Automechanika 2009 Catalogue
Automechanika 2009 Catalogue
Automechanika 2009 Catalogue
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(012) 346-2168
catalogue
2009
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Table of Contents | Automechanika Catalogue 2009
Table of Contents
Message from Show Director of Automechanika SA . . . . . . . . . . . . . . . . . . . . . . . . 2
Welcome to the First Automechanika South Africa! . . . . . . . . . . . . . . . . . . . . . . . . 4
Message from the Retail Motor Industry organisation . . . . . . . . . . . . . . . . . . . . . . . 6
National Association of Automobile Manufacturers of South Africa . . . . . . . . . . . . 8
National Association of Automotive Components and Allied Manufacturers . . . . . 10
Automotive Industry Export Council . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
Automotive Industry Development Centre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
Granting of Automechanika Licence is a Real Coup for South Africa . . . . . . . . . . 16
Transport, Logistics and Materials Handling all have an Important Role to Play . . . 20
Many Events Planned for Expo Centre during Automechanika SA . . . . . . . . . . . . . 22
Automechanika South Africa Academy Programme . . . . . . . . . . . . . . . . . . . . . . . 26
Automechanika Global Trade Fairs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
Automechanika SA will Wage War on Brand and Product Piracy . . . . . . . . . . . . . 28
Much Interest in Automechanika SAs Innovation Awards . . . . . . . . . . . . . . . . . . . 32
South Africas Automotive Industrys Performance in a Global Context. . . . . . . . . 34
General Information on SA Motor Industry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36
Industry Vehicle Sales, Production, Export and Import Data: 1995 2011 . . . . . . . 38
Motor Industry Development Programme. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40
Automotive Production & Development Programme: 2013 2020 . . . . . . . . . . . . 42
South Africas Automotive Clusters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44
South Africas Comparative Advantages . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
South African Automotive Industry Exports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50
Automotive Imports into South Africa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58
Main Automotive Trading Partners . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 60
Contact Details for Industry Organisations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 61
Hall 6 Hall Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62
Hall 7 Hall Plan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 64
Exhibitor Listing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 66
Transport Expo Exhibitor Listing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 125
A-Z Exhibitor Listing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 130
Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 135
1
Message from
Show Director of
Automechanika SA
2
Message from Show Director of Automechanika SA | Automechanika Catalogue 2009
the world in terms of gross exhibition space. We are very fortunate in having such an
Our displays both in the halls and outside enthusiastic partner as Messe Frankfurt,
2
will cover 25 000 m which far exceeds which is not only one of the largest
the 9 500 m2 of the previous largest first exhibition companies in the world, but
show the one held in St. Petersburg. one staffed by very experienced and
helpful people. They have given us their
Our target for exhibitors at our inaugural full support in this new venture and we
Automechanika SA was 250 and we now are grateful that we have access to such
have more than 350, with the majority from wonderful expertise to ensure that the
international companies. 2009 Automechanika South Africa will
be a great success for both exhibitors
This is a wonderful achievement when one and buyers and, above all, a show to
considers the current, depressed state of remember!
the global and local motor industry. The
very strong support for Automechanika SA, Finally, I would like to say how much I
being a trade fair for automotive aftermarket appreciate the excellent support we have
products and service providers, serves received from exhibitors at this inaugural
to highlight the growing importance of show. We value the trust you have in our
servicing the existing vehicle parc as many ability as organisers as well as the magic of
people delay the purchase of new vehicles. the Automechanika brand!
3
Welcome to the First
Automechanika
South Africa!
DETLEF BRAUN The recipe for success is soon explained: all you
Member of the Board of need is sufficient time for planning, a couple of
Management of Messe handfuls of confidence plus a pinch of trust, which
Frankfurt.
is very important in these difficult times, a leading
international trade-fair brand such as Automechanika,
an experienced partner such as Dogan Trading, and
an expanding business and exhibition venue such as
Johannesburg Expo Centre. And, of course, you must
always keep an eye on the timing.
4
Welcome to the First Automechanika South Africa! | Automechanika Catalogue 2009
As you can see, we have gained a I wish you all lots of contacts, good
foothold here in South Africa just in time business and highly satisfactory days here
because Automechanika is the ideal in Johannesburg!
fair for a market of this kind. And this is
shown by the large number of interna-
tional exhibitors from countries such as
Italy, Germany, Spain, Brazil, Argentina,
India, Peru, China and Egypt.
5
Message from the
Retail Motor Industry
organisation
6
Message from the Retail Motor Industry organisation | Automechanika Catalogue 2009
7
National Association of
Automobile Manufacturers
of South Africa
8
NAAMSA | Automechanika Catalogue 2009
9
National Association of
Automotive Component and
Allied Manufacturers
10
NAACAM | Automechanika Catalogue 2009
11
Automotive Industry
Export Council
12
AIEC | Automechanika Catalogue 2009
from the R67,6-billion in 2007. CBU for 71%, by value of the total industrys
vehicle exports increased to a record component exports.
