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    BeThere Two Pager

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    Ben Hardyment
    BeThere is developing an end-to-end pipeline for creating and monetizing fully immersive music AR and VR experiences using volumetric capture, compositing, and an open marketplace. Artists and publishers can monetize their content in the marketplace, while users are rewarded with tokens for engaging with and sharing content. BeThere is backed by companies experienced in volumetric capture, audio, and decentralized marketplaces to ensure high quality content and an effective distribution system.

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    BeThere Two Pager

    Uploaded by

    Ben Hardyment
    94 views2 pages
    BeThere is developing an end-to-end pipeline for creating and monetizing fully immersive music AR and VR experiences using volumetric capture, compositing, and an open marketplace. Artists and publishers can monetize their content in the marketplace, while users are rewarded with tokens for engaging with and sharing content. BeThere is backed by companies experienced in volumetric capture, audio, and decentralized marketplaces to ensure high quality content and an effective distribution system.

    Original Description:

    Two page investment teaser for VR venture

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    BeThere is developing an end-to-end pipeline for creating and monetizing fully immersive music AR and VR experiences using volumetric capture, compositing, and an open marketplace. Artists and publishers can monetize their content in the marketplace, while users are rewarded with tokens for engaging with and sharing content. BeThere is backed by companies experienced in volumetric capture, audio, and decentralized marketplaces to ensure high quality content and an effective distribution system.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    94 views2 pages

    BeThere Two Pager

    Uploaded by

    Ben Hardyment
    BeThere is developing an end-to-end pipeline for creating and monetizing fully immersive music AR and VR experiences using volumetric capture, compositing, and an open marketplace. Artists and publishers can monetize their content in the marketplace, while users are rewarded with tokens for engaging with and sharing content. BeThere is backed by companies experienced in volumetric capture, audio, and decentralized marketplaces to ensure high quality content and an effective distribution system.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 2

    “An end-to-end pipeline for creating and

    monetizing fully immersive music AR & VR”

    Open Source Marketplace Hundreds of Artists Audience of Millions


    BeThere is both a creation mechanism and an open AR/VR marketplace, based on the games.network open
    distributed trust protocol, using blockchain technology and smart contracts. AvatarCoin(AVC) is the new
    native currency for digital humans and 3D environments that enables free trading and licensing of immersive
    live performance and environments.

    The Problem
    VR/AR is forecast to be a $100 Billion market by 2020, but it won’t get there unless realistic humans can be
    captured in performance, and that they then find profitable audiences. There are three main problems:

    Volumetric performance Marketing VR/AR


    1 360 Video sucks 2 capture is costly 3 experiences is expensive
    It’s all very well being at the One-off AR/VR applications Consumers are not motivated
    front of an Adele concert, but if alone rarely justify the to share and sell content as
    you’re in a 360 bubble then you investment. there aren’t incentives to do so.
    get bored fast.

    The Solution
    A volumetric performance capture and environment creation pipeline, and decentralised marketing and
    trading system.

    For Users For Publishers For 3rd Party Developers


    An incentivized user-get-user A ‘3D performance’ ecosystem A distributed trust protocol
    system where you are rewarded based around volumetric capture, enabling developers to create and
    with AvatarCoins for sharing compositing, spatial audio and augment apps that feature ‘live’
    digital humans and 3D finishing, feeding into an open VR/AR performances in studios,
    environments, and also for hosting marketplace that monetizes the concert venues, nightclubs, or
    the assets themselves. content with powerful incentivized theatres, all hosted peer-to-peer
    rewards. without middlemen.
    A project backed by Dimension.co
    World leaders in the photo-realistic capture of humans and other living
    creatures, their London volumetric capture facility is one of only three
    in the world, and they bring decades of experience of cutting edge
    capture to the venture.

    A project backed by Halo


    An award-winning post-production and audio facility based in Soho,
    their environment capture, compositing skills, and spatial audio
    experience ensures our product demos deliver.

    A project backed by Games.Network


    A pioneer in decentralised marketplaces, their distributed trust
    protocol is set to revolutionise not just the PC games and mobile app
    ecosystem, but also the trading of other classes of digital assets such
    as video, music and virtual goods.

    Additional Information
    For more information about the BeThere ICO visit Bethe.re and contact [email protected]
    Interested in taking part in the BeThere ICO? Read our terms and conditions here,
    http://bethe.re/legal_notice

    Use Cases
    Spotify
    Spotify invests $1M in capturing 20 performances and creating 20 environments
    They populate their own app with these experiences.
    Additionally these 20 performances are freely traded and marketed in the BeThere Marketplace, where
    hundreds of third party developer populate their websites and apps with Spotify branded avatars and
    environments, and combinations of the two. As theyre free-to-watch they generate 500,000 views each =
    10 Million engaged and immersed potential Spotify addicts.

    Warner Brothers
    Warners invests $1M in capturing 20 performances and creating 20 environments
    These items are released into the marketplace on a pay-per-view basis.
    Each artist generates 50,000 VR/AR views each at 5$
    ROI = 500%

    Token Structure Use of Funds Dimension


    Sale Supply: 200,000,000 tokens 60% Development Callum Macmillan
    Nominal price: 1AVC = 0.00025 ETH 20% Strategy and operations Adam Smith
    Soft Cap: $1M USD 15% marketing Yush Kalia
    Hard Cap: 50,000 ETH/ $10M USD 5% Legal
    Halo
    Token Sale BeThere Nick Drew
    Start 1 Sep 2018 Ben Hardyment - CEO/Founder Richard Addis
    End 1 Oct 2018 Tim Field - Content Producer/Founder
    Matthew Alexander – COO/Founder Advisory Board
    Darrell Alexander - CoolMusic
    Kent Demaine - Oooii

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