IR Izarry, CH..: Levy, M.J
IR Izarry, CH..: Levy, M.J
IR Izarry, CH..: Levy, M.J
f i
Robert A. Cohen CL
Valerie A.Szczepanik
Jorge G. Tenreiro 2017DEC-I PH |:32
Daphna A. Waxman
r,1 1 r1 r
David H.Tutor •-1 . \ I
Plaintiff, 17 Civ. ( )
PLEXCORPS
IRIZARRY, CH..
(a/k/a and d/b/a PLEXCOIN and SIDEPAY.CA), COMPLAINT
DOMINIC LACROIX and
SABRINA PARADIS-ROYER, LEVY, M.J.
Defendants,
Plaintiff Securities and Exchange Commission (the "Commission"), for its complaint
SUMMARY
Canada, and his partner Paradis-Royer, from further misappropriating investor funds illegally
raised through the fraudulent and unregistered offer and sale of securities called "PlexCoin" or
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"PlexCoin Tokens" in a putported "Initial Coin Offering." From August 2017 through the
present, Defendants have obtained investor funds— purportedly $15 million from thousands of
investors, including those throughout the United States and in this District—through materially
false and misleading statements made by Lacroix individually and through entities Lacroix
controls, including by promising investors returns of 1,354% in under 29 days. Lacroix and
Paradis-Royer misappropriated investor funds and engaged in other deceptive acts relating to
investments in the PlexCoin Token, despite having both been enjoined by a Quebec tribunal
from engaging in the very conduct that is the subject ofthis action.
2. The ICO for the PlexCoin Tokens was an illegal offering of securities because
there was no registration statement filed or in effect during its offer and sale, and no applicable
exemption from registration. The PlexCoin ICO was a general solicitation made using
statements posted on the Internet and distributed throughout the world, including in the United
States, and the securities were offered to the general public and have been sold to a large number
3. The stated purpose of the PlexCoin ICO was to obtain "tokenized currency" so
that investors could "Take control of[THEIR] money!" Investors in the PlexCoin ICO were
promised returns stemming from: (i) the appreciation in value of the PlexCoin Token through
investments PlexCorps would make with the proceeds ofthe PlexCoin ICO and based on the
profits from the PlexCorps enterprise; and (iii) the appreciation in value ofthe PlexCoin Tokens
based on efforts ofPlexCorps'"market maintenance" team, which included listing the token on
digital asset exchanges. The PlexCoin Token currently trades under the symbol PXN.
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early on during the ICO, with promises that if all 400 million PlexCoin Tokens for sale were
sold, the early investors would reap outlandish rewards of 1,354% in 29 days or less(the
supposed period of the PlexCoin ICO), and by comparing the supposed returns to those in other
5. In connection with the PlexCoin ICO,PlexCorps and Lacroix made the following
false and misleading statements, among others, for which Lacroix was responsible: (a) that the
PlexCorps'"team" consisted of a growing cadre of experts stationed around the world and with a
kept hidden to avoid poaching by competitors and for privacy concerns;(c)that the proceeds of
the PlexCoin ICO would be used to develop other PlexCorps products; and (d)that investors
disregarded, PlexCorps and the PlexCoin Token are a scam because: (a)there is no PlexCorps
team, other than a handful of Lacroix's employees in Quebec working on the project, and no
group of experts working across the globe;(b)the reason that PlexCorps did not disclose the
securities law violator in Canada;(c)the proceeds from the PlexCoin ICO were not destined for
business development but instead were intended to fund Lacroix and Paradis-Royer's expenses
including home decor projects; and (d)there was no reasonable basis to project returns on
7. Lacroix and PlexCorps made and/or controlled the dissemination of the foregoing
misstatements and omissions in various postings on the Internet and on social media, including
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in a "whitepaper" issued by PlexCorps in connection with the offer and sale of securities during
the PlexCoin ICO, and on webpages and Facebook accounts registered in their name, all of
which were accessible to United States investors via the Internet during the relevant periods.
8. The funds fraudulently raised during the PlexCoin ICO have been channeled
through various fiat currency accounts belonging to Defendants as well through cryptocurrency
addresses under Defendants' control on various "blockchains." The fiat currency accounts
include online payment services accounts in the United States that Defendants opened (directly
or indirectly) in the name ofPlexCorps or its business alter egos, PlexCoin and Sidepay.Ca.
Paradis-Royer herself opened and directed the disbursement offunds from some of these
accounts, fully aware of or recklessly disregarding the dealings of her partner Lacroix.
9. To skirt the registration requirements of the federal securities laws, Lacroix has
attempted to refashion the PlexCoin Tokens as a "cryptocurrency" and likened them to Bitcoin.
In reality, PlexCoin Tokens are securities within the meaning of the U.S. federal securities laws.
10. The illegal PlexCoin ICO has occurred despite Lacroix being the subject of
previous orders by the Quebec Financial Markets Administrative Tribunal (the "Quebec
Tribunal") enjoining him from future violations of the Quebec Securities Act, and despite having
11. The foregoing illegal offering also occurred despite the Quebec Tribunal issuing
an injunction in July of2017 specifically directing Lacroix, PlexCorps, and certain companies
under Lacroix's control, from engaging in the unregistered offering of PlexCoin Tokens, and
despite that same tribunal similarly enjoining Defendant Paradis-Royer on September 21, 2017.
