MEIL 122 Answer 2nd Quarter
MEIL 122 Answer 2nd Quarter
MEIL 122 Answer 2nd Quarter
MEIL-122 / ► Week 11: Media and Information Literate Individual and People Media/ ► Learning
Activity 8
Which of the following is not true about people media in the time of Martial Law?
Answer: The people in media have been helpless and remained so until the end of the dictator’s rule
The creation of a book starts with an author who would write the content. It would then go to the
editors for a review of the content, for fact-checking and error-checking. The idea for the cover and the
outer look of the book would be decided by ______.
Answer: The art director
After the content of the newspaper are written and collected, the _____ are in charge of putting it all
together coherently for the people to enjoy before being sent to publishing.
Answer: Layout artists
MEIL-122 / ► Week 11: Media and Information Literate Individual and People Media/ ► Short Quiz 8
These people take into account the photos that accompany the texts and for its appropriate captions.
Answer: Photographers
The people that facilitates the flow of the show, Umagang Kay Ganda, are the _____.
Answer: TV or program hosts
A journalist has gone to Marawi to report on the crisis going on currently in the city and was nearly
caught in a crossfire. Despite this, he still continued his report on the city for the news show the
following night.
Answer: Dedicated and passionate
Rina studied journalism in college because she has always been part of the school paper staff. When she
entered the field, she has managed to get assigned to a beat which requires her to go to events. Which
of the following characteristics of people media must Rina possess to get a good story?
Answer: Sociable and outgoing
A sudden fire happened in Taguig and a member of the media is nearby to deliver exclusive coverage on
the incident. This person is called _____.
Answer: Reporter
Mike Enriquez has been one of the most notable personalities in the local news industry because of his
quirk in delivering news. He displays this characteristic of people media.
Answer: Creative and dynamic
The flow of a show would not be possible without the guide of a _____.
Answer: All of the choices
According to Oxford English Dictionary, a zine is a shortened term for which of the following words?
Answer: Fanzine
Zines are used for social and political activism during which period?
Answer: '60s
MEIL-122 / ► Week 12: Text Information and Media / ► Short Quiz 9
Text information comes in a wide range of topics. What does this imply?
Answer: all of the choices are correct
Which of the following refers to text which serves as a link to access different kinds of electronic
document?
Answer: hypertext
Which of the following is the most plausible aim of the billboard image below?
Answer: Encourage people to buy the cleansing product to avoid pimples
Guillermo Tolentino was commissioned by Rafael Palma to create a depiction of a verse in Rizal’s famous
poem, Mi Ultimo Adios.
Answer: True
This illustration is used to show information depicting the changes over a certain period.
Answer: Line graph
According to the Color Emotion Guide by the Daily Infographic, which of the following characteristics is
conveyed by products such as Coca-Cola, CNN, and Nintendo?
Answer: Youthful and bold
The use of medium in the visual media can influence people to incite changes.
Answer: False
Which of the following statements is the best explanation why visual information is the best learning
method for humans?
Answer: At 0.01 seconds, humans can make sense of any visual scene.
Brands such as Nickelodeon, Mozilla Firefox, Fanta, Blogger and VLC Media Player depict what kind of
emotion?
Answer: Cheerful and confidence
Guillermo Tolentino was inspired by the heroic acts of the likes of Rizal and Bonifacio so he made the
Oblation with them in mind.
Answer: false
Most of the earliest paintings depict human life during that period.
Answer: true
Studies show that websites with more visual impact tend to get more traffic.
Answer: true
This poem is the inspiration for the creation of University of the Philippines, “Oblation.”
Answer: My Last Farewell
How did the media fulfill their role as watchdogs in the era of Martial Law?
Answer: They faithfully anticipated and reported on real-time results of the elections
Da Vinci's Mona Lisa (also known as The Gioconda) is famous for the mystery surrounding the woman of
the world-famous painting. Art critiques and other people have been trying to interpret the enigma
surrounding her mysterious smile and inscrutable expression. This portrait is being evaluated using
which of the following criteria?
Answer: Choice of subject
One of the most popular paintings called Scream depicts a person with both of his palms flat against his
cheeks. While some may assume that the man himself is screaming, the actual explanation to this man's
unusual pose is that he's blocking out a loud sound and he's actually covering his ears. This evaluation of
visual information shows the ______ of the artist.
