subscribers

All of these indicators tell you much about the direction of the market
and the sentiment of traders. These are often referred to as internal indicators
for the overall market. As I previously discussed, it is better to be working
with the market you have versus taking a trade that is not aligned with the
overall market direction.

Much like paddling a boat in a river, it is easier to paddle downstream
with the river’s current versus paddling into the current. Strong paddlers may
make headway upriver, but the average and poor paddlers are going to be
swept downstream no matter which direction they are paddling. It is the same
with securities; there will always be some securities in a strong trend that will
defy the market and go in the opposite direction, while the majority of
securities will move with the overall market. In markets that are trending very
strongly in one direction, almost all of the stocks will be swept in the
direction of the current.

In a market that is trending strongly in one direction, swing traders
should be more inclined to find trades that are moving in the same direction
as the overall market. For example, if you see these indicators showing many
more stocks are declining versus advancing, and the percentage of new lows
are much higher than new highs, and a greater percentage of stocks are
dropping under their 50 and 200-day SMAs, then we are in a strong
downtrending market. The size of that downtrend will be reflected in the
actual numbers for each of these measures. If stocks making new lows are at
80% compared to only 20% making new highs, then it indicates a strong bear
market overall and swing traders should be looking at short opportunities
more than long trades.

 Figure 12.1 below shows these indicators on the Finviz site. When this
image was taken the market was not strongly trending one way or the other
and most of the indicators were sitting in the middle of their ranges. For
example, the new highs compared to new lows were 123 versus 107
respectively, which is slightly bullish but not considered a strong uptrending
market.

Figure 12.1 - A screenshot of the Finviz site showing the overall market
indicators.

In summary, it is beneficial to be informed on how the market is

performing so you can consider aligning your trades in the same direction.
Review Performance of Market Sectors

Taking this alignment concept a little further, a swing trader will also be
concerned with the various sectors in the market and how they are
performing. You will hear professional traders and analysts talk about
“rotation” in the market or how a particular sector is leading the market
higher. This means that traders and investors are moving capital from one
sector to another or they are favoring certain sectors over other ones. Finviz
offers a very good tool to determine which sectors are performing well and
which are performing poorly over a number of different time frames. By
selecting the Groups tab on the home page you will see some bar charts that
show performance by sector for 1-day, 1-week, 1, 3 and 6-month periods.
This illustration provides a quick and easy way to survey the specific sectors
in the market to see which ones investors and traders currently favor and
which ones are out of favor.

 Figure 12.2 shows an image of the page taken at the end of April 2018.
At the time this screenshot was taken, it was the utility and health care sector
stocks that were showing strength over the previous 1-week and 1-month time
frame. Over the previous month, basic materials had done well, but their
weekly performance indicated that this sector had now slipped lower.

Figure 12.2 - A screenshot of the Finviz Groups tab showing which sectors
are in favor and which are out of favor over multiple time frames.

While it will not show in the print edition of this book, you will see on
the Finviz website that the sectors which are out of favor (the bottom rows in
each time frame) appear in brighter shades of red depending upon how out of
favor they are. Likewise, the more in favor a sector is (the top rows in each
time frame), the brighter the shade of green they are presented in.

For long and short opportunities, you should take note of the sectors at
the top of the charts and which ones are at the bottom. In addition, look for
the alignment of multiple time frames: for example, is the 1-week and 1-
month performance of a sector aligned? Don’t forget that I suggested it is
better to have alignment of your swing trades on several timelines and not just
one.

Being aligned in a sector can be even more beneficial compared to being
only aligned with the market. Consider that the market is made up of different
sectors such as: retail, banking, technology, defense; and transportation to
name but a few. While some of these sectors could be making significant
moves higher, other sectors may be performing poorly at the same time. To
illustrate this point, let’s look at the performance of the XLK Technology ETF
and compare it to the performance of the Utilities ETF XLU over the same
period of time. Referring to Figure 12.3, you can see from the 2 charts that a
long trade in the technology sector was a much better trade compared to
utilities. The XLK gained about 10% during the period while the XLU lost
about the same percentage.
Figure 12.3 - Charts comparing the performance over the same period of time
of 2 ETFs, the XLU versus the XLK. Being invested in the right sector can
help your trades be profitable (charts courtesy of StockCharts.com).

In summary, if you are considering an individual stock, check the sector
category it is in to see how the overall sector is performing. Are you trading
with an overall sector trend or against it? You should also check multiple
timelines to make sure that they are aligned or at least showing signs of
reversing. If you do not get confirmation that the longer-term sector trend is
moving or starting to move in your expected direction, then you might just be
trading a short-term correction that will turn against you. This will ensure that
you are on the right side of a trend or trend change and not just looking at a
short-term correction.

The next step is to start to look for specific trading opportunities. Let’s
look at how this is done in the following section.
Screen for Opportunities

In the next step of the scanning process on the Finviz site, you will select
the Screener tab. Figure 12.4 shows what this page will look like when
selected. Near the top, you will see 3 tabs called Descriptive, Technical and
Fundamental. By working with these 3 tabs, you can filter out stocks that
meet specific parameters. Each filter selection eliminates stocks from the total
list of stocks, which will narrow down the list of opportunities for a more
detailed review. With no filters in place, the total number of stocks listed on
this page is an overwhelming 7,438 at the time of writing.

Figure 12.4 - Finviz site Screener page used to filter out stocks for review.

Descriptive Tab

Let’s go through a scanning process that you could follow and see how
to narrow a search from 7,438 stocks down to a manageable few that you can
look at more closely for a possible trade. On the Descriptive tab you could
select a few items for a scan as follows:
 Average volume: for a swing trade I like to see at least 200,000
shares per day. The fewer shares that trade during the day, the
lower the liquidity and the harder it may be to get out of a position
profitably. Lower volume stocks often have wider spreads
(distance between the bid and ask), which puts you at an
immediate disadvantage. Some people refer to this term as
“average daily volume”.
Relative volume: I like to use this as an indicator of increasing
interest by traders in a stock. If the recent volume is higher than
average then it is likely the stock is going to move and not trade
sideways. I use a setting of “Over 1.5”. Some people refer to this
term as “average relative volume”.
Country: “USA” is the normal setting here for most trades, but if
you do want to trade a different market then you can adjust this
accordingly.
Price: the size of your account is going to impact where you set
your maximum price. Be aware of how much money you have in
your account and specifically how much you want to risk on a
trade. Also be aware that if you buy shares that are less than $5.00
per share then they may not qualify as a marginable security and it
will reduce your buying power in your account. If you are looking
for opportunities to short stocks, then you will need to assess the
impact on your capital requirements. I usually use a setting of
“Over $2” per share to eliminate the penny stocks. A number of
swing traders like the lower-priced stocks for good percentage
moves while some prefer higher-priced stocks – this is a matter of
personal preference.

Fundamental Tab

This is where you can filter stocks based on their numerical
fundamentals, which include items such as price to earnings, earnings per
share growth quarter over quarter, return on equity and percentage of shares
owned by institutions. Some of these fundamental parameters were discussed
in Chapter 6. Filtering based on these types of fundamentals can be
challenging for traders who are not educated in accounting numbers and what
these numbers mean.

 However, many swing traders like to see 1 or 2 of these fundamental
parameters used when they do a scan. For long opportunities, it is best to look
for companies that are growing in sales and profits because investors and
traders are willing to value these companies more highly. Investors and
traders in stocks are essentially buying the future cash flow in a company, so
if the cash flow is growing, the company is worth more in comparison to a
company with flat or declining sales and profits.

Other long opportunity filters that can be used include the debt to equity
ratio, which should be less than 1. The more debt a company has compared to
equity, the riskier it is perceived to be by knowledgeable investors and
traders. Another filter that can be used is the measure of return on equity. This
measures how much the company’s equity is earning each year. A good return
on equity is anything over 20%.

If you are a swing trader who is more interested in shorting stocks with
the expectation that they will drop in price, then you should use the opposite
settings I have suggested for long setups. Search for companies that have
shrinking sales and profits as well as high debt levels and a low return on
equity.

To keep things simple, I recommend you start with using no filters in this
section. If you complete your scan and you still have hundreds of stocks to
choose from, I would come back to this section and start with the debt to
equity filter of less than 1 for trading setups to take a stock long and greater
than 1 for short opportunities. Return on equity would be the next box to use
for further filtering.

Technical Tab

For the final filters, I move to the Technical tab where there are
numerous items to select and narrow down trading opportunities. Similar to
the Descriptive and Fundamental tabs, the setting you select will first be
determined by whether you are looking for stocks that are moving lower or if
you are looking for stocks that are expected to move higher in price. Let’s
look at the case for long opportunities or, in other words, for stocks that are
expected to move higher in price.

A simple moving average is a basic tool that gives a clear indication of
what direction the price is moving. The Technical tab allows you to look at
20-day, 50-day and 200-day SMAs with a large number of options to search
for in each time frame. If a stock has been in a downtrend and is now
reversing and moving up in price, the shorter-term SMA will reflect that move
before the longer-term SMA. The stock price will move above the 20-day
SMA while still remaining below the 50 and 200-day SMAs. This is a good
set of filters to use as an indicator when looking for a reversal in a price trend
from down to up.

Let’s look at an example where I set the scan up for a share price greater
than 5% of the 20-day SMA and the stock price is still below its 50 and 200-
day SMAs. I found 6 stocks when I did the scan. As you run your mouse
pointer over each stock symbol, a small chart pops up on your screen. This is
a very useful feature because you can now quickly look at the chart to see if
you recognize any patterns or trends. Figure 12.5 shows how running the
mouse pointer over the stock symbol brings up the chart on the screen.

Figure 12.5 - A screenshot of the results of a scan on Finviz. This also

illustrates how a chart of each result can be quickly revealed for further
examination.

As you can see, you can quickly run your mouse pointer over each stock
symbol and scan the charts for any of the familiar patterns that were discussed
in Chapters 7, 8 and 9. In Figure 12.5 I ran my pointer over JNCE and you
can clearly see the JNCE chart has traced a double bottom pattern. You can
also see that it moved higher into an area of prior resistance and failed to
break through. This is not a good setup for an entry but it might be a stock I
could keep on watch for a break through resistance.

If I had caught this a few days earlier it might have been an interesting
long opportunity. The next step would have been to click on the symbol to
bring up much more detail on this stock. Figure 12.6 illustrates what this more
detailed analysis looks like.

Figure 12.6 - A screenshot of a more detailed analysis of a filtered stock.

Finviz will automatically draw support and resistance lines in the chart
for you, which is another useful feature. A considerable amount of
fundamental and technical analyses is also presented below the chart for
further review. If you are not familiar with this process, you will likely start to
recognize how powerful and important these scanners are for you as a swing
trader.

If you wish to look for short opportunities, then a scan would be set to
look for the reverse of a long. The scan would look for a price level below a
20-day SMA but still above the 50 and 200-day SMAs. This would indicate
the price of a security is just starting to move lower while the longer-term
SMA has yet to reflect the change.

The following Table 12.1 provides a summary of some of the more
useful combinations for scans that I have used in the past. If you are new to
this process, you can experiment with the Finviz scanner or another scanner
of your choosing to develop filters that work for you. As markets shift and
change, you will likely need to update and revise your scanning filters to suit
existing market conditions.

Search type Filters Other potential filters

Strong uptrending Stock price above 20-day, EPS greater than 20%,
stock 50-day and 200-day SMAs increasing
RSI not over 70
(overbought)

Strong Stock price below 20-day, EPS negative and

downtrending 50-day and 200-day SMAs decreasing
stock
RSI not under 30
(oversold)

Reversal trend Stock price above 20-day, Float short greater than
down to up below 50-day and 200-day 20%
SMAs Dragonfly candle pattern

Reversal trend up Stock price below 20-day, Gravestone candle pattern

to down above 50-day and 200-day Float short less than 5%
SMAs

Reversal trend Double bottom, engulfing RSI under 30

down to up* candle up, or dragonfly
doji

Reversal trend up Double top, engulfing RSI over 70

to down* candle down, gravestone
doji
Table 12.1 - A table of options for scanning the market for trading setups.
Note *: some scanning tools have the ability to look for a variety of patterns.
Finviz has several pattern scans with more available if you subscribe.

