Traffic Safety

Slide 37
Expert Group Meeting in Seoul, Korea. May 8-10, 2013

Slide 38
Fatalities due to road crashes rise by almost 14.6% each year , 79% drivers error,
11% defective vehicle condition and 10% bad road condition
Slide 39
Two Thirds of the victims families take loans to cover income loss. Many victims
families are driven to poverty or debt. Women and girls victims families assume
greater caregiving responsibility and as a result have a fewer economic
opportunities in life.
Economic loses are greater than annual development aid received in the region.
Slide 40
The overall goal of this program is to stabilize and then reduce the forecasted level of road traffic fatalities
around the world by increasing road activities at the national, regional and global levels. It is dedicated to
saving lives through safer roads, and works in partnership with government and non-government
organizations to inspect high-risk roads and develop Safer Roads Investment Plans. The Philippine
government crafted the Philippine Road Safety Action Plan (PRSAP) 2011-2020 that has for its main goal the
reduction of traffic accident rate by 50 percent by 2020.
Slide 45
MANILA, Philippines On the first anniversary of the GV Florida bus crash in

Bontoc on Saturday, February 7, 2015, the group DAKILA, co-founded by Tado
Jimenez, one of the 15 casualties of the bus crash, launched Para! Sa Pilipinas.
Para! Sa Pilipinas is a road safety campaign which taps into the power of commuters
to hold transport operators and government agencies accountable for providing
comfortable, dependable, environment-friendly, affordable and, above all, safe
public transportation.
According to Micheline Rama, Creative and Strategy Director of DAKILA, The
cornerstone of this campaign is the Para! Po reporting tool, which empowers
commuters to report whether or not the operators of the bus they are riding, have
complied with existing rules and regulations."
Total (Philippines) Corporation is launching Drive City, the countrys first live traffic
driving competition in the streets of Metro Manila based on drivers style, strategy,
safety and skills. Drive City participants get to prove their street smarts by showcasing
how to weave through traffic and how to get from one point to another without breaking
any traffic rules along the whole stretch of the Epifanio Delos Santos Avenue (EDSA).
Each driver will be given a base point of 100; deductions will be made for every
violation committed. The goal is to be able to reach one pit stop after anotherwhere
they should complete specific taskswithout breaking any road rules. The driver with
the most number of points at the end of the competition wins. Drive City is supported
by the Metropolitan Manila Development Authority (MMDA) and the Philippine National
Police-Highway Patrol Group (PNP-HPG)
Slide 46
Underscoring its commitment on the importance of promoting and maintaining road safety, Pilipinas Shell
Petroleum Corporation has partnered with the government, non-government and private organizations to
raise road safety awareness and inculcate young children with proper road etiquette and behavior through
the use of flash cards.
DOTC Assistant Secretary Dante Lantin expressed high hopes for the program, which will be part of the
instructional materials for fifth grade students in public schools. He added that fifth-grade students are
chosen because it is at these ages where they are left to walk to and from their school by themselves.
Children at this stage have also developed the sense to gauge when it is safe to cross based on the vehicles
speed and traffic gaps.
The colourful flashcards portray different road scenarios, from vehicle sounds, roads and traffic signs and
behaviours in walking and crossing the streets to riding an embarking in vehicles. To be used as teaching
aids, the ten handy cards will be part of the instructional material for fifth grade students in public schools.
Volkswagen Philippines Child Safety Initiative corporate social responsibility project, has been giving children as young as
four years of age sample driving experiences using a simulated road system. The objective is to educate their young minds
on the proper traffic rules, as well as to heighten their awareness on possible dangers on the road. There had been fifteen
such activities so far, generating many positive responses from the kiddie participants, their parents and observers.
Since our launch, a total of 2,557 kids underwent orientation from professional driving instructors of the Philippine Global
Road Safety Partnership, went on a practice run, completed the driving tasks given, and finally received their Junior Drivers
Licenses. Registration and participation are absolutely free.
School Tour aims to mold students young minds to become safe and responsible road users through
these inter-active audio-visual seminars.
The more than 500 students that came from the junior and senior levels that filled the schools auditorium
were given a review of all the vital traffic signs and road markings that a great number of present drivers,
especially from the ranks of those driving public utility vehicles, are clueless about as for their meaning
and safety significance.
Slide 47
Accidents due to motorcycle riding is the number one cause of head injuries in the Philippines
Seat belt use reduces the risk of drivers and passengers being killed by 40%-50%.
ICC- Import commodity clearance
The DTI-BPS alerts all importers of products under the mandatory certification to use only the issued ICC sticker on
their products that have passed the inspection and test requirements based on the Philippine National Standards
(PNS). The DTI-BPS Certification Scheme aims to protect the consumers from substandard and uncertified import
shipments. The scheme is an assurance that these products are consistently in accordance to the PNS. Under the
scheme, the DTI-Regional and Operations Development Group (RODG) assists the DTI-BPS in monitoring the
markets for substandard and uncertified imported products.
Slide 53
In developed countries like Japan, aspiring drivers have to enrol in formal driving schools to be eligible for a license.
In the Philippines, most teenagers who make up the bulk of newly licensed drivers probably do not even know the
meaning of color yellow in traffic light cluster. The reason behind this is that anyone whos willing and able to pay can
secure a drivers license even without enough knowledge of traffic signs and regulations
Benguet accident double yellow line
Slide 55
Where mmda resolution number 02-28 was made.

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Slide 37

Expert Group Meeting in Seoul, Korea. May 8-10, 2013

MANILA, Philippines On the first anniversary of the GV Florida bus crash in

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