TFM BECERRA RODRIGUEZ CARLOS A PDF

UNIVERSIDAD POLITÉCNICA DE MADRID
ESCUELA TÉCNICA SUPERIOR DE INGENIEROS INFORMÁTICOS
Virtual Fitting Rooms
by
Carlos Alfredo Becerra Rodriguez
A thesis submitted in full fulfillment for the

degree of Master in Software and Systems
in the
Intelligent Virtual Environments
Escuela Técnica Superior de Ingenieros Informáticos
June 2016
Declaration of Authorship
I, Carlos Alfredo Becerra Rodriguez, declare that this thesis titled, ‘Virtual Fitting
Rooms’ and the work presented in it are my own. I confirm that:
This work was done wholly or mainly while in candidature for a research degree
at this University.
Where any part of this thesis has previously been submitted for a degree or any
other qualification at this University or any other institution, this has been clearly
stated.
Where I have consulted the published work of others, this is always clearly at-
tributed.
Where I have quoted from the work of others, the source is always given. With
the exception of such quotations, this thesis is entirely my own work.
I have acknowledged all main sources of help.
Where the thesis is based on work done by myself jointly with others, I have made
clear exactly what was done by others and what I have contributed myself.
Signed: Carlos Alfredo Becerra Rodriguez
Date: June 2016
i
“In theory there is no difference between theory and practice; but in practice, there is.”
Jan L. A. van de Snepscheut

Abstract
Intelligent Virtual Environments
Master in Software and Systems
by Carlos Alfredo Becerra Rodriguez
In the last decade a considerable number of efforts have been devoted into developing
Virtual Fitting Rooms (VFR) due to the great popularity of Virtual Reality (VR) and
Augmented Reality (AR) in the fashion design industry. The existence of new technolo-
gies such as Kinect, powerful web cameras and smartphones permit us to examine new
ways to try on clothes without doing it physically in a store center. This research is pri-
marily dedicated to review some important aspects about VFR. Thereby, web browser
based and augmented reality based VFR projects are described in terms of their main
characteristics, architectures, techniques and algorithms. A comparison table and a clas-
sification of existing approaches that have been done in the academia are presented for
categorising the studies on VFR in a comprehensive way. Additionally, several techno-
logical variants of VFR are described according to the analysed attributes in order to
explore what has been done in the market. Furthermore, two research activities were
conducted: online and experimental evaluation. The first one basically explores through
a survey the user acceptance towards online and in-store VFR based on the Technol-
ogy Acceptance Model (TAM). The second one essentially explores the user satisfaction
based on the System Usability Scale (SUS) and the user experience based on the User
Experience Questionnaire (UEQ), regarding two different VFR prototypes. Concluding,
interesting aspects for VFRs are explored by means of the classification, the prototypes
and the surveys.
Resumen
Entornos Virtuales Inteligentes
Máster Universitario en Software y Sistemas
por Carlos Alfredo Becerra Rodriguez
En la última década un número considerable de esfuerzos han sido realizados en el de-

sarrollo de probadores virtuales debido a la gran popularidad de la realidad virtual y
la realidad aumentada en la industria del diseño de modas. La existencia de nuevas
tecnologı́as como la Kinect, potentes cámaras web y celulares inteligentes nos permiten
examinar nuevas formas de probar ropa sin necesidad de hacerlo fı́sicamente en un cen-
tro comercial. Este trabajo se centra en revisar algunos aspectos importantes acerca de
los probadores virtuales. De este modo, proyectos de probadores virtuales basados en
navegadores web y basados en realidad virtual son descritos en términos de sus princi-
pales caracterı́sticas, arquitecturas, técnicas y algoritmos. Una tabla comparativa y una
clasificación de los enfoques existentes realizados en el ámbito académico son presenta-
dos para categorizar los estudios sobre probadores virtuales de una manera comprensiva.
Adicionalmente, diversas variantes tecnológicas de probadores virtuales son descritas de
acuerdo a los atributos analizados para explorar lo que ha sido desarrollado en el mer-
cado. Además, dos tipos de investigaciones fueron realizadas: una investigación online y
una investigación experimental. La primera explora por medio de una encuesta basada
en el modelo TAM (Technology Acceptance Model) la aceptación de los usuarios para los
dos tipos de probadores virtuales: online y en tienda. La segunda explora la satisfacción
de los usuarios mediante el cuestionario SUS (System Usability Scale) y la experiencia de
usuario mediante el cuestionario UEQ (User Experience Questionnaire), respecto a dos
diferentes prototipos de probadores virtuales. Finalmente, aspectos interesantes sobre
los probadores virtuales son analizados en términos de la clasificación, los prototipos y
las encuestas.
Acknowledgements
Foremost, I would like to express my sincere gratitude to my advisor Dra. Angelica de
Antonio for the continuous support of my MSc study and research, for her patience,
motivation, enthusiasm, and immense knowledge. Her guidance helped me in all the
time of research and writing of this thesis. I could not have imagined having a better
advisor and mentor for my MSc study.
Besides my advisor, I would like to thank the Polytechnic University of Madrid, its
directors, its heads of faculty, for the quality of professors and the content of the Master.
Last but not the least, I would like to thank my family: my parents Alfredo and Consuelo
and my siblings Luis and Andrea, for supporting me spiritually throughout my life . . .
v
Contents
Declaration of Authorship i
Abstract iii
Resumen iv
Acknowledgements v
List of Figures viii
List of Tables x
Abbreviations xi
1 Introduction 1
2 Background Information 3
2.1 General Concepts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
2.2 Historical Approach . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
2.3 Comercial Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
2.4 Characteristics of VFR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
2.5 User Acceptance and Satisfaction . . . . . . . . . . . . . . . . . . . . . . . 6
3 Virtual Fitting Rooms Projects 8

3.1 Classification of VFR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
3.2 Attributes for the classification of VFR Projects . . . . . . . . . . . . . . 8
3.3 Virtual Reality Projects . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
3.3.1 The MIRACLE System . . . . . . . . . . . . . . . . . . . . . . . . 9
3.3.2 Grid Computing . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
3.3.3 Local Cluster . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
3.3.4 Web Environment Based . . . . . . . . . . . . . . . . . . . . . . . . 13
3.4 Augmented Reality Projects . . . . . . . . . . . . . . . . . . . . . . . . . . 15
3.4.1 Kinect Based . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
3.4.2 Pose Estimation . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
vi
Contents vii
3.5 Discussion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
4 Technological Variants 20
4.1 Variant 1: Real Person + Kinect + Superimpose Clothing . . . . . . . . . 20
4.2 Variant 2: Real Person + Web Camera + Superimpose Clothing . . . . . 20
4.3 Variant 3: Avatar + Kinect + 3D Clothing . . . . . . . . . . . . . . . . . 21
4.4 Variant 4: Avatar + Input Body Measures + 3D Clothing . . . . . . . . . 21
4.5 Variant 5: Predefined Avatar + 3D Clothing . . . . . . . . . . . . . . . . 22
4.6 Variant 6: Photo + Superimpose Clothing . . . . . . . . . . . . . . . . . . 23
5 Prototypes 24
5.1 Prototype 1: Real Person + Web Camera + Superimpose Clothing . . . . 24
5.2 Prototype 2: Avatar + Kinect + 3D Clothing . . . . . . . . . . . . . . . . 25
6 Survey 29
6.1 Technology Acceptance Model - TAM . . . . . . . . . . . . . . . . . . . . 29
6.2 System Usability Scale - SUS . . . . . . . . . . . . . . . . . . . . . . . . . 31
6.3 User Experience Questionnaire - UEQ . . . . . . . . . . . . . . . . . . . . 32
6.4 Research Studies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
6.4.1 Online Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
6.4.2 Experimental Research . . . . . . . . . . . . . . . . . . . . . . . . . 33
6.5 Results . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34
6.5.1 Results for the Online Research . . . . . . . . . . . . . . . . . . . . 34
6.5.2 Results for the Experimental Research . . . . . . . . . . . . . . . . 37
6.6 Discussion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43
6.6.1 Online Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43
6.6.2 Experimental Research . . . . . . . . . . . . . . . . . . . . . . . . . 44
7 Research Results 46
7.1 Research Questions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
7.2 Conclusions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47
7.3 Research Opportunities . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48
A Online Research Survey 52
B Experimental Research Survey 61
C Experiment Design 73
D Online Survey Responses 77
E Experimental Survey Responses 91

List of Figures
2.1 Virtual Reality Historical Research Perspective . . . . . . . . . . . . . . . 4

2.2 Augmented Reality Historical Research Perspective . . . . . . . . . . . . . 4
2.3 UTAUT model . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
2.4 UTAUT model and perceived risk . . . . . . . . . . . . . . . . . . . . . . . 7
3.1 Concept image of the MIRACLE system . . . . . . . . . . . . . . . . . . . 10

3.2 Framework for online Virtual Fitting Room . . . . . . . . . . . . . . . . . 11
3.3 Architecture of the Grid Computing system . . . . . . . . . . . . . . . . . 12
3.4 An screenshot of the Local Cluster system . . . . . . . . . . . . . . . . . . 13
3.5 An screenshot of the 3D VFR system . . . . . . . . . . . . . . . . . . . . . 14
3.6 Architecture of the web system . . . . . . . . . . . . . . . . . . . . . . . . 14
3.7 3D VFR system on web environment . . . . . . . . . . . . . . . . . . . . . 15
3.8 The try-on process in various foot movements . . . . . . . . . . . . . . . . 16
3.9 Depth map data and the corresponding posture of the user . . . . . . . . 17
3.10 A human body with the default radii . . . . . . . . . . . . . . . . . . . . . 17
3.11 The user with a virtual fitted cloth . . . . . . . . . . . . . . . . . . . . . . 18
4.1 Variant 1: Real Person + Kinect + Superimpose Clothing . . . . . . . . . 21

4.2 Variant 2: Real Person + Web Camera + Superimpose Clothing . . . . . 21
4.3 Variant 3: Avatar + Kinect + 3D Clothing . . . . . . . . . . . . . . . . . 22
4.4 Variant 4: Avatar + Input Body Measures + 3D Clothing . . . . . . . . . 22
4.5 Variant 5: Predefined Avatar + 3D Clothing . . . . . . . . . . . . . . . . 23
4.6 Variant 6: Photo + Superimpose Clothing . . . . . . . . . . . . . . . . . . 23
5.1 A user using the Webcam Social Shopper . . . . . . . . . . . . . . . . . . 25

5.2 Initial user position in front of the Kinect . . . . . . . . . . . . . . . . . . 26
5.3 Kscan3d application . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
5.4 The scanning process using Kscan3d and Kinect . . . . . . . . . . . . . . 27
5.5 The Firestorm viewer showing an avatar that will be dressed up . . . . . . 28
6.1 TAM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
6.2 TAM2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30
6.3 TAM3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30
6.4 UEQ results per item for the real person prototype . . . . . . . . . . . . . 39
6.5 UEQ mean values per item for the real person prototype . . . . . . . . . . 39
6.6 UEQ scales for the real person prototype . . . . . . . . . . . . . . . . . . 39
6.7 UEQ distribution of the scales for the real person prototype . . . . . . . . 40
6.8 UEQ benchmark graph for the real person prototype . . . . . . . . . . . . 40
6.9 UEQ results per item for the avatar prototype . . . . . . . . . . . . . . . 41
viii
List of Figures ix
6.10 UEQ mean values per item for the avatar prototype . . . . . . . . . . . . 41
6.11 UEQ scales for the avatar prototype . . . . . . . . . . . . . . . . . . . . . 41
6.12 UEQ distribution of the scales for the avatar prototype . . . . . . . . . . 42
6.13 UEQ benchmark graph for the avatar prototype . . . . . . . . . . . . . . . 42
List of Tables
2.1 Table of VFR Comercial Products . . . . . . . . . . . . . . . . . . . . . . 5
3.1 Comparison table about existing VFR projects (our proposal) . . . . . . . 8

3.2 The MIRACLE system summary table . . . . . . . . . . . . . . . . . . . . 9
3.3 The GOVFiR system summary table . . . . . . . . . . . . . . . . . . . . . 10
3.4 The local cluster system summary table . . . . . . . . . . . . . . . . . . . 12
3.5 Web Environment systems summary table . . . . . . . . . . . . . . . . . . 13
3.6 Kinect based systems summary table . . . . . . . . . . . . . . . . . . . . . 15
3.7 Pose Estimation system summary table . . . . . . . . . . . . . . . . . . . 18
x
Abbreviations
VFR Virtual Fitting Rooms

