Cultural Sustainability FINAL REPORT PDF
Cultural Sustainability FINAL REPORT PDF
Cultural Sustainability FINAL REPORT PDF
as Sustainable
Development
CONCLUSIONS FROM THE COST ACTION IS1007
INVESTIGATING CULTURAL SUSTAINABILITY
EDITED BY Joost Dessein, Katriina Soini, Graham Fairclough and Lummina Horlings
2
Culture in, for and
as Sustainable
Development
Conclusions from the COST Action IS1007
Investigating Cultural Sustainability
Edited by
Joost Dessein, Katriina Soini, Graham Fairclough and Lummina Horlings
3
First published 2015 by University of Jyvskyl
Editors: Joost Dessein, Katriina Soini, Graham Fairclough and Lummina Horlings
Main authors: Katriina Soini, Elena Battaglini, Inger Birkeland, Nancy Duxbury,
Graham Fairclough, Lummina Horlings and Joost Dessein
All rights reserved. No part of this book may be reprinted or reproduced or utilised in any
form or by any electronic, mechanical, or other means, now known or hereafter invented,
including photocopying and recording, or in any information storage or retrieval system,
without permission in writing from the publishers.
ISBN: 978-951-39-6177-0
4
COST Action IS1007
Investigating Cultural
Sustainability
5
COST Action IS1007
Investigating Cultural Sustainability
Investigating Cultural Sustainability is a Eu- Action Investigating Cultural Sustainability in
ropean research network focused in a mul- its four years organised eight workshops or
tidisciplinary perspective on the relationship symposiums hosted by its members across
between culture and sustainable develop- Europe, and a cross-cutting meeting was or-
ment. During its four year period (2011-2015) ganised in Brussels for stakeholders in or-
its main objective was to highlight European der to collate and produce new knowledge
research across its members countries in with the help of external experts, scholars,
order to provide policy makers with instru- policy-makers and practitioners. Over 30
ments for integrating culture as a key ele- research missions between the research in-
ment of the sustainable development. Ac- stitutes were carried out by members of the
tions network was composed of around 100 Action, and two training schools were organ-
researchers from 25 countries within the EU, ised to strengthen the topic among the young
with participants as well from Israel, New researchers working in this field. A key out-
Zealand and Australia. It held a wide variety come of the Action was the establishment of
of disciplines and fields of research, rang- a new series of books that establish culture
ing from cultural, humanistic and social sci- and sustainability as an important emerging
ences, through political and natural sciences and active field of research. Published as
to planning. These were organised in three Routledge Studies in Culture and Sustain-
thematic clusters Concepts, Policies and able Development, the series has been in-
Assessments which are broadly reflected augurated by three volumes of papers drawn
in the structure of this document. from and representative of the work of the
Action itself.
The work of the network was supported by
the European COST Association (COpera- The results of the work including the pub-
tion in Science and Technology) and funded lication of the present document, Culture in,
within the European Commissions research for and as Sustainable Development - were
programme Horizon 2020. COST Actions are shared and discussed in a final public confer-
designed to build new knowledge by bringing ence in Helsinki on 6-8 May 2015, Culture(s)
together researchers to cooperate and coor- in Sustainable Futures: theories, policies,
dinate nationally-funded research activities, practices.
and to build up new transnational and inter-
national research co-operation. The funding
provides an opportunity for researchers to www.culturalsustainability.eu
develop their competences, share experi- www.cost.eu
ence and expertise with colleagues in other
countries, and improve their research career
through workshops, training and exchange
programs.
6
Pictures by Joost Dessein 7
EXECUTIVE SUMMARY
It should be obvious that culture matters to sus- into a framing, contextualising and mediating
tainable development. Yet almost 30 years af- mode, one that can balance all three of the
ter the Brundtland report Our Common Future existing pillars and guide sustainable develop-
the incorporation of culture into sustainability ment between economic, social, and ecologi-
debates seems to remain a great challenge, cal pressures and needs. Third, we argue that
both scientifically and politically. There have there can be an even a more fundamental role
been some recent attempts to bring culture into for culture (culture as sustainable develop-
sustainability, by trans- and inter-national or- ment) which sees it as the essential foundation
ganisations and by cross/trans-disciplinary sci- and structure for achieving the aims of sustain-
entific endeavours, but they continue to swim able development. In this role it integrates, co-
against the prevailing current of conventional ordinates and guides all aspects of sustainable
sustainability discourses rooted in environmen- action. In all three roles, recognising culture as
tal and economic perspectives. at the root of all human decisions and actions,
and as an overarching concern (even a new
Culture, sustainability and sustainable develop- paradigm) in sustainable development thinking,
ment are complicated concepts that are not al- enables culture and sustainability to become
ways easy for scientists, policy makers or prac- mutually intertwined so that the distinctions be-
titioners to grasp or apply. In the course of our tween the economic, social and environmental
four-year (2011-15) COST Action, IS1007 In- dimensions of sustainability begin to fade.
vestigating Cultural Sustainability, we explored
all three concepts and learnt to embrace their Our second chapter, Culture at the crossroads
multiple meanings and connotations. In this fi- of policy, identifies a number of different top-
nal report from the Action we present their di- ics, fields or themes that are commonly or
versity and plurality as a meaningful resource should be addressed by policies, and the
for building a comprehensive analytical frame- streams or flows of thought and action that
work for the structured study and application of they follow; we liken them to scripts that guide
culture and sustainable development. Our con- the performance of sustainability. These scripts
clusions are presented in three chapters, after reveal the broad contours of a new type of pol-
a Prologue to set the scene and followed by a icy landscape. We explore eight overlapping
reflective and forward looking Epilogue. themes: the negotiation of memories, identi-
Our first chapter offers our view of key con- ties and heritage; the relevance of place, land-
cepts, and presents the three important ways scape and territory; the complexities of social
we identify for culture to play important roles life, commons and participation; the centrality
in sustainable development. First, culture can of creative practices and activities; culturally
have a supportive and self-promoting role sensitive policies for economic development;
(which we characterise as culture in sustain- nature conservation; the importance of increas-
able development). This already-established ing awareness and knowledge of sustainability;
approach expands conventional sustainable and finally, policies aiming at transformations.
development discourse by adding culture as a Our analysis reveals that culture is not just the
self-standing 4th pillar alongside separate eco- subject or object of cultural policy; it should
logical, social, and economic considerations also inform and be integrated with all other
and imperatives. We see a second role (culture policies, for the economic, the social and the
for sustainable development), however, which environmental, and for the global and the local.
offers culture as a more influential force that All the best and most successful policies are
8 can operate beyond itself. This moves culture (although not necessarily consciously) culturally
informed. Policies dealing with education, tour- low cultural statistics to be consistently con-
ism, research, cultural diplomacy, social poli- structed and made useful, although we also
cies, and city and regional planning, as well as recognise the historical and local specificity
other areas, can integrate culture in the core of of indicators they must be fit-for-context. We
their policy-making to various degrees. offer suggestions for the way forward, includ-
ing the importance of joint learning processes
All these scripts are interlinked and over- and participatory development of indicators, the
lap, of course, but they can be viewed in the need for the collection of good examples and
framework of the three roles that we have just practices (notably of qualitative indicators, with
summarised. In the first role, policy strengthens illustrations of how they can be used and com-
the key intrinsic values of culture, and tends bined with quantitative indicators) and above all
to focus on creativity and diversity of cultural the acknowledgment in indicator construction
expressions and the contributions of artistic/ of the three different roles of culture in, for and
cultural activity and expressions to human-cen- as sustainable development.
tred sustainable development trajectories. In
the second case, when culture is understood In our Epilogue, we reflect on the intellectual
as having a mediating role, the policy extends and cultural journey and exchanges that the
to influence, share and shape the aims of other Action has afforded its many participants. We
public policies, like livelihood, industries, social have explored new territory between disciplines,
and environmental well-being. In the third case, between cultures and between the convention-
policy will promote broader transformations to- al three pillars of sustainable development.
wards more holistically sustainable societies, A major lesson is how little is actually known
for example through increased awareness and about the current and the potential inter-oper-
behaviour changes that can provide catalysts ability of culture and the sustainability tripod,
and enablers for grassroots collective actions, and we therefore conclude by looking forward.
and through the development of the capacity We suggest lines for future research in four cat-
and capability of individuals and communities egories - concepts, methodologies and prac-
to adapt and carry on more sustainable ways tices, evidence bases, and selected topics that
of life. seem us to be currently key. With new European
and global funding streams becoming available
Assessing the impact and effects of both pol- to address sustainability issues (for example
icies and politics is a crucial aspect of sus- within the ERA and through Horizon 2020), and
tainability. There are several methodologies for supported by our extensive webs of cross- and
carrying out assessments and communicating inter-disciplinary collaborations, we can see the
their results, but indicators are perhaps the necessity and the advantages for everyone of
most commonly used, and we turn to these in culture gaining a more central and transforma-
our third chapter. From the complexity of every- tive role in sustainable development discourse,
day life, indicators select a few representative and in action. We envisage that the insights of
threads, headlines or leverage points that can this COST Action will help to ensure a strong
be distilled into more easily comprehensible cultural stream in future research and policy.
evidence for the impacts of events and trajec-
tories, the effects of different courses of ac-
tion, and the quality and direction of change.
Existing culturally-sensitive indicator sets are
limited, and in this publication we therefore fo-
cus on specific challenges. These include the
availability, standardisation, aggregation and
ranking of data, all of which are required to al- 9
CONTENTS
EXECUTIVE SUMMARY 8
CONTENTS 10
LIST OF TEXT BOXES 12
PROLOGUE 14
Thriving on complexity 20
Culture 20
Development 21
Sustainability or sustainable development? 22
Social and cultural sustainability: same or different? 24
Policy 25
Defining policy 38
Policy scripts for culture and sustainable development 39
Policies negotiating memories, identities and heritage 39
Policies on place, landscape and territory 40
Policies dealing with social life, commons and participation 41
Policies encouraging creative practices and activities 42
Culturally sensitive policies for economic development 42
10 Policies of nature conservation 43
Policies to increase sustainability awareness 44
Transformations 44
Conclusions and reflections on policy 45
EPILOGUE 58
ACTION PEOPLE 68
REFERENCES 70
11
List of Text Boxes
On bio-cultural diversity 16
12
PROLOGUE
13
PROLOGUE
Culture matters in sustainable development. the conventional discourse and action of the
Many if not all of the planets environmental three pillars: the economic, the environmen-
problems and certainly all of its social and tal and the social. To pursue sustainability
economic problems have cultural activity and through the framework of culture therefore ur-
decisions people and human actions at gently requires new approaches, which cross
their roots. Solutions are therefore likely to the sectoral and disciplinary boundaries.
be also culturally-based, and the existing
models of sustainable development forged Few can have fully foreseen the success of
from economic or environmental concern the idea of Sustainable Development when
are unlikely to be successful without cultural it was introduced to a broad global audience
considerations. If culture is not made explic- in 1987 by the Brundtland publication Our
it, discussed and argued over explicitly within Common Future. Almost 30 years later, the
the sustainability debates, it does not have idea is still increasingly being presented as
power in the decision making. a pathway to all that is good and desirable
in society, widely adopted and frequently
Yet incorporating culture in the sustainability called-in-aid. This was clearly illustrated at
debates seems to be a great scientific and the United Nations Conference on Sustain-
political challenge. The scientific challenge is able Development (Rio+20), held in Rio de
that both culture and sustainability are com- Janeiro in June 2012. One of the confer-
plex, contested, multidisciplinary and norma- ences main outcomes was the agreement
tive concepts. The policy challenge is that by member states to set up sustainable de-
a broad understanding of culture requires velopment goals, which could be useful tools
cross-sectoral or even transdisciplinary pol- in achieving sustainable development and to
icies, and innovative, at times even radical be linked with United Nations Post-Millenni-
modes of implementation that involve re- um Development goals. The concept is also
examination of broad spectrum issues such frequently used by local governments, prac-
as governance, democratic participation and titioners, educational sector, and it has also
social equity. Crossing into both sets of chal- been taken as a tool for marketing. The pop-
lenges is the manner in which bringing cul- ularity of the concept among scholars is il-
14 ture into the sustainability debates questions lustrated in the number of journals or articles
that deal entitled sustainable development publications introduce a number of ways cul-
or sustainability. More than 108.000 peer ture drives and enables development, the
reviewed papers that deal with sustainabil- conditions of sustainable development in re-
ity or sustainable development have been spect to various aspects of culture, have not
published. been thoroughly analysed.