12. Rather than abide by the orders of the Quebec Tribunal and a contempt order
entered against Lacroix in the Quebec Superior Court, Defendants have been openly flouting
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those orders and continue to sell and tout purchases ofPlexCoin Tokens. At most, a Facebook
page related to PlexCorps indirectly acknowledged the Quebec Tribunal's injunctions, obtained
offering for sale a t-shirt with a picture of a man making an offensive gesture at the name and
13. Throughout the relevant period, tens ofthousands of investors, including over
1,500 transactions with investors in the United States and many in this District, have purchased
approximately $810,000 is currently held in three accounts to which Lacroix and his associates
will soon gain access. Defendants have misappropriated or attempted to misappropriate at least
$200,000 ofthese amounts on extravagant personal expenditures. Other amounts are believed to
currently reside on Bitcoin or other blockchain addresses or wallets that Defendants control.
VIOLATIONS
14. By engaging in the conduct set forth in this Complaint, Paradis-Royer and
PlexCorps engaged in and are engaged in ongoing securities fraud in violation of Section 17(a)
ofthe Securities Act of 1933 ("Securities Act")[15 U.S.C. § 77q(a)], of Section 10(b)of the
Securities Exchange Act of 1934(the "Exchange Act")[15 U.S.C. § 78j(b)], and Rule lOb-5
thereunder[17 C.F.R. § 240.10b-5]; and Lacroix and PlexCorps engaged in and are engaging in
the unlawful sale and offer to sell securities in violation of Sections 5(a) and 5(c) of the
Securities Act [15 U.S.C. §§ 77e(a), 77e(c)]. In addition, Lacroix aided and abetted PlexCorps'
violations of Sections 5(a), 5(c), and 17(a) ofthe Securities Act, and of Section 10(b) of the
15. By engaging in the conduct set forth in this Complaint, Paradis-Royer engaged in
and is engaged in ongoing securities fraud in violation of Sections 17(a)(1) and 17(a)(3) of the
Securities Act[15 U.S.C. §§ 77q(a)(l),(a)(3)], and of Section 10(b) ofthe Exchange Act [15
U.S.C. § 78j(b)], and Rule 10b-5(a) and 10b-5(c)thereunder[17 C.F.R, § 240.10b-5(a), 5(c)],
and has aided and abetted PlexCorps' and Lacroix's violations of Section 17(a)(1) and 17(a)(3)
16. Unless the Defendants are permanently restrained and enjoined, they will
continue to engage in the acts, practices, and courses of business set forth in this Complaint and
17. The Commission brings this action pursuant to the authority conferred upon it by
Section 20 of the Securities Act[15 U.S.C. § 77t(b)] and Sections 21(d)(1)&(d)(5) ofthe
18. The Commission seeks, as immediate relief:(1) a temporary restraining order and
a preliminary injunction against Defendants prohibiting them from future violations of Section
17(a) of the Securities Act[15 U.S.C. § 77q(a)], Section 10(b) of the Exchange Act[15 U.S.C.
§ 78j(b)], and Rule lOb-5 thereunder [17 C.F.R. § 240.10b-5], and prohibiting Lacroix and
Sections 5(a) and 5(c) of the Securities Act [15 U.S.C. §§ 77e(a), 77e(c)]; and (2) an order(a)
to the registry of the Court any assets they have moved from U.S.-based accounts outside of the
United States; and (e)requiring Defendants to provide verified accountings ofinvestor proceeds.
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19. The Commission also seeks a final judgment:(a) permanently enjoining the
Defendants from engaging in acts, practices and courses of business alleged herein;(b) ordering
Defendants to disgorge their ill-gotten gains and to pay prejudgment interest thereon;(c)
prohibiting Defendant Lacroix, pursuant to Section 20(e) of the Securities Act[15 U.S.C.
§ '77t(e)] and Section 21(d)(2)of the Exchange Act[15 U.S.C. § 78u(d)(2)],from acting as an
officer or director of any public company;(d) prohibiting Defendants Lacroix and Paradis-
Royer, pursuant to Section 21(d)(5) ofthe Exchange Act[15 U.S.C. § 78u(d)(5)], from
Defendants pursuant to Section 20(d) ofthe Securities Act[15 U.S.C § 77t(d)] and Section
20. This Court has jurisdiction over this action pursuant to 28 U.S.C. § 1331, Sections
20(b), 20(d) and 22 of the Securities Act[15 U.S.C. §§ 77t(b), 77t(d), and 77v] and Sections
21(d), 21(e), and 27 of the Exchange Act[15 U.S.C. §§ 78u(d), 78u(e), and 78aa]. Defendants,
communication in, and the means or instrumentalities of, interstate commerce, or of the mails, in
connection with the transactions, acts, practices, and courses of business alleged herein.
21. Venue is proper in the Eastem District of New York pursuant to Section 27 of the
Exchange Act[15 U.S.C. § 78aa]. Among other things. Defendants' false and misleading
statements and fraudulent schemes were made to the public at large in this District, and several
DEFENDANTS
people ... all independent throughout the world and oriented towards the same goal: To increase
accessibility to cryptoservices." From at least June 2017 through the present, PlexCorps has
marketed, offered, and sold investors "PlexCoin," which PlexCorps describes as "the next
cryptocurrency." PlexCorps has also done and is doing business under the names PlexCoin and
Sidepay.Ca.
23. Lacroix, age 35, resides in Quebec, Canada. Since at least 2011, Lacroix has
been the subject of numerous proceedings relating to fraudulent securities activities in Canada.
24. Paradis-Royer, age 26, resides in Quebec, Canada. Paradis-Royer resides at the
same address as Lacroix and is believed to be his romantic partner. Paradis-Royer is the subject
of a Canadian court proceeding enjoining her from participating in some ofthe activities
described herein.
Quebec, Canada, in 2012, with a stated principal place of business in Quebec, Canada. Lacroix
is the majority shareholder and President, Treasurer, and Secretary ofDL Innov.