VR Virtual Reality
AR Augmented Reality
TAM Technology Acceptance Model
SUS System Usability Scale
UEQ User Experience Questionnaire
UTAUT Unified Theory of Acceptance and Use of Technology
xi
I dedicate this thesis first of all to God and then to my beloved
parents Alfredo and Consuelo. I hope that this achievement
complete the dream they had for me all those many years ago when
they chose to give me the best education they could . . .
xii
Chapter 1
Introduction
Technology is improving at a rapid pace, as many things are possible today that were
not possible fifteen years ago. Nowadays, some of the impossible things are rising to
the occasion in the form of Augmented Reality (AR) and Virtual Reality (VR). Virtual
fitting rooms are not the exception of this evolutionary process. Virtual Fitting Room,
also frequently referred to as virtual dressing room, virtual changing room or virtual try-
on room, is the online or in-store equivalent of a real retailer dressing room. Basically,
it enables buyers to try on clothes to check different cloth features like size, fit or style,
but virtually rather than physically. The main objective of a VFR is giving the user the
idea of how an item of clothes will look on him/her without actually trying it on.
Scope of this research
This research focuses primarily on VFR aspects in the context of the academia and mar-
ket efforts. A broad coverage of existing work in the area of VFR projects using VR and
AR is provided. An online and experimental research were developed through different
surveys, models and prototypes to explore the user acceptance, the user satisfaction and
the user experience.
Aim of this research
This research aims to serve as a useful guidebook of VFR projects, as well as a point of
reference of future work in improving the VFR experience. Furthermore, the objective
is to answer the following questions: What is a VFR? What are the requirements to
establish a VFR? What are the most relevant VFR benefits and concerns for the user?
What research projects and commercial initiatives exist? What is the future for the
VFR?
1
Chapter 1. Introduction 2
Related work
Probably the most relevant work to this research regarding VR are [1–3]. Regarding AR,
[4, 5] and regarding user satisfaction, [6, 7]. However, they just focused in their main
project solution without showing an overall review. Furthermore, this research provides
a more in-depth analysis of VFR and classifies existing approaches in a comprehensive
way.
Chapter 2
Background Information
2.1 General Concepts
The main difference between VR and AR is that VR is all about the creation of a virtual
world that users can interact with and should be designed in such a way that users would
find it difficult to recognise the difference from what is real and what is not. However,
AR is the blending of virtual reality and real life where the users are able to interact
with virtual contents in the real world, and are able to distinguish between the two [8].
Some other concepts such as computer cluster and grid computing need to be clarified
in order to have a better understanding of the main Virtual Fitting Room projects,
as we will see later. A computer cluster consists of a set of connected computers that
work together so that they can be viewed as a single system. Unlike grid computers,
computer clusters have each node set to perform the same task, controlled and scheduled
by software. On the other hand, grid computing is the collection of computer resources
from multiple locations to reach a common goal. Grid computing is distinguished from
computer clusters because grid computers have each node set to perform a different task
or application [9].
2.2 Historical Approach
As we can observe in Figure 2.1 virtual try-on systems have been evolving through the
time. Some studies started from 2005 with the simple idea of using the clothes as a
two-dimensional plane model because the goal was just to get the clothes’ shape. Then
researches faced the problem with computation speedup and scalability so they found
other alternatives to achieve that with the use of clusters and grid computing. In the
3
Chapter 2. Background Information 4
Figure 2.1: Virtual Reality Historical Research Perspective
last five years, due to the fast improvement of web browsers, the computation time has
been reducing so that 3D processing and rendering is done with good quality.
Figure 2.2: Augmented Reality Historical Research Perspective
As it becomes evident in 2.2 virtual dressing rooms in augmented reality have been
studied lately and mostly using the Microsoft Kinect Sensor. Although there is one
study (2014-III) using a generic web camera. In any case, researchers are working
diligently to improve algorithms regarding the data extraction process, the computation
process and the display procedures in order to reach good display effects and real-time
performance results.
Succinctly, projects that use an avatar are included into VR whereas projects that
capture the image of the person using any kind of scanning device or camera are included
into AR.
2.3 Comercial Products
The table below (2.1) explains what has been done in regard to commercial virtual
fitting rooms from a provider’s perspective.
Company URL Web In-Store Mobile

Zugara www.zugara.com X X
Metail www.metail.com X
Fits www.fits.me X
Trimirror www.trimirror.com X X
Swivel www.facecake.com/swivel X X
Fitnect www.fitnect.hu X
Try live www.trylive.com X
Styliff - X
Virtual Dressing Room - X
Table 2.1: Table of VFR Comercial Products
A few additional cases for web online retailers are companies like Pretty Green, Dafiti
and Barbie, for in-store retailers, companies like Nike, Adidas, Puma and Topshop, and
finally for mobile retailers, companies like Styliff and Virtual Dressing Room.
2.4 Characteristics of VFR
According to [1, 2] a successful online VFR should have the following features:
1. Accurate, fast and stable computational models.
2. Fast 3D body modelling.
3. High performance computing infrastructures to provide massive computational

resources.
4. Interactive 3D Web browser based display capability.
These characteristics are thoroughly valid for VFR with a VR approach. Although the
point number two is not valid for VFR with an AR approach. In general, VFR systems
can be roughly divided into 3 major modules. The first one for the data input (body
measures), the second one for the processing and the last one for the rendering and
simulation ([1, 2, 10, 11]):
1. The body-shape module.
2. The computation module.
3. The exhibition module.
2.5 User Acceptance and Satisfaction
There are some theories regarding user acceptance such as the Unified Theory of Accep-
tance Use of Technology (UTAUT). It tries to explain the degree of acceptance of the
use of information technology. It assesses whether the user will be able to accept the
new technology and the user’s ability to deal with it. UTAUT has been used and applied
by many educational institutions and research centres to answer one of the most critical
questions: What are the user’s attitudes towards accepting a technological solution?
UTAUT (Figure 2.3) was formulated by Venkatesh [12], which consists of four main
concepts: Performance Expectancy (PE), Effort Expectancy (EE), Social Influence (SI)
and Facilitating Conditions (FC). These four main concepts are independent variables
which influence dependent variables, behavioural and usage. Gender, age, experience,
and voluntariness of system use have indirectly influenced the dependent variables via
the four main concepts. Behavioural intention is seen as a critical predictor of technology
use [12].
Figure 2.3: UTAUT model ([12])
User acceptance and satisfaction related to VFR are key issues requiring benchmarks
to measure whether virtual try-on systems meet or surpass user expectation. The work
in [7] integrated the UTAUT model and perceived risk into a comprehensive model to
assess user acceptance and satisfaction. Therefore they needed to empirically test the
model through a survey. Specifically, that study combined the UTAUT factors and
perceived risk to explain users’ intention to use an online VFR in China. In Figure 2.4,
it can be seen the factors (initially proposed as hypotheses) that directly influence the
user adoption and usage of information technology (in this case, for VFR).
Figure 2.4: UTAUT model and perceived risk ([7])
Performance expectancy is equivalent to the perceived usefulness. Effort expectancy is

comparable to the perceived ease-of-use and complexity. Social influence is equivalent
to subjective norm and reflects the effect of environmental factors such as the opinions
of a user’s relatives or friends. Finally, facilitating conditions is similar to perceived
behavioural control and was measured by the perception of being able to access required
resources. Meanwhile, the perceived risk is determined as the degree to which a user
believes that he/she will incur a loss while using a VFR because risk perceptions have a
significant impact on use intentions. Therefore privacy concerns and security concerns
might have a significant influence on perceived risk [7].
In conclusion, the results indicated that performance expectancy, effort expectancy,

social influence and perceived risk all have a significant impact on intention to use online
VFR. Thereby, security concerns and privacy concerns have a significant influence on
perceived risk. The authors concluded that once safe environment is lost, achieving
online VFR adoption would be impossible because the entire online VFR process of
trying garments online would have lost their credibility from the eyes of the user.
Chapter 3
Virtual Fitting Rooms Projects
3.1 Classification of VFR
As mentioned before in Chapter 1, there is not an explicit classification of existing VFR

approaches due the fact that almost all of the studies focused on showing their main
project solution. Our proposal for the VFR classification can be observed in the Table
3.1. It is a comparison table regarding VFR projects that shows an overall review. The
classification attributes that are proposed for the analysis will be explained in the next
section.
Dimension Person Body Measurement External Hardware Architecture Display
System 2D 3D Avatar Real Predefined Input Scanning Camera Kinect Server Grid Cluster Web Device
Miracle X X X X X X
GOVFiR X X X X X X
3D Display X X X X X
Local Cluster X X X X X X
Interactive 3D X X X X X
Human Pose X X X X X X
Real Time X X X X X X
Footwear X X X X X X
Table 3.1: Comparison table about existing VFR projects (our proposal)
3.2 Attributes for the classification of VFR Projects
• Dimension
It is about whether the VFR garments are in 2D or 3D. A shape would be two
dimensional as we would need just two dimensions to describe it, such as the height
and width. Three dimensional geometries add the dimension of depth so that they
describe objects with volume.
8
Chapter 3. Virtual Fitting Rooms Projects 9
• Person
It is about whether the person who tries on the garments in the VFR is the user
or the graphical representation of him/her (avatar). It is closely related with the
perceived realism of the VFR.
• Body Measurement
It is about the method employed to input the user’s body measurements, whether
it is predefined, provided by the user or gathered by scanning the user itself.
• External Hardware
It is about the type of external hardware used to gather the user input data (move-
ment, body measures). It could be using a simple web camera or the Microsoft
Kinect.
• Architecture
Due the fact some VFR projects employed different types of system architectures
(Grid Computing and Local Cluster), the current options are one server, grid and
cluster.
• Display
It is about whether the VFR display and simulation are done in a web browser or
an external display device.
3.3 Virtual Reality Projects
3.3.1 The MIRACLE System

Miracle X X X X X X
Table 3.2: The MIRACLE system summary table
In this study [13], they propose a system that obtains the more presence by using clothes
as a two-dimensional plane model and capturing the movement of the clothes. They go
back to the basic fact that the goal is trying on clothing and the purpose that they need
is only clothes’ shape.
The idea behind this system is like we were in front of the mirror looking whether a
garment looks well on us. We can observe in the Figure 3.1 the concept image of the
MIRACLE system. MIRACLE stands for ”Virtual MIRror and Advanced CLothing
Environment”. It basically needs basic image processing to fit the cloth model on the
human body. After the model of clothes is made, the model is changed according to
the movement of the person. But The ”MIRACLE” system does not need to calculate
an enormous computational complexity like three dimension simulation of cloth and
accurate human body measurement because it can actually acquire shape from the
image as the observational data. Therefore this system can be utilised for achieving
real-time image processing.
Finally, they achieved good results in the shape recognition on the surface of two di-
mensions by measuring three dimensions shape of flexible things.
Figure 3.1: Concept image of the MIRACLE system ([13])
3.3.2 Grid Computing

GOVFiR X X X X X X
Table 3.3: The GOVFiR system summary table
In this research [11], the key techniques for Grid computing based Online VFR and
its hierarchical architecture are discussed. The grid infrastructure provides massive
computing powers in order to obtain real-time and high fidelity simulation.
As we see in the Figure 3.2, the proposed framework contains three major modules:
body modelling module, computing module, and 3D garment module. Among the body-
modelling module, a 3D geometric body model is transformed through grid discretiza-
tion. Then the body motion algorithms and body deformation algorithms are applied
to generate the static and dynamic postures of a body. Finally, the static and dynamic
postures, as well as the 3D garment module become a complete online VFR.
Figure 3.2: Framework for online Virtual Fitting Room ([11])
A body shape can approximately be reconstructed through its key geometric parameters,
such as stature, arm length and others. These key parameters make it possible to
reconstruct a 3D body in a high-level abstraction with satisfactory precision. With the
key parameters of bodies, the user only needs to modify some parameters to change
a body shape. After the completion of parameters acquisition, a 3D body using mesh
data will be constructed in real time and the 3D model will also be stored in a database
server for later use. The main steps for its body modelling are the following:
• Step 1: Separate a body anatomy into some key parts (neck, should, chest, waist,
abdomen, hip, thigh and arms). A complete database including templates of
various kinds of body shapes is constructed in advance with geometric shapes and
no specific sizes.
• Step 2: Select all parts of body shapes which are most related to the user’s real
parameters through a 3D query interface linking to the body shape database.
• Step 3: The user modifies his body measure parameters by giving some key
parameters or through picture matching (with a video camera).
• Step 4: The system connects all the individual parts automatically and a 3D
virtual model is created comprising to the user’s real body shape and surfaces.
The system architecture for this system (called GOVFiR) is depicted in the Figure
3.3. A grid computing platform consisting of eight heterogeneous nodes with different
OS and hardware configurations were used. So when a user request is processed, the
computing data (garments) is decomposed by domains and the contact computations
are decomposed by tasks. In this way, all the tasks and sub-tasks are distributed among
servers.
Figure 3.3: Architecture of the Grid Computing system ([11])
Thus, they proposed a real time VFR based on this grid computing platform to recon-
struct a 3D virtual model. Furthermore, the system has obtained good performance
such as computation speedup, strong robustness and scalability.
3.3.3 Local Cluster