Answer: Level of creativity
Which of the following serves as a link allowing readers to access various electronic documents?
Answer: Hypertext
According to Maslog (2015), which of the following served as source for election results in the
Philippines?
Answer: All of the choices
A columnist in a famous broadsheet has written an article that criticizes the news that circulated in
social media, which is apparently fake. Which of the following characteristics of people media is
compromised by this incident?
Answer: Respectable and trustworthy
Spoliarium, created by Filipino painter Juan Luna, is said to predominantly made use of striking warm
colors, particularly the color red. This visual information is evaluated using which of the following
criteria?
Answer: Use of color
Haley wanted to know which among a variety of amphibians is preferred by her class. Which of the
following would be the best illustration for her data?
Answer: Bar graph
Ed has conducted a research on the number of people who has been watching local primetime shows in
a span of four years. Which of the following is the best way to illustrate the information he would gather
from his research?
Answer: Line graph
This person looks over the writer's work for review before it is sent for publishing.
Answer: Editors
Which of the following is not considered a reason for people's preference towards text information?
Answer: Use of colors
The teacher wanted to see the frequency of scores of her students in the online exams. Which of the
following would illustrate this data the best?
Answer: Histogram
The hosts of the longest-running variety program in the country offer different engaging segments for
the audience to enjoy and participate in. They are displaying this characteristic of people media:
Answer: Creative and dynamic
Vincent Van Gogh's Starry Night is well known for its coloring - the bright and vivid stars in contrast to
the dark tones of the night sky. This visual information is being evaluated by means of which of the
following criteria?
Answer: Use of colors
Non-commercial radio stations in the Philippines are half the number of the commercial stations.
Answer: False
The narrators read the text aloud and the listeners usually know what he/she looks like.
Answer: True
Among 629 radio stations in the Philippines, how many are FM stations?
Answer: 399
The standard vinyl record for Gramophones turned at ___ revolutions per minute
Answer: 78
Which of the following had been the standard compact disc measurements set by Philips and Sony?
Answer: 4.72 inches in diameter, 0.47 inches in thickness, containing 74 minutes worth of material.
The first ever provincial radio in the Philippines had been established in ___.
Answer: Cebu
The 78rpm vinyl discs are significantly smaller than 45rpm discs.
Answer: False
The audio file format is used for the streamed audio on the internet.
Answer: ra
It is the nursery rhyme that was recorded and played back using Edison’s phonograph.
Answer: Mary Had a Little Lamb
The 74 minute capacity of CDs was a reference to Beethoven’s 9th Symphony.
Answer: True
In the talk, what was the turning point for the speaker who thought poverty is the fault of the people?
Answer: A study that tested the IQ of sugarcane farmers before and after harvest.
The use of cassettes was popularized in the 1960s when a famous band released music through an 8-
track cassette tape.
Answer: False
According to the speaker, what do the people lose when they believe things are scarce?
Answer: long-term perspective
This is the stage where the entire television program concept was being conceived.
Answer: Pre-production
Which of the following is mainly a part of the post-production team in a motion picture?
Answer: Music Mixer
Which of the following people is mainly responsible for the design and construction of the set, as well as
the appearances and costumes for the actors and performers in a television program?
Answer: Production designer
The process of rendering and final delivery involves which of the following?
Answer: Finalizing the animation after numerous changes
Finalization of the television program takes place during which of the following stages?
Answer: Post production
Which of the following is among the top film making studios today?
Answer: All of the choices
Which of the following techniques makes use of a transparent sheet of paper on which objects are
drawn?
Answer: Cel animation
Production scheduling and budgeting takes place during which stage of production?
Answer: Pre-production
Motion picture recording happens during which of the following stages of production?
Answer: Production
The creative director is the one who will approve the final ideas of the team and the one who will
present these ideas to the client for approval.
Answer: True
Cost per Click advertisements are paid for each transaction completed.
Answer: False
President Duterte’s continuous campaign of the war against drugs is an example of propaganda.
Answer: False
The account manager is the one who meets with the client at the beginning of the transaction for an
advertisement.