Canada, in 2013, and with a stated principal place of business in Quebec, Canada. DL Innov is
Gestio's principal shareholder and Lacroix is Gestio's President, Treasurer, and Secretary.
Case 1:17-cv-07007-DLI-RML Document 1 Filed 12/01/17 Page 9 of 35 PageID #: 9
"coin" or "token" in exchange for consideration (often in the form of crypto or fiat currency).
29. Generally, coins or tokens may entitle holders to certain rights related to a venture
underlying the ICQ,such as rights to profits, shares ofassets, rights to use certain services
provided by the issuer, and/or voting rights. These coins or tokens may also be listed on online
platforms, often called virtual currency exchanges, and tradable for crypto or fiat currency.
30. ICOs are typically announced and promoted through public online channels.
Issuers usually release a "whitepaper" describing the project and the terms of the ICQ. To
participate, investors are generally required to transfer funds to the issuer's address, online
wallet, payment processor, or other account. After the completion of the ICG,the issuer will
distribute its unique coin or token to the participants' unique address on the blockchain.
31. In some instances, the coins or tokens may continue to be sold by the original
issuer after the ICO has completed. In others, they may only be obtained by purchasing them on
secondary markets.
FACTS
32. Since at least 2011, Lacroix has been the subject of several Canadian court
33. In 2011, the QAMF charged Lacroix and a company he controlled called Micro-
in Micro-Frets, purportedly in the loan business. On July 15, 2011, a division ofthe Quebec
Tribunal issued an ex parte order enjoining Lacroix and Micro-Frets from further violations. See
Autorite Des Marches Financiers v. Micro-Frets, Inc.. 2011 QCBDR 60(QC 2011). On August
10,2011, the Quebec Tribunal rejected in all relevant parts Lacroix's request that the injunction
entered on July 15, 2011, be lifted. S^ Autorite Des Marches Financiers v. Micro-Frets, Inc.,
representing to the Quebec Tribunal and to the QAMF that they would not conduct any
35. On February 28, 2013, Lacroix and Micro-Frets pled guilty before a Quebec
tribunal to three counts each, including making materially false statements in connection with the
offer and sale of, securities, and were ordered to pay over $25,000 Canadian Dollars in criminal
10
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36. Despite his 2011 undertaking and 2013 guilty plea and conviction, Lacroix ran
afoul of the Quebec Securities Act at least once more earlier this year. On June 13, 2017, the
Quebec Tribunal issued another order against Lacroix, DL Innov, Gestio, and Micro-Prets,
having found sufficient evidence that Lacroix and those entities had raised over $2 million USD
from over thirty investors to whom they had promised high returns if they invested in Micro-
Frets' lending business, and again enjoining them from additional securities-related transactions.
See Autorite Des Marches Financiers v. Lacroix, 2017 QCTMF 63(QC 2017).
37. Undeterred by the foregoing actions, Lacroix launched his latest scam, the
38. In mid to late June of2017, on a Facebook page for PlexCoin with the Facebook
address @plexcoin (the "PlexCoin Facebook Page"), Lacroix and PlexCorps announced the
PlexCoin "ICO pre-sale launch" scheduled for August 7, 2017. The PlexCoin Facebook Page
described the PlexCoin Token as "the next decentralized worldwide cryptocurrency based on the
Ethereum structure" whose "mission is to broaden the possibilities of uses and to increase the
39. On or around July 5, 2017, Lacroix and PlexCorps also launched a Facebook page
for PlexCorps with a Facebook address @plexcorps(the "PlexCorps Facebook Page"), in which
they stated that PlexCorps consisted of"a group of roughly forty people (programmers,
engineers, cryptocurrency specialists, etc.) all independent throughout the world and oriented
towards the same goal: "To increase accessibility to cryptoservices by simplifying its managing
process." The same post noted that PlexCorps "decided not to reveal the identities of our team to
11
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make sure no one is getting harassed on social media or recruited by other cr3^tocurrency
40. A later post on the PlexCorps Facebook Page stated that the PlexCorps team was
"grow[ing]... every day" and that it consisted of"more than 48 all around the world."
41. Lacroix registered the PlexCoin and PlexCorps Facebook Pages and was at all
relevant times the administrator for both accounts. A credit card account in Lacroix's name was
associated with the PlexCoin and PlexCorps Facebook Pages. On several occasions immediately
before and during the sale ofPlexCoin Tokens to the public, logins were made to both accounts
from an IP address previously associated with Lacroix and his businesses, DL Innov and Gestio
("Defendants' IP Address").
42. The PlexCorps and PlexCoin Facebook Pages were accessible via the Internet to
43. On or around July of2017, Lacroix, directly or indirectly, also launched websites
for PlexCorps and PlexCoin. Lacroix registered at least some of these websites with an intemet
service provider on or around May 24, 2017, including websites with URLs
http://www.plexwallet.com, and paid for these registrations in his name. These websites were
44. Lacroix also registered and paid for Intemet security services with respect to the
45. Like the PlexCorps Facebook Page, PlexCorps' website, accessible via the URL
12
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people ... all independent throughout the world and oriented towards the same goal: To increase
46. The PlexCorps Website listed four additional products offered by PlexCorp, each
with a unique logo: PlexCoin, PlexWallet, PlexCard, and PlexBank. The logo for PlexCoin
indicated that PlexCoin was at the "Pre-Sale Waiting List" stage. The logo for the other products
indicated that they were projected to be launched later in 2017 and or in 2018.