Local Cluster X X X X X X
Table 3.4: The local cluster system summary table
In this research [2], some key techniques for cluster computing based online VFR are
discussed. The same author of the grid computing VFR proposed this approach, so
it is basically the same system infrastructure with parallel processing instead of grid
computing and some algorithm enhancements. In this case the system consists in three
modules: the body-shape module, the computation and simulation module, and the
interactive exhibition module.
Here is the main difference: when the customer’s cloth selection requests is being pro-
cessed, the computational domain or the garments mesh is partitioned into subdomains.
Then the sub-tasks will be processed in parallel by individual cluster node. The parallel
tasks and applications can be managed and executed over local or widespread hetero-
geneous platforms. The experiment result showed that the proposed architecture can
achieve real-time, high-fidelity cloth simulation and provide encouraging online virtual
fitting experiences. An screenshot of the system can be seen in the Figure 3.4.
Figure 3.4: An screenshot of the Local Cluster system ([2])
3.3.4 Web Environment Based

3D Display [1] X X X X X
Interac.3D [10] X X X X X
Table 3.5: Web Environment systems summary table
Two studies cover this approach. In the research [1], several key techniques for 3D
VFR systems on web environment including 3D modelling, collision dictation, real-time
rendering are discussed; and in the research [10] a web browser based garment and
mannequin 3D display system for online cloth virtual fitting room is described including
its architecture and related techniques.
The architecture of the research [10] can be divided in three major modules: the ge-
ometry description module, the data loading module and the drawing and rendering
module. The architecture involves many parts. For geometry description they used
a text language for describing 3D shapes called VRML. Regarding the data structure
they used a simpler format for fast parsing called HD3. For real-time drawing they used
OpenGL. In regard to the organisation of scenes and graphics they employed key frames.
Finally for the client side they established a communication between ActiveX Control
and Javascript. The experiment result had good display effects and showed that the
proposed architecture can be the basis for online virtual fitting rooms. A screenshot of
this system can be seen in Figure 3.5.
We can observe in Figure 3.6 that the proposed framework for the research [1] is divided
into three main modules: body building module, garments module and interaction mod-
ule.
Figure 3.5: An screenshot of the 3D VFR system on web environment ([10])
Figure 3.6: Architecture of the web system ([1])
For modelling the human body they defined measurements as parameters and hairstyle
and color appearance. Measurements such as height, weight, chest waist and hips were
used to create a 3D mannequin. To minimise the user’s workload, a pre-defined man-
nequin template closest to the user’s body shape was selected on the basis of his/her
gender and BMI (Body Mass Index). To manage the hairstyle and color of the skin
the system provides several samples. Regarding to the garment module it is required to
apply accurate physical properties of the cloth to the simulated cloth to model a cloth
realistically. The key idea is understand the physical behaviour of the cloth. In regard
to the interaction module, the system should manage human motion, cloth animation,
collision handling and garment matching. Therefore in order to obtain realistic simu-
lation results the collision handling needs to be performed between garments and the
skin layer of the human body including self-collision detection for cloth’s wrinkle and
crumple situations. Finally the garment matching process occurs when the enquiry of
the user is matched with the garments database. A screenshot of this system can be
seen in Figure 3.7.
Figure 3.7: 3D VFR system on web environment ([1])
3.4 Augmented Reality Projects
Virtual Fitting Rooms in augmented reality have been mostly studied using a Kinect
sensor despite the fact that different vendors created their own complex devices. Nowa-
days, we can see the use of this cutting-edge approach in apparel stores to enhance the
shopping experience. Additionally, as we mentioned before, this is a new field of study
because the earlier research with a Kinect was done in 2013. Nevertheless, a study in
the 2014 proposed a VFR based on the human pose using a generic web camera.
3.4.1 Kinect Based

Real Time [5] X X X X X X
Footwear [14] X X X X X X
Table 3.6: Kinect based systems summary table
All the encountered studies used Kinect sensor to create a VFR. The principal difference
was in the way they utilised the sensor and the precise goal they wanted to achieve. The
research [5] may be considered as one of the first studies that have been done with
this approach using the Kinect sensor. Its estimation method for cloth sizes is clearly
explained. Due to its high technical content, the algorithms will not be described in
detail. The aim of all the researches is to develop new VFR with Kinect sensors such
that 3D model of a cloth track user’s body on a real time. The key idea behind is to
first extract the characteristic point (using the contour of the user), then to get the size
estimate of the body site and finally verify the precision of the estimated value and its
reliability.
In the research [14], they developed a system for design evaluation of footwear using
Kinect sensor. Fundamentally, the system allows users to virtually try on 3D shoe
models in a live video stream. Here, the Kinect was used to track human foot motion
based on color and depth images. They performed two methods. The first one using
marker detection (fluorescent markers and RGB spaces) and rough positioning. However,
they realised it was not a precise tracking procedure but it was a good initial estimate for
foot position and an adequate basis for the second method. The second procedure was
markerless tracking. In this approach they overcome the problem of foot location with
foot segmentation (foot region is separated from the background). Besides, they used a
reference 3D foot model, ICP algorithm (Iterative Closest Point) and model trimming to
get over the limited view angle of Kinect. The results were really good because there was
a more correct alignment between the foot and the shoe and also a higher computational
efficiency due to the ICP exhibited superior positional accuracy. In Figure 3.8 we can
see the result of the experiment.
Figure 3.8: The try-on process in various foot movements ([14])
In the research [4], they presented a virtual fitting room framework using a depth sensor,
which provides a realistic fitting experience with customised motion filters, size adjust-
ments and physical simulation. The proposed scaling method adjusts the avatar and
determines a standardised apparel size according to the user’s measurements, prepares
the collision mesh and the physics simulation. In addition, they applied bone splitting
to realistically render the body parts near the joints. All components were integrated ef-
ficiently to keep the frame rate higher than previous works while not sacrificing realism.
A screenshot of the system can be observed in Figure 3.9 .
Figure 3.9: Depth map data and the corresponding posture of the user with a virtual
cloth on it ([4])
An embedded physics engine within the framework depicts its architecture. The cloth
simulation framework utilises the proprietary PhysX engine by Nvidia, specifically these
two principal components: the cloth deformation and collision detection modules. The
deformation algorithm is based on the position-based dynamics approach, calculating
the position of the particles from their previous positions and applying constraints on
mutual distance and angle. On the other hand, collision detection between the body and
the cloth is based using collision spheres and capsules co-located with body joints and
bones, respectively. A human body with the default radii can be seen in Figure 3.10.
The user’s body measurements are used to estimate the locations of joints and bones,
for collision sphere placement, whereas the radii are used directly for determining the
sphere sizes.
Figure 3.10: A human body with the default radii ([4])

3.4.2 Pose Estimation

Human Pose X X X X X X
Table 3.7: Pose Estimation system summary table
In this study [3], a real-time solution to set up an online virtual fitting room using a
generic web camera is discussed. The functionality is basically achieved in two steps:
the user selects an image of a cloth and then the system captures his/her own video to
display the cloth on it. In Figure 3.11 we can observe the user with the virtually fitted
cloth.
Their research is very technical but its algorithm can be divided into three main sections:
data acquisition, pose estimation and apparel fitting. The data acquisition is gathered
by using a generic web camera. The camera first records the background without the
moving of the user. Then the user is allowed to be in the field of view of the web camera.
Hence using a frame difference, background registration and subtraction methodology
and the identification of the high curvature points the human body can be segmented out
from the video. The pose estimation is calculated by the identification of the head, end
of feet and hands, neck and elbows. Finally the cloth fitting is achieved superimposing
the cloth on a human template model (T pose as the initial posture) with some apparel
post processing enhancements.
Figure 3.11: The user with a virtual fitted cloth ([3])
3.5 Discussion
It is evident that as long as time was going many new complex techniques were developed
and others were improving their predecessors as well. For instance, in the MIRACLE
system, when simulating the model, the authors noticed that the computational com-
plexity of the wrinkles were enormous so they decided to implement a VFR in 2D due to
the simplicity, fastness and cheapness. In the grid computing approach they realised that
resource management mechanisms, including job scheduling, load balancing and fault-
tolerance should have been addressed in order to meet the high-fidelity, fault-tolerant,
and real time requirements of virtual try on systems and the performance requirements.
Then, they tried the cluster approach due to the fact that the above-mentioned problems
were time-consuming and demanded massive computational resources. Therefore they
utilised parallel and distributed computing technologies to overcome those problems.
Afterwards, with regard to the web based approaches, they achieved that users can view
the clothing animation from various angles and even change user’s hairstyle and acces-
sories. Nevertheless, they stated that there is still a long way to go to make the system
satisfactory in terms of interactive 3D exhibition and that the user is not necessarily
familiar with all of the measurements and not able to measure himself/herself correctly.
Authors of the pose estimation research started with the idea that most users do not
have any access to a Kinect as a household device so they used a generic web camera
to build a virtual try-on system. Then, finally, the Microsoft’s Kinect appeared to be a
subject of study and was not used just for scanning complete bodies but also for specific
parts such as the design evaluation of footwear research. Kinect based systems showed
good stability and efficiency for real time applications.
The conclusion is that through the time many techniques and approaches have been
tried to develop virtual try-on systems and somehow they were the basis for the next
ones. As technology is evolving new techniques are being discovered and researches are
making huge efforts to apply them to enhance VFR experiences.
Chapter 4
Technological Variants
In this chapter six technological variants that have been identified will be shown and
described. They are based on the previously analysed attributes for VFR projects. The
first two technological variants belong to AR because the user can see himself/herself
through the display device and the remaining variants to VR due to usage of avatars
(scanned, with the user measures or predefined).
4.1 Variant 1: Real Person + Kinect + Superimpose Cloth-

ing
In this variant the user just stands in front of the interactive external display device
(it uses Kinect to keep tracking the user movements), then selects his/her favourite
clothes and they will appear superimposed on the screen according to his/her body
shape. Moreover, the superimposed clothes follow the user movements in real time. We
can observe an example of this variant in the Figure 4.1.
4.2 Variant 2: Real Person + Web Camera + Superimpose

Clothing
This version differs from the previous variant in the external input and display devices
used. In this case, instead of having a big display screen it employs a window in a web
browser, and instead of using kinect it is based on the user’s web camera. Obviously,
there is a loss of precision and reality due to precarious generic web cameras. We can
observe an example of this variant in the Figure 4.2.
20
Chapter 4. Technological Variants 21
Figure 4.1: Microsoft [KinectforWindows]. (2016, Feb 28). Kinect

for Windows Retail Clothing Scenario Video [Video file]. Retrieved from
https://www.youtube.com/watch?v=Mr71jrkzWq8
Figure 4.2: Zugara [Zugara]. (2016, Feb 28). How To Use Webcam Social Shopper
[Video file]. Retrieved from https://www.youtube.com/watch?v=ocVEvK9Sl34
4.3 Variant 3: Avatar + Kinect + 3D Clothing
This variant utilises an avatar of the user previously scanned using the Kinect device.
Therefore, there is no need to superimpose clothes but show the 3D clothing on the
avatar. We can observe an example of this variant in the Figure 4.3.
4.4 Variant 4: Avatar + Input Body Measures + 3D Cloth-

ing
This version is completely different from the previous ones due to the usage of input
parameters. In this case, the user needs to provide his/her own body measures such
Figure 4.3: TriMirror [triMirrorTV]. (2016, Feb 28). Kinect Virtual

Mirror and Fitting Room at Fashion Show [Video file]. Retrieved from
https://www.youtube.com/watch?v=YIDT-PpENkY
as height, weight, bust and waist to the system, in order to configure the avatar’s
dimensions. We can see an screenshot of this kind of variant in the Figure 4.4.
Figure 4.4: ”Metail - Your online fitting room.”