284 211 units or by 68% in rand terms
to R48-billion in 2008 up from the Currently first world economies are in
R28-billion in 2007 while automotive the middle of severe recession. This
component exports increased in the will have a negative knock on effect on
order of 15% to R45-billion in 2008 up emerging market economies, including
from the R39,1-billion in 2007. South Africa. It is therefore critically
important to ensure that ongoing support
The current global economic environ- measures are in place to maintain the
ment is dominated by intense competi- export growth momentum. Failure to find
tion among various countries for export new markets and products could result
markets, investment and technology. This in stagnation of exports and it is essential
makes it important to gain and maintain that focussed activities, both ongoing and
access to these markets. Components through specific projects, be maintained.
manufactured in South African are ex- An event such as the Automechanika
ported worldwide to over 127 countries. South Africa will therefore provide the
The main destinations remain first world industry with an excellent platform to
markets and the European Union was promote its world class capabilities and
the largest export destination for South to compete for opportunities that exists
African components in 2008, accounting internationally.
13
Automotive Industry
Development Centre
14
AIDC | Automechanika Catalogue 2009
15
Granting of Automechanika
Licence is a Real Coup for
South Africa
16
Granting of Automechanika Licence is a Real Coup for SA | Automechanika Catalogue 2009
17
Prior to signing the contract with Messe Last year more than 160 000 people from
Frankfurt to stage Automechanika SA the 146 countries visited Automechanika in
Johannesburg Expo Centre, as exhibition Frankfurt with almost 5 000 exhibitors
organisers, had several approaches from the having their wares on display.
technical, forecourt and after-sales sectors
of the South African automotive industry
Background information
to stage a trade show to cater for their
about Messe Frankfurt
growing business-to-business promotional
requirements. The management of Expo With annual revenues of 423 million and
Centre believes the four-day, international over 1 400 employees around the world,
Automechanika South Africa 2009 event will Messe Frankfurt is Germany's biggest fair
fully meet their needs as well as attracting and exhibition company. The corporate
extensive foreign interest and participation. group has a global network of 14 subsidiar-
ies, five branch offices and 48 international
Messe Frankfurt launched its first sales partners, which represent Messe
Automechanika fairs outside Germany Frankfurt in over 150 countries of the
10 years ago and has developed the world. Events 'made by Messe Frankfurt'
Automechanika name into a potent trade- are held at over 30 venues world-wide. In
mark or brand. Today, the company holds 2007, the Messe Frankfurt group organised
13 events in countries with Automechanika a total of 113 fairs, 69 of them outside
Roma having most recently made a highly Germany.
successful debut at the end of January 2008.
At present, the Exhibition Centre can
For the parent event, internationalisation boast 578 000 m2 of site space with nine
is an important driving force for growth. exhibition halls and a congress centre. The
Today, more visitors than ever before travel company is publicly owned with 60%
to Frankfurt from those countries in which being held by the City of Frankfurt and
Messe Frankfurt holds a subsidiary of one 40% by the State of Hesse.
of its major international Frankfurt-based
events. Thus, the number of exhibitors Further information:
from outside Germany taking part in www.messefrankfurt.com,
Automechanika in Frankfurt has more than www.automechanika.com and
doubled since 1992. www.automechanikasa.co.za
18
Transport, Logistics and
Materials Handling all have
an Important Role to Play
This also goes for the logistical support Besides having the BRT bus on show at
and suppliers of materials handling the Automechanika show, Scania will
equipment too. exhibit a special edition V8 truck to
commemorate 40 years of V8 engine
There are a number of these companies production by the Swedish truck maker.
exhibiting at Expo Centre, with one of the There will also be compliant truck-trac-
biggest displays being that of truck and tors and rigid trucks for the fuel industry,
bus manufacturer Scania Southern Africa. as well as examples of their 8x4 tipper
and concrete mixers for the construction
A sure-fire attention-getter will be an industry, besides three engine displays a
example of the Marcopolo-bodied Scania 6-cylinder, a V8 and a cutaway V8 in
bus that will be used for Johannesburgs addition to a gearbox exhibit.
20
Automechanika Team | Automechanika Catalogue 2009
Automechanika South Africa Show Director, Philip Otto, oversees his hardworking
organising team at Expo Centre during the run up to the opening of Automechanika
SA Those in the picture are (from left): Debbie Anderson, Fred Landman, Cisca Deck,
Erna Oosthuizen and Karen Langham.
21
Many Events Planned
for Expo Centre during
Automechanika SA
22
More information on the RMI events KPMG South Africa having arranged
can be obtained from Claire Paterson, presentations locally since 2002. Next
National Communications Director, years survey results will undoubtedly be
RMI. Tel: 011-886-6300 the most important to date as the world
Cell: 082-443-9226 automotive industry faces the biggest
e-mail: [email protected] or challenges to its survival in history.
on the RMI website www.rmi.org.za
KPMG has expanded the reach of its
The Automotive Industry Development authoritative survey this year, adding
Centre will hold a workshop on Friday, 12 additional countries to the original
March 20 to draw up an action plan list. Executives from the following
following the massive retrenchments in countries were interviewed: Australia,
the automotive industry recently, as well China, India, Japan, Korea, Thailand,
as the expected further reduction in the Czech Republic, France, Germany, Italy,
workforce in the future.. Poland, Russia, Slovakia, South Africa,
Spain, Sweden, Switzerland, United
More information on the meeting can Kingdom, Brazil, Canada, Mexico and
be obtained from the AIDCs Fayaz the United States.
