GroundZero Cyber Cafe

Business Proposal

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 VISION

GroundZero Cyber Cafe Vision is to be recognized in the community

as a provider of excellent quality service and to provide excellent
computer performance

MISSION

As the popularity of the internet continues to grow at an exponential

rate, easy and affordable access is quickly becoming a necessity of
life. GroundZero Cyber Cafe provides communities with the ability to
access the internet and share internet experiences in a comfortable
environment

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 Table of Contents

Content: Page

Body of Business Proposal 4

Introduction 4
Objectives of the Project 4
Target Market 6
Market Growth 6
Market Strategy 7

Details of the Proposal 7

Services 7
Manufacturing Process 8
Initial Requirement to start the business 9
Plant Location 10

Organizational Set-up

Organizational Chart 11
Communication Process 11
Officers and Key Personnel 12

Policies and House Rules 12

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Body of Business Proposal

Introduction

Computer shop business is one of the most in demand businesses in Masinloc.

Nowadays, internet cafes are really in demand because of the fast changing technology that the people
embraced just like here in the Philippines. Less than a half of people living in Masinloc do not have
their own computers and internet at home in which they often look for a computer shops. Most of them
use the internet to make their assignments or projects. For some reason most of the people living in
Masinloc Can’t afford to buy a computer and provide a home internet promos. The people today are
very busy and would want to do their jobs in a beautiful and innovative environment that could satisfy
their needs and lessen their stress due to busy schedule. One thing more is that most of the students
living in Masinloc go to computer shops to play and have a past time while playing computer games
such as online games that requires internet connection.

The proposed name of the firm is “GroundZero Cyber Cafe”, it is a medium size unit that will
operate and will offer an internet services, offline application use, and even offline and online Games.
GroundZero Cyber Cafe will be located at South Poblacion Masinloc, Zambales

The owner will register the firm with the Department of Trade and Industry (DTI), Bureau of
Internal Revenue (BIR), Local Government Unit (LGU) concerned. The firm will be registered as
single proprietorship. The business is about computer shop.

The business will be renting a space along Hi-way near to the Masinloc Municipal, and School
such as Northern Zambales College (NZC), San Andres School of Masinloc (SASMA), President
Ramon Magsaysay State University (PRMSU), Elementary Central School of Masinloc. The target
consumers are students, teachers, office workers, and nearby neighborhood.

The one hundred (100) meter radius requirements as provided in the existing zoning code and
other applicable rules and regulations wherein computer shops and other similar establishments and
places of amusements should be put up or constructed at least one hundred (100) meters away from
the church, schools, hospitals and other government offices shall be strictly complied with.

Objectives of the Project

The GroundZero Cyber Cafe looks forward to be the most competitive shop in Masinloc and
nearby towns of Masinloc. The proponent dreams of making profit and staying long in the business.

For operating and establishing “GroundZero Cyber Cafe”, I am having some objectives.

1. To earn profit at less investments.

2. To satisfy our customers providing best quality service at effective price.
3. To Provide a service at low cost by providing the best quality at affordable price
4. To provide comfortable environment while working and using a computer.
5. To provide high performance of computer and internet speed.
6. To know a fair return on the capital invested by the owner

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Target Market

The huge number of students and nearby neighborhood population and even other government
personnel, even private and public school staff will become an important part of the GroundZero Cyber
Cafe customer base. The student’s population continues to grow with the success of the educational
institutes. Access to the internet, entertainment, even the upscale ambiance and mostly the world of
E-Sports or E-Games will attract the students.

GroundZero Cyber Café will provide an opportunity to local to check their e-mails to have a
communication access worldwide; this will be an attracting entity for the middle income group and
for the residents of Masinloc as they have a poor internet connection that makes them unsatisfied or
even has no total access in the web.