http://trymetail.com/collections/metail. Metail. Screenshot. 28 Feb 2016.
4.5 Variant 5: Predefined Avatar + 3D Clothing
Regarding the web-based variants this is the simplest one. It just uses predefined avatars
and 3D clothes to simulate the virtual rooms. The user can select among different avatars
to choose the one that fits better to her/his appearance. We can observe an screenshot
of this kind of variant in the Figure 4.5.
Figure 4.5: ”Try clothes in online dressing room.”

http://glamstorm.com/en/fittingroom/clothes. Glamstorm. Screenshot. 28 Feb
2016.
4.6 Variant 6: Photo + Superimpose Clothing
All the previous variants can be utilised either for online or in-store based virtual fitting
rooms but this variant is an attempt to reach a virtual fitting room experience using
mobile phones. The user takes a photo of herself/himself and then adjusts the cloth
according his/her body shape. We can observe an example of this variant in the Figure
4.6.
Figure 4.6: My Cool Look [My Cool Look]. (2016, Feb 28). How
To Try On Clothes On Your Phone? [Video file]. Retrieved from
https://www.youtube.com/watch?v=jktK51H14Yw
Chapter 5
Prototypes
In this chapter the two prototypes that were developed, based on the previous VFR
variants, are described.
5.1 Prototype 1: Real Person + Web Camera + Superim-

pose Clothing
For this prototype we employed the Webcam Social Shopper’s product demo, a VFR ap-
plication of Zugara. The product URL is the following: http://webcamsocialshopper.
com/demos. It basically employs the user’s web camera and superimpose the clothes on
the user’s body image. The prototype features according to the classification of VFR
are:
• Dimension: 2D
• Person: Real
• Body Measurement: Scanning
• External Hardware: Camera
• Architecture: Server
• Display: Web
An example of a user using the prototype can be seen in the Figure 5.1.
24
Chapter 5. Prototypes 25
Figure 5.1: A user using the Webcam Social Shopper
5.2 Prototype 2: Avatar + Kinect + 3D Clothing
The goal of this prototype is to show the process to scan a user body with the Kinect,
then use the avatar to put on clothes. For this purpose, we employed four different
technologies:
• Kinect: As the external hardware to perform the body scanning. Kinect V1.
The Figure 5.2 depicts the initial user position in front of the Kinect.
• Kscan3d: As the software to capture and export 3D scan data. It supports

Kinect for Windows. Free 2016 version. An screensot can be seen in the Figure
5.3. Moreover, the Figure 5.4 represents the scanning process using the Kscan3d
and the Kinect.
• OpenSim: As the open source virtual world server. Version 0.2.8.1.
• Firestorm Viewer: As the virtual world viewer. It has an enormous number

of features, options and interface customisation choices. Version 4.7.7.48706. The
Figure 5.5 shows the avatar that will be dressed up.
The complete process to scan a human body using Kscan3d will be described. First, the
Kinect sensors gather color and depth data. Kscan3d converts Kinect data into a 3D
mesh. Then, the user captures data from all angles to create a complete mesh. Then,
the software captures and aligns 3D data automatically. The user can delete points and
smooth data. Finally, the user exports meshes to common files formats and use them
for visual effects, games, 3D printing or web visualisation.
In this case, an academic prototype was developed. A Kinect body scanning simulation
was performed making each user be in different positions to gather the meshes from
different angles. Moreover, the complete process was explained in details to make stu-
dents understand but in the final stage a predefined avatar (using OpenSim) was used
to change clothes instead. The process to build the full featured VFR take some more
development time and additional equipment that we did not count on.
The prototype features according to the classification of VFR are:
• Dimension: 3D
• Person: Avatar
• Body Measurement: Scanning
• External Hardware: Kinect
• Architecture: Server
• Display: Web
Figure 5.2: Initial user position in front of the Kinect

Figure 5.3: Kscan3d application
Figure 5.4: The scanning process using Kscan3d and Kinect

Figure 5.5: The Firestorm viewer showing an avatar that will be dressed up
Chapter 6
Survey
6.1 Technology Acceptance Model - TAM
The technology acceptance model (TAM) is an information system theory that models
how users come to accept and use an specific technology. In other words, it is a model
that tries to explain why people would choose to use that particular technology in one
context. This model suggests that when the users are presented with a new technology,
a number of factors influence their decision about how and when they will use it. We
can observe in the Figures 6.1, 6.2 and 6.3 the evolution of this technological model.
TAM2 includes social influence process such subjective norm, and cognitive instrumental
process such as job relevance, output quality and result demonstrability. TAM3 is
mostly based on the TAM2 and includes other measures such as perception of external
control and perceived enjoyment ([15–18]). A version based on the TAM 3 has also
been proposed in the context of e-commerce with an inclusion of the effects of trust and
perceived risk on system use ([19]).
Figure 6.1: TAM
Most studies use the TAM in order to evaluate applications by two main measures:
perceived usefulness and perceived ease of use. We used the TAM3 as the foundation
29
Chapter 6. Survey 30
Figure 6.2: TAM2
Figure 6.3: TAM3

model of this research. However, we did not use all the measures and selected carefully
those ones that were more important for our research instead. Anticipated use was taken
from the research [18]. The questions regarding each measure were taken and adapted
from [18] and [20]. Finally, the measures we employed are the following:
• Perceived Usefulness: The degree to which a person believes that using a par-
ticular system would enhance his or her task performance.
• Perceived Enjoyment: The extent to which the activity of using a specific

system is perceived to be enjoyable in its own right, aside from any performance
consequences resulting from system use.
• Perceived Risk: The degree to which a user believes that he/she will incur a
loss while using a VFR because risk perceptions have a significant impact on use
intentions.
• Anticipated Use: The degree to which a person feels beforehand the usage of a
particular system.
6.2 System Usability Scale - SUS
The System Usability Scale (SUS) provides a reliable tool for measuring the user’s sat-
isfaction. It includes 10 items using a five-point response scale from strongly disagree to
strongly agree. SUS has become an industry standard with lots of references. The main
benefits are: easy scale to administer to participants, can be used on small sample sizes
with reliable results and it is valid (helps to differentiate between usable and unusable
systems). SUS has generally been seen as providing this type of high-level subjective
view of usability and is thus often used in carrying out comparisons of usability between
systems [21].
We should keep the following in mind:
• The scoring system is somewhat complex.
• The best way to interpret your results involves normalising the scores to produce
a percentile ranking.
• The SUS model is not diagnostic. Its use is in classifying the ease of use of the
web page, application or environment being tested.
The principal difficulty of this model is the complex scoring system but it can be nor-
malised to produce a percentile ranking ([22]). We tried to make it simpler. We calcu-
lated the mean value of the participant’s scores for each question. If the rounded value
is greater than 3 it is positive, if it is 3 is neutral and if it is less than 3 is negative.
6.3 User Experience Questionnaire - UEQ
The UEQ allows a quick, easy and flexible assessment of the user experience for any in-
teractive product. The scales of the questionnaire are designed to cover a comprehensive
impression of the user experience. The questionnaire format supports the users response
to immediately express feelings, impressions, and attitudes that arise when they use a
product ([23–25]).
The user experience questionnaire contains 6 scales with 26 items in total that measure
several usability aspects:
1. Attractiveness: General impression towards the product. Do users like or dislike

the product? Items: annoying / enjoyable, good / bad, unlikable / pleasing,
unpleasant / pleasant, attractive / unattractive, friendly / unfriendly.
2. Efficiency: Can users solve their tasks with the product without unnecessary
effort? Does the user interface looks organised? Items: fast / slow, inefficient /
efficient, impractical / practical, organised / cluttered.
3. Perspicuity: Is it easy to understand how to use the product? Is it easy to get

familiar with the product? Items: not understandable / understandable, easy to
learn / difficult to learn, complicated / easy, clear / confusing.
4. Dependability: Does the user feel in control of the interaction? Is the interaction
with the product secure and predictable? Items: unpredictable / predictable,
obstructive / supportive, secure / not secure, meets expectations / does not meet
expectations.
5. Stimulation: Is it motivating and exciting to use the product? Items: valuable /

inferior, boring / exciting, not interesting / interesting, motivating / demotivating.
6. Novelty: Is the product innovative and creative? Does the product grab users
attention? Items: creative / dull, inventive / conventional, usual / leading edge,
conservative / innovative.
Basically, we used the 26 items of the UEQ questionnaire to survey the participants and
then put the results into the analytical template provided by [23] to get the statistics,
charts and benchmarks.
6.4 Research Studies
In this study, two research study types were developed. The first one is an online research
that basically explores the user acceptance based on the TAM model. It was designed to
evaluate two approaches: online and in-store VFR. The second study is an experimental
research that essentially explores the satisfaction based on the SUS model and the user
experience based on the UEQ model regarding different VFRs. It was evaluated for the
two prototypes previously described.
6.4.1 Online Research
This research is based on the TAM model and was applied in order to explore online
and in-store VFR potential adoption. The online survey was done using Google Forms
and was structured in the following 4 sections:
• General Information
• Online VFR
• In-store VFR
• Final Questions
It was administered to 64 people from different ages and varied professional backgrounds.
The online form is attached in the Appendix A.
6.4.2 Experimental Research
This research also involved administering a questionnaire to explore different VFR tech-
nological variants. This online survey was done also using Google Forms and was struc-
tured in 4 sections:
• General Information
• Satisfaction Test (SUS)

• User Experience Test (UEQ)
• Final Questions
This questionnaire was applied for the two prototypes previously explained in the chapter
5.
• Prototype 1: Real Person + Web Camera + Superimpose Clothing
• Prototype 2: Avatar + Kinect + 3D Clothing
It was administered to 9 students from different age, gender and career. The prototypes
were presented in different order to avoid bias caused by the order effect. The experi-
mental questionnaire is attached in the Appendix B and the experiment design in the
Appendix C. The experiment design shows the activities that the participants needed
to complete step by step. Finally, additional variables were measured manually during
the experiment in the laboratory such as: execution time, task completeness, number of
errors and task with more difficulties.
6.5 Results
In this section the main results will be presented following the structure previously
proposed for each research. The full survey results for the online research are attached
in the Appendix D and for the experimental one, in the Appendix E.
6.5.1 Results for the Online Research
Here the results show the people’s answers presented in percentages regarding the dif-
ferent topics and questions. The complete distribution of responses for each question
can be found in the in the Appendix D.
A. GENERAL INFORMATION
Age
• 43.8% are between 18 and 24 years old

Which one do you prefer the most?
• 21.9% prefer Online Shopping
• 78.1% prefer Shopping at Physical Stores
Have you ever tried an online VFR or in-store VFR?
• 15.6% have tried a VFR before
• 84.4% have never tried a VFR before
B. ONLINE VFR
Perceived Usefulness
• 65% agree that using this type of VFR will reduce their time when shopping
• 56.2% agree that using this type of VFR will facilitate their decision to buy clothes
• 59.4% agree that this type of VFR will improve their shopping experience in general
• Cloth combination and how it looks like are the most advantageous factors of this
technology compared with not having it
Perceived Enjoyment
• 75% agree that this type of VFR is interesting
• 70.3% agree that this type of VFR is enjoyable
• 59.4% agree that this type of VFR is a good way to spend their leisure time
Perceived Risk
• Security issues and how it looks like are their main concerns in online shopping
when it comes to clothing goods
• 50% agree that using this type of VFR will decrease their perceived risk when
buying in comparison with the traditional method (using images of clothes)
Anticipated Use
• 57.8% agree that they will use it on a regular basis in the future assuming that
this type of VFR exists
• 54.7% agree that this will make them buy more clothes in the future assuming
that this type of VFR is available in their favourite e-commerce web page
C. IN-STORE VFR
Perceived Usefulness
• 71.8% agree that using this type of VFR will reduce their time when shopping
• 61% agree that using this type of VFR will facilitate their decision to buy clothes
• 67.3% agree that this type of VFR will improve their shopping experience in general
• Convenience of no undressing, speed when buying and how it looks like are the
most advantageous factors of this technology compared with not having it
Perceived Enjoyment
• 78% agree that this type of VFR is interesting
• 71.9% agree that this type of VFR is enjoyable
• 53.1% agree that this type of VFR is a good way to spend their leisure time
Perceived Risk
• Whether it fits and privacy issues are their main concerns having this type of VFR
in physical stores
• 40.7% agree that using this type of VFR will decrease their perceived risk when
buying in comparison with a real dressing room
• 42.2% agree that using this type of VFR will decrease their perceived risk when
buying in comparison with the online VFR
Anticipated Use
• 57.8% agree that they will use it on a regular basis in the future assuming that
this type of VFR exists
• 53.1% agree that this will make them buy more clothes in the future assuming
that this type of VFR is available in their favourite shopping center
D. FINAL QUESTIONS
Having any of these VFR, would you prefer an avatar of yourself with your measures or
a recording of yourself in realtime?
• 18.8% prefer an avatar of themselves
• 81.3% prefer themselves in realtime
How would you like to do the scanning to get the avatar?
• 57.8% prefer scanning by themselves at home
• 42.2% prefer going to the nearest mall where there is a scanning booth and follow
the instructions
6.5.2 Results for the Experimental Research
Here the average value of each item will be shown for the SUS results and statistical
charts and benchmarking graphs for the UEQ results. Either way, for the SUS and UEQ
surveys, the complete distribution of responses are in the Appendix E.
Age
• 33.3% prefer Online Shopping
• 66.7% prefer Shopping at Physical Stores

