Insurance Sector in India and Effects of Global Events On Commodity Market

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INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

INTRODUCTION
The insurance sector has a long history in India. The insurance sector in India has come a full
circle from being an open competitive market to nationalization and back to a liberalized market
again. Tracing the developments in the Indian insurance sector reveals the 360-degree turn
witnessed over a period of almost 190 years.

The business of life insurance in India in its existing form started in India in the year 1818 with
the establishment of the Oriental Life Insurance Company in Calcutta. The 1st legal enactment
was made in 1870. The 1st Indian Insurance Act was passed in 1938 and amended in 1950, when
it was nationalized. However, the sector was once again thrown open to the private sector on
December 1999, followed by the establishment of the Insurance Regulatory and Development
Authority (IRDA) in April 2000.

Though the Insurance Sector is now open for private players as a consequence of the new
liberalization policies of the Government, the existing government owned Insurance companies
will, nevertheless, continue to be in the government sector. These existing companies will,
however, have to strive for better realization of their corporate objectives and goals to meet the
demands and expectations of the public.

Quality of service and product that an industry offers must move forward with progress in the
state of the economy. As the quantum and quality of service change over time, the levels at
which customers continue to remain satisfied with the services provided, also keep on increasing.
Ultimately, the success of any industry depends upon its positioning in the state of economy and
on meeting the expectations of the service users.

With competition, the performance level of individual companies is expected to increase.


Segmentation is taking place within the economy with a need for socially responsive service
sector.

Globalization is the new economic reality, which is here to stay, heralding a new era of insurance
in India. With the opening of the insurance industry, India stands to gain with the following
major advantages:
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

Globalization will provide improved opportunities to the customer for better products, with
more reasonable and affordable pricing.

The customer will get faster servicing.

It will enhance the savings rate.

Long-term funds for infrastructure development will be available to the Country.

It will secure for India larger inflows of foreign capital needed to sustain our GDP growth.

So, it’s clear that the insurance was in private hands before 1971 and was nationalized in 1972
with all private companies merged into General Insurance Corporation of India as

The parent company with 4 subsidiaries as National Insurance Company Ltd. with Head Office
at Calcutta, New India Assurance Company Ltd. with Head Office at Bombay, Oriental
Insurance Company Ltd. with Head Office at New Delhi and United India Insurance Company
Ltd. with Head Office at Madras.

In 1993 the need for Private Insurance Companies and Multinational Companies was felt and
beginning of liberalization process started.

GROWTH OF INSURANCE INDUSTRY

Life Insurance History :

Life Insurance History : Life insurance in its existing form came in India from United Kingdom
(UK) with the establishment of a British firm, Oriental Life Insurance Company in 1818
followed by Bombay Life Assurance Company in 1823, the Madras Equitable Life Insurance
Society in 1829 and Oriental Life Assurance Company in 1874. Prior to 1871, Indian lives were
treated as sub-standard and charged an extra premium of 15% to 20%. Bombay Mutual Life
Assurance Society, an Indian insurer that came into existence in 1871, was the first to cover
Indian lives at normal rates. The Indian Life Assurance Companies Act, 1912 was the first
statutory measure to regulate life insurance business. Later, in 1928 the Indian Insurance
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

Companies Act was enacted, inter alias, to enable the government to collect statistical
information about life and non-life insurance business transacted in India by Indian and foreign
insurers, including the provident insurance societies.

In 1938, with a view to protecting the interest of insuring public, earlier legislation was
consolidated and amended by Insurance Act, 1938 with comprehensive provisions for detailed
and effective control over the activities of insurers. In order to administer the aforesaid
legislation, an insurance wing was established and attached first with the Ministry of Commerce
and then Ministry of Finance. This ministry was administratively responsible for policy matters
pertaining to insurance. The actuarial and operational matters relating to the insurance industry
were looked after by an attached office in Shimla, headed first by Actuary to the Government of
India, then by Superintendent of Insurance and finally by the Controller of Insurance. The act
was amended in 1950, making far-reaching changes such as requirement of equity capital for
companies, carrying on life insurance business, ceilings on shareholdings I such companies,
stricter control on investment of life insurance companies, submission of periodical returns
relating to investments and such other information to the Controller as he may call for,
appointments of administrators for mismanaged companies, ceilings on expenses of management
and agency commission, incorporation of the Insurance Association of India and formation of
councils and committees thereof.