The Descriptive scanning settings I would usually use in combination
with the Table 12.1 settings were previously discussed and include the
following:

1. volume over 200,000 shares to ensure liquidity

2. country selected as the USA because I focus on US markets
3. price over $2.00 per share, which is my personal preference to
avoid low-priced stocks (some traders will use greater than $5.00
per share)
4. relative volume greater than 1.5 to pick up unusual activity
(optional)

The process of scanning is what a swing trader should do on a regular
basis to find potential trades. You can see the power of a good scanning tool
to filter down over 7,400 stocks to a few that may be setting up for a solid
trade. The filters that you decide to use will depend on whether you are
looking for long or short opportunities and on your own personal preferences.
Review the Short List of Opportunities

After the scanning process is complete, it is up to you to review the
charts of the stocks and look for those familiar patterns that indicate a good
trade setup. As you become more comfortable and familiar recognizing
patterns and setups in the charts, the faster this secondary screening process
will happen. You will look at lines of support and resistance, determine a
good entry price and then calculate out the risk to reward ratio.

Prior to entering an order to buy, you will also want to do some quick
research on whether the stock is in a sector that is performing well, what the
analysts’ ratings are, the earnings dates, the RSI value, the MACD and any
pending news that you might not want to hold through (you’ll recall that I do
not like holding stocks that have pending events like the outcome of a drug
trial or an earnings report). Alignment with more of these indicators would
further confirm a decision to enter a long or short position.

I have presented a Finviz scan, however, as previously mentioned, this is
not the only option for doing scans. Your broker may offer scanning tools or
you could choose another free online platform such as ChartMill.com to do
your scans. ChartMill offers a similar setup as well as some customized scans
that already have filter criteria for particular trading setups. These
predesigned scans can be helpful for a new trader but you should also be
aware of what criteria is being used in the scan so you understand what the
specific search is looking for.

You can use the same types of filters on ChartMill and end up with a
similar list of stocks and corresponding charts to review for trade setups. The
Stock Screener page for ChartMill is shown below in Figure 12.7.

Figure 12.7 - A screenshot illustrating the ChartMill.com web page for

scanning and filtering stock trading opportunities.

ChartMill also has a rating feature under the More Technical tab. This
rating feature provides a score of the overall technical health of a stock and
another score provides an indication of the setup quality for a breakout
pattern. The “Analyzer” page is an additional feature that uses their
proprietary algorithms to come up with possible trade setups as well as an
analysis of a stock that you may be considering for a trade.

The choice of which market scanner to use is completely up to the
individual swing trader. The 2 I have covered are both excellent in my
opinion and will give you many ideas for swing trading setups. However,
these scanning tools only provide you with a list of possible trades based on
the criteria entered. It is up to you to review the information presented and to
then decide whether there is a good trading opportunity. The entry price on
the trade and the reward compared to the risk needs to be at the top of your
mind before your capital is put at risk with a decision to buy or sell.
Short-term Gap Trades

The “gap trade” is another swing strategy that can be used in different
scenarios. In this strategy, you are hoping to take advantage of a multiday run
in a stock based usually on some good or bad news. When news comes out
about a particular stock or sector, investors and traders will generally take a
few days to digest the news before a new valuation is determined.

I discussed the principle of the price gap in Chapter 7, Technical
Analysis – Charting Basics. A gap is defined as a price range in a chart where
no trading has occurred. A gap in a daily chart happens when the stock closes
the day at one price and then opens the following day at a different price. In
fact, these gaps happen on a large majority of stocks every day. In the absence
of any news or significant events, the price difference between the close and
the next day’s opening price will be relatively small and insignificant.
However, with significant news in a company or in volatile markets, the gap
between a previous close and the following open can be very large. In
addition, these gaps can of course be either up above or down below the
previous close. Referring to Figure 12.8 below, you can see several examples
of a gap up and gap down on Walmart Inc. (WMT) from November 2017 to
April 2018.

Figure 12.8 - A chart of WMT showing gaps in price from a close one day to
the open on the following trading day (chart courtesy of StockCharts.com).

 A swing trader would be in Nirvana if they could consistently buy a
stock at the close of the trading day and sell it the next morning for a profit.
Unfortunately, doing this consistently is not possible but you can assess how a
stock trades during the day and into the close to improve your odds if you do
decide to take a short-term or an overnight gap trade.
Why do these price gaps happen every morning when the market opens?
Markets usually close with a heightened flurry of activity. Some say that the
last hour of trading is the most important hour of the day. Day traders are
getting out of their long and short positions while the short-term traders and
investors are deciding what to sell or hold as well as what stocks to add to
their positions.
Once the market closes, investors and traders reassess their positions. In
the morning, market players look at the latest news headlines, reassess market
risks, pour over new economic numbers, and then decide what positions they
want to build or reduce. Based on this analysis, buy or sell orders are placed
before the open that cause the price to open higher, lower or at the previous
day’s close.

As a day trader, I will focus on the stocks that are making significant
price gaps up or down in the morning. These gaps are often the result of some
news that has been released after the market close of the previous day and
traders are now revaluing these companies that are gapping based on the
news. While a day trader is in cash at the end of every trading day, a swing
trader can take advantage of these gaps by holding shares in a stock that they
think will gap up or down the following day.

The obvious risk in using this strategy is the potential for loss. With the
gap strategy, the security holder loses control of their ability to mitigate risk
in their trade because the markets are closed. This is always a risk with any
swing trade because every night when the market closes, a swing trader is
vulnerable to the risk that some news will come out that will affect their
position and cause a gap above or below the stop-loss that they have in their
trading plan. As a swing trader, you need to be prepared for this event to
occur and know how you will react.

In Chapter 5 (Risk and Account Management) and Chapter 11 (Swing
Trading Rules), I discussed how to mitigate some of the risks involved when
holding a trade, whether for just overnight or for as long as several weeks.
Let’s review again 2 of the company events you will want to avoid:

Earnings reports: I avoid holding securities through their earnings

reports because share price reactions can be unpredictable and
create a significant risk of capital loss. Earnings report dates are
readily available at no cost on sites such as Estimize or Zacks
earnings calendar.
Pending news events: I also avoid holding securities for companies
that are expected to make a significant announcement that would
impact their valuation. These events might include the results of a
drug trial or the closing of a big merger deal. News with these
events will move share prices significantly and if you’re positioned
in a security on the wrong side of the news, it can result in a very
big loss. Remember, preserving your capital is one of the most
important jobs of a trader, therefore in my opinion the potential
gain is not worth the risk of a major loss. Various sites like Yahoo
Finance offer insights on pending events where the outcome could
be either very positive or very negative.

All of your other risk mitigation strategies should also be employed with
each trade you make. These include controlling the size of your position and
only entering trades that provide a good reward compared to the risk you are
taking. This will ensure you do not lose too much of your capital in the event
of bad news and that your good trades will return more than you could
potentially lose.

So what do you do in the event that a security gaps below your stop-loss
if you are long or gaps above your stop-loss if you are short? There is not a lot
you can do in this case except be prepared to immediately exit your trade and
prevent any further losses.

I am almost always online before the market opens in the morning so I
know where my swing positions are going to open at. If I am in a long trade
that gapped down below my stop, I will watch it at the open of the market.
After some initial volatility (the first 5 minutes), sometimes a stock will start
to trade higher and move “into the gap”. If this happens, then my new stop is
the low of the day for my long position. I will continue to hold through the
day if the price does not cross my new daily stop. As the day ends, I will also
watch the price action of the stock. If I am still long the stock and it looks like
it will close the day below my original trade plan stop-loss, I will likely stick
to my plan and sell the position. If my long stock appears to be closing above
my trade plan stop-loss, then I will likely continue to hold but only after
reassessing my plan to see if something significant has changed that resulted
in an increase in the downside risk.

There is a small chance that the stock will return to the previous day’s
closing price and save my position. More often than not though, a stock that
gaps down will move up briefly and then the selling will resume as traders see
the opportunity to exit long positions and short traders add to the selling. The
stock price will then drop below the opening range and head lower from
there. This is a chart pattern that day traders focus on at the open and is
referred to as an “opening range breakdown”.

If you are short a stock and it gaps up in the morning against you, then
your options are the same. You can hope for a sell-off which sometimes will
occur. At other times, a stock will drop for a short period of time on some
initial profit-taking at the open and then head higher as more buyers come
into the trade. Covering the position for a loss on a break to a new high of the
day is your best option to prevent further losses from accumulating.

Alternatively, if you do not want to monitor the stock and continue to
hold, then you will just sell the position for a loss and move on. It’s important
to remember that having a losing trade does not mean that you are a failure; it
is all part of being a successful trader and having the discipline to follow your
trading plan with a consistent risk to reward strategy.

It is also important to recognize that the gap trade strategy may not be a
technique that many swing traders can use due to the timing required and their
availability during the trading day. This strategy requires you to monitor the
market during the day for stocks that are trending as well as for possible news
that might be moving the market or a sector in the market. You should also
have access to the market action as the trading day is ending to see how
specific stocks and sectors are closing. If you cannot at least occasionally
monitor these factors during the trading session and be online to see the close
of the day, then the gap trading strategy will be difficult to utilize.
Trading for an Overnight Gap Up or Down

One swing trading strategy that I have used successfully is the overnight
gap trade. In this case, I might buy a stock that has been very strong (or short
a stock that has been weak) during the day and hold a position overnight. The
expectation is that there will be follow through on the next trading day as
whatever news that is moving the stock is further digested by investors in the
market.

I am expecting a follow through because during the day other swing
traders and investors have probably been building positions in expectation
that the price will move higher. In the evening, traders and investors look at
their holdings and go over the news of the day as well as do scans and look at
charts. Stocks that have been strong during the day show up on their scans,
which the following morning will bring in more interest and ultimately
buying.

Many professional traders have a rule of thumb called the “3-day rule”.
This rule is based on the belief that if some event has moved a stock price, the
effects will be felt for about 3 days before the volatility returns to normal and
the price finds a new equilibrium between the buyers and the sellers. If you
get in on a first-day move, then there is a greater chance you will catch a
follow through on the second day based on this rule of thumb. If a stock’s
price is already up several days in a row, then you should move on to find
other opportunities with a better entry and risk to reward ratio.

Listed below are the attributes in a stock that make for a good overnight
long swing trade:

1. Recent good news is released in the market. It is important that it

is recent news and not days old or news that has already been
anticipated by the market. An announcement of a successful drug
approval just prior to the market open is new and probably tradable
news.
2. Strong price action throughout the day. Stocks that start strong and
stay strong all trading day are obviously popular among traders
and investors likely due to some news release or other event. There
is a good chance that their popularity will continue into the
following 1 or 2 days.
 3. A strong close in the last 30 minutes of trading is also a good
indication that a gap up will occur in the following morning open.
New investors are getting in and current holders are not selling
because they are expecting the share price to move higher. Be
aware that at the close there may be more volatility with prices
moving up and down more violently.
4. If the stock in play is part of a sector that is performing well, then
this is also a positive sign. For example, if the stock you are
considering for an overnight gap trade is a technology stock and
the entire technology sector is leading the market higher, then all
the better.
5. A market that is generally trending higher is also good for an
overnight long gap trade. Market and trader sentiment is positive
so they are more likely to buy into strength. In a weak market,
traders will often take any pop up in price as an opportunity to sell.
6. The overnight gap strategy is not very reliable in markets that are
not trending up or down. Markets that lack direction will fluctuate
sideways and a follow through on a stock’s price action is not as
likely to happen.
7. For long trades, stocks with a low float (less than about 10 million
shares, however this number is somewhat subjective) can be good
overnight gap trades because of the limited number of shares
available to trade. The principle of supply and demand applies
where a big demand and small supply will drive a price higher.
8. Companies with their shares heavily shorted also make for good
long trades. Traders with short positions in a stock need to cover at
some point and if they get nervous on good news and upward
share price action, then the short traders add to the buying
pressure.
9. Check StockTwits to see if the company is trending. It is a good
indication that people are chatting and posting about the company,
but do avoid getting drawn into the stupid comments and wild
price predictions that are made by people posting on this site.
10. Mania stock plays that will be discussed next in this chapter
make for very good overnight gap trades. In this case, you can do a
partial position sale on the big gap as it moves up at the open and
hold some for a long-term run. But remember my rule, never let a
winner turn into a loser – move your stop up above your original
entry price and sell if it hits there.