• 100% have never tried a VFR before
B. REAL PERSON + WEB CAMERA + SUPERIMPOSE CLOTHING
B1. USABILITY TEST (SUS) [Points in average in the scale of 1 to 5 being 1 = Strongly
Disagree and 5 = Strongly Agree]
• I would like to use this VFR frequently [3.55 = Agree]
• I found this VFR unnecessarily complex [2.11 = Disagree]
• I thought the VFR was easy to use [3.66 = Agree]
• I would need the support of a technical person to be able to use this VFR [2.11 =
Disagree]
• I found the various functions in this system were well integrated [4.00 = Agree]
• I thought there was too much inconsistency in this VFR [2.22 = Disagree]
• I would imagine that most people would learn to use this VFR very quickly [3.80
= Agree]
• I found the VFR very cumbersome to use [2.33 = Disagree]
• I felt very confident using the VFR [3.88 = Agree]
• I needed to learn a lot of things before I could get going with this VFR [2.00 =
Disagree]
B2. USER EXPERIENCE TEST (UEQ)
In the Figure 6.4 we can find the results per item for the real person prototype. In the
Figure 6.5, the mean values per item. In the Figure 6.6, the UEQ scales. In the Figure
6.7, the distribution of the scales. Finally, in the Figure 6.8, the benchmark graph.
C. AVATAR + KINECT + 3D CLOTHING
C1. USABILITY TEST (SUS) [Points in average in the scale of 1 to 5 being 1 = Strongly
Disagree and 5 = Strongly Agree]
• I would like to use this VFR frequently [3.33 = Neutral]
• I found this VFR unnecessarily complex [2.44 = Disagree]
• I thought the VFR was easy to use [3.88 = Agree]

Figure 6.4: UEQ results per item for the real person prototype
Figure 6.5: UEQ mean values per item for the real person prototype
Figure 6.6: UEQ scales for the real person prototype

Figure 6.7: UEQ distribution of the scales for the real person prototype
Figure 6.8: UEQ benchmark graph for the real person prototype
• I would need the support of a technical person to be able to use this VFR [2.77 =
Neutral]
• I found the various functions in this system were well integrated [3.11 = Neutral]
• I thought there was too much inconsistency in this VFR [2.33 = Disagree]
• I would imagine that most people would learn to use this VFR very quickly [3.44
= Neutral]
• I found the VFR very cumbersome to use [2.33 = Disagree]
• I felt very confident using the VFR [3.55 = Agree]
• I needed to learn a lot of things before I could get going with this VFR [2.55 =
Neutral]
C2. USER EXPERIENCE TEST (UEQ)
In the Figure 6.9 we can find the results per item for the avatar prototype. In the Figure
6.10, the mean values per item. In the Figure 6.11, the UEQ scales. In the Figure 6.12,
the distribution of the scales. Finally, in the Figure 6.13, the benchmark graph.
D. FINAL QUESTIONS
Figure 6.9: UEQ results per item for the avatar prototype
Figure 6.10: UEQ mean values per item for the avatar prototype
Figure 6.11: UEQ scales for the avatar prototype

Figure 6.12: UEQ distribution of the scales for the avatar prototype
Figure 6.13: UEQ benchmark graph for the avatar prototype
Which one did you like the most?
• 66.7% prefer the prototype: Real Person + Web Camera + Superimpose Clothing
• 33.3% prefer the prototype: Avatar + Kinect + 3D Clothing
Having any of these VFR, would you prefer an avatar of yourself with your measures or
a recording of yourself in realtime?
• 100.0% prefer themselves in realtime
As mentioned before, some other variables were measured manually in order to analyse
the users’ behaviour during the experiment. All the tasks were expected to be done in
an interval of 25 minutes and the participants in average finished 2 minutes earlier. The
tasks were clear and easy to do so all of them completed all the tasks step by step. Other
important variable in a usability test is the number of errors, but in this experiment we
cannot talk about this measure because no errors were committed. Instead, we observed
that they encountered more inconveniences in some specific tasks that delayed their
overall time. For instance, regarding the prototype using a real person, users had delays
manipulating the VFR options with their hands, and regarding the prototype using an
avatar, users had delays looking for the best position during the scanning process with
the Kinect.
6.6 Discussion
6.6.1 Online Research
Regarding the profile of the survey respondents, most of them were young people in
their 20s that prefer shopping at physical stores rather than online shopping and have
not had the chance to experience a VFR before.
It can be seen that almost three quarters of those surveyed agreed that using online VFR
will reduce their time when shopping, and, in general, it will improve their shopping
experience. The most important advantages compared with not having the VFR are
the possibility to visualise cloth combinations and checking how the clothes look like on
them. More than 70% agreed that online VFRs are interesting and enjoyable. With
respect to the risks when trying on clothes online, security issues and differences with
how the clothes will look like in reality are the main concerns. Moreover, only half
agreed that this VFR will decrease their perceived risk when buying in comparison with
the traditional method which uses images of clothes. However, a considerable group of
respondents were neutral regarding their level of agreement for this statement. Then,
more than a half agreed that online VFR will make them buy more clothes and that
they will use it on a regular basis.
The same way as with online VFR, almost three quarters of the respondents agreed that
in-store VFR will reduce their time when shopping and facilitate their decision to buy
clothes improving their shopping experience. The most important advantages compared
with not having the VFR are the convenience of not undressing and checking how the
clothes look like on them. More than 80% agreed that in-store VFR are interesting and
enjoyable. With respect to the risks when trying on clothes with VFR in physical stores,
privacy issues and whether it fits are the main concerns. Less than a half agreed that
this type of VFR will decrease their perceived risk when buying in comparison with a
real dressing room, as expected. Despite 20% of respondents being neutral, it shows that
in-store VFR are far away to replace real dressing rooms in terms of realism. However,
more than a half agreed that in-store VFR will make them buy more clothes and that
they will use it on a regular basis.
And now, comparing both alternatives according to the same questions, the results are
quite balanced. The in-store VFR will reduce the time when shopping a little bit more
than the online VFR. The in-store VFR is much more interesting than the online VFR.
However, both of them face the problem of how the cloth will fit or look like on the
users. In spite of adversity online VFR will be used in regular basis more than in-store
VFR.
Finally, regarding VFR alternatives, respondents prefer to see themselves in realtime

rather than having an avatar of themselves with their measures and they want the
scanning to be done by themselves rather than going to the nearest mall.
6.6.2 Experimental Research
Regarding the profile of the participants surveyed, most of them were young people in
their 20s that mostly prefer shopping at physical stores rather than online shopping and
had never had the chance to experience a VFR before.
In regard to the prototype that displays the real person captured with the web camera,
both the usability test and the user experience test show positive results. For the us-
ability test, users found it not complex, easy to use and easy to learn so they would like
to use it frequently. Regarding the user experience test the results for the 6 aspects are
good. The best one is the perspicuity expressing that users found it easy to understand.
The result for the attractiveness aspect is that this VFR is mostly enjoyable, attractive
and friendly. According to the efficiency aspect it is mostly efficient and organised. Ac-
cording to the perspicuity aspect it is mostly understandable, easy and clear. According
to the dependability aspect it is mostly supportive and predictable. According to the
stimulation aspect it is mostly interesting and motivating. According to the novelty
aspect it is mostly leading edge and innovative.
With respect to the prototype that uses an avatar of the person and the Kinect, both the
usability test and the user experience test show positive results although with slightly
less points compared with the previous prototype. For the usability test, users found it
also not complex and easy to use. However, they may need the support of a technical
person to be able to use it. It must be due to the previous scanning process that need to
be done to get the avatar. By some manner they are not convinced to use it frequently.
Regarding the user experience test the overall result is quite similar to the preceding
prototype with slightly less points in some items again. According to the attractiveness
aspect this VFR is mostly good and pleasing. According to the efficiency aspect it
is mostly organised. According to the perspicuity aspect it is mostly understandable,
clear and easy to learn. According to the dependability aspect it is mostly predictable.
According to the stimulation aspect it is mostly valuable and interesting. According to
the novelty aspect it is mostly creative and leading edge.
One important aspect about the UEQ test is that people tend to be positive in their
answers and also try to avoid extreme answer categories. In that case, there are some
adjustments in the calculations to make them more realistic. The benchmark graph
can give us conclusions about the relative quality of the evaluated product compared to
other products (benchmark data until 2016). For the real person prototype, the aspects
above the average are attractiveness, perspicuity, stimulation and novelty. It means that
this prototype is basically enjoyable, easy to understand, interesting and innovative.
Meanwhile, for the avatar prototype, the aspects above the average are perspicuity and
novelty. It means that this prototype is basically easy to understand and innovative.
Despite both results are good, the results of the avatar prototype might be influenced
by the fact that the generated avatar did not truly represent the participants.
Finally, after the separate analysis of the two research types (online and experimen-
tal), we can conclude that they agree with each other in several aspects in a positive
way. There is no better product because the statistics and results were close enough.
Although, trying to make a comparison, respondents liked the real person prototype
more than the avatar one and definitely prefer to see themselves in realtime rather than
having an avatar of themselves with their measures.
Chapter 7
Research Results
7.1 Research Questions
• What is a VFR?
It is the online or in-store equivalent of a real retailer dressing room where the
user tries on clothes to check different cloth features (size, fit or style) virtually
rather than physically. The main objective of a VFR is giving the user the idea of
how an item of clothes will look on him/her without actually trying it on.
• What are the requirements to establish a VFR?

Since there are two flavours for VFR (VR and AR) the requirements might change
depending on the business objective. For an online VFR at least three modules
should be developed: body-shape, computation and exhibition. Meanwhile, for an
in-store VFR a body scanning device, the computation module and the display
device should be considered.
• What are the most relevant VFR benefits and concerns for the user?
How the clothes will look like is the main benefit for both types of VFR. Moreover,
cloth combination and the convenience of not undressing are the secondary benefits
regarding online VFR and in-store VFR correspondingly. Whether the cloth fits
and security issues are the main concerns in both cases.
• What research projects and commercial initiatives exist?

VFR companies like Zugara [26] are working with technological organisations in
multiple ways. For instance, they are part of early technological programs be-
fore releases, have distribution relationships regarding to the hardware or establish
partner agreements. In this case Zugara is working with: Microsoft (Kinect), Sam-
sung (display and tablets), SoftKinetic (depth-sensing cameras) and NemesisTech
(partner).
46
Chapter 7. Research Results 47
• What is the future for the VFR?