Sacoor at Tel: 012-564-5250
[email protected] Top issues in the 2009 survey findings
will be: product quality, global economy,
Another important event during reducing costs, new technologies and
Automechanika SA will be the presenta- new products.
tion of KPMGs 2009 global survey of
automotive executives. The presentation Further information on the KPMG
will take place during a breakfast at Expo presentation can be obtained from
Centre (07:15 for 08:00) on March 20. Gavin Maile, KPMG Automotive
Industry Leader at +27 11 647 7165
The worldwide KPMG survey has been or [email protected]
conducted annually since 1999, with
24
Automechanika South Africa
Academy Programme
Wednesday 18 March
Media Launches
Retail Motor Industry organisation (RMI) Conference Registration form available at
www.automechanikasa.co.za
(Conferences hot button) or on
www.rmi.org.za (Under News)
Industry Achievement Awards Innovation Awards
Nissan Africa Automotive Journalist of the Year
Thursday 19 March
Motor Industry Staff Association (MISA) Closed Function
RMI Tyre Dealer and Fitment Association (TDAFA) Roadshow Closed Function
RMI Motor Parts and Equipment Association (MPEA) committee Closed Meeting
RMI SA Vehicle and Body builders Association (SAVABA) Closed Meeting
Institute of Road Transport Engineers (IRTE) Gauteng Closed Meeting
Road Freight Association (RFA) Function Closed Meeting
Friday 20 March
KPMGs Global Automotive Industry Executives Survey Closed Function
RMI Engine Remanufacturers Association (ERA)/SA Diesel Fuel Injection Closed Meeting
Association (SADFIA)/Motor Industry Workshop Association (MIWA)
Retail Motor Industry organisation (RMI) - Highveld Executive Closed Meeting
RMI - AA Test and Driver Training Closed Meeting
Automotive Industry Development Centre (AIDC) Closed Meeting
Saturday 21 March
Stand Design Awards and Motor Industry Photographer of the Year
26
Automechanika SA Academy Events | Automechanika Catalogue 2009
Automechanika
Global Trade Fairs
Moscow Shanghai
March 35, 2009 (annual) December 911, 2009 (annual)
Johannesburg Rome
March 1821, 2009 (annual) February 1114, 2010 (biennial)
licensed to Dogan Trading (PTY) Ltd
Bangkok
Kuala Lumpur March, 2010 (biennial)
March 2528, 2009 (biennial)
Toronto
Istanbul June, 2010 (annual)
April 1619, 2009 (biennial)
Frankfurt am Main
Dubai September 1419, 2010 (biennial)
May 31June 2, 2009 (annual)
Buenos Aires
Mexico City November 36, 2010 (biennial)
July 1517, 2009 (annual)
St. Petersburg
October, 2009 (annual)
27
Automechanika SA
Will Wage War on
Brand and Product Piracy
he organisers of Automechanika South Africa,
DETLEF BRAUN
Messe Frankfurt
Management Board
member, Detlef Braun,
talks out against copying.
28
Automechanika SA Will Wage War on Brand and Product Piracy | Automechanika Catalogue 2009
patent rights, trademarks, design patents subsequent legal processes being taken
or registered utility model rights as well against defaulters.
as fair competition regulations.
Messe Frankfurt has reported a steady de-
Automechanika is the jewel in the crown crease in the number of products seized
of Messe Frankfurt, one of the largest by customs officials at its trade fairs since
exhibition and trade fair organisers in the 2006 a fall of 90% has been recorded
world. As such it abides by the Messe at some individual events.
Frankfurt against Copying initiative that
was launched in 2006. However, it must be realised that the
number of controls has risen significantly
By offering its exhibitors information and over the period as part of this initiative.
support with the systematical assertion of There has also been a significant rise in
their intellectual property rights, it aims the number of intellectual property rights
to create a fair business environment that and design patents issued in Germany
does not countenance imitators. over the same period.
A total of 253 fake or pirate parts were Messe Frankfurt even goes so far as to
confiscated at this years Automechanika prohibit visitors to the show and exhibi-
trade fair in Frankfurt. Most of them tors from carrying cameras with them at
came from Egypt, China, Brazil, Morocco their shows. Under the slogan Feel free
and Korea. In addition, the German to collect ideas, but photographing ideas
customs officials confiscated a further is prohibited, only Press and official
63 items before they reached the Messe photographers may take photos. Any
Frankfurt showground, which was a big infringements of this rule, which includes
boost for the campaign against copying. the use of cameras built in to cellphones,
results in the security staff impounding
Trade fairs act as presentation platforms the equipment.
for innovations and trends. As an
organiser of trade fairs all over the world Messe Frankfurt, which was the first
Messe Frankfurt has a substantial interest organiser in the world to publicly address
in exhibitors being protected from brand the problem of copying, works closely
and product piracy as well as in the with official bodies and private initiatives
29
Awards are made to in the protection of intellectual property rights in the
companies, institutions, automotive industry. These include the German Patent
organisations, clubs or and Trade Mark Office and several other relevant
individual persons who organisations in Germany and Europe.
are making outstanding
contributions to this
There is a Messe Frankfurt against Copying informa-
fight against brand
tion booth at most of its events and this will be the
and product piracy.
case with Automechanika South Africa 2009. Besides
Information about the being able to supply the informative Messe Frankfurt
competition can be found against Copying brochure the booth at Expo Centre
on the Messe Frankfurt will be manned by a person who will be able to assist
against Copying section of a complainant who wants to make a case against
www.messefrankfurt. another exhibitor.
com or on www.microsoft.
com/germany/dieidee.