When you have some or most of these aforementioned factors working
for you, taking a long overnight swing trade has a good chance of success.
But remember, you are still at risk and the market is always full of surprises.
What might have looked like a great trade with many factors aligned, may not
work out as you had expected.

Here are some ways to mitigate the risk you are taking:

1. Keep your overnight gap trade position small. Again, never risk
more than 2% of your portfolio. You should assume that your long
position might open at a price that gave back half of yesterday’s
gains. How much will you lose? For example, imagine that the
stock you are looking at was trading around $10.00 and it gapped
up to open at $12.00 in the morning. It then ran from $12.00 to
$14.00 throughout the day to close on that high. How much will
you be down if your stock gapped down to open at $13.00? If you
had 500 shares and your entry price was right at the high of
$14.00, then you are down $500.00. That $500.00 loss should be
less than 2% of your portfolio.
2. Have a trading plan before the market opens the following
morning. What will you do on a gap down if you’re in a losing
position? Will you sell and cut your losses or do you have time to
wait and watch as I outlined above? What will you do on a gap up?
Will you sell some and set a stop and trail the rest higher or will
you sell it all and book your profits? Have a plan – do not make
these decisions on the fly.
3. Try to get in early on trades that look like good overnight gap
plays. Check the markets at lunchtime Eastern Time to see if you
can find a good candidate for this play. Scanners and StockTwits
are good sources of information for trending stocks. If you find a
stock that looks good and is trending higher, take a small entry
position up to about half of what you would consider holding.
Getting in earlier on a trending stock will lower your average price
when you take your final position near the close. Therefore, if your
stock does gap down against you unexpectedly in the morning,
your loss is not as great as it would have been if you had taken the
entire position at the close.

Under the right conditions, overnight gap trades can be a profitable trading
strategy. They can be employed at most any time but they do work much
better in markets that are trending either higher or lower. In times of volatility
and no market leadership or direction, the following day’s gap direction can
be less predictable and therefore it may be better to avoid the added risk of
holding overnight.
Hot Sector Manias

In Chapter 6, I discussed these fundamental analysis-based trade

opportunities. These trades will also pop up on scans when you do technical
analysis but they start out as being “story-driven” trades. This is probably one
of the best opportunities for a swing trader to make a great profit. The
unfortunate aspect of this strategy is that it does not occur that often. You may
get 1 or 2 of these opportunities in a year and then go a year or 2 without any
hot sector mania stories.

Let’s look at few that have occurred during my trading career.
The 1990s Gold Rush

Yes, there was a gold rush in the 1990s but it did not happen in the
Yukon or California, it happened in the stock markets. I was trading stocks
back in that era and caught gold fever, which resulted in some very profitable
years.

The gold sector really took off during the Bre-X era. For those of you not
familiar with the Bre-X story, it involved a Canadian publicly listed company
that bought an Indonesian property in March 1993, and then in October 1995
announced significant amounts of gold had been discovered, sending its stock
price soaring higher. The stock price started out at well under $1.00 and
reached a peak of $286.50 (split adjusted) in May 1996 on the Toronto Stock
Exchange (TSE). That share price gave a total capitalization of over $6 billion
Canadian.

After much drama and rumors of fraud, Bre-X Minerals Ltd.’s stock
collapsed in 1997 after the gold sample results were discovered to be a
fabrication and that in reality there was very little gold on the property. What
a ride for investors.

Some smart swing traders made millions. Others lost big as some
investors bought late in the cycle and held on, hoping for a bounce or price
rebound higher. Some investors and traders actually doubled down and
bought more as the stock price dropped when the initial rumors started to
surface that it was a massive fraud. There were also people who saw the story
unwinding and took short positions as the stock dropped precipitously. The
bottom line of the story is that there was lots of money to be made here if you
were watching this unfold and were in early and smart about getting out when
the story started to change. Rumors of fraud are never a good sign for any
security.

I never owned a single share of Bre-X during its entire run up and
subsequent crash back to Earth. However, Bre-X was one of the catalysts that
really got things heated up in the gold sector. Investor money came pouring
into the gold mining sector in the hopes of finding the next Bre-X. Greed is a
great driver and following the money often works if you’re in early. Many
junior gold companies saw their stock prices run higher with the money
pouring into the gold sector.

One example of a stock that rocketed higher was a company called Gold
Rush Casino Mining Corp. Starting out at under $1.00, it eventually topped
out at over $20.00 Canadian. I caught this one very early and scaled out all of
the way up, selling some shares for as high as around $18.00.

The gold rush that occurred in the 1990s was a great example of how a
sector can take stock prices to unreasonable valuations. An alert swing trader
will watch for these opportunities and get in early to ride the wave.
Dot-com Bubble

Most people have at least heard of the dot-com bubble and some older
traders actually lived through it. The dot-com bubble started around 1995 and
ran until 2000. It offered a great opportunity for swing trades or just sticking
with trading an index. This bubble was characterized by a parabolic move in
the equity markets (particularly the Nasdaq) due to money flowing into
Internet-based companies. During this period, the technology-dominated
Nasdaq index rose from under 1,000 to more than 5,000.
The dot-com bubble was the result of speculative hot sector investing –
nothing particularly new here – just follow the money. Investors threw their
money into Internet startups during the late 1990s. Anything whatsoever that
had something to do with this new thing called the Internet attracted funds. A
lot of investors and venture capital funds did not seem to worry about how
these companies were ever going to find a path to being profitable. As long as
the company had some idea about using the Internet, that was good enough
for them.
The bubble gradually formed over those years from 1995 to 2000, fueled
by cheap money, easy capital, speculation and greed. Remember, if you’re a
swing trader, a greed-fueled market is very good, but you need to recognize it
for what it is and ride the wave. Venture capitalists were tripping over each
other to find the next big deal, which meant they were willing to invest in any
company with a “dot-com” after its name. Sound familiar – i.e., add
“blockchain” to your company’s name.
The traditional methods of valuation that I discussed earlier, like revenue
and earnings, would not occur for several years, assuming that these new
business models would actually work, but investors were more than willing to
overlook these traditional fundamentals. Many companies that had not
generated any revenue, let alone shown a profit or a finished product, went to
market. Many of these initial public offerings saw their stock prices triple and
quadruple on their first day of trading. This added to the feeding frenzy that
was occurring during this period.
The Nasdaq index peaked in March 2000 at 5,048. All parabolic
movements have to come to an end at some point. In this case, several of the
leading high-tech companies, such as Dell and Cisco, placed huge sell orders
on their stocks. Investors heard of the selling and started to sell as well, and
that led to some panic. A few weeks later, the stock market had lost 10% of its
value. The loss of confidence that the market would keep going higher put the
brakes on the flow of investment capital, which was essentially the lifeblood
of these cash-strapped dot-com companies. Dot-com companies that were, in
some cases, previously valued at hundreds of millions of dollars became
worthless within months. By early 2002, a very large number of dot-com
companies had gone bankrupt. Trillions of dollars of investment capital
disappeared with these incredible stock price declines and bankruptcies.
This is another great example of how a swing trader could have made a
significant profit by recognizing a hot sector mania play early in the game. It
also illustrates how you need to recognize when the play is done and the
money has stopped flowing. Too many investors and traders get so caught up
in the story that they refuse to recognize and accept that it is over. Others are
latecomers who get stuck with losses almost immediately and hesitate to sell
because they do not want to take a loss. Vigilance pays off for traders who get
in early and recognize when it is time to get out.
Marijuana Mania

Since the 1970s, marijuana has been classified as illegal under the US
federal Controlled Substances Act. In fact, it is listed as a Schedule I drug,
which means that in the eyes of US federal law, marijuana has no accepted
use for medicinal purposes. Being classified as Schedule I also means it has a
high potential for abuse—just like heroin and LSD.

At that same time in the 1970s, marijuana was also illegal under the laws
of every state in the US. However, over the last 20 plus years, many state
marijuana laws have transformed and changed significantly. The change
began in 1996 when California became the first state to legalize marijuana for
medical purposes. One by one other states started to follow California by
allowing marijuana use for medicinal purposes.

At the time President Barack Obama was first sworn into office in
January 2009, 13 states had already legalized the use of marijuana for medical
purposes but none allowed its recreational use. Fast forward to the
inauguration of Donald Trump, and 28 states, including Washington, DC, had
legalized the use of medical marijuana, and 8 of those states also permitted its
recreational use. Today, while it is still a federal crime to possess marijuana,
there is no shortage of stores in these states permitted to sell this drug to the
public.

In Canada, like in a number of other countries, the federal government
recognizes medicinal uses of this drug and has permitted facilities to grow pot
for this purpose. At the writing of this book, the Canadian federal government
has announced that as of October 17th, 2018, the recreational use of the drug
will be legalized, as it is in 8 states in the US.

So what does this all have to do with making money? Lots as it turns out.
The illicit drug trade has generated countless billions, which is probably why
many governments are legalizing the sale and use of marijuana. Of course,
this interest also attracts entrepreneurs (legitimate and not-so-much) along
with the venture capital investment crowd, all eager to get in on the perceived
bonanza of money generation. Follow the money as they say.

Marijuana stocks started sprouting up like tulips in spring, particularly in
Canada because of the more favorable legal environment and the support of
the Canadian federal government, in comparison to the US. Old publicly
traded mining companies that were dormant got renamed, becoming
marijuana companies, and the money started to flow. Like most mania
investing, nobody cared that the management had no experience or
knowledge or even a legitimate Business Plan to become profitable. The
important thing was that they were in the marijuana business. It was the start
of another hot sector and investors were throwing money into it. Let’s look at
a few businesses that I made swing trades in with a large degree of success.
One swing trade I was in and out of was in a company called Canopy
Growth Corp. (CGC), formerly called Tweed Marijuana Inc. It is a company
that is in the medical marijuana business. CGC was the first Canadian
federally regulated, publicly traded cannabis producer in North America. The
equity began trading on the Toronto Stock Exchange under the appropriate
symbol of WEED. The company was given much credibility when it was
described by a prominent newspaper as “one of the world’s … premier
exporters of marijuana”.
Looking at the chart of WEED in Figure 12.9 below, you can see the
phenomenal price run this stock had. One can only imagine how much money
early investors made.

Figure 12.9 - A chart of WEED.TO illustrating how money poured into the
shares of this company associated with a new hot sector (chart courtesy of
StockCharts.com).
Canopy Growth Corp. is just one example of how investing in a hot
sector can be very profitable. Figure 12.10 illustrates the stock price action of
another marijuana company called Aurora Cannabis Inc.
Figure 12.10 - A chart of ACB.TO illustrating another hot sector marijuana
play (chart courtesy of StockCharts.com).
Equity offerings in Canadian weed companies went from about $300
million in 2016 to almost $1 billion in 2017 as reported by Thomson Reuters.
Small independent brokers are great at seeing these trends and jumping on
board to take advantage of underwriting fees and making sure they get
warrants that take advantage of any stock price appreciation with no risk of
initial investment.