By 1956, 154 Indian insurers, 16 non-Indian insurers and 75 provident societies were carrying on
life insurance business in India. Life insurance business was confirmed mainly to cities and
better off segments of the society.

On 19th January 1956 the management of life insurance business of 245 Indian and foreign
insurers and provident societies, then operating in India, was taken over by the Central
Government and then nationalized on 1st September 1956. An Act of Parliament, viz. LIC Act,
formed LIC in September 1956, with capital contribution of Rs. 5 crore from the Government of
India.

The then Finance Minister, Shri S.D.Deshmukh, while piloting the bill for nationalization,
outlined the objectives of LIC thus: to conduct the business with utmost economy, in a spirit of
trusteeship; to charge premium no higher than warranted by strict actuarial considerations; to
invest the funds for obtaining maximum yield for the policy holders consistent with safety of the
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

capital; to render prompt and efficient service to policy-holders, thereby making insurance of
recommendations of the Administrative Reforms Commission as under:

To spread life insurance much more widely and in particular to the rural areas and to the
socially and economically backward classes

To making mobilization of people’s savings by making insurance linked savings adequately


attractive.

To bear in mind, in the investment of funds, the primary obligation to its policyholders, whose
money it holds in trust without losing sight of the interest of the community as a whole

To conduct business with utmost economy and with the full realization that money belongs to
the policy- holders.

To act as trustees of the insured public in their individual and collective capacities.

To meet various life insurance needs of the community that would arise in the changing social
and economic environment.

To promote amongst all agents and employees of the Corporation a sense of participation,
pride and job satisfaction through discharge of their duties with dedication towards achievement
of corporate objectives.

INTRODUCTION

The insurance industry of India consists of 53 insurance companies of which 24 are in life
insurance business and 29 are non-life insurers. Among the life insurers, Life Insurance
Corporation (LIC) is the sole public sector company. Apart from that, among the non-life
insurers there are six public sector insurers. In addition to these, there is sole national re-insurer,
namely, General Insurance Corporation of India (GIC Re). Other stakeholders in Indian
Insurance market include agents (individual and corporate), brokers, surveyors and third party
administrators servicing health insurance claims.

Out of 29 non-life insurance companies, five private sector insurers are registered to underwrite
policies exclusively in health, personal accident and travel insurance segments. They are Star
Health and Allied Insurance Company Ltd, Apollo Munich Health Insurance Company Ltd, Max
Bupa Health Insurance Company Ltd, Religare Health Insurance Company Ltd and Cigna TTK
Health Insurance Company Ltd. There are two more specialised insurers belonging to public
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

sector, namely, Export Credit Guarantee Corporation of India for Credit Insurance and
Agriculture Insurance Company Ltd for crop insurance.

Market Size

Government's policy of insuring the uninsured has gradually pushed insurance penetration in the
country and proliferation of insurance schemes are expected to catapult this key ratio beyond 4
per cent mark by the end of this year, reveals the ASSOCHAM latest paper.

The number of lives covered under Health Insurance policies during 2015-16 was 36 crore which
is approximately 30 per cent of India's total population. The number has seen an increase every
subsequent year as 28.80 crore people had the policy in the previous fiscal.

During April 2015 to March 2016 period, the life insurance industry recorded a new premium
income of Rs 1.38 trillion (US$ 20.54 billion), indicating a growth rate of 22.5 per cent. The
general insurance industry recorded a 12 per cent growth in Gross Direct Premium underwritten
in April 2016 at Rs 105.25 billion (US$ 1.55 billion). The life insurance industry reported 9 per
cent increase in overall annual premium equivalent in April-November 2016. In the period,
overall annual premium equivalent (APE)- a measure to normalise policy premium into the
equivalent of regular annual premium- including individual and group business for private
players was up 16 per cent to Rs 1,25,563 crore (US$ 18.76 billion) and Life Insurance
Corporation up 4 per cent to Rs 1,50,456 crore (US$ 22.48).