Yet at the same time the concepts contin- Cultural aspects have also been embedded
ue to be critiqued by scholars and policy- in a number of other recent closely-aligned
makers for their anthropocentrism, vague- research lines, theories and frameworks,
ness and ambiguity. The mainstream way is which in one way or another aim at a
to discuss and implement sus-
CULTURE AS A TOPIC IN INTERNATIONAL POLICY
tainable development in terms
FRAMEWORK: SELECTED LANDMARKS
of ecological, social and eco-
Year Agency Event or Publication
nomic pillars as confirmed
at the Johannesburg Summit 2003 UNESCO Convention for the Safeguarding of the Intangible Cultural Heritage -
ratified by +150 countries
of 2002, but often labelled in 2004 United Cities and Local Adoption of Agenda 21 for Culture
2005 Governments (UCLG)
UNESCO Convention on the Protection and Promotion of the Diversity of
more or less symbolic ways, Cultural Expressions - ratified by +130 countries
such as people-profit-planet. 2007 UN UN Declaration on the Rights of Indigenous Peoples
2007 Fribourg Group Fribourg Declaration on Cultural Rights
However, attempts to keep 2009 UN Human Rights Council Established a post of Independent Expert in the field of cultural rights
for a 3-year period (extended)
these three dimensions in bal- Resolution re: connection between culture and development -
2010 UN General Assembly
ance and to make sustainabili- adopted
United Cities and Local Policy statement on Culture: Fourth Pillar of Sustainable
ty a win-win-win solution for all 2010
Governments (UCLG) Development - adopted
three, seems to remain unsat- 2011 UN General Assembly Resolution 2 re: connection between culture and development -
adopted
isfactory or in many peoples Adoption of new UNESCO Recommendation on the Historic Urban
2011 UNESCO
eyes a grail to be sought but Landscape
UN Conference on Sustainable Outcome Document of the UN Conference on Sustainable
never found. 2012 Development, endorsed by UN Development
General Assembly/High-level
UNESCO International Congress Final declaration Placing Culture at the Heart of Sustainable
2013
We argue that the three pil- Culture: Key to Sustainable Development Policies, the Hangzhou Declaration
Development
lar model is proving to be UN Conference on Trade and
Creative Economy Report 3: Special Edition Widening Local
2013 Development (UNCTAD), UN
fundamentally flawed by the Development Programme (UNDP)
Development Pathways
15
holistic, cross-disciplinary and transdisci- This publication presents conclusions emerg-
plinary integration of human systems with ing from a four-year (2011-15) COST Action
ecological ones. Examples include land- IS1007 Investigating Cultural Sustainability,
scape research, bio-cultural diversity, the attempting to strengthen and more solidly
actor-network theory or capability frame- ground sustainability by integrating culture
works. These concepts and approaches and cultural perspectives into it. The Action
all with significant cultural dimensions in their aimed to strengthen sustainable develop-
own right - can perhaps help to integrate cul- ments conceptual framework, suggest ways
ture explicitly into sustainable development of operationalising the new perspectives
frameworks. But this has not been done and insights, and to locate culture in sustain-
comprehensively, and the essence of culture ability policies and assessments. This publi-
in sustainable development research and cation offers ways forward to harness culture
policies therefore tends to remain ignored. to the sustainable development goals. The
first chapter after this Prologue (Three roles
ON BIO-CULTURAL DIVERSITY for culture in sustainable development) touch-
es on concepts, frameworks and the various
The intricate relations between biodiversity and culture can be cap-
tured by the concept of bio-cultural diversity, defined as the diver- roles played by culture in sustainable devel-
sity of life in all its manifestations (biological and cultural forms) opment. The second chapter Culture at the
which are all inter-related within a complex socio-ecological adap- crossroads of policy turns to the type of poli-
tive system [33]. Bio-cultural diversity emphasises the adaptive
cy (or politics) that might be able to put those
connections between nature and people and thus the significance
of hybrid landscapes. Moreover it is a way to analyse these land- concepts to practical use. Assessing culture
scapes as an integrated value-practice system. in sustainability considers the issues of as-
sessments and indicators: how to know what
The biological and cultural value of the environment grows from
actions to take, how to measure and if need-
practice, action and behaviours. This definition of environment
thus exceeds the spatial understanding that the term is most often ed modify their effects. Thereafter, an Epi-
given, for example when it comes to assessing biodiversity, garden- logue formulates some future research lines
ing or quality of habitat. It establishes instead a complex approach in this field and sums up the lessons learned.
which takes into account both scientific knowledge as a medium
Finally, people who actively contributed to the
towards an understanding of social ties or cultural practices associ-
ated with a given space [34]. Biodiversity was first seen in cities as scientific work of the network are listed.
the manifestation of the diversity of species mainly in a genetic or
ecosystemic sense. Bio-cultural diversity however is a way to read The publication is illuminated by five real life
the diversity of urban landscapes, as well as narratives and atmo-
stories that are presented as a running thread
spheres, in relationships to socio-cultural groups and the quality of
places. Bio-culturally significant places are mainly green places such in parallel to the main text; they are support-
as community gardens and multifunctional parks that accommodate ed by many smaller examples, symbolised in
needs of different socio-cultural groups. the text as . These stories and examples
illustrate the possibilities that exist, and are
(Nathalie Blanc)
already being exploited, within the rich, diverse
and challenging practices offered by culture.
They give some idea of the kind of knowledge
that is and will be needed to be able to un-
derstand the interrelation of culture and sus-
tainable development, and to be able to apply
these insights in science, policy and other
sustainable development-practices. They will
16 provide inspiration for moving forward in the
proposed new framework.
THREE ROLES
FOR CULTURE
IN SUSTAINABLE
DEVELOPMENT
17
STORY 1
CULTURAL INDUSTRIES FOR
SUSTAINABLE DEVELOPMENT
Culture as expression and mediation in
Burkina Faso
Policy documents that highlight the impor- events, festivals and heritage sites that attract
tance of cultural industries are becoming in- tourists) is one of four sectors (alongside agri-
creasingly common throughout the world, culture, mining and small / medium businesses)
even though culture is almost invisible in the identified as key to driving the economy through
Millennium Development Goals. This is also entrepreneurship, tourism, the production of cul-
the case in countries that are in the low hu- tural goods and services and cultural and artistic
man development category, such as Burkina creation. Second, BBEAC (2012) Study on the
Faso, positioned by the UNDP at 183 out of Impact of Culture on Social and Economic Devel-
187 countries. Its population of approaching opment of Burkina Faso (published by the Bu-
20M contains more than 60 ethnic groups, and reau Burkinabe` dEtudes et dAppui-Conseils for
studying policy here offers a compelling view the Ministry of Culture and Tourism, funded by
of the creative economy debate in a cultural- UNESCOs International Fund for Cultural Diver-
ly diverse context, and highlights local-global sity) - deals more widely with culture and (sus-
policy interaction. tainable) development, and focuses not only on
the cultural sector but also on culture perceived
Two key policy documents from Burkina Faso il- more broadly as a way of life, a key aspect of the
lustrate how culture is linked to sustainable de- social fabric, and as a traditional mechanism of
velopment. First, SCADD (2010) - Stratgie de mediation.
Croissance Acclre et Dveloppement Durable
(Strategy for Accelerated Growth and Sustainable The two documents use different views of cul-
Development) - has a general objective of achiev- ture, however, which sometimes conflict with
ing accelerated and sustained economic growth each other. Cultural industries are prominent
and improved quality of life. Culture (specifically in both (although in the BBEAC study culture is
crafts, cultural industries and tourism, in practice also taken to mean the broader social fabric), and
18
Boromo Giants at the opening ceremony of FESPACO 2013 | Picture by Christiaan De Beukelaer
provide greater economic justification for cultur-
al industries. They additionally valorise culture
(both quantitatively and qualitatively) for its in-
strumental capacity towards social and econom-
ic development: as a way of life culture is rec-
ognised to have transformative power, whether
towards or against change.
20 ty. In this chapter we examine some of the es. Whilst used in different ways in several
distinct intellectual disciplines and distinct style-based concept referring to all domains
systems of thought, culture is additionally also of human life, which is akin to Williams way
an everyday concept, it has public meanings of life, an anthropological-archaeological
and understandings, and is used in many dif- interpretation, and on the other side, a nar-
ferent ways and contexts. Its meaning has row, art-based culture referring to both the
changed through time as well, from early general process of intellectual and spiritual
ideas of culture as action in real life-worlds or aesthetic development and its results [2].
and its interaction with nature, which are es- Many policy conventions and declarations
sential aspects for anthropological use of define culture in a broad way, but in politics
the concept even today, to culture as the cul- and in public discourse culture is often treat-
tivation of the human mind and behaviour. ed in a narrower sense. In addition to these
two formulations, we can bring in the symbol-
We define culture as a loosely ic dimension of culture: culture as semiotic,
integrated totality of practices, drawing on symbols as vehicles, arguably as
the broadest view of all, including as it does
institutions and mechanisms that
both intentional and unconscious behaviour.
deal with the production, distribu-
In this publication we settle on a usage of
tion, consumption and preservation the term culture that encompasses all these
of collectively shared meanings, as perspectives, whilst recognising the possibil-
well as the explicit and implicit rules ity, indeed necessity, of both subdivision and
that govern the relevant processes. overlap.
The cultural system is only relatively
organised and embraces the
tensions and internal contradictions Development
of the social and spatial world, in Development - perhaps more precisely
which it appears, perpetuating and qualified as human development usually
subverting its norms of behaviour entails intentional as well as unintentional
and power relations, as well as processes of change and evolution towards
providing loopholes for escape from a new situation that is better in social, cul-
its everyday routines to imaginary tural, and environmental terms. This can for
example be expressed through high level
spaces.
values such as democracy, health, food and
(Hannes Palang)
water security, equality of opportunity and
access to resources, social equity, justice
Williams came up with three main meanings or economic prosperity. The latter is some-
of culture that have become popular both in times foregrounded to the partial exclusion
research and policy: culture as the general of the others, but such a focus on economic
process of intellectual, spiritual or aesthet- growth, especially if accompanied by social
ic development, culture as a particular way and cultural inequalities, or without regard
of life, whether of people, period or group, to environmental balance, cannot move to-
and culture as works and intellectual artis- wards sustainability.
tic activity [1]. Often, however, two distinct
higher level distinctions are drawn, broad- Development has been described, in the UN
based and narrowly-defined: a broad, life- Development Programme (UNDP) first Hu- 21
man Development Report in 1990 as a pro- ditions, tastes or ways of thinking discourage
cess (the enlargement of relevant human change or adaptation to new technologies or
choices) as well as an achievement (the ways of life? It is possible in some circum-
compared extent to which, in given societies, stances to question how far every aspect of
those relevant choices are actually attained) a particular culture can be valued. As already
[3: 17]. It will generally also involve specific mentioned, development can be defined in
goals of the type emphasised in sustainabil- terms of achievement as well as of process,
ity, notably equity, justice and responsibilities taking various directions, and potentially for-
within and between the generations. This can ward and backwards. It is also common for
entail a spontaneous evolution towards such development to be seen as a continuous
goals, without self-conscious or intentional evolutionary path; but the trajectory can be
actions, or it can refer to (social) processes changed, or even broken, for example by po-
that are deliberately designed to transform a litical, social or technical ruptures.
social environment and which may be insti-
gated by institutions or actors not necessar-
ily belonging, or deriving from, the place or Sustainability or sustainable
community in question. development?