The marijuana sector is a recent example of a hot sector mania play that
swing traders were able to capitalize on in a big way.
Bitcoin and Blockchain Revolution

I discussed in Chapter 6, Fundamental Analysis, the bitcoin and
blockchain mania as the latest example of a hot sector mania play. There have
been more such plays in recent years that I have not discussed, and as long as
human nature does not change, there will be more in the future.
Strategies for Trading Hot Sector Mania Stories

The first rule for taking advantage of these market opportunities is to
have patience. As I mentioned, these hot sector manias do not happen often.
These are not weekly or even monthly events. Sometimes a year or 2 will pass
with no hot sector stories but you should remain vigilant. The key to taking
advantage of these opportunities is being in early and, more importantly, not
being one of the last out.

If you are getting your news on a hot sector play from an Uber driver or
the barista who is making your lattes, then you are probably too late on the
trend. In fact, I sold a significant amount of my bitcoin holding after a barista
at a coffee shop told me he was buying as much bitcoin as he could afford. It
had been going parabolic in price so there were other signs a top was near –
that discussion with the barista was just another confirmation that the bitcoin
party was about to end or at least have a significant correction.

So how do you find these trends at an early stage? Below are several
suggestions for finding new hot sector trends.

1. Business articles: a swing trader should be in the habit of scanning

business articles on popular websites like Yahoo Finance and
CNBC. They are often a little late to pick these trends up, but they
are still a good source of information on what the pros are
watching and investing in. You should also read business news
regularly on sites like Benzinga. This site has a good pre-market
and after-market summary every day. You are a professional
money manager so you need to be an informed trader and in touch
with your business.
2. Social media sites: you should be watching social media sites like
StockTwits. Unfortunately, there are a lot of “twits” on StockTwits,
so you need to separate out the noise from the intelligent posts and
conversations. Find a few people to follow on StockTwits and
focus on their posts. The people you want to follow will usually
have a large number of people following them already because
they have good quality posts with information that can be helpful
in identifying opportunities. You can also just look for securities
that are trending on this social media.
3. Stock market connections: most traders never talk to a broker
because everything they need to trade with is available online.
However, the venture capital groups and some of these brokers are
the ones that are in at the beginning on a lot of these hot sector
mania plays. They are either involved funding them or see them
coming first. If you have a professional or non-professional
connection to this industry, then you need to use it to find out if
 anything new is developing. This is not implying that you should
look for insider information or information that is not already in
the public domain. You are looking for information that is public
but not widely circulated. You want information that a large
percentage of investors have not yet caught wind of.
4. Technical scans: I discussed scanning for potential swing trades in
the first section of this chapter. Often these scans will also reveal
hot sector manias, and you should therefore be watching for this
type of trade as you utilize this other strategy.
5. Chatrooms: chatrooms with a community of traders can also be a
good source of early information on a hot sector play. For
example, at BearBullTraders.com, we share information about day
trading opportunities and have a discussion forum on the site that
covers swing trading ideas.

In summary, become a well-informed trader. If you are involved in the
investment business, you need to know what is going on in that business. You
are looking for a sector where money is flowing. Is it a new product or service
or is it an old product that is gaining popularity again? It might be a sector
like technology or a specific story like blockchain.

The best phrase that applies to this swing trading strategy is “FOLLOW
THE MONEY”.
Chapter Summary

In this chapter, I discussed 3 different strategies for finding and entering
swing trades. Each of these strategies is based on very different techniques
that can allow a trader to potentially make profits by holding securities from
as short as overnight to as long as several weeks. The 3 different strategies are
summarized below.

1. Regularly Scanning for Trades

Regularly scanning the market is one way to find opportunities for
swing trades.
The regular scanning process involves using a scanning tool to
look for particular events happening with a stock. A number of
good scanning tools are available for free on the Internet including
but not limited to Finviz and ChartMill. The broker you use may
also have a scanning tool as part of their platform.
Whatever scanning tool you decide to use will likely yield the
same results as the others do. Stick with one and get used to using
it.
The scanning tool will produce a list of “swing trade candidates”
depending on the filtering parameters that you decide to use. With
this list, you review each chart in the list and look for the familiar
setup patterns I discussed in Chapters 7, 8 and 9 regarding
technical analysis.
From the review of the charts, perhaps a few setups will look
promising. You should then go through a process of determining a
possible entry point on each trade and calculate the risk to reward
to ensure that the ratio is at least 2 times the reward for the risk
being taken.
Checking the market sentiment and specific sector performance is
a good step to take before entering a swing trade in an individual
stock. It is usually better to take trades where the stock and sector
are both moving in the same direction. Ideally, a swing trader
wants alignment in sentiment.
Prior to entering a position in a stock, look for pending events that
you might not want to hold your position through, such as an
earnings report or a drug trial result. I do not recommend holding
positions during these events.
2. Short-term Gap Trades
Overnight gap trades are opportunities you can take advantage of
under specific market conditions. These gap trades rely on the
opening market price of a stock being different from the previous
day’s closing price. This will often happen because traders and
investors have had a period of time to digest new information that
has come forward or because the price momentum has continued
as more traders have entered the trade.
These gap trades work best in markets that are trending and when
you are trading a stock that is aligned with the movements of the
sector the stock is in as well as the overall market.
In choppy or non-trending markets, gap trades are generally less
reliable.
A good gap trade starts with strong or weak price movements
during the trading day. Price movements that remain strong in the
last 30 minutes of trading are also a good sign that the momentum
will continue into the following trading day.
Always use good risk management strategies and never take large
positions that might result in losing a significant amount of capital
if the trade does not go as planned.
Always have exit plans, regardless of whether the trade is
profitable or not. If your stock is profitable, it may be wise to take
some of the profit and let the rest go higher with a stop to ensure
your winner does not turn into a loser. If you are down, take your
loss and move on or set a stop and see if it comes back to a break-
even trade.
3. Hot Sector Manias
Hot sector mania plays are a good example of the type of trade to
take overnight or to hold for a longer period of time as market
players and investors rush to get into a specific sector or stocks.
Greed takes over and the normal fundamentals of stock and
company valuation are mostly ignored.
Hot mania sector plays do not occur very often. You might have to
wait 6 months to a year or more for one to occur.
Patience and diligence is the key to making money using the hot
sector mania strategy.
Monitoring news feeds, chat rooms, social media sites, scanning
the market with tools and using any connections you might have in
the brokerage or venture capital industry are all ways to keep up to
date on where the hot money is flowing.
Follow the money.
 Chapter 13:
The Entry and the Exit

Now that I have presented 3 different strategies that a swing trader can
use to profitably trade, let’s review in more detail the entry and the exit in a
trade. You will likely do a significant amount of work up front looking for
trades and analyzing them before you decide whether they are worth entering,
best taking a pass on, or worth monitoring for a potential entry in the near
future. Once you have done this work and decide to take a position, your
actual entry and exit will become the next important steps to ensure that you
have the best chance of making a profit. Let’s discuss both aspects of the trade
in the 2 following sections.
The Entry

After doing your analysis and deciding to make a trade, the next
important step is getting a good entry. Your risk to reward analysis will have
been done on an assumed entry price that in many situations will be the price
that the security traded on at the close of the trading day. Unfortunately, there
is no way to know if this price is where the stock will open on the following
day. It may gap the next morning and start the move you were expecting
without you getting an entry. Therefore, your trading plan should include the
most extreme price you are willing to pay to maintain that important risk to
reward ratio.

For example, you have planned out a long trade based on a $10.00 per
share entry. Your downside is at the $9.00 level before you get stopped out
and resistance is at $13.00, which is your targeted exit price. You have a good
risk to reward ratio of 3 times, assuming you can get in at $10.00.
Unfortunately, when the market opens the next day, the stock price gaps up to
$11.00 per share and you are left with a challenge. If you take an entry at
$11.00, then your risk to reward is now only 1 to 1 with the downside being
$2.00 (entry at $11.00, stop-loss at $9.00) and the upside being $2.00 (entry at
$11.00, exit at $13.00). Therefore this is no longer a good trade.

As a disciplined trader, you would not take this trade with an entry at
$11.00. Instead, you would determine the entry you need to get a 2 times
reward, which in this case would be about $10.30 per share. You are now
risking $1.30 (entry at $10.30, stop-loss at $9.00) to make $2.70 (entry at
$10.30, exit at $13.00) per share, thus giving the appropriate risk to reward
ratio. If you still wanted to proceed with the trade, you would therefore enter
a buy at or below the $10.30 price level and hope to get a fill on the buy order
at that level.

In our example, if the stock price opens lower than the $10.00 previous
close, then the disciplined trader would take the trade unless some significant
news happened overnight to radically change the outlook for the stock. The
trader can consider themselves lucky because now the risk to reward ratio is
even better if they can get in at under the $10.00 level.

 In summary, chasing a stock price higher will likely end up giving you a
bad entry with a bad risk to reward ratio. As a disciplined trader, you should
continue to monitor the price action for a good opportunity to enter a trade or
move on and look for other opportunities.
Limit Order or Immediate Fill

The other decision you will need to make when entering a long trade is
whether to go for an immediate fill by entering an order to buy at the ask
price or to place a bid lower and hope to get your entry filled later in the
trading day. If you are going short, your option is to go for an immediate fill
by selling at the bid price, or to place an order higher with a hope to be filled
at some point during the trading day. There are pros and cons for entering the
trade using these 2 different approaches.

If you try to get an entry by bidding at a lower price for a long position,
you might get a better price but you may also miss the trade completely if the
price starts moving higher and you do not have a position. The stock could
quickly move to a point where your risk to reward ratio is no longer a winning
trade. The same situation applies if you are trying to enter a short position and
the stock price starts to drop quickly, leaving you out of the trade opportunity.

Each trade will be different, and if you believe that you can get an entry
at a lower price on a long, then you can set a “limit order” at a specific price
and hope to get a position during a normal day’s volatility in price. You can
refer to the ATR value to see if your limit price is reasonable and within a
price range that you could expect to see on any one day.

Another option is to take half of a position at the market price and set the
other half of the order at a limit price in the hope that you will get a better
average entry price. This increases your commission costs but also ensures
that you do not get completely left out of a good trade with half of the
position taken immediately.

I feel that, in most cases, if you have an opportunity to take an entry at or
below your targeted entry price in your trading plan, then it is better to take
the entry immediately. This is my preference but you may decide another
entry strategy works better based on your personal preferences and trading
style.
The Exit

Once you have entered a trade, 1 of 2 things will usually happen. If a
trade does not work out as planned, then you will be stopped out for a loss.
This is pretty straightforward and an unfortunate outcome of a trade that did
not go your way. This will happen because not a single swing trader on Earth
has a 100% success record. As I have said a number of times throughout this
book, a good trader will accept a loss as part of their business, not take it
personally or emotionally, and move on to another trade.

If the trade does work out as planned, then you will be exiting the trade
with a profit. Remember though, you have not made any money on a trade
until you exit the position and the cash is in your account.

In the following section I will discuss the 2 outcomes where you exit the
trade at a profit or you take a loss.
Exiting for a Profit

If the trade goes as hoped, then the security price will hit the targeted
exit price and you will exit the position for a profit. However, some swing
traders will not exit their entire position if they feel that there is more profit to
be made in the trade. They may hold a portion for further gains. This is called
“scaling out” and is an acceptable practice as long as the minimum risk to
reward ratio of 2 times is maintained.

For example, you have identified a trade that will give you 3 times the
reward to the risk that you are taking. That is obviously a good trade and you
take a position. The trade works and the target exit price is hit. Now you have
a choice of selling the entire position or selling a fraction for a profit in
anticipation of making further gains down the road. The obvious advantage of
scaling out is that you can make more gains compared to selling the entire
position. The downside is that the stock might reverse direction against you
and you will get stopped out, giving back some of the gains that you made on
the trade.

 In the case mentioned in the previous paragraph with the possibility of a
3 times reward, you could scale out at the target price and move your stop
price up so that the reward on the remainder does not fall below a 2 times
reward level. By selling half at the target and getting stopped out at the lower
level, you will still receive an acceptable 2.5 times reward on the trade (3
times on half and 2 times on the other half gives an average of 2.5).