Messe Frankfurt, in conjunction with Microsoft
Germany has instituted a competition: Your ideas
count. Nothing is better than the original to encour-
age companies and the general public to become
more aware of the need to protect intellectual
property.
30
Much Interest in
Automechanika SAs
Innovation Awards
32
Much Interest in Automechanika SAs Innovation Awards | Automechanika Catalogue 2009
A team of 10 jury members has been tasked expectation, that are innovative and promote
with assessing the entries they are Richard efficiency. Simultaneously, the products
Bean (Council for Scientific and Industrial must be perceived to represent good value
Research CSIR); Twala Boco (Retail Motor for money, be of excellent quality and bring
Industry organisation RMI); John Ellmore fresh perspectives to the aftermarket seg-
(RMI); Dr. Paulo Fernandes (Automotive ments in which they compete. Functionality,
Investment Holdings AIH); David Furlonger practicality, styling, benefits to users, envi-
(Financial Mail); Norman Lamprecht ronmental friendliness and other perceived
(National Association of Automobile pioneering qualities are among the specifics
Manufacturers of SA NAAMSA); Lekgolo jury members are looking for.
Lebepele (SA Bureau of Standards SABS);
Hoffie Maree (CSIR); Jeff Osborne (RMI); Once the eight finalists have been deter-
and Roger Pitot (National Association of mined, entrants will be asked to submit
Component and Allied Manufacturers for scrutiny two examples of each of the
NAACAM). products part of a second round of judging
aimed at finding the competitions overall
Product information as submitted by the winner. The announcement of the winning
entrants, plus pictures and score sheets, product will be made at the official opening
has been mailed electronically to all jury ceremony, which is scheduled to take place
members. Responses are beginning to at Expo centre on March 18, where all of the
come in. items selected as finalists will be on show in
two separate display areas.
Some members of the jury have reported
that the task of selecting the finalists is far The competition is being organised
more demanding and time consuming than by the staff members of Automobil,
they anticipated, but they are excited by the the motor trade magazine that is also
variety and range of products submitted. All the voice of the Retail Motor Industry
score sheets were submitted by March 3, organisation (RMI). The editor of the
following which eight finalists are selected, magazine, Wynter Murdoch, is doing
based on collective scores of jury members. sterling work in putting the competition
together, including the appointment of
The jury is looking to uncover products that the judging panel and the circulation of
hold the promise of performing beyond the entries to the judges.
33
South Africas Automotive
Industrys Performance in a
Global Context
he global vehicle production figure The aim of the APDP is to double vehicle
% Change
2000 2004 2005 2006 2007 2008
2008/2007
Global Vehicle Production 58,40 m 64,49 m 66,55 m 69,33 m 73,10 m 70,16 m - 4,0%
SA Share of Global Production 0,61% 0,70% 0,79% 0,85% 0,73% 0,80% + 9,6%
34
General Information on
SA Motor Industry
36
General Information on SA Motor Industry | Automechanika Catalogue 2009
Key statistics
Domestic Employment
Domestic new Investment Employment
vehicle Employment Component
Year vehicle sales OEMs Retail/Motor
production OEMs and tyre
(units) R millions Trade
(units) sector
2003 421 965 382 600 R2 324,8 31 700 75 000 191 000
2004 455 702 481 520 R2 219,6 31 800 74 500 194 000
2005 525 227 617 406 R3 576,1 34 300 78 000 198 000
2006 587 719 714 315 R6 214,7 37 900 78 000 198 000
2007 534 490 676 108 R3 095,1 38 300 81 000 200 000
Source: NAAMSA, NAACAM, RMI
37
Industry Vehicle Sales, Production,
Export and Import Data: 1995 2011
ACTUALS
1995 1996 1997 1998 1999 2000 2001
CARS
Domestically Produced
Local Sales 233 512 231 616 215 784 174 870 159 944 172 373 172 052
Exports (CBU) 8 976 3 743 10 458 18 342 52 347 58 204 97 599
Total Domestic Production 242 488 235 359 226 242 193 212 212 291 230 577 269 651
CBU Imports
NAAMSA 7 246 18 268 23 978 28 951 29 426 51 749 67 008
Non-NAAMSA 15 059 23 500 28 000 31 000 25 000 10 000 12 500
Total Car Imports 22 305 41 768 51 978 59 951 54 426 61 749 79 508
Total Local Car Market 255 817 273 384 267 762 234 821 214 370 234 122 251 560
LIGHT COMMERCIALS
Domestically Produced
Local Sales 127 363 128 516 113 204 98 056 95 326 104 121 113 111
Exports 6 356 7 125 8 000 6 806 6 581 9 148 10 229
Total Domestic Production 133 719 135 641 121 204 104 862 101 907 113 269 123 340
CBU Imports
NAAMSA 1 034 1 059 1 150 1 022 843 1 114 2 035
Non-NAAMSA 3 000 3 500 3 400 4 100 3 500 3 000 2 500
Total LCV Imports 4 034 4 559 4 550 5 122 4 343 4 114 4 535
Total Local LCV Market 131 397 133 075 117 754 103 178 99 669 108 235 117 646
TOTAL AGGREGATE MARKET 399 967 421 076 399 275 351 510 325 775 354 632 382 529
TOTAL AGGREGATE EXPORTS 15 764 11 553 19 569 25 896 59 716 68 031 108 293
TOTAL DOMESTIC PRODUCTION 389 392 386 302 362 316 311 633 326 722 356 800 406 779
GDP GROWTH RATE 3,1% 4,3% 2,6% 0,5% 2,4% 4,4% 2,9%
Notes:
Domestically produced cars and LCVs total represents a proxy for aggregate local production.