Answer: True
A life insurance company in Thailand has released an advertisement that shows the life of a man who
had nothing but had so much to give other people, even without anything in exchange. The twist at the
end revealed that the kid he gave his money to has returned to school. The lines at the end evoked the
feeling of believing in the inherent good in people. This commercial is an example of ______.
Answer: Plain folks
Japanese commercials are known for their absurdity and creativity. This is a sample commercial for the
famous Nissin’s Cup Noodle: https://www.youtube.com/watch?v=NuX8ZRxJIF0. Based on how it was
advertised, the commercial is an example of _____.
Answer: Glittering generalities
The World Wide Fund (WWF) for Nature have released a press release encouraging people to turn their
lights off in support of the climate action. This event was held nationwide on March 25, 2017 from 8:30
to 9:30 pm. This media manipulation tactic is ______.
Answer: Crowd manipulation
Public relations stunts’ objective is to persuade the masses of the good intentions of a brand, company
or individual.
Answer: True
A famous boyband has been the face of a brand of an alcoholic drink for years. This is an example of
_____.
Answer: Celebrity endorsements
Dove released a commercial, entitled, “Evolution” that depicts a model groomed to be the face of an
advertisement. Her face became the focal point of the whole video that you can see how her look
changed from make up to digital photo enhancements until she ended up on a billboard ad for make-up.
What type of propaganda is used for this commercial?
Answer: Transfer
A banned Pepsi commercial made the rounds on the internet in the early 2000s. It shows a young boy
who wanted to buy soda from a vending machine. In this commercial, the kid bought two cans of Coca-
Cola. He stood on top of these cans, boosting his height for him to reach the button for Pepsi. This
commercial is an example of ____.
Answer: Card-stacking
Radio commercials are proven to be more effective advertising vehicles than other forms of media.
Answer: False
A link to a story has been shared through Facebook with the headline, “Juan Ponce Enrile has died.” This
is an example of ____.
Answer: Hoax
Early this year, Manulife’s new commercial went viral. It tells the story of Victor Anastacio, a stand-up
comedian who talked about how he started comedy as a job. In the video, he told his life story in the
form of a stand-up comedy act. He amused his audience and the viewers of the video with how he
described his strict-looking father who had been his loyal supporter since he decided to change his
career path. This is an example of _____.
Answer: Plain folks
A famous series of commercials had garnered the public’s attention in Japan. One example may be
found through this link: https://youtu.be/y4BjZTz3nDU. This is an example of _____.
Answer: Celebrity endorsement
The client pays the agency as soon as the assigned work has been submitted and accomplished.
Answer: False
Which element of multimedia is divided into two types: bitmap and vector?
Answer: Graphics
Which of the following elements of multimedia is defined as a series of drawn frames put together to
create an effect of movement?
Answer: animation
This year’s entry for a film festival in Berlin stars two of the famous teen actors in the Philippines. In an
interview, they said that they had trouble finding the perfect place to shoot the movie in. There had
been multiple changes in location before they decided on one in Sagada. The actress then thanked one
person from the production team for hyping up the movie in social media. Who is the one responsible
for this?
Answer: Unit Publicist
The New York Times has released an article and a collection of photos entitled “They Are Slaughtering
Us Like Animals,” by Daniel Berehulak (source: https://www.nytimes.com/…/rodrigo-duterte-
philippines-drugs…) where he showed photographs of the victims during his stay in the country. Since it
was published, it has made the rounds in the internet. What kind of media manipulation is done in this
article?
Answer: Gatekeeping
A prominent blogger and supporter of the current administration has been criticized by a social media
user in one of the statuses the blogger posted which garnered a lot of likes in the process. Irate, the
blogger searched through the user’s past posts and took a screenshot of one of her old posts that may
be perceived as negative to direct the anger of people towards the other person. What kind of media
manipulation was done?
Answer: Propaganda
The Production Assistant mainly works during which stage of motion picture production?
Answer: Production
A viral article entitled, “My Family’s Slave” became the talk of the internet because of the issue the story
tackled. (source: https://www.theatlantic.com/…/a…/2017/06/lolas-story/524490/) This had struck a
chord in the heart of Filipino readers as the character discussed in the story hailed from the Philippines
and had been fated to serve the family of the author for years. What kind of media manipulation was at
work in this media output?