47. The PlexCorps Website also directed readers to the PlexCorps Facebook Page.
48. From at least July 2017 through the present, the PlexCoin Website states that
"PlexCorps presents: PlexCoin," which the PlexCoin Website describes as "a cryptocurrency ...
that has a value based on the current market." In July of2017, the PlexCoin Website announced
the"ICO" for PlexCoin Tokens would begin on August 7, 2017, and that the pre-sale period was
49. Under a section entitled "Frequently Asked Questions" on the PlexCoin Website,
the answer to the question of"How to Invest?" instructed users that they would "have to enter
[their] email address" so that "at the launch of the pre-sale on August 7,[they] will be able to
buy [their] PlexCoin at a discounted price and in priority, and enjoy a return of 1,354% on your
investment!"
50. The PlexCoin Website explained that "[a]n Initial Coin Offering(ICO)is a
derivative from the known expression IPO (Initial Public Offering, or stock market launch)
which refers to cryptocurrency fundraiser. An ICO can allow the financing of a new blockchain,
but in most cases, the ICO is set up to issue a token, a coin or creating a Dapp (decentralized
13
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51. In July of2017, the PlexCoin Facebook Page and the PlexCoin Website both
announced that a "whitepaper" for PlexCoin Tokens (the "PlexCoin Whitepaper") would be
available on August 4, 2017, that the PlexCoin ICO "pre-sale" would begin on August 7, 2017,
the PlexCoin Website explained that the return depended "on the sale stage you will be at when
purchase your PlexCoin." The PlexCoin Website further explain that the first 50 million
PlexCoin Tokens would be sold at the equivalent of$0.13 U.S. Dollars("USD"), the following
50 million PlexCoin Tokens would be sold at the equivalent of$0.28 USD,the following 100
million PlexCoin Tokens would be sold at the equivalent of$0.53 USD,and the last 200 million
PlexCoin Tokens(for a total of400 million coins sold), would be sold at the equivalent of$0.88
USD. Based on the foregoing discounting scheme, the PlexCoin Website projected that
investors in PlexCoin Tokens would obtain a "projected return on investment" after 29 days,
depending on where and when in the discount scheme the investor purchased PlexCoin, of either
1,354%,629%,332%,or 200%.
53. Elsewhere, the PlexCoin Website explained that after the 29 days of the pre-sale,
"the value ... will be 1,76 $ [sic] per PlexCoin and it is from that date forward that the value
should normally increase, as PlexCoin will be from that moment available on the open market."
The PlexCoin Website also explained that the $1.76 USD value assumed that 400 million
PlexCoin Tokens were sold during the PlexCoin pre-sale, but other materials expressed
confidence that all 400 PlexCoin Tokens would be sold and stated that even if fewer were sold,
investors would still reap returns that were "real" and commensurate to amounts sold.
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54. From July 2017 through at least October 1, 2017, the PlexCoin Website explained
to investors that they would be able to purchase PlexCoin Tokens during the ICG with either
USD, Canadian Dollars("CAD"), Euros, Bitcoin, Ether(which the PlexCoin Website calls
The Quebec Tribunal Enjoins Defendants from Continuing the PlexCoin ICG
55. On July 19, 2017, the QAMF made an ex parte application to the Quebec Tribunal
based on many ofthe foregoing PlexCoin Token marketing efforts and asking, inter alia, that the
Quebec Tribunal enjoin Lacroix, PlexCoin, PlexCorps, Gestio, and DL Innov from offering or
56. On July 20, 2017, the Quebec Tribunal granted the QAMF's request (the "July
Order") having concluded, as it explained at a later date, that the PlexCoin Token was a
"security" under the laws of Quebec, relying in part on the United States Supreme Court decision
in SEC V. Howev. 328 U.S. 293(1946). See also Financial Markets Authoritv v. Plexcorps,
TMS,Montreal, 2017-023-001 (July 20, 2017); Financial Markets Authoritv v. Plexcorps, et al.,
57. In the July Order, the Quebec Tribunal ordered PlexCorps, PlexCoin, DL Innov,
15
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58. The Quebec Tribunal's July Order also ordered a Facebook subsidiary in Canada
to shut down the PlexCoin and PlexCorps Facebook Pages from accessibility in Quebec.
59. On July 21,2017, the QAMF served Defendants PlexCoin, PlexCorps, and
Lacroix, as well as Lacroix's entities DL Innov and Gestio with the Quebec Tribunal's July
Order and, on that day. Defendant Lacroix filed a notice of dispute against the decision.
60. But Lacroix and PlexCorps did not abide by the Quebec Tribunal's July Order.
On October 17, 2017,the Superior Court of Quebec held Lacroix in contempt of the July Order.
Sanctions against Lacroix are currently pending for that contempt order.
Defying the Quebec Tribunal's Iniunctions, Defendants Continue to Market the PlexCoin
Tokens to Investors and Begin Raising Investor Funds
61. Rather than ceasing advertisement and solicitations for PlexCoin Tokens as
required by the July Order, Lacroix and PlexCorps took several steps in open defiance ofthe
Quebec Tribunal's July Order including, as further detailed below,(a) publishing a "whitepaper"
services accounts to receive PlexCoin investor funds and receiving investor funds through those
accounts;(c)shutting down the PlexCoin Website from Quebec IP addresses (but not U.S.
addresses) but then registering the domain http://www.plexcoin.tech on August 18, 2017; and (d)
posting additional social media and online advertisements for PlexCoin, including in new
62. Lacroix made some ofthe foregoing attempts to evade the Quebec Tribunal's July
Order by enlisting the help of his partner, Paradis-Royer, and by obscuring his involvement with
the registration of new domains or accounts by using a fake name,including but not limited to
16
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"San Lee," or "See Lam," and/or using email addresses that belonged to or were under his
control.