As well as recognising this broad spectrum In our work we have taken the Brundtlands
of development, we are also in this document report on sustainable development and the
strongly aware that the concept of develop- pillar-approach to sustainable development
ment cannot be objectively defined but is value as one of our principal starting point. The
-laden in ways that are specific to culture, Brundtland definition of sustainable devel-
context and history or time. It is therefore a opment is world-famous: development that
continuously (re-)negotiated concept. Wheth- meets the needs of the present without com-
er a situation, context or place is regarded promising the ability of future generations to
as being more developed than another, or meet their own needs. Although the defini-
not, or a particular development proposal is tion talks about sustainable development,
regarded as being good or bad, depends sustainability has also become popular. The
on the viewpoints and agenda of those as- two terms are often used interchangeably;
sessing the changes. The introduction of a are they therefore synonyms? Presumably
new crop variety in a farming system, for ex- not - a number of governments and global
ample, might be an improvement for some business corporations are prepared to dis-
people because of its better production and/ cuss policies for sustainable development,
or better social and economic conditions, but pull back from sustainability. It may be
but others might consider this as a decline that for such governments sustainable de-
through, for example, its impact on biodiver- velopment is safe in its implication that any
sity or landscape character, or through loss type of development can go ahead as long
of economic independence; both viewpoints as it is mitigated usually in practice envi-
may be culturally-informed assessments. ronmentally, occasionally in theory at least
socially. Sustainability, in contrast, with its
Culture is often considered as a positive implication that an association with further
cause or result of development. But might development is not essential, can seem
it sometimes be a hindrance or obstacle to threatening to those sectoral interests for
22 development, for example if entrenched tra- whom growth (usually defined as economic
growth) is the only way ahead. This would culture and leading to sectoral rather than
suggest that sustainability is a term with cross-sectoral/disciplinary thinking), we also
a more reaching set of objectives and val- recognise their value as metaphors in sus-
ues, one that can support de-growth and no tainability debates, as relatively well-accept-
growth agendas as well as growth, one that ed and understood tools, and therefore as
might have social equity and justice not eco- means to explore the role of culture in that
nomic prosperity as its goal. framework and bring it to the policy debate.
Almost three decades since its publication, the report Our Common Future, popularly known as the
Brundtland Report (1987) has become a cornerstone of the conceptualisation of sustainable develop-
ment and is today still one of the most cited documents in sustainability discourses. Its introductory
statement has acquired the status of an indisputable definition turned into a mantra: Sustainable de-
velopment ... meets the needs of the present without compromising the ability of future generations to
meet their own needs. However, taken out of its context, this statement sounds ambiguous. It may be in-
terpreted at least in two ways: as a need to save resources for the next generations, and as recognition of
the presents limited possibilities to solve the sustainability problems that will be left to our successors.
To cope with this ambiguity, it is worthwhile to re-contextualise the vision of sustainable development
that the report offered:
(1) It is based on a new holistic developmental model, denying the narrow preoccupations and compart-
mentalisation of national economies, characterised by three important aspects: the imperative of
limits, a changed developmental aim, and differentiated approaches to achieve these ends.
(2) In this vein, the report suggested in the name of our common future a global redistribution of the
causes, consequences, benefits, and responsibilities of development.
(3) Our sustainable future can be guaranteed only by a drive for new type or form of development, one
beyond the motivation of purely economic profit: the necessity to satisfy human needs and aspira-
tions, declared to be the major objective of development.
(4) The report suggests resetting the direction of urbanisation, by taking the pressure off the largest
urban centres and building up smaller towns and cities, more closely integrating them with their
rural hinterlands.
(5) Although culture is not especially accentuated in the report, its role is crucial as a new value promot-
er and pattern maker: it begins in chapter 1 by stating that To successfully advance in solving global
problems, we need to develop new methods of thinking, to elaborate new moral and value criteria,
and, no doubt, new patterns of behaviour.
Thus the report marked the cultural turn to a new developmental path.
(Svetlana Hristova)
23
Some scholars think it less a problem to The undefined needs mentioned by
define sustainability than to find ways to the Brundtlands definition are not
achieve it, and this has been explored in a
on the whole consistent across the
number of ways. Perhaps some of the most
familiar is the spectrum from (very) weak to
globe, through all levels of society,
(very) strong sustainability [6], or the distinc- or at different stages of life, or even
tion between broad and narrow sustainabil- when filtered through ideology or
ity [7]. Such concepts are important, in par- faith. One persons need is another
ticular when the substitution of various forms persons excess or dearth; when one
of capital (social, human, natural, economic) set of needs is fulfilled, another
are being negotiated in the face of devel-
(often someone elses) is denied.
opmental change. Another relevant discus-
(Constanza Parra)
sion concerns the intrinsic and instrumental
values of both culture and nature, and how
they should be understood, balanced and
treated in a sustainable manner. This is an Social and cultural
important issue when culture is used purpo- sustainability: same or different?
sively as an instrument in development (e.g.
to boost creative industries). Questions such Until now the cultural aspects of sustainable
as which and whose culture is used, and for development have mainly been discussed or
what purposes, are deeply founded on issues elaborated as a part of the social pillar of
of power. sustainable development, or else combined
with social sustainability (socio-cultural sus-
Sustainable development does not mean the tainability). In the former case cultural issues
same in all parts of the world, and current are solely considered as part of the social di-
meanings are subject to change over time. mension; in the latter there is recognition that
Nor can it be understood independently of culture is different from social but the diffi-
cultural context(s). There is no single defi- culty of separating them in practice or ex-
nition of sustainable development or sustain- isting policy means that they are kept linked.
ability that works for all circumstances, and Only a very few researchers (e.g. [11][12])
it is necessary to acknowledge the diversity or policy documents have tried to separate
of these meanings. Meanings are shaped by them, yet not necessarily with a proper way
diversity in human life-modes and by adap- to make a difference between them. Are they
tations to living conditions that vary around the same or different? Are cultural issues, as
the world; even more so by aspirations and many actors consider, a part of the realm
needs or wants. Consequently the key ideas of social issues, or (as implied above) does
and values of sustainable development, in- culture act through societal frameworks and
ter- and intra-generational equity, justice, mechanisms? How to separate the cultural
participation and gender equality, and eco- and the social in sustainability?
logical quality vary from culture to culture,
and within them [8][9]. These questions lead us to discuss the re-
lationship between society and culture.
In its broadest sense culture covers all
spheres of life, and therefore also of society.
24
Defining culture in this way, however, makes it Policy is in fact highly plural and highly di-
so full of meaning (conceptually obese) that verse. It can be created at any scale from
it may cease to be a concept with practical the smallest community or municipality,
use. Yet, much research in the social scienc- through business or industrial corporations
es (particularly since the so called cultural and all levels of municipality up to and includ-
turn) recognises not only the separateness ing a World City like London, to regions and
but also importantly the interlinkedness of upwards to nation states, federal states, and
culture with society and/or social structures. supra national communities such as the EU,
In Habermassian thought, for example, the NATO or global multinationals such as Shell,
constituents of the life-world are seen as in- Rio Tinto or Google. Policies can be bottom
dividuals, culture and society; many commen- up or top down; in both cases they may be
tators have also added concepts of power, democratic or participatory, or not. They may
and emphasised the symbolic as well as ma- be mandatory rules or optional guidance,
terial importance of all these things. bedded in law or in custom, or ideologically
-based. Whilst increasing attention is being
In this document, we assume that culture given to integrated policy and planning pro-
and society have to some degree an iter- cesses, and to holistic thinking about devel-
ative and reciprocal relationship, in which opment, policies still usually arise from par-
culture constructs society but society also ticular sectoral groupings, or specific areas
shapes culture. To make an analogy, people of governance, or particular government de-
have for thousands of years designed their partments. These different origins, and their
architecture to contain their specific, cultur- relationship (or lack of) to each other, may
ally constructed lifestyles and economic ac- prevent successful functioning or lead to un-
tivities; yet once built, the architecture in its intended consequences.
turn shapes and changes how people live, so
that their future ways of living, their culture, In this document, in the next chapter we
fit into the (by then) pre-existing structure. focus mainly on the various fields in which
Whilst society and culture are in many ways policies operate and the scripts they most
interlinked and constitutive of each other, commonly follow. Then we consider ways
however, their different constituencies never- to monitor the effect of policy, as of other
theless allow for distinctive social and cultur- planned or prospective changes, for exam-
al dimensions in sustainability. ple by monitoring through indicators. Before
moving into those areas, however, it is nec-
essary to describe the ways in which we see
Policy culture operating and functioning through
sustainability.
Policy can be almost as challenging a word
as culture. It has so many actual or potential
meanings that it can be overloaded, impos-
sible to use without qualification. It is often
taken to refer to public policy defined by
governments at various levels, but individuals
and social groups have policies as well, ex-
plicitly or not.
25
STORY 2
THE STORIES MUSEUMS TELL
Politics and uses of the past: Varied
narratives in the museums of Cyprus
Any museum usually integrates two
parallel narratives, such as global
and local, or nation and community.
It is however not clear whether mu-
seums can succeed in sharing multi-
ple narratives and acknowledging its
relations with a variety of stakehold-
ers. In Cyprus, museums in the south-
ern part of the island (Greek-Cypriot)
tend to celebrate the islands classi-
cal Greek past. On the other hand, in
the northern part (Turkish-Cypriot)
the more recent, medieval and Otto-
Cultural heritage is well known to be dynamic, man past takes its place, yet paradoxically with
controversial and able to generate heated de- space given, for example, to the culture of Greek
bates. There are many arenas in which this can orthodox icon painting. How are heritage and cul-
happen, but one of the most common is the ture used in museums? Whose culture is it? For
museum, an institution created and maintained what aims, and why? And how does this relate to
to preserve and look after objects, stories and xenophobic or nationalist movements?
memories from the past, a task which can never
be politically or ideologically neutral. Museums, This is relevant as culture is the object of social
as places where heritage is not only preserved conflict. It also represents the interplay of poli-
(with issues of what to select) but also present- cies and politics of memory and forgetting. As a
ed and interpreted (with issues of which stories result, power relationships may shape a muse-
to tell, which narratives to create) are often used ums content and practices. Museums may exhibit
as tools for shaping national, local or community politically desired narratives and exclude or mis-
identities in the context of particular policy dis- represent the heritage of others. Museums run
courses. In some cases, they are even involved in the risk of merely reflecting officially accepted
political battles. This story deals with Cyprus, a identities or the dominant ideologies of those in
country divided in two, amidst unresolved politi- power. A crucial question for the future is how
cal conflict, with a long history of cultural change to ensure that those museums which keep local
(Greek, Roman, Venetian, Ottoman, British etc.) heritage and cultural diversity alive become more
and a currently rapidly-changing economic and self-sustainable and not dependent on political
social environment. It serves here as a good case priorities.
study to discuss the potential of museums to en-
gage in social dialogue in the face of xenopho-
bic and nationalistic movements throughout the
world.
26
The Faro Convention strongly suggests that com- imperatives that promote exclusion and to be
munities engage in active communication with ethically responsible, not only about museologi-
museums to define the content and multiple cal issues but also in relationship to all its stake-
uses of cultural heritage. Democratically-rooted holders, users and visitors, the communities, local
in such a way, museums would serve society as or otherwise, which they serve, their audiences,
places of inspiration, knowledge and expertise, and society in general.
and as safe places to (re)negotiate heritage. They
can be key actors in the negotiation of its com-
plex multicultural values and traditions within Cultural policies should encourage the inclusion
society. By collecting individual and family mem- of multiple voices and perspectives and the en-
ories they can function as gateways of communi- gagement of diverse communities and experts
cation, offer interpretations, and transmit them to in defining and interpreting heritage and culture.
a growing collective social memory, thus contrib- This is not just a responsibility for sector based
uting to a new culture of shared memories. Mu- cultural policies but requires a wider culture-
seums might even help cultural heritage to play inclusive policy approach. Policies dealing with
the decisive role that the Faro Convention identi- education, tourism, research, cultural diplomacy,
fies of conflict reconciliation and the bridging of social policies, and city and regional planning, as
deeply politically divisions. To do this however, well as other relevant public policies, can inte-
requires museums to be independent of political grate museums in the core of their policy-making.