Answer: Gatekeeping
A photo of an activist with her placard in a recent protest has been edited to look like her sign was
saying something degrading about their cause. What kind of media manipulation was done in this
situation?
Answer: Hoax
Lin-Manuel Miranda, the author of the Tony Award-winning Broadway musical entitled “Hamilton,” was
of Puerto Rican descent. Recently, Hurricane Maria devastated Puerto Rico and Miranda was intent on
helping his fellowmen. He released a song called “Almost Like Praying” that featured Latino artists such
as Jennifer Lopez, Gloria Estefan, Camila Cabello, among others, and the sales of the single would be for
the hurrican relief. What media manipulation technique did Miranda use?
Answer: Celebrity Endorsement
When Walt Disney made the animated film, Bambi, the animators decided to go to the woods to
observe the animals in that environment. Another technique they did was to bring an actual deer to
their studio as a reference. When this happened, the film’s animation production was in what stage?
Answer: Design
This media tactic filters the information being released to the public, enabling them to lead people into
believing something by removing facts which may negate their objective.
Answer: Gatekeeping
What was said to be the first sound ever recorded and played back using the phonograph?
Answer: Mary Had a Little Lamb
Mary Poppins, one of the most famous movies of Walt Disney for combining live action and animation,
has undergone many changes due to P.L. Travers’, the original author of the story, comments and
suggestions, including those in the music inserts. Her approval of these falls under the ____ stage in
animation.
Answer: Feedback and sign-off
What year were the motion pictures first developed to include sound?
Answer: 1927-28
A teleserye starring Marian Rivera has been set for primetime by the end of the year. People are buzzing
because the story was an adaptation of an old local novel. Before this came into fruition, this person has
approved the final report on financial expenditures of the project. Who is responsible for this?
Answer: Unit Production Manager
Pinoy Big Brother is one of the most famous reality TV shows in the Philippines. This show is most
popular for encouraging its audience to participate in deciding who stays in the house and who needs to
be evicted. What kind of media manipulation is at work here?
Answer: Crowd manipulation
Due to budget problems, Jaws was in the danger of not being made because of the lack of script, cast
and shark to use in the film. Spielberg resolved these problems by execution and came through in what
stage of production?
Answer: Production
Which of the following is the standard audio file format used mainly for Windows?
Answer: Wav
A photo of a teenage celebrity was released in a tabloid that showed her on what seemed like a date
with a fairly older man from a TV show production team, with the caption pertaining to their possible
relationship put at the bottom of the photo. The celebrity cleared the issue up and said that she was
actually with a group of friends when the picture was taken. The friends were just out of the shot. What
kind of media manipulation was done here?
Answer: Gatekeeping
A drama called Quartet is a story about four people who all played string instruments and happened to
meet in a karaoke box. Their story took place in a scenic and homey villa in Karuizawa, Japan and the
whole drama occurred within the comfort of this place. Which of the following people is responsible for
grooming the place as the Quartet’s house, including the placement of furniture?
Answer: Set designer
Which of the following individuals is responsible for delivering news or playing music via radio?
Answer: Disc Jockey
Which of the following refers to statements of endorsement usually delivered by prominent people who
hold a good reputation to promote an individual or a company?
Answer: Testimonial
In the painting titled "The Parisian Life", the three gentlemen shown were said to be:
Answer: Juan Luna, Jose Rizal, and Ariston Bautista Lin
According to the Color Emotion Guide of Daily Infographic, the color blue symbolizes the following
except:
Answer: wise
US President Donald Trump said during his campaign that "People are scared," referring to the growing
number of Americans who are afraid of rising crime rate and terrorism in the country. It is the subtle use
of this information in his speeches that helped him earn the trust of the voters. Trump likely used which
of the following media manipulation techniques?
Answer: Fear mongering
Which of the following brands made use of the color that represents Health?
Answer: Animal Planet
The Dragon Age series is among the top 3D videogames of today, thanks to its intricate character
creation option, and immersive fantasy world complete with characters which you can interact with. The
Dragon Age series is an example of which types of media?
Answer: Multimedia
Which of the following is in charge of supervising and instructing the performers and hosts on how to
act according to the script provided by the scriptwriter?