Let’s look at how scaling out would have worked in a chart of TTD
shown in Figure 13.1 below.

Figure 13.1 - A chart of TTD illustrating how a scaling technique could have
worked out profitably (chart courtesy of StockCharts.com).

TTD gave a reversal signal around February 12th, 2018 with a dragonfly
doji pattern. You could have taken an entry just under $44.00 with a stop out
price level of around $43.00 on the low of the pattern. Three levels of prior
resistance of about $46.00, $48.00 and $50.00 can be seen through December
2017 and January 2018. The first level of $46.00 gives the minimum risk to
reward of 2 times and the stock ended up aggressively moving through this
area. Knowing that the older resistance level was likely going to be weaker
than the other 2 resistance levels of $48.00 and $50.00, you could have taken
half of the position off and held the remainder for more gains into these next
levels of resistance.

The trade could have played out as follows:

buy at $44.00
sell half above the $46.00 level and move the stop out price up to
just under $46.00
sell another quarter at $48.00 and move the stop up to $47.50 to
trail the stop
sell the remainder at $50.00

In this case, the trade was much more profitable compared to selling 100% at
the $46.00 price level.

As illustrated in Figure 13.1, if the stock position moves aggressively
through your exit price, then you can continue to hold some of the position,
but you should move your stop price to the planned exit price of $46.00. This
now ensures that you will keep your risk to reward ratio while you profit from
further price movement in your favor. Never allow the process of scaling out
turn your winning trade into a loser. To be clear, a losing trade may still be
profitable, but if you barely broke even by not taking profits and did not
maintain the risk to reward ratio of at least 2, then you had an unacceptable
trade.

In summary, below are some final thoughts on selling out of a position
versus scaling out:

Scaling out works well on the hot sector mania strategy. These
price moves can take a long time to play out and you want to be in
them for the long run higher. Refer back to Figures 12.9 and 12.10
in the previous chapter to see the longer-term performance of the
marijuana stocks. Scaling out of a position that keeps trending
higher is a good strategy to get more profits out of a trade.
You will usually have a solid reason to base your target exit on,
such as having identified an area of resistance or support. If a
security price gets to that area, there is a good chance it will
respect the level and the price action will reverse. It may be a
 temporary reversal like a flag and resume the trend or it may be a
switch to a new trend that will go against you. You will need to
decide whether to scale out or sell 100% of the position. You can
reference market conditions, sector conditions as well as the
strength of the level and the other indicators that I have discussed
(such as the RSI and MACD) to determine if scaling is a better
option.
At a target price based on areas of resistance or support, generally
speaking at least half of the position should be taken off and the
stop moved up on the remainder. On hot sector mania plays,
scaling out should be done more gradually.
As a disciplined swing trader, you should never let a trade fall
back into a situation where you do not get a 2 times reward for the
risk that you took. When scaling out, a stop on the remainder
should be moved up so that a reward of 2 times is respected if the
trade gets closed on a reversal.
A “trailing stop” can be used on the remainder of the position if
you have chosen to scale out. If the trend continues, you can
continue to monitor the position and move your price stops up or
down (depending on if you are long or short) to follow the trend.
You want to be prepared to lock in the additional profit once the
trend does change. You can use the ATR as a guide to how far
away the stop should be set from the current price to avoid being
stopped out on a normal price variation during a trading day.
Indicators like a 20-day SMA and other tools that I have discussed
can be used to keep you in the position as the trend continues in
your favor.
Once you have taken a position in a stock or security, enter another
trade to exit your position at your first target price regardless of
whether you decide to scale out or exit your entire position. That
way you will lock in profits if your target is hit while you are away
from your trading platform. Alternatively, you could decide to set
an alert and get a notification by email or text from your broker,
but I usually prefer to get a fill immediately when my target is hit.
Selling for a Loss

Every time you take a position, there is a chance that the trade will not
work as hoped and you will be stopped out. In order to protect you, all trading
platforms have a feature that allows you to enter a stop. In other words, once
you have a position in a stock, your platform will allow you to enter 2
conditional trades that will only be executed if a certain price is hit. This
“either or” trade allows you to set 2 different trades on a position and 1 trade
is cancelled when the other is executed.

Let’s assume you have a long position in a stock at $10.00, your target
price is $13.00 and your stop out price is $9.00. You can enter a sell order at
$13.00 and another sell order that will be executed when the price hits the
$9.00 price level. If your stock position moves against you, the position will
be sold at $9.00 and the sell order at $13.00 will be cancelled. Alternatively, if
the stock price moves to $13.00, you will sell at a profit and the $9.00 sell
order will be cancelled. This feature protects you from any downside risk
while allowing you to lock in profits at the same time.

Setting stops for a swing trader is more important compared to a day
trader who is sitting in front of their screen constantly monitoring their
positions. As a swing trader, you will not be monitoring your positions every
moment of the day. Therefore, the stop order will ensure your loss does not
exceed what you planned on risking and you will lock in profits when your
target is hit.

Another option you have is to use the alert feature that your broker likely
offers. Instead of entering a stop price, you may opt to get an alert that will
allow you to quickly look at the position and the current day’s price action.
Some traders opt to stop out only if the closing price is below their stop
target, however, I personally do not like this strategy. If the price action has
started to move against you, then it will likely continue.

Setting stops to protect from further losses is an important tool for you to
use on your broker’s platform. You will also use this tool to sell at target
prices for a profit. The “either or” stop tool helps you honor your risk to
reward ratio and ensures you lock in profits and minimize losses.
Chapter Summary

In this chapter, I discussed the importance of getting a good entry on a
position that you intend to take as well as the different points to consider
when entering a trade. I also presented various scenarios when exiting a
position for a profit or loss. An overview of the chapter’s contents follows.

A good entry on a trade is the key to maintaining the risk to reward

ratio that you assumed. Do not chase a price to get into a trade that
has started to move without you. Chasing a price will likely cause
you to break the 2 times risk to reward ratio you assumed in your
analysis.
When taking an entry short or long, you have an option to either
get an immediate fill by hitting the bid or ask, or you can set a
limit price and hope to get a fill at a better price during the trading
session. I feel if you can get your entry price or better as per your
trading plan, then you should take the sure thing or at least take
half of the position immediately.
When exiting a trade, you have an option to sell the whole position
or sell a fraction and hold the remainder for more profit. This
works well for mania plays that could have lots of room to run.
Scaling should be based on an analysis of the current market and
stock indicators to determine if the stock has more potential to
move in a profitable direction.
Never let a winning trade with a minimum 2 times risk to reward
ratio turn into an unacceptable trade by giving back some of the
gains and ending up with an overall less than 2 times risk to
reward ratio.
Use a trailing stop up or down (depending upon whether you are
long or short) on a winning trade that is continuing to trend in a
profitable direction to ensure you keep additional profits in case of
a reversal.
Once you are in a position, you can enter an “either or” order.
These are 2 orders that are linked together so that when 1 is
executed, the other order is cancelled. This type of order can be
used to protect your capital by honoring your stop-loss price while
locking in profits if the stock moves in your favor.
 Chapter 14:
The Routine of a Swing Trader

In the previous chapters of this book, I have explained all of the basics
that you need to know about swing trading. I have explained how trading
works, the tools and platform you will need to trade, risk and account
management, as well as how to do some simple analysis of companies from a
fundamental perspective. I dedicated 3 chapters to discuss the technical
analysis that is commonly used in swing trading to find good trades and give
you the ability to assess the risk and potential rewards of entering a trade. In
addition, in Chapter 12 I covered 3 specific strategies that you can use under
the right market conditions to find and execute potentially profitable trades.

In this chapter, I will discuss the following 2 steps that you should take
to start your swing trading business. The 2 steps are as follows:

1. setting goals, objectives and strategies

2. defining and building a routine to run your business

Each of these steps will be discussed in the following sections.
Setting Goals, Objectives and Strategies

Before I go into the details of how to develop a routine, you should give
some thought to the bigger picture regarding your trading business. I
encourage you to reflect upon and then write down your responses to the
following items:

1. Why am I swing trading? What is my objective or ultimate goal?

Is it to build a living around trading or to just manage my money
actively so I can save for retirement or for some other purpose?
Perhaps it is to build enough income to have a monthly payout that
supplements your existing income. Another possibility is that you
are already doing some day trading and you believe swing trading
will be a way to improve your trading knowledge, experience and
psychology. Decide on your objective or goal for your business
and write it down. Post it somewhere that you can easily see it so
that it is a constant reminder of your goal. You should also feel
free to revisit and modify your goal if your situation, abilities or
circumstances change.

2. What markets and securities will I focus on in my business? There
are many different investment and trading vehicles that a swing
trader can play from cryptocurrencies to individual stocks. All of
these options have varying degrees of risk and with this risk comes
both reward and the potential for losses. If you are a swing trading
beginner, then you should probably start with individual stocks or
non-leveraged ETF. If you are a more sophisticated trader, then
you may expand on the trading vehicles you are open to working
with. Deciding upon what vehicles and markets you will trade will
help you to focus your scans on specific opportunities.

3. Decide on a strategy or set of strategies to use. This decision will
be based on personal preferences. Do you want to focus on only
long trades, short trades or both? Do you want to focus on only
one type of setup such as a double bottom or are you open to more
than one of the trading patterns that I discussed in Chapter 9,
Technical Analysis – Patterns. These decisions will impact the
types of market scans that you perform when searching for trading
 setups. Once you decide on patterns or trade setups that you intend
to use, I recommend new traders write them down and keep them
easily accessible for reference. Until you become familiar with
your trading strategy, this will help to ensure you are getting the
process right.

4. Decide on a stock price range for your trades. If you are starting
with a smaller account of $5,000.00 or less you will likely want to
focus your trades on lower-priced stocks so you can take a big
enough position to make your trade worthwhile. If you buy 10
shares of a higher-priced stock, it will have to move a lot just to
cover the commissions on your trade. Some traders actually focus
their attention on trading stocks or securities that are priced under
$5.00 per share because they feel that these lower-priced shares
give the best potential for gains. The downside of trading stocks
under $5.00 per share is that they may not qualify for use as
margin in an account, which will limit your borrowing ability and
purchasing power. My feeling is that most of the swing trading
techniques work on stocks in all price ranges.

5. What time frames are you open to trading? Swing traders normally
have some thoughts about how long they want to hold a position.
Ultimately, this hold time will depend on how each trade works
out and how fast your position hits its target or you get stopped
out. Some traders might decide to sell half of a position at a target,
move their stop up to stay profitable and keep another half for
more gains. This would extend the hold time on your position. A
swing trader may also need to modify their hold time expectations
based on the current market conditions. Remember that you can
only work with the market you have, you will never win if you try
to work with a market that you wish you had.

Once you have the answers to the aforementioned questions and goals, you
can start to build a trading routine that you should follow as consistently as
possible. In the next section, I will discuss how to go about building that
routine.
Defining and Building a Routine

I am now going to cover the routine of a swing trader. To have consistent

results as a swing trader, you need to operate like you would with any type of
business that you own and manage. As a business owner, it is important to
have and maintain a routine for the following reasons:

1. If you have existing positions, you need to be monitoring them

daily. You may have an open position in a stock that is nearing
your target price, which means you should be entering an exit
order to ensure you follow your trading plan. If a position is not
moving in the direction you had hoped, then you need to set stops
to prevent your small loss from becoming a big loss.
2. You should be monitoring overall market conditions for shifts in
sentiment or new events that might impact your position, such as
politicians starting to attack drug companies for overpricing. If you
held a position in that sector, it would likely be the time to modify
your plan and exit.
3. A swing trader should be constantly on the watch for new trends in
sectors and hot sector mania plays. This requires a bit of patience
but can result in a big payoff if you catch one of these hot sector
plays early in the cycle.
4. If you are actively working as a swing trader, you should be
routinely looking for new opportunities or setups for a trade, either
long or short depending upon market conditions and your personal
preferences.
5. If you are not consistently following a routine of scanning and
monitoring, then your performance results will likely be
inconsistent as well. You will not be able to develop your skills as
a trader because it will be hard to determine what works and what
does not work for your trading style.