Information based on data collected by NAAMSA and estimates of non-NAAMSA sales.
GDP growth rate represents GDP annual changes at market prices in real terms.
CBU Export figures are based on projects announced to date. Announcements of new CBU export programmes could change projections.
38
Industry Vehicle Sales, Production, Export and Import Data | Automechanika Catalogue 2009
ACTUALS Provisional
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
163 474 176 340 200 264 210 976 215 311 169 558 125 454 100 000 125 000 146 000
113 025 114 909 100 699 113 899 119 171 106 460 195 670 128 000 150 000 170 000
276 499 291 249 300 963 324 875 334 482 276 018 321 124 228 000 275 000 316 000
68 128 70 919 100 889 165 869 211 501 214 873 169 610 140 000 165 000 180 000
10 000 11 000 26 500 43 023 54 746 50 222 34 198 30 000 35 000 45 000
78 128 81 919 127 389 208 892 266 247 265 095 203 808 170 000 200 000 225 000
241 602 258 259 327 651 419 868 481 558 434 653 329 262 270 000 325 000 371 000
101 956 102 007 123 467 146 933 159 469 156 626 118 641 100 000 115 000 125 000
11 699 11 283 9 360 25 589 60 149 64 127 87 314 53 000 70 000 110 000
113 655 113 290 132 827 172 522 219 618 220 753 205 955 153 000 185 000 235 000
2 791 2 877 4 162 13 790 27 195 34 592 40 647 35 000 40 000 50 000
2 500 2 500 4 776 9 409 13 013 13 168 10 178 10 000 15 000 18 000
5 291 5 377 8 938 23 199 40 208 47 760 50 825 45 000 55 000 68 000
107 247 107 384 132 405 170 132 199 677 204 386 169 466 145 000 170 000 193 000
14 335 16 957 21 464 27 406 33 080 37 069 34 659 33 000 38 000 42 000
582 469 448 424 539 650 1 227 1 500 1 800 2 000
14 335 16 957 21 464 27 406 33 080 37 069 34 659 33 000 38 000 42 000
363 184 382 600 481 520 617 406 714 315 676 108 533 387 448 000 533 000 606 000
125 306 126 661 110 507 139 912 179 859 171 237 284 211 182 500 221 800 282 000
405 071 421 965 455 702 525 227 587 719 534 490 562 965 415 500 499 800 595 000
3,7% 3,1% 4,9% 5,0% 5,4% 5,1% 3,7% 1,0% 3,0% 4,0%
39
Motor Industry Development Programme
Passenger Car and Light Commercial Vehicle : Monitoring of Key Benchmarks : 2000 2008
2000 2001 2002 2003 2004 2005 2006 2007 2008
CBU IMPORTS
Cars (Units) 61 749 79 508 77 829 81 919 127 387 208 892 266 247 265 095 203 808
LCVs (Units) 3 000 4 535 5 291 5 377 8 938 23 199 40 208 47 760 50 825
Total Car/LCV (Units) 64 749 84 043 83 120 87 296 136 225 232 091 306 455 312 855 254 633
% Car Market 26,4% 31,6% 32,2% 31,7% 38,9% 49,8% 55,3% 61,0% 61,9%
CBU
%LCV Market 2,8% 3,8% 4,9% 5,0% 6,7% 13,6% 20,1% 23,4% 30,0%
Imports
%Car/LCV Market 18,9% 22,4% 24,0% 23,9% 29,6% 39,3% 45,0% 49,0% 51,0%
CBU EXPORTS
Cars (Units) 58 204 97 599 113 025 114 909 100 699 113 899 119 171 106 460 195 670
LCVs (Units) 9 148 10 229 11 699 11 283 9 360 25 589 60 149 64 127 87 314
Total Car/LCV (Units) 67 352 107 828 124 724 126 192 110 059 139 488 179 320 170 587 282 984
% Car Production 25,2% 36,2% 40,9% 39,5% 33,5% 35,1% 35,6% 38,6% 60,9%
CBU
% LCV Production 8,0% 8,3% 10,3% 10,0% 7,0% 14,8% 27,4% 29,0% 42,4%
Exports
% Car/LCV Prod. 19,5% 27,4% 32,0% 31,2% 25,4% 28,0% 32,4% 34,3% 53,7%
MODELS PRODUCED
Numbers of Base Models
32 27 25 25 24 22 21 19 18
Produced (Cars & LCVs)
Average Volume per Model
10 780 14 588 15 606 16 182 18 075 22 609 26 385 26 146 29 282
Produced (Cars and LCVs)
Models with Production
1 2 3 3 3 5 4 3 3
Volume > 40 000 units
Models with Production
6 5 5 8 11 12 10 10 9
Volume > 20 000 units
Notes:
The information is based on data collected by NAAMSA and includes data of non-NAAMSA sales submitted by Associated Motor Holdings.