India’s life insurance sector is the biggest in the world with about 360 million policies which are
expected to increase at a Compound Annual Growth Rate (CAGR) of 12-15 per cent over the
next five years. The insurance industry plans to hike penetration levels to five per cent by 2020.

The country’s insurance market is expected to quadruple in size over the next 10 years from its
current size of US$ 60 billion. During this period, the life insurance market is slated to cross US$
160 billion.

The general insurance business in India is currently at Rs 78,000 crore (US$ 11.44 billion)
premium per annum industry and is growing at a healthy rate of 17 per cent.
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

The Indian insurance market is a huge business opportunity waiting to be harnessed. India
currently accounts for less than 1.5 per cent of the world’s total insurance premiums and about 2
per cent of the world’s life insurance premiums despite being the second most populous nation.
The country is the fifteenth largest insurance market in the world in terms of premium volume,
and has the potential to grow exponentially in the coming years.

Investments

The following are some of the major investments and developments in the Indian insurance
sector.

New York Life Insurance Company, the largest life insurance company in the US, has
invested INR 121 crore (US$ 18.15 million) in Max Ventures and Industries Ltd for a 22.52 per
cent stake, which will be used by Max for investing in new focus areas of education and real
estate.

New York Life Investments, the global asset management division of New York Life, along
with other investors like Jacob Ballas, will own a significant minority ownership in Centrum
Capital by being one of the leading global investors in buying the available 30 per cent stake
worth US$ 50 million of Centrum Capital.

Max Life Insurance Co Ltd and HDFC Life Insurance Co Ltd have signed a merger
agreement, which is expected to create India's largest private sector life insurance company once
the transaction is completed.

Aviva Plc, the UK-based Insurance company, has acquired an additional 23 per cent stake in
Aviva Life Insurance Company India from the joint venture (JV) partner Dabur Invest
Corporation for Rs 940 crore (US$ 141.3 million), thereby increasing their stake to 49 per cent in
the company.

Insurance firm AIA Group Ltd has decided to increase its stake in Tata AIA Life Insurance Co
Ltd, a joint venture owned by Tata Sons Ltd and AIA Group from 26 per cent to 49 per cent.

Canada-based Sun Life Financial Inc plans to increase its stake from 26 per cent to 49 per cent
in Birla Sun Life Insurance Co Ltd, a joint venture with Aditya Birla Nuvo Ltd, through buying
of shares worth Rs 1,664 crore (US$ 244.14 million).
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

Nippon Life Insurance, Japan’s second largest life insurance company, has signed definitive
agreements to invest Rs 2,265 crore (US$ 332.32 million) in order to increase its stake in
Reliance Life Insurance from 26 per cent to 49 per cent.

Bennett Coleman and Co. Ltd (BCCL), the media conglomerate with multiple publications in
several languages across India, is set to buy Religare Enterprises Ltd’s entire 44 per cent stake in
life insurance joint venture Aegon Religare Life Insurance Co. Ltd. The foreign partner Aegon is
set to increase its stake in the joint venture from 26 per cent to 49 per cent, following
government’s reform measure allowing the increase in stake holding by foreign companies in the
insurance sector.

GIC Re and 11 other non-life insurers have jointly formed the India Nuclear Insurance Pool
with a capacity of Rs 1,500 crore (US$ 220.08 million) and will provide the risk transfer
mechanism to the operators and suppliers under the CLND Act.

State Bank of India has announced that BNP Paribas Cardiff is keen to increase its stake in
SBI Life Insurance from 26 per cent to 36 per cent. Once the foreign joint venture partner
increases its stake to 36 per cent, SBI’s stake in SBI Life will get diluted to 64 per cent.

Government Initiatives

The Union Budget of 2017-18 has made the following provisions for the Insurance Sector:

The Budget has made provisions for paying huge subsidies in the premiums of Pradhan Mantri
Fasal Bima Yojana (PMFBY) and the number of beneficiaries will increase to 50 per cent in the
next two years from the present level of 20 per cent. As part of PMFBY, Rs 9,000 crore (US$
1.35 billion) has been allocated for crop insurance in 2017-18.