In the following sections, I will discuss several important aspects of your
routine as a swing trader. These aspects include the following:

time schedule
record and review process (trade journal)

Each aspect of your routine is discussed separately below.
Time Schedule

In the development of your routine as a swing trader, you have to a large
degree the luxury of setting your own schedule. Unlike a day trader, you are
not tied to working only during market hours, however, if you have time, you
will likely want to check in with the markets once or twice during the day.
This will allow you to check in on any open positions you have. You should
also dedicate some time every day to do your investigative homework and
monitor your positions. The time you do this is up to you and your own
personal schedule.

I do a review of the markets in the evenings from Sunday to Thursday.
This does not have to be a time-consuming process and as you develop your
business, you can decide what activities are worth doing and when. For
example, I like to stay physically active, go to the gym, ride a bike, etc. Often
I will listen to podcasts instead of listening to music while I do my workouts.
This allows me to stay in touch with what is going on with my business (the
markets) while maintaining my physical health, which is equally important.

Some screen time in the evening also works well. This is when I review
trading activities for the day and look for opportunities and setups for the
following morning. This activity includes monitoring active trade positions
and the review process that takes place after a trade is closed. Again, it will be
up to you and your schedule to determine what waking time of the day or
evening works best for you.

In the following section, I will provide suggestions for this review
process and a corresponding method of recordkeeping. These are only
suggestions and it is up to you to decide if this system and process of
recordkeeping will work for you. Over time, you can customize and modify
this system to meet your own specific needs and preferences.
Record and Review Process

You should first decide if you want to use a conventional paper-based
system or an electronic system. Either recordkeeping system will work, but in
the long run an electronic system will be more flexible and will be able to
handle larger amounts of data. The following is a suggestion for a daily
review process, which starts by reviewing the market day and overall market
conditions. Some things that you should note include:

% of stocks advancing versus % declining

% of new highs versus % of new lows
% of stocks above 50-day and 200-day SMAs versus those below
these SMAs

This information is available on Finviz, ChartMill or other platforms and
it gives you an overall read on the market for that day. You should be looking
at these numbers to determine if the market is trending up, trending down or
churning sideways. The indexes like the Dow Jones Industrial Index, S&P
500 and Russell 2000 will tell you how the market did on any particular day
but the numbers listed above are a reflection of what is going on with the
internal market parameters. Looking at market internals is similar to what you
would do when purchasing a used car; a prospective buyer should be looking
under the hood at the engine and not just at the exterior. These internal
numbers can be thought of as the engine of the market, giving a broader
overview versus a 1-day result offered by the index moves.

Market sentiment can also be evaluated from evening news reports,
podcasts as well as commentary from various websites such as StockTwits,
Benzinga and others you may choose to review. Watching and reading these
news sources is a good way to identify possible trends in the market and
where traders’ and investors’ money is flowing. Remember that you always
want to follow the money, getting in as early as possible so you are not the
last one in before the rally ends.

The next step is to review your existing positions or securities that you
are currently monitoring for a possible entry. I do this by using a spreadsheet
or form where I have recorded important information about my trades. This is
my trade journal that I have made reference to numerous times throughout the
book.

Your journal should contain the following information:

date
market internals (bullish, bearish or neutral market condition based
on your review of market internals outlined above)
stock symbol
source of idea
reason for consideration of trade (double bottom, dragonfly doji,
bear flag, etc.)
sector performance confirmation
RSI confirmation
MACD confirmation
check for coming events like earnings reports
entry price (desired)
stop out price
target price
reward/risk
actual entry price
actual exit price
profit/loss
comments (scan used, what did and didn’t work, improvements for
future)

A simple spreadsheet can be used to journal your watchlist and trades such as
the one shown below in Figure 14.1.
Figure 14.1 - An example of a spreadsheet based trade journal that you can
use to record and review trades.

The trade journal shown above can be easily generated by anyone with
basic spreadsheet skills. It is a suggested starting point and can be modified to
suit your preferences and trading style.

Using this journaling tool should be relatively easy to figure out. As you
do scans and develop trade ideas, you will start to complete a row entering the
date, the stock symbol and the source of the idea. You then continue to do
your investigative work on the security, such as checking the market internals,
the performance of the sector your security is in and other indicators
including the RSI and MACD to see if there is positive alignment with the
trade you are considering. You also should check for coming events to make
sure you’re not buying, for example, just before an earnings release.

As you build a list of trading opportunities to monitor, you may want to
consider doing this on a separate sheet and record your actual trades on
another sheet. This will keep your active trade sheet less cluttered and enable
you to see clearly what trades you are currently in versus ones that are “on
watch”. Most trading platforms have an alert feature that will also provide
you with notification (email or text) that a price level has been hit in a stock
you are monitoring for a possible entry or exit.

The next step in the process is to look at your potential entry, the
downside risk and the target for your reward. With this information, you can
determine the reward to risk ratio and see if it is equal to or more than 2. If the
trade looks good, then you would try to get an entry on the security at around
the price where you did the reward to risk calculation. If you do not get a fill
close to that price and you have to chase the price up (in the case of a long) to
get into the position, then it may negatively affect the reward to risk ratio. The
number of shares you will purchase will depend on how much capital you
decide to put at risk. I have recommended no more than a 2% capital risk on
each trade.

Once you have a position, you should record your actual entry price and
then monitor the position each day until your stop out price is hit and you
have to sell for a loss, or your target is hit and you sell some or all for a profit.
If you decide to hold some, then you would set your new stop for the
remainder at or near your targeted selling price. Never let a winner turn into a
loser and keep your rewards at least 2 times the risk that you take on a trade.

Your final step to close out the process is to complete the row by adding
in the exit price, whether the trade was a profit or loss, and any thoughts you
might have about how the trade went. What did you like about the trade? Are
there things you would have done differently? Remember to stay positive.
Hindsight is 20:20 and you can only make decisions based on the information
you had at the time. Not all trades will work in your favor and some will work
better than planned.

Developing a consistent routine of checking in with the markets,
scanning for new opportunities and staying in touch with trends is the final
step in the process of becoming a swing trader. Throughout this book, I have
provided you with a roadmap on how to set up your trading business and have
given you some ideas on possible strategies that could be used to find
profitable trading opportunities. With the information and tools you now have
at your disposal, this chapter serves to provide you with some insight and
recommendations on how you should operate your business venture if you do
decide to try swing trading.

Only you can decide if this type of trading is right for you and your
personal situation. In the next chapter, I will provide you with some final
thoughts to consider before you decide to take the next steps and try swing
trading for yourself.
Chapter Summary

In chapter 14, I discussed setting goals and objectives for your swing
trading business and developing a routine that you will use to find trading
opportunities on an ongoing basis. It is also very important to continually
review and monitor existing positions.

The section on setting of goals, objectives and strategies you may use in
your business included the following points.

Objectives or goals in your business are important to spell out so

you know why you are trading and what specifically you hope to
achieve.
You should decide what markets and securities you will initially
focus on. This will depend on your existing skill level, market
conditions and your personal preferences.
Another decision you need to make is in regard to the trading
strategies and setups that you will use to enter and exit trades.
When you are looking for trading opportunities you may also be
constrained by the price of stock. Traders with smaller accounts
will likely focus on lower-priced securities so they can take a large
enough position to make a profitable trade after commission costs.
You may also want to consider the time frames of a trade. Do you
want to be in a trade for days or for weeks?

Once you have the answers to these questions and goals, you can start to
build a trading routine that you should follow as consistently as possible. To
build a routine you will need to consider the following.

You will need to decide on how much time you want to dedicate to
your business and when you are going to fit it into your day.
You can consider combining some activities that you normally do,
like exercising at a gym, with reviewing business information
instead of listening to music.
Constantly staying in touch with market conditions and trends in
various sectors and industries is an important activity that needs to
be done on an ongoing basis.
 It is important to have and maintain a routine as much as is
possible so you can have consistent results.

Reviewing and recording is another process that a swing trader should do
on a consistent basis. In this section, I introduced the trade journal and how to
use it in your routine. Always stay in touch with market conditions by
reviewing the internals, such as the percentage of new highs versus new lows
and the percentage of stocks above the 50 and 200-day SMAs versus stocks
below those SMAs.

Market sentiment can also be gauged through the use of market

websites, social media and just paying attention to the news flow.
When you use one or more of the strategies I discussed to find a
potential trade, use a trade journal like the one I presented to do a
review process. This will help confirm if it is a trade worth acting
on.
Ensure you calculate the reward to risk ratio to confirm it is greater
than or equal to 2.
Your reward to risk ratio will be based on an assumed entry price.
Be careful not to chase your desired entry price too far away from
the target entry in an effort to get into the trade. Chasing the price
will affect your reward to risk ratio.
Once your trade is completed, finish the journal entries, including
any thoughts you might have on what went well and what you
might do differently next time.
Stay positive even when trades do not work as planned. Hindsight
is 20:20 and you can only make decisions based on the information
that you had at the time.
 Chapter 15:
Final Thoughts

If you are new to trading, I suggest that you start out practicing the
process first to see if it will work for you and your situation. You do not need
a brokerage account in order to practice, and everything that you require to
start swing trading is available for free on the Internet. As a new trader, you
can do what is called “paper trading”, where you go through the process of
scanning for trades, identify opportunities and pretend to enter the trade. Start
with an imaginary account size that is the same as you intend to begin with if
you do take the next step and trade with real money. Try to keep your
simulation as realistic as possible in every respect.

Journal your trades as you would with a real trade and see how they
work out. If you find you enjoy the process and think it will work for you,
then you can consider opening a brokerage account and putting your real
capital at risk. Be aware that many traders say that it becomes a little more
difficult when they switch from simulated or pretend accounts to trading with
real money. This is because you are not as emotionally attached to your play
money compared to your real money. Once emotions get added to the mix,
trading can become more difficult.

For the more experienced traders, you will likely already know many of
the concepts and principles set forth in this book. I hope that there was still
enough new information to help you find and make more profitable swing
trades.

Regardless of your level of experience, a swing trader gets to slow
everything down, and that is an advantage, especially for new traders. You do
not get caught up in a process where you need to make a decision in a matter
of seconds. This type of pressure situation is where many day traders lose out
and let their emotions get the better of them. Swing traders have the luxury of
time to make their decisions and are less likely to make an impulsive trade
move in the heat of the moment. Regardless, all of us have mental weaknesses
that we must overcome as traders.

 As a disciplined trader, you will do your scans of the charts, recognize
patterns and develop trading strategies. You will make a plan and stick with it
unless something fundamentally changes with the reasons you entered the
trade. And that can happen. You should stay in tune with the market and be
aware that you might need to adjust your trading strategies as the market
sentiment changes. You must also accept that there is no shame in losing on a
trade. Not all trades will go in your favor. You need to accept that and move
on.

If you do not follow your trading plan when the trade does not work out,
then you will likely pay the price in your account. Some traders are unwilling
to accept a loss and exit stocks that trade against them. Others will take small
profits early instead of waiting for their planned profit target. These are the
actions of a trader who will struggle to make gains.

Last but not least, if you enjoyed reading this book and found it useful, I
would very much appreciate if you took a few minutes to write a review on
the Amazon website. The success of a book like this is based on honest
reviews, and I will consider your comments in making revisions. If you have
any feedback, feel free to send us an email.

Please remember that the author is NOT an investment advisory service,
a registered investment advisor or a broker-dealer and I do not undertake to
advise clients on which securities they should buy or sell for themselves. The
information contained in this book is only a suggested starting point for doing
additional independent research in order to allow you to form your own
opinions regarding trading and investments. Investors and traders should
always consult with their licensed financial advisors and tax advisors to
determine the suitability of any investment.