63. Paradis-Royer did her part to conceal Lacroix's involvement by, for example,
registering certain digital payments accounts under her name or purporting to use those accounts
for a fictional business called "Sidepay.Ca," which was really Defendants' alter ego.
64. By at least August 3, 2017, the PlexCoin Website stated that "PlexCorps' team is
constantly working on ... developing" certain products associated with PlexCoin Tokens, such
as the PlexWallet and PlexCard, and that the PlexCoin ICO would begin on August 8.
65. On or around August 4, 2017, Lacroix and PlexCorps published the PlexCoin
Whitepaper on the Internet, which was available to potential investors in the United States.
66. The PlexCoin Whitepaper contained PlexCoin's logo on the front page,
PlexCoin's and PlexCorps' logos in the interim pages, and linked to PlexCoin's and PlexCorps'
67. The PlexCoin Whitepaper contained many of the same statements that Defendants
previously made to investors in their various online postings through the summer of2017.
68. For example, the PlexCoin Whitepaper explained that the PlexCoin "pre-sale"
would run during the 29 days from August 7 through September 5, 2017, but set September 10,
2017 as the "launch" for PlexCoin secondary market trading. The PlexCoin Whitepaper, like
previous statements by Lacroix and PlexCorps, directed users to register for the "pre-sale" by
entering their email address in the registration tab of the PlexCoin Website, and advised
investors that they could purchase PlexCoin through USD,CAD,Euros, Bitcoin, Ether, or
Litecoin.
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69. The PlexCoin Whitepaper touted the"ROI after 29 days or less" of 1,354%,
629%,332%,or 200% depending on when the investor purchased. The PlexCoin Whitepaper
stated that the foregoing "numbers might seem enormous, but they are real," and further
noting "ROI examples from previous ICOs," including supposed returns of88,736.89%. The
PlexCoin Whitepaper further stated that it "estimate[d] an approximate unitary value of US$8.50
before the end ofthe year 2017, and a value of US$ 14.00" by the end of2018."
70. The PlexCoin Whitepaper also touted the supposed experience, expertise, and size
of the "team" that was behind PlexCorps, including by:(a) now describing PlexCorps as "a team
of53 people ... all over the world who have a common goal";(b)touting "[ejxperts oftheir own
field bring[ing] their contribution to our ambitious project," including "former managers of the
finance world; prosperous company founders; specialists in private funds management; lawyers,
notaries, accountants, and renowned tax experts; a business development manager; a risk
that the PlexCorps team "gathers all types ofspecialists necessary for the accomplishment of its
mission"; and (d)talking about their "specialists distribution under six categories" and touting
71. The PlexCoin Whitepaper insisted that the identity of PlexCorps' "executives"
would remain hidden to protect "our projects' security" and to avoid poaching by competitors.
72. The PlexCoin Whitepaper stated that PlexCorps'"offices are currently based at
the heart of Singapore" with a team "located all over the world."
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"crowdfunding" to raise $249,500,000. The PlexCoin Whitepaper notes that a portion ofthe
funds raised in the PlexCoin ICO "will be used to develop and design PlexCorps' products."
74. The PlexCoin Whitepaper also explained the supposed uses to which the funds
raised during the PlexCoin ICO would be put, noting "[t]he funds earned from the PlexCoin pre-
sale will be used according to the chart," a copy of which is included as Figure 1 here.
75. The PlexCoin Whitepaper explained that the 70% reference to market
maintenance meant that a "team will remain on the lookout for PlexCoin's value fluctuations
when it will be launched" and "will limit the value decreases by buying if the value drops," such
that they "will thus guarantee a rather steady increase of PlexCoin's value."
76. The PlexCoin Whitepaper explained that the profits of the PlexCorps enterprise
would be distributed to the investors in PlexCoin Tokens, by noting, for example, that(a)
"PlexCoin will profit from the PlexCoin sale" and promised that after collecting fees "[t]he
company will then offer this profit to its members after the pre-sale;" and (b)that PlexCorps
would make money from the transaction fees charged during the use of the PlexCard, and that
19
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this"2% revenue per transaction ensure great profitabilility [sic]" such that PlexCorps "will be
able to guarantee a profit margin during the pre-sale to our founding members."
77. The PlexCoin Whitepaper contained financial forecasts for the enterprise, ranging
from "conservative" estimates of north of$77 million USD in profits for the fifth year ofthe
enterprise, to nearly $6 billion USD in profit for that year under the "optimistic" view.
78. The PlexCoin Whitepaper promised investors that PlexCoin would be available
for purchase and sale on "exchange platforms" starting on September 10, 2017, and. Defendants,
directly or indirectly, did in fact make PlexCoin Tokens exchangeable on a digital asset
admonished to "wait for the official launch of PlexCoin to sell at a better price, and also for us to
launch our other services, which will have an impact on the value of PlexCoin."
80. As further detailed below. Defendants began collecting investor victim funds in
connection with the PlexCoin ICO, in contravention of the Quebec Tribunal's July Order, on or
about August 7, 2017. Although the PlexCoin ICO ran through October 1, 2017, additional sales
of PlexCoin Tokens appear to continue, and total sales will have netted Defendants a combined
equivalent to at least $15 million USD (based on PlexCoin's stated offering price).
81. Lacroix and PlexCorps made many ofthe foregoing statements to potential and
actual investors on other online fora, including Twitter and a blog available at
http://www.plexcoin.com/blog.