During 2008, three models achieved production volumes in excess of 50 000 units of which one model achieved in excess of 100 000 units
40
Automotive Production &
Development Programme:
2013 2020
(Investment Allowances Commence Mid 2009)
* Production incentive applies to value addition defined as sales revenue minus raw materials
** The additional incentive of up to 10% as a company specific allowance to be negotiated between qualifying applicants and the Dti. The
scope of the supplementary allowance is to cover costs involving training, technology transfer, localization, research and development,
commissioning.
42
Automotive Production & Development Programme | Automechanika Catalogue 2009
Other elements of the Customised 5. CBU and CKD Tariffs January 2013
Sector Programme
43
South Africas
Automotive clusters
A of automotive component
manufacturers located in the
Western Cape, South Africas vehicle
and in close proximity to its suppliers.
The three automotive clusters may be
illustrated as follows:
manufacturing industry is clustered in
44
South Africas
Comparative Advantages
Infrastructure
South Africa already has one of the best infrastructure
and service industries among developing nations,
particularly in roads, telecommunication, harbours,
46
South Africas Comparative Advantages | Automechanika Catalogue 2009
47
The Provisions of the Car/LCV and MCV/HCV Motor Industry
Development Programmes (MIDPs) through 2012
Qualifying
Value of
PGM
Import Duty Export Ratio of Exports against Imports
Content
Performance
Components, Components,
Heavy Motor Vehicles
Year Built-up Vehicles & Tooling
Original Vehicles & Catalytic &Tooling Exported: CBU Light
Built-up Light
Equipment Components Converters Exported: Components, Motor
Vehicles
components (excl. Exported CBU Light Heavy Vehicles
Tooling) Motor Vehicles
Vehicles and Tooling
Imported Imported
in many areas. In terms of the cost of markets. Given this flexibility, South
living index, South Africa is ranked as Africa has a unique competitive advan-
one of cheapest countries in the world. tage when it comes to low volumes, such
Average labour costs to the employer are as the case with lower volume vehicles
also lower than developed nations and on and niche markets or at model run out,
par with many developing nations. compared to other countries where
production is set up for long high-
production runs.
Flexible production ability
The South African automotive industry
Raw material availability
has retained its capability where single
production facilities manufacture a South Africa has an abundance of raw
range of quality products at competitive material availability and is the worlds top
prices to satisfy the domestic and export ranked producer of platinum, palladium,
48
South Africas Comparative Advantages | Automechanika Catalogue 2009
49
South African Automotive
Industry Exports
Automotive export
120
100
80
Rbillion fob values
60
40
20
0
2000 2001 2002 2003 2004 2005 2006 2007 2008
Total Components CBUs
* Projected figures
Source: the dti/TISA (component data), NAAMSA (CBU data)
50
South Africas Comparative Advantages | Automechanika Catalogue 2009
Exports to regions
South African automotive industry
South Africas foreign trade has region trade balance
R34,6 Billion
R67,6 Billion
cally diverse. Not only are new markets 2007
Imports
Exports
51
Currency indices for Rand versus Vehicle exports
major trading partners (Foreign
currency: Rand annual averages)
The South African automotive industry
Currency 2003 2004 2005 2006 2007
exported its one millionth completely
Japan (100 Yen) 6.51 5.96 5.78 5.82 5.99 built-up vehicle under the MIDP during
Index 100 92 89 89 92 2007 and the total number of vehicles
Euro 8.53 8.01 7.91 8.52 9.66 exported between 1995 and 2007
RSA Automotive Exports: Light vehicles (passenger cars and light commercial vehicles)
Country 2003 2004 2005 2006 2007
TOTAL (R billion) 18,7 17,0 21,4 23,9 27,8
BMW BMW VW Toyota Toyota
DC DC DC BMW BMW
RANKING OF EXPORTERS
VW VW BMW VW VW
Number 1 to Number 5
Toyota Toyota Toyota MBSA MBSA
Nissan Nissan Ford Ford Ford
TOTAL (units) 126 192 110 059 139 488 179 320 170 587
Japan 35% 32% 35% 29% 26%
Australia 15% 19% 24% 20% 20%
USA 20% 14% 4% 11% 13%
UK 16% 24% 20% 12% 3%
Algeria - - - 3% 3%
France - - - 2% 2%
Nigeria - - - 1% 2%
Spain - - 2% 1% 2%
Zimbabwe 2% 1% 1% 1% 2%
Netherlands - - - - 1%
Other 12% 10% 14% 20% 26%
EU 19,5% 24,5% 23,6% 20,2% 15,1%
NAFTA 19,6% 13,9% 3,8% 10,9% 13,9%
SADC 5,6% 3,9% 4,2% 4,7% 5,4%
Source: NAAMSA/RGT, SARS
52
NAAMSA/ Response Group Trendline, were Zambia and Mozambique, among others
Japan (39 748 units), Australia (34 034 units) and its main left-hand drive export markets
and the USA (18 764 units). Right as well included the USA, China and European
as increasingly left-hand drive models were countries, among others. In 2007 CBU
exported from South Africa by a number of exports from South Africa comprised 62,2%
OEMs to 71 countries in 2007 of which 19 passenger cars, 37,4% light commercials
were right-hand drive markets and 52 were and 0,4% medium and heavy commercial
left-hand drive markets. South Africa is a vehicles. Passenger car exports as a
right-hand drive country and its main right- percentage of passenger car production was
hand drive export markets included Japan, 38,6 percent in 2007 compared to the 3,7
the UK, New Zealand, Pakistan, Zimbabwe, percent in 1995.