The Cyprus Museum, southern part of Cyprus, inaugurated in 1909 (left page) and the Canbulat Tomb and
Museum, northern part of Cyprus, inaugurated in 1968 (rightpage); Pictures: Theopisti Stylianou-Lambert
27
Multiple contributions of culture to
sustainable development
The overall issue is a need to make In this publication, we recognise that culture
culture more explicit in the academic is capable of being integrated within sustain-
and policy debate on sustainable able development in three more-or-less sep-
arate but never fully distinctive and indeed
development: I refer here to a view
often interlocking ways, or roles. These are
of culture in and for sustainable derived from a literature review of scientific
development which is understood articles using the concept of cultural sus-
in dynamic interaction with nature. tainability [13] . Each role is discussed in
Culture, as an ensemble of tangible more detail below, but to summarise:
vectors of social life, comprises a
natural dimension. It is this dimen- First, a supportive and self-promoting role
(characterised as culture in sustainable
sion that should be resurrected in
development), which simply, and fairly un-
order to strengthen and make more
controversially, expands conventional sus-
tangible the role of culture in sustain- tainable development discourse by adding
able development. culture as a more or less self-standing
(Constanza Parra) or freestanding 4th pillar. Culture stands,
linked but autonomous, alongside sep-
SEVEN STORYLINES OF CULTURAL arate ecological, social, and economic
SUSTAINABILITY considerations and imperatives of sus-
In their paper in GeoForum [14], Exploring the scientific
tainability.
discourse of cultural sustainability, Soini and Birkeland
Second, a role (culture for sustainable
reported on their analysis of the diverse meanings that
were being applied in scientific publications, at that stage
development) which offers culture as a
in the development of this field of study, and as the COST more influential force that can operate
Action began its work, to the concept of cultural sustain- beyond itself; this role moves culture into
ability. The study showed that the scientific discourse on
a framing, contextualising and mediating
cultural sustainability could be organised around seven
principal story lines or narratives: heritage, vitality, eco-
mode, that can balance all three of the
nomic viability, diversity, locality, eco-cultural resilience pillars and guide sustainable development
and eco-cultural civilisation. between economic, social, and ecologi-
cal pressures and needs (which of course
Some of the storylines referred to culture as the fourth
pillar of sustainability, while others saw culture as con-
grow out of human cultural aspirations
tributing to achieve social, economic or ecological goals and actions).
of sustainability, or culture as a necessary foundation for
a transition to a truly sustainable society. Moreover, al-
though also interlinked and overlapping, the storylines
were relatable to four different contexts, ideologies, at-
titudes or ways of thinking that can be labelled conser-
vative, neoliberal, communitarian and environmentalist.
These contexts provide further perspectives on the di-
verse political ideologies and policy arenas in which cul-
tural sustainability must operate.
28 The overall issue is a need to make
(Katriina Soini, Inger Birkeland)
Third, a role (culture as sustainable de- SUPPORTING SUSTAINABILITY -
velopment) which sees culture as the A SELF-STANDING ROLE FOR CULTURE
necessary overall foundation and struc- IN SUSTAINABLE DEVELOPMENT
ture for achieving the aims of sustainable
development. By recognising that culture First role supporting. Culture as a sepa-
is at the root of all human decisions and rate aspect, a free-standing or self-standing
additional pillar, the 4th pillar, a role as an
actions and an overarching concern (even
independent and autonomous dimension
a new paradigm) in sustainable develop-
alongside the others.
ment thinking, culture and sustainability
become mutually intertwined, and the dis-
Seeing culture as a fourth pillar of sustain-
tinctions between the economic, social
able development, alongside the ecolog-
and environmental dimensions of sustain-
ical, social and economic pillars is already
ability begin to fade.
a well-established view [14]. It is a relatively
straightforward and thus practical approach.
The diagram below shows the relationship
It risks being a limited approach however, fo-
of these three defined roles to sustainabili-
cused on protecting assets deemed cultural
ty and to each other. They are not mutually
that are valued (giving culture a voice of its
exclusive, but rather represent different ways
own and an equal value); it is sometimes too
of thinking and organising values, meanings
easily limited to a narrow definition of cul-
and norms strategically and eclectically in
ture as the arts and creative-cultural sector.
relation to discussions on sustainable devel-
It is also open to allowing culture to be un-
opment.
derstood only qualitatively as that which is
considered excellent or only through its so-
cio-economic contribution to a nation or oth-
er imagined community.
Culture in sustainable development Culture for sustainable development Culture as sustainable development
The three roles of culture (represented in orange) in sustainable development (the three circles represent
the three pillars). Culture added as a fourth pillar (left diagram), culture mediating between the three pil-
lars (central diagram) and culture as the foundation for sustainable development. The arrows indicate the 29
ever-changing dynamics of culture and sustainable development (right diagram).
cultures relationship to nature, and can un- ability would imply, for example, with regard
derstate its connections to broader societal to aesthetic valuation of public art, cultural
issues. This encourages the view that culture heritage, natural and built environments. The
is a marginal concern in sustainable develop- qualitative concept of culture is thus very
ment, not the equal of the other three pillars. important whenever we want to evaluate
Through the historical construction of culture, and judge quality and develop indicators for
art and aesthetic processes have become assessing the effects of a particular practice
ranked above other more earthly activities or program. This is also why culture can use-
like agriculture, and other primordial areas fully be understood and used as a 4th pillar of
of life like nursing and caring. Modernitys sustainability.
expansion of scientific thinking and reflexiv-
ity helped to establish art and culture as a
separate sphere, and deserving its own do- CONNECTING SUSTAINABILITY THE
main in public policy. Now, at a time when all MEDIATING ROLE OF CULTURE FOR
divisions of knowledge (disciplinary boundar- SUSTAINABLE DEVELOPMENT
ies) are being re-examined, and when holis-
Second role connecting and mediating.
tic solutions of which sustainability is of
Culture as driver of sustainability processes;
course one - are being seen as necessary, it
this transcends the drawbacks and benefits
is clear that a 4th pillar approach for culture
of ecological, economic and social develop-
cannot be the only way forward, useful and ment. Economic, social and ecological sus-
powerful though it is proving to be. tainability afforded by culture.
The 4th pillar role nevertheless offers many Since all human beings both have culture
possibilities for relating culture to sustainable and are cultural human beings, we need a
development. The key issue here is the un- broader conceptualisation of culture that in-
derstanding of art and creative activities in cludes the diversity of human values, subjec-
terms of particular qualities, which makes it tive meanings, expressions and life-modes,
very possible to define the qualities of sus- and that allows us to distinguish between
tainable development within the arts and differences in culture and between cultures
culture sector. Values can be set in policy- in a fruitful way, without making judgments
making, operationalised in strategies and about qualities of art and culture. Culture is
carried out in practical action at different po- the meaningful content of human societies
litical levels, within arts and cultural organisa- and communities. It is made by individuals
tions and within business and economic en- within societies whilst simultaneously also
terprises. Artistic and creative qualities can shaping their lives and existence. In terms
be introduced for example through the setting of sustainabilitys three pillars, culture can be
of criteria for judgments about how sustain- the way to balance competing or conflicting
able a particular policy, organisation or com- demands and work through communication
pany is. Criteria can be defined for valuing or to give human and social meaning to sus-
assessing the contribution to sustainable de- tainable development. Culture can be a go-
velopment of a particular process, product between or intermediary to connect the vari-
or image. ous dimensions of sustainability, as shown in
the second part of the diagram.
Furthermore, artistic and cultural qualities
30 are relevant when asking what sustain-
(s)ustainability is cultural by being contextual, his-
torically and geographically concrete; everything
human beings do is woven into culture in terms of
webs of meaning created by human beings. Culture
appears and is understandable through narrative
organisation, and cultural sustainability can emerge
as a social process created through narratives that
connect the past with the future, and the local with
the global. [15: 165]
Culture processes and translates into a com- CREATING SUSTAINABILITY THE
mon language the ecologically-, environmen- TRANSFORMATIVE ROLE OF CULTURE
tally- and socially-founded reactions to pro- AS SUSTAINABLE DEVELOPMENT
posed development or imminent avoidable
change. Generally speaking however some Third role creating sustainability. Here cul-
ture takes on its evolutionary, holistic and
sort of lens or filter is required to understand
transformative role, providing a new para-
how culture mediates the relation between
digm to the question of sustainable devel-
society and environment. One might be the
opment.
concept of landscape , for example, anoth-
er might be the context of territorialisation,
Culture can be viewed at a more profound
a third could be ecosystems services, and
level of society as a core issue for a tran-
creativity might be fourth example. All require
sition towards sustainable development. We
a cultural context and an understanding and
can for example insist on a co-thinking of en-
welcoming of diversity of cultural expres-
vironmental, social and cultural sustainability,
sions, and most importantly some level of
and an insistence on how social life is em-
co-production rooted in human intentionality
bedded in particular places and situations. A
expressed in practices, i.e. culture. The fact
truly evolutionary culture, or an eco-cultural
that the potential of cultures mediating role
civilisation, involves practicing a new under-
has rarely been exploited perhaps explains
standing of the human place in the world, and
why sustainable development has proved to
recognising that humans are an inseparable
be so elusive.
part of the more-than-human world. Crucially,
this means that every human action is always
relative to and influenced by the situation at
hand. It allows new values, new ways of life,
and (perhaps) utopian visions of a sustain-
able society.
31
Culture represents and creates wider relations be-
tween human and nature, past, present and future,
the materialised and the imagined world. [16]
Culture thus becomes the matrix for particu-
INTERACTION BETWEEN CULTURAL ACTIVITIES AND
SUSTAINABLE REGIONAL LANDSCAPE DEVELOPMENT lar ways of life. In this sense, culture is more
than a descriptive or analytical tool, and of-
Many rural areas in Europe have undergone a sustained depopulation fers an ideal of doing things well, of culture
of urban centres over a long period, whereas others have experienced
as cultivation and sustaining life, but without
positive renewal through in-migration and population growth. Can cul-
ture positively influence such developments?
making things well at the cost of something
or somebody else. Culture in this approach
The University of Bern undertook case studies in six protected areas refers to a worldview, a cultural system guid-
of four European countries within the framework of a project entitled
ed by intentions, motivations, ethical and
The cultural dimension of sustainable regional and landscape de-
velopment (SRLD). These studies revealed that culture is generally
moral choices, rooted in values that drive our
a significant driver of SRLD, in that it promotes social cohesion and individual and collective actions [17], and to a
can delay or even reverse depopulation of rural areas. One example is process and communication of transforma-
the French National Regional Park (PNR) of Monts dArdche, a region
tion and cultural change. This makes it pos-
boasting a high diversity of cultural activity, a high density of people
engaged in the cultural sector, and numerous cultural associations
sible to think of sustainability and sustainable
and activities. Furthermore, there are many efforts to promote the ar- development as processes, ongoing and in-
eas rich cultural heritage, particularly its dry-stone terraces. This high the-making, not as fixed states.
level of cultural activity is self-energising and works to attract further
inward migration of those interested in spaces for creative living. In
the case of the Ardche, the diversity of cultural activities enhances
Sustainabilities imply making connections
quality of life and adds value to the economy; culture can be seen to between people and the worlds they inhab-
play a significant role as a driver of SRLD. it and use. In this approach, ecoculture is
deeply related to social learning by working
Even a single flagship project can contribute to regional cultural re-
vival and consequent positive economic and social benefits, including
with place-conscious and place-responsive
counteracting depopulation. The internationally-renowned thtre du teaching, sharing and learning, and engaging
peuple, for example, has endowed the village Bussang in the Vosges humans in discussions of what kind of world
with a prominence above and beyond commercial success: its vibrancy
we want to live in now and in the future. This is
and long tradition has become central to regional identity. The newer,
but already widely acclaimed Theater Origen in Switzerlands Parc Ela
applicable in policymaking and even in wider
may engender a similar effect over time. politics: engaging citizens in discussions of
what kind of world should be a basic prem-
These examples demonstrate that culture can contribute significantly
ise of public policies. Culture refers here not
to sustainable regional and landscape development and can also posi-
tively influence the demographic development in rural areas.
to particular types of knowledge, but to fun-
damental new processes of social learning
(Bettina Scharrer, Marion Leng, Thomas Hammer) that are nourishing, healing, and restorative.