By providing tax relief to citizens earning up to Rs 5 lakh (US$ 7500), the government will be
able to increase the number of taxpayers. Life insurers will be able to sell them insurance
products, to further reduce their tax burden in future. As many of these people were understating
their incomes, they were not able to get adequate insurance cover.

Demand for insurance products may rise as people’s preference shifts from formal investment
products post demonetisation.

The Budget has attempted to hasten the implementation of the Digital India initiative. As
people in rural areas become more tech savvy, they will use digital channels of insurers to buy
policies.
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

The Government of India has taken a number of initiatives to boost the insurance industry. Some
of them are as follows:

The Union Cabinet has approved the public listing of five Government-owned general
insurance companies and reducing the Government’s stake to 75 per cent from 100 per cent,
which is expected to bring higher levels of transparency and accountability, and enable the
companies to raise resources from the capital market to meet their fund requirements.

The Insurance Regulatory and Development Authority of India (IRDAI) plans to issue
redesigned initial public offering (IPO) guidelines for insurance companies in India, which are to
looking to divest equity through the IPO route.

IRDAI has allowed insurers to invest up to 10 per cent in additional tier 1 (AT1) bonds, that
are issued by banks to augment their tier 1 capital, in order to expand the pool of eligible
investors for the banks.

IRDAI has formed two committees to explore and suggest ways to promote e-commerce in the
sector in order to increase insurance penetration and bring financial inclusion.

IRDAI has formulated a draft regulation, IRDAI (Obligations of Insures to Rural and Social
Sectors) Regulations, 2015, in pursuance of the amendments brought about under section 32 B of
the Insurance Laws (Amendment) Act, 2015. These regulations impose obligations on insurers
towards providing insurance cover to the rural and economically weaker sections of the
population.

The Government of Assam has launched the Atal-Amrit Abhiyan health insurance scheme,
which would offer comprehensive coverage for six disease groups to below-poverty line (BPL)
and above-poverty line (APL) families, with annual income below Rs 500,000 (US$ 7,500).

The Uttar Pradesh government has launched a first of its kind banking and insurance services
helpline for farmers where individuals can lodge their complaints on a toll free number.

The select committee of the Rajya Sabha gave its approval to increase stake of foreign
investors to 49 per cent equity investment in insurance companies.

Government of India has launched an insurance pool to the tune of Rs 1,500 crore (US$
220.08 million) which is mandatory under the Civil Liability for Nuclear Damage Act (CLND)
in a bid to offset financial burden of foreign nuclear suppliers.

Foreign Investment Promotion Board (FIPB) has cleared 15 Foreign Direct Investment (FDI)
proposals including large investments in the insurance sector by Nippon Life Insurance, AIA
INSURANCE SECTOR IN INDIA AND EFFECTS OF GLOBAL EVENTS ON COMMODITY MARKET

International, Sun Life and Aviva Life leading to a cumulative investment of Rs 7,262 crore
(US$ 1.09 billion).

IRDAI has given initial approval to open branches in India to Switzerland-based Swiss Re,
French-based Scor SE, and two Germany-based reinsurers namely, Hannover Re and Munich
Re.

Road Ahead

India’s insurable population is anticipated to touch 750 million in 2020, with life expectancy
reaching 74 years. Furthermore, life insurance is projected to comprise 35 per cent of total
savings by the end of this decade, as against 26 per cent in 2009-10.

The future looks promising for the life insurance industry with several changes in regulatory
framework which will lead to further change in the way the industry conducts its business and
engages with its customers.

Demographic factors such as growing middle class, young insurable population and growing
awareness of the need for protection and retirement planning will support the growth of Indian
life insurance.

Exchange Rate Used: INR 1 = US$ 0.015 as on February 9, 2017

References: Media Reports, Press Releases, Press Information Bureau, Union Budget 2017-18,
Insurance Regulatory and Development Authority of India (IRDA)

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