54
Component export ranking by component category
% of 2007 2007
COUNTRY 2003 2004 2005 2006 2007
Total Ranking
TOTAL (R million) 21 269 21 733 23 277 30 052 39 106 100%
Catalytic converters 8 104 8 289 9 935 15 810 21 683 55,4% 1
Stitched leather seat parts 2 899 3 113 2 693 2 549 2 760 7,1% 2
Silencers/exhaust pipes 327 407 492 407 1 705 4,4% 3
Tyres 1 278 1 285 1 183 1 220 1 196 3,1% 4
Engine parts 843 894 1 000 984 1 092 2,8% 5
Engines 564 701 781 1 216 1 080 2,8% 6
Road wheels and parts 809 753 738 681 772 2,0% 7
Car radios 332 257 268 377 589 1,5% 8
Transmission shafts/cranks 263 332 553 351 556 1,4% 9
Automotive tooling 529 383 332 272 520 1,3% 10
Radiators 191 162 220 365 368 0,9% 11
Automotive glass 307 311 359 321 295 0,8% 12
Filters 142 164 174 218 275 0,7% 13
Axles 119 140 201 375 273 0,7% 14
Gauges/instruments/parts 128 142 161 184 248 0,6% 15
Ignition/starting equipment 270 230 185 174 204 0,5% 16
Wiring harnesses 427 359 258 208 198 0,5% 17
Lighting/signaling/wiping 43 38 54 63 164 0,4% 18
Clutches/shaft couplings 84 97 73 81 152 0,4% 19
Steering wheel/column/box 59 71 33 69 150 0,4% 20
Brake parts 198 146 120 120 138 0,4% 21
Body parts/panels 168 116 78 115 127 0,3% 22
Batteries 106 114 75 83 115 0,3% 23
Alarm systems 65 55 55 81 97 0,2% 24
Gear boxes 29 34 82 113 86 0,2% 25
Gaskets 37 43 36 45 70 0,2% 26
Seat belts 57 49 61 60 62 0,2% 27
Jacks 24 23 10 18 60 0,2% 28
Springs 26 23 28 38 44 0,1% 29
Air conditioners 21 12 14 11 21 - 30
Shock absorbers 6 5 5 1 12 - 31
Seats 6 3 4 7 8 - 32
Other parts of parts 2 808 2 982 3 016 3 435 3 986 10,2%
Source: AIEC, SARS
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South Africas Comparative Advantages | Automechanika Catalogue 2009
57
Automotive Imports into
South Africa
58
Automotive Imports into South Africa | Automechanika Catalogue 2009
OE component Aftermarket
Total imports CBU imports
Country imports components imports
R102,2 billion R38,0 billion
R40,5 billion R23,7 billion
Germany R 28,07 R9 ,86 R12,26 R5,95
Japan R 22,01 R7,72 R12,04 R2,25
United Kingdom R 5,55 R3,34 R1,12 R1,09
United States R 5,41 R2,02 R1,37 R2,02
Korea Republic South R 4,55 R4,12 - R0,43
Thailand R 4,52 R0,28 R3,53 R0,71
China R 4,52 R1,83 R0,37 R2,32
Brazil R 3,82 R0,23 R2,98 R0,61
Spain R 3,79 R2,04 R1,07 R0,68
France R 2,02 R0,85 R0,31 R0,86
India R 1,95 R1,20 R0,33 R0,42
Italy R 1,79 R0,50 R0,13 R1,16
Austria R 1,50 R0,46 R0,82 R0,22
Sweden R 1,49 R0,56 R0,59 R0,34
Canada R 1,14 - R1,02 R0,12
Indonesia R 1,01 R0,71 R0,14 R0,16
Hungary R 0,91 R0,15 R0,47 R0,29
Taiwan R 0,89 - R0,25 R0,64
Poland R 0,83 R0,40 R0,17 R0,26
Czech Republic R 0,79 R0,01 R0,33 R0,45
Turkey R 0,65 R0,42 - R0,23
Netherlands R 0,64 R0,05 R0,30 R0,29
Argentina R 0,60 R0,37 R0,19 R0,04
Slovak Republic R 0,55 R0,43 - R0,12
Australia R 0,50 R0,25 - R0,25
Malaysia R 0,46 R0,08 R0,15 R0,23
Mexico R 0,31 - R0,16 R0,15
Philippines R 0,19 - R0,10 R0,09
Denmark R 0,09 - - R0,09
Source: AIEC, SARS
59
Main Automotive
Trading Partners
outh Africas main automotive trading The table below ranks the South African
60
Contact details for industry organisations | Automechanika Catalogue 2009
61
62
Hall 6
TO/FROM
HALL 7
Hall 6 Hall Plan | Automechanika Catalogue 2009