Thank you for reading, and happy trading!
 Glossary

A

Alert: brokerage trading platforms offer an alert feature that can be set up to
advise a client by text or email that an event, such as a stock hitting a specific
level, has occurred. You may be watching this stock and wanting to enter a
trade once the specific event has occurred.

Algorithm: a proprietary computer program that executes trades based on
programed inputs. The inputs could be technical indicators such as moving
averages or they could be newswire feeds where computers will trade off of
key words or phrases.

Ask: the price sellers are demanding in order to sell their stock. It’s always
higher than the bid price.

Average daily volume: the average number of shares traded each day in a
particular stock. I don’t trade stocks with an average daily volume of less than
200,000 shares. As a swing trader, you will want sufficient liquidity to be able
to get in and out of the stock without difficulty. At times this term will also be
referenced as “average volume”.

Average relative volume: this is the number of shares traded in a stock
compared to its average daily volume. I like to see stocks with an average
relative volume greater than 1.5, which means the stock is trading more than
1.5 times its normal daily volume. This would likely be due to heightened
interest by traders and investors in the stock. At times this term will also be
referenced as “relative volume”.

Average True Range/ATR: how large of a range in price a particular stock
has on average each day, taking into account gaps that occur between market
sessions.

Averaging down: a technique that some traders employ which involves
adding more shares to a losing position in order to lower the average cost of
that position. They hope the stock will eventually move back in their favor
enough so that they can sell and break-even. I do not average down because
this may magnify losses. I stick with my trading plan and sell when I hit my
stop out price.

B

Bear: a seller or short seller of stock. If you hear the market is bear, it means
the entire stock market is losing value because the sellers or short sellers are
selling their stocks. In other words, the sellers are in control.

Bearish candlestick: a candlestick with a big filled body demonstrating that
the open was at a high and the close was at a low. It tells you that the sellers
are in control of the price for the period represented by the candlestick and it
is not likely a good time to buy. Figure 7.4 illustrates 2 bearish candlesticks.

Beta: the amount an individual stock will move in relation to the market or
underlying asset. High beta stocks or ETFs will move more on a percentage
basis than the market or underlying asset.

Bid: the price that traders and/or investors are willing to pay to purchase a
stock at a particular time. It’s always lower than the ask price.

Bid-ask spread: the difference between what traders are willing to pay to
purchase a particular stock and what other traders are demanding in order to
sell that stock at any given moment. It will change throughout the trading day.
Traders will refer to a “wide spread” when the bid and ask are far apart. This
spread is partly a function of the stock price. For example, a $300.00 per
share stock might have a bid-ask spread of $1.00 versus a highly traded
$20.00 per share stock where the bid-ask spread would be $0.02.

Broker: the licensed company that buys and sells stocks on various stock
exchanges based on instructions taken from investors and traders. These
instructions can be placed online and directed to the exchanges or taken by an
employee at the company which executes the trade. Having an employee
place a trade is much less common today versus 30 years ago when it was the
only way to buy and sell stocks. Using an employee is also a much slower
process compared to trading online.

Bull: a buyer of stock. If you hear the market is bull, it means the entire stock
market is gaining value because the buyers are purchasing stocks. In other
words, the buyers are in control.

Bull flag: a type of candlestick pattern that resembles a flag on a pole. You
will see several large candles going up (like a pole) and a series of small
candles moving sideways (like a flag). After consolidation, the price will
break higher.

Bullish candlestick: a candlestick with a large body toward the upside. It
tells you that the buyers are in control of the price and will likely keep
pushing the price up. Figure 7.3 illustrates 2 bullish candlesticks.

Buying long: buying a stock with the expectation that its price will go
higher.

Buying power: this represents the capital in a trader’s brokerage account.
Buying power will vary depending on the type of account you have, the
broker’s rules on lending if you have a margin account and what you hold in
the account such as cash, shares etcetera.

C

Candlestick: a very common way to chart the price movement of stocks. It
allows you to easily see the opening price, the highest price, the lowest price
and the closing price value for each time period you wish to display.

Chasing the stock: chasing happens when you try to enter a position and the
price keeps moving away from your desired entry. For example, you want to
go long on a stock at $4.50 per share and the share price keeps moving higher
above your bid. As the share price moves higher, you keep entering a higher
and higher bid hoping to get filled. This will negatively affect your reward to
risk ratio if you chase the price up too far from your desired entry price.

Chatroom: a community of traders. Many can be found on the Internet. As a
reader of this book, you are welcome to join the BearBullTraders.com
chatroom.

Choppy price action: occurs when the price of a stock cycles up and down
in a range with relatively small movements of price within the cycles. You
should try to avoid stocks with choppy price movements and wait for signals
that the stock price is ready to move outside of the trading price range.

Churning: this refers to a specific type of price movement where a security
will not be trending in any direction. Instead, there are small waves of erratic
buying and selling with no significant price movement in one direction or the
other.

Close (“the close”): this refers to the last hour the stock market is open: 3:00
to 4:00 PM ET. Higher levels of volatility or price movements can occur in
the last hour of trading.

Consolidation period: consolidation usually happens after a sharp move up
or down in the price of a stock. Some traders are getting out of their positions
while others that missed the move are entering. This fight between the buyers
and sellers causes the stock price to pause before resuming the original trend
or reversing.

D

Day trading: the business of trading stocks based on very short-term
technical signals. Time frames of 1 minute and 5 minutes are commonly used
to find trades. Day traders do not hold any stocks overnight; any stocks they
purchase during the day are sold by the end of the trading day. At the close of
every trading day, a day trader holds all cash in their accounts.

Death cross: occurs when an uptrending stock changes to a downtrend. The
death cross event occurs when the faster moving 50-day simple moving
average (SMA) crosses the slower reacting 200-day SMA. The 50-day moves
from above the 200-day to below it when the cross is made.

Doji: an important candlestick pattern that comes in various shapes or forms
but are all characterized by having either no body or a very small body. A doji
indicates indecision and means that a fight is underway between the buyers
and the sellers.

Double bottom: a “W” pattern that occurs in a chart when a stock price
drops to a low, bounces higher temporarily, and then drops again back to the
previous low. On the second dip lower, the buyers take control again, thus
moving the price higher. This creates a strong level of support and is an
indication that the stock price will likely continue to move higher.

Double top: an “M” pattern that occurs in a chart when a stock price rises to
a high and then drops back temporarily. The price pushes higher again but
fails to make a new high on the second run higher. The sellers then take
control again, moving the price lower. This creates a strong level of resistance
and is an indication that the stock price trend will likely continue to move
lower.


E

“Either or” order: this is 2 orders that are entered by a trader. The orders
are linked so that as soon as 1 of the orders is filled, the other order is
cancelled. This allows you to both set a stop-loss to protect from excessive
losses and also enter an order at a profit-taking price.

Entry point: when you recognize a pattern developing in your charts, your
entry point is where you enter the trade.

Exchange-Traded Fund/ETF: an investment fund traded on exchanges and
composed of assets such as stocks, bonds, currencies and indexes to name just
a few. There is a huge variety of ETFs that are available today where you can
play almost any sector or tradable asset.

Exit point: this is the price where you plan to dispose of all or part of your
position in a security. It can be the profit target price or it could be the stop-
loss price. You make a plan before taking an entry and you stick to your plan
unless there is a good fundamental reason to change the plan.

Exponential moving average/EMA: a form of moving average where more
weight is given to the closer dates in the moving average period. The EMA
will respond more quickly compared to the simple moving average where all
prices over the period are given an equal weight.

F

Flag pattern: a chart pattern that resembles a flagpole and flag. Flag patterns
can be bullish or bearish and represent a strong move, followed by a period of
consolidation (which forms the flag part of the pattern) and then there is a
continuation in the trend.

Float: the number of shares in a particular company available for trading.

Forex: the global foreign currency exchange market where currencies are
traded. All currencies are traded in pairs, such as the US dollar against the
Euro.

Forward guidance: refers to comments made by a company’s management
that is related to how they see business prospects in the future. The companies
may provide earnings projections for coming quarters. These remarks are
usually made during an earnings report conference call and can have a
significant impact on the stock’s future price movement.

Fundamental catalyst: some positive or negative news associated with a
stock or a sector, such as a US Food and Drug Administration approval or
disapproval of a medicine, or a series of hurricanes in the Gulf affecting oil
and building supply prices.

Futures: futures are a contract that requires the buyer to purchase an asset at
a specific price and future date (such as oil, lumber, wheat, currencies). A
seller of the futures contract is contracted to deliver that asset at a specific
date and price. These financial instruments are highly risky, only used by
sophisticated traders and big companies, and often as part of hedging
strategies.


G

Gap down: occurs when a stock closes the previous day at 1 price and opens
the next morning at a lower price, leaving a gap between the 2 prices. Small
gaps will often happen between trading days and large gaps will happen if
there has been some negative news regarding the stock, associated sector or
market.

Gap up: occurs when a stock closes the previous day at 1 price and opens
the next morning at a higher price, leaving a gap between the 2 prices. Small
gaps will often happen between trading days and large gaps will happen if
there has been some positive news regarding the stock, associated sector or
market.


Golden cross: occurs when a downtrending stock changes to an uptrend. The
golden cross event occurs when the faster moving 50-day simple moving
average (SMA) crosses the slower reacting 200-day SMA. The 50-day moves
from below the 200-day to above it when the cross is made.

H

High-Frequency Trades/HFT: a type of trading done by the computers on
the various exchanges. These trades are being executed at a very high
frequency and often to make tiny gains on price movements in stocks. There’s
no need for swing traders to be concerned about this activity because swing
trades take place over days, weeks or even longer periods of time.

I

Illiquid stock: a stock that has a very low volume of shares traded during the
day. These stocks can be more difficult to sell and buy and therefore you may
not get the price you had hoped to get on entry or exit. The bid-ask spread can
also be wider in the absence of higher daily trading volume.

Indecision candlestick: a type of candlestick that has a small body and
similarly sized high tails and low tails. They are referred to as spinning tops
and they usually indicate a fight for control of the price between the buyers
and sellers. It’s important to recognize an indecision candlestick because they
often indicate a pending price change.

Indicator: an indicator is a numeric value produced from a mathematical
calculation. The calculation can be based on a stock’s price or it can be based
on both price and volume. These numeric values can be used as a gauge of
trader and investor sentiment toward a stock or security and are often used to
scan the market for trading opportunities. Understanding these indicators can
help you find and execute trades.

Institutional trader: a trader who works for an investment bank, brokerage
firm, mutual fund or hedge fund.

Intraday: trading all within the same day, between 9:30 AM and 4:00 PM
ET.

Investing: investing involves purchasing some asset and expecting it to grow
in value in the short term or the long term.

Investment account: a regular brokerage account that allows you to trade
stocks up to the maximum value of the cash in your account.

L

Lagging indicator: lagging indicators are indicators that provide you with
information based on activity that has already taken place, but they do not
provide any guidance for a future event.

Leading indicator: leading indicators are indicators that provide some
information about what the future could hold. For example, an increase in
building permits filed likely indicates higher levels of construction activity.

Level 2: a tool commonly used in day trading that will show you buying
interest and selling interest (bid and ask) at various price levels. It is not
applicable to swing trading.

Leverage: the margin your broker provides you based on the capital in your
account. The leverage varies between brokers, what you are holding in the
account (cash and securities) and share price.

Limit order: an instruction you give to your broker to buy or sell a stock at a
specific price versus a market order which is filled at the best possible price at
that time. There is a chance the limit order will never be filled if the stock
price moves away from your order.

Liquidity: liquidity means there is sufficient trading volume in a stock for
you to be able to enter and exit a trade around where you target. You always
want to ensure you can easily get in and out of a trade.

Long: being long or “going long” means you have purchased stock in the
hope that it will increase in price. For example, “long 100 shares Tesla”
means you have purchased 100 shares of Tesla in anticipation of their price
increasing.