As technology is continuously evolving new state-of-the-art techniques (simple or
complex) will appear and researches will spread the knowledge among the aca-
demic community and make huge efforts to apply them to enhance VFR experi-
ences. Based on the results of this study we can state that users prefer to see
themselves as they were in front of a mirror. Regarding the AR perspective there
is a technological challenge in how to adapt the clothes to an image of a body in
movement that has two dimensions. Regarding the VR perspective the challenge
rely on building an avatar that represents the user accurately and that it should
be fast and does not require a lot of computational resources.
7.2 Conclusions
• Since online fitting rooms still cannot replace the manual garment try-on room for
a matter of accuracy, it nevertheless allows online virtual fitting experiences and
speeding up the shopping cycle of garments.
• Still a large part of the users agree that VFR will reduce their time when shopping
and facilitate their decision to buy clothes therefore improving their shopping
experience in general.
• The most important benefits of VFR are cloth combination, the convenience of
not undressing and how the clothes will look like on users.
• There are risks that need to be treated with caution such as security and privacy
issues and whether the clothes will fit correctly the user’s body.
• Either way, online or in-store, still have a long way to make VFR satisfactory in
terms of accuracy, realism and computation time.
• Despite a VFR cannot fully replace a real dressing room, it will make users buy
more clothes and make them use it on a regular basis.
• Both the satisfaction test and the user experience test show positive results re-
garding VFR. Succinctly, they are perceived as useful, easy to use, interesting,
innovative and enjoyable, and also people like them.
• There is no sense to compare which approach is the best. Both cases, online or
in-store VFR, turn out to be good options in different situations. User prefer-
ences cannot be generalised at all although they prefer a little bit more observing
themselves in realtime instead of an avatar.
Bibliography 48
• Nowadays it is possible to test various measurements and postures (such sitting

and walking) before a user really buys the garments in a web or in-store based
VFR.
• The use of Augmented Reality in the field of virtual fitting rooms is growing by
leaps and bounds thus far and the evidence of this is the latest researches done
and the presence of several commercial vendors in the market.
7.3 Research Opportunities
The main objective is to enhance the VFR experience. Regarding this, some research
opportunities will be listed below:
• Integrate VFR with payment methods

To enable the fast integration of online payment gateways with the VFR or through
the usage of QR codes.
• Share virtual shopping experience

The fact of sharing with friends or other people at the same time the VFR expe-
rience.
• Mobile integration
Mobile devices and potentials have not been deeply explored or analysed to provide
VFR solutions.
• Enhance the accuracy of body scanners

Enhancements in body scanners would make the VFR process much more faster
to the normal user.
• Advanced shading modules

Until now, there are no studies that analyses the shade in clothes in order to make
VFR more realistic solutions.
• Simulation and deformation of cloth models subjected to body motions

Showing wrinkles and crumples of the clothes when the user moves to improve the
realism of VFR.
• Deliver fit and sizing solutions when carrying multiple brands

Analyse VFR not just from the user perspective but the provider also because
there is also a pre-process task involved to include new clothes of different brands.
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Appendix A
Online Research Survey
52
Virtual Fitting Room - Online Research
Thank you for participating in this survey. My main objective is to explore user acceptance of
the Virtual Fitting Room (VFR) technology. The survey is structured in 4 sections: general
information, online VFR, in-store VFR and final questions.
I hope you answer these questions with an appropriate level of confidence in order to get
better accurate results for my Master's Thesis research.
* Required
1. Age *
Mark only one oval.
Under 18
18 - 24
25 - 34
35 - 44
45 - 54
55 - 64
Above 65
2. Which one do you prefer the most? *
Mark only one oval.
Online shopping
Shopping at physical stores
3. Have you ever tried an online VFR or in-store VFR? *
Mark only one oval.
Yes
No
B. ONLINE VFR
Is the online equivalent of a real retailer dressing room. It uses a webcam to try-on clothes
virtually. You can find below some pictures if you do not know it.
PERCEIVED USEFULNESS
4. Using this type of VFR will reduce my time when shopping *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
5. Using this type of VFR will facilitate my decision to buy clothes *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
6. This type of VFR will improve my shopping experience in general *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
7. What is the most advantageous factor of this technology compared with not having
it? *
Check all that apply.
Fit
Look like
Cloth combination
Other:
PERCEIVED ENJOYMENT
8. This type of VFR is interesting *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
9. This type of VFR is enjoyable *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
10. This type of VFR could be a good way to spend my leisure time *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
PERCEIVED RISK
11. When it comes to clothing goods, what would be your main concern when
shopping online? *
Fit
Look like
Privacy concerns
Security concerns
Other:
12. Using this type of VFR will decrease my perceived risk when buying in comparison
with the traditional method (using images of clothes) *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
ANTICIPATED USE
13. Assuming that this type of VFR exists, you predict that you will use it on a regular
basis in the future *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
14. Assuming that this type of VFR would be available in your favourite e-commerce
web page, you predict that this will make you buy more clothes in the future *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
C. IN-STORE VFR
Is the in-store equivalent of a real retailer dressing room. It uses an external device to try-on
clothes virtually. You can find below a picture if you do not know it.
15. Using this type of VFR will reduce my time when shopping *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
16. Using this type of VFR will facilitate my decision to buy clothes *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
17. This type of VFR will improve my shopping experience in general *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
18. What is the most advantageous factor of this technology compared with not having
it? *
Fit
Look like
Convenience of no undressing
Speed when buying
Other:
PERCEIVED ENJOYMENT
19. This type of VFR is interesting *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
20. This type of VFR is enjoyable *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
21. This type of VFR could be a good way to spend my leisure time *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
PERCEIVED RISK
22. Having this type of VFR in physical stores, what would be your main concern? *
Fit
Look like
Privacy concerns
Security concerns
Other:
with a real dressing room *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
with the online VFR *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
ANTICIPATED USE
25. Assuming that this type of VFR exists, you predict that you will use it on a regular
basis in the future *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
26. Assuming that this type of VFR would be available in your favourite shopping
center, you predict that this will make you buy more clothes in the future *
Mark only one oval.
1 2 3 4 5 6 7
Strongly Strongly
Disagree Agree
D. FINAL QUESTIONS
27. Having any of these VFR, would you prefer an avatar of yourself with your
measures or a recording of yourself in realtime? *
Mark only one oval.
Avatar of myself
Myself in realtime
28. How would you like to do the scanning to get the avatar? *
Mark only one oval.
By yourself at home. You prefer to figure out how it works by yourself.
Go to the nearest mall where there is a scanning booth and follow the instruction.
The whole scanning process takes aprox. 3 minutes.
29. Optionally, leave your email address in
case we need to contact you for further
clarifications
Powered by
Appendix B
Experimental Research Survey
61
Virtual Fitting Room - Experimental
Research
Thank you for participating in this survey. My main objective is to explore the
adoption of different Virtual Fitting Rooms (VFR) through a usability test (SUS)
and a user experience test (UEQ). In this case 2 prototypes will be evaluated.
*Required
General Information
1. Age *
Mark only one oval.
Under 18
18 - 24
25 - 34
35 - 44
Above 45
2. Which one do you prefer the most? *
Mark only one oval.
Online shopping
Shopping at physical stores
3. Have you ever tried an online VFR or in-store VFR? *
Mark only one oval.
Yes
No
Tests for the prototype: Real Person + Web
Camera + Superimpose Clothing
1. USABILITY TEST (SUS)
4. 1 = Strongly Disagree and 5 Strongly Agree
Mark only one oval per row.
1 2 3 4 5
I would like to use this VFR
frequently
I found this VFR unnecessarily
complex
I thought the VFR was easy to use
I would need the support of a
technical person to be able to use
this VFR
I found the various functions in
this system were well integrated
I thought there was too much
inconsistency in this VFR
I would imagine that most people
would learn to use this VFR very
quickly
I found the VFR very cumbersome
to use
I felt very confident using the VFR
I needed to learn a lot of things
before I could get going with this
VFR
2. USER EXPERIENCE TEST (UEQ)
5. Mark only one oval.
1 2 3 4 5 6 7
Annoying Enjoyable
1 2 3 4 5 6 7
Not
Understandable
understandable
1 2 3 4 5 6 7
Creative Dull
1 2 3 4 5 6 7
Difficult
Easy to
to
learn
learn
1 2 3 4 5 6 7
Valuable Inferior
1 2 3 4 5 6 7
Boring Exciting
1 2 3 4 5 6 7
Not
Interesting
interesting
1 2 3 4 5 6 7
Unpredictable Predictable
1 2 3 4 5 6 7
Fast Slow
1 2 3 4 5 6 7
Inventive Conventional
1 2 3 4 5 6 7
Obstructive Supportive
1 2 3 4 5 6 7
Good Bad
1 2 3 4 5 6 7
Complicated Easy
1 2 3 4 5 6 7
Unlikable Pleasing
1 2 3 4 5 6 7
Leading
Usual
edge
1 2 3 4 5 6 7
Unpleasant Pleasant
1 2 3 4 5 6 7
Secure Not secure
1 2 3 4 5 6 7
Motivating Demotivating
1 2 3 4 5 6 7
Does not
Meet
meet
expectations
expectations
1 2 3 4 5 6 7
Inefficient Efficient
1 2 3 4 5 6 7
Clear Confusing
1 2 3 4 5 6 7
Impractical Practical
1 2 3 4 5 6 7
Organised Cluttered
1 2 3 4 5 6 7
Attractive Unattractive
1 2 3 4 5 6 7
Friendly Unfriendly
1 2 3 4 5 6 7
Conservative Innovative
Tests for the prototype: Avatar + Kinect + 3D
Clothing
31. 1 = Strongly Disagree and 5 Strongly Agree
Mark only one oval per row.
1 2 3 4 5
I would like to use this VFR
frequently
I found this VFR unnecessarily
complex
I thought the VFR was easy to use
I would need the support of a
technical person to be able to use
this VFR
I found the various functions in
this system were well integrated
I thought there was too much
inconsistency in this VFR
I would imagine that most people
would learn to use this VFR very
quickly
I found the VFR very cumbersome
to use
I felt very confident using the VFR
I needed to learn a lot of things
before I could get going with this
VFR
1 2 3 4 5 6 7
Annoying Enjoyable
1 2 3 4 5 6 7
Not
Understandable
understandable
1 2 3 4 5 6 7
Creative Dull
1 2 3 4 5 6 7
Difficult
Easy to
to
learn
learn
1 2 3 4 5 6 7
Valuable Inferior
1 2 3 4 5 6 7
Boring Exciting
1 2 3 4 5 6 7
Not
Interesting
interesting
1 2 3 4 5 6 7
Unpredictable Predictable
1 2 3 4 5 6 7
Fast Slow
1 2 3 4 5 6 7
Inventive Conventional
1 2 3 4 5 6 7
Obstructive Supportive
1 2 3 4 5 6 7
Good Bad
1 2 3 4 5 6 7
Complicated Easy
1 2 3 4 5 6 7
Unlikable Pleasing
1 2 3 4 5 6 7
Leading
Usual
edge
1 2 3 4 5 6 7
Unpleasant Pleasant
1 2 3 4 5 6 7
Secure Not secure
1 2 3 4 5 6 7
Motivating Demotivating
1 2 3 4 5 6 7
Does not
Meet
meet
expectations
expectations
1 2 3 4 5 6 7
Inefficient Efficient
1 2 3 4 5 6 7
Clear Confusing
1 2 3 4 5 6 7
Impractical Practical
1 2 3 4 5 6 7
Organised Cluttered
1 2 3 4 5 6 7
Attractive Unattractive
1 2 3 4 5 6 7
Friendly Unfriendly
1 2 3 4 5 6 7
Conservative Innovative
Final Questions
58. Which one did you like the most? *
Mark only one oval.
Prototype 1: Real Person + Web Camera + Superimpose Clothing
Prototype 2: Avatar + Kinect + 3D Clothing
59. Having any of these VFR, would you prefer an avatar of yourself with
your measures or a recording of yourself in realtime? *
Mark only one oval.
Avatar of myself
Myself in realtime
Powered by
Appendix C
Experiment Design
73
VFR - Experiment Design
The steps that need to be done for the two experiments
with the prototypes will be described below.
Experiment: Real Person + Web
Camera + Superimpose Clothing
Situation
You are busy at home and need to buy a t-shirt. The
nearest mall is far away and you decided to use a VFR.
Step1
Go to the online VFR:
http://webcamsocialshopper.com/demos
Step2
Select the cloth you like the most from the list of items.
Step3
Take a photo with the selected cloth.
Step4
Watch the first two minutes of a variant of this approach:
real person + kinect + superimpose clothing
http://youtube.com/watch?v=Mr71jrkzWq8
Experiment: Avatar + Kinect + 3D
Clothing
Situation
Your favourite e-commerce web site has implemented a
new way to buy clothes where you have an avatar of
yourself, and in order to use it you need to go the
nearest shopping center to perform the scanning
process. It takes approximately 3 minutes.
Step1: Scanning
Stay 1.5 meters away from the Kinect to scan yourself in
different positions (frontal, both sides and back)
Step2: Joining meshes
You will see an example of a complete scanned body
with all the meshes joined. It takes some time and
additional equipment so we will skip this step.
Step3: Change clothes
You need to enter to a virtual environment that simulates
in this case the VFR where you can change the avatar's
clothes. The avatar was supposed to be your previous
scanned avatar with the Kinect.
Step4
Watch from the minute 1:27 to 2:40 a video of a variant
of this VFR.
http://youtube.com/watch?v=pMladTwgHoI
Powered by
Appendix D
Online Survey Responses
77
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Edit this form
64 responses
View all responses Publish analytics
Summary
Age
Under 18 2 3.1%
43.8% 18 - 24 28 43.8%
25 - 34 28 43.8%
35 - 44 6 9.4%
45 - 54 0 0%
55 - 64 0 0%
43.8%
Above 65 0 0%
78.1%
21.9%
Online shopping 14 21.9%
Shopping at physical stores 50 78.1%
Yes 10 15.6%
No 54 84.4%
84.4%
15.6%
B. ONLINE VFR
[Image]
[Image]
Using this type of VFR will reduce my time when shopping
16
12
0
1 2 3 4 5 6 7
Strongly Disagree: 1 2 3.1%
2 4 6.3%
3 4 6.3%
4 14 21.9%
5 18 28.1%
6 14 21.9%
Strongly Agree: 7 8 12.5%
Using this type of VFR will facilitate my decision to buy clothes
20
15
10
0
1 2 3 4 5 6 7
2 8 12.5%
3 9 14.1%
4 9 14.1%
5 10 15.6%
6 21 32.8%
This type of VFR will improve my shopping experience in general
16
12
0
1 2 3 4 5 6 7
2 7 10.9%
3 5 7.8%
4 13 20.3%
5 10 15.6%
6 17 26.6%
What is the most advantageous factor of this technology compared with not
having it?
Fit
Look like
Cloth combina…
Other
0 10 20 30 40
Fit 13 20.3%
Look like 28 43.8%
Cloth combination 42 65.6%
Other 2 3.1%
PERCEIVED ENJOYMENT
This type of VFR is interesting
25
20
15
10
5
0
2 1 1.6%
1 2 3 4 5 6 7
3 4 6.3%
4 10 15.6%
5 13 20.3%
6 26 40.6%
This type of VFR is enjoyable
20
15
10
0
1 2 3 4 5 6 7
2 2 3.1%
3 5 7.8%
4 11 17.2%
5 20 31.3%
6 23 35.9%
This type of VFR could be a good way to spend my leisure time
20
15
10
0
1 2 3 4 5 6 7
2 3 4.7%
3 4 6.3%
4 15 23.4%
5 13 20.3%
6 22 34.4%
PERCEIVED RISK
When it comes to clothing goods, what would be your main concern when
shopping online?
Fit
Look like
Privacy conc…
Security con…
Other
0 8 16 24 32
Fit 33 51.6%
Look like 25 39.1%
Privacy concerns 14 21.9%
Security concerns 28 43.8%
Other 2 3.1%
Using this type of VFR will decrease my perceived risk when buying in
comparison with the traditional method (using images of clothes)
16
12
0
1 2 3 4 5 6 7
2 11 17.2%
3 7 10.9%
4 12 18.8%
5 18 28.1%
6 9 14.1%
ANTICIPATED USE
Assuming that this type of VFR exists, you predict that you will use it on a
regular basis in the future
16
12
0
1 2 3 4 5 6 7
2 4 6.3%
3 8 12.5%
4 11 17.2%
5 16 25%
6 18 28.1%
Assuming that this type of VFR would be available in your favourite e-commerce
web page, you predict that this will make you buy more clothes in the future
16
12
0
1 2 3 4 5 6 7
2 6 9.4%
3 6 9.4%
4 10 15.6%
5 14 21.9%
6 19 29.7%
C. IN-STORE VFR
[Image]
Using this type of VFR will reduce my time when shopping
16
12
0
1 2 3 4 5 6 7
2 1 1.6%
3 4 6.3%
4 11 17.2%
5 15 23.4%
6 18 28.1%
Using this type of VFR will facilitate my decision to buy clothes
20
15
10
0
1 2 3 4 5 6 7
2 4 6.3%
3 7 10.9%
4 11 17.2%
5 20 31.3%
6 8 12.5%
This type of VFR will improve my shopping experience in general
20
15
10
0
1 2 3 4 5 6 7
2 1 1.6%
3 3 4.7%
4 14 21.9%
5 20 31.3%
6 19 29.7%
What is the most advantageous factor of this technology compared with not
having it?
Fit
Look like
Convenience…
Speed when…
Other
0 5 10 15 20 25
Fit 14 21.9%
Look like 27 42.2%
Convenience of no undressing 29 45.3%
Speed when buying 29 45.3%
Other 1 1.6%
PERCEIVED ENJOYMENT
This type of VFR is interesting
16
12
0
1 2 3 4 5 6 7
2 2 3.1%
3 1 1.6%
4 10 15.6%
5 18 28.1%
6 18 28.1%
This type of VFR is enjoyable
25
20
15
10
0
1 2 3 4 5 6 7
2 3 4.7%
3 3 4.7%
4 11 17.2%
5 14 21.9%
6 25 39.1%
This type of VFR could be a good way to spend my leisure time
16
12
0
1 2 3 4 5 6 7
2 3 4.7%
3 7 10.9%
4 17 26.6%
5 15 23.4%
6 15 23.4%
PERCEIVED RISK
Having this type of VFR in physical stores, what would be your main concern?
Fit
Look like
Privacy conc…
Security con…
Other
0 5 10 15 20 25
Fit 27 42.2%
Look like 18 28.1%
Privacy concerns 26 40.6%
Security concerns 17 26.6%
Other 0 0%
comparison with a real dressing room
16
12
0
1 2 3 4 5 6 7
2 9 14.1%
3 10 15.6%
4 15 23.4%
5 16 25%
6 9 14.1%
comparison with the online VFR
20
15
10
0
1 2 3 4 5 6 7
2 5 7.8%
3 9 14.1%
4 22 34.4%
5 9 14.1%
6 13 20.3%
ANTICIPATED USE
Assuming that this type of VFR exists, you predict that you will use it on a
regular basis in the future
16
12
0
1 2 3 4 5 6 7
2 4 6.3%
3 7 10.9%
4 14 21.9%
5 18 28.1%
6 12 18.8%
Assuming that this type of VFR would be available in your favourite shopping
center, you predict that this will make you buy more clothes in the future
14.0
10.5
7.0
3.5
0.0
1 2 3 4 5 6 7
2 4 6.3%
3 11 17.2%
4 11 17.2%
5 14 21.9%
6 10 15.6%
D. FINAL QUESTIONS
Having any of these VFR, would you prefer an avatar of yourself with your
measures or a recording of yourself in realtime?
81.3%
18.8%
Avatar of myself 12 18.8%
Myself in realtime 52 81.3%
How would you like to do the scanning to get the avatar?
42.2%
57.8%
By yourself at home. You prefer to figure out how it works b
Go to the nearest mall where there is a scanning booth and follow the instruction. The whole scanning process takes aprox.
Optionally, leave your email address in case we need to contact you for further
clarifications
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
I would not like scanning myself because of privacy.
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
Number of daily responses
40
30
20
10
0
Appendix E
Experimental Survey Responses
91
[email protected]
Edit this form
9 responses
Publish analytics
Summary
General Information
Age
33.3%
44.4%
Under 18 1 11.1%
18 - 24 1 11.1%
25 - 34 4 44.4%
35 - 44 3 33.3%
Above 45 0 0%
66.7%
33.3%
Online shopping 3 33.3%
Shopping at physical stores 6 66.7%
Yes 0 0%
No 9 100%
100%
Tests for the prototype: Real Person + Web Camera +
Superimpose Clothing
I would like to use this VFR frequently [null]
0 1 2 3
1 0 0%
2 1 11.1%
3 3 33.3%
4 4 44.4%
5 1 11.1%
I found this VFR unnecessarily complex [null]
0.0 0.5 1.0 1.5 2.0 2.5