ENTRANCE
MAIN
63
Hall 7
64
Hall 7 Hall Plan | Automechanika Catalogue 2009
TO/FROM
HALL 6
MAIN ENTRANCE
65
66
Transport Expo
Exhibitor Listing
A-Z Exhibitor
Listing
Holding Company Stand Page Holding Company Stand Page
3M 6J007 66 Autel Intelligent Technology Co., Ltd 7C5 70
A2C Distributors cc 6F031 66 Auto Juntas S.A.U "AJUSA" 7A301 70
ABB South Africa 6E025 66 Auto Truck for Auto Feeding Industries 6D012B 70
Accessories Marketing Inc./ Slime 6A004 109 Autocosmos.Biz/Electrolog 6A001
Acrow 6G029 66 Autodata Ltd 6G004 70
Advanced Transmissions 6C006 125 Automotive Diagnostic Solutions 6J027 71
Aer-O-Cure 6K012, 6K015 66 Automotive Equipment International (Pty)Ltd. 6J015 71
Africa Truck Parts and Wheels 6F020 125 AutoSafety Innovations 6D034 70
AFS Group (Pty) Ltd 6G027 66 Autostick 7A101
Air Spring Supply Company 6L030 67 Autotestgeraete LEITENBERGER 7B21 94
Airomax - KMV Southern African Automotive Supplies 6I004 110 Aydinlar Yedek Parca 7A1 71
Aktas Group - Aktas Hava Suspansiyon Sistemleri 7A11 67 Aydinsan Fren Circirlari 7A14 72
Al Rahala Trading Co. (L.L.C) 7E1585 67 Barattero Motorsport Group 7A309_2 72
Alert Engine Parts 6B021 67 BASF Coating Services 6I008 72
Alex Global Aerospace Technology, Inc. 7A200 67 Beijing Mikrouna Mech. Tech. Co., Ltd. 7B509 72
Alex Original Ltd - GM Airconditioning 6H004 67 Beijing MMT AG.Machinery Parts Company 7B605b 72
A-Line Wheels 6E011 68 Beissbarth 6I015 72
Allmakes 4 x 4 6A008 68 BERU 7B05 73
Alltube (Pty) Ltd 7A101 Beser Balatacilik 7A2 73
Amerseal Industrial Idn. Bhd 7B310 68 Bhagat Forge Ltd 6H021A
Ampol Abrasives and Tapes 6L018 68 Blackhawk Equipment/Zenith Spraybooths 6L006 119
Anjali T Precisions 6H021A BMG World (Pty) Ltd 6G030 73
Apollo 21 6D032 125 Bohler Uddeholm 6G020 73
Applied DB Industrial Co. Ltd 7F18 68 Bosal Afrika 6F006 73
ARB Bearings Limited 7E991 69 Boss Diagnostix 6A010 74
Argexport 7A309_4 69 Buyuk Eker Blion San 7A7 74
Armstrong Hydraulics 6D005 112 C & J Services 6A020 74
Asas Filtre Sanayi ve Ticaret A.S. 7A12 69 C.T. Industry Co. Ltd 7B304 74
Asia Pacific Trade News Magazine 7E1882 69 CA Components 7B307 74
Asimco Friction Parts 6D024 68 Caelex 6A001 75
Athena S.p.A. 7A407 69 Camera di Commercio di Torino 7B400-7B402 75
ATX Radiators Co., Ltd 7I18 Cape Media - Road Ahead 6E025D
Catalogue 2009 131
Vermont Sales 6L022 115 Zhejiang VIE Science & Technology Co., Ltd 7R1 122
Vertexcel Dieselectra S.p.A 7A409 116 Zhejiang Yichao Radiator Co., Ltd. 7A708 122
WASHTEC 7B19 116 Zhejiang Zent Auto Wheel Co., Ltd 7C13 122
Wehan Automax Auto Parts Enterprise Co., Ltd 7C2 118 Zhejiang Zhengtian Electric Manufacturing Co., Ltd. 7A704b 122
Well-Tech Electric Co. Ltd 6A036 116 Zhengxing Vehicle Wheel Co.,Ltd Of ShaoGuan 7C15 123
Wenzhou Chezhou Automobile Parts Co.,Ltd 7A605b 116 Zhuji Chaoan Mechanical Gadget Co., Ltd 7I19 123
Wenzhou Dongou Vehicle Axle Bush Co., Ltd 7G1090 116 Zhuji City Fuyida Machinery Co.,ltd 7B604a 123
Wenzhou Guanbao Automobile Pump Industry Co., Ltd 7B603 116 Zhuji Liberation Auto Parts Manufacturing Co.,Ltd 7C23 123
Wenzhou Huizhong Electrical Auto Parts Co.,LTD 7B605a 117 ZM S.A. 7G298 123
Notes | Automechanika Catalogue 2009
Notes
135
136
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