Sustainability exists thus as a process of
www.cde.unibe.ch/Pages/Project/6/66/The-cultural-dimension-of-
sustainable-regional-and-landscape-development-SRLD.aspx
community-based thinking that is pluralistic
where culture represents both problem and
possibility, form and process, and concerns
those issues, values and means whereby a
society or community may continue to exist.
32
Three roles, many applications
33
STORY 3
SURVIVING POST-INDUSTRIALISATION
Resilience and transformation:
Post-industrial landscapes, place and
living futures in Norway
The protection and uses of industrial heritage nomination consists of four components associ-
raise many problems. Some (whose heritage, ated with technical-industrial heritage: the tangi-
what to protect and how, who is in control?) are ble and man-made remains for power production,
common to all heritage, although often exac- the factories and industrial buildings, the trans-
erbated by scale and recentness. Some on the port systems and urban communities of the com-
other hand are more distinctive to industrial her- pany town type.
itage. So-called industrial heritage is normally
actually post-industrial: it is the material remains The nomination emphasises the human creation
that have been left behind that we grapple with, of society as an expression of modernisation
and often in the context of communities affected through industrialisation. But what should be
by the withdrawal of employment and prosperity, sustained and protected and why? Is it the build-
who have the need to not only preserve the re- ings with machines, and the trains and ships? Is
mains but to ensure they take on new economic, it the town and the workers housing areas? Or is
cultural and social life. The uses of these remains it the whole landscape? Industrial development
are therefore an aspect of heritage that is par- at Rjukan and Notodden was highly dependent
ticularly relevant to discussions of culturally-in- on the physical landscape. Why not sustain the
formed sustainability. whole production system, the physical and the
man-made landscape? Or is it the intangible her-
The towns of Rjukan and Notodden in Telemark itage, the ways of living of population with all
became in the early 20th century the birthplace their customs, skills and backgrounds, that also
of Norway as a modern, industrial nation, thanks should be sustained? The human features will
initially to the use of hydro-electricity drawn change and vanish if they are not protected. This
from local waterfalls in large-scale industrialisa- is also a question of how to protect. It concerns
tion, notably the production of chemical saltpe- the way in which factory buildings are turned into
tre. From 1900 to 1920 their populations grew nice, sanitised and safe surrounding for families,
from almost nothing to several thousands. After children and visitors of any kind. Are factories fun
a short period of rapid growth, the area has ex- places to play? Are hard working conditions, long
perienced a prolonged period of de-industrialisa- hours, dangers, etc. from the beginning of twenti-
tion, and since 1945 in particular technological eth century being forgotten in the process? Sus-
development and the changing global economy taining industrial heritage is also a question of
created social and economic challenges as facto- the image of the landscape, not only the physical
ries closed and large scale industrial employment landscape.
fell away. The two towns have met the need for
economic restructuring in different way. In 2014 The protection of cultural heritage has to be
the Norwegian government submitted a proposal evaluated in the context of current discours-
to nominate the industrial heritage at Rjukan and es in media, policy, education and the arts, in
34 Notodden for UNESCOs world heritage list. The order to understand the varied meanings of
The Saaheim power station in Rukjan (picture: Inger Birkeland)
sustainability and culture, and to be clear whose culture an object of discourse can be relevant
cultural sustainability is being described. These as the relation between culture and sustainable
meanings are multiple, but include (as adapted development is emotional, cognitive and ethical;
from [14]): values (as in the content of landscape people have a sense of place or belonging to
and/or heritage), processes (identifiable through their place. Policy-makers can include this sense
practices and participation) and affordances (in of place in policy-making via collaboration and
terms of those living there and visitors, such as networking. This can even change the political
sense of place, identity, locally -defining events culture itself.
like the sun festival).
The key lesson is perhaps that cultural sustain-
The stewardship of a post-industrial landscape ability can be achieved by maintaining links with
involves, like any aspect of heritage, a process the past through an understanding of heritage
of selection of what is to be sustained, re-used as a social and cultural process, especially in the
or adapted, protected or memorised. When de- case of recent, still deeply felt heritage such
industrialisation remains, as in Rjukan, more or as industrialisation. Recently de-industrialised
less within living memory, local interests, tastes, complexes and landscapes, amongst all types of
identities and powers come to the fore. They are heritage, offer great opportunities via protection,
also usually foregrounded by the sheer scale of use and re-use to absorb elements from diverse
the industrial remains and the imperative to find cultures, so that post-industrially-challenged lo-
new economic uses. A more reflexive policy ap- cations once again become enlivened places.
35
proach to culture would be helpful here. To make
36
CULTURE AT THE
CROSSROADS
OF POLICY
37
CULTURE AT THE
CROSSROADS OF
POLICY
Defining policy
We discussed the complexity and plurality interaction involving multiple stakeholders in
of policy in the previous chapter. Here, we decision-making processes, based on val-
use the word policy to refer to formal plans, ues and principles such as local democracy,
actions and strategies, and how they are transparency, citizens participation, cooper-
implemented in regulations and institutions. ation and exchange [19].
Policies include principles, documents, rules
and guidelines that are formulated or adopt- Due to all this complexity, policy is a thread
ed by collectives or organisations to reach running through all the discussions and de-
their long-term goals, and more specifically, bates on culture and sustainable develop-
strategies, decisions, actions and other sys- ment. These discourses emphasise how
tems of arrangements undertaken to solve it is necessary always to root policies and
a collective problem with the help of human, their implementation into the specific cir-
financial and material resources. The word cumstances of their existence, and how pol-
also applies to coordinated actions under- icies should be specific and appropriate in
taken to modify a structural or a temporary particular social, geographic or cultural
situation in order to attain predetermined ob- terms, not be generic. This is valid at any
jectives [18]. Policy also incorporates in its level, from international to local, and helps
scope formal and informal practices linked to explain why some worldwide policies en-
to operationalisation and implementation. counter difficulties of implementation in
Governance is an important issue as well; some areas, or why some countries choose
39
Culture is complicit in signifying that partic-
BRIDGES AS PLACES OF DIVISIONS IN LOCAL
ular places of memories or identity bench-
COMMUNITIES
marks serve as touchstones. These places
may be sites of solemn remembrance or, Bridges are functional public spaces, and spaces used for fes-
in contrast, significant places of celebra- tivities, and everyday social and cultural practices. They also
have great significance as evidence of human achievements.
tion. Some may be marks of deep antiqui-
In the collective memory of the Balkans, bridges are also
ty and have an ancient history, while others symbol-bearers of attempts to make connections between
are more recent; some still live in collective communities on both sides of a divide.
memories of local or national communities,
Throughout history, bridges have been a symbol of territorial-
such as locations constructed in the context
isation and state power. Remarkable examples are the Otto-
of European Capital of Culture designations man bridges in Bosnia and Hercegovina, such as the famous
or important historical events. Some memori- Old Bridge in the city of Mostar, or the Latin Bridge over the
al sites remember and deal with a shameful River Miljacka in Sarajevo.
People are involved with places via loca- action as a response to unwanted spatial
tion, ecological participation, socio-territorial and sometimes unsustainable developments
belonging and cultural conformity or com- even beyond the local scale [21][22]. Terri-
monality. Memory, heritage and identity are torialisation is a closely-connected concept,
also relevant. They attach subjective cul- too, that refers to a framework within which
tural meanings to place, often described as to facilitate the role of culture to mediate
a sense of place, but the concept of land- intentions and practices in spatial develop-
scape is a close synonym. Sense of place ment at multiple scales [23].
has frequently been linked to sustainability,
suggesting that the construction of socially The construction of identities is often linked
-sustainable (and in the case of landscape to particular places. To enhance the sym-
approaches, also environmentally-sustain- bolic identity of a place, and contribute to
able) communities can be facilitated through residents connecting with a place, atten-
a shared (re)connection with a place they tion is increasingly paid to the importance of
40 call home [20], inspiring people to collective everyday markers such as architecture,
public art, street benches and light standards,
MAPPING SENSE OF PLACE
paving designs, plantings, and other aspects
of urban design as well as improvised uses Although a perceptual, literally sensed thing, there are ways to
of public space that help mark the identi- describe or map sense of place [35]. Without pretending to be
comprehensive, these ways include:
ty of a place and collectively contribute to
the sense of place experienced by its res- - Sense of place has been spatially mapped. The growing empha-
idents and visitors [24]. Capturing, indeed sis on place-based and value-centred meanings urges social
defining, such resources and values though scientists involved in natural resource management to think
in spatial terms, and to facilitate the integration of personal
place-specific cultural mapping is becoming
place-based values data into resource-based decision models,
more popular. These mapping exercises are as has been done in the context of forest management and
often focused on the arts and creative sec- planning.
tor, but there is also growing interest in cap- - Perceptions of residents towards their place have been mapped
as part of community assets mapping in the context of partic-
turing more intangible elements and broader
ipative action-oriented community development. Assets refer
aspects of sense of place and place identity. to what inhabitants value, perceive and experience as being
qualities of their communities.
Just as there is a need to be sensitive to - The mapping of values has also been implemented in the con-
text of the complex and contingent sphere of the multiple, co-
and acknowledge the multiple histories and
existing space-time trajectories that make up landscape. Deep
memory-based perspectives on a place, mapping, as applied in place-based research, or processes such
or the distinctive ways in which a place as landscape biography occupying generally larger scales, refer
connects people to the natural world, so to processes of engaging with and evoking place in temporal
depth by bringing together a multiplicity of voices, information,
there are multiple and overlapping lines of
impressions, and perspectives in a multimedia representation
experiences and meaning-making in a place. of a particular environment.
Culture-sensitive policies can help ensure
that all citizens can see themselves reflect- Alongside their range of scholarly research techniques and ap-
proaches, all methods but particularly the latter method, should
ed in their city and can contribute active-
draw upon a wide set of participatory tools to retrieve data, build-
ly to its development, its continuity, and its ing on conversational exchange, fieldwork, performative actions,
changes. ans sound and image work.
