Hyper Market

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In commerce, a hypermarket (from the French hypermarché) is a store which combines a

supermarket and a department store. The result is a gigantic retail facility which carries an
enormous range of products under one roof, including full lines of fresh groceries and apparel. When
they are planned, constructed, and executed correctly, a consumer can ideally satisfy all of their
routine weekly shopping needs in one trip to the hypermarket.

The concept was pioneered by the French retail group Carrefour, which opened the first
hypermarket in 1962 in Sainte-Geneviève-des-Bois near Paris. Carrefour is now the second-largest
retail group in the world.

After the successes of super- and hyper-markets and amid fears that all smaller stores would be
forced out of business, France enacted laws that made it more difficult to build hypermarkets and
also restricted the amount of economic leverage that hypermarket chains can impose upon their
suppliers (the Loi Galland). Large retailers for the most part work around the law by using
loopholes. As of 2004, the Loi Galland has become increasingly controversial and there have been
calls to amend it.

Other major hypermarket chains include:

• In the United States: Wal-Mart (known as Wal-Mart Supercenters), Fred Meyer (part of the
Kroger group), Meijer, and SuperTargets. Stores in the United States tend to be single level
enterprises with long operating hours; many of them, especially Wal-Marts, are continuously
open except on major holidays (typically Thanksgiving and Christmas). Hypermarkets are very
controversial in the U.S., with opposition coming primarily from preservationists who argue
that they destroy conventional grocers, supermarkets, and downtowns. Hypermarkets have
been most successful in northern states where adverse winter weather conditions make it
inconvenient to visit multiple stores.
• In the United Kingdom, Tesco operates some hypermarkets (known as Tesco Extra stores).
ASDA (owned by Wal-Mart) also operates some hypermarkets (ASDA WAL-MART
Supercentres).
• In Spain, the largest hypermarkets are Eroski and Hipercor (short for Hipermercado El Corte
Inglés). Carrefour also operates many stores in Spain. Spanish hypermarkets tend to be
located in the industrial sprawl outside of Spain's dense urban cores.
• In Canada, Loblaws has developed many "superstore" locations across Ontario and Québec.
Another category of hypermarket is the membership based wholesale warehouse clubs that are
popular in North America. Costco and Sam's Club, of which the latter is a division of Wal-Mart, are
the largest companies in this category. However, it is debatable whether the warehouse clubs are
true hypermarkets owing to their sparse interior decor and relatively limited range of products. To
maximize turnover of inventory, they do not even attempt to carry a full range of products for each
product type, but carry only those products likely to sell in bulk and in very high volume.
In California, another major hypermarket chain was the membership-based Fedco Superstores. In
the mid-1990s, the hypermarket chain became defunct by the development of Wal-Mart and other
discount retailers.
This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article
"Hypermarket".

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