Low float stock: this is a stock with a low supply of tradable shares. Usually,
this means less than 10 million shares available for trading. When there is a
large demand for shares in low float stocks, their price will rise dramatically
due to the shortage of shares available to own and trade. These stocks are
typically lower-priced shares and can represent good trading opportunities.

M

Margin: the leverage or borrowing power your broker gives you to trade
with based on the assets (money and stock) that you hold in your account.

Margin account: an account that allows you to buy and sell using margin or
leverage based on assets held in the account.

Margin call: a notification you receive from your broker that the assets in
your account no longer meet their lending requirements. This will happen
when you have trades that are going against you and the account value is
decreasing. Immediate action needs to be taken by adding more cash to the
account or exiting some current stock positions.

Marketable limit order: an instruction you give to your broker to
immediately buy or sell a specific stock within a range of prices that you
specify. This helps you to get a fill but not to overpay for an entry.

Market cap/market capitalization: a company’s market capitalization is the
total dollar value that investors consider a company to be worth. It is
calculated by multiplying the share float by the price of the shares. A
company with a float of 50 million shares that trades at $10.00 per share is
considered to have a market cap of $500 million.

Market maker: a broker-dealer who offers shares for sale or purchase on a
stock exchange. The firm holds a certain number of shares of a particular
stock in order to facilitate the trading of that stock at the exchange.

Market order: an instruction you give to your broker to immediately buy or
sell a specific stock at the current price offered on the bid or the ask. You get
an immediate fill on your order but the price could be subject to volatility and
there is a small chance you may not get the entry price that was expected.

Medium float stock: a stock with a medium-sized float of between 10
million and 500 million shares.

Mega cap stock: a stock with a very large number of shares. For example,
Apple Inc. has over 5 billion shares available for trading.

Micro-cap stock: a stock with a low supply of shares available to trade at a
relatively low price. The market capitalization of the micro-cap stock (also
called small cap) ranges between $50 million and up to about $300 million.

Mid-day: 11:00 AM to 2:00 PM ET. During this time the market trading
volume often drops off a little and then picks up again into the close.

Moving average/MA: this is a widely used trading indicator that is
calculated by taking past closing stock prices for a certain period and then
averaging them over that time. Two commonly used MAs are the simple
moving average (SMA), and the exponential moving average (EMA), which
gives more weight to more recent prices and therefore reacts more quickly to
changes in sentiment.

O

Open (“the open”): the first one hour the stock market is open: 9:30 to
10:30 AM ET. Trading volume is often higher during this period.

Options: a specific type of vehicle for trading. Options are a contract that
gives a purchaser a right to buy or sell a security at a certain price by a
specific date. They can be used in a number of different trading strategies and
are considered to be a more sophisticated trading vehicle.

Over-the-counter (OTC) market: the OTC is another venue or way to trade
different securities such as less regulated stocks.

P

Paper trading: this is a technique that can be used by new traders to develop
and test their skills before risking their money. You start with an imaginary
account and go through the process of scanning and finding stocks for trading.
You record the trades that you would take on paper with a plan for an exit
(profit or loss). You then monitor the stock and record the profit or loss on the
trade after one of your exit points are hit.

Penny stock: the shares of companies that trade at lower prices. The share
prices are typically under $1.00 per share.

Position sizing: refers to how many shares you buy or sell per trade. Recall
that you should not risk more than 2% of your account in any one trade.

Pre-market trading: regular trading on the stock markets starts at 9:30 AM
ET and ends at 4:00 PM ET. Some brokerages will allow traders to trade
before the official open and after the close. This is called pre-market and
after-market trading. During this period, liquidity is often lower and volatility
is much higher. This is not a good time for swing traders to trade.

Previous day’s close: this is the closing price of a stock on the previous day.
If a stock closes on or near the high of the day, then it may be an indicator that
the stock price will continue higher on the following day.

Price action: a term that is used by traders to describe the movement in price
of a stock. For example, if a stock price is dropping, price action is considered
poor and likely a good short opportunity.

Profit target: this is the expected exit price of a profitable trade opportunity
identified by a swing trader. It is based on reviewing your charts and
identifying the reward and risk in each trade.

R

Real-time market data: real-time market data allows you to see current bid
and ask prices as well as last trade price and volume of shares. You need to
ensure that you are using real-time data as some sources offer data that can be
delayed 15 minutes or longer.

Relative Strength Index/RSI: a technical indicator that compares the
magnitude of recent gains and losses in the price of stocks over a period of
time to measure the speed and change of price movement. Your scanner
software or platform will automatically calculate the RSI for you. RSI values
range from 0 to 100, with an extreme RSI below 20 or above 80 definitely
catching my interest.

Retail trader: individual traders who do not work for a brokerage firm or
manage other people’s money.

Risk management: this is one of the most important skills that a successful
swing trader must master. This is done by only entering trades with a good
reward to risk ratio, risking 2% or less of your capital on any trade and
following your trading plan with stop-losses and targeted profit gains.

Risk to reward ratio: this ratio is determined by assessing how much you
expect to profit in a trade versus the most that you would be prepared to lose
before exiting the position. Good trades offer at least 2 times the reward
compared to the risk. For example, if you expect to make a $2.50 per share
gain and are prepared to stop out if you lose more than $1.00 per share, then
the reward is 2.5 times the risk and it is a good trade from a risk to reward
perspective.

Rotation: refers to a process where investors and traders move their money
from one sector to another. One sector may fall out of favor with investors
and they will move their money to another sector that they consider to have a
better opportunity for a return on their investment.

S

Scaling out: a process you use to take advantage of a longer-term trend in a
security. Instead of selling all of a profitable position at a target price, you will
sell a portion of the position at the first target and hold the remainder for more
gains. You should move the stop out price up to a level that is close to the first
targeted sell price so gains are not given back.

Scanner: software that you program with various criteria in order to find
stocks that could be setting up for a profitable trade. Scanners are available on
the Internet and are also supplied by some brokerage firms as part of their
trading platform.

Sector: a sector is considered to be a group of stocks that are all in the same
business. For example, the financial sector refers to banks and other financial
institutions, with companies such as Wells Fargo, Toronto-Dominion Bank
and JPMorgan Chase in that sector.

Short: an abbreviated form of “short selling”. It occurs when you borrow
shares from your broker and sell them. You are expecting the price of the
shares to drop and you are hoping to return the shares by buying them back at
a lower price. If you say that you are short IBM, for example, it means you
have borrowed and sold IBM shares and are hoping their price goes lower.

Short interest: this is the number of shares in a stock that have been reported
to be sold short by the brokers. Brokerages are required to report to the
exchanges how many shares they have loaned out for short positions. A very
high short interest (greater than 20%) is an indication that a lot of investors
and traders hold a very negative sentiment toward a stock and the consensus
is that the share price is going to go lower. It can also cause a “short squeeze”.

Short selling: this occurs when you borrow shares from a broker and sell
them with the expectation that the price will go lower and can be bought back
at a lower price. You return the borrowed shares to your broker and keep the
profit.

Short selling restriction/SSR: a restriction placed on a stock when it is
down 10% or more from the previous day’s closing price. Regulators at the
exchanges place a restriction on short selling of a stock to prevent short
sellers from continuing to drive the price down. The restriction only allows a
short entry when the price of the stock is going higher.

Short squeeze: occurs in a stock where there is a significant short interest. If
some positive news comes out about the company, the price may move
aggressively higher. Traders who are short get very worried and start buying
shares to cover their positions. Combined with the investors and traders
buying on the good news, this can create a frenzy of buying which will drive
the stock price higher and higher. Short squeezes are bad to be caught in and
good to ride higher.

Simple moving average/SMA: a form of moving average that is calculated
by adding up the closing price of a stock for a number of time periods and
then dividing that figure by the number of time periods. As the time period
moves forward, the oldest price is dropped and the newest period price is
entered to calculate a new value.

Simulator: some brokerages offer simulator accounts that start with a set
amount of “fictitious funds” or “imaginary money”. You can use the simulator
to trade with the imaginary money, allowing you to develop your skills and
build experience in trading. This is similar to “paper trading”.

Size: the bid-ask information on a stock order page will also likely display
the “size” or number of shares being bid for (wanting to buy) and the number
of shares being offered for sale. This will change often throughout the trading
day on an actively traded stock.

Spinning top: a type of candlestick that has similarly sized high wicks and
low wicks that are usually larger than the body. They can be called indecision
candlesticks and they indicate that the buyers and sellers have equal power
and are fighting between themselves. It’s important to recognize a spinning
top because it may very well indicate a pending price change.


Split adjusted: after a stock split the price will drop in relation to how many
new shares were given to current shareholders. A stock may be split more
than once if it keeps going higher over time and, with each split, the price will
drop. A split-adjusted price is the price a stock would have been before the
split or splits.

Standard lot: a standard trading size is 100 shares. The “size” column on the
stock order page will indicate how many standard lots of shares are being
offered for sale or purchase. For example, a bid size of “4” means there are
buyers waiting at the bid to purchase 400 shares at the bid price.

Stock in play: stocks in play are shares of a company that are being actively
traded by traders and investors. They are characterized by higher than normal
trading volumes in the shares being traded and by more price movement than
previously experienced.

Stock split: on occasion a company will want their share price lower to
allow more potential investors to buy and own their stock. For example, a
stock that trades at $300.00 per share may be too expensive for many
investors to own. To address this issue, a company will split the stock so all of
the existing shareholders own more shares. In order to do this, they could
perhaps offer another share for every one a shareholder currently owns. With
twice as many shares in the market, for the value of the company to remain
the same the stock price will drop by half. In our example, the share price
would drop to $150.00.

Stock ticker: short abbreviations of usually 1 to 5 letters that represent the
stock at the exchange. All stocks have ticker symbols. Apple Inc.’s ticker, for
example, is AAPL.

Stop-loss: prior to entering a stock position, you must determine what is the
maximum you are prepared to lose on a trade. This level could be based on an
indicator or pattern. You enter a position hoping for a profitable trade but if
this does not occur then the stop-loss is used as an exit point to protect your
capital from greater losses.

Support or resistance level: these are areas in a chart where share prices
often reverse or pause. There can be areas where resistance to further price
increases occur and there are areas where the downward price pressure ends
and the share price pauses or moves higher. These areas often repeat, as if the
share price has a memory.

Swing trading: the serious business of trading stocks that you hold for a
period of time, generally from 1 day to a few weeks. Swing trading is a
completely different business than day trading is.

T

Technical analysis: this is an analysis method that is used to forecast the
future direction of prices by studying past market data. The data used is
primarily price and volume.

Trade management: this is what you will do once you enter a trade. You
will monitor your position and be prepared to take a profit or get stopped out
and take a loss.

Trade plan/trading plan: the plan you develop before entering a trade. The
plan includes determining an entry price and an exit strategy with a profit
target price and stop-loss price. The plan concludes by closing the position
and then recording and reviewing the result.

Trading platform: this is the software that you use for sending orders to the
exchange. All brokers will offer a trading platform.

Trailing stop: this is a technique used to stay in a position as it continues to
move in your favor. As the trend continues, you move your stop price to trail
the move so that when the trend does finally change, you capture most of the
profit in the trend.

V

Volume: the number of shares that are traded during a period of time. The
period could be daily, weekly, monthly, etc., or the current volume during the
trading day.

W

Warrant: a right to purchase shares in a company at a specific price.
Warrants have an expiry date so they can expire worthless if the actual share
price does not move above the purchase price on the warrant.

Watchlist: you may build a list of stocks that you are interested in taking a
position in. You may very well not be ready to enter at the time the stock first
catches your interest and, instead, you are waiting for a confirming event like
a bounce off of a double bottom. In this case, you build and maintain a
watchlist of potential future trades. The brokerage may also offer an alert
feature on their platform so you will be advised when the confirming event
occurs.