(Lummina Horlings)
Policies dealing with social life, old concept of commons which is current-
commons and participation ly being revived in a wide range of spheres:
that of natural resources, access to and use
This script is about how to live together in of which is shared by a community within a
ways that supports the co-existence of dif- set of socially-agreed rules that ensure fu-
ferent ways of life and values and makes ture sustainability, and governance for the
space for equal participation. It highlights cul- benefit of the whole community. Commons
tural diversity within society and the inclusion presents an alternative to the notions of
of varied groups in decision making, as key enclosure and privatisation that have been
issues in the move towards cultural sustain- growing since the early modern period. The
ability. It embodies the principle of respect- concept of landscape, for example, already
ing the rights of all citizen groups, including mentioned, or even of heritage, can be seen
cultural rights. Participation and social cohe- as a universal commons [25].
sion in communities are conditions for devel-
opment and transformational change. There The inclusion of different groups in society
are powerful connections here to the age- into participative decision-taking and action 41
has its own challenges, of course, especially and dynamic character of local cultures, as
in the context of large scale demographic resources for sustainable development.
change, problems with social equality, and
widespread mobility and migration. Moreover, The second main dimension concerns the
with policies directed towards these issues, art and cultural sector and related creative
unexpected side-effects and complexities practices in a more narrow sense. Culture
can occur. Culture can function here as a here focuses mainly on art as an activity and
way of communication between different on the products of art, that is, for example,
groups but also may express officially or po- theatre performances, music, literary works,
litically desired narratives, excluding the nar- visual arts, museum and heritage sector, vi-
rative of others. sual and digital sector, and any cultural idea
or product that can be placed within artistic
Cultural diversity calls for culture-specific un- and creative sectors. It also involves sustain-
derstandings of development at all scales, able design: not only environmentally, cultur-
and taking a variety of values and worldviews ally and socially sustainable products, but
of different cultural groups into account. This products in everyday settings and designed
is a reason why ethnographic and anthropo- environments that can promote more sus-
logical methods are useful in research on tainable ways of life and shifts in thinking and
cultural diversity. From a planning and poli- behaviour.
cy development perspective, the diversifying
populations of cities and regions are leading Arguments for the multiple ways in which ar-
local authorities to emphasise culturally-sen- tistic and creative activity as well as design
sitive and culture-inclusive planning process- contribute to societal well-being and holistic
es, involving extensive consultations and real sustainability are grounded in a long stream
participation in decision-making processes. of evidence-based research concerning the
These principles are also reflected in the role of arts and culture in society . The
many initiatives to encourage and support in- focus on artistic and creative activities in the
tercultural dialogue that are being developed context of sustainability relates both to their
throughout Europe [26]. central role in developing meaning and nar-
ratives that structure the way we think about
and act in the world, as well as the various
Policies encouraging creative dimensions of sustainable actions embed-
practices and activities ded within their artistic, organisational and
creative industry practices.
One of the main dimensions of a creativity
-focussed script for policy is the recognition
of everyday creativity. It acknowledges Culturally sensitive policies for
the diversity of practices, values and under- economic development
standings of a world shaped by interactive
processes between human beings and their Creative economy and bio-economy are
surroundings. It highlights ordinary residents key dimensions in sustainable economies
as active contributors of grassroots agency discourse. This sphere of policy-making is
to gradually and iteratively contribute to a interested in the role of culture in policies
place and its development. The challenge for aiming for sustainable economic develop-
42 policy is to take into account the diversity of ment. Cultural and creative industries are
bedded in and supported by routines, unspo-
SUSTAINABILITY AND LEGITIMACY OF THE
TANYASZINHAZ THEATRE COMMUNITY IN ken rules, humour, interpersonal relations,
SERBIA and other practices that are integrating and
dynamic factors in the society, and these
Tanyaszinhaz (loosely translatable from Hungarian as vil- important elements of culture in a broader
lage theatre) is a theatrical community base in a tiny vil- sense may be left in the shadows. The ex-
lage in the province of Vojvodina (north of Serbia) that has
plicit recognition of culture beyond economic
been performing in dozens of villages across the province
for almost 40 years. Most of their members are ethnic Hun- terms both requires and deserves more at-
garians living in Serbia, performing almost exclusively in tention within the creative industry debate.
Hungarian for local audiences. While changing directors and
actors - in total some 260 actors have collaborated in their
Within the bio-economy discourse the prob-
productions - their mission remained the same: bringing
theatrical experience to small and remote villages in Serbia. lem is not the over- or mis-use of culture, but
As such, Tanyaszinhaz is a rare form of travelling theatre in rather the ignorance of the significance of
South-East Europe which has survived many social and po- culture. Bio-economy encompasses the sus-
litical systems, including the turmoil of the war-saturated
tainable production of renewable resources
years. Without any doubt, these trailer-based performers
not only sustained, but also built from scratch rural cultural from land, fisheries and aquaculture environ-
life in places they are visiting. ments and their conversion into food, feed,
fibre, and bio-energy as well as related pub-
The theatres organisational model as well as its programme
lic goods such as well-being services de-
orientation is valuable because it runs against the grain of
the current national cultural field in Serbia, in which govern- rived from nature. Within this debate, there
ment funding of institutional theatres, and an orientation is a strong belief in the exploitation of knowl-
towards urban cultural-elites, are regarded as the standard edge-based technology and innovation. But
in professional art circles. The existence of the Tanyaszin-
bio-economy is also based on the conserva-
haz troupe has been neglected, however, by all relevant
theatrical circles, media reports and cultural policy debates. tion and preservation of biological diversity
It is usually discounted as folkloric or amateurish even at all scales, which, in turn is based on the
though it is not vernacular culture, and its artists are profes- cultural diversity of local ways of lives and
sional academy-educated artists. Yet it is a shining example
locally developed livelihoods. It is also de-
of how self-governed communities, despite a lack of wider
public attention to the topics they deal with (rural cultural pendent on citizens values and knowledge,
life for example), can successfully sustain forms of cultural for example their invention and adaptation
expression. It shows that sustainability can be non-institu- of new technologies, products and ser-
tional, and that marginalised and de-legitimised actors can
vices. It can be argued that policy to foster
also build sustainable and vital cultural networks.
a bio-economy is culturally-informed and em-
(Goran Tomka) bedded, but until now an explicit understand-
ing of culture in bio-economy debate is very
based on individual and collective creativity, limited, if not absent.
skills and talents that have a potential for
wealth and job creation through, for example,
the development of products, services, tour- Policies of nature conservation
ism and place branding. A focus on the eco-
nomic dimensions of cultural and creative It is commonly known, although not always
activities tends to provide economic data to practiced, that to be successful nature con-
lift culture higher up the policy agenda, cre- servation activity should take into account the
ating a wider understanding of the roles of cultural values of people and their livelihoods.
culture in society. But the rich social fabric If not, there will be conflicts between actors
of a society and its functioning is also em- or a decrease in well-being, and the aims 43
of nature conservation will not be reached. Three key tools of transformation are high-
Traditionally, nature conservation policies lighted in this script: sustainability education,
were largely based on public policies, using communication media, and artistic practices.
legislation as the main instrument, which has Sustainability education engenders greater
not left much space for voluntary activities awareness and informed practices. Environ-
or participation. As far as livelihoods such as mental education, both formal and informal,
agriculture or forestry are concerned, finan- aims to raise childrens awareness of envi-
cial subsidy systems have been introduced to ronment and sensibility towards nature. Yet
make practices more environmentally sound. education is not only formal school-based,
Yet these financial support systems are not but also informal life-long learning among all
sustainable in a sense that they are not nec- age groups. Moreover, it should include all di-
essarily able to change the attitude and be- mensions of sustainable development from
haviour in the long term [27]. environmental to social and cultural ones.
There are examples of better recognition of
Cultural sustainability within nature conser- culture as heritage, multiculturalism and way
vation policies will instead seek to change of life in the curriculums of schools. Com-
human and social behaviours and practices munication media such as newspapers, mag-
or find alternative ways to treat or use nature. azines, television, radio, and social media
Culture is a key factor in the adaptation and can be engaged to extend this dialogue into
learning new practices. Another, more often the wider society, to play important roles in
mentioned point is the use of traditional eco- public education about sustainability issues,
logical knowledge and know-how in nature and to serve as key platforms for information
conservation and restoration which should be exchange and social dialogue in communi-
acknowledged alongside the expert or sci- ties. Artistic works aimed at bringing envi-
entific knowledge; neither is sufficient alone. ronmental issues to the publics attention or
using the arts to improve the environment are
growing. They can serve as insightful cata-
Policies to increase lysts for rethinking our daily habits and mod-
sustainability awareness and elling new ways of working and living. There
knowledgeability are growing calls to invent strategies to more
deeply involve artistic and cultural actors in
Awareness has been considered to be an fostering more sustainable cities and ways
important accelerator for change towards of living and grassroots examples of civic
sustainability, referred to as change from the imagination and artivism (art-led activism) in
inside out [28], which is linked to peoples many cities [37] .
values, world-views and motivations. Culture
and cultural values matter in the context of
environmental concern and peoples motiva- Transformations
tion for action. Most of the various attempts
to uncover intrinsic value in nature have in Transformation to a more sustainable soci-
common a search for ways to use such an ety calls for new ways of thinking and act-
ascription of value as a basis for a system ing. Many modes of innovations are need-
of non-anthropocentric duties toward nature. ed: technological, social, cultural, systemic
and informal. The role of policy is not only
44 to provide institutional (or market) structures
and education for supporting innovations, seems evident. Yet culturally sensitive policy
but also to enable citizens awareness and structures to guide our societies and, col-
engagement in culture and social life, which lectively, the world into the future are still
can contribute to an emergence of innova- the exception.
tions in a remarkable way. Engaging in dy-
namic grassroots movements animated, Until recently, cultural sustainability has been
for example, by artistic communities can advocated most strongly by actors associat-
lead to a joint spirit, collaboration, and result ed with the artistic and creative sectors, but
in multi-actor dialogues, new networks and the realisation of the importance of culture
institutional arrangements. for human-centred sustainable development
is steadily gaining traction among nations
Bottom-up and participatory approaches can (e.g., the Group of Friends of Culture and
help to create ideas and actions leading Development, launched in September 2013
toward sustainable local communities, but by 15 UN Member States), cities (brought
without systemic support from the local gov- together through the United Cities and Lo-
ernment such initiatives cannot be sustain- cal Governments organisation and guided
able in the long run [37]. It is therefore crucial by Culture 21: Actions, approved in March
to recognise the complexity of multi-stake- 2015), and international agencies led by
holder processes in policy-making, and con- UNESCO. However, we realise that the
sciously cope with this complexity. Enabling struggle to develop and implement policies
policies and planning processes are needed that more fully and more strongly relate to
to support these grassroots initiatives, in- the integration of culture with sustainabili-
cluding recognition and power to grassroots ty and development continues. The field is
innovation actors and processes and involv- challenged by multiple definitions and per-
ing them within an inclusive, multi-scale inno- spectives about these relationships, which
vation politics. characterises its complexity and multidimen-
sional character.
46
ASSESSING
CULTURE IN
SUSTAINABLE
DEVELOPMENT
47
Routledge Studies in Culture and Sustainable Development
Book series A major outcome of this COST Action is a new
book series Routledge Studies in Culture and
Sustainable Development aiming to analyse
Theory and Practice in Heritage and
Sustainability. Between past and future
Edited by Elizabeth Auclair and
the broad and multiple roles that culture plays in Graham Fairclough
sustainable development. It takes as one of its
starting points the idea that culture in sustain-
ability serves as a meta-narrative for bringing
together ideas and standpoints from a diverse
body of academic research currently scattered
among different domains, disciplines and themat-
ic fields. Moreover, the series responds to the call
for inter- and transdisciplinary approaches which
is being strongly felt, as in most other fields of
research, in the field of sustainability and sustain-
able development. By combining and confronting
the various approaches, in both the sciences and
the humanities and in dealing with social, cultural,
environmental, political, and aesthetic disciplines,
the series offers a comprehensive contribution to
the present day sustainability sciences as well as
related policies.
The books in the series take a broad approach to This book views heritage as a process that con-
culture, giving space to all the possible under- tributes through cultural sustainability to human
standings of culture from art-based definitions well-being and socially- and culturally-sensitive
to way-of-life based approaches, and beyond. policy. By examining the interactions between
The essence of culture in, for, and as sustainable people and communities in the places where
development will be explored in various thematic they live it exemplifies from a broad interdisci-
contexts, representing a wide range of practices plinary perspective the diverse ways in which
and processes (e.g., everyday life, livelihoods and a people-centred heritage builds identities and
lifestyles, landscape, artistic practices, aesthetic supports individual and collective memories.
experiences, heritage, tourism). These contexts
may concern urban, peri-urban, or rural contexts, With theoretically-informed case studies from
and regions with different trajectories of so- leading researchers, the book addresses both
cio-economic development. The perspectives of concepts and practice, in a range of places and
the books stretches from local to global and cov- contexts including landscape, townscape, mu-
ers different temporal scales from past to present seums, industrial sites, everyday heritage, or-
and future. These issues are valorised by theo- dinary places and the local scene, and even
retical or empirical analysis; their relationship to UNESCO-designated sites. The contributors
the ecological, social, and economic dimensions of demonstrate in a cohesive way how the cultural
sustainability will be explored, when appropriate. values that people attach to place are enmeshed
So far three books in the series have been pub- with issues of memory, identity and aspiration
lished. These have been edited by members of and how they therefore stand at the centre of
the COST Action and with most of their the au- sustainability discourse and practice. The cases,
thors being participants in the Action. More books drawn from many parts of Europe, illustrate the
and book proposals are on their way. If you are in- contribution that dealing with the inheritance of
terested in publishing a book in this series, either the past can make to a full cultural engagement
an edited volume or monograph, contact Katriina with sustainable development.