Lacroix's and PlexCorps' Materially False and Misleading Statements and Omissions With
Respect to the PlexCoin ICO
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82. Many of the foregoing statements made in the PlexCorps and PlexCoin Websites
and Facebook Pages and in the PlexCoin Whitepaper, all of which Lacroix controlled, were
83. For example, it was and is not true that PlexCoin or PlexCorps consisted ofteams
of dozens of experts in their fields, spread across the world, or with offices based in Singapore.
PlexCoin is nothing more than a fraudulent scam run primarily by Lacroix and his cohorts,
84. The statements about PlexCorps' use ofthe funds were also false. There was no
meaningful market maintenance and no meaningful project development. Lacroix further failed
to disclose that Lacroix actually used a portion ofthe proceeds to pay for personal expenses.
85. Moreover, there was no reasonable basis for the statements that PlexCoin Tokens
would be worth any amount by the end of2017 or 2018, or to tell investors they could expect
certain "retum[s] on investment" between 200% and 1,354%, given that, as Lacroix and
86. Nor did Defendants conceal the identity of the individuals behind the project for
reasons related to security or to avoid competition—they did so, upon information and belief,
failing to disclose Lacroix's involvement with PlexCoin, Lacroix and PlexCorps also knowingly
omitted material facts required to make their statements about the secrecy of PlexCorps'
87. A reasonable investor would want to know that a repeated securities law violator
such as Lacroix was behind the PlexCoin ICO, a fact that Defendants understood well.
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88. In an Internet posting in early July of2017 on an online forum in French called
CryptoFR, a user traced the IP address associated with the user profile of a poster called
"PlexCoin" to Defendants' IP Address. That user ran further searches on the owner of those
entities (Lacroix), and speculated that because of Lacroix's background, the PlexCoin ICO
89. Lacroix responded or directed one of his associates to respond to the revelations
by falsely stating that Gestio and DL Innov were "appointed to manage the Francophone social
networks [of] PlexCorps and nothing more" and that the allegations of Lacroix's involvement
were thus "completely false." Cognizant of the damage the revelations on CryptoFR could do to
their illegal enterprise, he then sent a letter, through counsel, demanding that CryptoFR remove
90. Lacroix took other steps to conceal his involvement with the PlexCoin ICO,
including instructing an employee via a text on June 14, 2017 "[djon't forget when you talk
about plex, it's not me that did that! You don't know, you just saw it somewhere."
91. In another exchange with his cohorts, Lacroix complained that a potential online
payment system set up for PlexCoin was "not confidential enough and it's too easy to trace" and
that the "[qjamf could make a purchase with their card and they'll see their money go." Indeed,
Lacroix explored various options to collect victim funds in ways that were not traceable.
92. Paradis-Royer did her part to help Lacroix conceal his identity and both of their
involvements with the fraudulent PlexCoin ICO. On August 2, 2017, when Quebec authorities
frantically texted Lacroix to inform him that the police were at the residence and that the "white
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paper is on the table" so she was "not answering." During that search, authorities found
materials used to create the website www.plexcoin.com as well as a draft of the PlexCoin
Whitepaper.
93. Investors, including investors in the United States, were permitted to invest in
through payment portals available on the PlexCoin Website, or by U.S.-based online payment
processors such as PayPal, Square, Inc., or Stripe, Inc., and were permitted to tender, inter alia.
94. The PlexCoin ICO continued until at least October 1, 2017. However, Lacroix
and PlexCorps appear to have been selling additional PlexCoin Tokens since.
the "business" of the account and https://www.plexcoin.tech as the URL), Lacroix received over
$380,000 USD from August 8,2017 through September 4, 2017. Many of these payments
96. Almost immediately from the first payment received on this PayPal account,
PayPal flagged the account for suspicious activity and reversed most ofthe payments to the
investors. Accordingly, on August 10, 2017, Defendants began the process of seeking an
alternative method to obtain their victims' fiat currency. On that day, using the name "San" and
email address he had previously used. Defendants, directly or indirectly, began making inquiries
of an online payments service similar to PayPal called "Shopify," including whether Shopify
would have any problems if an account received thousands of payments of various amounts in a
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short period oftime. During the conversation. Defendants and/or their cohorts falsely told a
Shopify online representative that they had a "gaming company" and that they were selling
"some item in our game" that the customers would "use ...in our game."
97. On or around August 16, 2017, Defendants registered an account at Shopify in the
name of Defendant Paradis-Royer, using Lacroix's personal email ("Lacroix's Email Address").
98. At least as of September 10, 2017, Lacroix and PlexCorps announced on the
PlexCoin Facebook Page that investors could remit PlexCoin purchase payments through a
service called "SidePay.Ca" making a similar announcement on a Facebook page with the
identifier @PlexCoinINFORMATION. The HTML source code for the SidePay.Ca pajonent
portal revealed that an investor that sought to invest in PlexCoin via SidePay.Ca was actually
99. Defendants associated their PlexCoin Shopify account with two accounts held at
been opened in May of2017, was associated with Defendants' Shopify account on September 1,
100. On or about September 11, 2017, Shopify placed a hold on Defendants' accounts
and notified Lacroix of the hold in an email addressed to Lacroix's Email Address.
on September 14, 2017, and associated it to the Shopify account (the "Second RBC Account").
102. In various transactions beginning on September 19, 2017 and going through
September 25, 2017, Defendants' Second RBC Account received over $1.68 million USD from
the Shopify accounts that had collected the funds received through the Sidepay.Ca portal.
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equivalent of approximately $246,000 USD,from the Second RBC Account to the First RBC
Account. Paradis-Royer made or attempted to make immediate use of these funds, which
belonged to PlexCoin ICG investors whose funds had moved from Paradis-Royer's
Sidepay.Ca/Shopify account to the Second RBC Account and then to the First RBC Account.