Targer Market

6% 4%
Students
15%
Nearby Neighboors
Teacher
Office Workers
75%

Market Growth

The market for the services of GroundZero Cyber Cafe will offer a rapid growing. The
computer shop hasn't come to this area yet, but similar services are growing rapidly on a global scale.
The student population continues to grow as the University/Colleges grows in popularity with high-
school graduates from out of state. These students tend to have money and an interest in up-scale social
centers. GroundZero Cyber Cafe will target these huge groups of people with the use of fliers and
tarpaulin and even using social media in the form of advertising and promoting. Furthermore one of
the target customers are those business people who use the Internet services to catch up on email and
have communication to their family nationwide

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Market Strategies

To penetrate the target market, different marketing strategies and promotions will be
considered. Games and services offered will be displayed on the store window. Will offer promo’s to
attract the consumer like cheaper rate for computer rental, Creating Accounts in which will help them
to save and budget their computer rentals. I will put a tarpaulin on the place itself where my shop is
standing, promoting the opening of the computer shop two weeks to one month before the opening.
To let the people know that there will be a new Computer Shop on the vicinity. Will use social media
to promote and advertise the computer shop services and promos also updates for the new patch in the
games in which they play.

To strictly maintain the excellent performance of the computers. To maintain comfortable,

clean and pleasant odor of environment. To provide useful software application. Also to provide
attracting devices such as keyboards, mouse, and headset.

Lastly, after I settled the borrowed capital I’ll continue to invest to provide more computer
units which will earn more income, and also to provide a server that will render almost a hundreds of
units for less time consumption and internet use when installing and patching upgrades of software’s.

Market Needs

As the popularity of internet continues to grow at an exponential rate, easy and affordable
access is quickly becoming a necessity of life. Public wants access to the methods of communication
and volumes of information now available on the internet, and access at a cost they can afford and in
such a way that they are not socially, economically, and politically isolated.

Management Strategies

Maintain a focus on quality products with bottom-line growth through cost reduction and
optimal performance. I also focus on technology and innovation to make sure our employees skills are
up to standard with today’s mode of production.

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Details of the Proposal

In this part, I will discuss the product, the manufacturing process of my business including the
plant size and production schedule. I will also discuss the machinery and equipment and also the other
computer application that I will use in the business.

In order for me to lessen my expenses, I will purchase equipment in packages. As a result I

found a place in which computers are very less in cost. Since I have knowledge about computer
hardware I focus in the quality and performance of every hardware parts that will provide excellent
computer performance.

The Services

The following services of GroundZero Cyber Café are listed below:

 Gaming
 Typing
 Searching the net
 Printing/ Photo copying/Fax/Scanning
 Downloads
 Cd – burning
 Computer Repair/Installation

Future Services

 E-Account for more budgeted time rental of unit

 To become a bayad Center
 E-loading for Online games
 Online Assistance SSS, Pag-ibig, PhilHealth, TIN Number

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For gaming I will install popular online games such DOTA 2, CSGO, PUBG, ROS, SF, Cross Fire,
and many most played online games I know. In typing I will install original MS Office Professional
product in an upgraded versions. I will have printer, Scanner, Photocopier, and Fax Machine for the
Printing, Photo copying, and faxing or get an All in One printer. GroundZero Cyber Cafe will also
offer other services like DVD/CD burning, and Computer repair and Installations, or some services
they would like to do in which I can handle.

Manufacturing Process

This is the GroundZero Cyber Cafe’s manufacturing process.

GroundZero Cyber Cafe

The “GroundZero Cyber Cafe’s” will provide the product and services to the customers, and
then the customer will give income or profit to GroundZero Cyber Cafe’s in return. The income or
profit that the customer gave in return will used to provide the product and services.

The “GroundZero Cyber Cafe’s” will operate seven days a week. GroundZero Cyber Cafe’s
opens at 7:00 am ahead to the other competitors. This will lead my shop of being known. My goal is
to give the needs of the students and others in early manner of time.

GroundZero Cyber Café Time Schedule

Opening Closing Operating

hours
Monday 7:00 AM 10:00 PM 12
Tuesday 7:00 AM 10:00 PM 12
Wednesday 7:00 AM 10:00 PM 12
Thursday 7:00 AM 10:00 PM 12
Friday 7:00 AM 10:00 PM 12
Saturday 7:00 AM 10:00 PM 15
Sunday 7:00 AM 10:00 PM 15
Total Operating Hours per week 90

* GroundZero Cyber Cafe’s will be closed depends on how important is the situation
* GroundZero Cyber Café Operating hours is depends on the situation but will not less than 12 hours

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Initial Requirements and cost to start the business:

Starting this type of business would require a good amount of capital depending for the number of
computers to be put up.