Soini and Joost Dessein, the editors of the series.
An introductory framework opens the book, and
www.routledgetextbooks.com/textbooks/ a concluding section draws on the case studies
sustainability/culture.php to emphasise their transferability and specificity,
and outlines their potential contribution to future
www.routledge.com/books/series/RSCSD/ research, practice and policy in cultural sustain-
48 ability.
Cultural Sustainability in European Cities. Cultural Sustainability and Regional
Imagining Europolis Development. Theories and practices of
Edited by Svetlana Hristova, territorialisation
Milena Dragievi ei, and Nancy Duxbury Edited by Joost Dessein, Elena Battaglini and
Lummina Horlings
European cities are contributing to the develop- Meeting the aims of sustainability is becoming
ment of a more sustainable urban system that is increasingly difficult; at the same time, the call
capable of coping with economic crises, ecologi- for culture is becoming more powerful. This book
cal challenges, and social disparities in different explores the relationships between culture, sus-
nation-states and regions throughout Europe. tainability and regional change through the con-
This book reveals in a pluralistic way how Euro- cept of territorialisation. This describes the dy-
pean cities are generating new approaches to namics and processes in the context of regional
their sustainable development, and the special development, driven by collective human agency
contribution of culture to these processes. It ad- that stretches beyond localities and marked-off
dresses both a deficit of attention to small and regional boundaries.
medium-sized cities in the framework of Europe-
an sustainable development and an underestima- This book launches the concept of territorialisa-
tion of the role of culture, artistic expression, and tion by exploring how the natural environment
creativity for integrated development of the city and culture are constitutive of each other. This
as a prerequisite to urban sustainability. concept allows us to study the characterisation
of the natural assets of a place, the means by
On the basis of a broad collection of case stud- which the natural environment and culture in-
ies throughout Europe, representing a variety of teract, and how communities assign meaning
regionally specific cultural models of sustainable to local assets, add functions and ascribe rules
development, the book investigates how partici- of how to use space. By highlighting the time-
pative culture, community arts and, more gener- space dimension in the use and consumption of
ally, creativity of civic imagination are conducive resources, territorialisation helps to frame the
to the goal of a sustainable future of small and concept and grasp the meaning of sustainable re-
medium-sized cities. gional development. Drawing on a range of case
studies from all continents, the book addresses
both conceptual issues and practical applications
of territorialisation in a range of contexts, forms,
and scales.
49
ASSESSING
CULTURE IN
SUSTAINABLE
DEVELOPMENT
Informing and
shaping policy
Assessments are an important part of both cult task to devise and use qualitative in-
policies and politics. There are several meth- dicators by means, for example, of general
odologies for carrying out assessments and descriptions, anecdotes and observations,
communicating their results, but indicators narratives, images and perhaps even perfor-
are perhaps the most commonly used. Indi- mance.
cators select threads, headlines or leverage
points from complex and non-linear phenom- While indicators reflect policy
ena, and reduce them to more easily com- options, they can also shape them,
prehensible evidence in order to provide in-
since very often policies, or at least
formation about the impacts of events and
trajectories, the effects of different courses
activities are defined by what
of action, and the quality and direction of outputs can be measured. This often
change. Usually indicators are quantitative, leaves behind the less quantifiable
statistical and numerical, which for some areas of cultural sustainability and
topics can be a simplification too far, and which are a great many.
it becomes necessary a far more diffi-
50 (Raquel Freitas)
Efforts to develop sustainability indicators into the field of culture and humanities. We
have strongly increased since the beginning find however that indicators, whether quanti-
of the 1990s, often led by intergovernmen- tative or qualitative, provide important tools
tal processes of organisations (such as the for making culture more tangible in the policy
OECD, EU or UNESCO) and supported by arena. The essential question for us is not
large research projects as well as by region- whether or not to have indicators, but rather
al and local initiatives. Indicators (such as to find or create indicators that are capable
GDP) also serve as a tool of communication of accurately and fully pinpointing the partic-
and can raise awareness (for example eco- ular and characteristics attributes of culture
logical footprints). Thus, although indicators within sustainable development, not whether
are used to indicate and measure change, but what sort and how to construct or to
they may also generate it, and in that sense use them.
they are powerful policy tools. Indicators re-
late not only to the production of scientific
knowledge, but also to a political norm cre-
ation [29]. The design of sustainability indi- Existing indicators
cators constitutes a challenge to scientists,
however, given the multidimensionality and There are presently a number of social and
value-laden nature of sustainability, and this cultural statistics from international to local
difficulty is only exacerbated in the context of level that offer data about cultural phenom-
culture which can less easily than, say eco- ena and human well-being. There also exist
nomics or ecology, be quantified statistically. sets of sustainability indicators that include
socio-cultural aspects alongside their en-
vironmental and ecological ones. But what
Social, cultural and environmental
kind of indicators are there that explicitly
contexts are time and space specific.
target the interconnections between culture
To attend the purposes of reducing and sustainable development? What is char-
complexity, correlate one another acteristic of these indicators?
phenomena that seem untidy and
chaotic and facilitate handy The existing indicators are often sector
communication for policy arenas, based serving a certain type of policies.
the assessments often may They usually concern practices and process-
es such as the consumption or the supply of
flatten and trivialise the
services or the availability of resources, but
phenomenas complexity or crush they are rarely able to measure and interpret
a concept on the indicator and quality change in society. They also often
masking or even hiding paradigms, suffer from confusion between cultural activ-
ideologies and assumptions. ities and impacts [30]. Overall, it seems to be
(E lena Battaglini) difficult to take into account the full diversity
and complexity of our cultural reality, and as
Indicators, and more broadly evidence-based a result existing indicators tend to follow a ra-
policies, are often criticised as representing tionalist and econometric logic. Moreover, al-
a techno-rational/economic view of society though these indicators are labelled as being
and of decision-making, and there are some cultural, they seem to measure phenomena
arguments for not expanding this approach that could rather be considered as social (for 51
example, participation, equity or education)
or economic. They also seem to assume that
The challenges of
the impact of culture on development is al-
ways sustainable.
assessing culture in
sustainability
Indicators may also suffer from scalar prob-
lems. The scale of the measurement does There are several challenges to finding or
not necessarily meet the scale of the actual creating indicators that measure the rela-
activity or practice or their impact (e.g. use tionship between culture and sustainability .
of national level indicators in the assessment First of all a clear understanding of the link-
of tourism at the destination level), or they ages between culture and sustainability is
are simply designed to target certain type required at the conceptual level. Here, our
of societies (such as, developing countries). identification of three different but comple-
There are also challenges related to their mentary and overlapping roles for culture
operationalisation arising from a discrep- in sustainable development might facilitate
ancy between objectives (the vast aims of the collection of data and evidence that is
the sustainable development project) and more suitable for the evaluation of the role
resources (including the normal funding mod- and meaning of culture in sustainable devel-
els, which make truly long term assessment opment. Second, however, come questions
difficult) [31]. related to the availability, standardisation,
aggregation and ranking of data, all of which
DEVELOPING INDICATORS IN A
are required to allow cultural statistics to be
PARTICIPATORY WAY
consistently constructed, and therefore use-
While working in the Institute for Sustainable Development ful.
in Belgrade, I directly cooperated with non-governmental
organisations that were implementing various communi-
ty-related projects starting from education, culture, human
Assessment should be more than
rights or corruption, for example. NGOs lacked quality and a collection of indicators. It should
cultural indicators that would enable the measurement of include methodological
desired change. Together with the NGOs, I developed a tailor
made capacity building program for every NGO partner. We considerations that go as far as
jointly revised existing quantitative indicators, added ade- proposing the inversion of top-down
quate cultural indicators and developed relevant quality in-
dicators. Newly defined log frames contained indicators that
structures that compartmentalise
were measuring processes, performance, immediate output and pre-define policy areas, into
of the implemented projects but as well mid-term quality
alternative frames for guiding
impact. Logical frameworks also contained different indica-
tors that focused on measuring social, cultural, educational decision-makers through bottom-up,
and if applicable environmental indicators. By incorporating contextualised decisional processes.
quality and cultural indicators into their reports NGOs were
familiarising donors with other aspects/dimensions of their
(Raquel Freitas)
work that they were not aware of. This led to improvement
of donors standards i.e. requirements related to assessment Those developing cultural sustainability indi-
of quality change that they might in future impose to their
cators may also encounter other problems.
other partners and programs.
Professionals and practitioners working in
( Jasmina Kuka) the sector of culture are not necessarily fa-
miliar with quantitative (or any other) assess-
55
STORY 4
GREENING THE CITY, CULTIVATING
COMMUNITY:
Social and cultural sustainability:
Re-connecting urban humans with the
land in Paris
Since the publication of the Brundtland Report pre-occupation with important matters such as
and Agenda 21, interest in urban nature has the health of the soil and the air, rights of access
grown, and for social, cultural as well as environ- to land and soil as a public good, the preservation
mental reasons. For many decades, nature within of old species, the right to reproduce and distrib-
cities has been civilised, relegated to a decora- ute seeds, access to healthy local food and the
tive role, and appreciated at best for relaxation implementation of alternative economic models,
and recreation. This position has been challenged guerrilla gardening touches through culture on
by recent enthusiasm for community gardening all three of the traditional pillars of sustainable
and the more radical guerrilla gardening. These development, the environmental, the social and
activities reflect on the place and role of inhabi- the economic. The gardeners occupy public and
tants engagement with nature in the context of private space as public goods, for example via
urbanisation. shared use and open access to city public ame-
nities, self-sustained food production, and green
Although guerrilla gardening varies around the art. They question the conventional urban way of
world, there are fundamental aspects in com- life, remind citizens that natural resources such
mon, notably social and political dimensions, and as land are not endlessly renewable, and offer
above all the desire to begin to transform the alternative, more sustainable, pathways through
relationship of humans to nature. Guerrilla gar- the urban world and lifestyle.
dening is interconnected with local cultures and
based upon ordinary everyday creativity closely Culture is a dynamic concept; through initiatives
linked to nature. The initiatives function as com- such as guerrilla gardening it creates openness
mon ground for people to express basic universal to innovation and change in terms of personal
concerns on issues such as participation, democ- behaviour. Guerrilla gardening also touches and
racy, responsibility, trust, personal health and modifies perspectives such as identity, the shape
aesthetic concerns. and importance of (perhaps dormant) local cul-
tures with historical roots; it provokes new cul-
Guerrilla gardening in Paris and its suburbs illumi- tural experiences. It leads to experiments with
nates the new understandings and roles begin- self-sufficiency and sharing, so that guerrilla gar-
ning to be given to nature by city dwellers, sug- dening in Paris is also a social movement which
gesting fundamentally new cultural patterns are symbolises its transformative power and the cul-
being created. By means of direct action and the tural shift it is bringing about, in which participa-
changes it brings to the quality of the everyday tion and civic empowerment are crucial aspects.
environment, it challenges both the perception of It has socially innovative outcomes, too, because
what urban nature could be and the governance participants have an opportunity for social learn-
57
The insights gained during our Action, which Transversal learning is possible through an expanded ra-
have been only briefly summarised in this doc- tionality, striving for unity in complexity of knowledge,
integrating different ways of knowing without simplify-
ument, allow us to identify major gaps in un-
ing them into one meta-discipline. It both rejects a unitary
derstanding the role and meaning of culture theory of everything and welcomes a complex unity of
in sustainable development, and to discern knowledge, grounded in inter- and transdisciplinarity, de-
obstacles to future progress. We can begin fined as:
to identify ways to take forward this relatively > Interdisciplinarity, practices which, thanks to inspir-
ing exchanges, enable researchers from one disci-
newly-emerging field of interdisciplinary re-
pline to borrow and adapt methods and metaphors
search, and in this final section we offer a few from other disciplines, within a wider shared system
suggestions. (e.g. science or art);
63
The end of an Action, the beginning of action
We are confident that new research along We are also aware that many European and
such lines will advance this emerging field global funding streams, for example within
of study, and enable culture to play a more the ERA and notably Horizon 2020, are be-
substantial and future-proofed role in achiev- coming available for research that address-
ing sustainability. The Action has been able es sustainability issues. It would be a lost
to establish a new book series Routledge opportunity if major research programmes
Studies in Culture and Sustainable Develop- continue to focus as exclusively as they have
ment as a specific outcome of its work. in the past on narrowly-defined views of envi-
This will provide a vehicle for dissemination ronment or ecology, or on views of the econ-
of the results of future research and will help omy that separates it from its societal roots.
to build cohesion within the whole field. The From our vantage point as returnees from No
first three books in the series (see pages Mans Land, and supported by our extensive
4849) have been drawn primarily from the webs of cross- and inter-disciplinary collab-
work of the Action and its participants. We orations, we can see the necessity and the
have also already established a pilot on-line advantages of culture gaining a more central
MA in this subject, which we hope will inspire and transformative role in sustainable devel-
others to follow us. opment discourse and action. We envisage
that the insights of this COST Action will be
able to ensure a strong cultural stream in
future research and policy.
