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    Report On Case Study of Coca Cola

    Uploaded by

    Ahmed Jan Dahri
    The document outlines 8 steps to solve a case study: 1) Identify the problem, 2) Define boundaries, 3) State key details from the case, 4) Make assumptions to fill gaps, 5) Propose possible solutions, 6) Select the best solution, 7) Identify relevant managerial theories, and 8) Conclude by summarizing the problem and how the best solution addresses it. It provides an example case about a salesperson needing to travel from Delhi to Mumbai for a meeting and walks through applying the 8 steps to that case.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Report On Case Study of Coca Cola

    Uploaded by

    Ahmed Jan Dahri
    39 views3 pages
    The document outlines 8 steps to solve a case study: 1) Identify the problem, 2) Define boundaries, 3) State key details from the case, 4) Make assumptions to fill gaps, 5) Propose possible solutions, 6) Select the best solution, 7) Identify relevant managerial theories, and 8) Conclude by summarizing the problem and how the best solution addresses it. It provides an example case about a salesperson needing to travel from Delhi to Mumbai for a meeting and walks through applying the 8 steps to that case.

    Original Description:

    Final report on case study of coca cola in vietnam

    Original Title

    Report on case study of coca cola

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    The document outlines 8 steps to solve a case study: 1) Identify the problem, 2) Define boundaries, 3) State key details from the case, 4) Make assumptions to fill gaps, 5) Propose possible solutions, 6) Select the best solution, 7) Identify relevant managerial theories, and 8) Conclude by summarizing the problem and how the best solution addresses it. It provides an example case about a salesperson needing to travel from Delhi to Mumbai for a meeting and walks through applying the 8 steps to that case.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    39 views3 pages

    Report On Case Study of Coca Cola

    Uploaded by

    Ahmed Jan Dahri
    The document outlines 8 steps to solve a case study: 1) Identify the problem, 2) Define boundaries, 3) State key details from the case, 4) Make assumptions to fill gaps, 5) Propose possible solutions, 6) Select the best solution, 7) Identify relevant managerial theories, and 8) Conclude by summarizing the problem and how the best solution addresses it. It provides an example case about a salesperson needing to travel from Delhi to Mumbai for a meeting and walks through applying the 8 steps to that case.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    8 STEPS TO SOLVE THE CASE STUDY

    I started studying marketing management five years ago. During


    this tenure I studied many concept and theories of marketing
    management in the classroom and corporate life. But the solving of
    cases with help these theories often become difficult we have to
    track our own ways.
    Eventually, after solving many case studies I found that there is
    no ideal path to solve the realistic problems but looking forward I
    traced new way to solve it. It may not be ultimate option to solve
    your case but guide you in right direction where do you have to be.

    At the first stage you have to pass through the four stages
    Study
    Contemplate
    Decide and
    Implement
    The most difficult part of solving the case study is to understand
    the case where majority of student fails. So as to overcome from
    this, above four stages can be beneficial.
    Presently, an average Indian student does not have specific
    procedure to solve the case study nor their lecturer teaches. This
    procedure has different logical steps. A comprehensive list of steps
    to attain the best possible solution for the case is as follows.
    I attached a case for insight.

    Case:
    John is a sales person in an insurance company, yesterday at 6:30
    pm he gets an urgent appointment from his client for what he was
    waiting for 20 days, this deal may increase his sales volume, he has
    to meet him tomorrow by 10:30 to 11:00 am at his office in
    Mumbai, presently, John is in Delhi.

    With the help of case mention above we can better understand all
    the steps.
    1. Problem Identification:

    This should describe what is required to be achieved through the


    proposed solution. As per the above case the problem with John is
    to go to Mumbai by tomorrow morning itself. He has very short time
    to go to Mumbai.

    2. Define Boundaries:

    In this stage specify the limits and boundaries under which case
    has to be solved. These may be given in the case clearly or you need
    to assume it. (Some information has to be consider while solving the
    case.) As per our case John has to arrive at Mumbai before 11:00
    otherwise he may miss the opportunity.

    3. Case:

    This heading should contain the key words given/narrated in the


    case. This is very important step but often student rewrite the
    whole case in this heading. But it gives bad impression to reader of
    case.

    4. Assumption:

    The gaps in the data noticed while writing the keywords have to be
    filled in by making assumptions. These assumptions should be
    clearly stated and reason for making the assumption should be
    stated.

    5. Possible solution for case:

    Under this heading as much as solution you can give that should
    write under sub heading.
    Ex.
    1. Solution:
    Advantages:
    Disadvantages:
    2. Solution:
    Advantages:
    Disadvantages:

    3. Solution:
    Advantages:
    Disadvantages:

    6. Select best possible solution:

    This paragraph should give the answer why this solution is best
    solution for the case and how it can be helpful for case, what
    competency it has. It may be single solution or mixture of more
    than one solution.

    7. Managerial Application:

    Under this heading student should write which managerial theory


    used to get the solution.

    8. Conclusion:

    A summary by comparing what was the problem, how the action


    plan on the basis of optimal solution.
    Here student should sum up the case witch describe the problem
    and how the implementations plan of the best solution tackles it
    optimally.

    Thank you

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