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    Queen 'Hot Space' Album Advert Analysis

    Uploaded by

    Claire Angus
    This document analyzes and summarizes the album cover advertisement for Queen's 1982 album "Hot Space". It discusses how the vibrant colors and lack of a band picture were unconventional for the classic pop rock genre. It also examines how different colors may reference elements like passion, energy, and trust. While the large band name showed their recognition, mixing musical styles made the album less popular with fans preferring their traditional rock style. References are also made to how the album cover relates to theories on celebrity and how straying from their usual image may have decreased album sales.

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    Queen 'Hot Space' Album Advert Analysis

    Uploaded by

    Claire Angus
    87 views2 pages
    This document analyzes and summarizes the album cover advertisement for Queen's 1982 album "Hot Space". It discusses how the vibrant colors and lack of a band picture were unconventional for the classic pop rock genre. It also examines how different colors may reference elements like passion, energy, and trust. While the large band name showed their recognition, mixing musical styles made the album less popular with fans preferring their traditional rock style. References are also made to how the album cover relates to theories on celebrity and how straying from their usual image may have decreased album sales.

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    Queen 'Hot Space' Album Advert Analysis

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    This document analyzes and summarizes the album cover advertisement for Queen's 1982 album "Hot Space". It discusses how the vibrant colors and lack of a band picture were unconventional for the classic pop rock genre. It also examines how different colors may reference elements like passion, energy, and trust. While the large band name showed their recognition, mixing musical styles made the album less popular with fans preferring their traditional rock style. References are also made to how the album cover relates to theories on celebrity and how straying from their usual image may have decreased album sales.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    87 views2 pages

    Queen 'Hot Space' Album Advert Analysis

    Uploaded by

    Claire Angus
    This document analyzes and summarizes the album cover advertisement for Queen's 1982 album "Hot Space". It discusses how the vibrant colors and lack of a band picture were unconventional for the classic pop rock genre. It also examines how different colors may reference elements like passion, energy, and trust. While the large band name showed their recognition, mixing musical styles made the album less popular with fans preferring their traditional rock style. References are also made to how the album cover relates to theories on celebrity and how straying from their usual image may have decreased album sales.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    This advert screams 80s, as in the 70s/80s pop rock promotional products used vibrant

    colours and prominent visuals to draw in audiences. The adverts vibrant colours are
    oppositional to the modern pop rock genre, however, conventional of the classic pop rock
    genre. The colour red, could connote back to the word Hot in the album title and the
    power that Queen has, over their demographic, performance choices and the music
    industry as a whole.
    The colour yellow, could connote Queens happiness when performing the music on this
    album, and the positive energy of the album itself. The green could connote, life and energy,
    linking to the vibrancy of the album advert, and the blue could connote peace and trust,
    essential to the promotion of the bands image, creating a connection with their fans on a
    personal level.

    The large Queen typography, headlining the advertisement, clearly shows you who the
    album is by, which was important as this was Queens 10th studio album release, meaning
    that they were already quite well known. By this time, the name Queen had become a
    trademark, known by millions of people around the world, linking to Dyers Star theory, as
    Queen made good sales across all media platforms.

    The word Space could relate to the large amount of space between each section of font.
    The curvature of the e looks like the path of a spaceship, mirroring the intergalactic Hot
    Space typography. The word space also relates to the idiosyncratic and psychedelic colour
    scheme.

    No picture of the artist is shown, which is unconventional of the classic pop rock genre,
    including the style of the album itself, being a mixture of many different musical styles, not
    just the pop rock genre, making the album less popular with fans who preferred the
    traditional rock style they had come to associate with the band.

    The different formats, in which their demographic can listen to the music on, is a small font,
    which isnt as prominent as the album title, possibly showing their confidence, that the
    album will sell well. Featured songs are shown to entice fans to buy the album, however,
    they are also in a small font, further showing the record labels confidence.

    David Bowie produced this album, as well as the song Under Pressure, featuring Queen
    and Bowie together. This emphasises the strong conventional link to the classic pop rock
    genre.

    Richard Dyers Star theory applies directly to this, in terms of hegemonic culture, as
    Queens demographic was heavily influenced by Freddie Mercurys (lead singer of Queen)
    choice of clothing and performance style. Mercurys signature stance and yellow leather
    jacket have both created a motif for himself, and for Queen. This helped the band to be
    remembered after they stopped making music. Unfortunately, this album advert, strays
    from the typical Queen image, leading confusion amongst fans, decreasing the number of
    record sales. This tells us, that classic pop rock albums are more successfully sold, when the
    artist doesnt stray from the conventions of their signature genre.
    Intertextual references include the influence that this album has had on other
    musicians/artists proceeding the albums release. Michael Jackson, who was close friends
    with the band during the time, later cited Hot Space as an influence for his own album,
    Thriller.

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