INTERNATIONAL PILOT ONLINE COURSE ON CULTURAL
SUSTAINABILITY LAUNCHED
In April 2014, a pilot for an international online course on Cultural Sustainability was carried out. The
course examined the interrelated dimensions of sustainability and the concept of development. It
brought together lecturers and students from various backgrounds in interdisciplinary discussions about
how culture, power and ecology interact in human-environment relations. The course critically investigat-
ed the challenges of achieving sustainability at local, regional and global scales, and the role of cultural
policy. It highlighted both philosophical and conceptual issues surrounding the relationship of cultural
sustainability and cultural policy, and engaged students in practical case studies, such as those involved
in with urban planning and rural development.
The course MCPS125 Cultural Sustainability is now established at the University of Jyvskyl (Finland)
as part of the MA in Cultural Policy. It is unique internationally and addresses a need to consolidate cur-
rent ideas on this rising topic within academic training programmes. Moreover it equips young scholars to
question and address policy development issues in this area. More info can be found here :
www.culturalsustainability.eu/outputs
64
65
STORY 5
RECONSTITUTING CULTURE
Tradition and Modernisation: Nature-
culture interactions in the Atacama
Desert in Chile
Landscapes can be seen as the materialisation of in search of employment, notably to the mining
communities, culture and social relations in dy- sector in other parts of the north of the Chile.
namic interaction with the natural world. Nature
and culture co-evolve; each shapes and in turn Chile has a turbulent political past, and the elec-
is shaped by the other. The ongoing social and tion of a democratic government in 1989 brought
ecological transformation of the Atacama Desert both stability and further change. New democrat-
in the Andes is a clear illustration of the complex- ic ideals led to the drawing-up of the 1993 Indig-
ity of this interaction. It shows that policies not enous Peoples Act which recognised indigenous
taking a sensitive approach to culture and social populations and began a progressive restitution
change can cause unsustainable outcomes, even of land and water rights. Although seemingly a
when seeking to do good (here, acknow- ledging positive step forward for the indigenous popula-
the rights of indigenous people towards their re- tion, the way in which rights were distributed has
sources). proved problematic. Indigenous was defined on
ethnic grounds alone; anyone genetically related
Recognised as the driest inhabited place on to an indigenous population was granted rights
earth, the Atacama spans the borders between to traditional resources and new social benefits.
Chile, Peru, Bolivia and Argentina. Rather than This included people who had left the region;
a barren strip of land, many parts of the region they were given the opportunity to register for a
support a diversity of biological and geological share of indigenous rights and to take advantage
forms, as well as a network of saltpans, lakes, hot of from their ethnic background.
springs and underground water resources. The
combination of these qualities, together with the This situation attracted indigenous people back
presence of archaeological vestiges of past cul- to the towns of the Atacama Desert. These
tures and the living legacies of the Atacameo people, however, brought back new values that
culture, led to the establishment of the Flamen- were not necessarily compatible with those of
cos Nature Reserve in the early 1990s. The entire the traditional cultures that the newly acquired
north of Chile also contains an abundance of min- rights were supposed to protect. Instead of re-
eral resources such as copper and lithium. storing the traditional culture-nature nexus, the
empowering of indigenous people thus entailed
People have been living in Atacama since pre-Co- problematic effects as well. Indigenous popula-
lumbian times, and more recently, occupation by tions who had remained in the area, with their
traditional communities has led to the develop- particular dynamic of understanding and prac-
ment of small settlements such as Toconao and tice, suddenly found themselves sharing their
San Pedro de Atacama in oases that are scattered culture and environment with neo-indigenous
across the landscape. The natural resources his- immigrants who had different cultural values
torically provided indigenous peoples with a sub- or understandings. As a result, instead of being
66 sistence livelihood, nevertheless many migrated strengthened, the relatively small existing com-
munities were disrupted by an influx of newly community, the assumption that all hold to the
indigenised people with a different cultural same cultural values cannot be made. The na-
connection to the land. Consequently, divergent ture-culture nexus is a result of complex and con-
cultural meanings generated conflicts within the tinuously changing cultural, social and political
Atacama Desert community, notably when man- connections built up over long periods of time.
aging and deciding collectively over the newly Policies which seek to protect culture and nature
returned land and water rights, including the Fla- (in this example, those which grant democratic
mencos Nature Reserve. Furthermore, growing property rights to indigenous people) will also
water scarcity caused by the expansionist needs impact on and change cultural identity itself [38].
of mining companies operating in a neoliberal
setting add to the contemporary climate of ten-
sion and race for natural resources and water in
the Atacama Desert.
67
Information panel on the Atacamea culture, Pukara de Quitor (on top) and Pre-Columbian
archaeological site Pukara de Quitor (below). Pictures: Constanza Parra
ACTION PEOPLE
People who actively contributed to COST Action IS1007
Many people actively contributed to the COST Action 1007 Investigating Cultural Sustainabil-
ity. They are listed below. More information about their expertise can be found in the online
publication Investigating Cultural Sustainability. Experts and multidisciplinary approaches
(www.culturalsustainability.eu/about-is-1007). In addition to all those members listed below,
we also of course benefitted greatly from the participation of all other Action members, as
well as the assistance of many other people, notably those who helped organise our work-
shops and conferences, our invited keynote speakers and other colleagues who offered us
presentation from a very wide range of expertise and experience, and advise of members of
COST Domain Committee and our rapporteur.
Chair
Katriina Soini (FI) University of Jyvskyl and Natural Resources Institute
Vice chair
Joost Dessein (BE) ILVO (Institute for Agricultural and Fisheries Research) and Ghent
University
Participants:
Chrystalla Antoniou (CY) Cyprus University of Nikolaos Boukas (CY) European University
Technology Cyprus
Elizabeth Auclair (FR) Cergy-Pontoise Claudia Brites (PT) Coimbra College of
University Agriculture
Oliver Bender (AT) Institute for Aleksandar Brkic (RS) University of Arts
Interdisciplinary Mountain Research Robert Burton (NO) Centre for Rural Re-
Nathalie Blanc (FR) CNRS search
68 Llus Bonet (ES) University of Barcelona Maria Cadarso (PT) University of Lisbon
Claudia Carvalho (PT) University of Coimbra Anka Misetic (HR) Institute of Social Sciences
Roberta Chiarini (IT) ENEA Italian National Ivo Pilar
Agency in Bologna Gunnthora Olafsdottir (IS) University of Lux-
Arza Churchman (IL) Interdisciplinary Center embourg
(IDC) Hannes Palang (EE) Tallinn University
Annalisa Cicerchia (IT) Italian National Anna Palazzo (IT) Roma Tre University
Institute of Statistics Constanza Parra (BE) Catholic University
Eva Cudlinova (CZ) University of South Leuven
Bohemia Mishel Pavlovski (MK) Sts. Cyril &
Mariusz Czepczynski (PL) University of Gdansk Methodius University; Center for Culture &
Cecilia De Ita (UK) University of Leeds Cultural Studies
Stephen Dobson (UK) Sheffield Hallam Katarzyna Plebaczyk (PL) University of
University Jagellonica
Milena Dragicevic-Sesic (RS) University of Alexandre Polvora (PT) University Institute of
Arts Lisbon
Emeline Eudes (FR) CNRS Anu Printsmann (EE) Tallinn University
Graham Fairclough (UK) Newcastle University Mario Reimer (DE) University of Stuttgart and
(McCord Centre Historic & Cultural Landscape) ILS (Research Institute for Regional & Urban
Raquel Freitas (PT) University Institute of Development)
Lisbon Ljiljana Roga Mijatovi (RS) University of
Loreta GeorgievskaJakovleva (MK) Sts. Arts
Cyril & Methodius University; Centre of Bettina Scharrer (CH) Center for Develop-
Cultural Studies ment and Environment (CDE)
Antti Honkanen (FI) University of Eastern Mordechai Shechter (IL) Interdisciplinary
Finland Center (IDC)
Lummina Horlings (NL) Wageningen Katriina Siivonen (FI) University of Helsinki
University Astrid Skjerven (NO) Oslo and Akershus
Vidar Hreinsson (IS) Reykjavik Academy University College
Svetlana Hristova (BG) South-West Helen Soovli - Sepping (EE) Tallinn
University of Bulgaria Univeristy
Rolf Hugoson (SE) Centre for Regional Tatjana Stojceska (MK) Ss.Cyril and
Science at Ume University (CERUM) Methodius University
Jenny Johannisson (SE) University of Bors Nina Svane - Mikkelsen (NO) University of
Henry Johnson (NZ) University of Otaga Bergen
Sacha Kagan (DE) Leuphana University of Elisabete Tomaz (PT) University Institute of
Lueneburg Lisbon
Anita Kangas (FI) University of Jyvskyl Goran Tomka (RS) University of Arts
Mari Kivitalo (FI) University of Jyvskyl Sara Ursic (HR) Institute of Social Sciences
Marion Leng (CH) University of Bern, Ivo Pilar
Interdisciplinary Centre for General Ecology Miroslav Valeriu Tascu-Stavre (RO) Centre for
Miloslav Lapka (CZ) University of South Studies in Contemporary Architecture
Bohemia Nevila Xhindi (AL) European University of
Maria Leus (BE) University of Hasselt and Tirana
University of Antwerp Myrsini Zorba (GR) Hellenic Open University
Karni Lotan (IL) Interdisciplinary Center (IDC)
Julija Mateji (RS) University of Arts
Marina Mihaila (RO) Center for Studies in
Contemporary Architecture 69
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This publication is supported by the COST.
COST funds pan-European, bottom-up networks of scientists and researchers across all
science and technology fields. These networks, called COST Actions, promote international
coordination of nationally-funded research. By fostering the networking of researchers at an
international level, COST enables breakthrough scientific developments leading to new con-
cepts and products, thereby contributing to strengthening Europes research and innovation
capacities.
Through its inclusiveness policy, COST supports the integration of research communities in
less research-intensive countries across Europe, leverages national research investments
and addresses societal issues.
Over 45 000 European scientists benefit from their involvement in COST Actions on a yearly
basis. This allows the pooling of national research funding and helps countries research com-
munities achieve common goals.
Traditionally, COST draws its budget for networking activities from successive EU RTD Frame-
work Programmes.
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