104. On September 20, 2017, for example. Defendants transferred $30,000 CAD from
the First RBC Account to pay a personal line of credit that they had used for home
improvements. In the three weeks prior to September 20,2017, Paradis-Royer had also written
checks for nearly $100,000 CAD from the First RBC Account to pay for other home
105. As detailed further below, the QAMF obtained an order freezing Paradis-Royer's
bank accounts on September 21,2017, which caused RBC to refuse to cash other checks that
Paradis-Royer had written and remitted around that date. These checks included payments for
$75,000 CAD in ceramic work and approximately $52,000 CAD in aluminum work.
107. Defendants have also been obtaining PlexCoin ICO investor funds through
another online payment services provider called Stripe, Inc., which is a U.S.-based entity
("Stripe") having affiliated entities in at least Canada and the United Kingdom.
108. On July 29, 2017, Defendants and their cohorts registered a Euro-denominated
account in the name ofthe PlexCoin Website to collect proceeds from the PlexCoin ICO (the
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109. The Stripe Euro Account lists "PlexCoin" as its business, and contains an
associated false bank account supposedly in the name ofone of Defendants' associates in France.
In a Skype conversation with this associate, Lacroix discussed opening a Stripe account in
France and changing the associated bank information when it was time to "cash out" the
proceeds.
110. As of December 1, 2017, the Stripe Euro Account holds approximately €262,000
(or the equivalent of approximately $311,000 in USD)(the "Stripe Euro Account"), obtained
from approximately 890 different transactions. At least 115 of these transactions occurred with
individuals in the United States, of which some were registered to addresses within this District.
111. Logins to the Stripe Euro Account have occurred with an email that has a
plexcoin.com domain and at least some such logins have been from Defendants' IP Address.
112. Due to Stripe's internal policies, transfers out of the Stripe Euro Account were
placed on a 90-day administrative hold as of September 5, 2017. The hold is set to expire on
December 4, 2017, at which point the funds presumably will be available to Defendants.
113. On August 31, 2017, Defendants registered an additional account with Stripe in
the name of Defendant Paradis-Royer to collect the proceeds from the PlexCoin ICG, using
Lacroix's Email Address, associating it to Paradis-Royer's Second RBC Account, and listing the
114. From approximately September 8,2017 througli September 19, 2017, Defendants
received over $1 million in USD in payments in the Stripe USD Account, covering nearly 5,400
different transactions. At least 1,400 of these transactions occurred with individuals whose
addresses were in the United States, at least two dozen of which reside in this District.
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$900,000 in USD to the Second RBC Account in Canada from the Stripe USD Account, but
116. The Stripe USD Account was temporarily suspended by Stripe on approximately
117. On September 6,2017, Defendants registered a third account with Stripe, again in
the name of Defendant Paradis-Royer, to collect the proceeds from the PlexCoin ICG,this one
denominated in CAD (the "Stripe CAD Account," together with the Stripe Euro Account and the
118. The Stripe CAD Account is associated to Defendant Paradis-Royer's First RBC
Account, and engaged in 218 transactions totaling over $322,000 USD. Log-ins to the Stripe
CAD Account were done by a user with an email belonging to Paradis-Royer and from
Defendants' IP Addresses.
119. The Stripe CAD Account currently holds over $372,000 in CAD (the USD
120. Together, the Stripe Accounts currently hold over $800,000 in USD as proceeds
had distributed over 24 million PlexCoin Tokens and 68 million as of September 28, 2017.
Assuming Defendants sold the first 50 million PlexCoin Tokens at the stated offering price of
$0.13 USD and the subsequent 18 million at the stated offering price of$0.28, this represents
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122. The Ethereum blockchain indicates that two addresses received 400 million and
550 million PlexCoin Tokens on or about August 13, 2017. The first address distributed over
71.4 million PlexCoin Tokens from August 22 through the present, in over 36,000 transactions.
123. The second address distributed over 10 million PlexCoin Tokens from November
124. Assuming all of the distributions ofPlexCoin Tokens from these addresses were
sold to investors as per the discount pricing scheme stating in the various PlexCoin ICQ
marketing materials, these sales would have generated proceeds of more than $15 million USD
(50 million PlexCoin Tokens sold at $0.13 generate $6.5 million USD,and 31 million PlexCoin
125. As of December 1, 2017, publicly available data on the Ethereum block chain
indicates daily transactions in PlexCoin up to and including December 1,2017, and over 76,000
continue to promote and to solicit investments in, including by secondary market purchases.
127. As of December 1, 2017, Defendants control the three Stripe Accounts, which are
due approximately $810,000 USD. Although the Stripe Accounts are on an administrative hold,
the funds will begin to be released as early as December 4, 2017. Defendants also control
128. On September 21, 2017, the QAMF obtained an additional ex parte order from the
Quebec Tribunal (the "September Order"), freezing certain of Defendants' Lacroix and Paradis-
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Royer assets in Canada, and enjoining Paradis-Royer from engaging in any transactions with
respect to securities, as the July Order had similarly enjoined Lacroix and PlexCorps.
129. But Defendants have continued to defy the Quebec Tribunal's orders, including
the September Order, by misappropriating investor funds, and Lacroix and PlexCorps by
130. For example, on October 10, 2017, Lacroix launched an online forum posting
"PlexCorps live updates," and on which Lacroix or his cohorts have been posting updated news
about PlexCorps and the PlexCoin Token through at least November of2017.
supposed PlexCorps projects and the tradability of PlexCoin Tokens on digital asset exchanges.
132. And,starting at least as early as November 16, 2017, a new Facebook page
PlexCorps and that PlexCoin would be "listed on as many public platforms as possible." That
page also sells t-shirts depicting an individual making an offensive gesture at the QAMF.