1 2 22.2%
2 3 33.3%
3 3 33.3%
4 1 11.1%
5 0 0%
I thought the VFR was easy to use [null]
0.0 0.5 1.0 1.5 2.0 2.5
1 0 0%
2 1 11.1%
3 3 33.3%
4 3 33.3%
5 2 22.2%
I would need the support of a technical person to be able to use this VFR
[null]
0 1 2 3 4
1 2 22.2%
2 5 55.6%
3 1 11.1%
4 1 11.1%
5 0 0%
I found the various functions in this system were well integrated [null]
1
0.0 1.5 3.0 4.5 6.0
1 0 0%
2 0 0%
3 1 11.1%
4 7 77.8%
5 1 11.1%
I thought there was too much inconsistency in this VFR [null]
0 1 2 3
1 2 22.2%
2 4 44.4%
3 2 22.2%
4 1 11.1%
5 0 0%
I would imagine that most people would learn to use this VFR very
quickly [null]
1
1 0 0%
2
2 0 0%
3
3 3 33.3%
4 4 44.4%
4
5 2 22.2%
5
0 1 2 3
I found the VFR very cumbersome to use [null]
0.0 0.5 1.0 1.5 2.0 2.5
1 2 22.2%
2 3 33.3%
3 3 33.3%
4 1 11.1%
5 0 0%
I felt very confident using the VFR [null]
0 1 2 3
1 0 0%
2 0 0%
3 3 33.3%
4 4 44.4%
5 2 22.2%
I needed to learn a lot of things before I could get going with this VFR
[null]
0 1 2 3
1 4 44.4%
2 2 22.2%
3 2 22.2%
4 1 11.1%
5 0 0%
0
1 2 3 4 5 6 7
Annoying: 1 0 0%
2 0 0%
3 1 11.1%
4 1 11.1%
5 2 22.2%
6 4 44.4%
Enjoyable: 7 1 11.1%
5
0
1 2 3 4 5 6 7
Not understandable: 1 0 0%
2 0 0%
3 0 0%
4 1 11.1%
5 0 0%
6 5 55.6%
Understandable: 7 3 33.3%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Creative: 1 1 11.1%
2 2 22.2%
3 1 11.1%
4 3 33.3%
5 0 0%
6 1 11.1%
Dull: 7 1 11.1%
2.0
Easy to learn: 1
1.5 2 22.2%
2 2 22.2%
1.0
3 1 11.1%
0.5 4 2 22.2%
5 0 0%
0.0
1 6 21 11.1%
3 4 5 6 7
Difficult to learn: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Valuable: 1 1 11.1%
2 2 22.2%
3 2 22.2%
4 3 33.3%
5 1 11.1%
6 0 0%
Inferior: 7 0 0%
0
1 2 3 4 5 6 7
Boring: 1 0 0%
2 0 0%
3 1 11.1%
4 4 44.4%
5 1 11.1%
6 1 11.1%
Exciting: 7 2 22.2%
0
1 2 3 4 5 6 7
Not interesting : 1 0 0%
2 0 0%
3 1 11.1%
4 1 11.1%
5 4 44.4%
6 1 11.1%
Interesting : 7 2 22.2%
0
1 2 3 4 5 6 7
Unpredictable: 1 0 0%
2 0 0%
3 0 0%
4 1 11.1%
5 4 44.4%
6 3 33.3%
Predictable: 7 1 11.1%
4
0
1 2 3 4 5 6 7
Fast: 1 0 0%
2 1 11.1%
3 4 44.4%
4 3 33.3%
5 0 0%
6 1 11.1%
Slow: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Inventive: 1 1 11.1%
2 3 33.3%
3 1 11.1%
4 1 11.1%
5 3 33.3%
6 0 0%
Conventional: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
Obstructive: 1 0 0%
1 2 3 4 5 6 7
2 0 0%
3 1 11.1%
4 3 33.3%
5 2 22.2%
6 3 33.3%
Supportive: 7 0 0%
0
1 2 3 4 5 6 7
Good: 1 1 11.1%
2 5 55.6%
3 1 11.1%
4 1 11.1%
5 1 11.1%
6 0 0%
Bad: 7 0 0%
4
Complicated: 1 0 0%
3 2 0 0%
3 0 0%
2
4 1 11.1%
1 5 3 33.3%
0 6 4 44.4%
1 2 3 4 5 6 7
Easy: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Unlikable: 1 0 0%
2 1 11.1%
3 0 0%
4 2 22.2%
5 2 22.2%
6 3 33.3%
Pleasing: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Usual: 1 0 0%
2 1 11.1%
3 0 0%
4 1 11.1%
5 3 33.3%
6 3 33.3%
Leading edge: 7 1 11.1%
0
1 2 3 4 5 6 7
Unpleasant: 1 0 0%
2 1 11.1%
3 0 0%
4 2 22.2%
5 1 11.1%
6 4 44.4%
Pleasant: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Secure: 1 1 11.1%
2 1 11.1%
3 3 33.3%
4 3 33.3%
5 0 0%
6 1 11.1%
Not secure: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Motivating: 1 1 11.1%
2 3 33.3%
3 2 22.2%
4 3 33.3%
5 0 0%
6 0 0%
Demotivating: 7 0 0%
0
1 2 3 4 5 6 7
Meet expectations: 1 0 0%
2 4 44.4%
3 1 11.1%
4 1 11.1%
5 3 33.3%
6 0 0%
Does not meet expectations: 7 0 0%
4
1
Inefficient: 1 0 0%
0 2 0 0%
1 2 3 4 5 6 7
3 0 0%
4 3 33.3%
5 2 22.2%
6 4 44.4%
Efficient: 7 0 0%
0
1 2 3 4 5 6 7
Clear: 1 2 22.2%
2 4 44.4%
3 2 22.2%
4 1 11.1%
5 0 0%
6 0 0%
Confusing: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Impractical: 1 0 0%
2 0 0%
3 2 22.2%
4 3 33.3%
5 1 11.1%
6 1 11.1%
Practical: 7 2 22.2%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Organised: 1 2 22.2%
2 3 33.3%
3 2 22.2%
4 2 22.2%
5 0 0%
6 0 0%
Cluttered: 7 0 0%
0
1 2 3 4 5 6 7
Attractive: 1 2 22.2%
2 4 44.4%
3 1 11.1%
4 2 22.2%
5 0 0%
6 0 0%
Unattractive: 7 0 0%
0
1 2 3 4 5 6 7
Friendly: 1 2 22.2%
2 4 44.4%
3 1 11.1%
4 2 22.2%
5 0 0%
6 0 0%
Unfriendly: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Conservative: 1 1 11.1%
2 0 0%
3 1 11.1%
4 1 11.1%
5 2 22.2%
6 3 33.3%
Innovative: 7 1 11.1%
Tests for the prototype: Avatar + Kinect + 3D Clothing
I would like to use this VFR frequently [null]
0.0 0.5 1.0 1.5 2.0 2.5
1 0 0%
2 2 22.2%
3 3 33.3%
4 3 33.3%
5 1 11.1%
I found this VFR unnecessarily complex [null]
0 1 2 3
1 2 22.2%
2 2 22.2%
3 4 44.4%
4 1 11.1%
5 0 0%
I thought the VFR was easy to use [null]
1
0 1 2 3
1 0 0%
2 0 0%
3 3 33.3%
4 4 44.4%
5 2 22.2%
I would need the support of a technical person to be able to use this VFR
[null]
0.0 0.5 1.0 1.5
1 2 22.2%
2 2 22.2%
3 2 22.2%
4 2 22.2%
5 1 11.1%
I found the various functions in this system were well integrated [null]
0.0 0.5 1.0 1.5 2.0 2.5