Answer: Director
Which of the following statements is true?
Answer: The choice of subject will determine how the audience will react to the visual information
presented
The Yahoo logo is color purple. In the Color Emotion Guide, this symbolizes which of the following?
Answer: Creative
The dishwashing soap brand Joy has been working with Michael V. in endorsing the product through
creative and hilarious commercials. The effectivity of these in gathering brand exposure has earned
Michael V. the position as a long time ambassador for Joy. This is an example of which media
manipulation technique?
Answer: Celebrity Endorsements
The earliest dated paintings are from which of the following period?
Answer: Paleolithic Period
Square Enix is the company behind Final Fantasy, which is one of the most famous Role-Playing Games
of all time. It offered gorgeous 2D and later on 3D graphics, and well-animated scenes, providing players
with an immersive feeling into a new world. The Final Fantasy series is an example of which of the
following?
Answer: interactive multimedia
Why is it so important to cite the information used in the formation of new knowledge?
Answer: All of the answers are correct
Which of the following brands made use of the color which, according to the Color Emotion Guide,
represents Friendliness?
Answer: Nickelodeon
According to the American Academy of Pediatrics, which of the following is a possible effect of media
violence?
Answer: All of the choices
Which of the following requires broadcast networks to give at least 15-minute airtime daily for child-
friendly programs?
Answer: Republic Act No. 8370
Kallen works for a cooking television program. Her job requires her to write things which the host should
talk about on TV. What kind of work does Kallen have?
Answer: She works as a scriptwriter.
Whitney Houston's I Will Always Love You is one of the most famous love songs of all time. It showcased
the singer's vocal ability, from her singing the soft and sentimental parts of the song to hitting the high
notes flawlessly. The song is evaluated using which of the following criteria?
Answer: Voice quality
Which of the following is a Sony proprietary format for compressed voice files?
Answer: dvf
John Lennon's Imagine became one of the most iconic songs of all time. It contains a strong message
that urges listeners to imagine a world at peace, without the divisions caused by religion or race. This
song is evaluated using which of the following criteria?
Answer: type of content
Philippine elections are often associated with character assassinations, especially among the
presidential candidates. Former Presidential Candidate and Senator Grace Poe, for instance, became a
target when her citizenship was questioned. The spread of negative information regarding Poe's
citizenship is likely an example of what media manipulation technique?
Answer: Propaganda
According to a study conducted by Nielsen, how many hours do Filipinos watch television shows every
week?
Answer: 33 hours per week
Millie's daily task is to go to various locations, and report on the happenings that take place there live.
What is Millie's job?
Answer: Reporter
The Birth of Venus, painted by Sandro Botticelli, is remarkable for the artist's depiction of the Roman
goddess. Venus was given an idealized face, beautiful and free of blemishes. And while nude forms were
not commonly painted during his time, Botticelli was inspired by the statue of Aphrodite of Cnidos in
creating Venus's demurely naked form. The painting is being evaluated using which of the following
criteria?
Answer: Choice of subject
Leonardo Da Vinci's The Last Supper was created using an oil/tempera mix on a dry wall in order to
mimic the look of an oil painting. The painting is being evaluated using which of the following criteria?
Answer: use of medium
The Compact Disc was created with the help of which two companies?
Answer: Phillips and Sony
Spoliarium, created by Juan Luna, is famous for embodying the political, moral, and social lives of the
Filipino under Spanish colonization. The painting is being evaluated according to which of the following
criteria?
Answer: Choice of theme or message
Which of the following brands made use of the color which, according to the Color Emotion Guide,
represents trust?
Answer: Wordpress
What was the effect of communication being cheaper and better in the 1960s?
Answer: Information reach faster and was more widespread.
The 2012 Tim Burton film Frankenweenie made use of puppets in order to come up with animated
scenes. What kind of animation technique has been used in the creation of the film?
Answer: Stop-motion
Which of the following takes place during the post production of a motion picture?
Answer: rendering
The spread of fake news in the Philippines has led conflicts among Filipino social media users, each
arguing particularly when it comes to the current political issues in the country. These social media users
are swayed by which media manipulation technique?
Answer: Hoax
Which of the following takes place during the production stage of a motion picture?
Answer: Motion picture recording