Quantity Equipment Cost Total

10 Computer Unit (Set) 14,250 142,500
1 Server (Optional) 30,000 30,000
1 Switch and Hub 16 ports 3,000 3,000
1 RJ45 Per box (100pcs) 150 150
1 CAT6 Cable Gigabyte 900 900
10 Chairs 260 2,600
3 Computer Table 2,000 4,000
1 Internet Service Provider 1 time 3,000 3,000
1 All in One Printer 10,000 10,000
1st Space Rental 10,000 10,000
Grand Total: 206,150

*Total Cost is an estimate computation if follow, but may also change due to promo packages.
*Some Equipment may be an optional or can get free if bulk buying.

Monthly Expenses
Electricity 10,000 (Estimate)
Internet Service Provider 3,000
Rental 10,000 (Estimate)
Grand Total: 23,000

Business Operation Income

No. of Units R/H Cost Operating hrs. Income per day Income for 30 days
10 15 12 (Minimum) 1,800 54,000

For 30 days income- 54,000

Less the Monthly Expenses- 23,000
Monthly Net Income: 31,000

*Business operation income may change depends on promo offers by the shop and other services that
render. Monthly Net Income is an estimated computation only if the shop goes well.

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Plant Location

“Vicinity Map”

San Andres School of Masinloc

President Ramon Magsaysay State University

Northern Zambales College

Elementary Central School of Masinloc

GroundZero Cyber Café Location

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Organizational Set-up

There are various forms of organizations such as single proprietorship, partnership (general or
limited), and cooperative organization (consumer, producers, marketing, or financing). Out of this the
most suitable form of organization for the GroundZero Cyber Cafe’s is single proprietorship.

Single proprietorship – also known as a sole trader or simply proprietorship is a type of

business entity which is owned and run by one individual and where there is no legal distinction
between the owner and the business. All profits and all losses accrue to the owner (subject to taxation).
All assets of the business are owned by the proprietor and all debts of the business are his debts and
he must pay them from his personal resources. This means that the owner has unlimited liability. It is
a "single" proprietorship in the sense that the owner has no partners (partnership).

The main advantages of single proprietorship are easy to start up, relatively less regulation,
full control over the business, easy to discontinue. Another advantage is that one takes all the profits
of the business. This is the main reason that most businesses are of this type.

A single proprietorship is not a corporation; it does not pay corporate taxes, but rather the
person who organized the business pays self employment taxes on the profits made, making
accounting much simpler. A single proprietorship also does not have to be concerned with double
taxation, as a corporate entity would. A single proprietor usually has a quick decision process and
doesn't have any opposition when making a decision as he or she has total control of his business. All
profits and losses accrue to the owner

Organizational Chart Communication Process

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Officers and Key Personnel

Manager/Owner

Managers just don't go out and haphazardly perform their responsibilities. Good managers
discover how to master five basic functions: planning, organizing, staffing, leading, and controlling.

 Planning – This step involves mapping out exactly how to achieve a particular goal. These
steps may include increasing advertising, inventory, and sales staff. These necessary steps are
developed into a plan. When the plan is in place, the manager can follow it to accomplish the
goal of improving company sales.
 Organizing – After a plan is in place, a manager needs to organize her team and materials
according to her plan. Assigning work and granting authority are two important elements of
organizing.
 Staffing – After a manager discerns his area's needs, he may decide to beef up his staffing by
recruiting, selecting, training, and developing employees. A manager in a large organization
often works with the company's human resources department to accomplish this goal.
 Leading – A manager needs to do more than just plan, organize, and staff her team to achieve
a goal. She must also lead. Leading involves motivating, communicating, guiding, and
encouraging. It requires the manager to coach, assist, and problem solve with employees.
 Controlling – After the other elements are in place, a manager's job is not finished. He needs
to continuously check results against goals and take any corrective actions necessary to make
sure that his area's plans remain on track.

Knowledgeable and Friendly Staff

Computer Shop is a service business. The success of the business depends upon the quality of
the service offer and delivering the service consistently. So a knowledgeable friendly and eager to
please staff, state-of-art computer hardware and a clear vision of the market need will help it succeed.

Policies and House Rules

● To the Costumer
No eating and drinking inside the shop.
No smoking.
always ask for assistance.

● To the Employee

Always on time.
Always ware your smile.
Complete uniform
Approachable

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