1 1 11.1%
2 2 22.2%
3 2 22.2%
4 3 33.3%
5 1 11.1%
I thought there was too much inconsistency in this VFR [null]
0 1 2 3 4
1 1 11.1%
2 5 55.6%
3 2 22.2%
4 1 11.1%
5 0 0%
I would imagine that most people would learn to use this VFR very
quickly [null]
0 1 2 3
1 0 0%
2 1 11.1%
3 4 44.4%
4 3 33.3%
5 1 11.1%
I found the VFR very cumbersome to use [null]
0 1 2 3
1 1 11.1%
2 4 44.4%
3 4 44.4%
4 0 0%
5 0 0%
I felt very confident using the VFR [null]
0 1 2 3
1 0 0%
2 1 11.1%
3 3 33.3%
4 4 44.4%
5 1 11.1%
I needed to learn a lot of things before I could get going with this VFR
[null]
1
2
1 2 22.2%
3
2 1 11.1%
3 5 4
55.6%
4 1 11.1%
5
5 0 0%
0 1 2 3 4
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Annoying: 1 0 0%
2 0 0%
3 2 22.2%
4 3 33.3%
5 0 0%
6 2 22.2%
Enjoyable: 7 2 22.2%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Not understandable: 1 0 0%
2 0 0%
3 0 0%
4 3 33.3%
5 2 22.2%
6 2 22.2%
Understandable: 7 2 22.2%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Creative: 1 1 11.1%
2 3 33.3%
3 1 11.1%
4 3 33.3%
5 1 11.1%
6 0 0%
Dull: 7 0 0%
6.0
4.5
3.0
1.5
0.0
1 2 3 4 5 6 7
Easy to learn: 1 1 11.1%
2 7 77.8%
3 0 0%
4 1 11.1%
5 0 0%
6 0 0%
Difficult to learn: 7 0 0%
0
1 2 3 4 5 6 7
Valuable: 1 1 11.1%
2 5 55.6%
3 2 22.2%
4 1 11.1%
5 0 0%
6 0 0%
Inferior: 7 0 0%
0
1 2 3 4 5 6 7
Boring: 1 0 0%
2 0 0%
3 4 44.4%
4 1 11.1%
5 1 11.1%
6 2 22.2%
Exciting: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Not interesting : 1 0 0%
2 2 22.2%
3 0 0%
4 1 11.1%
5 1 11.1%
6 3 33.3%
Interesting : 7 2 22.2%
0
1 2 3 4 5 6 7
Unpredictable: 1 0 0%
2 0 0%
3 0 0%
4 1 11.1%
5 5 55.6%
6 3 33.3%
Predictable: 7 0 0%
3.0
2.5
Fast: 12.0 0 0%
21.5 3 33.3%
31.0 1 11.1%
40.5 2 22.2%
50.0 2 22.2%
1 2 3 4 5 6 7
6 1 11.1%
Slow: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Inventive: 1 1 11.1%
2 2 22.2%
3 3 33.3%
4 1 11.1%
5 2 22.2%
6 0 0%
Conventional: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Obstructive: 1 0 0%
2 1 11.1%
3 1 11.1%
4 2 22.2%
5 2 22.2%
6 3 33.3%
Supportive: 7 0 0%
0
1 2 3 4 5 6 7
Good: 1 1 11.1%
2 4 44.4%
3 0 0%
4 3 33.3%
5 1 11.1%
6 0 0%
Bad: 7 0 0%
0
1 2 3 4 5 6 7
Complicated: 1 0 0%
2 0 0%
3 2 22.2%
4 1 11.1%
5 1 11.1%
6 4 44.4%
Easy: 7 1 11.1%
4
0
1 2 3 4 5 6 7
Unlikable: 1 0 0%
2 0 0%
3 2 22.2%
4 2 22.2%
5 0 0%
6 4 44.4%
Pleasing: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Usual: 1 0 0%
2 0 0%
3 2 22.2%
4 1 11.1%
5 2 22.2%
6 3 33.3%
Leading edge: 7 1 11.1%
4
0
Unpleasant: 1 0 0%
1 2 3 4 5 6 7
2 0 0%
3 2 22.2%
4 2 22.2%
5 0 0%
6 4 44.4%
Pleasant: 7 1 11.1%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Secure: 1 1 11.1%
2 2 22.2%
3 3 33.3%
4 1 11.1%
5 1 11.1%
6 1 11.1%
Not secure: 7 0 0%
2.0
Motivating: 1 1 11.1%
1.5 2 2 22.2%
3 2 22.2%
1.0
4 2 22.2%
0.5 5 2 22.2%
0.0 6 0 0%
1 2 3 4 5 6 7
Demotivating: 7 0 0%
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Meet expectations: 1 1 11.1%
2 2 22.2%
3 1 11.1%
4 2 22.2%
5 1 11.1%
6 2 22.2%
Does not meet expectations: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Inefficient: 1 0 0%
2 0 0%
3 2 22.2%
4 3 33.3%
5 1 11.1%
6 2 22.2%
Efficient: 7 1 11.1%
0
1 2 3 4 5 6 7
Clear: 1 1 11.1%
2 4 44.4%
3 1 11.1%
4 3 33.3%
5 0 0%
6 0 0%
Confusing: 7 0 0%
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Impractical: 1 0 0%
2 2 22.2%
3 1 11.1%
4 1 11.1%
5 2 22.2%
6 2 22.2%
Practical: 7 1 11.1%
4
0
1 2 3 4 5 6 7
Organised: 1 1 11.1%
2 1 11.1%
3 4 44.4%
4 1 11.1%
5 2 22.2%
6 0 0%
Cluttered: 7 0 0%
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Attractive: 1 1 11.1%
2 2 22.2%
3 2 22.2%
4 2 22.2%
5 2 22.2%
6 0 0%
Unattractive: 7 0 0%
3.0
2.5
2.0
1.5
1.0
Friendly: 1
0.5 1 11.1%
0.0 2 3 33.3%
1 2 3 4 5 6 7
3 1 11.1%
4 2 22.2%
5 1 11.1%
6 1 11.1%
Unfriendly: 7 0 0%
3.0
2.5
2.0
1.5
1.0
0.5
0.0
1 2 3 4 5 6 7
Conservative: 1 1 11.1%
2 0 0%
3 2 22.2%
4 2 22.2%
5 0 0%
6 3 33.3%
Innovative: 7 1 11.1%
Final Questions
Which one did you like the most?
33.3%
Prototype 1: Real Person + Web Camera + Superimpose Clothing 6 66.7%
Prototype 2: Avatar + Kinect + 3D Clothing 3 33.3%
66.7%
Having any of these VFR, would you prefer an avatar of yourself with your
measures or a recording of yourself in realtime?
100%
Avatar of myself 0 0%
Myself in realtime 9 100%
Number of daily responses

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UNIVERSIDAD POLITÉCNICA DE MADRID

ESCUELA TÉCNICA SUPERIOR DE INGENIEROS INFORMÁTICOS

Virtual Fitting Rooms

A thesis submitted in full fulfillment for the

I have acknowledged all main sources of help.

Signed: Carlos Alfredo Becerra Rodriguez

Date: June 2016

Jan L. A. van de Snepscheut

Master in Software and Systems

by Carlos Alfredo Becerra Rodriguez

Máster Universitario en Software y Sistemas

por Carlos Alfredo Becerra Rodriguez

En la última década un número considerable de esfuerzos han sido realizados en el de-

List of Figures viii

3 Virtual Fitting Rooms Projects 8

A Online Research Survey 52

B Experimental Research Survey 61

D Online Survey Responses 77

E Experimental Survey Responses 91

2.1 Virtual Reality Historical Research Perspective . . . . . . . . . . . . . . . 4

3.1 Concept image of the MIRACLE system . . . . . . . . . . . . . . . . . . . 10

4.1 Variant 1: Real Person + Kinect + Superimpose Clothing . . . . . . . . . 21

5.1 A user using the Webcam Social Shopper . . . . . . . . . . . . . . . . . . 25

2.1 Table of VFR Comercial Products . . . . . . . . . . . . . . . . . . . . . . 5

3.1 Comparison table about existing VFR projects (our proposal) . . . . . . . 8

VFR Virtual Fitting Rooms

Scope of this research

Aim of this research

2.1 General Concepts

2.2 Historical Approach

Figure 2.1: Virtual Reality Historical Research Perspective

Figure 2.2: Augmented Reality Historical Research Perspective

2.3 Comercial Products

Company URL Web In-Store Mobile

Table 2.1: Table of VFR Comercial Products

2.4 Characteristics of VFR

1. Accurate, fast and stable computational models.

2. Fast 3D body modelling.

3. High performance computing infrastructures to provide massive computational

4. Interactive 3D Web browser based display capability.

1. The body-shape module.

2. The computation module.

3. The exhibition module.

2.5 User Acceptance and Satisfaction

Figure 2.3: UTAUT model ([12])

Figure 2.4: UTAUT model and perceived risk ([7])

Performance expectancy is equivalent to the perceived usefulness. Effort expectancy is

In conclusion, the results indicated that performance expectancy, effort expectancy,

Virtual Fitting Rooms Projects

3.1 Classification of VFR

As mentioned before in Chapter 1, there is not an explicit classification of existing VFR

3.2 Attributes for the classification of VFR Projects

3.3 Virtual Reality Projects

3.3.1 The MIRACLE System

Dimension Person Body Measurement External Hardware Architecture Display

Table 3.2: The MIRACLE system summary table

Figure 3.1: Concept image of the MIRACLE system ([13])

3.3.2 Grid Computing

Dimension Person Body Measurement External Hardware Architecture Display