133. As of December 1, 2017, both the PlexCoin and the PlexCorps Websites are live
and accessible to Internet users in the United States and in this District.
directly or indirectly, by the use of the means and instrumentalities of interstate commerce or of
the mails, in connection with the purchase or sale of securities, knowingly or recklessly.
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employed devices, schemes, or artifices to defraud, and engaged in acts, practices, and courses of
business which operate or would operate as a fraud or deceit; and Defendants Lacroix and
PlexCorps made untrue statements of material fact and omitted to state material facts necessary
in order to make the statements made, in light of the circumstances under which they were made,
not misleading.
violated, and unless restrained and enjoined will continue to violate. Section 10(b) ofthe
Exchange Act[15 U.S.C. § 78j(b)], and Rule lOb-5 [17 C.F.R. § 240.10b-5] promulgated
thereunder.
138. By virtue of the foregoing, in the offer or sale of securities, by the use of the
or property by means of an untrue statement of a material fact or omitted to state a material fact
necessary in order to make the statements made,in light of the circumstances under which they
were made, not misleading; and/or(c) Defendants Lacroix, Paradis-Royer and PlexCorps
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violated and, unless enjoined will again violate. Securities Act Section 17(a)[15 U.S.C.
§ 77q(a)(l),(a)(3)].
security, Defendants Lacroix and PlexCorps, directly and indirectly, made use ofthe means and
securities through the use of means of a prospectus, and (b) made use ofthe means and
to sell through the use of a prospectus, securities as to which no registration statement had been
filed.
142. By reason of the conduct described above. Defendants Lacroix and PlexCorps,
directly or indirectly violated and, unless enjoined will again violate, Securities Act Sections 5(a)
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with others, in connection with the purchase or sale of a security, with scienter, used the means
material fact and omitted to state material facts necessary in order to make the statements made,
in light of the circumstances under which they were made, not misleading, and without a
registration statement in effect as to that security, directly and indirectly, made use ofthe means
145. By virtue of the foregoing. Defendant Lacroix aided and abetted and, unless
restrained and enjoined, will continue aiding and abetting, violations of Sections 5(a), 5(c), and
17(a) ofthe Securities Act[15 U.S.C. §§ 77e(a), 77e(c), 77q(a)], Section 10(b) of the Exchange
Act[15 U.S.C. § 78j(b)], and Rule lOb-5 [17 C.F.R. § 240.10b-5] promulgated thereunder, in
indirectly, singly or in concert with others, in connection with the purchase or sale of a security,
with scienter, used the means or instrumentalities of interstate commerce, or of the mails, to
make untrue statements of material fact and omitted to state material facts necessary in order to
make the statements made,in light ofthe circumstances under which they were made, not
misleading.
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148. By virtue ofthe tbregoing, Defendant Paradis-Royer aided and abetted and,
unless restrained and enjoined, will continue aiding and abetting, violations of Section 17(a) of
the Securities Act[15 U.S.C. § 77q(a)], Section 10(b) ofthe Exchange Act[15 U.S.C. § 78j(b)],
and Rule lOb-5 [17 C.F.R. § 240.10b-5] promulgated thereunder, in violation of Section 20(e) of
WHEREFORE,the Commission respectfully requests that the Court grant the following
relief:
I.
and enjoining Defendants, and each oftheir respective agents, servants, employees, attorneys and
other persons in active concert or participation with each ofthem who receive actual notice of
the injunction by personal service or otherwise,from any future violations of Section 17(a) ofthe
Securities Act[15 U.S.C. § 77q(a)], and Section 10(b)ofthe Exchange Act[15 U.S.C. § 78j(b)],
and Rule lOb-5 [17 C.F.R. § 240.10b-5] issued thereunder, and Defendants Lacroix and
PlexCorps and each of their respective agents, servants, employees, attorneys and other persons
in active concert or participation with each ofthem who receive actual notice of the injunction by
personal service or otherwise from any future direct or indirect participation in any offering of
unregistered securities in violation of Sections 5(a) and 5(c) of the Securities Act[15 U.S.C.
§ 77e(a), 77e(c)];
II.
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III.
An Order requiring Defendants to transfer to the registry of the Court all funds and assets
obtained from the United States from unlawful activities described herein that are now located
IV.
An Order temporarily and preliminarily enjoining and restraining Defendants, and any
person or entity acting at their direction or on their behalf, from destroying, altering, concealing
V.
VI.
An Order directing Defendants to file with this Court and serve upon the Commission,
within three(3)business days, or within such extension of time as the Commission staff agrees
to, a verified accounting, signed by each Defendant, and under penalty of perjury;
VII.
A Final Judgment directing each of the Defendants to disgorge all ill-gotten gains,
VIII.
director of any public company pursuant to Section 20(e) ofthe Securities Act[15 U.S.C.
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IX.
in any offering of digital securities pursuant to Section 20(d)(5)ofthe Exchange Act[15 U.S.C.
§ 78u(d)(5)];
X.
A Final Judgment directing the Defendants to pay civil money penalties pursuant to
Section 20(d)ofthe Securities Act[15 U.S.C.§ 77t(d)], and Section 21(d)(3)ofthe Exchange
XI.
Such other and further relief as this Court deems appropriate and necessary for the benefit
ofinvestors.
By:
Robert A. Cohen
Valerie A. Szczepanik
Jorge 0.Tenreiro
Daphna Waxman
David H. Tutor
200 Vesey Street, Suite 400
New York,New York 10281-1022
(212)336-9145 (Tenreiro)
Email: [email protected]
Attorneys for Plaintiff